---
title: "Taboola metrics and dimensions"
slug: "taboola-fields"
description: "Explore the Taboola metrics and dimensions available through Supermetrics. Find every data field you need to build your marketing reports."
updated: 2026-08-28T09:00:30Z
published: 2026-08-28T09:00:30Z
canonical: "docs.supermetrics.com/taboola-fields"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Taboola metrics and dimensions

> Supermetrics brings all your Taboola data into [Google Sheets](https://workspace.google.com/marketplace/app/supermetrics/523876908005), [Looker Studio](https://supermetrics.com/products/looker-studio), [Power BI](https://supermetrics.com/products/power-bi), [Excel](https://supermetrics.com/products/excel), [BigQuery](https://supermetrics.com/products/bigquery), [Snowflake](https://supermetrics.com/products/snowflake), [Redshift](https://supermetrics.com/products/amazon-redshift), [Azure](https://supermetrics.com/products/azure-synapse)

35 metrics102 dimensionsSearch fields

### ACCOUNT

| \| advertiser_id \| \| --- \| \| \\| Field label \\| Advertiser ID \\| \\| --- \\| --- \\| \\| Description \\| The account_id of the campaign's advertiser account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser ID \| \| Description \| The account_id of the campaign's advertiser account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| advertiser_id |
| \| Field label \| Advertiser ID \| \| --- \| --- \| \| Description \| The account_id of the campaign's advertiser account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser ID |
| Description | The account_id of the campaign's advertiser account |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_numerical_id \| \| --- \| \| \\| Field label \\| Advertiser account numerical ID \\| \\| --- \\| --- \\| \\| Description \\| The numerical ID of the campaign's advertiser account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser account numerical ID \| \| Description \| The numerical ID of the campaign's advertiser account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_numerical_id |
| \| Field label \| Advertiser account numerical ID \| \| --- \| --- \| \| Description \| The numerical ID of the campaign's advertiser account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser account numerical ID |
| Description | The numerical ID of the campaign's advertiser account |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_name \| \| --- \| \| \\| Field label \\| Advertiser account name \\| \\| --- \\| --- \\| \\| Description \\| The human-friendly name of the campaign's advertiser account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser account name \| \| Description \| The human-friendly name of the campaign's advertiser account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_name |
| \| Field label \| Advertiser account name \| \| --- \| --- \| \| Description \| The human-friendly name of the campaign's advertiser account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser account name |
| Description | The human-friendly name of the campaign's advertiser account |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| content_provider \| \| --- \| \| \\| Field label \\| Provider ID \\| \\| --- \\| --- \\| \\| Description \\| Machine readable provider name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Provider ID \| \| Description \| Machine readable provider name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| content_provider |
| \| Field label \| Provider ID \| \| --- \| --- \| \| Description \| Machine readable provider name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Provider ID |
| Description | Machine readable provider name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| content_provider_name \| \| --- \| \| \\| Field label \\| Provider name \\| \\| --- \\| --- \\| \\| Description \\| Human readable content provider name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Provider name \| \| Description \| Human readable content provider name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| content_provider_name |
| \| Field label \| Provider name \| \| --- \| --- \| \| Description \| Human readable content provider name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Provider name |
| Description | Human readable content provider name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### AD METRICS

