Teads data warehouse table groups

  • Updated on Sep 11, 2025
  • Published on Aug 5, 2025
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Table: CAMPAIGN

dataSourceName
Display name Data source
Description The name of the source for this data, as listed on supermetrics.com/docs
Field type dimension
Data type string.text.value
reporting__ad_external_name
Display name Campaign name
Description Name of the campaign
Field type dimension
Data type string.text.value
reporting__ad_id
Display name Campaign ID
Description Teads id of the campaign
Field type dimension
Data type string.text.value
reporting__ad_owner_id
Display name Seat ID
Description Teads Ad Manager Seat id
Field type dimension
Data type string.text.value
reporting__ad_owner_name
Display name Seat name
Description Teads Ad Manager Seat name
Field type dimension
Data type string.text.value
reporting__advertiser_billable_volume
Display name Billable events
Description Number of results delivered
Field type metric
Data type int.number.value
reporting__advertiser_id
Display name Advertiser ID
Description Teads id of the advertiser
Field type dimension
Data type string.text.value
reporting__advertiser_name
Display name Advertiser name
Description Name of the advertiser
Field type dimension
Data type string.text.value
reporting__auction_has_advertiser_billable
Display name Auction has billable
Description Auction has billable - TRUE if the impression was billed, FALSE otherwise
Field type dimension
Data type bool
reporting__browser
Display name Browser
Description Name of browser
Field type dimension
Data type string.text.value
reporting__browser_version
Display name Browser version
Description Version of browser
Field type dimension
Data type string.text.value
reporting__budget_delivered_advertising_value
Display name Budget delivered Total Ad Cost
Description Advertising value (media & data) delivered by Teads. Includes Added Value budget. Does not include Ad Manager fee nor Agency fee
Field type metric
Data type float.currency.value
reporting__budget_delivered_agency_fee_value
Display name Budget delivered Agency Fee
Description Agency fee. Not invoiced by Teads
Field type metric
Data type float.currency.value
reporting__budget_delivered_platform_fee_value
Display name Budget delivered Fee
Description Ad Manager fee
Field type metric
Data type float.currency.value
reporting__budget_delivered_teads_value
Display name Budget delivered Teads
Description Total value delivered by Teads. Includes Added Value budget and Ad Manager fee. Does not include Agency fee
Field type metric
Data type float.currency.value
reporting__budget_delivered_value
Display name Budget delivered
Description Advertiser budget consumed. Includes Added Value budget, Ad Manager fee and Agency fee
Field type metric
Data type float.currency.value
reporting__click
Display name Clicks
Description Number of creative clicks
Field type metric
Data type int.number.value
reporting__country_code
Display name Country code
Description Country code of the user - ISO 3166-1 alpha-2 format
Field type dimension
Data type string.text.value
reporting__country_name
Display name Country name
Description Country name of the user
Field type dimension
Data type string.text.value
reporting__creative_external_integration_code
Display name Creative external integration code
Description Code for integrating with another reporting system
Field type dimension
Data type string.text.value
reporting__creative_external_name
Display name Creative name
Description Name of the creative
Field type dimension
Data type string.text.value
reporting__creative_id
Display name Creative ID
Description Teads id of the creative
Field type dimension
Data type string.text.value
reporting__date
Display name Date
Field type dimension
Data type string.time.date
reporting__device
Display name Device
Description Device: Desktop, SmartTV, Smartphone, Tablet
Field type dimension
Data type string.text.value
reporting__display_progress_1
Display name Display 1 second view
Field type metric
Data type float.number.value
reporting__display_progress_10
Display name Display 10 second view
Field type metric
Data type float.number.value
reporting__display_progress_11
Display name Display 11 second view
Field type metric
Data type float.number.value
reporting__display_progress_12
Display name Display 12 second view
Field type metric
Data type float.number.value
reporting__display_progress_13
Display name Display 13 second view
Field type metric
Data type float.number.value
reporting__display_progress_14
Display name Display 14 second view
Field type metric
Data type float.number.value
reporting__display_progress_15
Display name Display 15 second view
Field type metric
Data type float.number.value
reporting__display_progress_16
Display name Display 16 second view
Field type metric
Data type float.number.value
reporting__display_progress_17
Display name Display 17 second view
Field type metric
Data type float.number.value
reporting__display_progress_18
Display name Display 18 second view
Field type metric
Data type float.number.value
reporting__display_progress_19
Display name Display 19 second view
Field type metric
Data type float.number.value
reporting__display_progress_2
Display name Display 2 second view
Field type metric
Data type float.number.value
reporting__display_progress_20
Display name Display 20 second view
Field type metric
Data type float.number.value
