---
title: "Yahoo DSP metrics and dimensions"
slug: "yahoo-dsp-fields"
description: "Explore the Yahoo DSP metrics and dimensions available through Supermetrics. Find every data field you need to build your marketing reports."
updated: 2026-09-01T11:00:32Z
published: 2026-09-01T11:00:32Z
canonical: "docs.supermetrics.com/yahoo-dsp-fields"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Yahoo DSP metrics and dimensions

> Supermetrics brings all your Yahoo DSP data into [Google Sheets](https://workspace.google.com/marketplace/app/supermetrics/523876908005), [Looker Studio](https://supermetrics.com/products/looker-studio), [Power BI](https://supermetrics.com/products/power-bi), [Excel](https://supermetrics.com/products/excel), [BigQuery](https://supermetrics.com/products/bigquery), [Snowflake](https://supermetrics.com/products/snowflake), [Redshift](https://supermetrics.com/products/amazon-redshift), [Azure](https://supermetrics.com/products/azure-synapse)

43 metrics70 dimensionsSearch fields

### AUDIENCE

| \| age \| \| --- \| \| \\| Field label \\| Age \\| \\| --- \\| --- \\| \\| Description \\| The age group expressed as a range of ages. For example, 25-34 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.age](/apidocs/field-data-types#person) \\| \| \| Field label \| Age \| \| Description \| The age group expressed as a range of ages. For example, 25-34 \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| |
| --- |
| age |
| \| Field label \| Age \| \| --- \| --- \| \| Description \| The age group expressed as a range of ages. For example, 25-34 \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| |
| Field label | Age |
| Description | The age group expressed as a range of ages. For example, 25-34 |
| Field type | dimension |
| Data type | [string.person.age](/apidocs/field-data-types#person) |
| \| gender \| \| --- \| \| \\| Field label \\| Gender \\| \\| --- \\| --- \\| \\| Description \\| The gender of the segment. Possible values: Male, Female, Unknown \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.gender](/apidocs/field-data-types#person) \\| \| \| Field label \| Gender \| \| Description \| The gender of the segment. Possible values: Male, Female, Unknown \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| |
| gender |
| \| Field label \| Gender \| \| --- \| --- \| \| Description \| The gender of the segment. Possible values: Male, Female, Unknown \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| |
| Field label | Gender |
| Description | The gender of the segment. Possible values: Male, Female, Unknown |
| Field type | dimension |
| Data type | [string.person.gender](/apidocs/field-data-types#person) |