| \| impressions \| \| --- \| \| \\| Field label \\| Impressions \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| impressions |
| \| Field label \| Impressions \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Impressions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| clicks \| \| --- \| \| \\| Field label \\| Clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times a user clicks on a sourced content \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Clicks \| \| Description \| The number of times a user clicks on a sourced content \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| clicks |
| \| Field label \| Clicks \| \| --- \| --- \| \| Description \| The number of times a user clicks on a sourced content \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Clicks |
| Description | The number of times a user clicks on a sourced content |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| viewable_impressions \| \| --- \| \| \\| Field label \\| Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| Total viewable impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Viewable impressions \| \| Description \| Total viewable impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| viewable_impressions |
| \| Field label \| Viewable impressions \| \| --- \| --- \| \| Description \| Total viewable impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Viewable impressions |
| Description | Total viewable impressions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| spent \| \| --- \| \| \\| Field label \\| Spend \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Spend \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| spent |
| \| Field label \| Spend \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Spend |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| spent_eur \| \| --- \| \| \\| Field label \\| Spend (EUR) \\| \\| --- \\| --- \\| \\| Description \\| Expenditure converted to euros \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Spend (EUR) \| \| Description \| Expenditure converted to euros \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| spent_eur |
| \| Field label \| Spend (EUR) \| \| --- \| --- \| \| Description \| Expenditure converted to euros \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Spend (EUR) |
| Description | Expenditure converted to euros |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| spent_gbp \| \| --- \| \| \\| Field label \\| Spend (GBP) \\| \\| --- \\| --- \\| \\| Description \\| Expenditure converted to British pounds \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Spend (GBP) \| \| Description \| Expenditure converted to British pounds \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| spent_gbp |
| \| Field label \| Spend (GBP) \| \| --- \| --- \| \| Description \| Expenditure converted to British pounds \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Spend (GBP) |
| Description | Expenditure converted to British pounds |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| spent_usd \| \| --- \| \| \\| Field label \\| Spend (USD) \\| \\| --- \\| --- \\| \\| Description \\| Expenditure converted to US dollars \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Spend (USD) \| \| Description \| Expenditure converted to US dollars \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| spent_usd |
| \| Field label \| Spend (USD) \| \| --- \| --- \| \| Description \| Expenditure converted to US dollars \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Spend (USD) |
| Description | Expenditure converted to US dollars |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| ctr \| \| --- \| \| \\| Field label \\| CTR (%) \\| \\| --- \\| --- \\| \\| Description \\| Average CTR (Click Through Rate). Calculated as Clicks/Impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| CTR (%) \| \| Description \| Average CTR (Click Through Rate). Calculated as Clicks/Impressions \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| ctr |
| \| Field label \| CTR (%) \| \| --- \| --- \| \| Description \| Average CTR (Click Through Rate). Calculated as Clicks/Impressions \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | CTR (%) |
| Description | Average CTR (Click Through Rate). Calculated as Clicks/Impressions |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| ctr_revenue \| \| --- \| \| \\| Field label \\| CTR (%) \\| \\| --- \\| --- \\| \\| Description \\| Average CTR (Click Through Rate). Calculated as Clicks/Page views with ads \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| CTR (%) \| \| Description \| Average CTR (Click Through Rate). Calculated as Clicks/Page views with ads \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| ctr_revenue |
| \| Field label \| CTR (%) \| \| --- \| --- \| \| Description \| Average CTR (Click Through Rate). Calculated as Clicks/Page views with ads \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | CTR (%) |
| Description | Average CTR (Click Through Rate). Calculated as Clicks/Page views with ads |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| ctr_recirculation \| \| --- \| \| \\| Field label \\| CTR (%) \\| \\| --- \\| --- \\| \\| Description \\| Average CTR (Click Through Rate). Calculated as Clicks/Page views \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| CTR (%) \| \| Description \| Average CTR (Click Through Rate). Calculated as Clicks/Page views \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| ctr_recirculation |
| \| Field label \| CTR (%) \| \| --- \| --- \| \| Description \| Average CTR (Click Through Rate). Calculated as Clicks/Page views \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | CTR (%) |
| Description | Average CTR (Click Through Rate). Calculated as Clicks/Page views |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| cpc \| \| --- \| \| \\| Field label \\| CPC \\| \\| --- \\| --- \\| \\| Description \\| Average CPC of total clicks. Calculated as Spend/Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPC \| \| Description \| Average CPC of total clicks. Calculated as Spend/Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpc |
| \| Field label \| CPC \| \| --- \| --- \| \| Description \| Average CPC of total clicks. Calculated as Spend/Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPC |
| Description | Average CPC of total clicks. Calculated as Spend/Clicks |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cpc_campaign \| \| --- \| \| \\| Field label \\| Avg. CPC \\| \\| --- \\| --- \\| \\| Description \\| Average CPC \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Avg. CPC \| \| Description \| Average CPC \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| cpc_campaign |
| \| Field label \| Avg. CPC \| \| --- \| --- \| \| Description \| Average CPC \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| Field label | Avg. CPC |
| Description | Average CPC |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) |
| \| cpm \| \| --- \| \| \\| Field label \\| CPM \\| \\| --- \\| --- \\| \\| Description \\| Average CPM (Cost Per 1000 Impressions). Calculated as Spend/Impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM \| \| Description \| Average CPM (Cost Per 1000 Impressions). Calculated as Spend/Impressions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpm |
| \| Field label \| CPM \| \| --- \| --- \| \| Description \| Average CPM (Cost Per 1000 Impressions). Calculated as Spend/Impressions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPM |
| Description | Average CPM (Cost Per 1000 Impressions). Calculated as Spend/Impressions |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cpa_actions_num \| \| --- \| \| \\| Field label \\| Total action \\| \\| --- \\| --- \\| \\| Description \\| Total number of actions (also referred to as conversions) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Total action \| \| Description \| Total number of actions (also referred to as conversions) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| cpa_actions_num |
| \| Field label \| Total action \| \| --- \| --- \| \| Description \| Total number of actions (also referred to as conversions) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Total action |
| Description | Total number of actions (also referred to as conversions) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| cpa \| \| --- \| \| \\| Field label \\| CPA \\| \\| --- \\| --- \\| \\| Description \\| Average CPA (Cost Per Action). Calculated as Spend/Actions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPA \| \| Description \| Average CPA (Cost Per Action). Calculated as Spend/Actions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpa |
| \| Field label \| CPA \| \| --- \| --- \| \| Description \| Average CPA (Cost Per Action). Calculated as Spend/Actions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPA |
| Description | Average CPA (Cost Per Action). Calculated as Spend/Actions |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cpa_conversion_rate \| \| --- \| \| \\| Field label \\| Avg conversion rate (%) \\| \\| --- \\| --- \\| \\| Description \\| Average Conversion Rate. Calculated as Actions/Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Avg conversion rate (%) \| \| Description \| Average Conversion Rate. Calculated as Actions/Clicks \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| cpa_conversion_rate |
| \| Field label \| Avg conversion rate (%) \| \| --- \| --- \| \| Description \| Average Conversion Rate. Calculated as Actions/Clicks \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Avg conversion rate (%) |
| Description | Average Conversion Rate. Calculated as Actions/Clicks |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| campaigns_num \| \| --- \| \| \\| Field label \\| Number of campaigns \\| \\| --- \\| --- \\| \\| Description \\| Number of campaigns the specific provider has \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Number of campaigns \| \| Description \| Number of campaigns the specific provider has \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| campaigns_num |
| \| Field label \| Number of campaigns \| \| --- \| --- \| \| Description \| Number of campaigns the specific provider has \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Number of campaigns |
| Description | Number of campaigns the specific provider has |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| conversions_value \| \| --- \| \| \\| Field label \\| Conversion value \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Conversion value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| conversions_value |
| \| Field label \| Conversion value \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Conversion value |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| impressions_pct \| \| --- \| \| \\| Field label \\| Impression (%) \\| \\| --- \\| --- \\| \\| Description \\| Audience ID Impressions percent. Calculated as Audience ID Impressions / Total Campaign Impressions. Only relevant for user segment breakdown dimension \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Impression (%) \| \| Description \| Audience ID Impressions percent. Calculated as Audience ID Impressions / Total Campaign Impressions. Only relevant for user segment breakdown dimension \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| impressions_pct |
| \| Field label \| Impression (%) \| \| --- \| --- \| \| Description \| Audience ID Impressions percent. Calculated as Audience ID Impressions / Total Campaign Impressions. Only relevant for user segment breakdown dimension \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Impression (%) |
| Description | Audience ID Impressions percent. Calculated as Audience ID Impressions / Total Campaign Impressions. Only relevant for user segment breakdown dimension |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| roas \| \| --- \| \| \\| Field label \\| ROAS \\| \\| --- \\| --- \\| \\| Description \\| Return on ad spend - the total conversion value amount divided by the total ad spend \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| ROAS \| \| Description \| Return on ad spend - the total conversion value amount divided by the total ad spend \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| roas |
| \| Field label \| ROAS \| \| --- \| --- \| \| Description \| Return on ad spend - the total conversion value amount divided by the total ad spend \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | ROAS |
| Description | Return on ad spend - the total conversion value amount divided by the total ad spend |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cvr \| \| --- \| \| \\| Field label \\| Avg conversion rate (%) \\| \\| --- \\| --- \\| \\| Description \\| Average Conversion Rate. Calculated as Actions/Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Avg conversion rate (%) \| \| Description \| Average Conversion Rate. Calculated as Actions/Clicks \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| cvr |
| \| Field label \| Avg conversion rate (%) \| \| --- \| --- \| \| Description \| Average Conversion Rate. Calculated as Actions/Clicks \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Avg conversion rate (%) |
| Description | Average Conversion Rate. Calculated as Actions/Clicks |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| page_views \| \| --- \| \| \\| Field label \\| Page views \\| \\| --- \\| --- \\| \\| Description \\| A page view is counted every time a user views a page displaying a unit. We will count one page view regardless of the number of widgets presented on the page \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views \| \| Description \| A page view is counted every time a user views a page displaying a unit. We will count one page view regardless of the number of widgets presented on the page \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| page_views |
| \| Field label \| Page views \| \| --- \| --- \| \| Description \| A page view is counted every time a user views a page displaying a unit. We will count one page view regardless of the number of widgets presented on the page \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Page views |
| Description | A page view is counted every time a user views a page displaying a unit. We will count one page view regardless of the number of widgets presented on the page |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| page_views_with_ads_pct_revenue \| \| --- \| \| \\| Field label \\| Fill rate \\| \\| --- \\| --- \\| \\| Description \\| The Fill Rate is calculated by dividing the number of views with ads by the number of page views. Views with Ads / Page Views \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Fill rate \| \| Description \| The Fill Rate is calculated by dividing the number of views with ads by the number of page views. Views with Ads / Page Views \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| page_views_with_ads_pct_revenue |
| \| Field label \| Fill rate \| \| --- \| --- \| \| Description \| The Fill Rate is calculated by dividing the number of views with ads by the number of page views. Views with Ads / Page Views \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Fill rate |
| Description | The Fill Rate is calculated by dividing the number of views with ads by the number of page views. Views with Ads / Page Views |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| page_views_with_ads_pct_visits \| \| --- \| \| \\| Field label \\| Fill rate \\| \\| --- \\| --- \\| \\| Description \\| The Fill Rate is calculated by dividing the number of views with ads by the number of page views. Views with Ads / Page Views \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Fill rate \| \| Description \| The Fill Rate is calculated by dividing the number of views with ads by the number of page views. Views with Ads / Page Views \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| page_views_with_ads_pct_visits |
| \| Field label \| Fill rate \| \| --- \| --- \| \| Description \| The Fill Rate is calculated by dividing the number of views with ads by the number of page views. Views with Ads / Page Views \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| Field label | Fill rate |
| Description | The Fill Rate is calculated by dividing the number of views with ads by the number of page views. Views with Ads / Page Views |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) |
| \| page_views_with_ads_revenue \| \| --- \| \| \\| Field label \\| Page views with ads \\| \\| --- \\| --- \\| \\| Description \\| The number of pages on which we display sourced content (SC). We will count one page view with SC regardless of the number of SC units on the page \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views with ads \| \| Description \| The number of pages on which we display sourced content (SC). We will count one page view with SC regardless of the number of SC units on the page \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| page_views_with_ads_revenue |
| \| Field label \| Page views with ads \| \| --- \| --- \| \| Description \| The number of pages on which we display sourced content (SC). We will count one page view with SC regardless of the number of SC units on the page \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Page views with ads |
| Description | The number of pages on which we display sourced content (SC). We will count one page view with SC regardless of the number of SC units on the page |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| page_views_with_ads_visits \| \| --- \| \| \\| Field label \\| Page views with ads \\| \\| --- \\| --- \\| \\| Description \\| The number of pages on which we display sourced content (SC). We will count one page view with SC regardless of the number of SC units on the page \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views with ads \| \| Description \| The number of pages on which we display sourced content (SC). We will count one page view with SC regardless of the number of SC units on the page \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| page_views_with_ads_visits |
| \| Field label \| Page views with ads \| \| --- \| --- \| \| Description \| The number of pages on which we display sourced content (SC). We will count one page view with SC regardless of the number of SC units on the page \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Field label | Page views with ads |
| Description | The number of pages on which we display sourced content (SC). We will count one page view with SC regardless of the number of SC units on the page |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| ad_cpc \| \| --- \| \| \\| Field label \\| CPC \\| \\| --- \\| --- \\| \\| Description \\| The Cost per Click (CPC) is the average earned amount each time a user clicks on an ad. CPC is calculated by dividing the ads’ revenue by the number of clicks received. Ads Revenue / Ad Clicks (SC Clicks) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPC \| \| Description \| The Cost per Click (CPC) is the average earned amount each time a user clicks on an ad. CPC is calculated by dividing the ads’ revenue by the number of clicks received. Ads Revenue / Ad Clicks (SC Clicks) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| ad_cpc |
| \| Field label \| CPC \| \| --- \| --- \| \| Description \| The Cost per Click (CPC) is the average earned amount each time a user clicks on an ad. CPC is calculated by dividing the ads’ revenue by the number of clicks received. Ads Revenue / Ad Clicks (SC Clicks) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPC |
| Description | The Cost per Click (CPC) is the average earned amount each time a user clicks on an ad. CPC is calculated by dividing the ads’ revenue by the number of clicks received. Ads Revenue / Ad Clicks (SC Clicks) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| ad_rpm \| \| --- \| \| \\| Field label \\| Page revenue (RPM) \\| \\| --- \\| --- \\| \\| Description \\| Page revenue per thousand impressions (RPM) is calculated by dividing your revenue by the number of page views with SC, multiplied by 1000. Revenue Share From Taboola / Page Views With SC * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Page revenue (RPM) \| \| Description \| Page revenue per thousand impressions (RPM) is calculated by dividing your revenue by the number of page views with SC, multiplied by 1000. Revenue Share From Taboola / Page Views With SC * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| ad_rpm |
| \| Field label \| Page revenue (RPM) \| \| --- \| --- \| \| Description \| Page revenue per thousand impressions (RPM) is calculated by dividing your revenue by the number of page views with SC, multiplied by 1000. Revenue Share From Taboola / Page Views With SC * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| Field label | Page revenue (RPM) |
| Description | Page revenue per thousand impressions (RPM) is calculated by dividing your revenue by the number of page views with SC, multiplied by 1000. Revenue Share From Taboola / Page Views With SC * 1000 |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) |
| \| ad_rpm_revenue \| \| --- \| \| \\| Field label \\| Page revenue (RPM) \\| \\| --- \\| --- \\| \\| Description \\| Page revenue per thousand impressions (RPM) is calculated by dividing your revenue by the number of page views with SC, multiplied by 1000. Revenue Share From Taboola / Page Views With SC * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Page revenue (RPM) \| \| Description \| Page revenue per thousand impressions (RPM) is calculated by dividing your revenue by the number of page views with SC, multiplied by 1000. Revenue Share From Taboola / Page Views With SC * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| ad_rpm_revenue |
| \| Field label \| Page revenue (RPM) \| \| --- \| --- \| \| Description \| Page revenue per thousand impressions (RPM) is calculated by dividing your revenue by the number of page views with SC, multiplied by 1000. Revenue Share From Taboola / Page Views With SC * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Page revenue (RPM) |
| Description | Page revenue per thousand impressions (RPM) is calculated by dividing your revenue by the number of page views with SC, multiplied by 1000. Revenue Share From Taboola / Page Views With SC * 1000 |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| ad_revenue \| \| --- \| \| \\| Field label \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| The revenue generated from sponsored content on the Taboola widgets \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue \| \| Description \| The revenue generated from sponsored content on the Taboola widgets \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| ad_revenue |
| \| Field label \| Revenue \| \| --- \| --- \| \| Description \| The revenue generated from sponsored content on the Taboola widgets \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Revenue |
| Description | The revenue generated from sponsored content on the Taboola widgets |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| visits \| \| --- \| \| \\| Field label \\| Visits \\| \\| --- \\| --- \\| \\| Description \\| A visit is counted every time a user starts a session, arriving to the site from the specified referral. A visit can initiate one or more page views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Visits \| \| Description \| A visit is counted every time a user starts a session, arriving to the site from the specified referral. A visit can initiate one or more page views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| visits |
| \| Field label \| Visits \| \| --- \| --- \| \| Description \| A visit is counted every time a user starts a session, arriving to the site from the specified referral. A visit can initiate one or more page views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Visits |
| Description | A visit is counted every time a user starts a session, arriving to the site from the specified referral. A visit can initiate one or more page views |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| bounce_rate \| \| --- \| \| \\| Field label \\| Bounce rate \\| \\| --- \\| --- \\| \\| Description \\| Represents the percentage of visits which resulted with the user leaving the site after viewing only one page \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Bounce rate \| \| Description \| Represents the percentage of visits which resulted with the user leaving the site after viewing only one page \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| bounce_rate |
| \| Field label \| Bounce rate \| \| --- \| --- \| \| Description \| Represents the percentage of visits which resulted with the user leaving the site after viewing only one page \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| Field label | Bounce rate |
| Description | Represents the percentage of visits which resulted with the user leaving the site after viewing only one page |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) |
| \| views_visit \| \| --- \| \| \\| Field label \\| Views visits \\| \\| --- \\| --- \\| \\| Description \\| Represents the average number of page views initiated by each visit Page views / Visits \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Views visits \| \| Description \| Represents the average number of page views initiated by each visit Page views / Visits \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| views_visit |
| \| Field label \| Views visits \| \| --- \| --- \| \| Description \| Represents the average number of page views initiated by each visit Page views / Visits \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Views visits |
| Description | Represents the average number of page views initiated by each visit Page views / Visits |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| ad_visit_rpm \| \| --- \| \| \\| Field label \\| Page visits RPM \\| \\| --- \\| --- \\| \\| Description \\| Page revenue per thousand visits (Ad RPM per Visit) is calculated by dividing the revenue by the number of visits, multiplied by 1000. Ad Revenue / Visits * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Page visits RPM \| \| Description \| Page revenue per thousand visits (Ad RPM per Visit) is calculated by dividing the revenue by the number of visits, multiplied by 1000. Ad Revenue / Visits * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| ad_visit_rpm |
| \| Field label \| Page visits RPM \| \| --- \| --- \| \| Description \| Page revenue per thousand visits (Ad RPM per Visit) is calculated by dividing the revenue by the number of visits, multiplied by 1000. Ad Revenue / Visits * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Page visits RPM |
| Description | Page revenue per thousand visits (Ad RPM per Visit) is calculated by dividing the revenue by the number of visits, multiplied by 1000. Ad Revenue / Visits * 1000 |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| average_views_after_click \| \| --- \| \| \\| Field label \\| Avg. views after click \\| \\| --- \\| --- \\| \\| Description \\| Average views after click \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Avg. views after click \| \| Description \| Average views after click \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| average_views_after_click |
| \| Field label \| Avg. views after click \| \| --- \| --- \| \| Description \| Average views after click \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| Field label | Avg. views after click |
| Description | Average views after click |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) |

### AUDIENCE & PARTNER

| \| partner_name \| \| --- \| \| \\| Field label \\| Partner name \\| \\| --- \\| --- \\| \\| Description \\| Human-readable data partner \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Partner name \| \| Description \| Human-readable data partner \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| partner_name |
| \| Field label \| Partner name \| \| --- \| --- \| \| Description \| Human-readable data partner \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Partner name |
| Description | Human-readable data partner |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| audience_name \| \| --- \| \| \\| Field label \\| Audience name \\| \\| --- \\| --- \\| \\| Description \\| Human-readable audience (segment) name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Audience name \| \| Description \| Human-readable audience (segment) name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| audience_name |
| \| Field label \| Audience name \| \| --- \| --- \| \| Description \| Human-readable audience (segment) name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Audience name |
| Description | Human-readable audience (segment) name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| data_partner_audience_id \| \| --- \| \| \\| Field label \\| Partner audience ID \\| \\| --- \\| --- \\| \\| Description \\| Machine-readable data partner audience ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Partner audience ID \| \| Description \| Machine-readable data partner audience ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| data_partner_audience_id |
| \| Field label \| Partner audience ID \| \| --- \| --- \| \| Description \| Machine-readable data partner audience ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Partner audience ID |
| Description | Machine-readable data partner audience ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| audience_segments_multi_targeting \| \| --- \| \| \\| Field label \\| Audience segments \\| \\| --- \\| --- \\| \\| Description \\| In case of EXISTS state, holds a reference to full audience segments’ targeting details \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Audience segments \| \| Description \| In case of EXISTS state, holds a reference to full audience segments’ targeting details \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| audience_segments_multi_targeting |
| \| Field label \| Audience segments \| \| --- \| --- \| \| Description \| In case of EXISTS state, holds a reference to full audience segments’ targeting details \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Audience segments |
| Description | In case of EXISTS state, holds a reference to full audience segments’ targeting details |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| audience_segments_multi_targeting_state \| \| --- \| \| \\| Field label \\| Audience segments state \\| \\| --- \\| --- \\| \\| Description \\| The state of the full audience segments’ targeting details \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Audience segments state \| \| Description \| The state of the full audience segments’ targeting details \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| audience_segments_multi_targeting_state |
| \| Field label \| Audience segments state \| \| --- \| --- \| \| Description \| The state of the full audience segments’ targeting details \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Audience segments state |
| Description | The state of the full audience segments’ targeting details |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| audience_segments_multi_targeting_value \| \| --- \| \| \\| Field label \\| Audience segments value \\| \\| --- \\| --- \\| \\| Description \\| The value of the full audience segments’ targeting details \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Audience segments value \| \| Description \| The value of the full audience segments’ targeting details \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| audience_segments_multi_targeting_value |
| \| Field label \| Audience segments value \| \| --- \| --- \| \| Description \| The value of the full audience segments’ targeting details \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Audience segments value |
| Description | The value of the full audience segments’ targeting details |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| audience_segments_multi_targeting_href \| \| --- \| \| \\| Field label \\| Audience segments API URL \\| \\| --- \\| --- \\| \\| Description \\| The API endpoint where more details of the full audience segments’ targeting details could be fetched \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Audience segments API URL \| \| Description \| The API endpoint where more details of the full audience segments’ targeting details could be fetched \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| audience_segments_multi_targeting_href |
| \| Field label \| Audience segments API URL \| \| --- \| --- \| \| Description \| The API endpoint where more details of the full audience segments’ targeting details could be fetched \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Audience segments API URL |
| Description | The API endpoint where more details of the full audience segments’ targeting details could be fetched |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### CAMPAIGN

| \| campaign \| \| --- \| \| \\| Field label \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| ID of the campaign in question \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign ID \| \| Description \| ID of the campaign in question \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| campaign |
| \| Field label \| Campaign ID \| \| --- \| --- \| \| Description \| ID of the campaign in question \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign ID |
| Description | ID of the campaign in question |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_name \| \| --- \| \| \\| Field label \\| Campaign name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_name |
| \| Field label \| Campaign name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| branding_text \| \| --- \| \| \\| Field label \\| Branding text \\| \\| --- \\| --- \\| \\| Description \\| This text will appear below the title of each of your items \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Branding text \| \| Description \| This text will appear below the title of each of your items \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| branding_text |
| \| Field label \| Branding text \| \| --- \| --- \| \| Description \| This text will appear below the title of each of your items \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Branding text |
| Description | This text will appear below the title of each of your items |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| status \| \| --- \| \| \\| Field label \\| Campaign status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| status |
| \| Field label \| Campaign status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign status |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| is_active \| \| --- \| \| \\| Field label \\| Is active \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is active \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| is_active |
| \| Field label \| Is active \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| Field label | Is active |
| Field type | dimension |
| Data type | [bool](/apidocs/field-data-types#primitive) |
| \| approval_state \| \| --- \| \| \\| Field label \\| Approve state \\| \\| --- \\| --- \\| \\| Description \\| This field determines whether the campaign is approved to be served. The campaign can only be served if its approval_state is APPROVED \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Approve state \| \| Description \| This field determines whether the campaign is approved to be served. The campaign can only be served if its approval_state is APPROVED \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| approval_state |
| \| Field label \| Approve state \| \| --- \| --- \| \| Description \| This field determines whether the campaign is approved to be served. The campaign can only be served if its approval_state is APPROVED \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Approve state |
| Description | This field determines whether the campaign is approved to be served. The campaign can only be served if its approval_state is APPROVED |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| bid_type \| \| --- \| \| \\| Field label \\| Bid type \\| \\| --- \\| --- \\| \\| Description \\| This field defines whether the CPC bid is fixed or optimized, based on the objective \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Bid type \| \| Description \| This field defines whether the CPC bid is fixed or optimized, based on the objective \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| bid_type |
| \| Field label \| Bid type \| \| --- \| --- \| \| Description \| This field defines whether the CPC bid is fixed or optimized, based on the objective \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Bid type |
| Description | This field defines whether the CPC bid is fixed or optimized, based on the objective |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| comments \| \| --- \| \| \\| Field label \\| Campaign comments \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign comments \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| comments |
| \| Field label \| Campaign comments \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign comments |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| traffic_allocation_mode \| \| --- \| \| \\| Field label \\| Traffic allocation mode \\| \\| --- \\| --- \\| \\| Description \\| OPTIMIZED - most engaging creatives will be served more than others,EVEN - The creatives of your campaign will be exposed evenly, based on the traffic \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Traffic allocation mode \| \| Description \| OPTIMIZED - most engaging creatives will be served more than others,EVEN - The creatives of your campaign will be exposed evenly, based on the traffic \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| traffic_allocation_mode |
| \| Field label \| Traffic allocation mode \| \| --- \| --- \| \| Description \| OPTIMIZED - most engaging creatives will be served more than others,EVEN - The creatives of your campaign will be exposed evenly, based on the traffic \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Traffic allocation mode |
| Description | OPTIMIZED - most engaging creatives will be served more than others,EVEN - The creatives of your campaign will be exposed evenly, based on the traffic |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| activity_schedule \| \| --- \| \| \\| Field label \\| Schedule type \\| \\| --- \\| --- \\| \\| Description \\| Object including scheduling parameters for serving only during specific days and hours \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Schedule type \| \| Description \| Object including scheduling parameters for serving only during specific days and hours \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| activity_schedule |
| \| Field label \| Schedule type \| \| --- \| --- \| \| Description \| Object including scheduling parameters for serving only during specific days and hours \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Schedule type |
| Description | Object including scheduling parameters for serving only during specific days and hours |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| activity_schedule_mode \| \| --- \| \| \\| Field label \\| Schedule mode \\| \\| --- \\| --- \\| \\| Description \\| Scheduling parameter mode setting for serving only during specific days and hours \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Schedule mode \| \| Description \| Scheduling parameter mode setting for serving only during specific days and hours \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| activity_schedule_mode |
| \| Field label \| Schedule mode \| \| --- \| --- \| \| Description \| Scheduling parameter mode setting for serving only during specific days and hours \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Schedule mode |
| Description | Scheduling parameter mode setting for serving only during specific days and hours |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| activity_schedule_rules \| \| --- \| \| \\| Field label \\| Schedule rules \\| \\| --- \\| --- \\| \\| Description \\| Scheduling parameter rules for serving only during specific days and hours \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Schedule rules \| \| Description \| Scheduling parameter rules for serving only during specific days and hours \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| activity_schedule_rules |
| \| Field label \| Schedule rules \| \| --- \| --- \| \| Description \| Scheduling parameter rules for serving only during specific days and hours \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Schedule rules |
| Description | Scheduling parameter rules for serving only during specific days and hours |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| activity_schedule_time_zone \| \| --- \| \| \\| Field label \\| Schedule timezone \\| \\| --- \\| --- \\| \\| Description \\| Scheduling parameter time zone for serving only during specific days and hours \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Schedule timezone \| \| Description \| Scheduling parameter time zone for serving only during specific days and hours \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| activity_schedule_time_zone |
| \| Field label \| Schedule timezone \| \| --- \| --- \| \| Description \| Scheduling parameter time zone for serving only during specific days and hours \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| Field label | Schedule timezone |
| Description | Scheduling parameter time zone for serving only during specific days and hours |
| Field type | dimension |
| Data type | [string.time.timezone](/apidocs/field-data-types#time) |
| \| tracking_code \| \| --- \| \| \\| Field label \\| Tracking code \\| \\| --- \\| --- \\| \\| Description \\| Query-string parameter added to the URL of your items, so you can track the traffic generated from Taboola \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Tracking code \| \| Description \| Query-string parameter added to the URL of your items, so you can track the traffic generated from Taboola \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| tracking_code |
| \| Field label \| Tracking code \| \| --- \| --- \| \| Description \| Query-string parameter added to the URL of your items, so you can track the traffic generated from Taboola \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Tracking code |
| Description | Query-string parameter added to the URL of your items, so you can track the traffic generated from Taboola |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| marketing_objective \| \| --- \| \| \\| Field label \\| Marketing objective \\| \\| --- \\| --- \\| \\| Description \\| Main goal for campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Marketing objective \| \| Description \| Main goal for campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| marketing_objective |
| \| Field label \| Marketing objective \| \| --- \| --- \| \| Description \| Main goal for campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Marketing objective |
| Description | Main goal for campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### CAMPAIGN BUDGET

