--- title: "Snapchat Marketing metrics and dimensions" slug: "snapchat-marketing-fields" description: "Explore the complete list of Snapchat Marketing metrics and dimensions available through Supermetrics. Find every data field you need to build your ideal marketing reports." updated: 2026-03-05T14:04:41Z published: 2026-03-05T14:04:41Z --- > ## Documentation Index > Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt > Use this file to discover all available pages before exploring further. # Snapchat Marketing metrics and dimensions > Supermetrics brings all your Snapchat Marketing data into [Google Sheets](https://workspace.google.com/marketplace/app/supermetrics/523876908005), [Looker Studio](https://supermetrics.com/products/looker-studio), [Power BI](https://supermetrics.com/products/power-bi), [Excel](https://supermetrics.com/products/excel), [BigQuery](https://supermetrics.com/products/bigquery), [Snowflake](https://supermetrics.com/products/snowflake), [Redshift](https://supermetrics.com/products/amazon-redshift), [Azure](https://supermetrics.com/products/azure-synapse) 286 metrics96 dimensionsSearch fields ### AD | \| ad_id** \| \| --- \| \| \\| Field label \\| Ad ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad ID \| \| Description \| The unique identifier of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | ad_id** | | \| Field label \| Ad ID \| \| --- \| --- \| \| Description \| The unique identifier of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad ID | | Description | The unique identifier of the ad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_name** \| \| --- \| \| \\| Field label \\| Ad name \\| \\| --- \\| --- \\| \\| Description \\| The name of the ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad name \| \| Description \| The name of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_name** | | \| Field label \| Ad name \| \| --- \| --- \| \| Description \| The name of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad name | | Description | The name of the ad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_status** \| \| --- \| \| \\| Field label \\| Ad status \\| \\| --- \\| --- \\| \\| Description \\| The status of the ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad status \| \| Description \| The status of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_status** | | \| Field label \| Ad status \| \| --- \| --- \| \| Description \| The status of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad status | | Description | The status of the ad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| review_status** \| \| --- \| \| \\| Field label \\| Review status \\| \\| --- \\| --- \\| \\| Description \\| The review status of the ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Review status \| \| Description \| The review status of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | review_status** | | \| Field label \| Review status \| \| --- \| --- \| \| Description \| The review status of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Review status | | Description | The review status of the ad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_type** \| \| --- \| \| \\| Field label \\| Ad type \\| \\| --- \\| --- \\| \\| Description \\| The type of the ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad type \| \| Description \| The type of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_type** | | \| Field label \| Ad type \| \| --- \| --- \| \| Description \| The type of the ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad type | | Description | The type of the ad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### AD ACCOUNT | \| ad_account_id** \| \| --- \| \| \\| Field label \\| Ad account ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the ad account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad account ID \| \| Description \| The unique identifier of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | ad_account_id** | | \| Field label \| Ad account ID \| \| --- \| --- \| \| Description \| The unique identifier of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad account ID | | Description | The unique identifier of the ad account | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_account_name** \| \| --- \| \| \\| Field label \\| Ad account name \\| \\| --- \\| --- \\| \\| Description \\| The name of the ad account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad account name \| \| Description \| The name of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_account_name** | | \| Field label \| Ad account name \| \| --- \| --- \| \| Description \| The name of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad account name | | Description | The name of the ad account | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_account_type** \| \| --- \| \| \\| Field label \\| Ad account type \\| \\| --- \\| --- \\| \\| Description \\| The type of the ad account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad account type \| \| Description \| The type of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_account_type** | | \| Field label \| Ad account type \| \| --- \| --- \| \| Description \| The type of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad account type | | Description | The type of the ad account | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_account_status** \| \| --- \| \| \\| Field label \\| Ad account status \\| \\| --- \\| --- \\| \\| Description \\| The status of the ad account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad account status \| \| Description \| The status of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_account_status** | | \| Field label \| Ad account status \| \| --- \| --- \| \| Description \| The status of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad account status | | Description | The status of the ad account | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_account_organization_id** \| \| --- \| \| \\| Field label \\| Ad account organization ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the organization of the ad account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad account organization ID \| \| Description \| The unique identifier of the organization of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_account_organization_id** | | \| Field label \| Ad account organization ID \| \| --- \| --- \| \| Description \| The unique identifier of the organization of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad account organization ID | | Description | The unique identifier of the organization of the ad account | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_account_currency** \| \| --- \| \| \\| Field label \\| Ad account currency \\| \\| --- \\| --- \\| \\| Description \\| The currency of the ad account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.currency.code](/apidocs/field-data-types#currency) \\| \| \| Field label \| Ad account currency \| \| Description \| The currency of the ad account \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| | | ad_account_currency** | | \| Field label \| Ad account currency \| \| --- \| --- \| \| Description \| The currency of the ad account \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| | | Field label | Ad account currency | | Description | The currency of the ad account | | Field type | dimension | | Data type | [string.currency.code](/apidocs/field-data-types#currency) | | \| ad_account_timezone** \| \| --- \| \| \\| Field label \\| Ad account timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone of the ad account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad account timezone \| \| Description \| The timezone of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_account_timezone** | | \| Field label \| Ad account timezone \| \| --- \| --- \| \| Description \| The timezone of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad account timezone | | Description | The timezone of the ad account | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_account_advertiser_name** \| \| --- \| \| \\| Field label \\| Ad account advertiser name \\| \\| --- \\| --- \\| \\| Description \\| The name of the advertiser of the ad account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad account advertiser name \| \| Description \| The name of the advertiser of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_account_advertiser_name** | | \| Field label \| Ad account advertiser name \| \| --- \| --- \| \| Description \| The name of the advertiser of the ad account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad account advertiser name | | Description | The name of the advertiser of the ad account | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### AD SQUAD | \| ad_squad_id** \| \| --- \| \| \\| Field label \\| Ad squad ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad squad ID \| \| Description \| The unique identifier of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | ad_squad_id** | | \| Field label \| Ad squad ID \| \| --- \| --- \| \| Description \| The unique identifier of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad squad ID | | Description | The unique identifier of the ad squad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_squad_name** \| \| --- \| \| \\| Field label \\| Ad squad name \\| \\| --- \\| --- \\| \\| Description \\| The name of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad squad name \| \| Description \| The name of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_squad_name** | | \| Field label \| Ad squad name \| \| --- \| --- \| \| Description \| The name of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad squad name | | Description | The name of the ad squad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_squad_status** \| \| --- \| \| \\| Field label \\| Ad squad status \\| \\| --- \\| --- \\| \\| Description \\| The status of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad squad status \| \| Description \| The status of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_squad_status** | | \| Field label \| Ad squad status \| \| --- \| --- \| \| Description \| The status of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad squad status | | Description | The status of the ad squad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_squad_type** \| \| --- \| \| \\| Field label \\| Ad squad type \\| \\| --- \\| --- \\| \\| Description \\| The type of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad squad type \| \| Description \| The type of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_squad_type** | | \| Field label \| Ad squad type \| \| --- \| --- \| \| Description \| The type of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad squad type | | Description | The type of the ad squad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_squad_placement** \| \| --- \| \| \\| Field label \\| Ad squad placement \\| \\| --- \\| --- \\| \\| Description \\| The placement of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad squad placement \| \| Description \| The placement of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_squad_placement** | | \| Field label \| Ad squad placement \| \| --- \| --- \| \| Description \| The placement of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad squad placement | | Description | The placement of the ad squad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_squad_billing_event** \| \| --- \| \| \\| Field label \\| Ad squad billing event \\| \\| --- \\| --- \\| \\| Description \\| The billing event of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad squad billing event \| \| Description \| The billing event of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_squad_billing_event** | | \| Field label \| Ad squad billing event \| \| --- \| --- \| \| Description \| The billing event of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad squad billing event | | Description | The billing event of the ad squad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_squad_bid** \| \| --- \| \| \\| Field label \\| Ad squad bid \\| \\| --- \\| --- \\| \\| Description \\| The bid of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Ad squad bid \| \| Description \| The bid of the ad squad \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | ad_squad_bid** | | \| Field label \| Ad squad bid \| \| --- \| --- \| \| Description \| The bid of the ad squad \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Ad squad bid | | Description | The bid of the ad squad | | Field type | dimension | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| ad_squad_daily_budget** \| \| --- \| \| \\| Field label \\| Ad squad daily budget \\| \\| --- \\| --- \\| \\| Description \\| The daily budget of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Ad squad daily budget \| \| Description \| The daily budget of the ad squad \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | ad_squad_daily_budget** | | \| Field label \| Ad squad daily budget \| \| --- \| --- \| \| Description \| The daily budget of the ad squad \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Ad squad daily budget | | Description | The daily budget of the ad squad | | Field type | dimension | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| ad_squad_lifetime_budget** \| \| --- \| \| \\| Field label \\| Ad set lifetime budget \\| \\| --- \\| --- \\| \\| Description \\| Lifetime budget defined for the ad set \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Ad set lifetime budget \| \| Description \| Lifetime budget defined for the ad set \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | ad_squad_lifetime_budget** | | \| Field label \| Ad set lifetime budget \| \| --- \| --- \| \| Description \| Lifetime budget defined for the ad set \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Ad set lifetime budget | | Description | Lifetime budget defined for the ad set | | Field type | dimension | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| ad_squad_start_date** \| \| --- \| \| \\| Field label \\| Ad squad start date \\| \\| --- \\| --- \\| \\| Description \\| The date when the ad squad was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Ad squad start date \| \| Description \| The date when the ad squad was started \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | ad_squad_start_date** | | \| Field label \| Ad squad start date \| \| --- \| --- \| \| Description \| The date when the ad squad was started \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Ad squad start date | | Description | The date when the ad squad was started | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| ad_squad_start_time** \| \| --- \| \| \\| Field label \\| Ad squad start time \\| \\| --- \\| --- \\| \\| Description \\| The time when the ad squad was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.hms](/apidocs/field-data-types#time) \\| \| \| Field label \| Ad squad start time \| \| Description \| The time when the ad squad was started \| \| Field type \| dimension \| \| Data type \| [string.time.hms](/apidocs/field-data-types#time) \| | | ad_squad_start_time** | | \| Field label \| Ad squad start time \| \| --- \| --- \| \| Description \| The time when the ad squad was started \| \| Field type \| dimension \| \| Data type \| [string.time.hms](/apidocs/field-data-types#time) \| | | Field label | Ad squad start time | | Description | The time when the ad squad was started | | Field type | dimension | | Data type | [string.time.hms](/apidocs/field-data-types#time) | | \| ad_squad_end_date** \| \| --- \| \| \\| Field label \\| Ad set end date \\| \\| --- \\| --- \\| \\| Description \\| The date when the ad set was ended \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Ad set end date \| \| Description \| The date when the ad set was ended \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | ad_squad_end_date** | | \| Field label \| Ad set end date \| \| --- \| --- \| \| Description \| The date when the ad set was ended \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Ad set end date | | Description | The date when the ad set was ended | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| ad_squad_end_time** \| \| --- \| \| \\| Field label \\| Ad set end time \\| \\| --- \\| --- \\| \\| Description \\| The time when the ad set was ended \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.hms](/apidocs/field-data-types#time) \\| \| \| Field label \| Ad set end time \| \| Description \| The time when the ad set was ended \| \| Field type \| dimension \| \| Data type \| [string.time.hms](/apidocs/field-data-types#time) \| | | ad_squad_end_time** | | \| Field label \| Ad set end time \| \| --- \| --- \| \| Description \| The time when the ad set was ended \| \| Field type \| dimension \| \| Data type \| [string.time.hms](/apidocs/field-data-types#time) \| | | Field label | Ad set end time | | Description | The time when the ad set was ended | | Field type | dimension | | Data type | [string.time.hms](/apidocs/field-data-types#time) | | \| ad_squad_optimization_goal** \| \| --- \| \| \\| Field label \\| Ad squad optimization goal \\| \\| --- \\| --- \\| \\| Description \\| The optimization goal of the ad squad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad squad optimization goal \| \| Description \| The optimization goal of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_squad_optimization_goal** | | \| Field label \| Ad squad optimization goal \| \| --- \| --- \| \| Description \| The optimization goal of the ad squad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad squad optimization goal | | Description | The optimization goal of the ad squad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### APP INSTALLS | \| total_installs** \| \| --- \| \| \\| Field label \\| Total app installs \\| \\| --- \\| --- \\| \\| Description \\| The total amount of app installs \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Total app installs \| \| Description \| The total amount of app installs \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | total_installs** | | \| Field label \| Total app installs \| \| --- \| --- \| \| Description \| The total amount of app installs \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Total app installs | | Description | The total amount of app installs | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| android_installs** \| \| --- \| \| \\| Field label \\| Android installs \\| \\| --- \\| --- \\| \\| Description \\| The amount of installs on the Android platform \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Android installs \| \| Description \| The amount of installs on the Android platform \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | android_installs** | | \| Field label \| Android installs \| \| --- \| --- \| \| Description \| The amount of installs on the Android platform \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Android installs | | Description | The amount of installs on the Android platform | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| ios_installs** \| \| --- \| \| \\| Field label \\| iOS installs \\| \\| --- \\| --- \\| \\| Description \\| The amount of installs on the iOS platform \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| iOS installs \| \| Description \| The amount of installs on the iOS platform \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | ios_installs** | | \| Field label \| iOS installs \| \| --- \| --- \| \| Description \| The amount of installs on the iOS platform \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | iOS installs | | Description | The amount of installs on the iOS platform | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| effective_cost_per_install** \| \| --- \| \| \\| Field label \\| eCPI \\| \\| --- \\| --- \\| \\| Description \\| The effective cost per app install \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| eCPI \| \| Description \| The effective cost per app install \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | effective_cost_per_install** | | \| Field label \| eCPI \| \| --- \| --- \| \| Description \| The effective cost per app install \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | eCPI | | Description | The effective cost per app install | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| install_rate** \| \| --- \| \| \\| Field label \\| Application install rate \\| \\| --- \\| --- \\| \\| Description \\| The rate of app installs of all impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Application install rate \| \| Description \| The rate of app installs of all impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | install_rate** | | \| Field label \| Application install rate \| \| --- \| --- \| \| Description \| The rate of app installs of all impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Application install rate | | Description | The rate of app installs of all impressions | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | ### ATTACHMENTS | \| attachment_frequency** \| \| --- \| \| \\| Field label \\| Attachment frequency \\| \\| --- \\| --- \\| \\| Description \\| The average amount of impressions per user reached for the attachment \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Attachment frequency \| \| Description \| The average amount of impressions per user reached for the attachment \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | --- | | attachment_frequency** | | \| Field label \| Attachment frequency \| \| --- \| --- \| \| Description \| The average amount of impressions per user reached for the attachment \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | Field label | Attachment frequency | | Description | The average amount of impressions per user reached for the attachment | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) | | \| swipe_up_percent** \| \| --- \| \| \\| Field label \\| Swipe up rate \\| \\| --- \\| --- \\| \\| Description \\| The percent of impressions that Swiped-Up \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Swipe up rate \| \| Description \| The percent of impressions that Swiped-Up \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | swipe_up_percent** | | \| Field label \| Swipe up rate \| \| --- \| --- \| \| Description \| The percent of impressions that Swiped-Up \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Swipe up rate | | Description | The percent of impressions that Swiped-Up | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| effective_cost_per_swipe_up** \| \| --- \| \| \\| Field label \\| eCPSU \\| \\| --- \\| --- \\| \\| Description \\| The effective cost for a swipe-up \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| eCPSU \| \| Description \| The effective cost for a swipe-up \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | effective_cost_per_swipe_up** | | \| Field label \| eCPSU \| \| --- \| --- \| \| Description \| The effective cost for a swipe-up \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | eCPSU | | Description | The effective cost for a swipe-up | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| attachment_avg_view_time_millis** \| \| --- \| \| \\| Field label \\| Attachment avg. view time \\| \\| --- \\| --- \\| \\| Description \\| The average view time in seconds for the attachment \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Attachment avg. view time \| \| Description \| The average view time in seconds for the attachment \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | attachment_avg_view_time_millis** | | \| Field label \| Attachment avg. view time \| \| --- \| --- \| \| Description \| The average view time in seconds for the attachment \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Attachment avg. view time | | Description | The average view time in seconds for the attachment | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| attachment_total_view_time_millis** \| \| --- \| \| \\| Field label \\| Attachment total view time \\| \\| --- \\| --- \\| \\| Description \\| The total view time in seconds for the attachment \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Attachment total view time \| \| Description \| The total view time in seconds for the attachment \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | attachment_total_view_time_millis** | | \| Field label \| Attachment total view time \| \| --- \| --- \| \| Description \| The total view time in seconds for the attachment \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Attachment total view time | | Description | The total view time in seconds for the attachment | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| attachment_impressions** \| \| --- \| \| \\| Field label \\| Attachment impressions \\| \\| --- \\| --- \\| \\| Description \\| The amount of impressions for the attachment \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Attachment impressions \| \| Description \| The amount of impressions for the attachment \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | attachment_impressions** | | \| Field label \| Attachment impressions \| \| --- \| --- \| \| Description \| The amount of impressions for the attachment \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Attachment impressions | | Description | The amount of impressions for the attachment | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | ### CAMERA | \| saves** \| \| --- \| \| \\| Field label \\| Camera saves \\| \\| --- \\| --- \\| \\| Description \\| The amount of saves for a camera ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Camera saves \| \| Description \| The amount of saves for a camera ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | saves** | | \| Field label \| Camera saves \| \| --- \| --- \| \| Description \| The amount of saves for a camera ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Camera saves | | Description | The amount of saves for a camera ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| shares** \| \| --- \| \| \\| Field label \\| Camera shares \\| \\| --- \\| --- \\| \\| Description \\| The amount of shares for a camera ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Camera shares \| \| Description \| The amount of shares for a camera ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | shares** | | \| Field label \| Camera shares \| \| --- \| --- \| \| Description \| The amount of shares for a camera ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Camera shares | | Description | The amount of shares for a camera ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| earned_impressions** \| \| --- \| \| \\| Field label \\| Earned impressions \\| \\| --- \\| --- \\| \\| Description \\| Earned impressions for the camera ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Earned impressions \| \| Description \| Earned impressions for the camera ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | earned_impressions** | | \| Field label \| Earned impressions \| \| --- \| --- \| \| Description \| Earned impressions for the camera ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Earned impressions | | Description | Earned impressions for the camera ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| save_rate** \| \| --- \| \| \\| Field label \\| Camera save rate \\| \\| --- \\| --- \\| \\| Description \\| The save rate for the camera ad \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Camera save rate \| \| Description \| The save rate for the camera ad \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | save_rate** | | \| Field label \| Camera save rate \| \| --- \| --- \| \| Description \| The save rate for the camera ad \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Camera save rate | | Description | The save rate for the camera ad | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| share_rate** \| \| --- \| \| \\| Field label \\| Camera share rate \\| \\| --- \\| --- \\| \\| Description \\| The share rate for the camera ad \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Camera share rate \| \| Description \| The share rate for the camera ad \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | share_rate** | | \| Field label \| Camera share rate \| \| --- \| --- \| \| Description \| The share rate for the camera ad \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Camera share rate | | Description | The share rate for the camera ad | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| effective_cost_per_share** \| \| --- \| \| \\| Field label \\| eCPS \\| \\| --- \\| --- \\| \\| Description \\| The effective cost per share for the camera ad \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| eCPS \| \| Description \| The effective cost per share for the camera ad \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | effective_cost_per_share** | | \| Field label \| eCPS \| \| --- \| --- \| \| Description \| The effective cost per share for the camera ad \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | eCPS | | Description | The effective cost per share for the camera ad | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### CAMPAIGN | \| campaign_id** \| \| --- \| \| \\| Field label \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign ID \| \| Description \| The unique identifier of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | campaign_id** | | \| Field label \| Campaign ID \| \| --- \| --- \| \| Description \| The unique identifier of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign ID | | Description | The unique identifier of the campaign | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| campaign_name** \| \| --- \| \| \\| Field label \\| Campaign name \\| \\| --- \\| --- \\| \\| Description \\| The name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign name \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | campaign_name** | | \| Field label \| Campaign name \| \| --- \| --- \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign name | | Description | The name of the campaign | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| campaign_status** \| \| --- \| \| \\| Field label \\| Campaign status \\| \\| --- \\| --- \\| \\| Description \\| The status of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign status \| \| Description \| The status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | campaign_status** | | \| Field label \| Campaign status \| \| --- \| --- \| \| Description \| The status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign status | | Description | The status of the campaign | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| campaign_start_date** \| \| --- \| \| \\| Field label \\| Campaign start date \\| \\| --- \\| --- \\| \\| Description \\| The date when the campaign started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign start date \| \| Description \| The date when the campaign started \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | campaign_start_date** | | \| Field label \| Campaign start date \| \| --- \| --- \| \| Description \| The date when the campaign started \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Campaign start date | | Description | The date when the campaign started | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| campaign_end_time** \| \| --- \| \| \\| Field label \\| Campaign end time \\| \\| --- \\| --- \\| \\| Description \\| The date and time when the campaign ended \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign end time \| \| Description \| The date and time when the campaign ended \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | campaign_end_time** | | \| Field label \| Campaign end time \| \| --- \| --- \| \| Description \| The date and time when the campaign ended \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Campaign end time | | Description | The date and time when the campaign ended | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| campaign_buy_model** \| \| --- \| \| \\| Field label \\| Buy type \\| \\| --- \\| --- \\| \\| Description \\| The buy type of the campaign. AUCTION(default), RESERVED \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Buy type \| \| Description \| The buy type of the campaign. AUCTION(default), RESERVED \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | campaign_buy_model** | | \| Field label \| Buy type \| \| --- \| --- \| \| Description \| The buy type of the campaign. AUCTION(default), RESERVED \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Buy type | | Description | The buy type of the campaign. AUCTION(default), RESERVED | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| campaign_lifetime_spend_cap** \| \| --- \| \| \\| Field label \\| Campaign lifetime spend cap \\| \\| --- \\| --- \\| \\| Description \\| Lifetime spend cap for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Campaign lifetime spend cap \| \| Description \| Lifetime spend cap for the campaign \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | campaign_lifetime_spend_cap** | | \| Field label \| Campaign lifetime spend cap \| \| --- \| --- \| \| Description \| Lifetime spend cap for the campaign \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Campaign lifetime spend cap | | Description | Lifetime spend cap for the campaign | | Field type | dimension | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| campaign_objective** \| \| --- \| \| \\| Field label \\| Campaign objective \\| \\| --- \\| --- \\| \\| Description \\| Objective of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign objective \| \| Description \| Objective of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | campaign_objective** | | \| Field label \| Campaign objective \| \| --- \| --- \| \| Description \| Objective of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign objective | | Description | Objective of the campaign | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| campaign_objective_v2_type** \| \| --- \| \| \\| Field label \\| Campaign objective type v2 \\| \\| --- \\| --- \\| \\| Description \\| Objective type of the campaign v2 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign objective type v2 \| \| Description \| Objective type of the campaign v2 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | campaign_objective_v2_type** | | \| Field label \| Campaign objective type v2 \| \| --- \| --- \| \| Description \| Objective type of the campaign v2 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign objective type v2 | | Description | Objective type of the campaign v2 | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### CONVERSION | \| roas** \| \| --- \| \| \\| Field label \\| ROAS \\| \\| --- \\| --- \\| \\| Description \\| Return on ad spend \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| ROAS \| \| Description \| Return on ad spend \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | roas** | | \| Field label \| ROAS \| \| --- \| --- \| \| Description \| Return on ad spend \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | ROAS | | Description | Return on ad spend | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_purchases_value** \| \| --- \| \| \\| Field label \\| Purchases value \\| \\| --- \\| --- \\| \\| Description \\| The total value of purchases \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Purchases value \| \| Description \| The total value of purchases \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_purchases_value** | | \| Field label \| Purchases value \| \| --- \| --- \| \| Description \| The total value of purchases \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Purchases value | | Description | The total value of purchases | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_purchases_value_swipe_up** \| \| --- \| \| \\| Field label \\| Purchases value swipe up \\| \\| --- \\| --- \\| \\| Description \\| The total value of purchases attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Purchases value swipe up \| \| Description \| The total value of purchases attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_purchases_value_swipe_up** | | \| Field label \| Purchases value swipe up \| \| --- \| --- \| \| Description \| The total value of purchases attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Purchases value swipe up | | Description | The total value of purchases attributed to swipe-ups | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_purchases_value_view** \| \| --- \| \| \\| Field label \\| Purchases value view \\| \\| --- \\| --- \\| \\| Description \\| The total value of purchases attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Purchases value view \| \| Description \| The total value of purchases attributed to view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_purchases_value_view** | | \| Field label \| Purchases value view \| \| --- \| --- \| \| Description \| The total value of purchases attributed to view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Purchases value view | | Description | The total value of purchases attributed to view | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_purchases** \| \| --- \| \| \\| Field label \\| Purchases \\| \\| --- \\| --- \\| \\| Description \\| The amount of purchases \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Purchases \| \| Description \| The amount of purchases \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_purchases** | | \| Field label \| Purchases \| \| --- \| --- \| \| Description \| The amount of purchases \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Purchases | | Description | The amount of purchases | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_achievement_unlocked** \| \| --- \| \| \\| Field label \\| Achievement unlocked \\| \\| --- \\| --- \\| \\| Description \\| The number of achievements unlocked \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Achievement unlocked \| \| Description \| The number of achievements unlocked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_achievement_unlocked** | | \| Field label \| Achievement unlocked \| \| --- \| --- \| \| Description \| The number of achievements unlocked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Achievement unlocked | | Description | The number of achievements unlocked | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_achievement_unlocked_swipe_up** \| \| --- \| \| \\| Field label \\| Achievement unlocked swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Achievement unlocked swipe ups \| \| Description \| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_achievement_unlocked_swipe_up** | | \| Field label \| Achievement unlocked swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Achievement unlocked swipe ups | | Description | # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_achievement_unlocked_view** \| \| --- \| \| \\| Field label \\| Achievement unlocked views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Achievement unlocked views \| \| Description \| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_achievement_unlocked_view** | | \| Field label \| Achievement unlocked views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Achievement unlocked views | | Description | # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_achievement_unlocked_value** \| \| --- \| \| \\| Field label \\| Achievement unlocked value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Achievement unlocked value \| \| Description \| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_achievement_unlocked_value** | | \| Field label \| Achievement unlocked value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Achievement unlocked value | | Description | # of attributed CONVERSION_ACHIEVEMENT_UNLOCKED conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_achievement_unlocked** \| \| --- \| \| \\| Field label \\| Cost per achievement unlocked \\| \\| --- \\| --- \\| \\| Description \\| Cost per achievement unlocked conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per achievement unlocked \| \| Description \| Cost per achievement unlocked conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_achievement_unlocked** | | \| Field label \| Cost per achievement unlocked \| \| --- \| --- \| \| Description \| Cost per achievement unlocked conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per achievement unlocked | | Description | Cost per achievement unlocked conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_purchases_swipe_up** \| \| --- \| \| \\| Field label \\| Purchases swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of purchases attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Purchases swipe up \| \| Description \| The amount of purchases attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_purchases_swipe_up** | | \| Field label \| Purchases swipe up \| \| --- \| --- \| \| Description \| The amount of purchases attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Purchases swipe up | | Description | The amount of purchases attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_purchases_view** \| \| --- \| \| \\| Field label \\| Purchases view \\| \\| --- \\| --- \\| \\| Description \\| The amount of purchases attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Purchases view \| \| Description \| The amount of purchases attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_purchases_view** | | \| Field label \| Purchases view \| \| --- \| --- \| \| Description \| The amount of purchases attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Purchases view | | Description | The amount of purchases attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_purchase** \| \| --- \| \| \\| Field label \\| Cost per purchase \\| \\| --- \\| --- \\| \\| Description \\| The cost per purchase \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per purchase \| \| Description \| The cost per purchase \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_purchase** | | \| Field label \| Cost per purchase \| \| --- \| --- \| \| Description \| The cost per purchase \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per purchase | | Description | The cost per purchase | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_save** \| \| --- \| \| \\| Field label \\| Save \\| \\| --- \\| --- \\| \\| Description \\| The amount of saves \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Save \| \| Description \| The amount of saves \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_save** | | \| Field label \| Save \| \| --- \| --- \| \| Description \| The amount of saves \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Save | | Description | The amount of saves | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_save_swipe_up** \| \| --- \| \| \\| Field label \\| Save swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of saves attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Save swipe up \| \| Description \| The amount of saves attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_save_swipe_up** | | \| Field label \| Save swipe up \| \| --- \| --- \| \| Description \| The amount of saves attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Save swipe up | | Description | The amount of saves attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_save_view** \| \| --- \| \| \\| Field label \\| Save view \\| \\| --- \\| --- \\| \\| Description \\| The amount of saves attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Save view \| \| Description \| The amount of saves attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_save_view** | | \| Field label \| Save view \| \| --- \| --- \| \| Description \| The amount of saves attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Save view | | Description | The amount of saves attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_save** \| \| --- \| \| \\| Field label \\| Cost per save \\| \\| --- \\| --- \\| \\| Description \\| The cost per save \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per save \| \| Description \| The cost per save \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_save** | | \| Field label \| Cost per save \| \| --- \| --- \| \| Description \| The cost per save \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per save | | Description | The cost per save | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_app_opens** \| \| --- \| \| \\| Field label \\| App opens \\| \\| --- \\| --- \\| \\| Description \\| The amount of app opens \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App opens \| \| Description \| The amount of app opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_app_opens** | | \| Field label \| App opens \| \| --- \| --- \| \| Description \| The amount of app opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App opens | | Description | The amount of app opens | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_app_opens_swipe_up** \| \| --- \| \| \\| Field label \\| App opens swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of app opens attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App opens swipe up \| \| Description \| The amount of app opens attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_app_opens_swipe_up** | | \| Field label \| App opens swipe up \| \| --- \| --- \| \| Description \| The amount of app opens attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App opens swipe up | | Description | The amount of app opens attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_app_opens_view** \| \| --- \| \| \\| Field label \\| App opens view \\| \\| --- \\| --- \\| \\| Description \\| The amount of app opens attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App opens view \| \| Description \| The amount of app opens attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_app_opens_view** | | \| Field label \| App opens view \| \| --- \| --- \| \| Description \| The amount of app opens attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App opens view | | Description | The amount of app opens attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_add_billing** \| \| --- \| \| \\| Field label \\| Add billing \\| \\| --- \\| --- \\| \\| Description \\| The amount of billing adds \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add billing \| \| Description \| The amount of billing adds \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_billing** | | \| Field label \| Add billing \| \| --- \| --- \| \| Description \| The amount of billing adds \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add billing | | Description | The amount of billing adds | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_add_billing_swipe_up** \| \| --- \| \| \\| Field label \\| Add billing swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of billing adds attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add billing swipe up \| \| Description \| The amount of billing adds attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_billing_swipe_up** | | \| Field label \| Add billing swipe up \| \| --- \| --- \| \| Description \| The amount of billing adds attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add billing swipe up | | Description | The amount of billing adds attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_add_billing_view** \| \| --- \| \| \\| Field label \\| Add billing view \\| \\| --- \\| --- \\| \\| Description \\| The amount of billing adds attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add billing view \| \| Description \| The amount of billing adds attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_billing_view** | | \| Field label \| Add billing view \| \| --- \| --- \| \| Description \| The amount of billing adds attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add billing view | | Description | The amount of billing adds attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_add_billing** \| \| --- \| \| \\| Field label \\| Cost per add billing \\| \\| --- \\| --- \\| \\| Description \\| The cost per add billing \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per add billing \| \| Description \| The cost per add billing \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_add_billing** | | \| Field label \| Cost per add billing \| \| --- \| --- \| \| Description \| The cost per add billing \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per add billing | | Description | The cost per add billing | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_add_cart** \| \| --- \| \| \\| Field label \\| Add to cart \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to cart \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add to cart \| \| Description \| The amount of adds to cart \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_cart** | | \| Field label \| Add to cart \| \| --- \| --- \| \| Description \| The amount of adds to cart \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add to cart | | Description | The amount of adds to cart | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_add_cart_swipe_up** \| \| --- \| \| \\| Field label \\| Add to cart swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to cart attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add to cart swipe up \| \| Description \| The amount of adds to cart attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_cart_swipe_up** | | \| Field label \| Add to cart swipe up \| \| --- \| --- \| \| Description \| The amount of adds to cart attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add to cart swipe up | | Description | The amount of adds to cart attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_add_cart_view** \| \| --- \| \| \\| Field label \\| Add to cart view \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to cart attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add to cart view \| \| Description \| The amount of adds to cart attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_cart_view** | | \| Field label \| Add to cart view \| \| --- \| --- \| \| Description \| The amount of adds to cart attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add to cart view | | Description | The amount of adds to cart attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_add_to_cart** \| \| --- \| \| \\| Field label \\| Cost per add to cart \\| \\| --- \\| --- \\| \\| Description \\| The cost per add to cart \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per add to cart \| \| Description \| The cost per add to cart \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_add_to_cart** | | \| Field label \| Cost per add to cart \| \| --- \| --- \| \| Description \| The cost per add to cart \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per add to cart | | Description | The cost per add to cart | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_level_completes** \| \| --- \| \| \\| Field label \\| Level complete \\| \\| --- \\| --- \\| \\| Description \\| The amount of level completes \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Level complete \| \| Description \| The amount of level completes \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_level_completes** | | \| Field label \| Level complete \| \| --- \| --- \| \| Description \| The amount of level completes \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Level complete | | Description | The amount of level completes | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_level_completes_swipe_up** \| \| --- \| \| \\| Field label \\| Level complete swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of level completes attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Level complete swipe up \| \| Description \| The amount of level completes attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_level_completes_swipe_up** | | \| Field label \| Level complete swipe up \| \| --- \| --- \| \| Description \| The amount of level completes attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Level complete swipe up | | Description | The amount of level completes attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_level_completes_view** \| \| --- \| \| \\| Field label \\| Level complete view \\| \\| --- \\| --- \\| \\| Description \\| The amount of level completes attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Level complete view \| \| Description \| The amount of level completes attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_level_completes_view** | | \| Field label \| Level complete view \| \| --- \| --- \| \| Description \| The amount of level completes attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Level complete view | | Description | The amount of level completes attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_page_views** \| \| --- \| \| \\| Field label \\| Page views \\| \\| --- \\| --- \\| \\| Description \\| The amount of page views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views \| \| Description \| The amount of page views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_page_views** | | \| Field label \| Page views \| \| --- \| --- \| \| Description \| The amount of page views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Page views | | Description | The amount of page views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_page_views_swipe_up** \| \| --- \| \| \\| Field label \\| Page views swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of page views attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views swipe up \| \| Description \| The amount of page views attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_page_views_swipe_up** | | \| Field label \| Page views swipe up \| \| --- \| --- \| \| Description \| The amount of page views attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Page views swipe up | | Description | The amount of page views attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_page_views_view** \| \| --- \| \| \\| Field label \\| Page views view \\| \\| --- \\| --- \\| \\| Description \\| The amount of page views attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views view \| \| Description \| The amount of page views attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_page_views_view** | | \| Field label \| Page views view \| \| --- \| --- \| \| Description \| The amount of page views attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Page views view | | Description | The amount of page views attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_page_view** \| \| --- \| \| \\| Field label \\| Cost per page view \\| \\| --- \\| --- \\| \\| Description \\| The cost per page view \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per page view \| \| Description \| The cost per page view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_page_view** | | \| Field label \| Cost per page view \| \| --- \| --- \| \| Description \| The cost per page view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per page view | | Description | The cost per page view | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_searches** \| \| --- \| \| \\| Field label \\| Searches \\| \\| --- \\| --- \\| \\| Description \\| The amount of searches \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Searches \| \| Description \| The amount of searches \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_searches** | | \| Field label \| Searches \| \| --- \| --- \| \| Description \| The amount of searches \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Searches | | Description | The amount of searches | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_searches_swipe_up** \| \| --- \| \| \\| Field label \\| Searches swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of searches attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Searches swipe up \| \| Description \| The amount of searches attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_searches_swipe_up** | | \| Field label \| Searches swipe up \| \| --- \| --- \| \| Description \| The amount of searches attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Searches swipe up | | Description | The amount of searches attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_searches_view** \| \| --- \| \| \\| Field label \\| Searches view \\| \\| --- \\| --- \\| \\| Description \\| The amount of searches attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Searches view \| \| Description \| The amount of searches attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_searches_view** | | \| Field label \| Searches view \| \| --- \| --- \| \| Description \| The amount of searches attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Searches view | | Description | The amount of searches attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_search** \| \| --- \| \| \\| Field label \\| Cost per search \\| \\| --- \\| --- \\| \\| Description \\| The cost per search \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per search \| \| Description \| The cost per search \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_search** | | \| Field label \| Cost per search \| \| --- \| --- \| \| Description \| The cost per search \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per search | | Description | The cost per search | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_sign_ups** \| \| --- \| \| \\| Field label \\| Sign ups \\| \\| --- \\| --- \\| \\| Description \\| The amount of sign-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Sign ups \| \| Description \| The amount of sign-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_sign_ups** | | \| Field label \| Sign ups \| \| --- \| --- \| \| Description \| The amount of sign-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Sign ups | | Description | The amount of sign-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_sign_ups_swipe_up** \| \| --- \| \| \\| Field label \\| Sign ups swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of sign-ups attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Sign ups swipe up \| \| Description \| The amount of sign-ups attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_sign_ups_swipe_up** | | \| Field label \| Sign ups swipe up \| \| --- \| --- \| \| Description \| The amount of sign-ups attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Sign ups swipe up | | Description | The amount of sign-ups attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_sign_ups_view** \| \| --- \| \| \\| Field label \\| Sign ups view \\| \\| --- \\| --- \\| \\| Description \\| The amount of sign-ups attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Sign ups view \| \| Description \| The amount of sign-ups attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_sign_ups_view** | | \| Field label \| Sign ups view \| \| --- \| --- \| \| Description \| The amount of sign-ups attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Sign ups view | | Description | The amount of sign-ups attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_sign_up** \| \| --- \| \| \\| Field label \\| Cost per sign up \\| \\| --- \\| --- \\| \\| Description \\| The cost per sign up \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per sign up \| \| Description \| The cost per sign up \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_sign_up** | | \| Field label \| Cost per sign up \| \| --- \| --- \| \| Description \| The cost per sign up \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per sign up | | Description | The cost per sign up | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_view_content** \| \| --- \| \| \\| Field label \\| Content views \\| \\| --- \\| --- \\| \\| Description \\| The amount of content views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Content views \| \| Description \| The amount of content views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_view_content** | | \| Field label \| Content views \| \| --- \| --- \| \| Description \| The amount of content views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Content views | | Description | The amount of content views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_view_content_swipe_up** \| \| --- \| \| \\| Field label \\| Content views swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of content views attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Content views swipe up \| \| Description \| The amount of content views attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_view_content_swipe_up** | | \| Field label \| Content views swipe up \| \| --- \| --- \| \| Description \| The amount of content views attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Content views swipe up | | Description | The amount of content views attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_view_content_view** \| \| --- \| \| \\| Field label \\| Content views view \\| \\| --- \\| --- \\| \\| Description \\| The amount of content views attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Content views view \| \| Description \| The amount of content views attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_view_content_view** | | \| Field label \| Content views view \| \| --- \| --- \| \| Description \| The amount of content views attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Content views view | | Description | The amount of content views attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_view_content** \| \| --- \| \| \\| Field label \\| Cost per content view \\| \\| --- \\| --- \\| \\| Description \\| The cost per content view \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per content view \| \| Description \| The cost per content view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_view_content** | | \| Field label \| Cost per content view \| \| --- \| --- \| \| Description \| The cost per content view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per content view | | Description | The cost per content view | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_start_checkout** \| \| --- \| \| \\| Field label \\| Started checkouts \\| \\| --- \\| --- \\| \\| Description \\| The amount of started checkouts \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Started checkouts \| \| Description \| The amount of started checkouts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_start_checkout** | | \| Field label \| Started checkouts \| \| --- \| --- \| \| Description \| The amount of started checkouts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Started checkouts | | Description | The amount of started checkouts | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_start_checkout_swipe_up** \| \| --- \| \| \\| Field label \\| Started checkouts swipe up \\| \\| --- \\| --- \\| \\| Description \\| The amount of started checkouts attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Started checkouts swipe up \| \| Description \| The amount of started checkouts attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_start_checkout_swipe_up** | | \| Field label \| Started checkouts swipe up \| \| --- \| --- \| \| Description \| The amount of started checkouts attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Started checkouts swipe up | | Description | The amount of started checkouts attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_start_checkout_view** \| \| --- \| \| \\| Field label \\| Started checkouts view \\| \\| --- \\| --- \\| \\| Description \\| The amount of started checkouts attributed to view \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Started checkouts view \| \| Description \| The amount of started checkouts attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_start_checkout_view** | | \| Field label \| Started checkouts view \| \| --- \| --- \| \| Description \| The amount of started checkouts attributed to view \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Started checkouts view | | Description | The amount of started checkouts attributed to view | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_start_checkout** \| \| --- \| \| \\| Field label \\| Cost per start checkout \\| \\| --- \\| --- \\| \\| Description \\| The cost per start checkout \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per start checkout \| \| Description \| The cost per start checkout \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_start_checkout** | | \| Field label \| Cost per start checkout \| \| --- \| --- \| \| Description \| The cost per start checkout \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per start checkout | | Description | The cost per start checkout | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_custom_event_1** \| \| --- \| \| \\| Field label \\| Custom event 1 \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_1 conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 1 \| \| Description \| The amount of CUSTOM_EVENT_1 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_1** | | \| Field label \| Custom event 1 \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_1 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 1 | | Description | The amount of CUSTOM_EVENT_1 conversions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_1_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 1 swipe ups \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_1 conversions attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 1 swipe ups \| \| Description \| The amount of CUSTOM_EVENT_1 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_1_swipe_up** | | \| Field label \| Custom event 1 swipe ups \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_1 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 1 swipe ups | | Description | The amount of CUSTOM_EVENT_1 conversions attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_1_view** \| \| --- \| \| \\| Field label \\| Custom event 1 views \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_1 conversions attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 1 views \| \| Description \| The amount of CUSTOM_EVENT_1 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_1_view** | | \| Field label \| Custom event 1 views \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_1 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 1 views | | Description | The amount of CUSTOM_EVENT_1 conversions attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_custom_event_1** \| \| --- \| \| \\| Field label \\| Cost per custom event 1 \\| \\| --- \\| --- \\| \\| Description \\| Cost per CUSTOM_EVENT_1 conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per custom event 1 \| \| Description \| Cost per CUSTOM_EVENT_1 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_custom_event_1** | | \| Field label \| Cost per custom event 1 \| \| --- \| --- \| \| Description \| Cost per CUSTOM_EVENT_1 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per custom event 1 | | Description | Cost per CUSTOM_EVENT_1 conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_custom_event_2** \| \| --- \| \| \\| Field label \\| Custom event 2 \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_2 conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 2 \| \| Description \| The amount of CUSTOM_EVENT_2 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_2** | | \| Field label \| Custom event 2 \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_2 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 2 | | Description | The amount of CUSTOM_EVENT_2 conversions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_2_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 2 swipe ups \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_2 conversions attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 2 swipe ups \| \| Description \| The amount of CUSTOM_EVENT_2 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_2_swipe_up** | | \| Field label \| Custom event 2 swipe ups \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_2 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 2 swipe ups | | Description | The amount of CUSTOM_EVENT_2 conversions attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_2_view** \| \| --- \| \| \\| Field label \\| Custom event 2 views \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_2 conversions attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 2 views \| \| Description \| The amount of CUSTOM_EVENT_2 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_2_view** | | \| Field label \| Custom event 2 views \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_2 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 2 views | | Description | The amount of CUSTOM_EVENT_2 conversions attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_custom_event_2** \| \| --- \| \| \\| Field label \\| Cost per custom event 2 \\| \\| --- \\| --- \\| \\| Description \\| Cost per CUSTOM_EVENT_2 conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per custom event 2 \| \| Description \| Cost per CUSTOM_EVENT_2 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_custom_event_2** | | \| Field label \| Cost per custom event 2 \| \| --- \| --- \| \| Description \| Cost per CUSTOM_EVENT_2 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per custom event 2 | | Description | Cost per CUSTOM_EVENT_2 conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_custom_event_3** \| \| --- \| \| \\| Field label \\| Custom event 3 \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_3 conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 3 \| \| Description \| The amount of CUSTOM_EVENT_3 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_3** | | \| Field label \| Custom event 3 \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_3 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 3 | | Description | The amount of CUSTOM_EVENT_3 conversions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_3_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 3 swipe ups \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_3 conversions attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 3 swipe ups \| \| Description \| The amount of CUSTOM_EVENT_3 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_3_swipe_up** | | \| Field label \| Custom event 3 swipe ups \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_3 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 3 swipe ups | | Description | The amount of CUSTOM_EVENT_3 conversions attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_3_view** \| \| --- \| \| \\| Field label \\| Custom event 3 views \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_3 conversions attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 3 views \| \| Description \| The amount of CUSTOM_EVENT_3 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_3_view** | | \| Field label \| Custom event 3 views \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_3 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 3 views | | Description | The amount of CUSTOM_EVENT_3 conversions attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_custom_event_3** \| \| --- \| \| \\| Field label \\| Cost per custom event 3 \\| \\| --- \\| --- \\| \\| Description \\| Cost per CUSTOM_EVENT_3 conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per custom event 3 \| \| Description \| Cost per CUSTOM_EVENT_3 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_custom_event_3** | | \| Field label \| Cost per custom event 3 \| \| --- \| --- \| \| Description \| Cost per CUSTOM_EVENT_3 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per custom event 3 | | Description | Cost per CUSTOM_EVENT_3 conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_custom_event_4** \| \| --- \| \| \\| Field label \\| Custom event 4 \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_4 conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 4 \| \| Description \| The amount of CUSTOM_EVENT_4 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_4** | | \| Field label \| Custom event 4 \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_4 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 4 | | Description | The amount of CUSTOM_EVENT_4 conversions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_4_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 4 swipe ups \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_4 conversions attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 4 swipe ups \| \| Description \| The amount of CUSTOM_EVENT_4 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_4_swipe_up** | | \| Field label \| Custom event 4 swipe ups \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_4 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 4 swipe ups | | Description | The amount of CUSTOM_EVENT_4 conversions attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_4_view** \| \| --- \| \| \\| Field label \\| Custom event 4 views \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_4 conversions attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 4 views \| \| Description \| The amount of CUSTOM_EVENT_4 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_4_view** | | \| Field label \| Custom event 4 views \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_4 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 4 views | | Description | The amount of CUSTOM_EVENT_4 conversions attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_custom_event_4** \| \| --- \| \| \\| Field label \\| Cost per custom event 4 \\| \\| --- \\| --- \\| \\| Description \\| Cost per CUSTOM_EVENT_4 conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per custom event 4 \| \| Description \| Cost per CUSTOM_EVENT_4 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_custom_event_4** | | \| Field label \| Cost per custom event 4 \| \| --- \| --- \| \| Description \| Cost per CUSTOM_EVENT_4 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per custom event 4 | | Description | Cost per CUSTOM_EVENT_4 conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_custom_event_5** \| \| --- \| \| \\| Field label \\| Custom event 5 \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_5 conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 5 \| \| Description \| The amount of CUSTOM_EVENT_5 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_5** | | \| Field label \| Custom event 5 \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_5 conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 5 | | Description | The amount of CUSTOM_EVENT_5 conversions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_5_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 5 swipe ups \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_5 conversions attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 5 swipe ups \| \| Description \| The amount of CUSTOM_EVENT_5 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_5_swipe_up** | | \| Field label \| Custom event 5 swipe ups \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_5 conversions attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 5 swipe ups | | Description | The amount of CUSTOM_EVENT_5 conversions attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_custom_event_5_view** \| \| --- \| \| \\| Field label \\| Custom event 5 views \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_5 conversions attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 5 views \| \| Description \| The amount of CUSTOM_EVENT_5 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_custom_event_5_view** | | \| Field label \| Custom event 5 views \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_5 conversions attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 5 views | | Description | The amount of CUSTOM_EVENT_5 conversions attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_custom_event_5** \| \| --- \| \| \\| Field label \\| Cost per custom event 5 \\| \\| --- \\| --- \\| \\| Description \\| Cost per CUSTOM_EVENT_5 conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per custom event 5 \| \| Description \| Cost per CUSTOM_EVENT_5 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_custom_event_5** | | \| Field label \| Cost per custom event 5 \| \| --- \| --- \| \| Description \| Cost per CUSTOM_EVENT_5 conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per custom event 5 | | Description | Cost per CUSTOM_EVENT_5 conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_subscribe** \| \| --- \| \| \\| Field label \\| Subscribes \\| \\| --- \\| --- \\| \\| Description \\| # of attributed SUBSCRIBE conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Subscribes \| \| Description \| # of attributed SUBSCRIBE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_subscribe** | | \| Field label \| Subscribes \| \| --- \| --- \| \| Description \| # of attributed SUBSCRIBE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Subscribes | | Description | # of attributed SUBSCRIBE conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_subscribe_swipe_up** \| \| --- \| \| \\| Field label \\| Subscribes swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed SUBSCRIBE conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Subscribes swipe ups \| \| Description \| # of attributed SUBSCRIBE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_subscribe_swipe_up** | | \| Field label \| Subscribes swipe ups \| \| --- \| --- \| \| Description \| # of attributed SUBSCRIBE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Subscribes swipe ups | | Description | # of attributed SUBSCRIBE conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_subscribe_view** \| \| --- \| \| \\| Field label \\| Subscribes views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed SUBSCRIBE conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Subscribes views \| \| Description \| # of attributed SUBSCRIBE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_subscribe_view** | | \| Field label \| Subscribes views \| \| --- \| --- \| \| Description \| # of attributed SUBSCRIBE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Subscribes views | | Description | # of attributed SUBSCRIBE conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_subscribe_value** \| \| --- \| \| \\| Field label \\| Subscribes value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed SUBSCRIBE conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Subscribes value \| \| Description \| # of attributed SUBSCRIBE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_subscribe_value** | | \| Field label \| Subscribes value \| \| --- \| --- \| \| Description \| # of attributed SUBSCRIBE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Subscribes value | | Description | # of attributed SUBSCRIBE conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_subscribe** \| \| --- \| \| \\| Field label \\| Cost per subscribe \\| \\| --- \\| --- \\| \\| Description \\| Cost per subscribe conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per subscribe \| \| Description \| Cost per subscribe conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_subscribe** | | \| Field label \| Cost per subscribe \| \| --- \| --- \| \| Description \| Cost per subscribe conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per subscribe | | Description | Cost per subscribe conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_ad_click** \| \| --- \| \| \\| Field label \\| Ad clicks \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_AD_CLICK conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad clicks \| \| Description \| # of attributed CONVERSION_AD_CLICK conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_ad_click** | | \| Field label \| Ad clicks \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_AD_CLICK conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad clicks | | Description | # of attributed CONVERSION_AD_CLICK conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_ad_click_swipe_up** \| \| --- \| \| \\| Field label \\| Ad clicks swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_AD_CLICK conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad clicks swipe ups \| \| Description \| # of attributed CONVERSION_AD_CLICK conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_ad_click_swipe_up** | | \| Field label \| Ad clicks swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_AD_CLICK conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad clicks swipe ups | | Description | # of attributed CONVERSION_AD_CLICK conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_ad_click_view** \| \| --- \| \| \\| Field label \\| Ad clicks views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_AD_CLICK conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad clicks views \| \| Description \| # of attributed CONVERSION_AD_CLICK conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_ad_click_view** | | \| Field label \| Ad clicks views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_AD_CLICK conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad clicks views | | Description | # of attributed CONVERSION_AD_CLICK conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_ad_click_value** \| \| --- \| \| \\| Field label \\| Ad clicks value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_AD_CLICK conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Ad clicks value \| \| Description \| # of attributed CONVERSION_AD_CLICK conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_ad_click_value** | | \| Field label \| Ad clicks value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_AD_CLICK conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Ad clicks value | | Description | # of attributed CONVERSION_AD_CLICK conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_ad_click** \| \| --- \| \| \\| Field label \\| Cost per ad click \\| \\| --- \\| --- \\| \\| Description \\| Cost per ad click conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per ad click \| \| Description \| Cost per ad click conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_ad_click** | | \| Field label \| Cost per ad click \| \| --- \| --- \| \| Description \| Cost per ad click conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per ad click | | Description | Cost per ad click conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_ad_view** \| \| --- \| \| \\| Field label \\| Ad views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_AD_VIEW conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad views \| \| Description \| # of attributed CONVERSION_AD_VIEW conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_ad_view** | | \| Field label \| Ad views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_AD_VIEW conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad views | | Description | # of attributed CONVERSION_AD_VIEW conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_ad_view_swipe_up** \| \| --- \| \| \\| Field label \\| Ad views swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_AD_VIEW conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad views swipe ups \| \| Description \| # of attributed CONVERSION_AD_VIEW conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_ad_view_swipe_up** | | \| Field label \| Ad views swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_AD_VIEW conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad views swipe ups | | Description | # of attributed CONVERSION_AD_VIEW conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_ad_view_view** \| \| --- \| \| \\| Field label \\| Ad views views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_AD_VIEW conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad views views \| \| Description \| # of attributed CONVERSION_AD_VIEW conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_ad_view_view** | | \| Field label \| Ad views views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_AD_VIEW conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad views views | | Description | # of attributed CONVERSION_AD_VIEW conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_ad_view_value** \| \| --- \| \| \\| Field label \\| Ad views value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_AD_VIEW conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Ad views value \| \| Description \| # of attributed CONVERSION_AD_VIEW conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_ad_view_value** | | \| Field label \| Ad views value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_AD_VIEW conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Ad views value | | Description | # of attributed CONVERSION_AD_VIEW conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_ad_view** \| \| --- \| \| \\| Field label \\| Cost per ad view \\| \\| --- \\| --- \\| \\| Description \\| Cost per ad view conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per ad view \| \| Description \| Cost per ad view conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_ad_view** | | \| Field label \| Cost per ad view \| \| --- \| --- \| \| Description \| Cost per ad view conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per ad view | | Description | Cost per ad view conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_complete_tutorial** \| \| --- \| \| \\| Field label \\| Completed tutorials \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Completed tutorials \| \| Description \| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_complete_tutorial** | | \| Field label \| Completed tutorials \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Completed tutorials | | Description | # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_complete_tutorial_swipe_up** \| \| --- \| \| \\| Field label \\| Completed tutorials swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Completed tutorials swipe ups \| \| Description \| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_complete_tutorial_swipe_up** | | \| Field label \| Completed