Good to know about Yahoo DSP

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This article gives you tips for building queries and reports that return the data you need, including how the API of this data source handles certain fields and metrics.

If you’re connecting to Yahoo DSP, follow the instructions in our connection guide. See Yahoo DSP metrics and dimensions for the fields available in this data source.

Request limit: See Yahoo documentation:

Recommended refresh window: 2-3 days

Historical range

With the Yahoo DSP data source connector, the data is available for up to 2 years. Data older than that’s purged and cannot be requested.

Accounts in Yahoo DSP

In the Yahoo DSP connector, each Advertiser is considered a separate account within the connection.

Your Supermetrics subscription determines how many data source accounts you can use simultaneously.

Things to consider

Slowness in Data Studio

The base reporting API has a limit of 20 requests per minute. This means that Data Studio (or other tools that send batches of requests) tends to perform badly, as each element on the report page is at least one request.

It's recommended to keep the number of elements in a report to a minimum to ensure all requests can get through. Failing this, waiting a few minutes and then refreshing the report will usually pull the data from the cache.

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