--- title: "How to create and edit LinkedIn Ads campaigns" slug: "how-to-create-and-edit-linkedin-ads-campaigns" description: "Manage LinkedIn Ads campaigns with Supermetrics and AI tools—create, edit, target, budget, and launch campaigns with review and approval controls." updated: 2026-11-12T08:10:11Z published: 2026-11-12T08:10:11Z canonical: "docs.supermetrics.com/how-to-create-and-edit-linkedin-ads-campaigns" --- > ## Documentation Index > Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt > Use this file to discover all available pages before exploring further. # How to create and edit LinkedIn Ads campaigns Use Campaign management to create and update LinkedIn Ads campaigns from your AI tool. Describe the campaign or change you want, review what your AI tool proposes, and confirm it. Campaign management works in AI tools, Supermetrics Studio, and the Supermetrics MCP server. This guide is for anyone who manages LinkedIn Ads accounts in Supermetrics and has campaign write access. It explains what you can create and change, what to set up first, and how to create and edit a campaign. > [!NOTE] > Current support for campaign management features > > Campaign management is under active development. This guide describes the currently supported features, and we're expanding it. We welcome your requests for new features in the [Supermetrics Wishlist](https://wishlist.supermetrics.com/). ## What you can do with LinkedIn Ads campaigns You can create and update campaign groups, campaigns, and creatives, and change their status and budgets. Set the campaign type, objective, cost type (CPM or CPC), and billing event. You can create single image ads with a headline, primary text, final URL, and call to action. Targeting is possible by the following: - Locations - Languages - Interests - Custom audiences - Job titles You can also read assets and search LinkedIn targeting options, such as degree, employer, field of study, industry, interest, and job function. ## Good to know about LinkedIn Ads campaign management LinkedIn Ads campaigns have 3 levels: campaign group, campaign, and creative. There is no ad group below the campaign. A campaign group takes a lifetime budget. You set a daily budget on the campaign. LinkedIn targeting is facet-based. It doesn’t use age or gender targeting. LinkedIn creatives take one image. Lead gen forms are created and attached in LinkedIn Campaign Manager. ## Before you begin Make sure you have the following in place before you start creating and editing ad campaigns: - You have an active Supermetrics trial or subscription that includes an AI chat destination, Supermetrics Studio, or Supermetrics MCP server access. - Your LinkedIn Ads account is connected to Supermetrics. See the [LinkedIn Ads connection guide](/v1/docs/linkedin-ads-connection-guide). - You have a LinkedIn Company Page required. The ad account must be linked to a company page, and the creative is published as that company page. - You have approved additional permissions to manage campaign changes on LinkedIn when connecting to LinkedIn. If a write fails with ‘Not enough permissions’, open the reconnect link and grant the permissions. - Campaign write access is enabled for the ad account. See [How to enable campaign write access](/v1/docs/how-to-enable-campaign-write-access). - You have edit access to the account in LinkedIn Campaign Manager. View-only access blocks changes. Ask your admin to change your access level, if required. ## Instructions ### Create a LinkedIn Ads campaign 1. In your AI tool, describe the campaign you want to create. Include the ad account, objective, budget, dates, targeting, and ad. 2. Ask your AI tool to show the plan before it creates anything, and review the proposed structure. 3. Confirm the plan. Campaign management creates the campaign in a paused state, so no money can be spent until you enable the campaign. 4. Review the campaign structure, budget, dates, targeting, ad, and tracking. 5. When you're ready to go live, ask your AI tool to enable the campaign. If the ad account requires approval to go live, approve the change when you're asked. ### Change a LinkedIn Ads campaign 1. In your AI tool, describe the change you want to make. For example, `Increase the daily budget of my Lead generation campaign by 20%`. 2. Review the change your AI tool proposes. 3. Confirm the change to apply it. You can make the following changes: - **Budget**: Change the lifetime budget on the campaign group and the daily budget on the campaign. - **Status**: Pause, enable, or remove. Removal can’t be undone. - **Targeting**: Change locations, languages, interests, custom audiences, and job titles. - **Creative**: Change creatives. A creative edit creates a new ad. - **Lead gen forms**: Create the form in LinkedIn Campaign Manager and attach it to the ad there. Approval levels can hold a live change until you confirm it. Your team has a budget cap that limits how much a single change can raise or lower a budget. The cap is a percentage, and our support team sets it for your team. If a change goes over the cap, split it into smaller steps or [contact our support team](https://hub.supermetrics.com/support) to adjust the limit. ## Troubleshooting ### Campaign management tools don't show in your session Start a new session in your AI tool and ask it to fetch the available tools again. This loads the latest campaign management tools. ### Write access isn't working even though it's enabled In your AI chat, you’re logged in to one Supermetrics team at a time. Campaign write access is enabled on the Supermetrics Hub separately for each team. Make sure that you’re using the AI chat with the same team the campaign write access was enabled for. If campaign changes fail with `WRITE_ACCESS_NOT_ENABLED` error, try the following steps. #### Enable write access in the right team 1. [Log in to the Supermetrics Hub](https://hub.supermetrics.com) with the same email you used to connect to Supermetrics in your AI tool. 2. Open the link in the error. The link takes you to the **Campaign write access** page on the Supermetrics Hub in the team you’re using. 3. Enable write access for the ad account and click **Save**. 4. Try make the change again in your AI tool. You don't need to reconnect. Did you switch write access on with a different email? Each email is a separate login with its own team. Write access enabled under another email doesn't apply here. > [!NOTE] > Ad account not on the list or can’t change settings? > > Only the person who connected the ad account to Supermetrics can enable write access for it. Ask the person who owns the connection to enable write access. #### Switch to the right team in the AI tool If you notice that you’re not using the right team in your AI tool, disconnect the Supermetrics connector in your AI tool. Then, connect Supermetrics again and select the right team, if asked. For a team under a different email address, connect with that email. ### Check your access in the ad platform Write access in Supermetrics doesn't change your role in the ad platform. If you have view-only access to the ad platform, campaign changes will still fail. Ask the account admin for edit access and reconnect Supermetrics to the ad platform. ### Ad policy compliance If your ad campaigns aren’t approved by the ad platform, the platform returns a partial failure error and an error message pointing to itself. Check your campaign with the AI chat, check the ad platform, and view the [Campaign change history](https://hub.supermetrics.com/campaign-history) on the Supermetrics Hub to see more details. To avoid partial failures, make sure that your ad complies with the [LinkedIn advertising policies](https://www.linkedin.com/legal/ads-policy). ## More resources - [LinkedIn Ads connection guide](/v1/docs/linkedin-ads-connection-guide) - [How to manage ad campaigns with AI tools](/v1/docs/how-to-manage-ad-campaigns-with-ai-tools) - [How to manage ad campaigns in Supermetrics Studio](/v1/docs/how-to-manage-ad-campaigns-in-supermetrics-studio) - [How to enable campaign write access](/v1/docs/how-to-enable-campaign-write-access) - [How to review and restore campaign changes](/v1/docs/how-to-review-and-restore-campaign-changes)