---
title: "How to use the query insights feature in Google Sheets"
slug: "how-to-use-the-query-insights-feature-in-google-sheets"
description: "Get AI-generated insights on your data performance with query insights. Identify trends and take action based on campaign and time dimensions."
updated: 2026-05-06T05:51:06Z
published: 2026-05-06T05:51:06Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# How to use the query insights feature in Google Sheets

With the query insights feature, you can quickly and easily get AI-generated insights about your data and its performance. You can identify trends and changes, and take action based on the insights.

The insights are available for queries with certain dimensions:

- Performance-based insights are available for queries with the Campaign name or Ad campaign name dimensions.
- Time-based performance insights are available for queries with Campaign name or Ad campaign name dimensions.
- Data comparison insights are available for queries with the Date, Year & Month, or Month dimensions.

Note that the results generated by the AI may be inaccurate, so always verify important information.

Note that the number of Al requests allowed depends on your Supermetrics subscription.

You can also [add an AI-generated results summary in Google Sheets and Excel](/v1/docs/how-to-add-an-ai-generated-results-summary-in-google-sheets-and-excel) for more insights on your data.

## Instructions

1. Create a new query in Google Sheets or select an existing query.

Note that the query must contain campaign-related dimensions Campaign name or Ad campaign name or date-related dimensions Date, Year & month, or Month dimensions.
2. Click **Query insights**. You can also click the 3-dot icon in the corner of the query and select **View query insights**.
3. Select the insights to generate. You can get insights based on performance or time.
4. Then, fine-tune the prompts to generate insights for the data you're most interested in.
5. Click **Generate insight**. The generated insights are shown in a popup. The insights won't be saved, so make sure to copy them for later use or regenerate the insights again later.

## More resources

- [Supermetrics AI features](/v1/docs/supermetrics-ai-features)
- [How to add an AI-generated results summary in Google Sheets and Excel](/v1/docs/how-to-add-an-ai-generated-results-summary-in-google-sheets-and-excel)