| \| daily_cap \| \| --- \| \| \\| Field label \\| Campaign daily budget \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign daily budget \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| daily_cap |
| \| Field label \| Campaign daily budget \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign daily budget |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| spending_limit \| \| --- \| \| \\| Field label \\| Campaign budget \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign budget \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| spending_limit |
| \| Field label \| Campaign budget \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign budget |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| spending_limit_model \| \| --- \| \| \\| Field label \\| Campaign recurring type \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign recurring type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| spending_limit_model |
| \| Field label \| Campaign recurring type \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign recurring type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| daily_ad_delivery_model \| \| --- \| \| \\| Field label \\| Campaign delivery type \\| \\| --- \\| --- \\| \\| Description \\| Defines the way the campaign will be delivered on a daily basis \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign delivery type \| \| Description \| Defines the way the campaign will be delivered on a daily basis \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| daily_ad_delivery_model |
| \| Field label \| Campaign delivery type \| \| --- \| --- \| \| Description \| Defines the way the campaign will be delivered on a daily basis \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign delivery type |
| Description | Defines the way the campaign will be delivered on a daily basis |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### CURRENCY

| \| currency \| \| --- \| \| \\| Field label \\| Currency \\| \\| --- \\| --- \\| \\| Description \\| The account currency \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.currency.code](/apidocs/field-data-types#currency) \\| \| \| Field label \| Currency \| \| Description \| The account currency \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| |
| --- |
| currency |
| \| Field label \| Currency \| \| --- \| --- \| \| Description \| The account currency \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| |
| Field label | Currency |
| Description | The account currency |
| Field type | dimension |
| Data type | [string.currency.code](/apidocs/field-data-types#currency) |

### DATASOURCE

| \| dataSourceName \| \| --- \| \| \\| Field label \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| --- |
| dataSourceName |
| \| Field label \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| Field label | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| Destinations | API, Data warehouse |
| \| system_metadata.data_source_logins \| \| --- \| \| \\| Field label \\| Data source logins \\| \\| --- \\| --- \\| \\| Description \\| The data source login accounts that were used to authenticate against the data source \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source logins \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_logins |
| \| Field label \| Data source logins \| \| --- \| --- \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source logins |
| Description | The data source login accounts that were used to authenticate against the data source |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.data_source_login_owners \| \| --- \| \| \\| Field label \\| Data source login owners \\| \\| --- \\| --- \\| \\| Description \\| The Supermetrics users that created the data source login connections \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source login owners \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_login_owners |
| \| Field label \| Data source login owners \| \| --- \| --- \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source login owners |
| Description | The Supermetrics users that created the data source login connections |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### ITEM

| \| item \| \| --- \| \| \\| Field label \\| Item ID \\| \\| --- \\| --- \\| \\| Description \\| Unique ID of an item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item ID \| \| Description \| Unique ID of an item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| item |
| \| Field label \| Item ID \| \| --- \| --- \| \| Description \| Unique ID of an item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item ID |
| Description | Unique ID of an item |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| item_name \| \| --- \| \| \\| Field label \\| Item name \\| \\| --- \\| --- \\| \\| Description \\| The "display name" of an item (item.title) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item name \| \| Description \| The "display name" of an item (item.title) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| item_name |
| \| Field label \| Item name \| \| --- \| --- \| \| Description \| The "display name" of an item (item.title) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item name |
| Description | The "display name" of an item (item.title) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ad_name \| \| --- \| \| \\| Field label \\| Ad name \\| \\| --- \\| --- \\| \\| Description \\| The custom name of the creative (ad), if you provided one. Also known as creative name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad name \| \| Description \| The custom name of the creative (ad), if you provided one. Also known as creative name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_name |
| \| Field label \| Ad name \| \| --- \| --- \| \| Description \| The custom name of the creative (ad), if you provided one. Also known as creative name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad name |
| Description | The custom name of the creative (ad), if you provided one. Also known as creative name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| thumbnail_url \| \| --- \| \| \\| Field label \\| Thumbnail URL \\| \\| --- \\| --- \\| \\| Description \\| The URL of the item's thumbnail \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Thumbnail URL \| \| Description \| The URL of the item's thumbnail \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| thumbnail_url |
| \| Field label \| Thumbnail URL \| \| --- \| --- \| \| Description \| The URL of the item's thumbnail \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Thumbnail URL |
| Description | The URL of the item's thumbnail |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| url \| \| --- \| \| \\| Field label \\| Item URL \\| \\| --- \\| --- \\| \\| Description \\| The URL of the item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Item URL \| \| Description \| The URL of the item \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| url |
| \| Field label \| Item URL \| \| --- \| --- \| \| Description \| The URL of the item \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Item URL |
| Description | The URL of the item |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |

### LOCATION

| \| country \| \| --- \| \| \\| Field label \\| Country code \\| \\| --- \\| --- \\| \\| Description \\| Machine-readable country name (2-letter code) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country code \| \| Description \| Machine-readable country name (2-letter code) \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| --- |
| country |
| \| Field label \| Country code \| \| --- \| --- \| \| Description \| Machine-readable country name (2-letter code) \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Field label | Country code |
| Description | Machine-readable country name (2-letter code) |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| country_name \| \| --- \| \| \\| Field label \\| Country \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| country_name |
| \| Field label \| Country \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| Field label | Country |
| Field type | dimension |
| Data type | [string.geo.country](/apidocs/field-data-types#geographical) |
| \| country_targeting \| \| --- \| \| \\| Field label \\| Target countries \\| \\| --- \\| --- \\| \\| Description \\| List of countries the campaign will target or exclude \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Target countries \| \| Description \| List of countries the campaign will target or exclude \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| country_targeting |
| \| Field label \| Target countries \| \| --- \| --- \| \| Description \| List of countries the campaign will target or exclude \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Field label | Target countries |
| Description | List of countries the campaign will target or exclude |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| country_targeting_type \| \| --- \| \| \\| Field label \\| Target countries filtering type \\| \\| --- \\| --- \\| \\| Description \\| The way in which target countries are filtered \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Target countries filtering type \| \| Description \| The way in which target countries are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| country_targeting_type |
| \| Field label \| Target countries filtering type \| \| --- \| --- \| \| Description \| The way in which target countries are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Target countries filtering type |
| Description | The way in which target countries are filtered |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sub_country_targeting \| \| --- \| \| \\| Field label \\| Sub countries targeting \\| \\| --- \\| --- \\| \\| Description \\| List of regions or DMAs the campaign will target or exclude \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Sub countries targeting \| \| Description \| List of regions or DMAs the campaign will target or exclude \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| sub_country_targeting |
| \| Field label \| Sub countries targeting \| \| --- \| --- \| \| Description \| List of regions or DMAs the campaign will target or exclude \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Field label | Sub countries targeting |
| Description | List of regions or DMAs the campaign will target or exclude |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| sub_country_targeting_type \| \| --- \| \| \\| Field label \\| Sub countries filtering type \\| \\| --- \\| --- \\| \\| Description \\| The way in which target sub countries are filtered \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Sub countries filtering type \| \| Description \| The way in which target sub countries are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sub_country_targeting_type |
| \| Field label \| Sub countries filtering type \| \| --- \| --- \| \| Description \| The way in which target sub countries are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Sub countries filtering type |
| Description | The way in which target sub countries are filtered |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| postal_code_targeting \| \| --- \| \| \\| Field label \\| Postal code targeting \\| \\| --- \\| --- \\| \\| Description \\| In case of a non-default value,holds a reference to full postal code targeting details \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.zip](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Postal code targeting \| \| Description \| In case of a non-default value,holds a reference to full postal code targeting details \| \| Field type \| dimension \| \| Data type \| [string.geo.zip](/apidocs/field-data-types#geographical) \| |
| postal_code_targeting |
| \| Field label \| Postal code targeting \| \| --- \| --- \| \| Description \| In case of a non-default value,holds a reference to full postal code targeting details \| \| Field type \| dimension \| \| Data type \| [string.geo.zip](/apidocs/field-data-types#geographical) \| |
| Field label | Postal code targeting |
| Description | In case of a non-default value,holds a reference to full postal code targeting details |
| Field type | dimension |
| Data type | [string.geo.zip](/apidocs/field-data-types#geographical) |
| \| postal_code_targeting_type \| \| --- \| \| \\| Field label \\| Target postal codes filtering type \\| \\| --- \\| --- \\| \\| Description \\| The way in which target postal codes are filtered \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Target postal codes filtering type \| \| Description \| The way in which target postal codes are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| postal_code_targeting_type |
| \| Field label \| Target postal codes filtering type \| \| --- \| --- \| \| Description \| The way in which target postal codes are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Target postal codes filtering type |
| Description | The way in which target postal codes are filtered |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### PLATFORM

| \| platform \| \| --- \| \| \\| Field label \\| Device ID \\| \\| --- \\| --- \\| \\| Description \\| Machine-readable platform name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device ID \| \| Description \| Machine-readable platform name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| platform |
| \| Field label \| Device ID \| \| --- \| --- \| \| Description \| Machine-readable platform name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Device ID |
| Description | Machine-readable platform name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| platform_name \| \| --- \| \| \\| Field label \\| Device name \\| \\| --- \\| --- \\| \\| Description \\| Human-readable platform name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device name \| \| Description \| Human-readable platform name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform_name |
| \| Field label \| Device name \| \| --- \| --- \| \| Description \| Human-readable platform name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Device name |
| Description | Human-readable platform name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| platform_targeting \| \| --- \| \| \\| Field label \\| Device types \\| \\| --- \\| --- \\| \\| Description \\| List of platform device types (desktop/tablet/smartphone) to run the campaign on. NULL means to run on all platform device types \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device types \| \| Description \| List of platform device types (desktop/tablet/smartphone) to run the campaign on. NULL means to run on all platform device types \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform_targeting |
| \| Field label \| Device types \| \| --- \| --- \| \| Description \| List of platform device types (desktop/tablet/smartphone) to run the campaign on. NULL means to run on all platform device types \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Device types |
| Description | List of platform device types (desktop/tablet/smartphone) to run the campaign on. NULL means to run on all platform device types |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| platform_targeting_type \| \| --- \| \| \\| Field label \\| Device filtering type \\| \\| --- \\| --- \\| \\| Description \\| The way in which target devices are filtered \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device filtering type \| \| Description \| The way in which target devices are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform_targeting_type |
| \| Field label \| Device filtering type \| \| --- \| --- \| \| Description \| The way in which target devices are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Device filtering type |
| Description | The way in which target devices are filtered |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| os_targeting \| \| --- \| \| \\| Field label \\| Operating system \\| \\| --- \\| --- \\| \\| Description \\| List of operating systems to target/exclude the campaign on \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Operating system \| \| Description \| List of operating systems to target/exclude the campaign on \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| os_targeting |
| \| Field label \| Operating system \| \| --- \| --- \| \| Description \| List of operating systems to target/exclude the campaign on \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Operating system |
| Description | List of operating systems to target/exclude the campaign on |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| os_targeting_type \| \| --- \| \| \\| Field label \\| Operating systems filtering type \\| \\| --- \\| --- \\| \\| Description \\| The way in which target operating systems are filtered \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Operating systems filtering type \| \| Description \| The way in which target operating systems are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| os_targeting_type |
| \| Field label \| Operating systems filtering type \| \| --- \| --- \| \| Description \| The way in which target operating systems are filtered \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Operating systems filtering type |
| Description | The way in which target operating systems are filtered |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| tracking_code_source_medium \| \| --- \| \| \\| Field label \\| Tracking code source \\| \\| --- \\| --- \\| \\| Description \\| Source/Medium pairs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Tracking code source \| \| Description \| Source/Medium pairs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| tracking_code_source_medium |
| \| Field label \| Tracking code source \| \| --- \| --- \| \| Description \| Source/Medium pairs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Tracking code source |
| Description | Source/Medium pairs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| tracking_code_campaign \| \| --- \| \| \\| Field label \\| Tracking code campaign \\| \\| --- \\| --- \\| \\| Description \\| Tracking code campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Tracking code campaign \| \| Description \| Tracking code campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| tracking_code_campaign |
| \| Field label \| Tracking code campaign \| \| --- \| --- \| \| Description \| Tracking code campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Tracking code campaign |
| Description | Tracking code campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| tracking_code_custom \| \| --- \| \| \\| Field label \\| Tracking code custom values \\| \\| --- \\| --- \\| \\| Description \\| Custom_key: Custom_value pairs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Tracking code custom values \| \| Description \| Custom_key: Custom_value pairs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| tracking_code_custom |
| \| Field label \| Tracking code custom values \| \| --- \| --- \| \| Description \| Custom_key: Custom_value pairs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Tracking code custom values |
| Description | Custom_key: Custom_value pairs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| referral_tracking_codes \| \| --- \| \| \\| Field label \\| Referral tracking codes \\| \\| --- \\| --- \\| \\| Description \\| Referral and tracking code combinations \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Referral tracking codes \| \| Description \| Referral and tracking code combinations \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| referral_tracking_codes |
| \| Field label \| Referral tracking codes \| \| --- \| --- \| \| Description \| Referral and tracking code combinations \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Referral tracking codes |
| Description | Referral and tracking code combinations |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### PUBLISHER

| \| publisher_targeting \| \| --- \| \| \\| Field label \\| Black listed partner account ID \\| \\| --- \\| --- \\| \\| Description \\| List of partner accounts account_id to blacklist from publishing this campaign.The account_id must reference an account with type=PARTNER \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Black listed partner account ID \| \| Description \| List of partner accounts account_id to blacklist from publishing this campaign.The account_id must reference an account with type=PARTNER \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| publisher_targeting |
| \| Field label \| Black listed partner account ID \| \| --- \| --- \| \| Description \| List of partner accounts account_id to blacklist from publishing this campaign.The account_id must reference an account with type=PARTNER \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Black listed partner account ID |
| Description | List of partner accounts account_id to blacklist from publishing this campaign.The account_id must reference an account with type=PARTNER |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| publisher_targeting_type \| \| --- \| \| \\| Field label \\| Black listed partner account ID Type \\| \\| --- \\| --- \\| \\| Description \\| The type of the filtering rule \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Black listed partner account ID Type \| \| Description \| The type of the filtering rule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| publisher_targeting_type |
| \| Field label \| Black listed partner account ID Type \| \| --- \| --- \| \| Description \| The type of the filtering rule \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Black listed partner account ID Type |
| Description | The type of the filtering rule |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| publisher_targeting_value \| \| --- \| \| \\| Field label \\| Black listed partner account ID Values \\| \\| --- \\| --- \\| \\| Description \\| List of partner accounts account_id to blacklist from publishing this campaign.The account_id must reference an account with type=PARTNER \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Black listed partner account ID Values \| \| Description \| List of partner accounts account_id to blacklist from publishing this campaign.The account_id must reference an account with type=PARTNER \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| publisher_targeting_value |
| \| Field label \| Black listed partner account ID Values \| \| --- \| --- \| \| Description \| List of partner accounts account_id to blacklist from publishing this campaign.The account_id must reference an account with type=PARTNER \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Black listed partner account ID Values |
| Description | List of partner accounts account_id to blacklist from publishing this campaign.The account_id must reference an account with type=PARTNER |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| publisher_targeting_href \| \| --- \| \| \\| Field label \\| Black listed partner account ID API URL \\| \\| --- \\| --- \\| \\| Description \\| The API endpoint where more details of the filtering rule can be fetched \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Black listed partner account ID API URL \| \| Description \| The API endpoint where more details of the filtering rule can be fetched \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| publisher_targeting_href |
| \| Field label \| Black listed partner account ID API URL \| \| --- \| --- \| \| Description \| The API endpoint where more details of the filtering rule can be fetched \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Black listed partner account ID API URL |
| Description | The API endpoint where more details of the filtering rule can be fetched |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| publisher_bid_modifier \| \| --- \| \| \\| Field label \\| Publisher bid modifier type \\| \\| --- \\| --- \\| \\| Description \\| An object representing the wanted publisher bid modifiers for this campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Publisher bid modifier type \| \| Description \| An object representing the wanted publisher bid modifiers for this campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| publisher_bid_modifier |
| \| Field label \| Publisher bid modifier type \| \| --- \| --- \| \| Description \| An object representing the wanted publisher bid modifiers for this campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Publisher bid modifier type |
| Description | An object representing the wanted publisher bid modifiers for this campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### QUERY

| \| system_metadata.query_date_range_start \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| --- |
| system_metadata.query_date_range_start |
| \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Start date |
| Description | The start date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_range_end \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_range_end |
| \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | End date |
| Description | The end date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_timezone \| \| --- \| \| \\| Field label \\| Timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone that is supplied to the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Timezone \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| system_metadata.query_timezone |
| \| Field label \| Timezone \| \| --- \| --- \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| Field label | Timezone |
| Description | The timezone that is supplied to the query |
| Field type | dimension |
| Data type | [string.time.timezone](/apidocs/field-data-types#time) |
| \| system_metadata.query_filters \| \| --- \| \| \\| Field label \\| Filters \\| \\| --- \\| --- \\| \\| Description \\| All filters used in the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Filters \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_filters |
| \| Field label \| Filters \| \| --- \| --- \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Filters |
| Description | All filters used in the query |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_date_start \| \| --- \| \| \\| Field label \\| Start \\| \\| --- \\| --- \\| \\| Description \\| When the query was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Start \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_start |
| \| Field label \| Start \| \| --- \| --- \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Start |
| Description | When the query was started |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_end \| \| --- \| \| \\| Field label \\| End \\| \\| --- \\| --- \\| \\| Description \\| When the query completed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| End \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_end |
| \| Field label \| End \| \| --- \| --- \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | End |
| Description | When the query completed |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_duration \| \| --- \| \| \\| Field label \\| Duration \\| \\| --- \\| --- \\| \\| Description \\| The duration in seconds of the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.duration.seconds](/apidocs/field-data-types#duration) \\| \| \| Field label \| Duration \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| system_metadata.query_duration |
| \| Field label \| Duration \| \| --- \| --- \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| Field label | Duration |
| Description | The duration in seconds of the query |
| Field type | dimension |
| Data type | [int.duration.seconds](/apidocs/field-data-types#duration) |
| \| system_metadata.query_accounts \| \| --- \| \| \\| Field label \\| Accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of accounts of which the data was pulled from \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Accounts \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_accounts |
| \| Field label \| Accounts \| \| --- \| --- \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Accounts |
| Description | A list of accounts of which the data was pulled from |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_excluded_accounts \| \| --- \| \| \\| Field label \\| Excluded invalid accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Excluded invalid accounts \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_excluded_accounts |
| \| Field label \| Excluded invalid accounts \| \| --- \| --- \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Excluded invalid accounts |
| Description | A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### SITE

| \| site \| \| --- \| \| \\| Field label \\| Machine readable site ID \\| \\| --- \\| --- \\| \\| Description \\| Machine-readable site name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Machine readable site ID \| \| Description \| Machine-readable site name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| site |
| \| Field label \| Machine readable site ID \| \| --- \| --- \| \| Description \| Machine-readable site name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Machine readable site ID |
| Description | Machine-readable site name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_name \| \| --- \| \| \\| Field label \\| Site name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Site name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| site_name |
| \| Field label \| Site name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Site name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_id \| \| --- \| \| \\| Field label \\| Site ID \\| \\| --- \\| --- \\| \\| Description \\| Unique ID of the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Site ID \| \| Description \| Unique ID of the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| site_id |
| \| Field label \| Site ID \| \| --- \| --- \| \| Description \| Unique ID of the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Site ID |
| Description | Unique ID of the site |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| blocking_level \| \| --- \| \| \\| Field label \\| Blocking level \\| \\| --- \\| --- \\| \\| Description \\| Indicates the level of blocking.Possible values are NONE,CAMPAIGN,ADVERTISER,AUTO,EMULATED,NETWORK,ADVERTISER_NETWORK \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Blocking level \| \| Description \| Indicates the level of blocking.Possible values are NONE,CAMPAIGN,ADVERTISER,AUTO,EMULATED,NETWORK,ADVERTISER_NETWORK \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| blocking_level |
| \| Field label \| Blocking level \| \| --- \| --- \| \| Description \| Indicates the level of blocking.Possible values are NONE,CAMPAIGN,ADVERTISER,AUTO,EMULATED,NETWORK,ADVERTISER_NETWORK \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Blocking level |
| Description | Indicates the level of blocking.Possible values are NONE,CAMPAIGN,ADVERTISER,AUTO,EMULATED,NETWORK,ADVERTISER_NETWORK |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| referral_domain \| \| --- \| \| \\| Field label \\| Referral domain \\| \\| --- \\| --- \\| \\| Description \\| Referral domain \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Referral domain \| \| Description \| Referral domain \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| referral_domain |
| \| Field label \| Referral domain \| \| --- \| --- \| \| Description \| Referral domain \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Referral domain |
| Description | Referral domain |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| referral_name \| \| --- \| \| \\| Field label \\| Referral name \\| \\| --- \\| --- \\| \\| Description \\| Referral name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Referral name \| \| Description \| Referral name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| referral_name |
| \| Field label \| Referral name \| \| --- \| --- \| \| Description \| Referral name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Referral name |
| Description | Referral name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| landing_page \| \| --- \| \| \\| Field label \\| Landing page ID \\| \\| --- \\| --- \\| \\| Description \\| The landing page ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Landing page ID \| \| Description \| The landing page ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| landing_page |
| \| Field label \| Landing page ID \| \| --- \| --- \| \| Description \| The landing page ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Landing page ID |
| Description | The landing page ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| landing_page_title \| \| --- \| \| \\| Field label \\| Landing page title \\| \\| --- \\| --- \\| \\| Description \\| The landing page's title \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Landing page title \| \| Description \| The landing page's title \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| landing_page_title |
| \| Field label \| Landing page title \| \| --- \| --- \| \| Description \| The landing page's title \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Landing page title |
| Description | The landing page's title |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| landing_page_url \| \| --- \| \| \\| Field label \\| Landing page URL \\| \\| --- \\| --- \\| \\| Description \\| The landing page's URL \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Landing page URL \| \| Description \| The landing page's URL \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| landing_page_url |
| \| Field label \| Landing page URL \| \| --- \| --- \| \| Description \| The landing page's URL \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Landing page URL |
| Description | The landing page's URL |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| landing_page_thumb \| \| --- \| \| \\| Field label \\| Landing page thumbnail URL \\| \\| --- \\| --- \\| \\| Description \\| The landing page's thumbnail URL \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Landing page thumbnail URL \| \| Description \| The landing page's thumbnail URL \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| landing_page_thumb |
| \| Field label \| Landing page thumbnail URL \| \| --- \| --- \| \| Description \| The landing page's thumbnail URL \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Landing page thumbnail URL |
| Description | The landing page's thumbnail URL |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| page_type \| \| --- \| \| \\| Field label \\| Page type \\| \\| --- \\| --- \\| \\| Description \\| Page type (text, video, etc.) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Page type \| \| Description \| Page type (text, video, etc.) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| page_type |
| \| Field label \| Page type \| \| --- \| --- \| \| Description \| Page type (text, video, etc.) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Page type |
| Description | Page type (text, video, etc.) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| placement \| \| --- \| \| \\| Field label \\| Placement \\| \\| --- \\| --- \\| \\| Description \\| Placement name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement \| \| Description \| Placement name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| placement |
| \| Field label \| Placement \| \| --- \| --- \| \| Description \| Placement name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Placement |
| Description | Placement name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| publisher \| \| --- \| \| \\| Field label \\| Publisher ID \\| \\| --- \\| --- \\| \\| Description \\| Partner ID of the publisher/site in Backstage \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Publisher ID \| \| Description \| Partner ID of the publisher/site in Backstage \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| publisher |
| \| Field label \| Publisher ID \| \| --- \| --- \| \| Description \| Partner ID of the publisher/site in Backstage \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Publisher ID |
| Description | Partner ID of the publisher/site in Backstage |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| publisher_name \| \| --- \| \| \\| Field label \\| Publisher name \\| \\| --- \\| --- \\| \\| Description \\| Display name for the publisher as displayed in Backstage \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Publisher name \| \| Description \| Display name for the publisher as displayed in Backstage \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| publisher_name |
| \| Field label \| Publisher name \| \| --- \| --- \| \| Description \| Display name for the publisher as displayed in Backstage \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Publisher name |
| Description | Display name for the publisher as displayed in Backstage |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### TIME

| \| today \| \| --- \| \| \\| Field label \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| --- |
| today |
| \| Field label \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| Field label | Today |
| Description | Today's date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| Destinations | API, Data warehouse |
| \| year \| \| --- \| \| \\| Field label \\| Year \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| year |
| \| Field label \| Year \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearOfWeek \| \| --- \| \| \\| Field label \\| Year of week \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| yearOfWeek |
| \| Field label \| Year of week \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year of week |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearOfWeekIso \| \| --- \| \| \\| Field label \\| Year of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| yearOfWeekIso |
| \| Field label \| Year of week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year of week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearMonth \| \| --- \| \| \\| Field label \\| Year & month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & month \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| |
| yearMonth |
| \| Field label \| Year & month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| |
| Field label | Year & month |
| Field type | dimension |
| Data type | [string.time.yearmonth](/apidocs/field-data-types#time) |
| \| month \| \| --- \| \| \\| Field label \\| Month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.month](/apidocs/field-data-types#time) \\| \| \| Field label \| Month \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| |
| month |
| \| Field label \| Month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| |
| Field label | Month |
| Field type | dimension |
| Data type | [string.time.month](/apidocs/field-data-types#time) |
| \| yearWeek \| \| --- \| \| \\| Field label \\| Year & week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| |
| yearWeek |
| \| Field label \| Year & week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| |
| Field label | Year & week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.yearweek](/apidocs/field-data-types#time) |
| \| yearWeekIso \| \| --- \| \| \\| Field label \\| Year & week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| |
| yearWeekIso |
| \| Field label \| Year & week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| |
| Field label | Year & week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.yearweekiso](/apidocs/field-data-types#time) |
| \| week \| \| --- \| \| \\| Field label \\| Week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.week](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| |
| week |
| \| Field label \| Week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| |
| Field label | Week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.week](/apidocs/field-data-types#time) |
| \| weekIso \| \| --- \| \| \\| Field label \\| Week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.weekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| |
| weekIso |
| \| Field label \| Week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| |
| Field label | Week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.weekiso](/apidocs/field-data-types#time) |
| \| dayOfMonth \| \| --- \| \| \\| Field label \\| Day of month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of month \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| |
| dayOfMonth |
| \| Field label \| Day of month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| |
| Field label | Day of month |
| Field type | dimension |
| Data type | [string.time.dayofmonth](/apidocs/field-data-types#time) |
| \| dayOfWeekName \| \| --- \| \| \\| Field label \\| Day of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| |
| dayOfWeekName |
| \| Field label \| Day of week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| |
| Field label | Day of week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.dayofweek](/apidocs/field-data-types#time) |
| \| dayOfWeekNameIso \| \| --- \| \| \\| Field label \\| Day of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| dayOfWeekNameIso |
| \| Field label \| Day of week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| Field label | Day of week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.dayofweekiso](/apidocs/field-data-types#time) |
| \| date \| \| --- \| \| \\| Field label \\| Date \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date |
| \| Field label \| Date \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Date |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| date_end_period \| \| --- \| \| \\| Field label \\| Date end period \\| \\| --- \\| --- \\| \\| Description \\| End of period for week/month dimensions \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date end period \| \| Description \| End of period for week/month dimensions \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date_end_period |
| \| Field label \| Date end period \| \| --- \| --- \| \| Description \| End of period for week/month dimensions \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Date end period |
| Description | End of period for week/month dimensions |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| query_start_date \| \| --- \| \| \\| Field label \\| Query start date \\| \\| --- \\| --- \\| \\| Description \\| Requested start date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Query start date \| \| Description \| Requested start date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| query_start_date |
| \| Field label \| Query start date \| \| --- \| --- \| \| Description \| Requested start date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| Field label | Query start date |
| Description | Requested start date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| Destinations | API, Data warehouse |