### BASIC

| \| impressions \| \| --- \| \| \\| Field label \\| Impressions \\| \\| --- \\| --- \\| \\| Description \\| The total amount of times an ad has been displayed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Impressions \| \| Description \| The total amount of times an ad has been displayed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| impressions |
| \| Field label \| Impressions \| \| --- \| --- \| \| Description \| The total amount of times an ad has been displayed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Impressions |
| Description | The total amount of times an ad has been displayed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| measurable_impressions \| \| --- \| \| \\| Field label \\| Measurable impressions \\| \\| --- \\| --- \\| \\| Description \\| Tracks the number of impressions measured for viewability. Note that not all impressions may be measured because of technical limitations or publisher page design \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Measurable impressions \| \| Description \| Tracks the number of impressions measured for viewability. Note that not all impressions may be measured because of technical limitations or publisher page design \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| measurable_impressions |
| \| Field label \| Measurable impressions \| \| --- \| --- \| \| Description \| Tracks the number of impressions measured for viewability. Note that not all impressions may be measured because of technical limitations or publisher page design \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Measurable impressions |
| Description | Tracks the number of impressions measured for viewability. Note that not all impressions may be measured because of technical limitations or publisher page design |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| viewable_impressions \| \| --- \| \| \\| Field label \\| Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| The total amount of times an ad has been displayed while in view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Viewable impressions \| \| Description \| The total amount of times an ad has been displayed while in view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| viewable_impressions |
| \| Field label \| Viewable impressions \| \| --- \| --- \| \| Description \| The total amount of times an ad has been displayed while in view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Viewable impressions |
| Description | The total amount of times an ad has been displayed while in view |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| clicks \| \| --- \| \| \\| Field label \\| Clicks \\| \\| --- \\| --- \\| \\| Description \\| The amount of times an ad has been clicked \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Clicks \| \| Description \| The amount of times an ad has been clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| clicks |
| \| Field label \| Clicks \| \| --- \| --- \| \| Description \| The amount of times an ad has been clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Clicks |
| Description | The amount of times an ad has been clicked |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| ctr \| \| --- \| \| \\| Field label \\| CTR \\| \\| --- \\| --- \\| \\| Description \\| Click-through rate \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| CTR \| \| Description \| Click-through rate \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| ctr |
| \| Field label \| CTR \| \| --- \| --- \| \| Description \| Click-through rate \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | CTR |
| Description | Click-through rate |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| cost \| \| --- \| \| \\| Field label \\| Cost \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cost |
| \| Field label \| Cost \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Cost |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| profit \| \| --- \| \| \\| Field label \\| Network profit \\| \\| --- \\| --- \\| \\| Description \\| The total profit of the network \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Network profit \| \| Description \| The total profit of the network \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| profit |
| \| Field label \| Network profit \| \| --- \| --- \| \| Description \| The total profit of the network \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Network profit |
| Description | The total profit of the network |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cpa \| \| --- \| \| \\| Field label \\| CPA \\| \\| --- \\| --- \\| \\| Description \\| Cost per action \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPA \| \| Description \| Cost per action \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpa |
| \| Field label \| CPA \| \| --- \| --- \| \| Description \| Cost per action \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPA |
| Description | Cost per action |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cpc \| \| --- \| \| \\| Field label \\| CPC \\| \\| --- \\| --- \\| \\| Description \\| Cost per click \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPC \| \| Description \| Cost per click \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpc |
| \| Field label \| CPC \| \| --- \| --- \| \| Description \| Cost per click \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPC |
| Description | Cost per click |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cpcv \| \| --- \| \| \\| Field label \\| CPCV \\| \\| --- \\| --- \\| \\| Description \\| Cost per completed video view \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPCV \| \| Description \| Cost per completed video view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpcv |
| \| Field label \| CPCV \| \| --- \| --- \| \| Description \| Cost per completed video view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPCV |
| Description | Cost per completed video view |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cpm \| \| --- \| \| \\| Field label \\| CPM \\| \\| --- \\| --- \\| \\| Description \\| Cost per a thousand impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM \| \| Description \| Cost per a thousand impressions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpm |
| \| Field label \| CPM \| \| --- \| --- \| \| Description \| Cost per a thousand impressions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPM |
| Description | Cost per a thousand impressions |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| vcpm \| \| --- \| \| \\| Field label \\| vCPM \\| \\| --- \\| --- \\| \\| Description \\| Cost per a thousand viewable impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| vCPM \| \| Description \| Cost per a thousand viewable impressions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| vcpm |
| \| Field label \| vCPM \| \| --- \| --- \| \| Description \| Cost per a thousand viewable impressions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | vCPM |
| Description | Cost per a thousand viewable impressions |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| unique_viewers \| \| --- \| \| \\| Field label \\| Unique Viewers \\| \\| --- \\| --- \\| \\| Description \\| The number of unique users \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique Viewers \| \| Description \| The number of unique users \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| unique_viewers |
| \| Field label \| Unique Viewers \| \| --- \| --- \| \| Description \| The number of unique users \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Unique Viewers |
| Description | The number of unique users |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| moat_viewable_impressions \| \| --- \| \| \\| Field label \\| Moat viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| Moat viewable impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Moat viewable impressions \| \| Description \| Moat viewable impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| moat_viewable_impressions |
| \| Field label \| Moat viewable impressions \| \| --- \| --- \| \| Description \| Moat viewable impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Moat viewable impressions |
| Description | Moat viewable impressions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| moat_viewability_rate \| \| --- \| \| \\| Field label \\| Moat viewability rate \\| \\| --- \\| --- \\| \\| Description \\| The Moat viewable rate for display metrics. Moat viewable impressions divided by Moat measurable impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Moat viewability rate \| \| Description \| The Moat viewable rate for display metrics. Moat viewable impressions divided by Moat measurable impressions \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| moat_viewability_rate |
| \| Field label \| Moat viewability rate \| \| --- \| --- \| \| Description \| The Moat viewable rate for display metrics. Moat viewable impressions divided by Moat measurable impressions \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Moat viewability rate |
| Description | The Moat viewable rate for display metrics. Moat viewable impressions divided by Moat measurable impressions |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| moat_measurable_impressions \| \| --- \| \| \\| Field label \\| Moat measurable impressions \\| \\| --- \\| --- \\| \\| Description \\| Moat measurable impressions for display metrics \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Moat measurable impressions \| \| Description \| Moat measurable impressions for display metrics \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| moat_measurable_impressions |
| \| Field label \| Moat measurable impressions \| \| --- \| --- \| \| Description \| Moat measurable impressions for display metrics \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Moat measurable impressions |
| Description | Moat measurable impressions for display metrics |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| moat_measurability_rate \| \| --- \| \| \\| Field label \\| Moat measurability rate \\| \\| --- \\| --- \\| \\| Description \\| The Moat measurability rate, the percentage of impressions where Moat viewability was measurable \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Moat measurability rate \| \| Description \| The Moat measurability rate, the percentage of impressions where Moat viewability was measurable \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| moat_measurability_rate |
| \| Field label \| Moat measurability rate \| \| --- \| --- \| \| Description \| The Moat measurability rate, the percentage of impressions where Moat viewability was measurable \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Moat measurability rate |
| Description | The Moat measurability rate, the percentage of impressions where Moat viewability was measurable |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| non_viewable_impressions \| \| --- \| \| \\| Field label \\| Non-viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions that were not viewable \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Non-viewable impressions \| \| Description \| The number of impressions that were not viewable \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| non_viewable_impressions |
| \| Field label \| Non-viewable impressions \| \| --- \| --- \| \| Description \| The number of impressions that were not viewable \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Non-viewable impressions |
| Description | The number of impressions that were not viewable |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| unique_households \| \| --- \| \| \\| Field label \\| Unique households \\| \\| --- \\| --- \\| \\| Description \\| For CTV lines, the number of unique households. EU users may have access to limited data because of privacy restriction \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Unique households \| \| Description \| For CTV lines, the number of unique households. EU users may have access to limited data because of privacy restriction \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| unique_households |
| \| Field label \| Unique households \| \| --- \| --- \| \| Description \| For CTV lines, the number of unique households. EU users may have access to limited data because of privacy restriction \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| Field label | Unique households |
| Description | For CTV lines, the number of unique households. EU users may have access to limited data because of privacy restriction |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) |
| \| unique_people \| \| --- \| \| \\| Field label \\| Unique people \\| \\| --- \\| --- \\| \\| Description \\| The number of users that the Yahoo cross-device people graph identifies as unique people \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Unique people \| \| Description \| The number of users that the Yahoo cross-device people graph identifies as unique people \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| unique_people |
| \| Field label \| Unique people \| \| --- \| --- \| \| Description \| The number of users that the Yahoo cross-device people graph identifies as unique people \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| Field label | Unique people |
| Description | The number of users that the Yahoo cross-device people graph identifies as unique people |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) |

