---
title: "Pinterest Organic connection guide"
slug: "pinterest-organic-connection-guide"
description: "Connect your Pinterest Organic data to Supermetrics with our guide. Learn about permissions, authentication, and query types for effective data reporting."
updated: 2026-05-06T11:41:45Z
published: 2026-05-06T13:25:57Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Pinterest Organic connection guide

This guide contains all permissions and requirements for connecting your Pinterest Organic data to Supermetrics.

You can connect to data sources from the [Data sources page on the Supermetrics Hub](https://hub.supermetrics.com/token-management). On the Hub, you can also [share an authentication link](/v1/docs/how-to-connect-to-data-sources-from-supermetrics-hub#share-authentication-link) to connect to a data source you don't have direct access to.

After you connect to the data source on the Hub, you can use the data source connection in [all available destinations](/v1/docs/pinterest-organic-connection-guide#connection-instructions).

## Required permissions

> [!NOTE]
> Note
> 
> We released a new version of the Pinterest Organic data source connector on June 1, 2023, with some changes to the authentication process.

To connect to Pinterest Organic, you need a Pinterest business account and an ad account.

- Follow these steps to [set up a Pinterest Business account](https://help.pinterest.com/en/business/article/get-a-business-account).
- Follow these steps to [set up and connect to a Pinterest ad account](https://help.pinterest.com/en/business/article/create-an-advertiser-account).

With a Pinterest business account and ad account, you can fetch organic data for your own Pinterest profile. Before starting the connection process in Supermetrics, make sure that you're logged into a Pinterest business account in your web browser and not a personal Pinterest account.

> [!WARNING]
> Important about authentication
> 
> When authenticating, if you receive an error saying **We did not find any accounts**, please make sure you have created an ad account for your Pinterest business account.

### Employee and Partner access

To fetch organic data for another Pinterest account, you must be added as an **Employee** or **Partner** to their business account and have at least **Analyst** access to one of their ad account.

## Query types

Query types define what sort of metrics and dimensions are available. You need to select one of the following query types when pulling data:

- **Profile**: Get aggregated organic metrics of all pins and lifetime metrics of the profile. This report contains analytics from your owned pins (created and saved by you), as well as pins created and saved by others from your claimed accounts, such as websites.
- **Top pins**: Get organic metrics for the top 50 pins. This report contains analytics from your owned pins (created and saved by you), as well as pins created and saved by others from your claimed accounts, such as websites.
- **Owned pins**: Get organic metrics for your owned pins (created and saved by you) with daily breakdowns.

## Connection instructions

When connecting to Pinterest Organic, you need to log in to Pinterest and select the accounts to pull data from when prompted.

1. Select the Pinterest Organic data source [on the Supermetrics Hub](https://hub.supermetrics.com/token-management) or in the data destination.
2. If prompted, choose to make this connection [shared or private](/v1/docs/about-shared-and-private-connections).
3. Click **Start**.
4. Enter your email address and password, and click **Log in**.
5. Click **Give access**.
6. Select the accounts you'd like to include in your reporting.
7. In your data destination, select the query type to use.

See detailed instructions on [how to connect to a data source from the Supermetrics Hub.](/v1/docs/how-to-connect-to-data-sources-from-supermetrics-hub)

You can also connect to Pinterest Organic from these destinations:

- Google Sheets: [How to log in to a Supermetrics data source in Google Sheets](/v1/docs/how-to-connect-to-a-supermetrics-data-source-in-google-sheets)
- Data Studio: [How to connect data sources to Looker Studio](//docs/how-to-connect-data-sources-to-looker-studio-formerly-data-studio)
- Excel: [How to connect data sources to Excel with Supermetrics](/v1/docs/how-to-connect-data-sources-to-excel-with-supermetrics)
- Power BI: [How to create your first Supermetrics query for Power BI](/v1/docs/how-to-create-your-first-supermetrics-query-for-power-bi)
- The Supermetrics API: [How to use the Query Manager](/v1/docs/how-to-use-the-query-manager)
- Data warehouse and cloud storage (Hub): [How to create a transfer](/v1/docs/how-to-create-a-transfer)
- BigQuery (marketplace): [How to create a BigQuery (marketplace) transfer](/v1/docs/how-to-create-a-bigquery-marketplace-transfer)

## More resources

- [Pinterest Organic report building guide](/v1/docs/pinterest-organic-report-building-guide)
- [How to reauthenticate a data source in Google Sheets, Looker Studio, Excel, or Power BI](/v1/docs/how-to-reauthenticate-a-data-source-connection-in-google-sheets-looker-studio-excel-power-bi-and-supermetrics-hub)
- [How to reauthenticate a data source in data warehouse, API, or cloud storage platform](/v1/docs/how-to-reauthenticate-a-data-source-connection-in-data-warehouse-destinations-or-the-supermetrics-api)
- [How to manage data source connections on the Supermetrics Hub](/v1/docs/how-to-manage-data-source-connections-on-supermetrics-hub)