reporting__display_progress_21
Display name Display 21 second view
Field type metric
Data type float.number.value
reporting__display_progress_22
Display name Display 22 second view
Field type metric
Data type float.number.value
reporting__display_progress_23
Display name Display 23 second view
Field type metric
Data type float.number.value
reporting__display_progress_24
Display name Display 24 second view
Field type metric
Data type float.number.value
reporting__display_progress_25
Display name Display 25 second view
Field type metric
Data type float.number.value
reporting__display_progress_26
Display name Display 26 second view
Field type metric
Data type float.number.value
reporting__display_progress_27
Display name Display 27 second view
Field type metric
Data type float.number.value
reporting__display_progress_28
Display name Display 28 second view
Field type metric
Data type float.number.value
reporting__display_progress_29
Display name Display 29 second view
Field type metric
Data type float.number.value
reporting__display_progress_3
Display name Display 3 second view
Field type metric
Data type float.number.value
reporting__display_progress_30
Display name Display 30 second view
Field type metric
Data type float.number.value
reporting__display_progress_4
Display name Display 4 second view
Field type metric
Data type float.number.value
reporting__display_progress_5
Display name Display 5 second view
Field type metric
Data type float.number.value
reporting__display_progress_6
Display name Display 6 second view
Field type metric
Data type float.number.value
reporting__display_progress_7
Display name Display 7 second view
Field type metric
Data type float.number.value
reporting__display_progress_8
Display name Display 8 second view
Field type metric
Data type float.number.value
reporting__display_progress_9
Display name Display 9 second view
Field type metric
Data type float.number.value
reporting__format_creative_type_family_name
Display name Creative family
Description Creative family (Video, Viewable Display, etc)
Field type dimension
Data type string.text.value
reporting__format_creative_type_name
Display name Creative type
Description Creative type (Carousel, Scroller, etc)
Field type dimension
Data type string.text.value
reporting__format_size_name
Display name Creative size
Description Creative size: landscape, square, vertical, social
Field type dimension
Data type string.text.value
reporting__impression
Display name Impression
Description Number of impressions
Field type metric
Data type int.number.value
reporting__io_budget
Display name Campaign budget
Description Total budget of the campaign
Field type dimension
Data type string.text.value
reporting__io_currency
Display name Campaign currency
Description Currency of the campaign
Field type dimension
Data type string.text.value
reporting__io_line_budget
Display name Line item budget
Description Budget of the line item
Field type dimension
Data type string.text.value
reporting__io_line_external_name
Display name Line item name
Description Name of the line item
Field type dimension
Data type string.text.value
reporting__io_line_id
Display name Line item ID
Description Teads id of the line item
Field type dimension
Data type string.text.value
reporting__moat_10s_inview_impression
Display name MOAT - 10 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_11s_inview_impression
Display name MOAT - 11 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_12s_inview_impression
Display name MOAT - 12 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_13s_inview_impression
Display name MOAT - 3 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_14s_inview_impression
Display name MOAT - 14 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_15s_inview_impression
Display name MOAT - 15 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_16s_inview_impression
Display name MOAT - 16 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_17s_inview_impression
Display name MOAT - 17 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_18s_inview_impression
Display name MOAT - 18 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_19s_inview_impression
Display name MOAT - 19 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_1s_inview_impression
Display name MOAT - 1 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_20s_inview_impression
Display name MOAT - 20 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_21s_inview_impression
Display name MOAT - 21 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_22s_inview_impression
Display name MOAT - 22 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_23s_inview_impression
Display name MOAT - 23 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_24s_inview_impression
Display name MOAT - 24 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_25s_inview_impression
Display name MOAT - 25 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_26s_inview_impression
Display name MOAT - 26 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_27s_inview_impression
Display name MOAT - 27 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_28s_inview_impression
Display name MOAT - 28 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_29s_inview_impression
Display name MOAT - 29 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_2s_inview_impression
Display name MOAT - 2 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_30s_inview_impression
Display name MOAT - 30 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_3s_inview_impression
Display name MOAT - 3 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_4s_inview_impression
Display name MOAT - 4 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_5s_inview_impression
Display name MOAT - 5 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_6s_inview_impression
Display name MOAT - 6 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_7s_inview_impression
Display name MOAT - 7 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_8s_inview_impression
Display name MOAT - 8 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_9s_inview_impression
Display name MOAT - 9 Sec In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_analyzed_impression
Display name MOAT - Impressions Analyzed (unfiltered for IVT)
Field type metric
Data type float.number.value
reporting__moat_analyzed_impression_filtered
Display name MOAT - Impressions Analyzed (filtered for IVT)
Field type metric
Data type float.number.value
reporting__moat_average_inview_time
Display name MOAT - Average In-View Time (ms)
Field type metric
Data type int.number.value
reporting__moat_complete_inview_impression
Display name MOAT - Complete In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_inview_measurable_impression
Display name MOAT - In-View Measurable Impressions
Field type metric
Data type float.number.value
reporting__moat_inview_viewable_impression
Display name MOAT - Valid and Viewable Impressions
Field type metric
Data type float.number.value
reporting__moat_total_ad_length
Display name MOAT - Total Ad Length (ms)
Field type metric
Data type int.number.value
reporting__moat_total_inview_time
Display name MOAT - Total In-View Time (ms)
Field type metric
Data type int.number.value
reporting__moat_video_average_ad_length
Display name MOAT - Average Ad Length (ms)
Field type metric
Data type int.number.value
reporting__moat_video_complete_inview_impression
Display name MOAT - Complete In-View Impressions
Field type metric
Data type int.number.value
reporting__moat_viewable_rate
Display name MOAT - Valid and Viewable %
Field type metric
Data type float.number.ratio
reporting__portfolio_item_name
Display name Creative portfolio item
Description Commercial name of the creative type
Field type dimension
Data type string.text.value
reporting__post_click_conversion
Display name Post Click conversions
Description Number of post click conversions attributed to the campaign
Field type metric
Data type int.number.value
reporting__post_view_conversion
Display name Post View conversions
Description Number of post view conversions attributed to the campaign
Field type metric
Data type int.number.value
reporting__price_advertiser_event
Display name Line item billable event
Description Billable event for the line item
Field type dimension
Data type string.text.value
reporting__progress_1
Display name 1 second view
Field type metric
Data type float.number.value
reporting__progress_10
Display name 10 second view
Field type metric
Data type float.number.value
reporting__progress_11
Display name 11 second view
Field type metric
Data type float.number.value
reporting__progress_12
Display name 12 second view
Field type metric
Data type float.number.value
reporting__progress_13
Display name 13 second view
Field type metric
Data type float.number.value
reporting__progress_14
Display name 14 second view
Field type metric
Data type float.number.value
reporting__progress_15
Display name 15 second view
Field type metric
Data type float.number.value
reporting__progress_16
Display name 16 second view
Field type metric
Data type float.number.value
reporting__progress_17
Display name 17 second view
Field type metric
Data type float.number.value
reporting__progress_18
Display name 18 second view
Field type metric
Data type float.number.value
reporting__progress_19
Display name 19 second view
Field type metric
Data type float.number.value
reporting__progress_2
Display name 2 second view
Field type metric
Data type float.number.value
reporting__progress_20
Display name 20 second view
Field type metric
Data type float.number.value
reporting__progress_21
Display name 21 second view
Field type metric
Data type float.number.value
reporting__progress_22
Display name 22 second view
Field type metric
Data type float.number.value
reporting__progress_23
Display name 23 second view
Field type metric
Data type float.number.value
reporting__progress_24
Display name 24 second view
Field type metric
Data type float.number.value
reporting__progress_25
Display name 25 second view
Field type metric
Data type float.number.value
reporting__progress_26
Display name 26 second view
Field type metric
Data type float.number.value
reporting__progress_27
Display name 27 second view
Field type metric
Data type float.number.value
reporting__progress_28
Display name 28 second view
Field type metric
Data type float.number.value
reporting__progress_29
Display name 29 second view
Field type metric
Data type float.number.value
reporting__progress_3
Display name 3 second view
Field type metric
Data type float.number.value
reporting__progress_30
Display name 30 second view
Field type metric
Data type float.number.value
reporting__progress_4
Display name 4 second view
Field type metric
Data type float.number.value
reporting__progress_5
Display name 5 second view
Field type metric
Data type float.number.value
reporting__progress_6
Display name 6 second view
Field type metric
Data type float.number.value
reporting__progress_7
Display name 7 second view
Field type metric
Data type float.number.value
reporting__progress_8
Display name 8 second view
Field type metric
Data type float.number.value
reporting__progress_9
Display name 9 second view
Field type metric
Data type float.number.value
reporting__turnover_advertising_value
Display name Total ad cost
Description Budget spent on advertising cost. Does not include Added Value Budget, nor Ad Manager fee, nor Agency fee
Field type metric
Data type float.currency.value
reporting__turnover_fee_value
Display name Fee
Description Budget spent on Ad Manager fee cost
Field type metric
Data type float.currency.value
reporting__turnover_value
Display name Budget Spent
Description Budget spent (i.e. invoiced by Teads). Includes Ad Manager fee. Does not include Added Value budget nor Agency fee. It is calculated as Fee + Total ad cost
Field type metric
Data type float.currency.value
reporting__video_complete
Display name Video complete
Description Video complete
Field type metric
Data type float.number.value
reporting__video_completion_rate
Display name Video completion rate
Description Video completion rate. It is calculated as Video completes / Video starts
Field type metric
Data type float.number.ratio
reporting__video_first_quartile
Display name Video first quartile
Description Video first quartile
Field type metric
Data type float.number.value
reporting__video_midpoint
Display name Video midpoint
Description Video midpoint
Field type metric
Data type float.number.value
reporting__video_progress_1
Display name Video progress 1 second
Field type metric
Data type float.number.value
reporting__video_progress_10
Display name Video progress 10 second
Field type metric
Data type float.number.value
reporting__video_progress_11
Display name Video progress 11 second
Field type metric
Data type float.number.value
reporting__video_progress_12
Display name Video progress 12 second
Field type metric
Data type float.number.value
reporting__video_progress_13
Display name Video progress 13 second
Field type metric
Data type float.number.value
reporting__video_progress_14
Display name Video progress 14 second
Field type metric
Data type float.number.value
reporting__video_progress_15
Display name Video progress 15 second
Field type metric
Data type float.number.value
reporting__video_progress_16
Display name Video progress 16 second
Field type metric
Data type float.number.value
reporting__video_progress_17
Display name Video progress 17 second
Field type metric
Data type float.number.value
reporting__video_progress_18
Display name Video progress 18 second
Field type metric
Data type float.number.value
reporting__video_progress_19
Display name Video progress 19 second
Field type metric
Data type float.number.value
reporting__video_progress_2
Display name Video progress 2 second
Field type metric
Data type float.number.value
reporting__video_progress_20
Display name Video progress 20 second
Field type metric
Data type float.number.value
reporting__video_progress_21
Display name Video progress 21 second
Field type metric
Data type float.number.value
reporting__video_progress_22
Display name Video progress 22 second
Field type metric
Data type float.number.value
reporting__video_progress_23
Display name Video progress 23 second
Field type metric
Data type float.number.value
reporting__video_progress_24
Display name Video progress 24 second
Field type metric
Data type float.number.value
reporting__video_progress_25
Display name Video progress 25 second
Field type metric
Data type float.number.value
reporting__video_progress_26
Display name Video progress 26 second
Field type metric
Data type float.number.value
reporting__video_progress_27
Display name Video progress 27 second
Field type metric
Data type float.number.value
reporting__video_progress_28
Display name Video progress 28 second
Field type metric
Data type float.number.value
reporting__video_progress_29
Display name Video progress 29 second
Field type metric
Data type float.number.value
reporting__video_progress_3
Display name Video progress 3 second
Field type metric
Data type float.number.value
reporting__video_progress_30
Display name Video progress 30 second
Field type metric
Data type float.number.value
reporting__video_progress_4
Display name Video progress 4 second
Field type metric
Data type float.number.value
reporting__video_progress_5
Display name Video progress 5 second
Field type metric
Data type float.number.value
reporting__video_progress_6
Display name Video progress 6 second
Field type metric
Data type float.number.value
reporting__video_progress_7
Display name Video progress 7 second
Field type metric
Data type float.number.value
reporting__video_progress_8
Display name Video progress 8 second
Field type metric
Data type float.number.value
reporting__video_progress_9
Display name Video progress 9 second
Field type metric
Data type float.number.value
reporting__video_start
Display name Video starts
Field type metric
Data type float.number.value
reporting__video_third_quartile
Display name Video third quartile
Description Video third quartile
Field type metric
Data type float.number.value
reporting__website_domain
Display name Website domain
Description The domain of the website
Field type dimension
Data type string.text.url