### CONVERSIONS

| \| conversions \| \| --- \| \| \\| Field label \\| Conversions \\| \\| --- \\| --- \\| \\| Description \\| The total amount of conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions \| \| Description \| The total amount of conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| conversions |
| \| Field label \| Conversions \| \| --- \| --- \| \| Description \| The total amount of conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Conversions |
| Description | The total amount of conversions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| cvr \| \| --- \| \| \\| Field label \\| Conversion rate \\| \\| --- \\| --- \\| \\| Description \\| Conversions divided by clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversion rate \| \| Description \| Conversions divided by clicks \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| cvr |
| \| Field label \| Conversion rate \| \| --- \| --- \| \| Description \| Conversions divided by clicks \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Conversion rate |
| Description | Conversions divided by clicks |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| conversion_value \| \| --- \| \| \\| Field label \\| Conversion value \\| \\| --- \\| --- \\| \\| Description \\| The ROAS conversion value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Conversion value \| \| Description \| The ROAS conversion value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| conversion_value |
| \| Field label \| Conversion value \| \| --- \| --- \| \| Description \| The ROAS conversion value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Conversion value |
| Description | The ROAS conversion value |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| click_conversions \| \| --- \| \| \\| Field label \\| Click-through conversions \\| \\| --- \\| --- \\| \\| Description \\| The amount of times a user clicks on an ad impression, and eventually converts on the advertiser’s site who served the ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Click-through conversions \| \| Description \| The amount of times a user clicks on an ad impression, and eventually converts on the advertiser’s site who served the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| click_conversions |
| \| Field label \| Click-through conversions \| \| --- \| --- \| \| Description \| The amount of times a user clicks on an ad impression, and eventually converts on the advertiser’s site who served the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Click-through conversions |
| Description | The amount of times a user clicks on an ad impression, and eventually converts on the advertiser’s site who served the ad |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| view_conversions \| \| --- \| \| \\| Field label \\| View-through conversions \\| \\| --- \\| --- \\| \\| Description \\| The amount of times a user views an ad impression \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| View-through conversions \| \| Description \| The amount of times a user views an ad impression \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| view_conversions |
| \| Field label \| View-through conversions \| \| --- \| --- \| \| Description \| The amount of times a user views an ad impression \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | View-through conversions |
| Description | The amount of times a user views an ad impression |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| cross_device_conversions \| \| --- \| \| \\| Field label \\| Cross-device conversions \\| \\| --- \\| --- \\| \\| Description \\| The amount of cross-device conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Cross-device conversions \| \| Description \| The amount of cross-device conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| cross_device_conversions |
| \| Field label \| Cross-device conversions \| \| --- \| --- \| \| Description \| The amount of cross-device conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Cross-device conversions |
| Description | The amount of cross-device conversions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### COST

| \| publisher_earnings \| \| --- \| \| \\| Field label \\| Publisher earnings \\| \\| --- \\| --- \\| \\| Description \\| The amount paid to publishers \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Publisher earnings \| \| Description \| The amount paid to publishers \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| --- |
| publisher_earnings |
| \| Field label \| Publisher earnings \| \| --- \| --- \| \| Description \| The amount paid to publishers \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Publisher earnings |
| Description | The amount paid to publishers |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| order_management_fee \| \| --- \| \| \\| Field label \\| Order management fee \\| \\| --- \\| --- \\| \\| Description \\| The order management fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Order management fee \| \| Description \| The order management fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| order_management_fee |
| \| Field label \| Order management fee \| \| --- \| --- \| \| Description \| The order management fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Order management fee |
| Description | The order management fee |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| seat_tech_fee \| \| --- \| \| \\| Field label \\| Seat tech fee \\| \\| --- \\| --- \\| \\| Description \\| The seat tech fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Seat tech fee \| \| Description \| The seat tech fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| seat_tech_fee |
| \| Field label \| Seat tech fee \| \| --- \| --- \| \| Description \| The seat tech fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Seat tech fee |
| Description | The seat tech fee |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| seat_data_fee \| \| --- \| \| \\| Field label \\| Seat data fee \\| \\| --- \\| --- \\| \\| Description \\| The seat data fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Seat data fee \| \| Description \| The seat data fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| seat_data_fee |
| \| Field label \| Seat data fee \| \| --- \| --- \| \| Description \| The seat data fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Seat data fee |
| Description | The seat data fee |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| seat_management_fee \| \| --- \| \| \\| Field label \\| Seat management fee \\| \\| --- \\| --- \\| \\| Description \\| The seam management fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Seat management fee \| \| Description \| The seam management fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| seat_management_fee |
| \| Field label \| Seat management fee \| \| --- \| --- \| \| Description \| The seam management fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Seat management fee |
| Description | The seam management fee |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| yahoo_data_fees \| \| --- \| \| \\| Field label \\| Yahoo data fees \\| \\| --- \\| --- \\| \\| Description \\| The Yahoo data fees \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Yahoo data fees \| \| Description \| The Yahoo data fees \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| yahoo_data_fees |
| \| Field label \| Yahoo data fees \| \| --- \| --- \| \| Description \| The Yahoo data fees \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Yahoo data fees |
| Description | The Yahoo data fees |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| third_party_data_fees \| \| --- \| \| \\| Field label \\| Third party data fees \\| \\| --- \\| --- \\| \\| Description \\| Third party data fees \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Third party data fees \| \| Description \| Third party data fees \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| third_party_data_fees |
| \| Field label \| Third party data fees \| \| --- \| --- \| \| Description \| Third party data fees \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Third party data fees |
| Description | Third party data fees |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| estimated_billable_amount \| \| --- \| \| \\| Field label \\| Estimated billable amount \\| \\| --- \\| --- \\| \\| Description \\| The costs and fees associated with lines or campaigns \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Estimated billable amount \| \| Description \| The costs and fees associated with lines or campaigns \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| estimated_billable_amount |
| \| Field label \| Estimated billable amount \| \| --- \| --- \| \| Description \| The costs and fees associated with lines or campaigns \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Estimated billable amount |
| Description | The costs and fees associated with lines or campaigns |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |

### DATASOURCE

| \| dataSourceName \| \| --- \| \| \\| Field label \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| --- |
| dataSourceName |
| \| Field label \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| Field label | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| Destinations | API, Data warehouse |
| \| system_metadata.data_source_logins \| \| --- \| \| \\| Field label \\| Data source logins \\| \\| --- \\| --- \\| \\| Description \\| The data source login accounts that were used to authenticate against the data source \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source logins \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_logins |
| \| Field label \| Data source logins \| \| --- \| --- \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source logins |
| Description | The data source login accounts that were used to authenticate against the data source |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.data_source_login_owners \| \| --- \| \| \\| Field label \\| Data source login owners \\| \\| --- \\| --- \\| \\| Description \\| The Supermetrics users that created the data source login connections \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source login owners \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_login_owners |
| \| Field label \| Data source login owners \| \| --- \| --- \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source login owners |
| Description | The Supermetrics users that created the data source login connections |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### DEVICE

| \| device_category_name \| \| --- \| \| \\| Field label \\| Device category name \\| \\| --- \\| --- \\| \\| Description \\| The name of the mobile operating system \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device category name \| \| Description \| The name of the mobile operating system \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| device_category_name |
| \| Field label \| Device category name \| \| --- \| --- \| \| Description \| The name of the mobile operating system \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Device category name |
| Description | The name of the mobile operating system |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| device_category_ID \| \| --- \| \| \\| Field label \\| Device category ID \\| \\| --- \\| --- \\| \\| Description \\| The device category ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device category ID \| \| Description \| The device category ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| device_category_ID |
| \| Field label \| Device category ID \| \| --- \| --- \| \| Description \| The device category ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Device category ID |
| Description | The device category ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| browser_type_name \| \| --- \| \| \\| Field label \\| Browser type name \\| \\| --- \\| --- \\| \\| Description \\| The name of the consumer's browser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Browser type name \| \| Description \| The name of the consumer's browser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| browser_type_name |
| \| Field label \| Browser type name \| \| --- \| --- \| \| Description \| The name of the consumer's browser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Browser type name |
| Description | The name of the consumer's browser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| browser_type_id \| \| --- \| \| \\| Field label \\| Browser type ID \\| \\| --- \\| --- \\| \\| Description \\| The ID of the consumer's browser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Browser type ID \| \| Description \| The ID of the consumer's browser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| browser_type_id |
| \| Field label \| Browser type ID \| \| --- \| --- \| \| Description \| The ID of the consumer's browser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Browser type ID |
| Description | The ID of the consumer's browser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| desktop_OS_name \| \| --- \| \| \\| Field label \\| Desktop OS name \\| \\| --- \\| --- \\| \\| Description \\| The name of the consumer's operating system. Possible values: Mac OS X, Windows, Linux, Unknown \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Desktop OS name \| \| Description \| The name of the consumer's operating system. Possible values: Mac OS X, Windows, Linux, Unknown \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| desktop_OS_name |
| \| Field label \| Desktop OS name \| \| --- \| --- \| \| Description \| The name of the consumer's operating system. Possible values: Mac OS X, Windows, Linux, Unknown \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Desktop OS name |
| Description | The name of the consumer's operating system. Possible values: Mac OS X, Windows, Linux, Unknown |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| desktop_OS_ID \| \| --- \| \| \\| Field label \\| Desktop OS ID \\| \\| --- \\| --- \\| \\| Description \\| The ID of the consumer's operating system \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Desktop OS ID \| \| Description \| The ID of the consumer's operating system \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| desktop_OS_ID |
| \| Field label \| Desktop OS ID \| \| --- \| --- \| \| Description \| The ID of the consumer's operating system \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Desktop OS ID |
| Description | The ID of the consumer's operating system |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### LINE

| \| line_id \| \| --- \| \| \\| Field label \\| Line ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the line \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line ID \| \| Description \| The unique identifier of the line \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| line_id |
| \| Field label \| Line ID \| \| --- \| --- \| \| Description \| The unique identifier of the line \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Line ID |
| Description | The unique identifier of the line |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| line \| \| --- \| \| \\| Field label \\| Line \\| \\| --- \\| --- \\| \\| Description \\| The name of the line \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line \| \| Description \| The name of the line \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| line |
| \| Field label \| Line \| \| --- \| --- \| \| Description \| The name of the line \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Line |
| Description | The name of the line |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| line_schedule_name \| \| --- \| \| \\| Field label \\| Line schedule name \\| \\| --- \\| --- \\| \\| Description \\| Name of line schedule \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line schedule name \| \| Description \| Name of line schedule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| line_schedule_name |
| \| Field label \| Line schedule name \| \| --- \| --- \| \| Description \| Name of line schedule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Line schedule name |
| Description | Name of line schedule |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| line_daily_budget_schedule \| \| --- \| \| \\| Field label \\| Line daily budget schedule \\| \\| --- \\| --- \\| \\| Description \\| The daily budget assigned to a line for a given schedule. This dimension is populated only for a line that has the line schedule and remains null for a line that does not have the schedule \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line daily budget schedule \| \| Description \| The daily budget assigned to a line for a given schedule. This dimension is populated only for a line that has the line schedule and remains null for a line that does not have the schedule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| line_daily_budget_schedule |
| \| Field label \| Line daily budget schedule \| \| --- \| --- \| \| Description \| The daily budget assigned to a line for a given schedule. This dimension is populated only for a line that has the line schedule and remains null for a line that does not have the schedule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Line daily budget schedule |
| Description | The daily budget assigned to a line for a given schedule. This dimension is populated only for a line that has the line schedule and remains null for a line that does not have the schedule |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| line_current_schedule_total_budget \| \| --- \| \| \\| Field label \\| Line current schedule total budget \\| \\| --- \\| --- \\| \\| Description \\| The total budget assigned to the current schedule in a line. For past or future schedules, the total budget set to that schedule is shown \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Line current schedule total budget \| \| Description \| The total budget assigned to the current schedule in a line. For past or future schedules, the total budget set to that schedule is shown \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| line_current_schedule_total_budget |
| \| Field label \| Line current schedule total budget \| \| --- \| --- \| \| Description \| The total budget assigned to the current schedule in a line. For past or future schedules, the total budget set to that schedule is shown \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Line current schedule total budget |
| Description | The total budget assigned to the current schedule in a line. For past or future schedules, the total budget set to that schedule is shown |
| Field type | dimension |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |

### LOCATION

| \| country \| \| --- \| \| \\| Field label \\| Country \\| \\| --- \\| --- \\| \\| Description \\| Name of the consumer's country \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country \| \| Description \| Name of the consumer's country \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| --- |
| country |
| \| Field label \| Country \| \| --- \| --- \| \| Description \| Name of the consumer's country \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| Field label | Country |
| Description | Name of the consumer's country |
| Field type | dimension |
| Data type | [string.geo.country](/apidocs/field-data-types#geographical) |
| \| countryCode \| \| --- \| \| \\| Field label \\| Country code \\| \\| --- \\| --- \\| \\| Description \\| Two-letter code of the consumer's country \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country code \| \| Description \| Two-letter code of the consumer's country \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| countryCode |
| \| Field label \| Country code \| \| --- \| --- \| \| Description \| Two-letter code of the consumer's country \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Field label | Country code |
| Description | Two-letter code of the consumer's country |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| region \| \| --- \| \| \\| Field label \\| Region \\| \\| --- \\| --- \\| \\| Description \\| Name of the consumer's region or state \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.region](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Region \| \| Description \| Name of the consumer's region or state \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| |
| region |
| \| Field label \| Region \| \| --- \| --- \| \| Description \| Name of the consumer's region or state \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| |
| Field label | Region |
| Description | Name of the consumer's region or state |
| Field type | dimension |
| Data type | [string.geo.region](/apidocs/field-data-types#geographical) |
| \| city \| \| --- \| \| \\| Field label \\| City \\| \\| --- \\| --- \\| \\| Description \\| Name of the consumer's city \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.city](/apidocs/field-data-types#geographical) \\| \| \| Field label \| City \| \| Description \| Name of the consumer's city \| \| Field type \| dimension \| \| Data type \| [string.geo.city](/apidocs/field-data-types#geographical) \| |
| city |
| \| Field label \| City \| \| --- \| --- \| \| Description \| Name of the consumer's city \| \| Field type \| dimension \| \| Data type \| [string.geo.city](/apidocs/field-data-types#geographical) \| |
| Field label | City |
| Description | Name of the consumer's city |
| Field type | dimension |
| Data type | [string.geo.city](/apidocs/field-data-types#geographical) |
| \| postal_code \| \| --- \| \| \\| Field label \\| Postal code \\| \\| --- \\| --- \\| \\| Description \\| Name of the consumer's zip code or postal code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.zip](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Postal code \| \| Description \| Name of the consumer's zip code or postal code \| \| Field type \| dimension \| \| Data type \| [string.geo.zip](/apidocs/field-data-types#geographical) \| |
| postal_code |
| \| Field label \| Postal code \| \| --- \| --- \| \| Description \| Name of the consumer's zip code or postal code \| \| Field type \| dimension \| \| Data type \| [string.geo.zip](/apidocs/field-data-types#geographical) \| |
| Field label | Postal code |
| Description | Name of the consumer's zip code or postal code |
| Field type | dimension |
| Data type | [string.geo.zip](/apidocs/field-data-types#geographical) |

