Data explorer lets you quickly analyze your marketing data directly on the Supermetrics Hub. No need to export to spreadsheets or build dashboards. It’s designed for fast checks, comparisons, and answering ad-hoc questions.
Use Data explorer when you need to:
Check trends in key metrics week-over-week
Validate the impact of a campaign, post, or site change
Break down audiences (such as new vs. returning users) to understand behavior
Monitor progress against weekly or monthly goals
Spot anomalies, such as unexpected spikes or dips, before they escalate
To use the Data explorer, you need access to the Supermetrics Hub and at least one connected data source.
Learn how to start using Data explorer!