tutorials swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Completed tutorials swipe ups | | Description | # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_complete_tutorial_view** \| \| --- \| \| \\| Field label \\| Completed tutorials views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Completed tutorials views \| \| Description \| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_complete_tutorial_view** | | \| Field label \| Completed tutorials views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Completed tutorials views | | Description | # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_complete_tutorial_value** \| \| --- \| \| \\| Field label \\| Completed tutorials value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Completed tutorials value \| \| Description \| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_complete_tutorial_value** | | \| Field label \| Completed tutorials value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Completed tutorials value | | Description | # of attributed CONVERSION_COMPLETE_TUTORIAL conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_complete_tutorial** \| \| --- \| \| \\| Field label \\| Cost per completed tutorial \\| \\| --- \\| --- \\| \\| Description \\| Cost per completed tutorial conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per completed tutorial \| \| Description \| Cost per completed tutorial conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_complete_tutorial** | | \| Field label \| Cost per completed tutorial \| \| --- \| --- \| \| Description \| Cost per completed tutorial conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per completed tutorial | | Description | Cost per completed tutorial conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_invite** \| \| --- \| \| \\| Field label \\| Invites sent \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_INVITE conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Invites sent \| \| Description \| # of attributed CONVERSION_INVITE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_invite** | | \| Field label \| Invites sent \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_INVITE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Invites sent | | Description | # of attributed CONVERSION_INVITE conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_invite_swipe_up** \| \| --- \| \| \\| Field label \\| Invites sent swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_INVITE conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Invites sent swipe ups \| \| Description \| # of attributed CONVERSION_INVITE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_invite_swipe_up** | | \| Field label \| Invites sent swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_INVITE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Invites sent swipe ups | | Description | # of attributed CONVERSION_INVITE conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_invite_view** \| \| --- \| \| \\| Field label \\| Invites sent views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_INVITE conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Invites sent views \| \| Description \| # of attributed CONVERSION_INVITE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_invite_view** | | \| Field label \| Invites sent views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_INVITE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Invites sent views | | Description | # of attributed CONVERSION_INVITE conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_invite_value** \| \| --- \| \| \\| Field label \\| Invites sent value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_INVITE conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Invites sent value \| \| Description \| # of attributed CONVERSION_INVITE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_invite_value** | | \| Field label \| Invites sent value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_INVITE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Invites sent value | | Description | # of attributed CONVERSION_INVITE conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_invite** \| \| --- \| \| \\| Field label \\| Cost per invites sent \\| \\| --- \\| --- \\| \\| Description \\| Cost per invites sent conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per invites sent \| \| Description \| Cost per invites sent conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_invite** | | \| Field label \| Cost per invites sent \| \| --- \| --- \| \| Description \| Cost per invites sent conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per invites sent | | Description | Cost per invites sent conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_login** \| \| --- \| \| \\| Field label \\| Logins \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_LOGIN conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Logins \| \| Description \| # of attributed CONVERSION_LOGIN conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_login** | | \| Field label \| Logins \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_LOGIN conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Logins | | Description | # of attributed CONVERSION_LOGIN conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_login_swipe_up** \| \| --- \| \| \\| Field label \\| Logins swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_LOGIN conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Logins swipe ups \| \| Description \| # of attributed CONVERSION_LOGIN conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_login_swipe_up** | | \| Field label \| Logins swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_LOGIN conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Logins swipe ups | | Description | # of attributed CONVERSION_LOGIN conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_login_view** \| \| --- \| \| \\| Field label \\| Logins views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_LOGIN conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Logins views \| \| Description \| # of attributed CONVERSION_LOGIN conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_login_view** | | \| Field label \| Logins views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_LOGIN conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Logins views | | Description | # of attributed CONVERSION_LOGIN conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_login_value** \| \| --- \| \| \\| Field label \\| Logins value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_LOGIN conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Logins value \| \| Description \| # of attributed CONVERSION_LOGIN conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_login_value** | | \| Field label \| Logins value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_LOGIN conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Logins value | | Description | # of attributed CONVERSION_LOGIN conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_login** \| \| --- \| \| \\| Field label \\| Cost per login \\| \\| --- \\| --- \\| \\| Description \\| Cost per login conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per login \| \| Description \| Cost per login conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_login** | | \| Field label \| Cost per login \| \| --- \| --- \| \| Description \| Cost per login conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per login | | Description | Cost per login conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_share** \| \| --- \| \| \\| Field label \\| Shares \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_SHARE conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shares \| \| Description \| # of attributed CONVERSION_SHARE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_share** | | \| Field label \| Shares \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_SHARE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Shares | | Description | # of attributed CONVERSION_SHARE conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_share_swipe_up** \| \| --- \| \| \\| Field label \\| Shares swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_SHARE conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shares swipe ups \| \| Description \| # of attributed CONVERSION_SHARE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_share_swipe_up** | | \| Field label \| Shares swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_SHARE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Shares swipe ups | | Description | # of attributed CONVERSION_SHARE conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_share_view** \| \| --- \| \| \\| Field label \\| Shares views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_SHARE conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shares views \| \| Description \| # of attributed CONVERSION_SHARE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_share_view** | | \| Field label \| Shares views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_SHARE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Shares views | | Description | # of attributed CONVERSION_SHARE conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_share_value** \| \| --- \| \| \\| Field label \\| Shares value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_SHARE conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Shares value \| \| Description \| # of attributed CONVERSION_SHARE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_share_value** | | \| Field label \| Shares value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_SHARE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Shares value | | Description | # of attributed CONVERSION_SHARE conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_share** \| \| --- \| \| \\| Field label \\| Cost per share \\| \\| --- \\| --- \\| \\| Description \\| Cost per share conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per share \| \| Description \| Cost per share conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_share** | | \| Field label \| Cost per share \| \| --- \| --- \| \| Description \| Cost per share conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per share | | Description | Cost per share conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_reserve** \| \| --- \| \| \\| Field label \\| Reservations \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_RESERVE conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Reservations \| \| Description \| # of attributed CONVERSION_RESERVE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_reserve** | | \| Field label \| Reservations \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_RESERVE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Reservations | | Description | # of attributed CONVERSION_RESERVE conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_reserve_swipe_up** \| \| --- \| \| \\| Field label \\| Reservations swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_RESERVE conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Reservations swipe ups \| \| Description \| # of attributed CONVERSION_RESERVE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_reserve_swipe_up** | | \| Field label \| Reservations swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_RESERVE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Reservations swipe ups | | Description | # of attributed CONVERSION_RESERVE conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_reserve_view** \| \| --- \| \| \\| Field label \\| Reservations views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_RESERVE conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Reservations views \| \| Description \| # of attributed CONVERSION_RESERVE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_reserve_view** | | \| Field label \| Reservations views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_RESERVE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Reservations views | | Description | # of attributed CONVERSION_RESERVE conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_reserve_value** \| \| --- \| \| \\| Field label \\| Reservations value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_RESERVE conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Reservations value \| \| Description \| # of attributed CONVERSION_RESERVE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_reserve_value** | | \| Field label \| Reservations value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_RESERVE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Reservations value | | Description | # of attributed CONVERSION_RESERVE conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_reserve** \| \| --- \| \| \\| Field label \\| Cost per reservation \\| \\| --- \\| --- \\| \\| Description \\| Cost per reservation conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per reservation \| \| Description \| Cost per reservation conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_reserve** | | \| Field label \| Cost per reservation \| \| --- \| --- \| \| Description \| Cost per reservation conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per reservation | | Description | Cost per reservation conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_add_to_wishlist** \| \| --- \| \| \\| Field label \\| Adds to wishlist \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Adds to wishlist \| \| Description \| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_to_wishlist** | | \| Field label \| Adds to wishlist \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Adds to wishlist | | Description | # of attributed CONVERSION_ADD_TO_WISHLIST conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_add_to_wishlist_swipe_up** \| \| --- \| \| \\| Field label \\| Adds to wishlist swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Adds to wishlist swipe ups \| \| Description \| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_to_wishlist_swipe_up** | | \| Field label \| Adds to wishlist swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Adds to wishlist swipe ups | | Description | # of attributed CONVERSION_ADD_TO_WISHLIST conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_add_to_wishlist_view** \| \| --- \| \| \\| Field label \\| Adds to wishlist views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Adds to wishlist views \| \| Description \| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_add_to_wishlist_view** | | \| Field label \| Adds to wishlist views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Adds to wishlist views | | Description | # of attributed CONVERSION_ADD_TO_WISHLIST conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_add_to_wishlist_value** \| \| --- \| \| \\| Field label \\| Adds to wishlist value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adds to wishlist value \| \| Description \| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_add_to_wishlist_value** | | \| Field label \| Adds to wishlist value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_ADD_TO_WISHLIST conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adds to wishlist value | | Description | # of attributed CONVERSION_ADD_TO_WISHLIST conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_add_to_wishlist** \| \| --- \| \| \\| Field label \\| Cost per add to wishlist \\| \\| --- \\| --- \\| \\| Description \\| Cost per add to wishlist conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per add to wishlist \| \| Description \| Cost per add to wishlist conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_add_to_wishlist** | | \| Field label \| Cost per add to wishlist \| \| --- \| --- \| \| Description \| Cost per add to wishlist conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per add to wishlist | | Description | Cost per add to wishlist conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_spend_credits** \| \| --- \| \| \\| Field label \\| Credits spent \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_SPEND_CREDITS conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Credits spent \| \| Description \| # of attributed CONVERSION_SPEND_CREDITS conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_spend_credits** | | \| Field label \| Credits spent \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_SPEND_CREDITS conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Credits spent | | Description | # of attributed CONVERSION_SPEND_CREDITS conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_spend_credits_swipe_up** \| \| --- \| \| \\| Field label \\| Credits spent swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_SPEND_CREDITS conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Credits spent swipe ups \| \| Description \| # of attributed CONVERSION_SPEND_CREDITS conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_spend_credits_swipe_up** | | \| Field label \| Credits spent swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_SPEND_CREDITS conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Credits spent swipe ups | | Description | # of attributed CONVERSION_SPEND_CREDITS conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_spend_credits_view** \| \| --- \| \| \\| Field label \\| Credits spent views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_SPEND_CREDITS conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Credits spent views \| \| Description \| # of attributed CONVERSION_SPEND_CREDITS conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_spend_credits_view** | | \| Field label \| Credits spent views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_SPEND_CREDITS conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Credits spent views | | Description | # of attributed CONVERSION_SPEND_CREDITS conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_spend_credits_value** \| \| --- \| \| \\| Field label \\| Credits spent value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_SPEND_CREDITS conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Credits spent value \| \| Description \| # of attributed CONVERSION_SPEND_CREDITS conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_spend_credits_value** | | \| Field label \| Credits spent value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_SPEND_CREDITS conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Credits spent value | | Description | # of attributed CONVERSION_SPEND_CREDITS conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_spend_credits** \| \| --- \| \| \\| Field label \\| Cost per credit spent \\| \\| --- \\| --- \\| \\| Description \\| Cost per credit spent conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per credit spent \| \| Description \| Cost per credit spent conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_spend_credits** | | \| Field label \| Cost per credit spent \| \| --- \| --- \| \| Description \| Cost per credit spent conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per credit spent | | Description | Cost per credit spent conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_rate** \| \| --- \| \| \\| Field label \\| Rates submitted \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_RATE conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Rates submitted \| \| Description \| # of attributed CONVERSION_RATE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_rate** | | \| Field label \| Rates submitted \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_RATE conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Rates submitted | | Description | # of attributed CONVERSION_RATE conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_rate_swipe_up** \| \| --- \| \| \\| Field label \\| Rates submitted swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_RATE conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Rates submitted swipe ups \| \| Description \| # of attributed CONVERSION_RATE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_rate_swipe_up** | | \| Field label \| Rates submitted swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_RATE conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Rates submitted swipe ups | | Description | # of attributed CONVERSION_RATE conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_rate_view** \| \| --- \| \| \\| Field label \\| Rates submitted views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_RATE conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Rates submitted views \| \| Description \| # of attributed CONVERSION_RATE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_rate_view** | | \| Field label \| Rates submitted views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_RATE conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Rates submitted views | | Description | # of attributed CONVERSION_RATE conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_rate_value** \| \| --- \| \| \\| Field label \\| Rates submitted value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_RATE conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Rates submitted value \| \| Description \| # of attributed CONVERSION_RATE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_rate_value** | | \| Field label \| Rates submitted value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_RATE conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Rates submitted value | | Description | # of attributed CONVERSION_RATE conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_rate** \| \| --- \| \| \\| Field label \\| Cost per rate submitted \\| \\| --- \\| --- \\| \\| Description \\| Cost per rate submitted conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per rate submitted \| \| Description \| Cost per rate submitted conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_rate** | | \| Field label \| Cost per rate submitted \| \| --- \| --- \| \| Description \| Cost per rate submitted conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per rate submitted | | Description | Cost per rate submitted conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_start_trial** \| \| --- \| \| \\| Field label \\| Trial starts \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_START_TRIAL conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Trial starts \| \| Description \| # of attributed CONVERSION_START_TRIAL conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_start_trial** | | \| Field label \| Trial starts \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_START_TRIAL conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Trial starts | | Description | # of attributed CONVERSION_START_TRIAL conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_start_trial_swipe_up** \| \| --- \| \| \\| Field label \\| Trial starts swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_START_TRIAL conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Trial starts swipe ups \| \| Description \| # of attributed CONVERSION_START_TRIAL conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_start_trial_swipe_up** | | \| Field label \| Trial starts swipe ups \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_START_TRIAL conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Trial starts swipe ups | | Description | # of attributed CONVERSION_START_TRIAL conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_start_trial_view** \| \| --- \| \| \\| Field label \\| Trial starts views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_START_TRIAL conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Trial starts views \| \| Description \| # of attributed CONVERSION_START_TRIAL conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_start_trial_view** | | \| Field label \| Trial starts views \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_START_TRIAL conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Trial starts views | | Description | # of attributed CONVERSION_START_TRIAL conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_start_trial_value** \| \| --- \| \| \\| Field label \\| Trial starts value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed CONVERSION_START_TRIAL conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Trial starts value \| \| Description \| # of attributed CONVERSION_START_TRIAL conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_start_trial_value** | | \| Field label \| Trial starts value \| \| --- \| --- \| \| Description \| # of attributed CONVERSION_START_TRIAL conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Trial starts value | | Description | # of attributed CONVERSION_START_TRIAL conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_start_trial** \| \| --- \| \| \\| Field label \\| Cost per trial start \\| \\| --- \\| --- \\| \\| Description \\| Cost per trial start conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per trial start \| \| Description \| Cost per trial start conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_start_trial** | | \| Field label \| Cost per trial start \| \| --- \| --- \| \| Description \| Cost per trial start conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per trial start | | Description | Cost per trial start conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_list_view** \| \| --- \| \| \\| Field label \\| Lists viewed \\| \\| --- \\| --- \\| \\| Description \\| # of attributed LIST_VIEW conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Lists viewed \| \| Description \| # of attributed LIST_VIEW conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_list_view** | | \| Field label \| Lists viewed \| \| --- \| --- \| \| Description \| # of attributed LIST_VIEW conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Lists viewed | | Description | # of attributed LIST_VIEW conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_list_view_swipe_up** \| \| --- \| \| \\| Field label \\| Lists viewed swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed LIST_VIEW conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Lists viewed swipe ups \| \| Description \| # of attributed LIST_VIEW conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_list_view_swipe_up** | | \| Field label \| Lists viewed swipe ups \| \| --- \| --- \| \| Description \| # of attributed LIST_VIEW conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Lists viewed swipe ups | | Description | # of attributed LIST_VIEW conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_list_view_view** \| \| --- \| \| \\| Field label \\| Lists viewed views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed LIST_VIEW conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Lists viewed views \| \| Description \| # of attributed LIST_VIEW conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_list_view_view** | | \| Field label \| Lists viewed views \| \| --- \| --- \| \| Description \| # of attributed LIST_VIEW conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Lists viewed views | | Description | # of attributed LIST_VIEW conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_list_view_value** \| \| --- \| \| \\| Field label \\| Lists viewed value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed LIST_VIEW conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Lists viewed value \| \| Description \| # of attributed LIST_VIEW conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_list_view_value** | | \| Field label \| Lists viewed value \| \| --- \| --- \| \| Description \| # of attributed LIST_VIEW conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Lists viewed value | | Description | # of attributed LIST_VIEW conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_list_view** \| \| --- \| \| \\| Field label \\| Cost per list viewed \\| \\| --- \\| --- \\| \\| Description \\| Cost per list viewed conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per list viewed \| \| Description \| Cost per list viewed conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_list_view** | | \| Field label \| Cost per list viewed \| \| --- \| --- \| \| Description \| Cost per list viewed conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per list viewed | | Description | Cost per list viewed conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversion_visit** \| \| --- \| \| \\| Field label \\| Store visits \\| \\| --- \\| --- \\| \\| Description \\| # of attributed VISIT conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Store visits \| \| Description \| # of attributed VISIT conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_visit** | | \| Field label \| Store visits \| \| --- \| --- \| \| Description \| # of attributed VISIT conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Store visits | | Description | # of attributed VISIT conversion events | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_visit_swipe_up** \| \| --- \| \| \\| Field label \\| Store visits swipe ups \\| \\| --- \\| --- \\| \\| Description \\| # of attributed VISIT conversion events attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Store visits swipe ups \| \| Description \| # of attributed VISIT conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_visit_swipe_up** | | \| Field label \| Store visits swipe ups \| \| --- \| --- \| \| Description \| # of attributed VISIT conversion events attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Store visits swipe ups | | Description | # of attributed VISIT conversion events attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_visit_view** \| \| --- \| \| \\| Field label \\| Store visits views \\| \\| --- \\| --- \\| \\| Description \\| # of attributed VISIT conversion events attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Store visits views \| \| Description \| # of attributed VISIT conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_visit_view** | | \| Field label \| Store visits views \| \| --- \| --- \| \| Description \| # of attributed VISIT conversion events attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Store visits views | | Description | # of attributed VISIT conversion events attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_visit_value** \| \| --- \| \| \\| Field label \\| Store visits value \\| \\| --- \\| --- \\| \\| Description \\| # of attributed VISIT conversion events value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Store visits value \| \| Description \| # of attributed VISIT conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | conversion_visit_value** | | \| Field label \| Store visits value \| \| --- \| --- \| \| Description \| # of attributed VISIT conversion events value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Store visits value | | Description | # of attributed VISIT conversion events value | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_conversion_visit** \| \| --- \| \| \\| Field label \\| Cost per store visit \\| \\| --- \\| --- \\| \\| Description \\| Cost per store visit conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per store visit \| \| Description \| Cost per store visit conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_conversion_visit** | | \| Field label \| Cost per store visit \| \| --- \| --- \| \| Description \| Cost per store visit conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per store visit | | Description | Cost per store visit conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### COUNTRY | \| pivot_country** \| \| --- \| \| \\| Field label \\| Country code \\| \\| --- \\| --- \\| \\| Description \\| The country code of the requested insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country code \| \| Description \| The country code of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| | | --- | | pivot_country** | | \| Field label \| Country code \| \| --- \| --- \| \| Description \| The country code of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| | | Field label | Country code | | Description | The country code of the requested insights | | Field type | dimension | | Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) | | \| country** \| \| --- \| \| \\| Field label \\| Country \\| \\| --- \\| --- \\| \\| Description \\| The country of the requested insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country \| \| Description \| The country of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| | | country** | | \| Field label \| Country \| \| --- \| --- \| \| Description \| The country of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| | | Field label | Country | | Description | The country of the requested insights | | Field type | dimension | | Data type | [string.geo.country](/apidocs/field-data-types#geographical) | ### COUNTRY LIFETIME | \| country_code_lifetime** \| \| --- \| \| \\| Field label \\| Country code \\| \\| --- \\| --- \\| \\| Description \\| The country code of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Country code \| \| Description \| The country code of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | country_code_lifetime** | | \| Field label \| Country code \| \| --- \| --- \| \| Description \| The country code of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Country code | | Description | The country code of the ad insights as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| country_lifetime** \| \| --- \| \| \\| Field label \\| Country \\| \\| --- \\| --- \\| \\| Description \\| The country of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Country \| \| Description \| The country of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | country_lifetime** | | \| Field label \| Country \| \| --- \| --- \| \| Description \| The country of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Country | | Description | The country of the ad insights as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### CREATIVE | \| creative_id** \| \| --- \| \| \\| Field label \\| Creative ID \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative ID \| \| Description \| The unique identifier of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | creative_id** | | \| Field label \| Creative ID \| \| --- \| --- \| \| Description \| The unique identifier of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative ID | | Description | The unique identifier of the creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| creative_name** \| \| --- \| \| \\| Field label \\| Creative name \\| \\| --- \\| --- \\| \\| Description \\| The name of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative name \| \| Description \| The name of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | creative_name** | | \| Field label \| Creative name \| \| --- \| --- \| \| Description \| The name of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative name | | Description | The name of the creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| creative_type** \| \| --- \| \| \\| Field label \\| Creative type \\| \\| --- \\| --- \\| \\| Description \\| The type of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative type \| \| Description \| The type of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | creative_type** | | \| Field label \| Creative type \| \| --- \| --- \| \| Description \| The type of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative type | | Description | The type of the creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| creative_packaging_status** \| \| --- \| \| \\| Field label \\| Creative packaging status \\| \\| --- \\| --- \\| \\| Description \\| The unique identifier of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative packaging status \| \| Description \| The unique identifier of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | creative_packaging_status** | | \| Field label \| Creative packaging status \| \| --- \| --- \| \| Description \| The unique identifier of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative packaging status | | Description | The unique identifier of the creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| creative_review_status** \| \| --- \| \| \\| Field label \\| Creative review \\| \\| --- \\| --- \\| \\| Description \\| The review status of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative review \| \| Description \| The review status of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | creative_review_status** | | \| Field label \| Creative review \| \| --- \| --- \| \| Description \| The review status of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative review | | Description | The review status of the creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| creative_shareable** \| \| --- \| \| \\| Field label \\| Creative is shareable \\| \\| --- \\| --- \\| \\| Description \\| Whether or not the creative is shareable \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Creative is shareable \| \| Description \| Whether or not the creative is shareable \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | creative_shareable** | | \| Field label \| Creative is shareable \| \| --- \| --- \| \| Description \| Whether or not the creative is shareable \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | Field label | Creative is shareable | | Description | Whether or not the creative is shareable | | Field type | dimension | | Data type | [bool](/apidocs/field-data-types#primitive) | | \| creative_top_snap_crop_position** \| \| --- \| \| \\| Field label \\| Creative top Snap crop position \\| \\| --- \\| --- \\| \\| Description \\| Position of cropped ad creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative top Snap crop position \| \| Description \| Position of cropped ad creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | creative_top_snap_crop_position** | | \| Field label \| Creative top Snap crop position \| \| --- \| --- \| \| Description \| Position of cropped ad creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative top Snap crop position | | Description | Position of cropped ad creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| creative_webview_url** \| \| --- \| \| \\| Field label \\| Creative web view URL \\| \\| --- \\| --- \\| \\| Description \\| Web view URL of ad creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative web view URL \| \| Description \| Web view URL of ad creative \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| | | creative_webview_url** | | \| Field label \| Creative web view URL \| \| --- \| --- \| \| Description \| Web view URL of ad creative \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| | | Field label | Creative web view URL | | Description | Web view URL of ad creative | | Field type | dimension | | Data type | [string.text.url](/apidocs/field-data-types#text) | | \| creative_deeplink_url** \| \| --- \| \| \\| Field label \\| Creative deep link URL \\| \\| --- \\| --- \\| \\| Description \\| Deep link URL of ad creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative deep link URL \| \| Description \| Deep link URL of ad creative \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| | | creative_deeplink_url** | | \| Field label \| Creative deep link URL \| \| --- \| --- \| \| Description \| Deep link URL of ad creative \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| | | Field label | Creative deep link URL | | Description | Deep link URL of ad creative | | Field type | dimension | | Data type | [string.text.url](/apidocs/field-data-types#text) | ### DATASOURCE | \| dataSourceName** \| \| --- \| \| \\| Field label \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| | | --- | | dataSourceName** | | \| Field label \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| | | Field label | Data source | | Description | The name of the source for this data, as listed on supermetrics.com/docs | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | Destinations | API, Data warehouse | | \| system_metadata.data_source_logins** \| \| --- \| \| \\| Field label \\| Data source logins \\| \\| --- \\| --- \\| \\| Description \\| The data source login accounts that were used to authenticate against the data source \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source logins \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.data_source_logins** | | \| Field label \| Data source logins \| \| --- \| --- \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Data source logins | | Description | The data source login accounts that were used to authenticate against the data source | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.data_source_login_owners** \| \| --- \| \| \\| Field label \\| Data source login owners \\| \\| --- \\| --- \\| \\| Description \\| The Supermetrics users that created the data source login connections \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source login owners \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.data_source_login_owners** | | \| Field label \| Data source login owners \| \| --- \| --- \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Data source login owners | | Description | The Supermetrics users that created the data source login connections | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | ### DELIVERY | \| paid_impressions** \| \| --- \| \| \\| Field label \\| Paid impressions \\| \\| --- \\| --- \\| \\| Description \\| The amount of paid impressions for the ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Paid impressions \| \| Description \| The amount of paid impressions for the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | paid_impressions** | | \| Field label \| Paid impressions \| \| --- \| --- \| \| Description \| The amount of paid impressions for the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Paid impressions | | Description | The amount of paid impressions for the ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| frequency** \| \| --- \| \| \\| Field label \\| Frequency \\| \\| --- \\| --- \\| \\| Description \\| The average amount of impressions per user reached \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Frequency \| \| Description \| The average amount of impressions per user reached \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | frequency** | | \| Field label \| Frequency \| \| --- \| --- \| \| Description \| The average amount of impressions per user reached \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | Field label | Frequency | | Description | The average amount of impressions per user reached | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) | ### DEMOGRAPHIC | \| pivot_gender** \| \| --- \| \| \\| Field label \\| Gender \\| \\| --- \\| --- \\| \\| Description \\| The gender group of the ad insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.gender](/apidocs/field-data-types#person) \\| \| \| Field label \| Gender \| \| Description \| The gender group of the ad insights \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| | | --- | | pivot_gender** | | \| Field label \| Gender \| \| --- \| --- \| \| Description \| The gender group of the ad insights \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| | | Field label | Gender | | Description | The gender group of the ad insights | | Field type | dimension | | Data type | [string.person.gender](/apidocs/field-data-types#person) | | \| pivot_age_bucket** \| \| --- \| \| \\| Field label \\| Age group \\| \\| --- \\| --- \\| \\| Description \\| The age group of the ad insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.age](/apidocs/field-data-types#person) \\| \| \| Field label \| Age group \| \| Description \| The age group of the ad insights \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| | | pivot_age_bucket** | | \| Field label \| Age group \| \| --- \| --- \| \| Description \| The age group of the ad insights \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| | | Field label | Age group | | Description | The age group of the ad insights | | Field type | dimension | | Data type | [string.person.age](/apidocs/field-data-types#person) | ### DEMOGRAPHIC LIFETIME | \| gender_lifetime** \| \| --- \| \| \\| Field label \\| Gender \\| \\| --- \\| --- \\| \\| Description \\| The gender group of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.gender](/apidocs/field-data-types#person) \\| \| \| Field label \| Gender \| \| Description \| The gender group of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| | | --- | | gender_lifetime** | | \| Field label \| Gender \| \| --- \| --- \| \| Description \| The gender group of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| | | Field label | Gender | | Description | The gender group of the ad insights as a lifetime value | | Field type | dimension | | Data type | [string.person.gender](/apidocs/field-data-types#person) | | \| age_bucket_lifetime** \| \| --- \| \| \\| Field label \\| Age \\| \\| --- \\| --- \\| \\| Description \\| The age group of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.age](/apidocs/field-data-types#person) \\| \| \| Field label \| Age \| \| Description \| The age group of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| | | age_bucket_lifetime** | | \| Field label \| Age \| \| --- \| --- \| \| Description \| The age group of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| | | Field label | Age | | Description | The age group of the ad insights as a lifetime value | | Field type | dimension | | Data type | [string.person.age](/apidocs/field-data-types#person) | ### DEPRECATED | \| pivot_model** \| \| --- \| \| \\| Field label \\| Model (deprecated) \\| \\| --- \\| --- \\| \\| Description \\| The model of the device for the requested insights. \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| đźš« Deprecated \\| Deprecated on 2020-06-20 \\| \| \| Field label \| Model (deprecated) \| \| Description \| The model of the device for the requested insights. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| đźš« Deprecated \| Deprecated on 2020-06-20 \| | | --- | | pivot_model** | | \| Field label \| Model (deprecated) \| \| --- \| --- \| \| Description \| The model of the device for the requested insights. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| đźš« Deprecated \| Deprecated on 2020-06-20 \| | | Field label | Model (deprecated) | | Description | The model of the device for the requested insights. | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | đźš« Deprecated | Deprecated on 2020-06-20 | ### DEVICE MAKE | \| pivot_make** \| \| --- \| \| \\| Field label \\| Make \\| \\| --- \\| --- \\| \\| Description \\| The make of the device for the requested insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Make \| \| Description \| The make of the device for the requested insights \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | pivot_make** | | \| Field label \| Make \| \| --- \| --- \| \| Description \| The make of the device for the requested insights \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Make | | Description | The make of the device for the requested insights | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### DEVICE MAKE LIFETIME | \| device_make_lifetime** \| \| --- \| \| \\| Field label \\| Make \\| \\| --- \\| --- \\| \\| Description \\| The make of the device for the requested insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Make \| \| Description \| The make of the device for the requested insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | device_make_lifetime** | | \| Field label \| Make \| \| --- \| --- \| \| Description \| The make of the device for the requested insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Make | | Description | The make of the device for the requested insights as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### DEVICE OS | \| pivot_operating_system** \| \| --- \| \| \\| Field label \\| Operating system \\| \\| --- \\| --- \\| \\| Description \\| The operating system of the requested insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Operating system \| \| Description \| The operating system of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | pivot_operating_system** | | \| Field label \| Operating system \| \| --- \| --- \| \| Description \| The operating system of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Operating system | | Description | The operating system of the requested insights | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### DEVICE OS LIFETIME | \| device_os_lifetime** \| \| --- \| \| \\| Field label \\| Operating system \\| \\| --- \\| --- \\| \\| Description \\| The device operating system of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Operating system \| \| Description \| The device operating system of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | device_os_lifetime** | | \| Field label \| Operating system \| \| --- \| --- \| \| Description \| The device operating system of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Operating system | | Description | The device operating system of the ad insights as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### DMA | \| pivot_dma** \| \| --- \| \| \\| Field label \\| DMA code \\| \\| --- \\| --- \\| \\| Description \\| The DMA code of the requested insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| DMA code \| \| Description \| The DMA code of the requested insights \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | pivot_dma** | | \| Field label \| DMA code \| \| --- \| --- \| \| Description \| The DMA code of the requested insights \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | DMA code | | Description | The DMA code of the requested insights | | Field type | dimension | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| dma** \| \| --- \| \| \\| Field label \\| DMA \\| \\| --- \\| --- \\| \\| Description \\| The DMA of the requested insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.metro](/apidocs/field-data-types#geographical) \\| \| \| Field label \| DMA \| \| Description \| The DMA of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.metro](/apidocs/field-data-types#geographical) \| | | dma** | | \| Field label \| DMA \| \| --- \| --- \| \| Description \| The DMA of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.metro](/apidocs/field-data-types#geographical) \| | | Field label | DMA | | Description | The DMA of the requested insights | | Field type | dimension | | Data type | [string.geo.metro](/apidocs/field-data-types#geographical) | ### DMA LIFETIME | \| dma_code_lifetime** \| \| --- \| \| \\| Field label \\| DMA code \\| \\| --- \\| --- \\| \\| Description \\| The DMA code of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| DMA code \| \| Description \| The DMA code of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | dma_code_lifetime** | | \| Field label \| DMA code \| \| --- \| --- \| \| Description \| The DMA code of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | DMA code | | Description | The DMA code of the ad insights as a lifetime value | | Field type | dimension | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| dma_lifetime** \| \| --- \| \| \\| Field label \\| DMA \\| \\| --- \\| --- \\| \\| Description \\| The DMA of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| DMA \| \| Description \| The DMA of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | dma_lifetime** | | \| Field label \| DMA \| \| --- \| --- \| \| Description \| The DMA of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | DMA | | Description | The DMA of the ad insights as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### ENGAGEMENTS | \| screen_time_millis** \| \| --- \| \| \\| Field label \\| Screen time \\| \\| --- \\| --- \\| \\| Description \\| Total time spent on top Snap Ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Screen time \| \| Description \| Total time spent on top Snap Ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | screen_time_millis** | | \| Field label \| Screen time \| \| --- \| --- \| \| Description \| Total time spent on top Snap Ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Screen time | | Description | Total time spent on top Snap Ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| quartile_1** \| \| --- \| \| \\| Field label \\| First quartile views \\| \\| --- \\| --- \\| \\| Description \\| Video Views to 25% \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| First quartile views \| \| Description \| Video Views to 25% \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | quartile_1** | | \| Field label \| First quartile views \| \| --- \| --- \| \| Description \| Video Views to 25% \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | First quartile views | | Description | Video Views to 25% | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| quartile_2** \| \| --- \| \| \\| Field label \\| Second quartile views \\| \\| --- \\| --- \\| \\| Description \\| Video Views to 50% \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Second quartile views \| \| Description \| Video Views to 50% \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | quartile_2** | | \| Field label \| Second quartile views \| \| --- \| --- \| \| Description \| Video Views to 50% \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Second quartile views | | Description | Video Views to 50% | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| quartile_3** \| \| --- \| \| \\| Field label \\| Third quartile views \\| \\| --- \\| --- \\| \\| Description \\| Video Views to 75% \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Third quartile views \| \| Description \| Video Views to 75% \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | quartile_3** | | \| Field label \| Third quartile views \| \| --- \| --- \| \| Description \| Video Views to 75% \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Third quartile views | | Description | Video Views to 75% | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| view_completion** \| \| --- \| \| \\| Field label \\| Video completions \\| \\| --- \\| --- \\| \\| Description \\| Video Views to ~100% \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video completions \| \| Description \| Video Views to ~100% \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | view_completion** | | \| Field label \| Video completions \| \| --- \| --- \| \| Description \| Video Views to ~100% \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video completions | | Description | Video Views to ~100% | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| video_views** \| \| --- \| \| \\| Field label \\| Video views \\| \\| --- \\| --- \\| \\| Description \\| The total number of impressions that meet the qualifying video view criteria of at least 2 seconds of consecutive watch time or a swipe up action on the Top Snap \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video views \| \| Description \| The total number of impressions that meet the qualifying video view criteria of at least 2 seconds of consecutive watch time or a swipe up action on the Top Snap \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | video_views** | | \| Field label \| Video views \| \| --- \| --- \| \| Description \| The total number of impressions that meet the qualifying video view criteria of at least 2 seconds of consecutive watch time or a swipe up action on the Top Snap \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video views | | Description | The total number of impressions that meet the qualifying video view criteria of at least 2 seconds of consecutive watch time or a swipe up action on the Top Snap | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| video_views_15s** \| \| --- \| \| \\| Field label \\| Video views 15 seconds \\| \\| --- \\| --- \\| \\| Description \\| The total number of impressions that meet the qualifying video view criteria of at least 15 seconds, or 97% completion if it's shorter than 15 seconds, or a swipe up action on the ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video views 15 seconds \| \| Description \| The total number of impressions that meet the qualifying video view criteria of at least 15 seconds, or 97% completion if it's shorter than 15 seconds, or a swipe up action on the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | video_views_15s** | | \| Field label \| Video views 15 seconds \| \| --- \| --- \| \| Description \| The total number of impressions that meet the qualifying video view criteria of at least 15 seconds, or 97% completion if it's shorter than 15 seconds, or a swipe up action on the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video views 15 seconds | | Description | The total number of impressions that meet the qualifying video view criteria of at least 15 seconds, or 97% completion if it's shorter than 15 seconds, or a swipe up action on the ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| landing_page_views** \| \| --- \| \| \\| Field label \\| Landing page views \\| \\| --- \\| --- \\| \\| Description \\| Number of times someone loaded the ad's landing page after a click \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Landing page views \| \| Description \| Number of times someone loaded the ad's landing page after a click \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | landing_page_views** | | \| Field label \| Landing page views \| \| --- \| --- \| \| Description \| Number of times someone loaded the ad's landing page after a click \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Landing page views | | Description | Number of times someone loaded the ad's landing page after a click | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | ### INSIGHTS | \| impressions** \| \| --- \| \| \\| Field label \\| Impressions \\| \\| --- \\| --- \\| \\| Description \\| The amount of impressions for an ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Impressions \| \| Description \| The amount of impressions for an ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | impressions** | | \| Field label \| Impressions \| \| --- \| --- \| \| Description \| The amount of impressions for an ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Impressions | | Description | The amount of impressions for an ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| uniques** \| \| --- \| \| \\| Field label \\| Unique impressions \\| \\| --- \\| --- \\| \\| Description \\| The amount of unique impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Unique impressions \| \| Description \| The amount of unique impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | uniques** | | \| Field label \| Unique impressions \| \| --- \| --- \| \| Description \| The amount of unique impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | Field label | Unique impressions | | Description | The amount of unique impressions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) | | \| swipes** \| \| --- \| \| \\| Field label \\| Swipes \\| \\| --- \\| --- \\| \\| Description \\| Swipe up count \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Swipes \| \| Description \| Swipe up count \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | swipes** | | \| Field label \| Swipes \| \| --- \| --- \| \| Description \| Swipe up count \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Swipes | | Description | Swipe up count | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost** \| \| --- \| \| \\| Field label \\| Cost \\| \\| --- \\| --- \\| \\| Description \\| The amount spent on an ad \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost \| \| Description \| The amount spent on an ad \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost** | | \| Field label \| Cost \| \| --- \| --- \| \| Description \| The amount spent on an ad \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost | | Description | The amount spent on an ad | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| cost_eur** \| \| --- \| \| \\| Field label \\| Cost (EUR) \\| \\| --- \\| --- \\| \\| Description \\| The amount spent on an ad converted to Euros \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Cost (EUR) \| \| Description \| The amount spent on an ad converted to Euros \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| | | cost_eur** | | \| Field label \| Cost (EUR) \| \| --- \| --- \| \| Description \| The amount spent on an ad converted to Euros \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| | | Field label | Cost (EUR) | | Description | The amount spent on an ad converted to Euros | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) | | \| cost_usd** \| \| --- \| \| \\| Field label \\| Cost (USD) \\| \\| --- \\| --- \\| \\| Description \\| The amount spent on an ad converted to US dollars \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Cost (USD) \| \| Description \| The amount spent on an ad converted to US dollars \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| | | cost_usd** | | \| Field label \| Cost (USD) \| \| --- \| --- \| \| Description \| The amount spent on an ad converted to US dollars \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| | | Field label | Cost (USD) | | Description | The amount spent on an ad converted to US dollars | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) | | \| cost_gbp** \| \| --- \| \| \\| Field label \\| Cost (GBP) \\| \\| --- \\| --- \\| \\| Description \\| The amount spent on an ad converted to British pounds \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Cost (GBP) \| \| Description \| The amount spent on an ad converted to British pounds \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| | | cost_gbp** | | \| Field label \| Cost (GBP) \| \| --- \| --- \| \| Description \| The amount spent on an ad converted to British pounds \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| | | Field label | Cost (GBP) | | Description | The amount spent on an ad converted to British pounds | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) | ### INTEREST | \| lifestyle_category** \| \| --- \| \| \\| Field label \\| Lifestyle category \\| \\| --- \\| --- \\| \\| Description \\| The name of the lifestyle category \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Lifestyle category \| \| Description \| The name of the lifestyle category \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | lifestyle_category** | | \| Field label \| Lifestyle category \| \| --- \| --- \| \| Description \| The name of the lifestyle category \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Lifestyle category | | Description | The name of the lifestyle category | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### INTEREST LIFETIME | \| pivot_category_id** \| \| --- \| \| \\| Field label \\| Lifestyle category ID \\| \\| --- \\| --- \\| \\| Description \\| The ID of the interest category as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Lifestyle category ID \| \| Description \| The ID of the interest category as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | pivot_category_id** | | \| Field label \| Lifestyle category ID \| \| --- \| --- \| \| Description \| The ID of the interest category as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Lifestyle category ID | | Description | The ID of the interest category as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| pivot_category_name** \| \| --- \| \| \\| Field label \\| Lifestyle category \\| \\| --- \\| --- \\| \\| Description \\| The name of the interest category as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Lifestyle category \| \| Description \| The name of the interest category as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | pivot_category_name** | | \| Field label \| Lifestyle category \| \| --- \| --- \| \| Description \| The name of the interest category as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Lifestyle category | | Description | The name of the interest category as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### LEADS | \| leads** \| \| --- \| \| \\| Field label \\| Leads \\| \\| --- \\| --- \\| \\| Description \\| Total number of users that fill out submit Lead Form attachments \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Leads \| \| Description \| Total number of users that fill out submit Lead Form attachments \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | leads** | | \| Field label \| Leads \| \| --- \| --- \| \| Description \| Total number of users that fill out submit Lead Form attachments \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Leads | | Description | Total number of users that fill out submit Lead Form attachments | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_lead** \| \| --- \| \| \\| Field label \\| Cost per Lead \\| \\| --- \\| --- \\| \\| Description \\| Cost per Lead Form submissions. Cost / Leads \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per Lead \| \| Description \| Cost per Lead Form submissions. Cost / Leads \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_lead** | | \| Field label \| Cost per Lead \| \| --- \| --- \| \| Description \| Cost per Lead Form submissions. Cost / Leads \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per Lead | | Description | Cost per Lead Form submissions. Cost / Leads | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### LONG FORM VIDEO | \| attachment_quartile_1** \| \| --- \| \| \\| Field label \\| 25% attachment quartile \\| \\| --- \\| --- \\| \\| Description \\| The amount of long form videos views to 25% completion \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| 25% attachment quartile \| \| Description \| The amount of long form videos views to 25% completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | attachment_quartile_1** | | \| Field label \| 25% attachment quartile \| \| --- \| --- \| \| Description \| The amount of long form videos views to 25% completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | 25% attachment quartile | | Description | The amount of long form videos views to 25% completion | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| attachment_quartile_2** \| \| --- \| \| \\| Field label \\| 50% attachment quartile \\| \\| --- \\| --- \\| \\| Description \\| The amount of long form videos views to 50% completion \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| 50% attachment quartile \| \| Description \| The amount of long form videos views to 50% completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | attachment_quartile_2** | | \| Field label \| 50% attachment quartile \| \| --- \| --- \| \| Description \| The amount of long form videos views to 50% completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | 50% attachment quartile | | Description | The amount of long form videos views to 50% completion | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| attachment_quartile_3** \| \| --- \| \| \\| Field label \\| 75% attachment quartile \\| \\| --- \\| --- \\| \\| Description \\| The amount of long form videos views to 75% completion \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| 75% attachment quartile \| \| Description \| The amount of long form videos views to 75% completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | attachment_quartile_3** | | \| Field label \| 75% attachment quartile \| \| --- \| --- \| \| Description \| The amount of long form videos views to 75% completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | 75% attachment quartile | | Description | The amount of long form videos views to 75% completion | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| attachment_view_completion** \| \| --- \| \| \\| Field label \\| Attachment completions \\| \\| --- \\| --- \\| \\| Description \\| The amount of long form videos views to completion \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Attachment completions \| \| Description \| The amount of long form videos views to completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | attachment_view_completion** | | \| Field label \| Attachment completions \| \| --- \| --- \| \| Description \| The amount of long form videos views to completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Attachment completions | | Description | The amount of long form videos views to completion | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| attachment_video_views** \| \| --- \| \| \\| Field label \\| Attachment video views \\| \\| --- \\| --- \\| \\| Description \\| The amount of long form video views viewed for at least 10 seconds or 97% of the video duration \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Attachment video views \| \| Description \| The amount of long form video views viewed for at least 10 seconds or 97% of the video duration \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | attachment_video_views** | | \| Field label \| Attachment video views \| \| --- \| --- \| \| Description \| The amount of long form video views viewed for at least 10 seconds or 97% of the video duration \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Attachment video views | | Description | The amount of long form video views viewed for at least 10 seconds or 97% of the video duration | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| effective_cost_per_long_form_video_view** \| \| --- \| \| \\| Field label \\| Cost per long form video view \\| \\| --- \\| --- \\| \\| Description \\| The cost per long form video view \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per long form video view \| \| Description \| The cost per long form video view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | effective_cost_per_long_form_video_view** | | \| Field label \| Cost per long form video view \| \| --- \| --- \| \| Description \| The cost per long form video view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per long form video view | | Description | The cost per long form video view | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### QUERY | \| system_metadata.query_date_range_start** \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | --- | | system_metadata.query_date_range_start** | | \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Start date | | Description | The start date of the requested query | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| system_metadata.query_date_range_end** \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | system_metadata.query_date_range_end** | | \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | End date | | Description | The end date of the requested query | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| system_metadata.query_timezone** \| \| --- \| \| \\| Field label \\| Timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone that is supplied to the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Timezone \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| | | system_metadata.query_timezone** | | \| Field label \| Timezone \| \| --- \| --- \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| | | Field label | Timezone | | Description | The timezone that is supplied to the query | | Field type | dimension | | Data type | [string.time.timezone](/apidocs/field-data-types#time) | | \| system_metadata.query_filters** \| \| --- \| \| \\| Field label \\| Filters \\| \\| --- \\| --- \\| \\| Description \\| All filters used in the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Filters \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_filters** | | \| Field label \| Filters \| \| --- \| --- \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Filters | | Description | All filters used in the query | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.query_date_start** \| \| --- \| \| \\| Field label \\| Start \\| \\| --- \\| --- \\| \\| Description \\| When the query was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Start \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | system_metadata.query_date_start** | | \| Field label \| Start \| \| --- \| --- \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | Start | | Description | When the query was started | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| system_metadata.query_date_end** \| \| --- \| \| \\| Field label \\| End \\| \\| --- \\| --- \\| \\| Description \\| When the query completed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| End \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | system_metadata.query_date_end** | | \| Field label \| End \| \| --- \| --- \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | End | | Description | When the query completed | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| system_metadata.query_duration** \| \| --- \| \| \\| Field label \\| Duration \\| \\| --- \\| --- \\| \\| Description \\| The duration in seconds of the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.duration.seconds](/apidocs/field-data-types#duration) \\| \| \| Field label \| Duration \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| | | system_metadata.query_duration** | | \| Field label \| Duration \| \| --- \| --- \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| | | Field label | Duration | | Description | The duration in seconds of the query | | Field type | dimension | | Data type | [int.duration.seconds](/apidocs/field-data-types#duration) | | \| system_metadata.query_accounts** \| \| --- \| \| \\| Field label \\| Accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of accounts of which the data was pulled from \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Accounts \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_accounts** | | \| Field label \| Accounts \| \| --- \| --- \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Accounts | | Description | A list of accounts of which the data was pulled from | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.query_excluded_accounts** \| \| --- \| \| \\| Field label \\| Excluded invalid accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Excluded invalid accounts \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_excluded_accounts** | | \| Field label \| Excluded invalid accounts \| \| --- \| --- \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Excluded invalid accounts | | Description | A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | ### REGION | \| pivot_region** \| \| --- \| \| \\| Field label \\| Region code \\| \\| --- \\| --- \\| \\| Description \\| The region code of the requested insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.region](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Region code \| \| Description \| The region code of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| | | --- | | pivot_region** | | \| Field label \| Region code \| \| --- \| --- \| \| Description \| The region code of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| | | Field label | Region code | | Description | The region code of the requested insights | | Field type | dimension | | Data type | [string.geo.region](/apidocs/field-data-types#geographical) | | \| region_name** \| \| --- \| \| \\| Field label \\| Region \\| \\| --- \\| --- \\| \\| Description \\| The region of the requested insights \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.region](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Region \| \| Description \| The region of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| | | region_name** | | \| Field label \| Region \| \| --- \| --- \| \| Description \| The region of the requested insights \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| | | Field label | Region | | Description | The region of the requested insights | | Field type | dimension | | Data type | [string.geo.region](/apidocs/field-data-types#geographical) | ### REGION LIFETIME | \| region_code_lifetime** \| \| --- \| \| \\| Field label \\| Region code \\| \\| --- \\| --- \\| \\| Description \\| The region code of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Region code \| \| Description \| The region code of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | region_code_lifetime** | | \| Field label \| Region code \| \| --- \| --- \| \| Description \| The region code of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Region code | | Description | The region code of the ad insights as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| region_lifetime** \| \| --- \| \| \\| Field label \\| Region \\| \\| --- \\| --- \\| \\| Description \\| The region of the ad insights as a lifetime value \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Region \| \| Description \| The region of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | region_lifetime** | | \| Field label \| Region \| \| --- \| --- \| \| Description \| The region of the ad insights as a lifetime value \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Region | | Description | The region of the ad insights as a lifetime value | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### SKADNETWORK CONVERSIONS | \| conversion_skan_achievement_unlocked_swipe_up** \| \| --- \| \| \\| Field label \\| Achievement unlocked swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of achievements unlocked tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Achievement unlocked swipe up (SKAN) \| \| Description \| The amount of achievements unlocked tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | conversion_skan_achievement_unlocked_swipe_up** | | \| Field label \| Achievement unlocked swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of achievements unlocked tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Achievement unlocked swipe up (SKAN) | | Description | The amount of achievements unlocked tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_achievement_unlocked_view** \| \| --- \| \| \\| Field label \\| Achievement unlocked views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of achievements unlocked tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Achievement unlocked views (SKAN) \| \| Description \| The amount of achievements unlocked tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_achievement_unlocked_view** | | \| Field label \| Achievement unlocked views (SKAN) \| \| --- \| --- \| \| Description \| The amount of achievements unlocked tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Achievement unlocked views (SKAN) | | Description | The amount of achievements unlocked tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_achievement_unlocked** \| \| --- \| \| \\| Field label \\| Achievement unlocked (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of achievements unlocked tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Achievement unlocked (SKAN) \| \| Description \| The amount of achievements unlocked tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_achievement_unlocked** | | \| Field label \| Achievement unlocked (SKAN) \| \| --- \| --- \| \| Description \| The amount of achievements unlocked tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Achievement unlocked (SKAN) | | Description | The amount of achievements unlocked tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_ad_click_swipe_up** \| \| --- \| \| \\| Field label \\| Ad clicks swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of ad clicks tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad clicks swipe up (SKAN) \| \| Description \| The amount of ad clicks tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_ad_click_swipe_up** | | \| Field label \| Ad clicks swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of ad clicks tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad clicks swipe up (SKAN) | | Description | The amount of ad clicks tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_ad_click_view** \| \| --- \| \| \\| Field label \\| Ad clicks views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of ad clicks tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad clicks views (SKAN) \| \| Description \| The amount of ad clicks tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_ad_click_view** | | \| Field label \| Ad clicks views (SKAN) \| \| --- \| --- \| \| Description \| The amount of ad clicks tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad clicks views (SKAN) | | Description | The amount of ad clicks tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_ad_click** \| \| --- \| \| \\| Field label \\| Ad clicks (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of ad clicks tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad clicks (SKAN) \| \| Description \| The amount of ad clicks tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_ad_click** | | \| Field label \| Ad clicks (SKAN) \| \| --- \| --- \| \| Description \| The amount of ad clicks tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad clicks (SKAN) | | Description | The amount of ad clicks tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_ad_view_view** \| \| --- \| \| \\| Field label \\| Ad views views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of ad views tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad views views (SKAN) \| \| Description \| The amount of ad views tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_ad_view_view** | | \| Field label \| Ad views views (SKAN) \| \| --- \| --- \| \| Description \| The amount of ad views tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad views views (SKAN) | | Description | The amount of ad views tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_ad_view_swipe_up** \| \| --- \| \| \\| Field label \\| Ad views swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of ad views tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad views swipe up (SKAN) \| \| Description \| The amount of ad views tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_ad_view_swipe_up** | | \| Field label \| Ad views swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of ad views tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad views swipe up (SKAN) | | Description | The amount of ad views tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_ad_view** \| \| --- \| \| \\| Field label \\| Ad views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of ad views tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Ad views (SKAN) \| \| Description \| The amount of ad views tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_ad_view** | | \| Field label \| Ad views (SKAN) \| \| --- \| --- \| \| Description \| The amount of ad views tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Ad views (SKAN) | | Description | The amount of ad views tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_billing_swipe_up** \| \| --- \| \| \\| Field label \\| Add billing swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of added billing tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add billing swipe up (SKAN) \| \| Description \| The amount of added billing tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_billing_swipe_up** | | \| Field label \| Add billing swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of added billing tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add billing swipe up (SKAN) | | Description | The amount of added billing tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_billing_view** \| \| --- \| \| \\| Field label \\| Add billing views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of added billing tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add billing views (SKAN) \| \| Description \| The amount of added billing tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_billing_view** | | \| Field label \| Add billing views (SKAN) \| \| --- \| --- \| \| Description \| The amount of added billing tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add billing views (SKAN) | | Description | The amount of added billing tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_billing** \| \| --- \| \| \\| Field label \\| Add billing (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of added billing tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add billing (SKAN) \| \| Description \| The amount of added billing tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_billing** | | \| Field label \| Add billing (SKAN) \| \| --- \| --- \| \| Description \| The amount of added billing tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add billing (SKAN) | | Description | The amount of added billing tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_to_cart_swipe_up** \| \| --- \| \| \\| Field label \\| Add to cart swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to cart tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add to cart swipe up (SKAN) \| \| Description \| The amount of adds to cart tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_to_cart_swipe_up** | | \| Field label \| Add to cart swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of adds to cart tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add to cart swipe up (SKAN) | | Description | The amount of adds to cart tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_to_cart_view** \| \| --- \| \| \\| Field label \\| Add to cart views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to cart tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add to cart views (SKAN) \| \| Description \| The amount of adds to cart tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_to_cart_view** | | \| Field label \| Add to cart views (SKAN) \| \| --- \| --- \| \| Description \| The amount of adds to cart tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add to cart views (SKAN) | | Description | The amount of adds to cart tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_to_cart** \| \| --- \| \| \\| Field label \\| Add to cart (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to cart tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Add to cart (SKAN) \| \| Description \| The amount of adds to cart tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_to_cart** | | \| Field label \| Add to cart (SKAN) \| \| --- \| --- \| \| Description \| The amount of adds to cart tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Add to cart (SKAN) | | Description | The amount of adds to cart tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_to_wishlist_swipe_up** \| \| --- \| \| \\| Field label \\| Adds to wishlist swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to wishlist tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Adds to wishlist swipe up (SKAN) \| \| Description \| The amount of adds to wishlist tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_to_wishlist_swipe_up** | | \| Field label \| Adds to wishlist swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of adds to wishlist tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Adds to wishlist swipe up (SKAN) | | Description | The amount of adds to wishlist tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_to_wishlist_view** \| \| --- \| \| \\| Field label \\| Adds to wishlist views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to wishlist tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Adds to wishlist views (SKAN) \| \| Description \| The amount of adds to wishlist tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_to_wishlist_view** | | \| Field label \| Adds to wishlist views (SKAN) \| \| --- \| --- \| \| Description \| The amount of adds to wishlist tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Adds to wishlist views (SKAN) | | Description | The amount of adds to wishlist tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_add_to_wishlist** \| \| --- \| \| \\| Field label \\| Adds to wishlist (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of adds to wishlist tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Adds to wishlist (SKAN) \| \| Description \| The amount of adds to wishlist tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_add_to_wishlist** | | \| Field label \| Adds to wishlist (SKAN) \| \| --- \| --- \| \| Description \| The amount of adds to wishlist tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Adds to wishlist (SKAN) | | Description | The amount of adds to wishlist tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_app_installs_swipe_up** \| \| --- \| \| \\| Field label \\| App installs swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| Total app installs tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App installs swipe up (SKAN) \| \| Description \| Total app installs tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_app_installs_swipe_up** | | \| Field label \| App installs swipe up (SKAN) \| \| --- \| --- \| \| Description \| Total app installs tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App installs swipe up (SKAN) | | Description | Total app installs tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_app_installs_view** \| \| --- \| \| \\| Field label \\| App installs views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| Total app installs tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App installs views (SKAN) \| \| Description \| Total app installs tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_app_installs_view** | | \| Field label \| App installs views (SKAN) \| \| --- \| --- \| \| Description \| Total app installs tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App installs views (SKAN) | | Description | Total app installs tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_app_installs** \| \| --- \| \| \\| Field label \\| App installs (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| Total app installs tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App installs (SKAN) \| \| Description \| Total app installs tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_app_installs** | | \| Field label \| App installs (SKAN) \| \| --- \| --- \| \| Description \| Total app installs tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App installs (SKAN) | | Description | Total app installs tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_app_opens_swipe_up** \| \| --- \| \| \\| Field label \\| App opens swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of app opens tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App opens swipe up (SKAN) \| \| Description \| The amount of app opens tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_app_opens_swipe_up** | | \| Field label \| App opens swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of app opens tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App opens swipe up (SKAN) | | Description | The amount of app opens tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_app_opens_view** \| \| --- \| \| \\| Field label \\| App opens views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of app opens tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App opens views (SKAN) \| \| Description \| The amount of app opens tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_app_opens_view** | | \| Field label \| App opens views (SKAN) \| \| --- \| --- \| \| Description \| The amount of app opens tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App opens views (SKAN) | | Description | The amount of app opens tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_app_opens** \| \| --- \| \| \\| Field label \\| App opens (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of app opens tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| App opens (SKAN) \| \| Description \| The amount of app opens tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_app_opens** | | \| Field label \| App opens (SKAN) \| \| --- \| --- \| \| Description \| The amount of app opens tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | App opens (SKAN) | | Description | The amount of app opens tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_complete_tutorial_swipe_up** \| \| --- \| \| \\| Field label \\| Completed tutorials swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of completed tutorials tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Completed tutorials swipe up (SKAN) \| \| Description \| The amount of completed tutorials tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_complete_tutorial_swipe_up** | | \| Field label \| Completed tutorials swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of completed tutorials tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Completed tutorials swipe up (SKAN) | | Description | The amount of completed tutorials tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_complete_tutorial_view** \| \| --- \| \| \\| Field label \\| Completed tutorials views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of completed tutorials tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Completed tutorials views (SKAN) \| \| Description \| The amount of completed tutorials tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_complete_tutorial_view** | | \| Field label \| Completed tutorials views (SKAN) \| \| --- \| --- \| \| Description \| The amount of completed tutorials tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Completed tutorials views (SKAN) | | Description | The amount of completed tutorials tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_complete_tutorial** \| \| --- \| \| \\| Field label \\| Completed tutorials (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of completed tutorials tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Completed tutorials (SKAN) \| \| Description \| The amount of completed tutorials tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_complete_tutorial** | | \| Field label \| Completed tutorials (SKAN) \| \| --- \| --- \| \| Description \| The amount of completed tutorials tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Completed tutorials (SKAN) | | Description | The amount of completed tutorials tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_content_views_swipe_up** \| \| --- \| \| \\| Field label \\| Content views swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of content views tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Content views swipe up (SKAN) \| \| Description \| The amount of content views tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_content_views_swipe_up** | | \| Field label \| Content views swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of content views tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Content views swipe up (SKAN) | | Description | The amount of content views tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_content_views_view** \| \| --- \| \| \\| Field label \\| Content views views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of content views tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Content views views (SKAN) \| \| Description \| The amount of content views tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_content_views_view** | | \| Field label \| Content views views (SKAN) \| \| --- \| --- \| \| Description \| The amount of content views tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Content views views (SKAN) | | Description | The amount of content views tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_content_views** \| \| --- \| \| \\| Field label \\| Content views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of content views tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Content views (SKAN) \| \| Description \| The amount of content views tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_content_views** | | \| Field label \| Content views (SKAN) \| \| --- \| --- \| \| Description \| The amount of content views tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Content views (SKAN) | | Description | The amount of content views tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_spend_credits_swipe_up** \| \| --- \| \| \\| Field label \\| Credits spent swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of credits spent tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Credits spent swipe up (SKAN) \| \| Description \| The amount of credits spent tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_spend_credits_swipe_up** | | \| Field label \| Credits spent swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of credits spent tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Credits spent swipe up (SKAN) | | Description | The amount of credits spent tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_spend_credits_view** \| \| --- \| \| \\| Field label \\| Credits spent views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of credits spent tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Credits spent views (SKAN) \| \| Description \| The amount of credits spent tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_spend_credits_view** | | \| Field label \| Credits spent views (SKAN) \| \| --- \| --- \| \| Description \| The amount of credits spent tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Credits spent views (SKAN) | | Description | The amount of credits spent tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_spend_credits** \| \| --- \| \| \\| Field label \\| Credits spent (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of credits spent tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Credits spent (SKAN) \| \| Description \| The amount of credits spent tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_spend_credits** | | \| Field label \| Credits spent (SKAN) \| \| --- \| --- \| \| Description \| The amount of credits spent tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Credits spent (SKAN) | | Description | The amount of credits spent tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_1_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 1 swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 1 swipe up (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_1_swipe_up** | | \| Field label \| Custom event 1 swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 1 swipe up (SKAN) | | Description | The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_1_view** \| \| --- \| \| \\| Field label \\| Custom event 1 views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 1 views (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_1_view** | | \| Field label \| Custom event 1 views (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 1 views (SKAN) | | Description | The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_1** \| \| --- \| \| \\| Field label \\| Custom event 1 (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 1 (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_1** | | \| Field label \| Custom event 1 (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 1 (SKAN) | | Description | The amount of CUSTOM_EVENT_1 conversions tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_2_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 2 swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 2 swipe up (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_2_swipe_up** | | \| Field label \| Custom event 2 swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 2 swipe up (SKAN) | | Description | The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_2_view** \| \| --- \| \| \\| Field label \\| Custom event 2 views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 2 views (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_2_view** | | \| Field label \| Custom event 2 views (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 2 views (SKAN) | | Description | The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_2** \| \| --- \| \| \\| Field label \\| Custom event 2 (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 2 (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_2** | | \| Field label \| Custom event 2 (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 2 (SKAN) | | Description | The amount of CUSTOM_EVENT_2 conversions tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_3_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 3 swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 3 swipe up (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_3_swipe_up** | | \| Field label \| Custom event 3 swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 3 swipe up (SKAN) | | Description | The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_3_view** \| \| --- \| \| \\| Field label \\| Custom event 3 views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 3 views (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_3_view** | | \| Field label \| Custom event 3 views (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 3 views (SKAN) | | Description | The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_3** \| \| --- \| \| \\| Field label \\| Custom event 3 (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 3 (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_3** | | \| Field label \| Custom event 3 (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 3 (SKAN) | | Description | The amount of CUSTOM_EVENT_3 conversions tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_4_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 4 swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 4 swipe up (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_4_swipe_up** | | \| Field label \| Custom event 4 swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 4 swipe up (SKAN) | | Description | The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_4_view** \| \| --- \| \| \\| Field label \\| Custom event 4 views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 4 views (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_4_view** | | \| Field label \| Custom event 4 views (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 4 views (SKAN) | | Description | The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_4** \| \| --- \| \| \\| Field label \\| Custom event 4 (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 4 (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_4** | | \| Field label \| Custom event 4 (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 4 (SKAN) | | Description | The amount of CUSTOM_EVENT_4 conversions tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_5_swipe_up** \| \| --- \| \| \\| Field label \\| Custom event 5 swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 5 swipe up (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_5_swipe_up** | | \| Field label \| Custom event 5 swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 5 swipe up (SKAN) | | Description | The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_5_view** \| \| --- \| \| \\| Field label \\| Custom event 5 views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 5 views (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_5_view** | | \| Field label \| Custom event 5 views (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 5 views (SKAN) | | Description | The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_custom_event_5** \| \| --- \| \| \\| Field label \\| Custom event 5 (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Custom event 5 (SKAN) \| \| Description \| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_custom_event_5** | | \| Field label \| Custom event 5 (SKAN) \| \| --- \| --- \| \| Description \| The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Custom event 5 (SKAN) | | Description | The amount of CUSTOM_EVENT_5 conversions tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_invite_swipe_up** \| \| --- \| \| \\| Field label \\| Invites sent swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of invites tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Invites sent swipe up (SKAN) \| \| Description \| The amount of invites tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_invite_swipe_up** | | \| Field label \| Invites sent swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of invites tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Invites sent swipe up (SKAN) | | Description | The amount of invites tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_invite_view** \| \| --- \| \| \\| Field label \\| Invites sent views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of invites tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Invites sent views (SKAN) \| \| Description \| The amount of invites tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_invite_view** | | \| Field label \| Invites sent views (SKAN) \| \| --- \| --- \| \| Description \| The amount of invites tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Invites sent views (SKAN) | | Description | The amount of invites tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_invite** \| \| --- \| \| \\| Field label \\| Invites sent (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of invites tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Invites sent (SKAN) \| \| Description \| The amount of invites tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_invite** | | \| Field label \| Invites sent (SKAN) \| \| --- \| --- \| \| Description \| The amount of invites tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Invites sent (SKAN) | | Description | The amount of invites tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_level_completes_swipe_up** \| \| --- \| \| \\| Field label \\| Level complete swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of level completes tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Level complete swipe up (SKAN) \| \| Description \| The amount of level completes tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_level_completes_swipe_up** | | \| Field label \| Level complete swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of level completes tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Level complete swipe up (SKAN) | | Description | The amount of level completes tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_level_completes_view** \| \| --- \| \| \\| Field label \\| Level complete views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of level completes tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Level complete views (SKAN) \| \| Description \| The amount of level completes tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_level_completes_view** | | \| Field label \| Level complete views (SKAN) \| \| --- \| --- \| \| Description \| The amount of level completes tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Level complete views (SKAN) | | Description | The amount of level completes tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_level_completes** \| \| --- \| \| \\| Field label \\| Level complete (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of level completes tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Level complete (SKAN) \| \| Description \| The amount of level completes tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_level_completes** | | \| Field label \| Level complete (SKAN) \| \| --- \| --- \| \| Description \| The amount of level completes tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Level complete (SKAN) | | Description | The amount of level completes tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_list_view_swipe_up** \| \| --- \| \| \\| Field label \\| Lists viewed swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of list views tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Lists viewed swipe up (SKAN) \| \| Description \| The amount of list views tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_list_view_swipe_up** | | \| Field label \| Lists viewed swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of list views tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Lists viewed swipe up (SKAN) | | Description | The amount of list views tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_list_view_view** \| \| --- \| \| \\| Field label \\| Lists viewed views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of list views tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Lists viewed views (SKAN) \| \| Description \| The amount of list views tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_list_view_view** | | \| Field label \| Lists viewed views (SKAN) \| \| --- \| --- \| \| Description \| The amount of list views tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Lists viewed views (SKAN) | | Description | The amount of list views tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_list_view** \| \| --- \| \| \\| Field label \\| Lists viewed (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of list views tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Lists viewed (SKAN) \| \| Description \| The amount of list views tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_list_view** | | \| Field label \| Lists viewed (SKAN) \| \| --- \| --- \| \| Description \| The amount of list views tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Lists viewed (SKAN) | | Description | The amount of list views tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_login_swipe_up** \| \| --- \| \| \\| Field label \\| Logins swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of logins tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Logins swipe up (SKAN) \| \| Description \| The amount of logins tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_login_swipe_up** | | \| Field label \| Logins swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of logins tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Logins swipe up (SKAN) | | Description | The amount of logins tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_login_view** \| \| --- \| \| \\| Field label \\| Logins views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of logins tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Logins views (SKAN) \| \| Description \| The amount of logins tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_login_view** | | \| Field label \| Logins views (SKAN) \| \| --- \| --- \| \| Description \| The amount of logins tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Logins views (SKAN) | | Description | The amount of logins tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_login** \| \| --- \| \| \\| Field label \\| Logins (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of logins tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Logins (SKAN) \| \| Description \| The amount of logins tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_login** | | \| Field label \| Logins (SKAN) \| \| --- \| --- \| \| Description \| The amount of logins tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Logins (SKAN) | | Description | The amount of logins tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_page_views_swipe_up** \| \| --- \| \| \\| Field label \\| Page views swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of page views tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views swipe up (SKAN) \| \| Description \| The amount of page views tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_page_views_swipe_up** | | \| Field label \| Page views swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of page views tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Page views swipe up (SKAN) | | Description | The amount of page views tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_page_views_view** \| \| --- \| \| \\| Field label \\| Page views views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of page views tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views views (SKAN) \| \| Description \| The amount of page views tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_page_views_view** | | \| Field label \| Page views views (SKAN) \| \| --- \| --- \| \| Description \| The amount of page views tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Page views views (SKAN) | | Description | The amount of page views tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_page_views** \| \| --- \| \| \\| Field label \\| Page views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of page views tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Page views (SKAN) \| \| Description \| The amount of page views tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_page_views** | | \| Field label \| Page views (SKAN) \| \| --- \| --- \| \| Description \| The amount of page views tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Page views (SKAN) | | Description | The amount of page views tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_purchases_swipe_up** \| \| --- \| \| \\| Field label \\| Purchases swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of purchases tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Purchases swipe up (SKAN) \| \| Description \| The amount of purchases tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_purchases_swipe_up** | | \| Field label \| Purchases swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of purchases tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Purchases swipe up (SKAN) | | Description | The amount of purchases tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_purchases_view** \| \| --- \| \| \\| Field label \\| Purchases views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of purchases tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Purchases views (SKAN) \| \| Description \| The amount of purchases tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_purchases_view** | | \| Field label \| Purchases views (SKAN) \| \| --- \| --- \| \| Description \| The amount of purchases tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Purchases views (SKAN) | | Description | The amount of purchases tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_purchases** \| \| --- \| \| \\| Field label \\| Purchases (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of purchases tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Purchases (SKAN) \| \| Description \| The amount of purchases tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_purchases** | | \| Field label \| Purchases (SKAN) \| \| --- \| --- \| \| Description \| The amount of purchases tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Purchases (SKAN) | | Description | The amount of purchases tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_rate_swipe_up** \| \| --- \| \| \\| Field label \\| Rates submitted swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of rates tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Rates submitted swipe up (SKAN) \| \| Description \| The amount of rates tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_rate_swipe_up** | | \| Field label \| Rates submitted swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of