### OBJECTS

| \| publisher_id \| \| --- \| \| \\| Field label \\| Publisher ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the publisher \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Publisher ID \| \| Description \| The unique identifier of the publisher \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| publisher_id |
| \| Field label \| Publisher ID \| \| --- \| --- \| \| Description \| The unique identifier of the publisher \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Publisher ID |
| Description | The unique identifier of the publisher |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| publisher_name \| \| --- \| \| \\| Field label \\| Publisher \\| \\| --- \\| --- \\| \\| Description \\| The name of the publisher \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Publisher \| \| Description \| The name of the publisher \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| publisher_name |
| \| Field label \| Publisher \| \| --- \| --- \| \| Description \| The name of the publisher \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Publisher |
| Description | The name of the publisher |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| layout \| \| --- \| \| \\| Field label \\| Layout \\| \\| --- \\| --- \\| \\| Description \\| The name of the layout expressed in terms of its dimensions \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Layout \| \| Description \| The name of the layout expressed in terms of its dimensions \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| layout |
| \| Field label \| Layout \| \| --- \| --- \| \| Description \| The name of the layout expressed in terms of its dimensions \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Layout |
| Description | The name of the layout expressed in terms of its dimensions |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser \| \| --- \| \| \\| Field label \\| Advertiser \\| \\| --- \\| --- \\| \\| Description \\| The name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser |
| \| Field label \| Advertiser \| \| --- \| --- \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser |
| Description | The name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_id \| \| --- \| \| \\| Field label \\| Advertiser ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser ID \| \| Description \| The unique identifier of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_id |
| \| Field label \| Advertiser ID \| \| --- \| --- \| \| Description \| The unique identifier of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser ID |
| Description | The unique identifier of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_currency \| \| --- \| \| \\| Field label \\| Advertiser currency \\| \\| --- \\| --- \\| \\| Description \\| The currency used by the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.currency.code](/apidocs/field-data-types#currency) \\| \| \| Field label \| Advertiser currency \| \| Description \| The currency used by the advertiser \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| |
| advertiser_currency |
| \| Field label \| Advertiser currency \| \| --- \| --- \| \| Description \| The currency used by the advertiser \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| |
| Field label | Advertiser currency |
| Description | The currency used by the advertiser |
| Field type | dimension |
| Data type | [string.currency.code](/apidocs/field-data-types#currency) |
| \| campaign \| \| --- \| \| \\| Field label \\| Campaign \\| \\| --- \\| --- \\| \\| Description \\| The name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign |
| \| Field label \| Campaign \| \| --- \| --- \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign |
| Description | The name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_id \| \| --- \| \| \\| Field label \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign ID \| \| Description \| The unique identifier of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_id |
| \| Field label \| Campaign ID \| \| --- \| --- \| \| Description \| The unique identifier of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign ID |
| Description | The unique identifier of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_start_date \| \| --- \| \| \\| Field label \\| Campaign start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign start date \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_start_date |
| \| Field label \| Campaign start date \| \| --- \| --- \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Campaign start date |
| Description | The start date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_end_date \| \| --- \| \| \\| Field label \\| Campaign end date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign end date \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_end_date |
| \| Field label \| Campaign end date \| \| --- \| --- \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Campaign end date |
| Description | The end date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_total_budget \| \| --- \| \| \\| Field label \\| Campaign total budget \\| \\| --- \\| --- \\| \\| Description \\| The total budget allocated to the campaign for the lifetime of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Campaign total budget \| \| Description \| The total budget allocated to the campaign for the lifetime of the campaign \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| campaign_total_budget |
| \| Field label \| Campaign total budget \| \| --- \| --- \| \| Description \| The total budget allocated to the campaign for the lifetime of the campaign \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Campaign total budget |
| Description | The total budget allocated to the campaign for the lifetime of the campaign |
| Field type | dimension |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| ad \| \| --- \| \| \\| Field label \\| Ad \\| \\| --- \\| --- \\| \\| Description \\| The name of the ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad \| \| Description \| The name of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad |
| \| Field label \| Ad \| \| --- \| --- \| \| Description \| The name of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad |
| Description | The name of the ad |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ad_id \| \| --- \| \| \\| Field label \\| Ad ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad ID \| \| Description \| The unique identifier of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_id |
| \| Field label \| Ad ID \| \| --- \| --- \| \| Description \| The unique identifier of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad ID |
| Description | The unique identifier of the ad |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| creative \| \| --- \| \| \\| Field label \\| Creative \\| \\| --- \\| --- \\| \\| Description \\| The name of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative \| \| Description \| The name of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| creative |
| \| Field label \| Creative \| \| --- \| --- \| \| Description \| The name of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Creative |
| Description | The name of the creative |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| creative_id \| \| --- \| \| \\| Field label \\| Creative ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative ID \| \| Description \| The unique identifier of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| creative_id |
| \| Field label \| Creative ID \| \| --- \| --- \| \| Description \| The unique identifier of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Creative ID |
| Description | The unique identifier of the creative |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| media_type \| \| --- \| \| \\| Field label \\| Media type \\| \\| --- \\| --- \\| \\| Description \\| The media type of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Media type \| \| Description \| The media type of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| media_type |
| \| Field label \| Media type \| \| --- \| --- \| \| Description \| The media type of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Media type |
| Description | The media type of the creative |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| domain \| \| --- \| \| \\| Field label \\| Domain \\| \\| --- \\| --- \\| \\| Description \\| Returns the unique Internet address for a website \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Domain \| \| Description \| Returns the unique Internet address for a website \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| domain |
| \| Field label \| Domain \| \| --- \| --- \| \| Description \| Returns the unique Internet address for a website \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Domain |
| Description | Returns the unique Internet address for a website |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| package_name \| \| --- \| \| \\| Field label \\| Package name \\| \\| --- \\| --- \\| \\| Description \\| Name of the package \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Package name \| \| Description \| Name of the package \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| package_name |
| \| Field label \| Package name \| \| --- \| --- \| \| Description \| Name of the package \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Package name |
| Description | Name of the package |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| package_id \| \| --- \| \| \\| Field label \\| Package ID \\| \\| --- \\| --- \\| \\| Description \\| ID of the package \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Package ID \| \| Description \| ID of the package \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| package_id |
| \| Field label \| Package ID \| \| --- \| --- \| \| Description \| ID of the package \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Package ID |
| Description | ID of the package |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### PIXEL

| \| pixel_id \| \| --- \| \| \\| Field label \\| Pixel ID \\| \\| --- \\| --- \\| \\| Description \\| The beacon ID of the conversion rule \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Pixel ID \| \| Description \| The beacon ID of the conversion rule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| pixel_id |
| \| Field label \| Pixel ID \| \| --- \| --- \| \| Description \| The beacon ID of the conversion rule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Pixel ID |
| Description | The beacon ID of the conversion rule |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| pixel_name \| \| --- \| \| \\| Field label \\| Pixel name \\| \\| --- \\| --- \\| \\| Description \\| The name of the conversion rule \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Pixel name \| \| Description \| The name of the conversion rule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| pixel_name |
| \| Field label \| Pixel name \| \| --- \| --- \| \| Description \| The name of the conversion rule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Pixel name |
| Description | The name of the conversion rule |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### QUERY

| \| system_metadata.query_date_range_start \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| --- |
| system_metadata.query_date_range_start |
| \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Start date |
| Description | The start date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_range_end \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_range_end |
| \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | End date |
| Description | The end date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_timezone \| \| --- \| \| \\| Field label \\| Timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone that is supplied to the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Timezone \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| system_metadata.query_timezone |
| \| Field label \| Timezone \| \| --- \| --- \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| Field label | Timezone |
| Description | The timezone that is supplied to the query |
| Field type | dimension |
| Data type | [string.time.timezone](/apidocs/field-data-types#time) |
| \| system_metadata.query_filters \| \| --- \| \| \\| Field label \\| Filters \\| \\| --- \\| --- \\| \\| Description \\| All filters used in the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Filters \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_filters |
| \| Field label \| Filters \| \| --- \| --- \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Filters |
| Description | All filters used in the query |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_date_start \| \| --- \| \| \\| Field label \\| Start \\| \\| --- \\| --- \\| \\| Description \\| When the query was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Start \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_start |
| \| Field label \| Start \| \| --- \| --- \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Start |
| Description | When the query was started |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_end \| \| --- \| \| \\| Field label \\| End \\| \\| --- \\| --- \\| \\| Description \\| When the query completed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| End \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_end |
| \| Field label \| End \| \| --- \| --- \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | End |
| Description | When the query completed |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_duration \| \| --- \| \| \\| Field label \\| Duration \\| \\| --- \\| --- \\| \\| Description \\| The duration in seconds of the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.duration.seconds](/apidocs/field-data-types#duration) \\| \| \| Field label \| Duration \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| system_metadata.query_duration |
| \| Field label \| Duration \| \| --- \| --- \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| Field label | Duration |
| Description | The duration in seconds of the query |
| Field type | dimension |
| Data type | [int.duration.seconds](/apidocs/field-data-types#duration) |
| \| system_metadata.query_accounts \| \| --- \| \| \\| Field label \\| Accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of accounts of which the data was pulled from \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Accounts \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_accounts |
| \| Field label \| Accounts \| \| --- \| --- \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Accounts |
| Description | A list of accounts of which the data was pulled from |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_excluded_accounts \| \| --- \| \| \\| Field label \\| Excluded invalid accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Excluded invalid accounts \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_excluded_accounts |
| \| Field label \| Excluded invalid accounts \| \| --- \| --- \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Excluded invalid accounts |
| Description | A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### TARGET AUDIENCE

| \| target_segment_groupa_name \| \| --- \| \| \\| Field label \\| Target segment group A name \\| \\| --- \\| --- \\| \\| Description \\| Name of the target segment in as defined in target audience group A \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Target segment group A name \| \| Description \| Name of the target segment in as defined in target audience group A \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| target_segment_groupa_name |
| \| Field label \| Target segment group A name \| \| --- \| --- \| \| Description \| Name of the target segment in as defined in target audience group A \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Target segment group A name |
| Description | Name of the target segment in as defined in target audience group A |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| target_segment_groupa_ID \| \| --- \| \| \\| Field label \\| Target segment group A ID \\| \\| --- \\| --- \\| \\| Description \\| Id of the target segment in as defined in target audience group A \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Target segment group A ID \| \| Description \| Id of the target segment in as defined in target audience group A \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| target_segment_groupa_ID |
| \| Field label \| Target segment group A ID \| \| --- \| --- \| \| Description \| Id of the target segment in as defined in target audience group A \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Target segment group A ID |
| Description | Id of the target segment in as defined in target audience group A |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| target_segment_groupb_name \| \| --- \| \| \\| Field label \\| Target segment group B name \\| \\| --- \\| --- \\| \\| Description \\| Name of the target segment in as defined in target audience group B \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Target segment group B name \| \| Description \| Name of the target segment in as defined in target audience group B \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| target_segment_groupb_name |
| \| Field label \| Target segment group B name \| \| --- \| --- \| \| Description \| Name of the target segment in as defined in target audience group B \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Target segment group B name |
| Description | Name of the target segment in as defined in target audience group B |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| target_segment_groupb_ID \| \| --- \| \| \\| Field label \\| Target segment group B ID \\| \\| --- \\| --- \\| \\| Description \\| Id of the target segment in as defined in target audience group B \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Target segment group B ID \| \| Description \| Id of the target segment in as defined in target audience group B \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| target_segment_groupb_ID |
| \| Field label \| Target segment group B ID \| \| --- \| --- \| \| Description \| Id of the target segment in as defined in target audience group B \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Target segment group B ID |
| Description | Id of the target segment in as defined in target audience group B |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### TIME

| \| today \| \| --- \| \| \\| Field label \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| --- |
| today |
| \| Field label \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| Field label | Today |
| Description | Today's date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| Destinations | API, Data warehouse |
| \| year \| \| --- \| \| \\| Field label \\| Year \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| year |
| \| Field label \| Year \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearOfWeek \| \| --- \| \| \\| Field label \\| Year of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| yearOfWeek |
| \| Field label \| Year of week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year of week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearOfWeekIso \| \| --- \| \| \\| Field label \\| Year of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| yearOfWeekIso |
| \| Field label \| Year of week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year of week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearMonth \| \| --- \| \| \\| Field label \\| Year & month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & month \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| |
| yearMonth |
| \| Field label \| Year & month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| |
| Field label | Year & month |
| Field type | dimension |
| Data type | [string.time.yearmonth](/apidocs/field-data-types#time) |
| \| month \| \| --- \| \| \\| Field label \\| Month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.month](/apidocs/field-data-types#time) \\| \| \| Field label \| Month \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| |
| month |
| \| Field label \| Month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| |
| Field label | Month |
| Field type | dimension |
| Data type | [string.time.month](/apidocs/field-data-types#time) |
| \| yearWeek \| \| --- \| \| \\| Field label \\| Year & week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| |
| yearWeek |
| \| Field label \| Year & week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| |
| Field label | Year & week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.yearweek](/apidocs/field-data-types#time) |
| \| yearWeekIso \| \| --- \| \| \\| Field label \\| Year & week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| |
| yearWeekIso |
| \| Field label \| Year & week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| |
| Field label | Year & week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.yearweekiso](/apidocs/field-data-types#time) |
| \| week \| \| --- \| \| \\| Field label \\| Week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.week](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| |
| week |
| \| Field label \| Week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| |
| Field label | Week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.week](/apidocs/field-data-types#time) |
| \| weekIso \| \| --- \| \| \\| Field label \\| Week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.weekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| |
| weekIso |
| \| Field label \| Week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| |
| Field label | Week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.weekiso](/apidocs/field-data-types#time) |
| \| dayOfMonth \| \| --- \| \| \\| Field label \\| Day of month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of month \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| |
| dayOfMonth |
| \| Field label \| Day of month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| |
| Field label | Day of month |
| Field type | dimension |
| Data type | [string.time.dayofmonth](/apidocs/field-data-types#time) |
| \| dayOfWeekName \| \| --- \| \| \\| Field label \\| Day of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| |
| dayOfWeekName |
| \| Field label \| Day of week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| |
| Field label | Day of week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.dayofweek](/apidocs/field-data-types#time) |
| \| dayOfWeekNameIso \| \| --- \| \| \\| Field label \\| Day of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| dayOfWeekNameIso |
| \| Field label \| Day of week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| Field label | Day of week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.dayofweekiso](/apidocs/field-data-types#time) |
| \| date \| \| --- \| \| \\| Field label \\| Date \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date |
| \| Field label \| Date \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Date |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| hour \| \| --- \| \| \\| Field label \\| Hour \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.hour](/apidocs/field-data-types#time) \\| \| \| Field label \| Hour \| \| Field type \| dimension \| \| Data type \| [string.time.hour](/apidocs/field-data-types#time) \| |
| hour |
| \| Field label \| Hour \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.hour](/apidocs/field-data-types#time) \| |
| Field label | Hour |
| Field type | dimension |
| Data type | [string.time.hour](/apidocs/field-data-types#time) |

