Ahrefs report building guide

Prev Next

Use the Ahrefs data source connector to pull data such as URL and domain rankings, traffic metrics, and backlink details. Create a report to identify which websites the traffic is coming from and build a detailed technical SEO report to fix and improve your website pages and links.

Before you begin

Before you build reports, you need to connect the data source to Supermetrics.

Query types

With this data source, you need to select a query type to get the right type of data:

  • Overview: Pull overview metrics from Backlink profile, Organic search and Paid search.

  • Backlinks: Understand specific referring pages yielding high and/or low traffic and their overall domain rating

  • Referring domains: Shows website domains for which target URL is referring

  • Organic keywords: Shows the organic keywords for which the target URL ranks for

  • Top pages: Shows which pages of the target URL get the most organic search traffic

  • Paid pages: Shows which pages of the target URL get the most paid search traffic

  • Keyword explorer: Overview: Get relevant keyword ideas with search volume, keyword difficulty, and other advanced metrics

Popular queries

These query configurations help you track key performance indicators and analyze trends. You can use these settings in any Supermetrics destination, such as Data Explorer, Dashboards, Google Sheets, Looker Studio, or data warehouse destinations.

See paid and organic traffic

Take a look at how your paid and organic traffic is performing. In the example, we take a look at the data by target URL.

To fetch this data, use the following settings in your reporting or visualization tool:

Setting

Value

Query type

Overview

Metrics

Paid traffic, Organic traffic

Dimensions

Target URL

Suggested visualization

Table

Understanding the data

  • Paid traffic: Shows an estimation of the number of monthly visits that your target gets from paid search for a keyword

  • Organic traffic: Shows an estimation of the number of monthly visitors that your target gets from organic search for a keyword.

See backlinks and domain rating

To fetch this data, use the following settings in your reporting or visualization tool:

Setting

Value

Query type

Overview

Metrics

Backlink count, Referring domains, Domain rating (DR)

Dimensions

Target URL

Suggested visualization

Table

Understanding the data

  • Backlink count: Shows the total number of links from other websites pointing to your target.

  • Referring domains: Shows the total number of unique domains linking to your target.

  • Domain rating (DR): Shows the strength of a domain's backlink profile compared to the others in our database on a 100-point scale. 

See Ahrefs rank

See how your target URL is performing compared to other websites.

To fetch this data, use the following settings in your reporting or visualization tool:

Setting

Value

Query type

Overview

Metrics

Ahrefs rank

Dimensions

Target URL

Suggested visualization

Scorecard

Understanding the data

  • Ahrefs rank: Shows the strength of your target's backlink profile compared to the other websites in our database, with rank #1 being the strongest. 

More resources

You might also be interested in: