---
title: "Nielsen Digital Ad Ratings data warehouse table groups"
slug: "nielsen-digital-ad-ratings-data-warehouse-table-groups"
description: "Explore the complete Supermetrics data warehouse table groups for Nielsen Digital Ad Ratings. See all the tables and the fields included in them."
updated: 2026-03-05T14:09:01Z
published: 2026-03-05T14:09:01Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Nielsen Digital Ad Ratings data warehouse table groups

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### Table: AUDIENCE_PROFILE

| \| advertiser_id** \| \| --- \| \| \\| Display name \\| Advertiser ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser ID \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| advertiser_id** |
| \| Display name \| Advertiser ID \| \| --- \| --- \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser ID |
| Description | Unique identifier for the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_name** \| \| --- \| \| \\| Display name \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| Name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser name \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_name** |
| \| Display name \| Advertiser name \| \| --- \| --- \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser name |
| Description | Name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| brand_id** \| \| --- \| \| \\| Display name \\| Brand ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand ID \| \| Description \| Unique identifier for the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| brand_id** |
| \| Display name \| Brand ID \| \| --- \| --- \| \| Description \| Unique identifier for the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand ID |
| Description | Unique identifier for the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| brand_name** \| \| --- \| \| \\| Display name \\| Brand name \\| \\| --- \\| --- \\| \\| Description \\| Name of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand name \| \| Description \| Name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| brand_name** |
| \| Display name \| Brand name \| \| --- \| --- \| \| Description \| Name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand name |
| Description | Name of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_end_date** \| \| --- \| \| \\| Display name \\| Campaign end date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Campaign end date \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_end_date** |
| \| Display name \| Campaign end date \| \| --- \| --- \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Campaign end date |
| Description | The end date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_id** \| \| --- \| \| \\| Display name \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign ID \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_id** |
| \| Display name \| Campaign ID \| \| --- \| --- \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign ID |
| Description | Unique identifier for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_name** \| \| --- \| \| \\| Display name \\| Campaign name \\| \\| --- \\| --- \\| \\| Description \\| Name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign name \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_name** |
| \| Display name \| Campaign name \| \| --- \| --- \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign name |
| Description | Name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_start_date** \| \| --- \| \| \\| Display name \\| Campaign start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Campaign start date \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_start_date** |
| \| Display name \| Campaign start date \| \| --- \| --- \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Campaign start date |
| Description | The start date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_status** \| \| --- \| \| \\| Display name \\| Campaign status \\| \\| --- \\| --- \\| \\| Description \\| The status of the campaign (e.g., active, inactive, paused) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign status \| \| Description \| The status of the campaign (e.g., active, inactive, paused) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_status** |
| \| Display name \| Campaign status \| \| --- \| --- \| \| Description \| The status of the campaign (e.g., active, inactive, paused) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign status |
| Description | The status of the campaign (e.g., active, inactive, paused) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_target_demo** \| \| --- \| \| \\| Display name \\| Campaign target demo \\| \\| --- \\| --- \\| \\| Description \\| The target demographics for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign target demo \| \| Description \| The target demographics for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_target_demo** |
| \| Display name \| Campaign target demo \| \| --- \| --- \| \| Description \| The target demographics for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign target demo |
| Description | The target demographics for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_type** \| \| --- \| \| \\| Display name \\| Campaign type \\| \\| --- \\| --- \\| \\| Description \\| The type of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign type \| \| Description \| The type of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_type** |
| \| Display name \| Campaign type \| \| --- \| --- \| \| Description \| The type of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign type |
| Description | The type of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| country** \| \| --- \| \| \\| Display name \\| Country \\| \\| --- \\| --- \\| \\| Description \\| Country code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Display name \| Country \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| country** |
| \| Display name \| Country \| \| --- \| --- \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Display name | Country |
| Description | Country code |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| demographics** \| \| --- \| \| \\| Display name \\| Demo segment \\| \\| --- \\| --- \\| \\| Description \\| The demographics of the audience reached by the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Demo segment \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| demographics** |
| \| Display name \| Demo segment \| \| --- \| --- \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Demo segment |
| Description | The demographics of the audience reached by the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| platform** \| \| --- \| \| \\| Display name \\| Platform \\| \\| --- \\| --- \\| \\| Description \\| The platform on which the campaign is running (e.g., display, video, social) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Platform \| \| Description \| The platform on which the campaign is running (e.g., display, video, social) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform** |
| \| Display name \| Platform \| \| --- \| --- \| \| Description \| The platform on which the campaign is running (e.g., display, video, social) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Platform |
| Description | The platform on which the campaign is running (e.g., display, video, social) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| reportable_status** \| \| --- \| \| \\| Display name \\| Reportable status \\| \\| --- \\| --- \\| \\| Description \\| Reportable status of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Reportable status \| \| Description \| Reportable status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| reportable_status** |
| \| Display name \| Reportable status \| \| --- \| --- \| \| Description \| Reportable status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Reportable status |
| Description | Reportable status of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| reporting_frequency** \| \| --- \| \| \\| Display name \\| Reporting frequency \\| \\| --- \\| --- \\| \\| Description \\| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Reporting frequency \| \| Description \| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| reporting_frequency** |
| \| Display name \| Reporting frequency \| \| --- \| --- \| \| Description \| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Reporting frequency |
| Description | The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| today** \| \| --- \| \| \\| Display name \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| today** |
| \| Display name \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Today |
| Description | Today's date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| tracked_ads** \| \| --- \| \| \\| Display name \\| Tracked ads \\| \\| --- \\| --- \\| \\| Description \\| The count of individual ad exposures. This number is filtered for invalid traffic \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Tracked ads \| \| Description \| The count of individual ad exposures. This number is filtered for invalid traffic \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| tracked_ads** |
| \| Display name \| Tracked ads \| \| --- \| --- \| \| Description \| The count of individual ad exposures. This number is filtered for invalid traffic \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Tracked ads |
| Description | The count of individual ad exposures. This number is filtered for invalid traffic |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| unique_audience** \| \| --- \| \| \\| Display name \\| Unique audience \\| \\| --- \\| --- \\| \\| Description \\| The unique count of individuals exposed to the Ad campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Unique audience \| \| Description \| The unique count of individuals exposed to the Ad campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| unique_audience** |
| \| Display name \| Unique audience \| \| --- \| --- \| \| Description \| The unique count of individuals exposed to the Ad campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Unique audience |
| Description | The unique count of individuals exposed to the Ad campaign |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### Table: SITE

| \| advertiser_id** \| \| --- \| \| \\| Display name \\| Advertiser ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser ID \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| advertiser_id** |
| \| Display name \| Advertiser ID \| \| --- \| --- \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser ID |
| Description | Unique identifier for the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_name** \| \| --- \| \| \\| Display name \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| Name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser name \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_name** |
| \| Display name \| Advertiser name \| \| --- \| --- \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser name |
| Description | Name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| brand_id** \| \| --- \| \| \\| Display name \\| Brand ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand ID \| \| Description \| Unique identifier for the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| brand_id** |
| \| Display name \| Brand ID \| \| --- \| --- \| \| Description \| Unique identifier for the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand ID |
| Description | Unique identifier for the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| brand_name** \| \| --- \| \| \\| Display name \\| Brand name \\| \\| --- \\| --- \\| \\| Description \\| Name of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand name \| \| Description \| Name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| brand_name** |
| \| Display name \| Brand name \| \| --- \| --- \| \| Description \| Name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand name |
| Description | Name of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_end_date** \| \| --- \| \| \\| Display name \\| Campaign end date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Campaign end date \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_end_date** |
| \| Display name \| Campaign end date \| \| --- \| --- \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Campaign end date |
| Description | The end date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_id** \| \| --- \| \| \\| Display name \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign ID \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_id** |
| \| Display name \| Campaign ID \| \| --- \| --- \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign ID |
| Description | Unique identifier for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_name** \| \| --- \| \| \\| Display name \\| Campaign name \\| \\| --- \\| --- \\| \\| Description \\| Name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign name \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_name** |
| \| Display name \| Campaign name \| \| --- \| --- \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign name |
| Description | Name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_start_date** \| \| --- \| \| \\| Display name \\| Campaign start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Campaign start date \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_start_date** |
| \| Display name \| Campaign start date \| \| --- \| --- \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Campaign start date |
| Description | The start date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_status** \| \| --- \| \| \\| Display name \\| Campaign status \\| \\| --- \\| --- \\| \\| Description \\| The status of the campaign (e.g., active, inactive, paused) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign status \| \| Description \| The status of the campaign (e.g., active, inactive, paused) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_status** |
| \| Display name \| Campaign status \| \| --- \| --- \| \| Description \| The status of the campaign (e.g., active, inactive, paused) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign status |
| Description | The status of the campaign (e.g., active, inactive, paused) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_target_demo** \| \| --- \| \| \\| Display name \\| Campaign target demo \\| \\| --- \\| --- \\| \\| Description \\| The target demographics for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign target demo \| \| Description \| The target demographics for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_target_demo** |
| \| Display name \| Campaign target demo \| \| --- \| --- \| \| Description \| The target demographics for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign target demo |
| Description | The target demographics for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_type** \| \| --- \| \| \\| Display name \\| Campaign type \\| \\| --- \\| --- \\| \\| Description \\| The type of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign type \| \| Description \| The type of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_type** |
| \| Display name \| Campaign type \| \| --- \| --- \| \| Description \| The type of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign type |
| Description | The type of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| country** \| \| --- \| \| \\| Display name \\| Country \\| \\| --- \\| --- \\| \\| Description \\| Country code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Display name \| Country \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| country** |
| \| Display name \| Country \| \| --- \| --- \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Display name | Country |
| Description | Country code |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| demographics** \| \| --- \| \| \\| Display name \\| Demo segment \\| \\| --- \\| --- \\| \\| Description \\| The demographics of the audience reached by the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Demo segment \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| demographics** |
| \| Display name \| Demo segment \| \| --- \| --- \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Demo segment |
| Description | The demographics of the audience reached by the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| platform** \| \| --- \| \| \\| Display name \\| Platform \\| \\| --- \\| --- \\| \\| Description \\| The platform on which the campaign is running (e.g., display, video, social) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Platform \| \| Description \| The platform on which the campaign is running (e.g., display, video, social) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform** |
| \| Display name \| Platform \| \| --- \| --- \| \| Description \| The platform on which the campaign is running (e.g., display, video, social) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Platform |
| Description | The platform on which the campaign is running (e.g., display, video, social) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| reportable_status** \| \| --- \| \| \\| Display name \\| Reportable status \\| \\| --- \\| --- \\| \\| Description \\| Reportable status of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Reportable status \| \| Description \| Reportable status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| reportable_status** |
| \| Display name \| Reportable status \| \| --- \| --- \| \| Description \| Reportable status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Reportable status |
| Description | Reportable status of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| reporting_frequency** \| \| --- \| \| \\| Display name \\| Reporting frequency \\| \\| --- \\| --- \\| \\| Description \\| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Reporting frequency \| \| Description \| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| reporting_frequency** |
| \| Display name \| Reporting frequency \| \| --- \| --- \| \| Description \| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Reporting frequency |
| Description | The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_id** \| \| --- \| \| \\| Display name \\| Site ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Site ID \| \| Description \| Unique identifier for the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| site_id** |
| \| Display name \| Site ID \| \| --- \| --- \| \| Description \| Unique identifier for the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Site ID |
| Description | Unique identifier for the site |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_name** \| \| --- \| \| \\| Display name \\| Site name \\| \\| --- \\| --- \\| \\| Description \\| Name of the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Site name \| \| Description \| Name of the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| site_name** |
| \| Display name \| Site name \| \| --- \| --- \| \| Description \| Name of the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Site name |
| Description | Name of the site |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_url** \| \| --- \| \| \\| Display name \\| Site URL \\| \\| --- \\| --- \\| \\| Description \\| URL of the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Display name \| Site URL \| \| Description \| URL of the site \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| site_url** |
| \| Display name \| Site URL \| \| --- \| --- \| \| Description \| URL of the site \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Display name | Site URL |
| Description | URL of the site |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| today** \| \| --- \| \| \\| Display name \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| today** |
| \| Display name \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Today |
| Description | Today's date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| tracked_ads** \| \| --- \| \| \\| Display name \\| Tracked ads \\| \\| --- \\| --- \\| \\| Description \\| The count of individual ad exposures. This number is filtered for invalid traffic \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Tracked ads \| \| Description \| The count of individual ad exposures. This number is filtered for invalid traffic \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| tracked_ads** |
| \| Display name \| Tracked ads \| \| --- \| --- \| \| Description \| The count of individual ad exposures. This number is filtered for invalid traffic \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Tracked ads |
| Description | The count of individual ad exposures. This number is filtered for invalid traffic |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| unique_audience** \| \| --- \| \| \\| Display name \\| Unique audience \\| \\| --- \\| --- \\| \\| Description \\| The unique count of individuals exposed to the Ad campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Unique audience \| \| Description \| The unique count of individuals exposed to the Ad campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| unique_audience** |
| \| Display name \| Unique audience \| \| --- \| --- \| \| Description \| The unique count of individuals exposed to the Ad campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Unique audience |
| Description | The unique count of individuals exposed to the Ad campaign |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### Table: PLACEMENT

| \| ad_server_name** \| \| --- \| \| \\| Display name \\| Ad server name \\| \\| --- \\| --- \\| \\| Description \\| The name of the ad server used to deliver the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Ad server name \| \| Description \| The name of the ad server used to deliver the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| ad_server_name** |
| \| Display name \| Ad server name \| \| --- \| --- \| \| Description \| The name of the ad server used to deliver the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Ad server name |
| Description | The name of the ad server used to deliver the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_id** \| \| --- \| \| \\| Display name \\| Advertiser ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser ID \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_id** |
| \| Display name \| Advertiser ID \| \| --- \| --- \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser ID |
| Description | Unique identifier for the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_name** \| \| --- \| \| \\| Display name \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| Name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser name \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_name** |
| \| Display name \| Advertiser name \| \| --- \| --- \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser name |
| Description | Name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| brand_id** \| \| --- \| \| \\| Display name \\| Brand ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand ID \| \| Description \| Unique identifier for the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| brand_id** |
| \| Display name \| Brand ID \| \| --- \| --- \| \| Description \| Unique identifier for the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand ID |
| Description | Unique identifier for the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| brand_name** \| \| --- \| \| \\| Display name \\| Brand name \\| \\| --- \\| --- \\| \\| Description \\| Name of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand name \| \| Description \| Name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| brand_name** |
| \| Display name \| Brand name \| \| --- \| --- \| \| Description \| Name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand name |
| Description | Name of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_end_date** \| \| --- \| \| \\| Display name \\| Campaign end date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Campaign end date \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_end_date** |
| \| Display name \| Campaign end date \| \| --- \| --- \| \| Description \| The end date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Campaign end date |
| Description | The end date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_id** \| \| --- \| \| \\| Display name \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign ID \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_id** |
| \| Display name \| Campaign ID \| \| --- \| --- \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign ID |
| Description | Unique identifier for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_name** \| \| --- \| \| \\| Display name \\| Campaign name \\| \\| --- \\| --- \\| \\| Description \\| Name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign name \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_name** |
| \| Display name \| Campaign name \| \| --- \| --- \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign name |
| Description | Name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_start_date** \| \| --- \| \| \\| Display name \\| Campaign start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Campaign start date \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_start_date** |
| \| Display name \| Campaign start date \| \| --- \| --- \| \| Description \| The start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Campaign start date |
| Description | The start date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_status** \| \| --- \| \| \\| Display name \\| Campaign status \\| \\| --- \\| --- \\| \\| Description \\| The status of the campaign (e.g., active, inactive, paused) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign status \| \| Description \| The status of the campaign (e.g., active, inactive, paused) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_status** |
| \| Display name \| Campaign status \| \| --- \| --- \| \| Description \| The status of the campaign (e.g., active, inactive, paused) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign status |
| Description | The status of the campaign (e.g., active, inactive, paused) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_target_demo** \| \| --- \| \| \\| Display name \\| Campaign target demo \\| \\| --- \\| --- \\| \\| Description \\| The target demographics for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign target demo \| \| Description \| The target demographics for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_target_demo** |
| \| Display name \| Campaign target demo \| \| --- \| --- \| \| Description \| The target demographics for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign target demo |
| Description | The target demographics for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_type** \| \| --- \| \| \\| Display name \\| Campaign type \\| \\| --- \\| --- \\| \\| Description \\| The type of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign type \| \| Description \| The type of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_type** |
| \| Display name \| Campaign type \| \| --- \| --- \| \| Description \| The type of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign type |
| Description | The type of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| country** \| \| --- \| \| \\| Display name \\| Country \\| \\| --- \\| --- \\| \\| Description \\| Country code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Display name \| Country \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| country** |
| \| Display name \| Country \| \| --- \| --- \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Display name | Country |
| Description | Country code |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| demographics** \| \| --- \| \| \\| Display name \\| Demo segment \\| \\| --- \\| --- \\| \\| Description \\| The demographics of the audience reached by the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Demo segment \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| demographics** |
| \| Display name \| Demo segment \| \| --- \| --- \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Demo segment |
| Description | The demographics of the audience reached by the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| placement_id** \| \| --- \| \| \\| Display name \\| Placement ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the placement \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement ID \| \| Description \| Unique identifier for the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| placement_id** |
| \| Display name \| Placement ID \| \| --- \| --- \| \| Description \| Unique identifier for the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement ID |
| Description | Unique identifier for the placement |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| placement_name** \| \| --- \| \| \\| Display name \\| Placement name \\| \\| --- \\| --- \\| \\| Description \\| Name for the placement \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement name \| \| Description \| Name for the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| placement_name** |
| \| Display name \| Placement name \| \| --- \| --- \| \| Description \| Name for the placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement name |
| Description | Name for the placement |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| platform** \| \| --- \| \| \\| Display name \\| Platform \\| \\| --- \\| --- \\| \\| Description \\| The platform on which the campaign is running (e.g., display, video, social) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Platform \| \| Description \| The platform on which the campaign is running (e.g., display, video, social) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform** |
| \| Display name \| Platform \| \| --- \| --- \| \| Description \| The platform on which the campaign is running (e.g., display, video, social) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Platform |
| Description | The platform on which the campaign is running (e.g., display, video, social) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| reportable_status** \| \| --- \| \| \\| Display name \\| Reportable status \\| \\| --- \\| --- \\| \\| Description \\| Reportable status of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Reportable status \| \| Description \| Reportable status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| reportable_status** |
| \| Display name \| Reportable status \| \| --- \| --- \| \| Description \| Reportable status of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Reportable status |
| Description | Reportable status of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| reporting_frequency** \| \| --- \| \| \\| Display name \\| Reporting frequency \\| \\| --- \\| --- \\| \\| Description \\| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Reporting frequency \| \| Description \| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| reporting_frequency** |
| \| Display name \| Reporting frequency \| \| --- \| --- \| \| Description \| The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Reporting frequency |
| Description | The frequency at which campaign performance data is reported (e.g., daily, weekly, monthly) |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_id** \| \| --- \| \| \\| Display name \\| Site ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Site ID \| \| Description \| Unique identifier for the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| site_id** |
| \| Display name \| Site ID \| \| --- \| --- \| \| Description \| Unique identifier for the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Site ID |
| Description | Unique identifier for the site |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_name** \| \| --- \| \| \\| Display name \\| Site name \\| \\| --- \\| --- \\| \\| Description \\| Name of the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Site name \| \| Description \| Name of the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| site_name** |
| \| Display name \| Site name \| \| --- \| --- \| \| Description \| Name of the site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Site name |
| Description | Name of the site |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| site_url** \| \| --- \| \| \\| Display name \\| Site URL \\| \\| --- \\| --- \\| \\| Description \\| URL of the site \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Display name \| Site URL \| \| Description \| URL of the site \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| site_url** |
| \| Display name \| Site URL \| \| --- \| --- \| \| Description \| URL of the site \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Display name | Site URL |
| Description | URL of the site |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| tag_placement_id** \| \| --- \| \| \\| Display name \\| Placement tag ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the tag placement \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement tag ID \| \| Description \| Unique identifier for the tag placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| tag_placement_id** |
| \| Display name \| Placement tag ID \| \| --- \| --- \| \| Description \| Unique identifier for the tag placement \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement tag ID |
| Description | Unique identifier for the tag placement |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| today** \| \| --- \| \| \\| Display name \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| today** |
| \| Display name \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Today |
| Description | Today's date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| tracked_ads** \| \| --- \| \| \\| Display name \\| Tracked ads \\| \\| --- \\| --- \\| \\| Description \\| The count of individual ad exposures. This number is filtered for invalid traffic \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Tracked ads \| \| Description \| The count of individual ad exposures. This number is filtered for invalid traffic \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| tracked_ads** |
| \| Display name \| Tracked ads \| \| --- \| --- \| \| Description \| The count of individual ad exposures. This number is filtered for invalid traffic \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Tracked ads |
| Description | The count of individual ad exposures. This number is filtered for invalid traffic |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| unique_audience** \| \| --- \| \| \\| Display name \\| Unique audience \\| \\| --- \\| --- \\| \\| Description \\| The unique count of individuals exposed to the Ad campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Unique audience \| \| Description \| The unique count of individuals exposed to the Ad campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| unique_audience** |
| \| Display name \| Unique audience \| \| --- \| --- \| \| Description \| The unique count of individuals exposed to the Ad campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Unique audience |
| Description | The unique count of individuals exposed to the Ad campaign |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### Table: POPULATION

| \| country** \| \| --- \| \| \\| Display name \\| Country \\| \\| --- \\| --- \\| \\| Description \\| Country code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Display name \| Country \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| --- |
| country** |
| \| Display name \| Country \| \| --- \| --- \| \| Description \| Country code \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| |
| Display name | Country |
| Description | Country code |
| Field type | dimension |
| Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| demographics** \| \| --- \| \| \\| Display name \\| Demo segment \\| \\| --- \\| --- \\| \\| Description \\| The demographics of the audience reached by the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Demo segment \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| demographics** |
| \| Display name \| Demo segment \| \| --- \| --- \| \| Description \| The demographics of the audience reached by the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Demo segment |
| Description | The demographics of the audience reached by the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| end_date** \| \| --- \| \| \\| Display name \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date for the data exposure \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| End date \| \| Description \| The end date for the data exposure \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| end_date** |
| \| Display name \| End date \| \| --- \| --- \| \| Description \| The end date for the data exposure \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | End date |
| Description | The end date for the data exposure |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| start_date** \| \| --- \| \| \\| Display name \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date for the data exposure \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Start date \| \| Description \| The start date for the data exposure \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| start_date** |
| \| Display name \| Start date \| \| --- \| --- \| \| Description \| The start date for the data exposure \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Start date |
| Description | The start date for the data exposure |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |