---
title: "Klaviyo metrics and dimensions"
slug: "klaviyo-fields"
description: "Explore the complete list of Klaviyo metrics and dimensions available through Supermetrics. Find every data field you need to build your ideal marketing reports."
updated: 2026-03-05T14:03:29Z
published: 2026-03-05T14:03:29Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Klaviyo metrics and dimensions

> Supermetrics brings all your Klaviyo data into [Google Sheets](https://workspace.google.com/marketplace/app/supermetrics/523876908005), [Looker Studio](https://supermetrics.com/products/looker-studio), [Power BI](https://supermetrics.com/products/power-bi), [Excel](https://supermetrics.com/products/excel), [BigQuery](https://supermetrics.com/products/bigquery), [Snowflake](https://supermetrics.com/products/snowflake), [Redshift](https://supermetrics.com/products/amazon-redshift), [Azure](https://supermetrics.com/products/azure-synapse)

83 metrics119 dimensionsCustom fieldsSearch fields<input type="text" id="field-search" placeholder="Search by field name, label, or description…" aria-label="Search fields by name, label, or description" autocomplete="off">

### ACCOUNT

| \| account_name** \| \| --- \| \| \\| Field label \\| Account name \\| \\| --- \\| --- \\| \\| Description \\| Name of the Klaviyo account as you have provided during the login process \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Account name \| \| Description \| Name of the Klaviyo account as you have provided during the login process \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| account_name** |
| \| Field label \| Account name \| \| --- \| --- \| \| Description \| Name of the Klaviyo account as you have provided during the login process \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Account name |
| Description | Name of the Klaviyo account as you have provided during the login process |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### AD

| \| ad_platform** \| \| --- \| \| \\| Field label \\| Ad platform \\| \\| --- \\| --- \\| \\| Description \\| Platform where the ad was ran \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad platform \| \| Description \| Platform where the ad was ran \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| ad_platform** |
| \| Field label \| Ad platform \| \| --- \| --- \| \| Description \| Platform where the ad was ran \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad platform |
| Description | Platform where the ad was ran |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ad_campaign_name** \| \| --- \| \| \\| Field label \\| Ad campaign name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad campaign name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_campaign_name** |
| \| Field label \| Ad campaign name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad campaign name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ad_set_name** \| \| --- \| \| \\| Field label \\| Ad set name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad set name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_set_name** |
| \| Field label \| Ad set name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad set name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ad_set_id** \| \| --- \| \| \\| Field label \\| Ad set ID \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad set ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_set_id** |
| \| Field label \| Ad set ID \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad set ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ad_name** \| \| --- \| \| \\| Field label \\| Ad name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_name** |
| \| Field label \| Ad name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ad_id** \| \| --- \| \| \\| Field label \\| Ad ID \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_id** |
| \| Field label \| Ad ID \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ad_form_name** \| \| --- \| \| \\| Field label \\| Ad form name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad form name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| ad_form_name** |
| \| Field label \| Ad form name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Ad form name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| facebook_advertising_filled_out_lead_ad** \| \| --- \| \| \\| Field label \\| Filled out Facebook lead ad \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a someone fills in a Facebook lead ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Filled out Facebook lead ad \| \| Description \| This event is tracked when a someone fills in a Facebook lead ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| facebook_advertising_filled_out_lead_ad** |
| \| Field label \| Filled out Facebook lead ad \| \| --- \| --- \| \| Description \| This event is tracked when a someone fills in a Facebook lead ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Filled out Facebook lead ad |
| Description | This event is tracked when a someone fills in a Facebook lead ad |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### API

| \| api_active_on_site** \| \| --- \| \| \\| Field label \\| Active on site \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Active on site \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| api_active_on_site** |
| \| Field label \| Active on site \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Active on site |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| api_viewed_product** \| \| --- \| \| \\| Field label \\| Viewed product \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Viewed product \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| api_viewed_product** |
| \| Field label \| Viewed product \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Viewed product |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### CAMPAIGN

| \| campaign_name** \| \| --- \| \| \\| Field label \\| Campaign name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| campaign_name** |
| \| Field label \| Campaign name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_id** \| \| --- \| \| \\| Field label \\| Campaign ID \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_id** |
| \| Field label \| Campaign ID \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_created_datetime** \| \| --- \| \| \\| Field label \\| Campaign created date & time \\| \\| --- \\| --- \\| \\| Description \\| Datetime value when the campaign was created \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign created date & time \| \| Description \| Datetime value when the campaign was created \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| campaign_created_datetime** |
| \| Field label \| Campaign created date & time \| \| --- \| --- \| \| Description \| Datetime value when the campaign was created \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Campaign created date & time |
| Description | Datetime value when the campaign was created |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| campaign_send_datetime** \| \| --- \| \| \\| Field label \\| Campaign send date & time \\| \\| --- \\| --- \\| \\| Description \\| Datetime value when the campaign was sent \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign send date & time \| \| Description \| Datetime value when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| campaign_send_datetime** |
| \| Field label \| Campaign send date & time \| \| --- \| --- \| \| Description \| Datetime value when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Campaign send date & time |
| Description | Datetime value when the campaign was sent |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| campaign_send_date** \| \| --- \| \| \\| Field label \\| Campaign send date \\| \\| --- \\| --- \\| \\| Description \\| Date when the campaign was sent \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign send date \| \| Description \| Date when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_send_date** |
| \| Field label \| Campaign send date \| \| --- \| --- \| \| Description \| Date when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Campaign send date |
| Description | Date when the campaign was sent |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_send_weekday** \| \| --- \| \| \\| Field label \\| Campaign send weekday \\| \\| --- \\| --- \\| \\| Description \\| Weekday of the date when the campaign was sent \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign send weekday \| \| Description \| Weekday of the date when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| campaign_send_weekday** |
| \| Field label \| Campaign send weekday \| \| --- \| --- \| \| Description \| Weekday of the date when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| Field label | Campaign send weekday |
| Description | Weekday of the date when the campaign was sent |
| Field type | dimension |
| Data type | [string.time.dayofweekiso](/apidocs/field-data-types#time) |
| \| campaign_send_time** \| \| --- \| \| \\| Field label \\| Campaign send time \\| \\| --- \\| --- \\| \\| Description \\| Time when the campaign was sent \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.hms](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign send time \| \| Description \| Time when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.hms](/apidocs/field-data-types#time) \| |
| campaign_send_time** |
| \| Field label \| Campaign send time \| \| --- \| --- \| \| Description \| Time when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.hms](/apidocs/field-data-types#time) \| |
| Field label | Campaign send time |
| Description | Time when the campaign was sent |
| Field type | dimension |
| Data type | [string.time.hms](/apidocs/field-data-types#time) |
| \| campaign_send_hour** \| \| --- \| \| \\| Field label \\| Campaign send hour \\| \\| --- \\| --- \\| \\| Description \\| Hour of the day when the campaign was sent \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.hour](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign send hour \| \| Description \| Hour of the day when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.hour](/apidocs/field-data-types#time) \| |
| campaign_send_hour** |
| \| Field label \| Campaign send hour \| \| --- \| --- \| \| Description \| Hour of the day when the campaign was sent \| \| Field type \| dimension \| \| Data type \| [string.time.hour](/apidocs/field-data-types#time) \| |
| Field label | Campaign send hour |
| Description | Hour of the day when the campaign was sent |
| Field type | dimension |
| Data type | [string.time.hour](/apidocs/field-data-types#time) |
| \| campaign_type** \| \| --- \| \| \\| Field label \\| Content type \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Content type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_type** |
| \| Field label \| Content type \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Content type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_message_type** \| \| --- \| \| \\| Field label \\| Message type \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Message type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_message_type** |
| \| Field label \| Message type \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Message type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_subject** \| \| --- \| \| \\| Field label \\| Subject \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Subject \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_subject** |
| \| Field label \| Subject \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Subject |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_is_part_of_flow** \| \| --- \| \| \\| Field label \\| Campaign is part of a flow \\| \\| --- \\| --- \\| \\| Description \\| You can use this dimension to distinguish campaigns that are part of a flow from ones that are not \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Campaign is part of a flow \| \| Description \| You can use this dimension to distinguish campaigns that are part of a flow from ones that are not \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| campaign_is_part_of_flow** |
| \| Field label \| Campaign is part of a flow \| \| --- \| --- \| \| Description \| You can use this dimension to distinguish campaigns that are part of a flow from ones that are not \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| Field label | Campaign is part of a flow |
| Description | You can use this dimension to distinguish campaigns that are part of a flow from ones that are not |
| Field type | dimension |
| Data type | [bool](/apidocs/field-data-types#primitive) |
| \| campaign_is_segmented** \| \| --- \| \| \\| Field label \\| Campaign is segmented \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign is segmented \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_is_segmented** |
| \| Field label \| Campaign is segmented \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign is segmented |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_from_email** \| \| --- \| \| \\| Field label \\| From email \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.email](/apidocs/field-data-types#text) \\| \| \| Field label \| From email \| \| Field type \| dimension \| \| Data type \| [string.text.email](/apidocs/field-data-types#text) \| |
| campaign_from_email** |
| \| Field label \| From email \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.email](/apidocs/field-data-types#text) \| |
| Field label | From email |
| Field type | dimension |
| Data type | [string.text.email](/apidocs/field-data-types#text) |
| \| campaign_from_name** \| \| --- \| \| \\| Field label \\| From name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| From name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_from_name** |
| \| Field label \| From name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | From name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_status** \| \| --- \| \| \\| Field label \\| Content status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Content status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_status** |
| \| Field label \| Content status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Content status |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_template_id** \| \| --- \| \| \\| Field label \\| Template ID \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Template ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_template_id** |
| \| Field label \| Template ID \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Template ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_html** \| \| --- \| \| \\| Field label \\| Content HTML \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Content HTML \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_html** |
| \| Field label \| Content HTML \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Content HTML |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### DATASOURCE

| \| dataSourceName** \| \| --- \| \| \\| Field label \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| --- |
| dataSourceName** |
| \| Field label \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| Field label | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| Destinations | API, Data warehouse |
| \| system_metadata.data_source_logins** \| \| --- \| \| \\| Field label \\| Data source logins \\| \\| --- \\| --- \\| \\| Description \\| The data source login accounts that were used to authenticate against the data source \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source logins \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_logins** |
| \| Field label \| Data source logins \| \| --- \| --- \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source logins |
| Description | The data source login accounts that were used to authenticate against the data source |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.data_source_login_owners** \| \| --- \| \| \\| Field label \\| Data source login owners \\| \\| --- \\| --- \\| \\| Description \\| The Supermetrics users that created the data source login connections \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source login owners \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_login_owners** |
| \| Field label \| Data source login owners \| \| --- \| --- \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source login owners |
| Description | The Supermetrics users that created the data source login connections |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### DEPRECATED

| \| klaviyo_unsubscribed** \| \| --- \| \| \\| Field label \\| Unsubscribes from all emails \\| \\| --- \\| --- \\| \\| Description \\| Number of times when someone unsubscribes from emails globally. \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \\| 🚫 Deprecated \\| Deprecated on 2024-07-22 \\| \| \| Field label \| Unsubscribes from all emails \| \| Description \| Number of times when someone unsubscribes from emails globally. \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| 🚫 Deprecated \| Deprecated on 2024-07-22 \| |
| --- |
| klaviyo_unsubscribed** |
| \| Field label \| Unsubscribes from all emails \| \| --- \| --- \| \| Description \| Number of times when someone unsubscribes from emails globally. \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| 🚫 Deprecated \| Deprecated on 2024-07-22 \| |
| Field label | Unsubscribes from all emails |
| Description | Number of times when someone unsubscribes from emails globally. |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| 🚫 Deprecated | Deprecated on 2024-07-22 |

### EMAIL

| \| klaviyo_total_recipients** \| \| --- \| \| \\| Field label \\| Email recipients \\| \\| --- \\| --- \\| \\| Description \\| The number of recipients the email was sent to \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Email recipients \| \| Description \| The number of recipients the email was sent to \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| klaviyo_total_recipients** |
| \| Field label \| Email recipients \| \| --- \| --- \| \| Description \| The number of recipients the email was sent to \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Email recipients |
| Description | The number of recipients the email was sent to |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_received_email** \| \| --- \| \| \\| Field label \\| Emails received \\| \\| --- \\| --- \\| \\| Description \\| Number of times when a recipient receives an email \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Emails received \| \| Description \| Number of times when a recipient receives an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_received_email** |
| \| Field label \| Emails received \| \| --- \| --- \| \| Description \| Number of times when a recipient receives an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Emails received |
| Description | Number of times when a recipient receives an email |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_opened_email** \| \| --- \| \| \\| Field label \\| Emails opened \\| \\| --- \\| --- \\| \\| Description \\| Number of times when a recipient opens an email \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Emails opened \| \| Description \| Number of times when a recipient opens an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_opened_email** |
| \| Field label \| Emails opened \| \| --- \| --- \| \| Description \| Number of times when a recipient opens an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Emails opened |
| Description | Number of times when a recipient opens an email |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_opened_email_unique** \| \| --- \| \| \\| Field label \\| Emails opened (unique) \\| \\| --- \\| --- \\| \\| Description \\| Number of recipients that opened an email \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Emails opened (unique) \| \| Description \| Number of recipients that opened an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_opened_email_unique** |
| \| Field label \| Emails opened (unique) \| \| --- \| --- \| \| Description \| Number of recipients that opened an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Emails opened (unique) |
| Description | Number of recipients that opened an email |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_open_rate** \| \| --- \| \| \\| Field label \\| Email open rate \\| \\| --- \\| --- \\| \\| Description \\| Unique email opens divided by received emails \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Email open rate \| \| Description \| Unique email opens divided by received emails \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| klaviyo_open_rate** |
| \| Field label \| Email open rate \| \| --- \| --- \| \| Description \| Unique email opens divided by received emails \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Email open rate |
| Description | Unique email opens divided by received emails |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| klaviyo_clicked_email** \| \| --- \| \| \\| Field label \\| Emails clicked \\| \\| --- \\| --- \\| \\| Description \\| Number of times when a recipient clicked an email \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Emails clicked \| \| Description \| Number of times when a recipient clicked an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_clicked_email** |
| \| Field label \| Emails clicked \| \| --- \| --- \| \| Description \| Number of times when a recipient clicked an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Emails clicked |
| Description | Number of times when a recipient clicked an email |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_clicked_email_unique** \| \| --- \| \| \\| Field label \\| Emails clicked (unique) \\| \\| --- \\| --- \\| \\| Description \\| Number of recipients that clicked an email \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Emails clicked (unique) \| \| Description \| Number of recipients that clicked an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_clicked_email_unique** |
| \| Field label \| Emails clicked (unique) \| \| --- \| --- \| \| Description \| Number of recipients that clicked an email \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Emails clicked (unique) |
| Description | Number of recipients that clicked an email |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_click_rate** \| \| --- \| \| \\| Field label \\| Email click rate \\| \\| --- \\| --- \\| \\| Description \\| Unique email clicks divided by received emails \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Email click rate \| \| Description \| Unique email clicks divided by received emails \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| klaviyo_click_rate** |
| \| Field label \| Email click rate \| \| --- \| --- \| \| Description \| Unique email clicks divided by received emails \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Email click rate |
| Description | Unique email clicks divided by received emails |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| klaviyo_bounced_email** \| \| --- \| \| \\| Field label \\| Emails bounced \\| \\| --- \\| --- \\| \\| Description \\| Number of times when an email soft or hard bounced \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Emails bounced \| \| Description \| Number of times when an email soft or hard bounced \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_bounced_email** |
| \| Field label \| Emails bounced \| \| --- \| --- \| \| Description \| Number of times when an email soft or hard bounced \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Emails bounced |
| Description | Number of times when an email soft or hard bounced |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_bounce_rate** \| \| --- \| \| \\| Field label \\| Email bounce rate \\| \\| --- \\| --- \\| \\| Description \\| Bounced emails divided by delivered emails \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Email bounce rate \| \| Description \| Bounced emails divided by delivered emails \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| klaviyo_bounce_rate** |
| \| Field label \| Email bounce rate \| \| --- \| --- \| \| Description \| Bounced emails divided by delivered emails \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Email bounce rate |
| Description | Bounced emails divided by delivered emails |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| klaviyo_dropped_email** \| \| --- \| \| \\| Field label \\| Emails dropped \\| \\| --- \\| --- \\| \\| Description \\| Number of times when an email was not sent because the email address is suspicious \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Emails dropped \| \| Description \| Number of times when an email was not sent because the email address is suspicious \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_dropped_email** |
| \| Field label \| Emails dropped \| \| --- \| --- \| \| Description \| Number of times when an email was not sent because the email address is suspicious \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Emails dropped |
| Description | Number of times when an email was not sent because the email address is suspicious |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_marked_email_as_spam** \| \| --- \| \| \\| Field label \\| Emails marked as spam \\| \\| --- \\| --- \\| \\| Description \\| Number of times when a recipient marks an email as spam \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Emails marked as spam \| \| Description \| Number of times when a recipient marks an email as spam \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_marked_email_as_spam** |
| \| Field label \| Emails marked as spam \| \| --- \| --- \| \| Description \| Number of times when a recipient marks an email as spam \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Emails marked as spam |
| Description | Number of times when a recipient marks an email as spam |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_spam_rate** \| \| --- \| \| \\| Field label \\| Email spam rate \\| \\| --- \\| --- \\| \\| Description \\| Emails marked as spam divided by delivered emails \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Email spam rate \| \| Description \| Emails marked as spam divided by delivered emails \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| klaviyo_spam_rate** |
| \| Field label \| Email spam rate \| \| --- \| --- \| \| Description \| Emails marked as spam divided by delivered emails \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Email spam rate |
| Description | Emails marked as spam divided by delivered emails |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |

### EMAIL CLIENT

| \| email_client** \| \| --- \| \| \\| Field label \\| Email client \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Email client \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| email_client** |
| \| Field label \| Email client \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Email client |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| email_client_os** \| \| --- \| \| \\| Field label \\| Email client OS \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Email client OS \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| email_client_os** |
| \| Field label \| Email client OS \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Email client OS |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| email_client_type** \| \| --- \| \| \\| Field label \\| Email client type \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Email client type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| email_client_type** |
| \| Field label \| Email client type \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Email client type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### FLOW

| \| flow_name** \| \| --- \| \| \\| Field label \\| Flow name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Flow name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| flow_name** |
| \| Field label \| Flow name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Flow name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| flow_id** \| \| --- \| \| \\| Field label \\| Flow ID \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Flow ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| flow_id** |
| \| Field label \| Flow ID \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Flow ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| flow_url** \| \| --- \| \| \\| Field label \\| Flow URL \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Flow URL \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| flow_url** |
| \| Field label \| Flow URL \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Flow URL |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### LIST

| \| list_name** \| \| --- \| \| \\| Field label \\| List \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| List \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| list_name** |
| \| Field label \| List \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | List |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| list_id** \| \| --- \| \| \\| Field label \\| List ID \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| List ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| list_id** |
| \| Field label \| List ID \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | List ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| list_type** \| \| --- \| \| \\| Field label \\| List type \\| \\| --- \\| --- \\| \\| Description \\| List type. The possible values include list and segment \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| List type \| \| Description \| List type. The possible values include list and segment \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| list_type** |
| \| Field label \| List type \| \| --- \| --- \| \| Description \| List type. The possible values include list and segment \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | List type |
| Description | List type. The possible values include list and segment |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| klaviyo_subscribed_to_list** \| \| --- \| \| \\| Field label \\| New subscriptions to list \\| \\| --- \\| --- \\| \\| Description \\| Number of times when someone opts in to a list \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| New subscriptions to list \| \| Description \| Number of times when someone opts in to a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_subscribed_to_list** |
| \| Field label \| New subscriptions to list \| \| --- \| --- \| \| Description \| Number of times when someone opts in to a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | New subscriptions to list |
| Description | Number of times when someone opts in to a list |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_unsubscribed_from_list** \| \| --- \| \| \\| Field label \\| Unsubscribes from list \\| \\| --- \\| --- \\| \\| Description \\| Number of times when someone unsubscribes from a specific list \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unsubscribes from list \| \| Description \| Number of times when someone unsubscribes from a specific list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_unsubscribed_from_list** |
| \| Field label \| Unsubscribes from list \| \| --- \| --- \| \| Description \| Number of times when someone unsubscribes from a specific list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Unsubscribes from list |
| Description | Number of times when someone unsubscribes from a specific list |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_clicked_email_to_unsubscribe** \| \| --- \| \| \\| Field label \\| Clicked email to unsubscribe \\| \\| --- \\| --- \\| \\| Description \\| Number of unique individuals who clicked the unsubscribe link within an email campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Clicked email to unsubscribe \| \| Description \| Number of unique individuals who clicked the unsubscribe link within an email campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_clicked_email_to_unsubscribe** |
| \| Field label \| Clicked email to unsubscribe \| \| --- \| --- \| \| Description \| Number of unique individuals who clicked the unsubscribe link within an email campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Clicked email to unsubscribe |
| Description | Number of unique individuals who clicked the unsubscribe link within an email campaign |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_subscribed_to_back_in_stock** \| \| --- \| \| \\| Field label \\| New subscriptions to Back in Stock \\| \\| --- \\| --- \\| \\| Description \\| Number of times when a recipient subscribes to be notified about an item being back in stock \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| New subscriptions to Back in Stock \| \| Description \| Number of times when a recipient subscribes to be notified about an item being back in stock \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_subscribed_to_back_in_stock** |
| \| Field label \| New subscriptions to Back in Stock \| \| --- \| --- \| \| Description \| Number of times when a recipient subscribes to be notified about an item being back in stock \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | New subscriptions to Back in Stock |
| Description | Number of times when a recipient subscribes to be notified about an item being back in stock |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### LIST MEMBERS

| \| list_members** \| \| --- \| \| \\| Field label \\| List members \\| \\| --- \\| --- \\| \\| Description \\| List members count \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| List members \| \| Description \| List members count \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| list_members** |
| \| Field label \| List members \| \| --- \| --- \| \| Description \| List members count \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | List members |
| Description | List members count |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### MAGENTO

| \| magento_checkout_started** \| \| --- \| \| \\| Field label \\| Magento checkout starts \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Magento checkout process and clicks continue \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento checkout starts \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Magento checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| magento_checkout_started** |
| \| Field label \| Magento checkout starts \| \| --- \| --- \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Magento checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Magento checkout starts |
| Description | This event is tracked when a customer enters his/her contact and shipping information on the first page of the Magento checkout process and clicks continue |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| magento_checkout_started_value** \| \| --- \| \| \\| Field label \\| Magento checkout start value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Magento checkout process and clicks continue \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Magento checkout start value \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Magento checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| magento_checkout_started_value** |
| \| Field label \| Magento checkout start value \| \| --- \| --- \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Magento checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Magento checkout start value |
| Description | This event is tracked when a customer enters his/her contact and shipping information on the first page of the Magento checkout process and clicks continue |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| magento_placed_order** \| \| --- \| \| \\| Field label \\| Magento orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process and creates an order in your Magento store \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento orders \| \| Description \| This event is tracked when a customer completes the checkout process and creates an order in your Magento store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| magento_placed_order** |
| \| Field label \| Magento orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process and creates an order in your Magento store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Magento orders |
| Description | This event is tracked when a customer completes the checkout process and creates an order in your Magento store |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| magento_placed_order_value** \| \| --- \| \| \\| Field label \\| Magento order value \\| \\| --- \\| --- \\| \\| Description \\| The total value of the placed order, inclusive of shipping and any applied discounts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Magento order value \| \| Description \| The total value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| magento_placed_order_value** |
| \| Field label \| Magento order value \| \| --- \| --- \| \| Description \| The total value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Magento order value |
| Description | The total value of the placed order, inclusive of shipping and any applied discounts |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| magento_average_order_value** \| \| --- \| \| \\| Field label \\| Magento average order value \\| \\| --- \\| --- \\| \\| Description \\| The average value of the placed order, inclusive of shipping and any applied discounts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Magento average order value \| \| Description \| The average value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| magento_average_order_value** |
| \| Field label \| Magento average order value \| \| --- \| --- \| \| Description \| The average value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Magento average order value |
| Description | The average value of the placed order, inclusive of shipping and any applied discounts |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| magento_ordered_product_quantity** \| \| --- \| \| \\| Field label \\| Magento item quantity \\| \\| --- \\| --- \\| \\| Description \\| The total quantity ordered of the product \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento item quantity \| \| Description \| The total quantity ordered of the product \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| magento_ordered_product_quantity** |
| \| Field label \| Magento item quantity \| \| --- \| --- \| \| Description \| The total quantity ordered of the product \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Magento item quantity |
| Description | The total quantity ordered of the product |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| magento_checkout_start_to_order_rate** \| \| --- \| \| \\| Field label \\| Magento checkout completion rate \\| \\| --- \\| --- \\| \\| Description \\| Completed checkouts as ratio of checkout starts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento checkout completion rate \| \| Description \| Completed checkouts as ratio of checkout starts \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| magento_checkout_start_to_order_rate** |
| \| Field label \| Magento checkout completion rate \| \| --- \| --- \| \| Description \| Completed checkouts as ratio of checkout starts \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Magento checkout completion rate |
| Description | Completed checkouts as ratio of checkout starts |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| magento_cancelled_order** \| \| --- \| \| \\| Field label \\| Magento cancelled orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer creates an order in your Magento store but then cancels the order before fulfillment \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento cancelled orders \| \| Description \| This event is tracked when a customer creates an order in your Magento store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| magento_cancelled_order** |
| \| Field label \| Magento cancelled orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer creates an order in your Magento store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Magento cancelled orders |
| Description | This event is tracked when a customer creates an order in your Magento store but then cancels the order before fulfillment |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| magento_cancelled_order_value** \| \| --- \| \| \\| Field label \\| Magento cancelled order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer creates an order in your Magento store but then cancels the order before fulfillment \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Magento cancelled order value \| \| Description \| This event is tracked when a customer creates an order in your Magento store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| magento_cancelled_order_value** |
| \| Field label \| Magento cancelled order value \| \| --- \| --- \| \| Description \| This event is tracked when a customer creates an order in your Magento store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Magento cancelled order value |
| Description | This event is tracked when a customer creates an order in your Magento store but then cancels the order before fulfillment |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| magento_fulfilled_order** \| \| --- \| \| \\| Field label \\| Magento fulfilled orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when an order is marked as "fulfilled" in your Magento store \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento fulfilled orders \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Magento store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| magento_fulfilled_order** |
| \| Field label \| Magento fulfilled orders \| \| --- \| --- \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Magento store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Magento fulfilled orders |
| Description | This event is tracked when an order is marked as "fulfilled" in your Magento store |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| magento_fulfilled_order_value** \| \| --- \| \| \\| Field label \\| Magento fulfilled order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when an order is marked as "fulfilled" in your Magento store \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Magento fulfilled order value \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Magento store \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| magento_fulfilled_order_value** |
| \| Field label \| Magento fulfilled order value \| \| --- \| --- \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Magento store \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Magento fulfilled order value |
| Description | This event is tracked when an order is marked as "fulfilled" in your Magento store |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| magento_refunded_order** \| \| --- \| \| \\| Field label \\| Magento refunded orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process in your Magento store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento refunded orders \| \| Description \| This event is tracked when a customer completes the checkout process in your Magento store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| magento_refunded_order** |
| \| Field label \| Magento refunded orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process in your Magento store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Magento refunded orders |
| Description | This event is tracked when a customer completes the checkout process in your Magento store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| magento_refunded_order_value** \| \| --- \| \| \\| Field label \\| Magento refunded order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process in your Magento store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Magento refunded order value \| \| Description \| This event is tracked when a customer completes the checkout process in your Magento store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| magento_refunded_order_value** |
| \| Field label \| Magento refunded order value \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process in your Magento store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Magento refunded order value |
| Description | This event is tracked when a customer completes the checkout process in your Magento store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| magento_conversion_rate** \| \| --- \| \| \\| Field label \\| Magento conversion rate \\| \\| --- \\| --- \\| \\| Description \\| The number of conversions attributed to a campaign divided by the number of recipients \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento conversion rate \| \| Description \| The number of conversions attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| magento_conversion_rate** |
| \| Field label \| Magento conversion rate \| \| --- \| --- \| \| Description \| The number of conversions attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Magento conversion rate |
| Description | The number of conversions attributed to a campaign divided by the number of recipients |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| magento_revenue_per_recipient** \| \| --- \| \| \\| Field label \\| Magento revenue per recipient \\| \\| --- \\| --- \\| \\| Description \\| The amount of revenue attributed to a campaign divided by the number of recipients \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Magento revenue per recipient \| \| Description \| The amount of revenue attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| magento_revenue_per_recipient** |
| \| Field label \| Magento revenue per recipient \| \| --- \| --- \| \| Description \| The amount of revenue attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Field label | Magento revenue per recipient |
| Description | The amount of revenue attributed to a campaign divided by the number of recipients |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |

### PERSON

| \| person_name** \| \| --- \| \| \\| Field label \\| Person name \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Person name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| person_name** |
| \| Field label \| Person name \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Person name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| person_id** \| \| --- \| \| \\| Field label \\| Profile ID \\| \\| --- \\| --- \\| \\| Description \\| ID of the recipient profile \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Profile ID \| \| Description \| ID of the recipient profile \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| person_id** |
| \| Field label \| Profile ID \| \| --- \| --- \| \| Description \| ID of the recipient profile \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Profile ID |
| Description | ID of the recipient profile |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| person_email** \| \| --- \| \| \\| Field label \\| Email address \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.email](/apidocs/field-data-types#text) \\| \| \| Field label \| Email address \| \| Field type \| dimension \| \| Data type \| [string.text.email](/apidocs/field-data-types#text) \| |
| person_email** |
| \| Field label \| Email address \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.email](/apidocs/field-data-types#text) \| |
| Field label | Email address |
| Field type | dimension |
| Data type | [string.text.email](/apidocs/field-data-types#text) |
| \| person_email_domain** \| \| --- \| \| \\| Field label \\| Email domain \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.email](/apidocs/field-data-types#text) \\| \| \| Field label \| Email domain \| \| Field type \| dimension \| \| Data type \| [string.text.email](/apidocs/field-data-types#text) \| |
| person_email_domain** |
| \| Field label \| Email domain \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.email](/apidocs/field-data-types#text) \| |
| Field label | Email domain |
| Field type | dimension |
| Data type | [string.text.email](/apidocs/field-data-types#text) |
| \| person_phone** \| \| --- \| \| \\| Field label \\| Phone number \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.phone](/apidocs/field-data-types#text) \\| \| \| Field label \| Phone number \| \| Field type \| dimension \| \| Data type \| [string.text.phone](/apidocs/field-data-types#text) \| |
| person_phone** |
| \| Field label \| Phone number \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.phone](/apidocs/field-data-types#text) \| |
| Field label | Phone number |
| Field type | dimension |
| Data type | [string.text.phone](/apidocs/field-data-types#text) |
| \| person_address1** \| \| --- \| \| \\| Field label \\| Person address line 1 \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Person address line 1 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| person_address1** |
| \| Field label \| Person address line 1 \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Person address line 1 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| person_address2** \| \| --- \| \| \\| Field label \\| Person address line 2 \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Person address line 2 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| person_address2** |
| \| Field label \| Person address line 2 \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Person address line 2 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| person_title** \| \| --- \| \| \\| Field label \\| Title \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Title \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| person_title** |
| \| Field label \| Title \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Title |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| person_organization** \| \| --- \| \| \\| Field label \\| Organization \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Organization \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| person_organization** |
| \| Field label \| Organization \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Organization |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| person_country** \| \| --- \| \| \\| Field label \\| Country \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| person_country** |
| \| Field label \| Country \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| Field label | Country |
| Field type | dimension |
| Data type | [string.geo.country](/apidocs/field-data-types#geographical) |
| \| person_region** \| \| --- \| \| \\| Field label \\| Region \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.region](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Region \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| |
| person_region** |
| \| Field label \| Region \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| |
| Field label | Region |
| Field type | dimension |
| Data type | [string.geo.region](/apidocs/field-data-types#geographical) |
| \| person_city** \| \| --- \| \| \\| Field label \\| City \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.city](/apidocs/field-data-types#geographical) \\| \| \| Field label \| City \| \| Field type \| dimension \| \| Data type \| [string.geo.city](/apidocs/field-data-types#geographical) \| |
| person_city** |
| \| Field label \| City \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.geo.city](/apidocs/field-data-types#geographical) \| |
| Field label | City |
| Field type | dimension |
| Data type | [string.geo.city](/apidocs/field-data-types#geographical) |
| \| person_zip** \| \| --- \| \| \\| Field label \\| Zip code \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.zip](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Zip code \| \| Field type \| dimension \| \| Data type \| [string.geo.zip](/apidocs/field-data-types#geographical) \| |
| person_zip** |
| \| Field label \| Zip code \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.geo.zip](/apidocs/field-data-types#geographical) \| |
| Field label | Zip code |
| Field type | dimension |
| Data type | [string.geo.zip](/apidocs/field-data-types#geographical) |
| \| person_created** \| \| --- \| \| \\| Field label \\| Profile created \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Profile created \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| person_created** |
| \| Field label \| Profile created \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Profile created |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| person_profile_age** \| \| --- \| \| \\| Field label \\| Age of profile \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Age of profile \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| person_profile_age** |
| \| Field label \| Age of profile \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Age of profile |
| Field type | dimension |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| person_source** \| \| --- \| \| \\| Field label \\| Source \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Source \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| person_source** |
| \| Field label \| Source \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Source |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| person_link** \| \| --- \| \| \\| Field label \\| Link to profile \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Link to profile \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| person_link** |
| \| Field label \| Link to profile \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Link to profile |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| person_accepts_marketing** \| \| --- \| \| \\| Field label \\| Accepts marketing \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Accepts marketing \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| person_accepts_marketing** |
| \| Field label \| Accepts marketing \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| Field label | Accepts marketing |
| Field type | dimension |
| Data type | [bool](/apidocs/field-data-types#primitive) |
| \| person_shopify_tags** \| \| --- \| \| \\| Field label \\| Shopify tags \\| \\| --- \\| --- \\| \\| Description \\| A list of custom tags assigned to that customer in Shopify, e.g., Wholesale, VIP \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Shopify tags \| \| Description \| A list of custom tags assigned to that customer in Shopify, e.g., Wholesale, VIP \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| person_shopify_tags** |
| \| Field label \| Shopify tags \| \| --- \| --- \| \| Description \| A list of custom tags assigned to that customer in Shopify, e.g., Wholesale, VIP \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Shopify tags |
| Description | A list of custom tags assigned to that customer in Shopify, e.g., Wholesale, VIP |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### PURCHASE

| \| purchase_id** \| \| --- \| \| \\| Field label \\| Purchase ID \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Purchase ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| purchase_id** |
| \| Field label \| Purchase ID \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Purchase ID |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_is_shopify** \| \| --- \| \| \\| Field label \\| Is Shopify purchase \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is Shopify purchase \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| purchase_is_shopify** |
| \| Field label \| Is Shopify purchase \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| Field label | Is Shopify purchase |
| Field type | dimension |
| Data type | [bool](/apidocs/field-data-types#primitive) |
| \| purchase_confirmed** \| \| --- \| \| \\| Field label \\| Is confirmed \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is confirmed \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| purchase_confirmed** |
| \| Field label \| Is confirmed \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| Field label | Is confirmed |
| Field type | dimension |
| Data type | [bool](/apidocs/field-data-types#primitive) |
| \| purchase_financial_status** \| \| --- \| \| \\| Field label \\| Finacial status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Finacial status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_financial_status** |
| \| Field label \| Finacial status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Finacial status |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_test** \| \| --- \| \| \\| Field label \\| Is test \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is test \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| purchase_test** |
| \| Field label \| Is test \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| |
| Field label | Is test |
| Field type | dimension |
| Data type | [bool](/apidocs/field-data-types#primitive) |
| \| purchase_tags** \| \| --- \| \| \\| Field label \\| Tags \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Tags \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_tags** |
| \| Field label \| Tags \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Tags |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_note** \| \| --- \| \| \\| Field label \\| Note \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Note \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_note** |
| \| Field label \| Note \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Note |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_currency** \| \| --- \| \| \\| Field label \\| Currency \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Currency \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_currency** |
| \| Field label \| Currency \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Currency |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_gateway** \| \| --- \| \| \\| Field label \\| Payment gateway \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Payment gateway \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_gateway** |
| \| Field label \| Payment gateway \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Payment gateway |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_weight** \| \| --- \| \| \\| Field label \\| Weight \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Weight \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_weight** |
| \| Field label \| Weight \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Weight |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_source** \| \| --- \| \| \\| Field label \\| Source \\| \\| --- \\| --- \\| \\| Description \\| POS, Mobile etc \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Source \| \| Description \| POS, Mobile etc \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_source** |
| \| Field label \| Source \| \| --- \| --- \| \| Description \| POS, Mobile etc \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Source |
| Description | POS, Mobile etc |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_discount_codes** \| \| --- \| \| \\| Field label \\| Discount codes \\| \\| --- \\| --- \\| \\| Description \\| Any discount or coupon codes someone used towards the order \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Discount codes \| \| Description \| Any discount or coupon codes someone used towards the order \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_discount_codes** |
| \| Field label \| Discount codes \| \| --- \| --- \| \| Description \| Any discount or coupon codes someone used towards the order \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Discount codes |
| Description | Any discount or coupon codes someone used towards the order |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_shipping_rate** \| \| --- \| \| \\| Field label \\| Shipping rate \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Shipping rate \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_shipping_rate** |
| \| Field label \| Shipping rate \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Shipping rate |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_vendor** \| \| --- \| \| \\| Field label \\| Vendor \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Vendor \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_vendor** |
| \| Field label \| Vendor \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Vendor |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_order_number** \| \| --- \| \| \\| Field label \\| Order number \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Order number \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_order_number** |
| \| Field label \| Order number \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Order number |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_order_status_url** \| \| --- \| \| \\| Field label \\| Status URL \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Status URL \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| purchase_order_status_url** |
| \| Field label \| Status URL \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Status URL |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| purchase_reference** \| \| --- \| \| \\| Field label \\| Purchase reference \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Purchase reference \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_reference** |
| \| Field label \| Purchase reference \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Purchase reference |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_processing_method** \| \| --- \| \| \\| Field label \\| Processing method \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Processing method \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_processing_method** |
| \| Field label \| Processing method \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Processing method |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_item_count** \| \| --- \| \| \\| Field label \\| Item count \\| \\| --- \\| --- \\| \\| Description \\| Number of items bought \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item count \| \| Description \| Number of items bought \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_item_count** |
| \| Field label \| Item count \| \| --- \| --- \| \| Description \| Number of items bought \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item count |
| Description | Number of items bought |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_total_price** \| \| --- \| \| \\| Field label \\| Total price \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Total price \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| purchase_total_price** |
| \| Field label \| Total price \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Total price |
| Field type | dimension |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| purchase_browser_ip** \| \| --- \| \| \\| Field label \\| Browser IP address \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.network.ip](/apidocs/field-data-types#) \\| \| \| Field label \| Browser IP address \| \| Field type \| dimension \| \| Data type \| [string.network.ip](/apidocs/field-data-types#) \| |
| purchase_browser_ip** |
| \| Field label \| Browser IP address \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.network.ip](/apidocs/field-data-types#) \| |
| Field label | Browser IP address |
| Field type | dimension |
| Data type | [string.network.ip](/apidocs/field-data-types#) |
| \| purchase_customer_locale** \| \| --- \| \| \\| Field label \\| Customer locale \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Customer locale \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_customer_locale** |
| \| Field label \| Customer locale \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Customer locale |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### PURCHASE ITEM

| \| purchase_item_name** \| \| --- \| \| \\| Field label \\| Item name \\| \\| --- \\| --- \\| \\| Description \\| The name or title of the ordered product, e.g., t-shirt \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item name \| \| Description \| The name or title of the ordered product, e.g., t-shirt \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| purchase_item_name** |
| \| Field label \| Item name \| \| --- \| --- \| \| Description \| The name or title of the ordered product, e.g., t-shirt \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item name |
| Description | The name or title of the ordered product, e.g., t-shirt |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_item_category** \| \| --- \| \| \\| Field label \\| Item categories \\| \\| --- \\| --- \\| \\| Description \\| The categories or collections of the ordered product \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item categories \| \| Description \| The categories or collections of the ordered product \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_item_category** |
| \| Field label \| Item categories \| \| --- \| --- \| \| Description \| The categories or collections of the ordered product \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item categories |
| Description | The categories or collections of the ordered product |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_item_image_url** \| \| --- \| \| \\| Field label \\| Item image URL \\| \\| --- \\| --- \\| \\| Description \\| URL to the image of the product \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Item image URL \| \| Description \| URL to the image of the product \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| purchase_item_image_url** |
| \| Field label \| Item image URL \| \| --- \| --- \| \| Description \| URL to the image of the product \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Item image URL |
| Description | URL to the image of the product |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |
| \| purchase_item_image** \| \| --- \| \| \\| Field label \\| Item image \\| \\| --- \\| --- \\| \\| Description \\| URL to the image of the product \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.formula](/apidocs/field-data-types#) \\| \\| Destinations \\| Google Sheets \\| \| \| Field label \| Item image \| \| Description \| URL to the image of the product \| \| Field type \| dimension \| \| Data type \| [string.text.formula](/apidocs/field-data-types#) \| \| Destinations \| Google Sheets \| |
| purchase_item_image** |
| \| Field label \| Item image \| \| --- \| --- \| \| Description \| URL to the image of the product \| \| Field type \| dimension \| \| Data type \| [string.text.formula](/apidocs/field-data-types#) \| \| Destinations \| Google Sheets \| |
| Field label | Item image |
| Description | URL to the image of the product |
| Field type | dimension |
| Data type | [string.text.formula](/apidocs/field-data-types#) |
| Destinations | Google Sheets |
| \| purchase_item_variant_name** \| \| --- \| \| \\| Field label \\| Item variant name \\| \\| --- \\| --- \\| \\| Description \\| The name or title of the product variant in Shopify, e.g., red, size medium t-shirt \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item variant name \| \| Description \| The name or title of the product variant in Shopify, e.g., red, size medium t-shirt \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_item_variant_name** |
| \| Field label \| Item variant name \| \| --- \| --- \| \| Description \| The name or title of the product variant in Shopify, e.g., red, size medium t-shirt \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item variant name |
| Description | The name or title of the product variant in Shopify, e.g., red, size medium t-shirt |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_item_variant_option_title** \| \| --- \| \| \\| Field label \\| Item variant title \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item variant title \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_item_variant_option_title** |
| \| Field label \| Item variant title \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item variant title |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_item_variant_option_color** \| \| --- \| \| \\| Field label \\| Item variant color \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item variant color \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_item_variant_option_color** |
| \| Field label \| Item variant color \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item variant color |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_item_variant_option_size** \| \| --- \| \| \\| Field label \\| Item variant size \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Item variant size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_item_variant_option_size** |
| \| Field label \| Item variant size \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Item variant size |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_sku** \| \| --- \| \| \\| Field label \\| SKU \\| \\| --- \\| --- \\| \\| Description \\| The stock keeping unit of the product variant \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| SKU \| \| Description \| The stock keeping unit of the product variant \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_sku** |
| \| Field label \| SKU \| \| --- \| --- \| \| Description \| The stock keeping unit of the product variant \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | SKU |
| Description | The stock keeping unit of the product variant |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| purchase_product_id** \| \| --- \| \| \\| Field label \\| Product ID \\| \\| --- \\| --- \\| \\| Description \\| The ID associated with the product in your store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Product ID \| \| Description \| The ID associated with the product in your store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| purchase_product_id** |
| \| Field label \| Product ID \| \| --- \| --- \| \| Description \| The ID associated with the product in your store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Product ID |
| Description | The ID associated with the product in your store |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### QUERY

| \| system_metadata.query_date_range_start** \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| --- |
| system_metadata.query_date_range_start** |
| \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Start date |
| Description | The start date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_range_end** \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_range_end** |
| \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | End date |
| Description | The end date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_timezone** \| \| --- \| \| \\| Field label \\| Timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone that is supplied to the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Timezone \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| system_metadata.query_timezone** |
| \| Field label \| Timezone \| \| --- \| --- \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| Field label | Timezone |
| Description | The timezone that is supplied to the query |
| Field type | dimension |
| Data type | [string.time.timezone](/apidocs/field-data-types#time) |
| \| system_metadata.query_filters** \| \| --- \| \| \\| Field label \\| Filters \\| \\| --- \\| --- \\| \\| Description \\| All filters used in the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Filters \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_filters** |
| \| Field label \| Filters \| \| --- \| --- \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Filters |
| Description | All filters used in the query |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_date_start** \| \| --- \| \| \\| Field label \\| Start \\| \\| --- \\| --- \\| \\| Description \\| When the query was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Start \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_start** |
| \| Field label \| Start \| \| --- \| --- \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Start |
| Description | When the query was started |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_end** \| \| --- \| \| \\| Field label \\| End \\| \\| --- \\| --- \\| \\| Description \\| When the query completed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| End \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_end** |
| \| Field label \| End \| \| --- \| --- \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | End |
| Description | When the query completed |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_duration** \| \| --- \| \| \\| Field label \\| Duration \\| \\| --- \\| --- \\| \\| Description \\| The duration in seconds of the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.duration.seconds](/apidocs/field-data-types#duration) \\| \| \| Field label \| Duration \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| system_metadata.query_duration** |
| \| Field label \| Duration \| \| --- \| --- \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| Field label | Duration |
| Description | The duration in seconds of the query |
| Field type | dimension |
| Data type | [int.duration.seconds](/apidocs/field-data-types#duration) |
| \| system_metadata.query_accounts** \| \| --- \| \| \\| Field label \\| Accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of accounts of which the data was pulled from \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Accounts \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_accounts** |
| \| Field label \| Accounts \| \| --- \| --- \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Accounts |
| Description | A list of accounts of which the data was pulled from |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_excluded_accounts** \| \| --- \| \| \\| Field label \\| Excluded invalid accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Excluded invalid accounts \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_excluded_accounts** |
| \| Field label \| Excluded invalid accounts \| \| --- \| --- \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Excluded invalid accounts |
| Description | A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### SHOPIFY

| \| shopify_checkout_started** \| \| --- \| \| \\| Field label \\| Shopify checkout starts \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Shopify checkout process and clicks continue \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify checkout starts \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Shopify checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| shopify_checkout_started** |
| \| Field label \| Shopify checkout starts \| \| --- \| --- \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Shopify checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify checkout starts |
| Description | This event is tracked when a customer enters his/her contact and shipping information on the first page of the Shopify checkout process and clicks continue |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| shopify_checkout_started_value** \| \| --- \| \| \\| Field label \\| Shopify checkout start value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Shopify checkout process and clicks continue \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Shopify checkout start value \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Shopify checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| shopify_checkout_started_value** |
| \| Field label \| Shopify checkout start value \| \| --- \| --- \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Shopify checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Shopify checkout start value |
| Description | This event is tracked when a customer enters his/her contact and shipping information on the first page of the Shopify checkout process and clicks continue |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| shopify_placed_order** \| \| --- \| \| \\| Field label \\| Shopify orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process and creates an order in your Shopify store \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify orders \| \| Description \| This event is tracked when a customer completes the checkout process and creates an order in your Shopify store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| shopify_placed_order** |
| \| Field label \| Shopify orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process and creates an order in your Shopify store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify orders |
| Description | This event is tracked when a customer completes the checkout process and creates an order in your Shopify store |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| shopify_placed_order_value** \| \| --- \| \| \\| Field label \\| Shopify order value \\| \\| --- \\| --- \\| \\| Description \\| The total value of the placed order, inclusive of shipping and any applied discounts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Shopify order value \| \| Description \| The total value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| shopify_placed_order_value** |
| \| Field label \| Shopify order value \| \| --- \| --- \| \| Description \| The total value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Shopify order value |
| Description | The total value of the placed order, inclusive of shipping and any applied discounts |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| shopify_average_order_value** \| \| --- \| \| \\| Field label \\| Shopify average order value \\| \\| --- \\| --- \\| \\| Description \\| The average value of the placed order, inclusive of shipping and any applied discounts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Shopify average order value \| \| Description \| The average value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| shopify_average_order_value** |
| \| Field label \| Shopify average order value \| \| --- \| --- \| \| Description \| The average value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Shopify average order value |
| Description | The average value of the placed order, inclusive of shipping and any applied discounts |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| shopify_ordered_product_quantity** \| \| --- \| \| \\| Field label \\| Shopify item quantity \\| \\| --- \\| --- \\| \\| Description \\| The total quantity ordered of the product \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify item quantity \| \| Description \| The total quantity ordered of the product \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| shopify_ordered_product_quantity** |
| \| Field label \| Shopify item quantity \| \| --- \| --- \| \| Description \| The total quantity ordered of the product \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify item quantity |
| Description | The total quantity ordered of the product |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| shopify_checkout_completed** \| \| --- \| \| \\| Field label \\| Shopify checkout completed \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify checkout completed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| shopify_checkout_completed** |
| \| Field label \| Shopify checkout completed \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify checkout completed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| shopify_checkout_start_to_order_rate** \| \| --- \| \| \\| Field label \\| Shopify checkout completion rate \\| \\| --- \\| --- \\| \\| Description \\| Completed checkouts as ratio of checkout starts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify checkout completion rate \| \| Description \| Completed checkouts as ratio of checkout starts \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| shopify_checkout_start_to_order_rate** |
| \| Field label \| Shopify checkout completion rate \| \| --- \| --- \| \| Description \| Completed checkouts as ratio of checkout starts \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Shopify checkout completion rate |
| Description | Completed checkouts as ratio of checkout starts |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| shopify_cancelled_order** \| \| --- \| \| \\| Field label \\| Shopify cancelled orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer creates an order in your Shopify store but then cancels the order before fulfillment \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify cancelled orders \| \| Description \| This event is tracked when a customer creates an order in your Shopify store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| shopify_cancelled_order** |
| \| Field label \| Shopify cancelled orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer creates an order in your Shopify store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify cancelled orders |
| Description | This event is tracked when a customer creates an order in your Shopify store but then cancels the order before fulfillment |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| shopify_cancelled_order_value** \| \| --- \| \| \\| Field label \\| Shopify cancelled order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer creates an order in your Shopify store but then cancels the order before fulfillment \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Shopify cancelled order value \| \| Description \| This event is tracked when a customer creates an order in your Shopify store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| shopify_cancelled_order_value** |
| \| Field label \| Shopify cancelled order value \| \| --- \| --- \| \| Description \| This event is tracked when a customer creates an order in your Shopify store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Shopify cancelled order value |
| Description | This event is tracked when a customer creates an order in your Shopify store but then cancels the order before fulfillment |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| shopify_fulfilled_order** \| \| --- \| \| \\| Field label \\| Shopify fulfilled orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when an order is marked as "fulfilled" in your Shopify store \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify fulfilled orders \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Shopify store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| shopify_fulfilled_order** |
| \| Field label \| Shopify fulfilled orders \| \| --- \| --- \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Shopify store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify fulfilled orders |
| Description | This event is tracked when an order is marked as "fulfilled" in your Shopify store |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| shopify_fulfilled_order_value** \| \| --- \| \| \\| Field label \\| Shopify fulfilled order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when an order is marked as "fulfilled" in your Shopify store \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Shopify fulfilled order value \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Shopify store \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| shopify_fulfilled_order_value** |
| \| Field label \| Shopify fulfilled order value \| \| --- \| --- \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Shopify store \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Shopify fulfilled order value |
| Description | This event is tracked when an order is marked as "fulfilled" in your Shopify store |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| shopify_fulfilled_partial_order** \| \| --- \| \| \\| Field label \\| Shopify fulfilled partial orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when an order is marked as "partially fulfilled" in your Shopify store \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify fulfilled partial orders \| \| Description \| This event is tracked when an order is marked as "partially fulfilled" in your Shopify store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| shopify_fulfilled_partial_order** |
| \| Field label \| Shopify fulfilled partial orders \| \| --- \| --- \| \| Description \| This event is tracked when an order is marked as "partially fulfilled" in your Shopify store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify fulfilled partial orders |
| Description | This event is tracked when an order is marked as "partially fulfilled" in your Shopify store |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| shopify_fulfilled_partial_order_value** \| \| --- \| \| \\| Field label \\| Shopify fulfilled partial order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when an order is marked as "partially fulfilled" in your Shopify store \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Shopify fulfilled partial order value \| \| Description \| This event is tracked when an order is marked as "partially fulfilled" in your Shopify store \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| shopify_fulfilled_partial_order_value** |
| \| Field label \| Shopify fulfilled partial order value \| \| --- \| --- \| \| Description \| This event is tracked when an order is marked as "partially fulfilled" in your Shopify store \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Shopify fulfilled partial order value |
| Description | This event is tracked when an order is marked as "partially fulfilled" in your Shopify store |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| shopify_refunded_order** \| \| --- \| \| \\| Field label \\| Shopify refunded orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process in your Shopify store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify refunded orders \| \| Description \| This event is tracked when a customer completes the checkout process in your Shopify store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| shopify_refunded_order** |
| \| Field label \| Shopify refunded orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process in your Shopify store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify refunded orders |
| Description | This event is tracked when a customer completes the checkout process in your Shopify store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| shopify_refunded_order_value** \| \| --- \| \| \\| Field label \\| Shopify refunded order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process in your Shopify store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Shopify refunded order value \| \| Description \| This event is tracked when a customer completes the checkout process in your Shopify store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| shopify_refunded_order_value** |
| \| Field label \| Shopify refunded order value \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process in your Shopify store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Shopify refunded order value |
| Description | This event is tracked when a customer completes the checkout process in your Shopify store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| shopify_conversion_rate** \| \| --- \| \| \\| Field label \\| Shopify conversion rate \\| \\| --- \\| --- \\| \\| Description \\| The number of conversions attributed to a campaign divided by the number of recipients \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify conversion rate \| \| Description \| The number of conversions attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| shopify_conversion_rate** |
| \| Field label \| Shopify conversion rate \| \| --- \| --- \| \| Description \| The number of conversions attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Shopify conversion rate |
| Description | The number of conversions attributed to a campaign divided by the number of recipients |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| shopify_revenue_per_recipient** \| \| --- \| \| \\| Field label \\| Shopify revenue per recipient \\| \\| --- \\| --- \\| \\| Description \\| The amount of revenue attributed to a campaign divided by the number of recipients \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Shopify revenue per recipient \| \| Description \| The amount of revenue attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| shopify_revenue_per_recipient** |
| \| Field label \| Shopify revenue per recipient \| \| --- \| --- \| \| Description \| The amount of revenue attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Field label | Shopify revenue per recipient |
| Description | The amount of revenue attributed to a campaign divided by the number of recipients |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |

### SMS

| \| klaviyo_sms_recipients** \| \| --- \| \| \\| Field label \\| SMS recipients \\| \\| --- \\| --- \\| \\| Description \\| The number of recipients the sms was sent to \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| SMS recipients \| \| Description \| The number of recipients the sms was sent to \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| klaviyo_sms_recipients** |
| \| Field label \| SMS recipients \| \| --- \| --- \| \| Description \| The number of recipients the sms was sent to \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | SMS recipients |
| Description | The number of recipients the sms was sent to |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_received_sms** \| \| --- \| \| \\| Field label \\| Received SMS \\| \\| --- \\| --- \\| \\| Description \\| Number of times when a recipient receives a sms \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Received SMS \| \| Description \| Number of times when a recipient receives a sms \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_received_sms** |
| \| Field label \| Received SMS \| \| --- \| --- \| \| Description \| Number of times when a recipient receives a sms \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Received SMS |
| Description | Number of times when a recipient receives a sms |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_clicked_sms** \| \| --- \| \| \\| Field label \\| Clicked SMS \\| \\| --- \\| --- \\| \\| Description \\| Number of times when a recipient clicked a sms \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Clicked SMS \| \| Description \| Number of times when a recipient clicked a sms \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_clicked_sms** |
| \| Field label \| Clicked SMS \| \| --- \| --- \| \| Description \| Number of times when a recipient clicked a sms \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Clicked SMS |
| Description | Number of times when a recipient clicked a sms |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_failed_to_deliver_sms** \| \| --- \| \| \\| Field label \\| Failed to deliver SMS \\| \\| --- \\| --- \\| \\| Description \\| Number of times when a sms failed to deliver \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Failed to deliver SMS \| \| Description \| Number of times when a sms failed to deliver \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_failed_to_deliver_sms** |
| \| Field label \| Failed to deliver SMS \| \| --- \| --- \| \| Description \| Number of times when a sms failed to deliver \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Failed to deliver SMS |
| Description | Number of times when a sms failed to deliver |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| klaviyo_unsubscribed_from_sms** \| \| --- \| \| \\| Field label \\| Unsubscribed from SMS \\| \\| --- \\| --- \\| \\| Description \\| Number of times when someone unsubscribes from a specific sms \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unsubscribed from SMS \| \| Description \| Number of times when someone unsubscribes from a specific sms \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| klaviyo_unsubscribed_from_sms** |
| \| Field label \| Unsubscribed from SMS \| \| --- \| --- \| \| Description \| Number of times when someone unsubscribes from a specific sms \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Unsubscribed from SMS |
| Description | Number of times when someone unsubscribes from a specific sms |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### SOURCE

| \| utm_source** \| \| --- \| \| \\| Field label \\| utm_source parameter value \\| \\| --- \\| --- \\| \\| Description \\| Value of the utm_source parameter in the link that brought the buyer to the store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| utm_source parameter value \| \| Description \| Value of the utm_source parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| utm_source** |
| \| Field label \| utm_source parameter value \| \| --- \| --- \| \| Description \| Value of the utm_source parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | utm_source parameter value |
| Description | Value of the utm_source parameter in the link that brought the buyer to the store |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| utm_medium** \| \| --- \| \| \\| Field label \\| utm_medium parameter value \\| \\| --- \\| --- \\| \\| Description \\| Value of the utm_medium parameter in the link that brought the buyer to the store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| utm_medium parameter value \| \| Description \| Value of the utm_medium parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| utm_medium** |
| \| Field label \| utm_medium parameter value \| \| --- \| --- \| \| Description \| Value of the utm_medium parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | utm_medium parameter value |
| Description | Value of the utm_medium parameter in the link that brought the buyer to the store |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| utm_campaign** \| \| --- \| \| \\| Field label \\| utm_campaign parameter value \\| \\| --- \\| --- \\| \\| Description \\| Value of the utm_campaign parameter in the link that brought the buyer to the store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| utm_campaign parameter value \| \| Description \| Value of the utm_campaign parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| utm_campaign** |
| \| Field label \| utm_campaign parameter value \| \| --- \| --- \| \| Description \| Value of the utm_campaign parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | utm_campaign parameter value |
| Description | Value of the utm_campaign parameter in the link that brought the buyer to the store |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| utm_content** \| \| --- \| \| \\| Field label \\| utm_content parameter value \\| \\| --- \\| --- \\| \\| Description \\| Value of the utm_content parameter in the link that brought the buyer to the store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| utm_content parameter value \| \| Description \| Value of the utm_content parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| utm_content** |
| \| Field label \| utm_content parameter value \| \| --- \| --- \| \| Description \| Value of the utm_content parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | utm_content parameter value |
| Description | Value of the utm_content parameter in the link that brought the buyer to the store |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| utm_term** \| \| --- \| \| \\| Field label \\| utm_term parameter value \\| \\| --- \\| --- \\| \\| Description \\| Value of the utm_term parameter in the link that brought the buyer to the store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| utm_term parameter value \| \| Description \| Value of the utm_term parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| utm_term** |
| \| Field label \| utm_term parameter value \| \| --- \| --- \| \| Description \| Value of the utm_term parameter in the link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | utm_term parameter value |
| Description | Value of the utm_term parameter in the link that brought the buyer to the store |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| landing_page_url** \| \| --- \| \| \\| Field label \\| Landing page URL \\| \\| --- \\| --- \\| \\| Description \\| Landing page URL link that brought the buyer to the store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Landing page URL \| \| Description \| Landing page URL link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| landing_page_url** |
| \| Field label \| Landing page URL \| \| --- \| --- \| \| Description \| Landing page URL link that brought the buyer to the store \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Landing page URL |
| Description | Landing page URL link that brought the buyer to the store |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |

### STRIPE

| \| stripe_successfully_paid** \| \| --- \| \| \\| Field label \\| Successfully paid \\| \\| --- \\| --- \\| \\| Description \\| The total number of successful Stripe payments \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Successfully paid \| \| Description \| The total number of successful Stripe payments \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| stripe_successfully_paid** |
| \| Field label \| Successfully paid \| \| --- \| --- \| \| Description \| The total number of successful Stripe payments \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Successfully paid |
| Description | The total number of successful Stripe payments |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| stripe_successfully_paid_value** \| \| --- \| \| \\| Field label \\| Successfully paid value \\| \\| --- \\| --- \\| \\| Description \\| The total value of successful Stripe payments \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Successfully paid value \| \| Description \| The total value of successful Stripe payments \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| stripe_successfully_paid_value** |
| \| Field label \| Successfully paid value \| \| --- \| --- \| \| Description \| The total value of successful Stripe payments \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Successfully paid value |
| Description | The total value of successful Stripe payments |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| stripe_failed_payment** \| \| --- \| \| \\| Field label \\| Failed payment \\| \\| --- \\| --- \\| \\| Description \\| The total number of failed Stripe payments \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Failed payment \| \| Description \| The total number of failed Stripe payments \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| stripe_failed_payment** |
| \| Field label \| Failed payment \| \| --- \| --- \| \| Description \| The total number of failed Stripe payments \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Failed payment |
| Description | The total number of failed Stripe payments |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| stripe_failed_payment_value** \| \| --- \| \| \\| Field label \\| Failed payment value \\| \\| --- \\| --- \\| \\| Description \\| The total value of failed Stripe payments \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Failed payment value \| \| Description \| The total value of failed Stripe payments \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| stripe_failed_payment_value** |
| \| Field label \| Failed payment value \| \| --- \| --- \| \| Description \| The total value of failed Stripe payments \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Failed payment value |
| Description | The total value of failed Stripe payments |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| stripe_refunded_payment** \| \| --- \| \| \\| Field label \\| Refunded payment \\| \\| --- \\| --- \\| \\| Description \\| The total number of refunded Stripe payments \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Refunded payment \| \| Description \| The total number of refunded Stripe payments \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| stripe_refunded_payment** |
| \| Field label \| Refunded payment \| \| --- \| --- \| \| Description \| The total number of refunded Stripe payments \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Refunded payment |
| Description | The total number of refunded Stripe payments |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| stripe_refunded_payment_value** \| \| --- \| \| \\| Field label \\| Refunded payment value \\| \\| --- \\| --- \\| \\| Description \\| The total value of refunded Stripe payments \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Refunded payment value \| \| Description \| The total value of refunded Stripe payments \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| stripe_refunded_payment_value** |
| \| Field label \| Refunded payment value \| \| --- \| --- \| \| Description \| The total value of refunded Stripe payments \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Refunded payment value |
| Description | The total value of refunded Stripe payments |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| stripe_issued_invoice** \| \| --- \| \| \\| Field label \\| Issued invoice \\| \\| --- \\| --- \\| \\| Description \\| The total number of issued Stripe invoices \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Issued invoice \| \| Description \| The total number of issued Stripe invoices \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| stripe_issued_invoice** |
| \| Field label \| Issued invoice \| \| --- \| --- \| \| Description \| The total number of issued Stripe invoices \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Issued invoice |
| Description | The total number of issued Stripe invoices |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| stripe_issued_invoice_value** \| \| --- \| \| \\| Field label \\| Issued invoice value \\| \\| --- \\| --- \\| \\| Description \\| The total value of issued Stripe invoices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Issued invoice value \| \| Description \| The total value of issued Stripe invoices \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| stripe_issued_invoice_value** |
| \| Field label \| Issued invoice value \| \| --- \| --- \| \| Description \| The total value of issued Stripe invoices \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Issued invoice value |
| Description | The total value of issued Stripe invoices |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |

### TIME

| \| today** \| \| --- \| \| \\| Field label \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| --- |
| today** |
| \| Field label \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| Field label | Today |
| Description | Today's date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| Destinations | API, Data warehouse |
| \| year** \| \| --- \| \| \\| Field label \\| Year \\| \\| --- \\| --- \\| \\| Description \\| Year, e.g. 2017 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year \| \| Description \| Year, e.g. 2017 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| year** |
| \| Field label \| Year \| \| --- \| --- \| \| Description \| Year, e.g. 2017 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year |
| Description | Year, e.g. 2017 |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearOfWeek** \| \| --- \| \| \\| Field label \\| Year of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| Year of week for US-style Sunday-Saturday weeks, e.g. 2017 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Sun-Sat) \| \| Description \| Year of week for US-style Sunday-Saturday weeks, e.g. 2017 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| yearOfWeek** |
| \| Field label \| Year of week (Sun-Sat) \| \| --- \| --- \| \| Description \| Year of week for US-style Sunday-Saturday weeks, e.g. 2017 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year of week (Sun-Sat) |
| Description | Year of week for US-style Sunday-Saturday weeks, e.g. 2017 |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearOfWeekIso** \| \| --- \| \| \\| Field label \\| Year of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| Year of week for ISO standard Monday-Sunday weeks, e.g. 2017 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Mon-Sun) \| \| Description \| Year of week for ISO standard Monday-Sunday weeks, e.g. 2017 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| yearOfWeekIso** |
| \| Field label \| Year of week (Mon-Sun) \| \| --- \| --- \| \| Description \| Year of week for ISO standard Monday-Sunday weeks, e.g. 2017 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year of week (Mon-Sun) |
| Description | Year of week for ISO standard Monday-Sunday weeks, e.g. 2017 |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| yearMonth** \| \| --- \| \| \\| Field label \\| Year & month \\| \\| --- \\| --- \\| \\| Description \\| Year and month, e.g. 2017\\\|06 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & month \| \| Description \| Year and month, e.g. 2017\\|06 \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| |
| yearMonth** |
| \| Field label \| Year & month \| \| --- \| --- \| \| Description \| Year and month, e.g. 2017\\|06 \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| |
| Field label | Year & month |
| Description | Year and month, e.g. 2017\|06 |
| Field type | dimension |
| Data type | [string.time.yearmonth](/apidocs/field-data-types#time) |
| \| month** \| \| --- \| \| \\| Field label \\| Month \\| \\| --- \\| --- \\| \\| Description \\| Month, e.g. 6 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.month](/apidocs/field-data-types#time) \\| \| \| Field label \| Month \| \| Description \| Month, e.g. 6 \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| |
| month** |
| \| Field label \| Month \| \| --- \| --- \| \| Description \| Month, e.g. 6 \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| |
| Field label | Month |
| Description | Month, e.g. 6 |
| Field type | dimension |
| Data type | [string.time.month](/apidocs/field-data-types#time) |
| \| yearWeek** \| \| --- \| \| \\| Field label \\| Year & week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| Year and week for US-style Sunday-Saturday weeks, e.g. 2017\\\|08 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Sun-Sat) \| \| Description \| Year and week for US-style Sunday-Saturday weeks, e.g. 2017\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| |
| yearWeek** |
| \| Field label \| Year & week (Sun-Sat) \| \| --- \| --- \| \| Description \| Year and week for US-style Sunday-Saturday weeks, e.g. 2017\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| |
| Field label | Year & week (Sun-Sat) |
| Description | Year and week for US-style Sunday-Saturday weeks, e.g. 2017\|08 |
| Field type | dimension |
| Data type | [string.time.yearweek](/apidocs/field-data-types#time) |
| \| yearWeekIso** \| \| --- \| \| \\| Field label \\| Year & week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| Year and week for ISO standard Monday-Sunday weeks, e.g. 2017\\\|08 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Mon-Sun) \| \| Description \| Year and week for ISO standard Monday-Sunday weeks, e.g. 2017\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| |
| yearWeekIso** |
| \| Field label \| Year & week (Mon-Sun) \| \| --- \| --- \| \| Description \| Year and week for ISO standard Monday-Sunday weeks, e.g. 2017\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| |
| Field label | Year & week (Mon-Sun) |
| Description | Year and week for ISO standard Monday-Sunday weeks, e.g. 2017\|08 |
| Field type | dimension |
| Data type | [string.time.yearweekiso](/apidocs/field-data-types#time) |
| \| week** \| \| --- \| \| \\| Field label \\| Week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| US week number, e.g. 51 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.week](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Sun-Sat) \| \| Description \| US week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| |
| week** |
| \| Field label \| Week (Sun-Sat) \| \| --- \| --- \| \| Description \| US week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| |
| Field label | Week (Sun-Sat) |
| Description | US week number, e.g. 51 |
| Field type | dimension |
| Data type | [string.time.week](/apidocs/field-data-types#time) |
| \| weekIso** \| \| --- \| \| \\| Field label \\| Week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| ISO week number, e.g. 51 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.weekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Mon-Sun) \| \| Description \| ISO week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| |
| weekIso** |
| \| Field label \| Week (Mon-Sun) \| \| --- \| --- \| \| Description \| ISO week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| |
| Field label | Week (Mon-Sun) |
| Description | ISO week number, e.g. 51 |
| Field type | dimension |
| Data type | [string.time.weekiso](/apidocs/field-data-types#time) |
| \| dayOfMonth** \| \| --- \| \| \\| Field label \\| Day of month \\| \\| --- \\| --- \\| \\| Description \\| Day of month, e.g. 2 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of month \| \| Description \| Day of month, e.g. 2 \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| |
| dayOfMonth** |
| \| Field label \| Day of month \| \| --- \| --- \| \| Description \| Day of month, e.g. 2 \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| |
| Field label | Day of month |
| Description | Day of month, e.g. 2 |
| Field type | dimension |
| Data type | [string.time.dayofmonth](/apidocs/field-data-types#time) |
| \| dayOfWeekName** \| \| --- \| \| \\| Field label \\| Day of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| Day of week number & name for US-style Sunday-Saturday weeks, e.g. 0 Sunday \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Sun-Sat) \| \| Description \| Day of week number & name for US-style Sunday-Saturday weeks, e.g. 0 Sunday \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| |
| dayOfWeekName** |
| \| Field label \| Day of week (Sun-Sat) \| \| --- \| --- \| \| Description \| Day of week number & name for US-style Sunday-Saturday weeks, e.g. 0 Sunday \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| |
| Field label | Day of week (Sun-Sat) |
| Description | Day of week number & name for US-style Sunday-Saturday weeks, e.g. 0 Sunday |
| Field type | dimension |
| Data type | [string.time.dayofweek](/apidocs/field-data-types#time) |
| \| dayOfWeekNameIso** \| \| --- \| \| \\| Field label \\| Day of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| Day of week number & name for ISO standard Monday to Sunday weeks, e.g. 1 Sunday \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Mon-Sun) \| \| Description \| Day of week number & name for ISO standard Monday to Sunday weeks, e.g. 1 Sunday \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| dayOfWeekNameIso** |
| \| Field label \| Day of week (Mon-Sun) \| \| --- \| --- \| \| Description \| Day of week number & name for ISO standard Monday to Sunday weeks, e.g. 1 Sunday \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| Field label | Day of week (Mon-Sun) |
| Description | Day of week number & name for ISO standard Monday to Sunday weeks, e.g. 1 Sunday |
| Field type | dimension |
| Data type | [string.time.dayofweekiso](/apidocs/field-data-types#time) |
| \| date** \| \| --- \| \| \\| Field label \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date** |
| \| Field label \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Date |
| Description | Date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |

### WEBSITE

| \| page** \| \| --- \| \| \\| Field label \\| Page URL \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| Page URL \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| --- |
| page** |
| \| Field label \| Page URL \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| |
| Field label | Page URL |
| Field type | dimension |
| Data type | [string.text.url](/apidocs/field-data-types#text) |

### WOOCOMMERCE

| \| woocommerce_checkout_started** \| \| --- \| \| \\| Field label \\| Woocommerce checkout starts \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Woocommerce checkout process and clicks continue \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce checkout starts \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Woocommerce checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| woocommerce_checkout_started** |
| \| Field label \| Woocommerce checkout starts \| \| --- \| --- \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Woocommerce checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce checkout starts |
| Description | This event is tracked when a customer enters his/her contact and shipping information on the first page of the Woocommerce checkout process and clicks continue |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| woocommerce_checkout_started_value** \| \| --- \| \| \\| Field label \\| Woocommerce checkout start value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Woocommerce checkout process and clicks continue \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Woocommerce checkout start value \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Woocommerce checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| woocommerce_checkout_started_value** |
| \| Field label \| Woocommerce checkout start value \| \| --- \| --- \| \| Description \| This event is tracked when a customer enters his/her contact and shipping information on the first page of the Woocommerce checkout process and clicks continue \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Woocommerce checkout start value |
| Description | This event is tracked when a customer enters his/her contact and shipping information on the first page of the Woocommerce checkout process and clicks continue |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| woocommerce_placed_order** \| \| --- \| \| \\| Field label \\| Woocommerce orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process and creates an order in your Woocommerce store \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce orders \| \| Description \| This event is tracked when a customer completes the checkout process and creates an order in your Woocommerce store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| woocommerce_placed_order** |
| \| Field label \| Woocommerce orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process and creates an order in your Woocommerce store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce orders |
| Description | This event is tracked when a customer completes the checkout process and creates an order in your Woocommerce store |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| woocommerce_placed_order_value** \| \| --- \| \| \\| Field label \\| Woocommerce order value \\| \\| --- \\| --- \\| \\| Description \\| The total value of the placed order, inclusive of shipping and any applied discounts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Woocommerce order value \| \| Description \| The total value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| woocommerce_placed_order_value** |
| \| Field label \| Woocommerce order value \| \| --- \| --- \| \| Description \| The total value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Woocommerce order value |
| Description | The total value of the placed order, inclusive of shipping and any applied discounts |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| woocommerce_average_order_value** \| \| --- \| \| \\| Field label \\| Woocommerce average order value \\| \\| --- \\| --- \\| \\| Description \\| The average value of the placed order, inclusive of shipping and any applied discounts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Woocommerce average order value \| \| Description \| The average value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| woocommerce_average_order_value** |
| \| Field label \| Woocommerce average order value \| \| --- \| --- \| \| Description \| The average value of the placed order, inclusive of shipping and any applied discounts \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Woocommerce average order value |
| Description | The average value of the placed order, inclusive of shipping and any applied discounts |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| woocommerce_ordered_product_quantity** \| \| --- \| \| \\| Field label \\| Woocommerce item quantity \\| \\| --- \\| --- \\| \\| Description \\| The total quantity ordered of the product \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce item quantity \| \| Description \| The total quantity ordered of the product \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| woocommerce_ordered_product_quantity** |
| \| Field label \| Woocommerce item quantity \| \| --- \| --- \| \| Description \| The total quantity ordered of the product \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce item quantity |
| Description | The total quantity ordered of the product |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| woocommerce_checkout_start_to_order_rate** \| \| --- \| \| \\| Field label \\| Woocommerce checkout completion rate \\| \\| --- \\| --- \\| \\| Description \\| Completed checkouts as ratio of checkout starts \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce checkout completion rate \| \| Description \| Completed checkouts as ratio of checkout starts \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| woocommerce_checkout_start_to_order_rate** |
| \| Field label \| Woocommerce checkout completion rate \| \| --- \| --- \| \| Description \| Completed checkouts as ratio of checkout starts \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce checkout completion rate |
| Description | Completed checkouts as ratio of checkout starts |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| woocommerce_cancelled_order** \| \| --- \| \| \\| Field label \\| Woocommerce cancelled orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer creates an order in your Woocommerce store but then cancels the order before fulfillment \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce cancelled orders \| \| Description \| This event is tracked when a customer creates an order in your Woocommerce store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| woocommerce_cancelled_order** |
| \| Field label \| Woocommerce cancelled orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer creates an order in your Woocommerce store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce cancelled orders |
| Description | This event is tracked when a customer creates an order in your Woocommerce store but then cancels the order before fulfillment |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| woocommerce_cancelled_order_value** \| \| --- \| \| \\| Field label \\| Woocommerce cancelled order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer creates an order in your Woocommerce store but then cancels the order before fulfillment \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Woocommerce cancelled order value \| \| Description \| This event is tracked when a customer creates an order in your Woocommerce store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| woocommerce_cancelled_order_value** |
| \| Field label \| Woocommerce cancelled order value \| \| --- \| --- \| \| Description \| This event is tracked when a customer creates an order in your Woocommerce store but then cancels the order before fulfillment \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Woocommerce cancelled order value |
| Description | This event is tracked when a customer creates an order in your Woocommerce store but then cancels the order before fulfillment |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| woocommerce_fulfilled_order** \| \| --- \| \| \\| Field label \\| Woocommerce fulfilled orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when an order is marked as "fulfilled" in your Woocommerce store \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce fulfilled orders \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Woocommerce store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| woocommerce_fulfilled_order** |
| \| Field label \| Woocommerce fulfilled orders \| \| --- \| --- \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Woocommerce store \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce fulfilled orders |
| Description | This event is tracked when an order is marked as "fulfilled" in your Woocommerce store |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| woocommerce_fulfilled_order_value** \| \| --- \| \| \\| Field label \\| Woocommerce fulfilled order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when an order is marked as "fulfilled" in your Woocommerce store \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Woocommerce fulfilled order value \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Woocommerce store \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| woocommerce_fulfilled_order_value** |
| \| Field label \| Woocommerce fulfilled order value \| \| --- \| --- \| \| Description \| This event is tracked when an order is marked as "fulfilled" in your Woocommerce store \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Woocommerce fulfilled order value |
| Description | This event is tracked when an order is marked as "fulfilled" in your Woocommerce store |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| woocommerce_refunded_order** \| \| --- \| \| \\| Field label \\| Woocommerce refunded orders \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process in your Woocommerce store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce refunded orders \| \| Description \| This event is tracked when a customer completes the checkout process in your Woocommerce store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| woocommerce_refunded_order** |
| \| Field label \| Woocommerce refunded orders \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process in your Woocommerce store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce refunded orders |
| Description | This event is tracked when a customer completes the checkout process in your Woocommerce store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| woocommerce_refunded_order_value** \| \| --- \| \| \\| Field label \\| Woocommerce refunded order value \\| \\| --- \\| --- \\| \\| Description \\| This event is tracked when a customer completes the checkout process in your Woocommerce store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Woocommerce refunded order value \| \| Description \| This event is tracked when a customer completes the checkout process in your Woocommerce store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| woocommerce_refunded_order_value** |
| \| Field label \| Woocommerce refunded order value \| \| --- \| --- \| \| Description \| This event is tracked when a customer completes the checkout process in your Woocommerce store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Woocommerce refunded order value |
| Description | This event is tracked when a customer completes the checkout process in your Woocommerce store and a payment is made, but the customer requests the payment to be returned. Klaviyo only receives events from fully refunded orders (not partially refunded orders) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| woocommerce_conversion_rate** \| \| --- \| \| \\| Field label \\| Woocommerce conversion rate \\| \\| --- \\| --- \\| \\| Description \\| The number of conversions attributed to a campaign divided by the number of recipients \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce conversion rate \| \| Description \| The number of conversions attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| woocommerce_conversion_rate** |
| \| Field label \| Woocommerce conversion rate \| \| --- \| --- \| \| Description \| The number of conversions attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce conversion rate |
| Description | The number of conversions attributed to a campaign divided by the number of recipients |
| Field type | metric |
| Data type | [float.number.percentage](/apidocs/field-data-types#number) |
| \| woocommerce_revenue_per_recipient** \| \| --- \| \| \\| Field label \\| Woocommerce revenue per recipient \\| \\| --- \\| --- \\| \\| Description \\| The amount of revenue attributed to a campaign divided by the number of recipients \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Woocommerce revenue per recipient \| \| Description \| The amount of revenue attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| woocommerce_revenue_per_recipient** |
| \| Field label \| Woocommerce revenue per recipient \| \| --- \| --- \| \| Description \| The amount of revenue attributed to a campaign divided by the number of recipients \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Field label | Woocommerce revenue per recipient |
| Description | The amount of revenue attributed to a campaign divided by the number of recipients |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