rates tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Rates submitted swipe up (SKAN) | | Description | The amount of rates tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_rate_view** \| \| --- \| \| \\| Field label \\| Rates submitted views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of rates tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Rates submitted views (SKAN) \| \| Description \| The amount of rates tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_rate_view** | | \| Field label \| Rates submitted views (SKAN) \| \| --- \| --- \| \| Description \| The amount of rates tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Rates submitted views (SKAN) | | Description | The amount of rates tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_rate** \| \| --- \| \| \\| Field label \\| Rates submitted (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of rates tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Rates submitted (SKAN) \| \| Description \| The amount of rates tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_rate** | | \| Field label \| Rates submitted (SKAN) \| \| --- \| --- \| \| Description \| The amount of rates tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Rates submitted (SKAN) | | Description | The amount of rates tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_reserve_swipe_up** \| \| --- \| \| \\| Field label \\| Reservations swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of reservations tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Reservations swipe up (SKAN) \| \| Description \| The amount of reservations tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_reserve_swipe_up** | | \| Field label \| Reservations swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of reservations tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Reservations swipe up (SKAN) | | Description | The amount of reservations tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_reserve_view** \| \| --- \| \| \\| Field label \\| Reservations views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of reservations tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Reservations views (SKAN) \| \| Description \| The amount of reservations tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_reserve_view** | | \| Field label \| Reservations views (SKAN) \| \| --- \| --- \| \| Description \| The amount of reservations tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Reservations views (SKAN) | | Description | The amount of reservations tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_reserve** \| \| --- \| \| \\| Field label \\| Reservations (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of reservations tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Reservations (SKAN) \| \| Description \| The amount of reservations tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_reserve** | | \| Field label \| Reservations (SKAN) \| \| --- \| --- \| \| Description \| The amount of reservations tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Reservations (SKAN) | | Description | The amount of reservations tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_save_swipe_up** \| \| --- \| \| \\| Field label \\| Save swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of saves tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Save swipe up (SKAN) \| \| Description \| The amount of saves tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_save_swipe_up** | | \| Field label \| Save swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of saves tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Save swipe up (SKAN) | | Description | The amount of saves tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_save_view** \| \| --- \| \| \\| Field label \\| Save views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of saves tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Save views (SKAN) \| \| Description \| The amount of saves tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_save_view** | | \| Field label \| Save views (SKAN) \| \| --- \| --- \| \| Description \| The amount of saves tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Save views (SKAN) | | Description | The amount of saves tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_save** \| \| --- \| \| \\| Field label \\| Save (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of saves tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Save (SKAN) \| \| Description \| The amount of saves tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_save** | | \| Field label \| Save (SKAN) \| \| --- \| --- \| \| Description \| The amount of saves tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Save (SKAN) | | Description | The amount of saves tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_searches_swipe_up** \| \| --- \| \| \\| Field label \\| Searches swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of searches tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Searches swipe up (SKAN) \| \| Description \| The amount of searches tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_searches_swipe_up** | | \| Field label \| Searches swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of searches tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Searches swipe up (SKAN) | | Description | The amount of searches tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_searches_view** \| \| --- \| \| \\| Field label \\| Searches views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of searches tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Searches views (SKAN) \| \| Description \| The amount of searches tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_searches_view** | | \| Field label \| Searches views (SKAN) \| \| --- \| --- \| \| Description \| The amount of searches tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Searches views (SKAN) | | Description | The amount of searches tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_searches** \| \| --- \| \| \\| Field label \\| Searches (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of searches tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Searches (SKAN) \| \| Description \| The amount of searches tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_searches** | | \| Field label \| Searches (SKAN) \| \| --- \| --- \| \| Description \| The amount of searches tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Searches (SKAN) | | Description | The amount of searches tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_share_swipe_up** \| \| --- \| \| \\| Field label \\| Shares swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of shares tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shares swipe up (SKAN) \| \| Description \| The amount of shares tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_share_swipe_up** | | \| Field label \| Shares swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of shares tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Shares swipe up (SKAN) | | Description | The amount of shares tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_share_view** \| \| --- \| \| \\| Field label \\| Shares views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of shares tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shares views (SKAN) \| \| Description \| The amount of shares tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_share_view** | | \| Field label \| Shares views (SKAN) \| \| --- \| --- \| \| Description \| The amount of shares tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Shares views (SKAN) | | Description | The amount of shares tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_share** \| \| --- \| \| \\| Field label \\| Shares (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of shares tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shares (SKAN) \| \| Description \| The amount of shares tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_share** | | \| Field label \| Shares (SKAN) \| \| --- \| --- \| \| Description \| The amount of shares tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Shares (SKAN) | | Description | The amount of shares tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_signups_swipe_up** \| \| --- \| \| \\| Field label \\| Sign ups swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of signups tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Sign ups swipe up (SKAN) \| \| Description \| The amount of signups tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_signups_swipe_up** | | \| Field label \| Sign ups swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of signups tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Sign ups swipe up (SKAN) | | Description | The amount of signups tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_signups_view** \| \| --- \| \| \\| Field label \\| Sign ups views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of signups tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Sign ups views (SKAN) \| \| Description \| The amount of signups tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_signups_view** | | \| Field label \| Sign ups views (SKAN) \| \| --- \| --- \| \| Description \| The amount of signups tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Sign ups views (SKAN) | | Description | The amount of signups tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_signups** \| \| --- \| \| \\| Field label \\| Sign ups (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of signups tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Sign ups (SKAN) \| \| Description \| The amount of signups tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_signups** | | \| Field label \| Sign ups (SKAN) \| \| --- \| --- \| \| Description \| The amount of signups tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Sign ups (SKAN) | | Description | The amount of signups tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_start_checkout_swipe_up** \| \| --- \| \| \\| Field label \\| Started checkouts swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of started checkouts tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Started checkouts swipe up (SKAN) \| \| Description \| The amount of started checkouts tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_start_checkout_swipe_up** | | \| Field label \| Started checkouts swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of started checkouts tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Started checkouts swipe up (SKAN) | | Description | The amount of started checkouts tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_start_checkout_view** \| \| --- \| \| \\| Field label \\| Started checkouts views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of started checkouts tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Started checkouts views (SKAN) \| \| Description \| The amount of started checkouts tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_start_checkout_view** | | \| Field label \| Started checkouts views (SKAN) \| \| --- \| --- \| \| Description \| The amount of started checkouts tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Started checkouts views (SKAN) | | Description | The amount of started checkouts tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_start_checkout** \| \| --- \| \| \\| Field label \\| Started checkouts (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of started checkouts tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Started checkouts (SKAN) \| \| Description \| The amount of started checkouts tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_start_checkout** | | \| Field label \| Started checkouts (SKAN) \| \| --- \| --- \| \| Description \| The amount of started checkouts tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Started checkouts (SKAN) | | Description | The amount of started checkouts tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_subscribe_swipe_up** \| \| --- \| \| \\| Field label \\| Subscribes swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of subscriptions tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Subscribes swipe up (SKAN) \| \| Description \| The amount of subscriptions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_subscribe_swipe_up** | | \| Field label \| Subscribes swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of subscriptions tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Subscribes swipe up (SKAN) | | Description | The amount of subscriptions tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_subscribe_view** \| \| --- \| \| \\| Field label \\| Subscribes views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of subscriptions tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Subscribes views (SKAN) \| \| Description \| The amount of subscriptions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_subscribe_view** | | \| Field label \| Subscribes views (SKAN) \| \| --- \| --- \| \| Description \| The amount of subscriptions tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Subscribes views (SKAN) | | Description | The amount of subscriptions tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_subscribe** \| \| --- \| \| \\| Field label \\| Subscribes (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of subscriptions tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Subscribes (SKAN) \| \| Description \| The amount of subscriptions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_subscribe** | | \| Field label \| Subscribes (SKAN) \| \| --- \| --- \| \| Description \| The amount of subscriptions tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Subscribes (SKAN) | | Description | The amount of subscriptions tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_start_trial_swipe_up** \| \| --- \| \| \\| Field label \\| Trial starts swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of trial starts tracked via SKAdNetwork, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Trial starts swipe up (SKAN) \| \| Description \| The amount of trial starts tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_start_trial_swipe_up** | | \| Field label \| Trial starts swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of trial starts tracked via SKAdNetwork, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Trial starts swipe up (SKAN) | | Description | The amount of trial starts tracked via SKAdNetwork, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_start_trial_view** \| \| --- \| \| \\| Field label \\| Trial starts views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of trials starts tracked via SKAdNetwork, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Trial starts views (SKAN) \| \| Description \| The amount of trials starts tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_start_trial_view** | | \| Field label \| Trial starts views (SKAN) \| \| --- \| --- \| \| Description \| The amount of trials starts tracked via SKAdNetwork, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Trial starts views (SKAN) | | Description | The amount of trials starts tracked via SKAdNetwork, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_start_trial** \| \| --- \| \| \\| Field label \\| Trial starts (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of trial starts tracked via SKAdNetwork \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Trial starts (SKAN) \| \| Description \| The amount of trial starts tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_start_trial** | | \| Field label \| Trial starts (SKAN) \| \| --- \| --- \| \| Description \| The amount of trial starts tracked via SKAdNetwork \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Trial starts (SKAN) | | Description | The amount of trial starts tracked via SKAdNetwork | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_unknown_swipe_up** \| \| --- \| \| \\| Field label \\| Unknown event swipe up (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of SKAdNetwork events not mapped to an ecid value, attributed to swipe-ups \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unknown event swipe up (SKAN) \| \| Description \| The amount of SKAdNetwork events not mapped to an ecid value, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_unknown_swipe_up** | | \| Field label \| Unknown event swipe up (SKAN) \| \| --- \| --- \| \| Description \| The amount of SKAdNetwork events not mapped to an ecid value, attributed to swipe-ups \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unknown event swipe up (SKAN) | | Description | The amount of SKAdNetwork events not mapped to an ecid value, attributed to swipe-ups | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_unknown_view** \| \| --- \| \| \\| Field label \\| Unknown event views (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of SKAdNetwork events not mapped to an ecid value, attributed to views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unknown event views (SKAN) \| \| Description \| The amount of SKAdNetwork events not mapped to an ecid value, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_unknown_view** | | \| Field label \| Unknown event views (SKAN) \| \| --- \| --- \| \| Description \| The amount of SKAdNetwork events not mapped to an ecid value, attributed to views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unknown event views (SKAN) | | Description | The amount of SKAdNetwork events not mapped to an ecid value, attributed to views | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversion_skan_unknown** \| \| --- \| \| \\| Field label \\| Unknown event (SKAN) \\| \\| --- \\| --- \\| \\| Description \\| The amount of SKAdNetwork events not mapped to an ecid value \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unknown event (SKAN) \| \| Description \| The amount of SKAdNetwork events not mapped to an ecid value \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversion_skan_unknown** | | \| Field label \| Unknown event (SKAN) \| \| --- \| --- \| \| Description \| The amount of SKAdNetwork events not mapped to an ecid value \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unknown event (SKAN) | | Description | The amount of SKAdNetwork events not mapped to an ecid value | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | ### SPEND | \| paid_ecpm** \| \| --- \| \| \\| Field label \\| eCPM \\| \\| --- \\| --- \\| \\| Description \\| The effective cost per thousand impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| eCPM \| \| Description \| The effective cost per thousand impressions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | paid_ecpm** | | \| Field label \| eCPM \| \| --- \| --- \| \| Description \| The effective cost per thousand impressions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | eCPM | | Description | The effective cost per thousand impressions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| effective_cost_per_view** \| \| --- \| \| \\| Field label \\| eCPV \\| \\| --- \\| --- \\| \\| Description \\| The effective cost per video view \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| eCPV \| \| Description \| The effective cost per video view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | effective_cost_per_view** | | \| Field label \| eCPV \| \| --- \| --- \| \| Description \| The effective cost per video view \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | eCPV | | Description | The effective cost per video view | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### STORY ADS | \| story_opens** \| \| --- \| \| \\| Field label \\| Story opens \\| \\| --- \\| --- \\| \\| Description \\| The amount of opens for the story ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Story opens \| \| Description \| The amount of opens for the story ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | story_opens** | | \| Field label \| Story opens \| \| --- \| --- \| \| Description \| The amount of opens for the story ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Story opens | | Description | The amount of opens for the story ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| cost_per_story_open** \| \| --- \| \| \\| Field label \\| Cost per story open \\| \\| --- \\| --- \\| \\| Description \\| The cost per open for the story ad \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Cost per story open \| \| Description \| The cost per open for the story ad \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | cost_per_story_open** | | \| Field label \| Cost per story open \| \| --- \| --- \| \| Description \| The cost per open for the story ad \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Cost per story open | | Description | The cost per open for the story ad | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| story_open_rate** \| \| --- \| \| \\| Field label \\| Story open rate \\| \\| --- \\| --- \\| \\| Description \\| The open rate for the story ad \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Story open rate \| \| Description \| The open rate for the story ad \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | story_open_rate** | | \| Field label \| Story open rate \| \| --- \| --- \| \| Description \| The open rate for the story ad \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Story open rate | | Description | The open rate for the story ad | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| story_completes** \| \| --- \| \| \\| Field label \\| Story completes \\| \\| --- \\| --- \\| \\| Description \\| The amount of completes for the story ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Story completes \| \| Description \| The amount of completes for the story ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | story_completes** | | \| Field label \| Story completes \| \| --- \| --- \| \| Description \| The amount of completes for the story ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Story completes | | Description | The amount of completes for the story ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| story_complete_rate** \| \| --- \| \| \\| Field label \\| Story complete rate \\| \\| --- \\| --- \\| \\| Description \\| The complete rate for the story ad \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Story complete rate \| \| Description \| The complete rate for the story ad \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | story_complete_rate** | | \| Field label \| Story complete rate \| \| --- \| --- \| \| Description \| The complete rate for the story ad \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Story complete rate | | Description | The complete rate for the story ad | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | ### TIME | \| today** \| \| --- \| \| \\| Field label \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| | | --- | | today** | | \| Field label \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| | | Field label | Today | | Description | Today's date, e.g. 2017-01-31 | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | Destinations | API, Data warehouse | | \| year** \| \| --- \| \| \\| Field label \\| Year \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | year** | | \| Field label \| Year \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | Field label | Year | | Field type | dimension | | Data type | [string.time.year](/apidocs/field-data-types#time) | | \| yearOfWeek** \| \| --- \| \| \\| Field label \\| Year of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | yearOfWeek** | | \| Field label \| Year of week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | Field label | Year of week (Sun-Sat) | | Field type | dimension | | Data type | [string.time.year](/apidocs/field-data-types#time) | | \| yearOfWeekIso** \| \| --- \| \| \\| Field label \\| Year of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | yearOfWeekIso** | | \| Field label \| Year of week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | Field label | Year of week (Mon-Sun) | | Field type | dimension | | Data type | [string.time.year](/apidocs/field-data-types#time) | | \| yearMonth** \| \| --- \| \| \\| Field label \\| Year & month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & month \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| | | yearMonth** | | \| Field label \| Year & month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| | | Field label | Year & month | | Field type | dimension | | Data type | [string.time.yearmonth](/apidocs/field-data-types#time) | | \| month** \| \| --- \| \| \\| Field label \\| Month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.month](/apidocs/field-data-types#time) \\| \| \| Field label \| Month \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| | | month** | | \| Field label \| Month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| | | Field label | Month | | Field type | dimension | | Data type | [string.time.month](/apidocs/field-data-types#time) | | \| yearWeek** \| \| --- \| \| \\| Field label \\| Year & week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| | | yearWeek** | | \| Field label \| Year & week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| | | Field label | Year & week (Sun-Sat) | | Field type | dimension | | Data type | [string.time.yearweek](/apidocs/field-data-types#time) | | \| yearWeekIso** \| \| --- \| \| \\| Field label \\| Year & week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| | | yearWeekIso** | | \| Field label \| Year & week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| | | Field label | Year & week (Mon-Sun) | | Field type | dimension | | Data type | [string.time.yearweekiso](/apidocs/field-data-types#time) | | \| week** \| \| --- \| \| \\| Field label \\| Week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.week](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| | | week** | | \| Field label \| Week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| | | Field label | Week (Sun-Sat) | | Field type | dimension | | Data type | [string.time.week](/apidocs/field-data-types#time) | | \| weekIso** \| \| --- \| \| \\| Field label \\| Week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.weekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| | | weekIso** | | \| Field label \| Week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| | | Field label | Week (Mon-Sun) | | Field type | dimension | | Data type | [string.time.weekiso](/apidocs/field-data-types#time) | | \| dayOfMonth** \| \| --- \| \| \\| Field label \\| Day of month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of month \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| | | dayOfMonth** | | \| Field label \| Day of month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| | | Field label | Day of month | | Field type | dimension | | Data type | [string.time.dayofmonth](/apidocs/field-data-types#time) | | \| dayOfWeekName** \| \| --- \| \| \\| Field label \\| Day of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| | | dayOfWeekName** | | \| Field label \| Day of week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| | | Field label | Day of week (Sun-Sat) | | Field type | dimension | | Data type | [string.time.dayofweek](/apidocs/field-data-types#time) | | \| dayOfWeekNameIso** \| \| --- \| \| \\| Field label \\| Day of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| | | dayOfWeekNameIso** | | \| Field label \| Day of week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| | | Field label | Day of week (Mon-Sun) | | Field type | dimension | | Data type | [string.time.dayofweekiso](/apidocs/field-data-types#time) | | \| date** \| \| --- \| \| \\| Field label \\| Date \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | date** | | \| Field label \| Date \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Date | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| hour** \| \| --- \| \| \\| Field label \\| Hour \\| \\| --- \\| --- \\| \\| Description \\| Hour in a 24-hour clock, e.g. 18 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.hour](/apidocs/field-data-types#time) \\| \| \| Field label \| Hour \| \| Description \| Hour in a 24-hour clock, e.g. 18 \| \| Field type \| dimension \| \| Data type \| [string.time.hour](/apidocs/field-data-types#time) \| | | hour** | | \| Field label \| Hour \| \| --- \| --- \| \| Description \| Hour in a 24-hour clock, e.g. 18 \| \| Field type \| dimension \| \| Data type \| [string.time.hour](/apidocs/field-data-types#time) \| | | Field label | Hour | | Description | Hour in a 24-hour clock, e.g. 18 | | Field type | dimension | | Data type | [string.time.hour](/apidocs/field-data-types#time) |