### VIDEO

| \| video_views \| \| --- \| \| \\| Field label \\| Video view starts \\| \\| --- \\| --- \\| \\| Description \\| The amount of times a video was started \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video view starts \| \| Description \| The amount of times a video was started \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| video_views |
| \| Field label \| Video view starts \| \| --- \| --- \| \| Description \| The amount of times a video was started \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video view starts |
| Description | The amount of times a video was started |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_completions_25 \| \| --- \| \| \\| Field label \\| Video views 25% \\| \\| --- \\| --- \\| \\| Description \\| Number of video starts that resulted in at least a 25% completed video \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video views 25% \| \| Description \| Number of video starts that resulted in at least a 25% completed video \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_completions_25 |
| \| Field label \| Video views 25% \| \| --- \| --- \| \| Description \| Number of video starts that resulted in at least a 25% completed video \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video views 25% |
| Description | Number of video starts that resulted in at least a 25% completed video |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_completions_50 \| \| --- \| \| \\| Field label \\| Video views 50% \\| \\| --- \\| --- \\| \\| Description \\| Number of video starts that resulted in at least a 50% completed video \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video views 50% \| \| Description \| Number of video starts that resulted in at least a 50% completed video \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_completions_50 |
| \| Field label \| Video views 50% \| \| --- \| --- \| \| Description \| Number of video starts that resulted in at least a 50% completed video \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video views 50% |
| Description | Number of video starts that resulted in at least a 50% completed video |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_completions_75 \| \| --- \| \| \\| Field label \\| Video views 75% \\| \\| --- \\| --- \\| \\| Description \\| Number of video starts that resulted in at least a 75% completed video \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video views 75% \| \| Description \| Number of video starts that resulted in at least a 75% completed video \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_completions_75 |
| \| Field label \| Video views 75% \| \| --- \| --- \| \| Description \| Number of video starts that resulted in at least a 75% completed video \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video views 75% |
| Description | Number of video starts that resulted in at least a 75% completed video |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_completions \| \| --- \| \| \\| Field label \\| Completed views \\| \\| --- \\| --- \\| \\| Description \\| Video views that resulted in 100% completion \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Completed views \| \| Description \| Video views that resulted in 100% completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_completions |
| \| Field label \| Completed views \| \| --- \| --- \| \| Description \| Video views that resulted in 100% completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Completed views |
| Description | Video views that resulted in 100% completion |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_completion_rate_25 \| \| --- \| \| \\| Field label \\| Video view rate 25% \\| \\| --- \\| --- \\| \\| Description \\| Percentage of video starts that resulted in at least a 25% completed video \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Video view rate 25% \| \| Description \| Percentage of video starts that resulted in at least a 25% completed video \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| video_completion_rate_25 |
| \| Field label \| Video view rate 25% \| \| --- \| --- \| \| Description \| Percentage of video starts that resulted in at least a 25% completed video \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Video view rate 25% |
| Description | Percentage of video starts that resulted in at least a 25% completed video |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| video_completion_rate_50 \| \| --- \| \| \\| Field label \\| Video view rate 50% \\| \\| --- \\| --- \\| \\| Description \\| Percentage of video starts that resulted in at least a 50% completed video \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Video view rate 50% \| \| Description \| Percentage of video starts that resulted in at least a 50% completed video \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| video_completion_rate_50 |
| \| Field label \| Video view rate 50% \| \| --- \| --- \| \| Description \| Percentage of video starts that resulted in at least a 50% completed video \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Video view rate 50% |
| Description | Percentage of video starts that resulted in at least a 50% completed video |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| video_completion_rate_75 \| \| --- \| \| \\| Field label \\| Video view rate 75% \\| \\| --- \\| --- \\| \\| Description \\| Percentage of video starts that resulted in at least a 75% completed video \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Video view rate 75% \| \| Description \| Percentage of video starts that resulted in at least a 75% completed video \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| video_completion_rate_75 |
| \| Field label \| Video view rate 75% \| \| --- \| --- \| \| Description \| Percentage of video starts that resulted in at least a 75% completed video \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Video view rate 75% |
| Description | Percentage of video starts that resulted in at least a 75% completed video |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| vcr \| \| --- \| \| \\| Field label \\| Video completion rate \\| \\| --- \\| --- \\| \\| Description \\| Percentage of video views that resulted in 100% completion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Video completion rate \| \| Description \| Percentage of video views that resulted in 100% completion \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| vcr |
| \| Field label \| Video completion rate \| \| --- \| --- \| \| Description \| Percentage of video views that resulted in 100% completion \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Video completion rate |
| Description | Percentage of video views that resulted in 100% completion |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |