---
title: "Nielsen Digital Ad Ratings metrics and dimensions"
slug: "nielsen-digital-ad-ratings-fields"
description: "Explore the Nielsen Digital Ad Ratings metrics and dimensions available through Supermetrics. Find the fields you need for your ideal marketing reports."
updated: 2026-03-05T14:08:59Z
published: 2026-03-05T14:08:59Z
canonical: "docs.supermetrics.com/nielsen-digital-ad-ratings-fields"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Nielsen Digital Ad Ratings metrics and dimensions

> Supermetrics brings all your Nielsen Digital Ad Ratings data into [Google Sheets](https://workspace.google.com/marketplace/app/supermetrics/523876908005), [Excel](https://supermetrics.com/products/excel), [BigQuery](https://supermetrics.com/products/bigquery), [Snowflake](https://supermetrics.com/products/snowflake), [Redshift](https://supermetrics.com/products/amazon-redshift), [Azure](https://supermetrics.com/products/azure-synapse)

Early Access5 metrics49 dimensionsSearch fields

### ADVERTISER

| \| advertiser_id \| \| --- \| \| \\| Field label \\| Advertiser ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser ID \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| advertiser_id |
| \| Field label \| Advertiser ID \| \| --- \| --- \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser ID |
| Description | Unique identifier for the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_name \| \| --- \| \| \\| Field label \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| Name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser name \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_name |
| \| Field label \| Advertiser name \| \| --- \| --- \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser name |
| Description | Name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### AUDIENCE

| \| demographics \| \| --- \| \| \\| Field label \\| Demo segment \\| \\| --- \\| --- \\| \\| Description \\| The demographics of the audience reached by the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Demo segment \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| demographics |
| \| Field label \| Demo segment \| \| --- \| --- \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Demo segment |
| Description | The demographics of the audience reached by the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| country \| \| --- \| \| \\| Field label \\| Country \\| \\| --- \\| --- \\| \\| Description \\| Country code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| country |
| \| Field label \| Country \| \| --- \| --- \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Field label | Country |
| Description | Country code |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| primary_country \| \| --- \| \| \\| Field label \\| Primary country \\| \\| --- \\| --- \\| \\| Description \\| Country code for the primary country of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Primary country \| \| Description \| Country code for the primary country of the campaign \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| primary_country |
| \| Field label \| Primary country \| \| --- \| --- \| \| Description \| Country code for the primary country of the campaign \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Field label | Primary country |
| Description | Country code for the primary country of the campaign |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |

### BRAND

| \| brand_id \| \| --- \| \| \\| Field label \\| Brand ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Brand ID \| \| Description \| Unique identifier for the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| brand_id |
| \| Field label \| Brand ID \| \| --- \| --- \| \| Description \| Unique identifier for the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Brand ID |
| Description | Unique identifier for the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| brand_name \| \| --- \| \| \\| Field label \\| Brand name \\| \\| --- \\| --- \\| \\| Description \\| Name of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Brand name \| \| Description \| Name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| brand_name |
| \| Field label \| Brand name \| \| --- \| --- \| \| Description \| Name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Brand name |
| Description | Name of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### CAMPAIGN

| \| campaign_id \| \| --- \| \| \\| Field label \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign ID \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| campaign_id |
| \| Field label \| Campaign ID \| \| --- \| --- \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign ID |
| Description | Unique identifier for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_name \| \| --- \| \| \\| Field label \\| Campaign name \\| \\| --- \\| --- \\| \\| Description \\| Name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign name \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_name |
| \| Field label \| Campaign name \| \| --- \| --- \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign name |
| Description | Name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_status \| \| --- \| \| \\| Field label \\| Campaign status \\| \\| --- \\| --- \\| \\| Description \\| The status of the campaign (e.g., active, inactive, paused) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign status \| \| Description \| The status of the campaign (e.g., active, inactive, paused) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_status |
| \| Field label \| Campaign status \| \| --- \| --- \| \| Description \| The status of the campaign (e.g., active, inactive, paused) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign status |
| Description | The status of the campaign (e.g., active, inactive, paused) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_type \| \| --- \| \| \\| Field label \\| Campaign type \\| \\| --- \\| --- \\| \\| Description \\| The type of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign type \| \| Description \| The type of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_type |
| \| Field label \| Campaign type \| \| --- \| --- \| \| Description \| The type of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign type |
| Description | The type of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_target_demo \| \| --- \| \| \\| Field label \\| Campaign target demo \\| \\| --- \\| --- \\| \\| Description \\| The target demographics for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign target demo \| \| Description \| The target demographics for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_target_demo |
| \| Field label \| Campaign target demo \| \| --- \| --- \| \| Description \| The target demographics for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign target demo |
| Description | The target demographics for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_start_date \| \| --- \| \| \\| Field label \\| Campaign start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign start date \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_start_date |
| \| Field label \| Campaign start date \| \| --- \| --- \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Campaign start date |
| Description | The start date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_end_date \| \| --- \| \| \\| Field label \\| Campaign end date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign end date \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_end_date |
| \| Field label \| Campaign end date \| \| --- \| --- \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Campaign end date |
| Description | The end date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| platform \| \| --- \| \| \\| Field label \\| Platform \\| \\| --- \\| --- \\| \\| Description \\| The platform on which the campaign is running (e.g., display, video, social) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Platform \| \| Description \| The platform on which the campaign is running (e.g., display, video, social) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform |
| \| Field label \| Platform \| \| --- \| --- \| \| Description \| The platform on which the campaign is running (e.g., display, video, social) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Platform |
| Description | The platform on which the campaign is running (e.g., display, video, social) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| reporting_frequency \| \| --- \| \| \\| Field label \\| Reporting frequency \\| \\| --- \\| --- \\| \\| Description \\| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Reporting frequency \| \| Description \| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| reporting_frequency |
| \| Field label \| Reporting frequency \| \| --- \| --- \| \| Description \| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Reporting frequency |
| Description | The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| reportable_status \| \| --- \| \| \\| Field label \\| Reportable status \\| \\| --- \\| --- \\| \\| Description \\| Reportable status of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Reportable status \| \| Description \| Reportable status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| reportable_status |
| \| Field label \| Reportable status \| \| --- \| --- \| \| Description \| Reportable status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Reportable status |
| Description | Reportable status of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| dar_campaign_id \| \| --- \| \| \\| Field label \\| DAR campaign ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the DAR campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| DAR campaign ID \| \| Description \| Unique identifier for the DAR campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dar_campaign_id |
| \| Field label \| DAR campaign ID \| \| --- \| --- \| \| Description \| Unique identifier for the DAR campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | DAR campaign ID |
| Description | Unique identifier for the DAR campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| dar_parent_campaign_id \| \| --- \| \| \\| Field label \\| DAR parent campaign ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the parent DAR campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| DAR parent campaign ID \| \| Description \| Unique identifier for the parent DAR campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dar_parent_campaign_id |
| \| Field label \| DAR parent campaign ID \| \| --- \| --- \| \| Description \| Unique identifier for the parent DAR campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | DAR parent campaign ID |
| Description | Unique identifier for the parent DAR campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| tv_rating_stream \| \| --- \| \| \\| Field label \\| TV rating stream \\| \\| --- \\| --- \\| \\| Description \\| Type of TV viewing being measured \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| TV rating stream \| \| Description \| Type of TV viewing being measured \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| tv_rating_stream |
| \| Field label \| TV rating stream \| \| --- \| --- \| \| Description \| Type of TV viewing being measured \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | TV rating stream |
| Description | Type of TV viewing being measured |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| tv_data_source \| \| --- \| \| \\| Field label \\| TV data source \\| \\| --- \\| --- \\| \\| Description \\| Source of the TV viewership data \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| TV data source \| \| Description \| Source of the TV viewership data \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| tv_data_source |
| \| Field label \| TV data source \| \| --- \| --- \| \| Description \| Source of the TV viewership data \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | TV data source |
| Description | Source of the TV viewership data |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| delivery_type \| \| --- \| \| \\| Field label \\| Delivery type \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| delivery_type |
| \| Field label \| Delivery type \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Delivery type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| release_status \| \| --- \| \| \\| Field label \\| Release status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Release status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| release_status |
| \| Field label \| Release status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Release status |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### DATASOURCE

| \| dataSourceName \| \| --- \| \| \\| Field label \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| --- |
| dataSourceName |
| \| Field label \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| Field label | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| Destinations | API, Data warehouse |
| \| system_metadata.data_source_logins \| \| --- \| \| \\| Field label \\| Data source logins \\| \\| --- \\| --- \\| \\| Description \\| The data source login accounts that were used to authenticate against the data source \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source logins \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_logins |
| \| Field label \| Data source logins \| \| --- \| --- \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source logins |
| Description | The data source login accounts that were used to authenticate against the data source |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.data_source_login_owners \| \| --- \| \| \\| Field label \\| Data source login owners \\| \\| --- \\| --- \\| \\| Description \\| The Supermetrics users that created the data source login connections \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source login owners \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_login_owners |
| \| Field label \| Data source login owners \| \| --- \| --- \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source login owners |
| Description | The Supermetrics users that created the data source login connections |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### PERFORMANCE

| \| tracked_ads \| \| --- \| \| \\| Field label \\| Tracked ads \\| \\| --- \\| --- \\| \\| Description \\| The count of individual ad exposures. This number is filtered for invalid traffic \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Tracked ads \| \| Description \| The count of individual ad exposures. This number is filtered for invalid traffic \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| tracked_ads |
| \| Field label \| Tracked ads \| \| --- \| --- \| \| Description \| The count of individual ad exposures. This number is filtered for invalid traffic \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Tracked ads |
| Description | The count of individual ad exposures. This number is filtered for invalid traffic |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| unique_audience \| \| --- \| \| \\| Field label \\| Unique audience \\| \\| --- \\| --- \\| \\| Description \\| The unique count of individuals exposed to the Ad campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique audience \| \| Description \| The unique count of individuals exposed to the Ad campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| unique_audience |
| \| Field label \| Unique audience \| \| --- \| --- \| \| Description \| The unique count of individuals exposed to the Ad campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Unique audience |
| Description | The unique count of individuals exposed to the Ad campaign |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| average_frequency \| \| --- \| \| \\| Field label \\| Average frequency \\| \\| --- \\| --- \\| \\| Description \\| Average number of times each unique audience member was exposed to the ads in the campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Average frequency \| \| Description \| Average number of times each unique audience member was exposed to the ads in the campaign \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| average_frequency |
| \| Field label \| Average frequency \| \| --- \| --- \| \| Description \| Average number of times each unique audience member was exposed to the ads in the campaign \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Average frequency |
| Description | Average number of times each unique audience member was exposed to the ads in the campaign |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| demo_effrate \| \| --- \| \| \\| Field label \\| Demo efficiency rate \\| \\| --- \\| --- \\| \\| Description \\| The rate at which served, measured Tracked Ads are delivered to a given demo. This metric is only applicable to Connected Devices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Demo efficiency rate \| \| Description \| The rate at which served, measured Tracked Ads are delivered to a given demo. This metric is only applicable to Connected Devices \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| demo_effrate |
| \| Field label \| Demo efficiency rate \| \| --- \| --- \| \| Description \| The rate at which served, measured Tracked Ads are delivered to a given demo. This metric is only applicable to Connected Devices \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Demo efficiency rate |
| Description | The rate at which served, measured Tracked Ads are delivered to a given demo. This metric is only applicable to Connected Devices |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| target_demoeffrate \| \| --- \| \| \\| Field label \\| Target demo efficiency rate \\| \\| --- \\| --- \\| \\| Description \\| The rate at which served, measured Tracked Ads are delivered to the target demo. This metric is only applicable to Connected Devices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Target demo efficiency rate \| \| Description \| The rate at which served, measured Tracked Ads are delivered to the target demo. This metric is only applicable to Connected Devices \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| target_demoeffrate |
| \| Field label \| Target demo efficiency rate \| \| --- \| --- \| \| Description \| The rate at which served, measured Tracked Ads are delivered to the target demo. This metric is only applicable to Connected Devices \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Target demo efficiency rate |
| Description | The rate at which served, measured Tracked Ads are delivered to the target demo. This metric is only applicable to Connected Devices |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |

### PLACEMENT

| \| ad_server_name \| \| --- \| \| \\| Field label \\| Ad server name \\| \\| --- \\| --- \\| \\| Description \\| The name of the ad server used to deliver the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad server name \| \| Description \| The name of the ad server used to deliver the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| ad_server_name |
| \| Field label \| Ad server name \| \| --- \| --- \| \| Description \| The name of the ad server used to deliver the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad server name |
| Description | The name of the ad server used to deliver the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| placement_id \| \| --- \| \| \\| Field label \\| Placement ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the placement \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement ID \| \| Description \| Unique identifier for the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| placement_id |
| \| Field label \| Placement ID \| \| --- \| --- \| \| Description \| Unique identifier for the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Placement ID |
| Description | Unique identifier for the placement |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| placement_name \| \| --- \| \| \\| Field label \\| Placement name \\| \\| --- \\| --- \\| \\| Description \\| Name for the placement \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement name \| \| Description \| Name for the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| placement_name |
| \| Field label \| Placement name \| \| --- \| --- \| \| Description \| Name for the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Placement name |
| Description | Name for the placement |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| placement_status \| \| --- \| \| \\| Field label \\| Placement status \\| \\| --- \\| --- \\| \\| Description \\| Status of the placement \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement status \| \| Description \| Status of the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| placement_status |
| \| Field label \| Placement status \| \| --- \| --- \| \| Description \| Status of the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Placement status |
| Description | Status of the placement |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| tag_placement_id \| \| --- \| \| \\| Field label \\| Placement tag ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the tag placement \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement tag ID \| \| Description \| Unique identifier for the tag placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| tag_placement_id |
| \| Field label \| Placement tag ID \| \| --- \| --- \| \| Description \| Unique identifier for the tag placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Placement tag ID |
| Description | Unique identifier for the tag placement |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### QUERY

| \| system_metadata.query_date_range_start \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| --- |
| system_metadata.query_date_range_start |
| \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Start date |
| Description | The start date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_range_end \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_range_end |
| \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | End date |
| Description | The end date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_timezone \| \| --- \| \| \\| Field label \\| Timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone that is supplied to the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Timezone \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| system_metadata.query_timezone |
| \| Field label \| Timezone \| \| --- \| --- \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| Field label | Timezone |
| Description | The timezone that is supplied to the query |
| Field type | dimension |
| Data type | [string.time.timezone](/apidocs/field-data-types#time) |
| \| system_metadata.query_filters \| \| --- \| \| \\| Field label \\| Filters \\| \\| --- \\| --- \\| \\| Description \\| All filters used in the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Filters \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_filters |
| \| Field label \| Filters \| \| --- \| --- \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Filters |
| Description | All filters used in the query |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_date_start \| \| --- \| \| \\| Field label \\| Start \\| \\| --- \\| --- \\| \\| Description \\| When the query was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Start \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_start |
| \| Field label \| Start \| \| --- \| --- \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Start |
| Description | When the query was started |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_end \| \| --- \| \| \\| Field label \\| End \\| \\| --- \\| --- \\| \\| Description \\| When the query completed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| End \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_end |
| \| Field label \| End \| \| --- \| --- \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | End |
| Description | When the query completed |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_duration \| \| --- \| \| \\| Field label \\| Duration \\| \\| --- \\| --- \\| \\| Description \\| The duration in seconds of the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.duration.seconds](/apidocs/field-data-types#duration) \\| \| \| Field label \| Duration \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| system_metadata.query_duration |
| \| Field label \| Duration \| \| --- \| --- \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| Field label | Duration |
| Description | The duration in seconds of the query |
| Field type | dimension |
| Data type | [int.duration.seconds](/apidocs/field-data-types#duration) |
| \| system_metadata.query_accounts \| \| --- \| \| \\| Field label \\| Accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of accounts of which the data was pulled from \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Accounts \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_accounts |
| \| Field label \| Accounts \| \| --- \| --- \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Accounts |
| Description | A list of accounts of which the data was pulled from |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_excluded_accounts \| \| --- \| \| \\| Field label \\| Excluded invalid accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Excluded invalid accounts \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_excluded_accounts |
| \| Field label \| Excluded invalid accounts \| \| --- \| --- \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Excluded invalid accounts |
| Description | A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### SITE

