With Custom data import, you can easily bring structured data into Supermetrics. This allows you to combine your data with all the other data sources that Supermetrics supports.
This feature is beneficial for your workflow in many ways:
Custom data import enhances the capabilities of Supermetrics.
All your data can be in one place, providing a complete view of your marketing performance.
Custom data import helps streamline your reporting processes.
The following video highlights the steps for using your offline data with Supermetrics using Custom data import.
Next, learn more about how custom data import works, including what is required from your data to get set up successfully.