| \| publisher_id \| \| --- \| \| \\| Field label \\| Publisher ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the publisher \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Publisher ID \| \| Description \| Unique identifier for the publisher \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| publisher_id |
| \| Field label \| Publisher ID \| \| --- \| --- \| \| Description \| Unique identifier for the publisher \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Publisher ID |
| Description | Unique identifier for the publisher |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| is_network \| \| --- \| \| \\| Field label \\| Is network \\| \\| --- \\| --- \\| \\| Description \\| Defines whether the publisher is a network \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is network \| \| Description \| Defines whether the publisher is a network \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| is_network |
| \| Field label \| Is network \| \| --- \| --- \| \| Description \| Defines whether the publisher is a network \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| Field label | Is network |
| Description | Defines whether the publisher is a network |
| Field type | dimension |
| Data type | [bool](/apidocs/field-data-types#primitive) |
| \| site_id \| \| --- \| \| \\| Field label \\| Site ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Site ID \| \| Description \| Unique identifier for the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| site_id |
| \| Field label \| Site ID \| \| --- \| --- \| \| Description \| Unique identifier for the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Site ID |
| Description | Unique identifier for the site |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_name \| \| --- \| \| \\| Field label \\| Site name \\| \\| --- \\| --- \\| \\| Description \\| Name of the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Site name \| \| Description \| Name of the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| site_name |
| \| Field label \| Site name \| \| --- \| --- \| \| Description \| Name of the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Site name |
| Description | Name of the site |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_url \| \| --- \| \| \\| Field label \\| Site URL \\| \\| --- \\| --- \\| \\| Description \\| URL of the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Site URL \| \| Description \| URL of the site \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| site_url |
| \| Field label \| Site URL \| \| --- \| --- \| \| Description \| URL of the site \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Site URL |
| Description | URL of the site |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| ad_network_flag \| \| --- \| \| \\| Field label \\| Ad network flag \\| \\| --- \\| --- \\| \\| Description \\| Indicates if the ad impression served through an ad network \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad network flag \| \| Description \| Indicates if the ad impression served through an ad network \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_network_flag |
| \| Field label \| Ad network flag \| \| --- \| --- \| \| Description \| Indicates if the ad impression served through an ad network \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad network flag |
| Description | Indicates if the ad impression served through an ad network |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### TIME

| \| today \| \| --- \| \| \\| Field label \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| --- |
| today |
| \| Field label \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| Field label | Today |
| Description | Today's date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| Destinations | API, Data warehouse |
| \| start_date \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date for the data exposure \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date for the data exposure \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| start_date |
| \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date for the data exposure \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Start date |
| Description | The start date for the data exposure |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| end_date \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date for the data exposure \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date for the data exposure \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| end_date |
| \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date for the data exposure \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | End date |
| Description | The end date for the data exposure |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |