--- title: "Google Display & Video 360 metrics and dimensions" slug: "google-display-video-360-fields" description: "Explore the complete list of Google Display & Video 360 metrics and dimensions available through Supermetrics. Find every data field you need to build your ideal marketing reports." updated: 2026-05-26T09:00:12Z published: 2026-05-26T09:00:12Z --- > ## Documentation Index > Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt > Use this file to discover all available pages before exploring further. # Google Display & Video 360 metrics and dimensions > Supermetrics brings all your Google Display & Video 360 data into [Google Sheets](https://workspace.google.com/marketplace/app/supermetrics/523876908005), [Looker Studio](https://supermetrics.com/products/looker-studio), [Power BI](https://supermetrics.com/products/power-bi), [Excel](https://supermetrics.com/products/excel), [BigQuery](https://supermetrics.com/products/bigquery), [Snowflake](https://supermetrics.com/products/snowflake), [Redshift](https://supermetrics.com/products/amazon-redshift), [Azure](https://supermetrics.com/products/azure-synapse) 265 metrics167 dimensionsSearch fields ### ACCOUNT | \| account_id** \| \| --- \| \| \\| Field label \\| Account ID \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Account ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | account_id** | | \| Field label \| Account ID \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Account ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| account** \| \| --- \| \| \\| Field label \\| Account \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | account** | | \| Field label \| Account \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Account | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### ACTIVE VIEW | \| activeViewExpectedViewability** \| \| --- \| \| \\| Field label \\| Expected viewability (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Expected viewability (ActiveView) \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | activeViewExpectedViewability** | | \| Field label \| Expected viewability (ActiveView) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Expected viewability (ActiveView) | | Field type | dimension | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| activeViewViewableImpressions** \| \| --- \| \| \\| Field label \\| Viewable impressions (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Viewable impressions (ActiveView) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | activeViewViewableImpressions** | | \| Field label \| Viewable impressions (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Viewable impressions (ActiveView) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| activeViewMeasurableImpressions** \| \| --- \| \| \\| Field label \\| Measurable impressions (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Measurable impressions (ActiveView) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | activeViewMeasurableImpressions** | | \| Field label \| Measurable impressions (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Measurable impressions (ActiveView) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| activeViewDistributionViewable** \| \| --- \| \| \\| Field label \\| Distribution viewable % (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Distribution viewable % (ActiveView) \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewDistributionViewable** | | \| Field label \| Distribution viewable % (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Distribution viewable % (ActiveView) | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewEligibleImpressions** \| \| --- \| \| \\| Field label \\| Eligible impressions (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Eligible impressions (ActiveView) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | activeViewEligibleImpressions** | | \| Field label \| Eligible impressions (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Eligible impressions (ActiveView) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| activeViewPCTMeasurableImpressions** \| \| --- \| \| \\| Field label \\| Measurable impressions % (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Measurable impressions % (ActiveView) \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewPCTMeasurableImpressions** | | \| Field label \| Measurable impressions % (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Measurable impressions % (ActiveView) | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewPCTViewableImpressions** \| \| --- \| \| \\| Field label \\| Viewable impressions % (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Viewable impressions % (ActiveView) \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewPCTViewableImpressions** | | \| Field label \| Viewable impressions % (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Viewable impressions % (ActiveView) | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewUnviewableImpressions** \| \| --- \| \| \\| Field label \\| Unviewable impressions (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unviewable impressions (ActiveView) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | activeViewUnviewableImpressions** | | \| Field label \| Unviewable impressions (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unviewable impressions (ActiveView) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| activeViewUnmeasurableImpressions** \| \| --- \| \| \\| Field label \\| Unmeasurable impressions (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unmeasurable impressions (ActiveView) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | activeViewUnmeasurableImpressions** | | \| Field label \| Unmeasurable impressions (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unmeasurable impressions (ActiveView) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| activeViewPercCompletedImpressionsVisible** \| \| --- \| \| \\| Field label \\| % of completed impressions visible (ActiveView) \\| \\| --- \\| --- \\| \\| Description \\| The percentage of impressions that were played to, and visible at, the completion of the video out of all impressions that completed the video. This is calculated as (Impressions Visible at Completion) / (Completions). Visible means at least 50% of the ad's pixels were on screen \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| % of completed impressions visible (ActiveView) \| \| Description \| The percentage of impressions that were played to, and visible at, the completion of the video out of all impressions that completed the video. This is calculated as (Impressions Visible at Completion) / (Completions). Visible means at least 50% of the ad's pixels were on screen \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewPercCompletedImpressionsVisible** | | \| Field label \| % of completed impressions visible (ActiveView) \| \| --- \| --- \| \| Description \| The percentage of impressions that were played to, and visible at, the completion of the video out of all impressions that completed the video. This is calculated as (Impressions Visible at Completion) / (Completions). Visible means at least 50% of the ad's pixels were on screen \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | % of completed impressions visible (ActiveView) | | Description | The percentage of impressions that were played to, and visible at, the completion of the video out of all impressions that completed the video. This is calculated as (Impressions Visible at Completion) / (Completions). Visible means at least 50% of the ad's pixels were on screen | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewPercFirstQuartileImpressionsVisible** \| \| --- \| \| \\| Field label \\| % of first quartile impressions visible (ActiveView) \\| \\| --- \\| --- \\| \\| Description \\| The percentage of impressions that were played to, and visible at, the completion of the video out of all impressions that completed the video. This is calculated as (Impressions Visible at Completion) / (Completions). Visible means at least 50% of the ad's pixels were on screen \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| % of first quartile impressions visible (ActiveView) \| \| Description \| The percentage of impressions that were played to, and visible at, the completion of the video out of all impressions that completed the video. This is calculated as (Impressions Visible at Completion) / (Completions). Visible means at least 50% of the ad's pixels were on screen \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewPercFirstQuartileImpressionsVisible** | | \| Field label \| % of first quartile impressions visible (ActiveView) \| \| --- \| --- \| \| Description \| The percentage of impressions that were played to, and visible at, the completion of the video out of all impressions that completed the video. This is calculated as (Impressions Visible at Completion) / (Completions). Visible means at least 50% of the ad's pixels were on screen \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | % of first quartile impressions visible (ActiveView) | | Description | The percentage of impressions that were played to, and visible at, the completion of the video out of all impressions that completed the video. This is calculated as (Impressions Visible at Completion) / (Completions). Visible means at least 50% of the ad's pixels were on screen | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewPercMidpointImpressionsVisible** \| \| --- \| \| \\| Field label \\| % of midpoint impressions visible (ActiveView) \\| \\| --- \\| --- \\| \\| Description \\| The percentage of impressions that were played to, and visible at, the midpoint of the video out of all impressions that reached the midpoint. This is calculated as (Impressions Visible at Midpoint) / (Midpoint Completions). Visible means at least 50% of the ad's pixels were on screen \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| % of midpoint impressions visible (ActiveView) \| \| Description \| The percentage of impressions that were played to, and visible at, the midpoint of the video out of all impressions that reached the midpoint. This is calculated as (Impressions Visible at Midpoint) / (Midpoint Completions). Visible means at least 50% of the ad's pixels were on screen \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewPercMidpointImpressionsVisible** | | \| Field label \| % of midpoint impressions visible (ActiveView) \| \| --- \| --- \| \| Description \| The percentage of impressions that were played to, and visible at, the midpoint of the video out of all impressions that reached the midpoint. This is calculated as (Impressions Visible at Midpoint) / (Midpoint Completions). Visible means at least 50% of the ad's pixels were on screen \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | % of midpoint impressions visible (ActiveView) | | Description | The percentage of impressions that were played to, and visible at, the midpoint of the video out of all impressions that reached the midpoint. This is calculated as (Impressions Visible at Midpoint) / (Midpoint Completions). Visible means at least 50% of the ad's pixels were on screen | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewPercThirdQuartileImpressionsVisible** \| \| --- \| \| \\| Field label \\| % of third quartile impressions visible (ActiveView) \\| \\| --- \\| --- \\| \\| Description \\| The percentage of impressions that were played to, and visible at, the third quartile of the video out of all impressions that reached the third quartile. This is calculated as (Impressions Visible at Third Quartile) / (Third Quartile Completions). Visible means at least 50% of the ad's pixels were on screen \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| % of third quartile impressions visible (ActiveView) \| \| Description \| The percentage of impressions that were played to, and visible at, the third quartile of the video out of all impressions that reached the third quartile. This is calculated as (Impressions Visible at Third Quartile) / (Third Quartile Completions). Visible means at least 50% of the ad's pixels were on screen \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewPercThirdQuartileImpressionsVisible** | | \| Field label \| % of third quartile impressions visible (ActiveView) \| \| --- \| --- \| \| Description \| The percentage of impressions that were played to, and visible at, the third quartile of the video out of all impressions that reached the third quartile. This is calculated as (Impressions Visible at Third Quartile) / (Third Quartile Completions). Visible means at least 50% of the ad's pixels were on screen \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | % of third quartile impressions visible (ActiveView) | | Description | The percentage of impressions that were played to, and visible at, the third quartile of the video out of all impressions that reached the third quartile. This is calculated as (Impressions Visible at Third Quartile) / (Third Quartile Completions). Visible means at least 50% of the ad's pixels were on screen | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewDistributionUnviewable** \| \| --- \| \| \\| Field label \\| Distribution unviewable % (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Distribution unviewable % (ActiveView) \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewDistributionUnviewable** | | \| Field label \| Distribution unviewable % (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Distribution unviewable % (ActiveView) | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewDistributionUnmeasurable** \| \| --- \| \| \\| Field label \\| Distribution Unmeasurable % (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Distribution Unmeasurable % (ActiveView) \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | activeViewDistributionUnmeasurable** | | \| Field label \| Distribution Unmeasurable % (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Distribution Unmeasurable % (ActiveView) | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| activeViewAverageViewableTime** \| \| --- \| \| \\| Field label \\| Average viewable time (ActiveView) \\| \\| --- \\| --- \\| \\| Description \\| The average time, in seconds, the ad appeared on screen. Only viewable impressions are counted toward this metric \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Average viewable time (ActiveView) \| \| Description \| The average time, in seconds, the ad appeared on screen. Only viewable impressions are counted toward this metric \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | activeViewAverageViewableTime** | | \| Field label \| Average viewable time (ActiveView) \| \| --- \| --- \| \| Description \| The average time, in seconds, the ad appeared on screen. Only viewable impressions are counted toward this metric \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Average viewable time (ActiveView) | | Description | The average time, in seconds, the ad appeared on screen. Only viewable impressions are counted toward this metric | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| METRIC_ACTIVE_VIEW_DISTRIBUTION_VIEWABLE** \| \| --- \| \| \\| Field label \\| Distribution viewable (ActiveView) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Distribution viewable (ActiveView) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | METRIC_ACTIVE_VIEW_DISTRIBUTION_VIEWABLE** | | \| Field label \| Distribution viewable (ActiveView) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Distribution viewable (ActiveView) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | ### ACTIVITY | \| activityID** \| \| --- \| \| \\| Field label \\| Floodlight Activity ID \\| \\| --- \\| --- \\| \\| Description \\| Floodlight activity ID. Equivalent to the floodlight activity option in the UI, use this when pulling a general report \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Floodlight Activity ID \| \| Description \| Floodlight activity ID. Equivalent to the floodlight activity option in the UI, use this when pulling a general report \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | activityID** | | \| Field label \| Floodlight Activity ID \| \| --- \| --- \| \| Description \| Floodlight activity ID. Equivalent to the floodlight activity option in the UI, use this when pulling a general report \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Floodlight Activity ID | | Description | Floodlight activity ID. Equivalent to the floodlight activity option in the UI, use this when pulling a general report | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| FloodlightActivity** \| \| --- \| \| \\| Field label \\| Floodlight Activity \\| \\| --- \\| --- \\| \\| Description \\| Floodlight activity name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Floodlight Activity \| \| Description \| Floodlight activity name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | FloodlightActivity** | | \| Field label \| Floodlight Activity \| \| --- \| --- \| \| Description \| Floodlight activity name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Floodlight Activity | | Description | Floodlight activity name | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### ADDITIONAL FEES | \| fee2** \| \| --- \| \| \\| Field label \\| Third-party Ad Server fee \\| \\| --- \\| --- \\| \\| Description \\| Third-party Ad Server fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Third-party Ad Server fee \| \| Description \| Third-party Ad Server fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | fee2** | | \| Field label \| Third-party Ad Server fee \| \| --- \| --- \| \| Description \| Third-party Ad Server fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Third-party Ad Server fee | | Description | Third-party Ad Server fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee3** \| \| --- \| \| \\| Field label \\| DoubleVerify fee \\| \\| --- \\| --- \\| \\| Description \\| DoubleVerify fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| DoubleVerify fee \| \| Description \| DoubleVerify fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee3** | | \| Field label \| DoubleVerify fee \| \| --- \| --- \| \| Description \| DoubleVerify fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | DoubleVerify fee | | Description | DoubleVerify fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee4** \| \| --- \| \| \\| Field label \\| Adsafe fee \\| \\| --- \\| --- \\| \\| Description \\| Adsafe fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adsafe fee \| \| Description \| Adsafe fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee4** | | \| Field label \| Adsafe fee \| \| --- \| --- \| \| Description \| Adsafe fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adsafe fee | | Description | Adsafe fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee5** \| \| --- \| \| \\| Field label \\| AdXpose fee \\| \\| --- \\| --- \\| \\| Description \\| AdXpose fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| AdXpose fee \| \| Description \| AdXpose fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee5** | | \| Field label \| AdXpose fee \| \| --- \| --- \| \| Description \| AdXpose fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | AdXpose fee | | Description | AdXpose fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee6** \| \| --- \| \| \\| Field label \\| Vizu fee \\| \\| --- \\| --- \\| \\| Description \\| Vizu fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Vizu fee \| \| Description \| Vizu fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee6** | | \| Field label \| Vizu fee \| \| --- \| --- \| \| Description \| Vizu fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Vizu fee | | Description | Vizu fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee7** \| \| --- \| \| \\| Field label \\| Aggregate knowledge fee \\| \\| --- \\| --- \\| \\| Description \\| Aggregate knowledge fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Aggregate knowledge fee \| \| Description \| Aggregate knowledge fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee7** | | \| Field label \| Aggregate knowledge fee \| \| --- \| --- \| \| Description \| Aggregate knowledge fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Aggregate knowledge fee | | Description | Aggregate knowledge fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee8** \| \| --- \| \| \\| Field label \\| Teracent fee \\| \\| --- \\| --- \\| \\| Description \\| Teracent fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Teracent fee \| \| Description \| Teracent fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee8** | | \| Field label \| Teracent fee \| \| --- \| --- \| \| Description \| Teracent fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Teracent fee | | Description | Teracent fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee9** \| \| --- \| \| \\| Field label \\| Evidon fee \\| \\| --- \\| --- \\| \\| Description \\| Evidon fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Evidon fee \| \| Description \| Evidon fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee9** | | \| Field label \| Evidon fee \| \| --- \| --- \| \| Description \| Evidon fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Evidon fee | | Description | Evidon fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee10** \| \| --- \| \| \\| Field label \\| Agency trading desk fee \\| \\| --- \\| --- \\| \\| Description \\| Agency trading desk fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Agency trading desk fee \| \| Description \| Agency trading desk fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee10** | | \| Field label \| Agency trading desk fee \| \| --- \| --- \| \| Description \| Agency trading desk fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Agency trading desk fee | | Description | Agency trading desk fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee11** \| \| --- \| \| \\| Field label \\| Data management platform fee \\| \\| --- \\| --- \\| \\| Description \\| Data management platform fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Data management platform fee \| \| Description \| Data management platform fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee11** | | \| Field label \| Data management platform fee \| \| --- \| --- \| \| Description \| Data management platform fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Data management platform fee | | Description | Data management platform fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee12** \| \| --- \| \| \\| Field label \\| Integral Ad science pre-bid fee \\| \\| --- \\| --- \\| \\| Description \\| Integral Ad science pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Integral Ad science pre-bid fee \| \| Description \| Integral Ad science pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee12** | | \| Field label \| Integral Ad science pre-bid fee \| \| --- \| --- \| \| Description \| Integral Ad science pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Integral Ad science pre-bid fee | | Description | Integral Ad science pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee13** \| \| --- \| \| \\| Field label \\| DoubleVerify pre-bid fee \\| \\| --- \\| --- \\| \\| Description \\| DoubleVerify pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| DoubleVerify pre-bid fee \| \| Description \| DoubleVerify pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee13** | | \| Field label \| DoubleVerify pre-bid fee \| \| --- \| --- \| \| Description \| DoubleVerify pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | DoubleVerify pre-bid fee | | Description | DoubleVerify pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee14** \| \| --- \| \| \\| Field label \\| ShopLocal fee \\| \\| --- \\| --- \\| \\| Description \\| ShopLocal fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| ShopLocal fee \| \| Description \| ShopLocal fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee14** | | \| Field label \| ShopLocal fee \| \| --- \| --- \| \| Description \| ShopLocal fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | ShopLocal fee | | Description | ShopLocal fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee15** \| \| --- \| \| \\| Field label \\| TrustMetrics fee \\| \\| --- \\| --- \\| \\| Description \\| TrustMetrics fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| TrustMetrics fee \| \| Description \| TrustMetrics fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee15** | | \| Field label \| TrustMetrics fee \| \| --- \| --- \| \| Description \| TrustMetrics fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | TrustMetrics fee | | Description | TrustMetrics fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee16** \| \| --- \| \| \\| Field label \\| MediaCost data fee \\| \\| --- \\| --- \\| \\| Description \\| MediaCost data fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| MediaCost data fee \| \| Description \| MediaCost data fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee16** | | \| Field label \| MediaCost data fee \| \| --- \| --- \| \| Description \| MediaCost data fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | MediaCost data fee | | Description | MediaCost data fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee17** \| \| --- \| \| \\| Field label \\| Integral Ad science video fee \\| \\| --- \\| --- \\| \\| Description \\| Integral Ad science video fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Integral Ad science video fee \| \| Description \| Integral Ad science video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee17** | | \| Field label \| Integral Ad science video fee \| \| --- \| --- \| \| Description \| Integral Ad science video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Integral Ad science video fee | | Description | Integral Ad science video fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee18** \| \| --- \| \| \\| Field label \\| MOAT video fee \\| \\| --- \\| --- \\| \\| Description \\| MOAT video fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| MOAT video fee \| \| Description \| MOAT video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee18** | | \| Field label \| MOAT video fee \| \| --- \| --- \| \| Description \| MOAT video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | MOAT video fee | | Description | MOAT video fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee19** \| \| --- \| \| \\| Field label \\| Nielsen digital Ad ratings fee \\| \\| --- \\| --- \\| \\| Description \\| Nielsen digital Ad ratings fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Nielsen digital Ad ratings fee \| \| Description \| Nielsen digital Ad ratings fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee19** | | \| Field label \| Nielsen digital Ad ratings fee \| \| --- \| --- \| \| Description \| Nielsen digital Ad ratings fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Nielsen digital Ad ratings fee | | Description | Nielsen digital Ad ratings fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee20** \| \| --- \| \| \\| Field label \\| comScore vCE in DoubleClick fee \\| \\| --- \\| --- \\| \\| Description \\| comScore vCE in DoubleClick fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| comScore vCE in DoubleClick fee \| \| Description \| comScore vCE in DoubleClick fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee20** | | \| Field label \| comScore vCE in DoubleClick fee \| \| --- \| --- \| \| Description \| comScore vCE in DoubleClick fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | comScore vCE in DoubleClick fee | | Description | comScore vCE in DoubleClick fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee21** \| \| --- \| \| \\| Field label \\| Adloox fee \\| \\| --- \\| --- \\| \\| Description \\| Adloox fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adloox fee \| \| Description \| Adloox fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee21** | | \| Field label \| Adloox fee \| \| --- \| --- \| \| Description \| Adloox fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adloox fee | | Description | Adloox fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee22** \| \| --- \| \| \\| Field label \\| Adloox pre-bid fee \\| \\| --- \\| --- \\| \\| Description \\| Adloox pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adloox pre-bid fee \| \| Description \| Adloox pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee22** | | \| Field label \| Adloox pre-bid fee \| \| --- \| --- \| \| Description \| Adloox pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adloox pre-bid fee | | Description | Adloox pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### ADDITIONAL FEES (ADVERTISER) | \| fee2Advertiser** \| \| --- \| \| \\| Field label \\| Third-party Ad Server fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Third-party Ad Server fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Third-party Ad Server fee (Advertiser) \| \| Description \| Third-party Ad Server fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | fee2Advertiser** | | \| Field label \| Third-party Ad Server fee (Advertiser) \| \| --- \| --- \| \| Description \| Third-party Ad Server fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Third-party Ad Server fee (Advertiser) | | Description | Third-party Ad Server fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee3Advertiser** \| \| --- \| \| \\| Field label \\| DoubleVerify fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| DoubleVerify fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| DoubleVerify fee (Advertiser) \| \| Description \| DoubleVerify fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee3Advertiser** | | \| Field label \| DoubleVerify fee (Advertiser) \| \| --- \| --- \| \| Description \| DoubleVerify fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | DoubleVerify fee (Advertiser) | | Description | DoubleVerify fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee4Advertiser** \| \| --- \| \| \\| Field label \\| Adsafe fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Adsafe fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adsafe fee (Advertiser) \| \| Description \| Adsafe fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee4Advertiser** | | \| Field label \| Adsafe fee (Advertiser) \| \| --- \| --- \| \| Description \| Adsafe fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adsafe fee (Advertiser) | | Description | Adsafe fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee5Advertiser** \| \| --- \| \| \\| Field label \\| AdXpose fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| AdXpose fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| AdXpose fee (Advertiser) \| \| Description \| AdXpose fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee5Advertiser** | | \| Field label \| AdXpose fee (Advertiser) \| \| --- \| --- \| \| Description \| AdXpose fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | AdXpose fee (Advertiser) | | Description | AdXpose fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee6Advertiser** \| \| --- \| \| \\| Field label \\| Vizu fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Vizu fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Vizu fee (Advertiser) \| \| Description \| Vizu fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee6Advertiser** | | \| Field label \| Vizu fee (Advertiser) \| \| --- \| --- \| \| Description \| Vizu fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Vizu fee (Advertiser) | | Description | Vizu fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee7Advertiser** \| \| --- \| \| \\| Field label \\| Aggregate knowledge fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Aggregate knowledge fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Aggregate knowledge fee (Advertiser) \| \| Description \| Aggregate knowledge fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee7Advertiser** | | \| Field label \| Aggregate knowledge fee (Advertiser) \| \| --- \| --- \| \| Description \| Aggregate knowledge fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Aggregate knowledge fee (Advertiser) | | Description | Aggregate knowledge fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee8Advertiser** \| \| --- \| \| \\| Field label \\| Teracent fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Teracent fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Teracent fee (Advertiser) \| \| Description \| Teracent fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee8Advertiser** | | \| Field label \| Teracent fee (Advertiser) \| \| --- \| --- \| \| Description \| Teracent fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Teracent fee (Advertiser) | | Description | Teracent fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee9Advertiser** \| \| --- \| \| \\| Field label \\| Evidon fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Evidon fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Evidon fee (Advertiser) \| \| Description \| Evidon fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee9Advertiser** | | \| Field label \| Evidon fee (Advertiser) \| \| --- \| --- \| \| Description \| Evidon fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Evidon fee (Advertiser) | | Description | Evidon fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee10Advertiser** \| \| --- \| \| \\| Field label \\| Agency trading desk fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Agency trading desk fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Agency trading desk fee (Advertiser) \| \| Description \| Agency trading desk fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee10Advertiser** | | \| Field label \| Agency trading desk fee (Advertiser) \| \| --- \| --- \| \| Description \| Agency trading desk fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Agency trading desk fee (Advertiser) | | Description | Agency trading desk fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee11Advertiser** \| \| --- \| \| \\| Field label \\| Data management platform fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Data management platform fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Data management platform fee (Advertiser) \| \| Description \| Data management platform fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee11Advertiser** | | \| Field label \| Data management platform fee (Advertiser) \| \| --- \| --- \| \| Description \| Data management platform fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Data management platform fee (Advertiser) | | Description | Data management platform fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee12Advertiser** \| \| --- \| \| \\| Field label \\| Integral Ad science pre-bid fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Integral Ad science pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Integral Ad science pre-bid fee (Advertiser) \| \| Description \| Integral Ad science pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee12Advertiser** | | \| Field label \| Integral Ad science pre-bid fee (Advertiser) \| \| --- \| --- \| \| Description \| Integral Ad science pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Integral Ad science pre-bid fee (Advertiser) | | Description | Integral Ad science pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee13Advertiser** \| \| --- \| \| \\| Field label \\| DoubleVerify pre-bid fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| DoubleVerify pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| DoubleVerify pre-bid fee (Advertiser) \| \| Description \| DoubleVerify pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee13Advertiser** | | \| Field label \| DoubleVerify pre-bid fee (Advertiser) \| \| --- \| --- \| \| Description \| DoubleVerify pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | DoubleVerify pre-bid fee (Advertiser) | | Description | DoubleVerify pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee14Advertiser** \| \| --- \| \| \\| Field label \\| ShopLocal fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| ShopLocal fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| ShopLocal fee (Advertiser) \| \| Description \| ShopLocal fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee14Advertiser** | | \| Field label \| ShopLocal fee (Advertiser) \| \| --- \| --- \| \| Description \| ShopLocal fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | ShopLocal fee (Advertiser) | | Description | ShopLocal fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee15Advertiser** \| \| --- \| \| \\| Field label \\| TrustMetrics fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| TrustMetrics fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| TrustMetrics fee (Advertiser) \| \| Description \| TrustMetrics fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee15Advertiser** | | \| Field label \| TrustMetrics fee (Advertiser) \| \| --- \| --- \| \| Description \| TrustMetrics fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | TrustMetrics fee (Advertiser) | | Description | TrustMetrics fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee16Advertiser** \| \| --- \| \| \\| Field label \\| MediaCost data fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| MediaCost data fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| MediaCost data fee (Advertiser) \| \| Description \| MediaCost data fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee16Advertiser** | | \| Field label \| MediaCost data fee (Advertiser) \| \| --- \| --- \| \| Description \| MediaCost data fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | MediaCost data fee (Advertiser) | | Description | MediaCost data fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee17Advertiser** \| \| --- \| \| \\| Field label \\| Integral Ad science video fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Integral Ad science video fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Integral Ad science video fee (Advertiser) \| \| Description \| Integral Ad science video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee17Advertiser** | | \| Field label \| Integral Ad science video fee (Advertiser) \| \| --- \| --- \| \| Description \| Integral Ad science video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Integral Ad science video fee (Advertiser) | | Description | Integral Ad science video fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee18Advertiser** \| \| --- \| \| \\| Field label \\| MOAT video fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| MOAT video fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| MOAT video fee (Advertiser) \| \| Description \| MOAT video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee18Advertiser** | | \| Field label \| MOAT video fee (Advertiser) \| \| --- \| --- \| \| Description \| MOAT video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | MOAT video fee (Advertiser) | | Description | MOAT video fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee19Advertiser** \| \| --- \| \| \\| Field label \\| Nielsen digital Ad ratings fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Nielsen digital Ad ratings fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Nielsen digital Ad ratings fee (Advertiser) \| \| Description \| Nielsen digital Ad ratings fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee19Advertiser** | | \| Field label \| Nielsen digital Ad ratings fee (Advertiser) \| \| --- \| --- \| \| Description \| Nielsen digital Ad ratings fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Nielsen digital Ad ratings fee (Advertiser) | | Description | Nielsen digital Ad ratings fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee20Advertiser** \| \| --- \| \| \\| Field label \\| comScore vCE in DoubleClick fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| comScore vCE in DoubleClick fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| comScore vCE in DoubleClick fee (Advertiser) \| \| Description \| comScore vCE in DoubleClick fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee20Advertiser** | | \| Field label \| comScore vCE in DoubleClick fee (Advertiser) \| \| --- \| --- \| \| Description \| comScore vCE in DoubleClick fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | comScore vCE in DoubleClick fee (Advertiser) | | Description | comScore vCE in DoubleClick fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee21Advertiser** \| \| --- \| \| \\| Field label \\| Adloox fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Adloox fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adloox fee (Advertiser) \| \| Description \| Adloox fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee21Advertiser** | | \| Field label \| Adloox fee (Advertiser) \| \| --- \| --- \| \| Description \| Adloox fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adloox fee (Advertiser) | | Description | Adloox fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee22Advertiser** \| \| --- \| \| \\| Field label \\| Adloox pre-bid fee (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Adloox pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adloox pre-bid fee (Advertiser) \| \| Description \| Adloox pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee22Advertiser** | | \| Field label \| Adloox pre-bid fee (Advertiser) \| \| --- \| --- \| \| Description \| Adloox pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adloox pre-bid fee (Advertiser) | | Description | Adloox pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### ADDITIONAL FEES (USD) | \| fee2USD** \| \| --- \| \| \\| Field label \\| Third-party Ad Server fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Third-party Ad Server fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Third-party Ad Server fee (USD) \| \| Description \| Third-party Ad Server fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | fee2USD** | | \| Field label \| Third-party Ad Server fee (USD) \| \| --- \| --- \| \| Description \| Third-party Ad Server fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Third-party Ad Server fee (USD) | | Description | Third-party Ad Server fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee3USD** \| \| --- \| \| \\| Field label \\| DoubleVerify fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| DoubleVerify fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| DoubleVerify fee (USD) \| \| Description \| DoubleVerify fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee3USD** | | \| Field label \| DoubleVerify fee (USD) \| \| --- \| --- \| \| Description \| DoubleVerify fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | DoubleVerify fee (USD) | | Description | DoubleVerify fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee4USD** \| \| --- \| \| \\| Field label \\| Adsafe fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Adsafe fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adsafe fee (USD) \| \| Description \| Adsafe fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee4USD** | | \| Field label \| Adsafe fee (USD) \| \| --- \| --- \| \| Description \| Adsafe fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adsafe fee (USD) | | Description | Adsafe fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee5USD** \| \| --- \| \| \\| Field label \\| AdXpose fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| AdXpose fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| AdXpose fee (USD) \| \| Description \| AdXpose fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee5USD** | | \| Field label \| AdXpose fee (USD) \| \| --- \| --- \| \| Description \| AdXpose fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | AdXpose fee (USD) | | Description | AdXpose fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee6USD** \| \| --- \| \| \\| Field label \\| Vizu fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Vizu fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Vizu fee (USD) \| \| Description \| Vizu fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee6USD** | | \| Field label \| Vizu fee (USD) \| \| --- \| --- \| \| Description \| Vizu fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Vizu fee (USD) | | Description | Vizu fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee7USD** \| \| --- \| \| \\| Field label \\| Aggregate knowledge fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Aggregate knowledge fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Aggregate knowledge fee (USD) \| \| Description \| Aggregate knowledge fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee7USD** | | \| Field label \| Aggregate knowledge fee (USD) \| \| --- \| --- \| \| Description \| Aggregate knowledge fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Aggregate knowledge fee (USD) | | Description | Aggregate knowledge fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee8USD** \| \| --- \| \| \\| Field label \\| Teracent fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Teracent fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Teracent fee (USD) \| \| Description \| Teracent fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee8USD** | | \| Field label \| Teracent fee (USD) \| \| --- \| --- \| \| Description \| Teracent fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Teracent fee (USD) | | Description | Teracent fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee9USD** \| \| --- \| \| \\| Field label \\| Evidon fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Evidon fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Evidon fee (USD) \| \| Description \| Evidon fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee9USD** | | \| Field label \| Evidon fee (USD) \| \| --- \| --- \| \| Description \| Evidon fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Evidon fee (USD) | | Description | Evidon fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee10USD** \| \| --- \| \| \\| Field label \\| Agency trading desk fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Agency trading desk fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Agency trading desk fee (USD) \| \| Description \| Agency trading desk fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee10USD** | | \| Field label \| Agency trading desk fee (USD) \| \| --- \| --- \| \| Description \| Agency trading desk fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Agency trading desk fee (USD) | | Description | Agency trading desk fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee11USD** \| \| --- \| \| \\| Field label \\| Data management platform fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Data management platform fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Data management platform fee (USD) \| \| Description \| Data management platform fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee11USD** | | \| Field label \| Data management platform fee (USD) \| \| --- \| --- \| \| Description \| Data management platform fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Data management platform fee (USD) | | Description | Data management platform fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee12USD** \| \| --- \| \| \\| Field label \\| Integral Ad science pre-bid fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Integral Ad science pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Integral Ad science pre-bid fee (USD) \| \| Description \| Integral Ad science pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee12USD** | | \| Field label \| Integral Ad science pre-bid fee (USD) \| \| --- \| --- \| \| Description \| Integral Ad science pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Integral Ad science pre-bid fee (USD) | | Description | Integral Ad science pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee13USD** \| \| --- \| \| \\| Field label \\| DoubleVerify pre-bid fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| DoubleVerify pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| DoubleVerify pre-bid fee (USD) \| \| Description \| DoubleVerify pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee13USD** | | \| Field label \| DoubleVerify pre-bid fee (USD) \| \| --- \| --- \| \| Description \| DoubleVerify pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | DoubleVerify pre-bid fee (USD) | | Description | DoubleVerify pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee14USD** \| \| --- \| \| \\| Field label \\| ShopLocal fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| ShopLocal fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| ShopLocal fee (USD) \| \| Description \| ShopLocal fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee14USD** | | \| Field label \| ShopLocal fee (USD) \| \| --- \| --- \| \| Description \| ShopLocal fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | ShopLocal fee (USD) | | Description | ShopLocal fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee15USD** \| \| --- \| \| \\| Field label \\| TrustMetrics fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| TrustMetrics fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| TrustMetrics fee (USD) \| \| Description \| TrustMetrics fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee15USD** | | \| Field label \| TrustMetrics fee (USD) \| \| --- \| --- \| \| Description \| TrustMetrics fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | TrustMetrics fee (USD) | | Description | TrustMetrics fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee16USD** \| \| --- \| \| \\| Field label \\| MediaCost data fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| MediaCost data fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| MediaCost data fee (USD) \| \| Description \| MediaCost data fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee16USD** | | \| Field label \| MediaCost data fee (USD) \| \| --- \| --- \| \| Description \| MediaCost data fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | MediaCost data fee (USD) | | Description | MediaCost data fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee17USD** \| \| --- \| \| \\| Field label \\| Integral Ad science video fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Integral Ad science video fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Integral Ad science video fee (USD) \| \| Description \| Integral Ad science video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee17USD** | | \| Field label \| Integral Ad science video fee (USD) \| \| --- \| --- \| \| Description \| Integral Ad science video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Integral Ad science video fee (USD) | | Description | Integral Ad science video fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee18USD** \| \| --- \| \| \\| Field label \\| MOAT video fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| MOAT video fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| MOAT video fee (USD) \| \| Description \| MOAT video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee18USD** | | \| Field label \| MOAT video fee (USD) \| \| --- \| --- \| \| Description \| MOAT video fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | MOAT video fee (USD) | | Description | MOAT video fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee19USD** \| \| --- \| \| \\| Field label \\| Nielsen digital Ad ratings fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Nielsen digital Ad ratings fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Nielsen digital Ad ratings fee (USD) \| \| Description \| Nielsen digital Ad ratings fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee19USD** | | \| Field label \| Nielsen digital Ad ratings fee (USD) \| \| --- \| --- \| \| Description \| Nielsen digital Ad ratings fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Nielsen digital Ad ratings fee (USD) | | Description | Nielsen digital Ad ratings fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee20USD** \| \| --- \| \| \\| Field label \\| comScore vCE in DoubleClick fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| comScore vCE in DoubleClick fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| comScore vCE in DoubleClick fee (USD) \| \| Description \| comScore vCE in DoubleClick fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee20USD** | | \| Field label \| comScore vCE in DoubleClick fee (USD) \| \| --- \| --- \| \| Description \| comScore vCE in DoubleClick fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | comScore vCE in DoubleClick fee (USD) | | Description | comScore vCE in DoubleClick fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee21USD** \| \| --- \| \| \\| Field label \\| Adloox fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Adloox fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adloox fee (USD) \| \| Description \| Adloox fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee21USD** | | \| Field label \| Adloox fee (USD) \| \| --- \| --- \| \| Description \| Adloox fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adloox fee (USD) | | Description | Adloox fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee22USD** \| \| --- \| \| \\| Field label \\| Adloox pre-bid fee (USD) \\| \\| --- \\| --- \\| \\| Description \\| Adloox pre-bid fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Adloox pre-bid fee (USD) \| \| Description \| Adloox pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee22USD** | | \| Field label \| Adloox pre-bid fee (USD) \| \| --- \| --- \| \| Description \| Adloox pre-bid fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Adloox pre-bid fee (USD) | | Description | Adloox pre-bid fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### ADVERTISER | \| advertiser** \| \| --- \| \| \\| Field label \\| Advertiser \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | advertiser** | | \| Field label \| Advertiser \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Advertiser | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| advertiserID** \| \| --- \| \| \\| Field label \\| Advertiser ID \\| \\| --- \\| --- \\| \\| Description \\| Advertiser ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser ID \| \| Description \| Advertiser ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | advertiserID** | | \| Field label \| Advertiser ID \| \| --- \| --- \| \| Description \| Advertiser ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Advertiser ID | | Description | Advertiser ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| advertiserStatus** \| \| --- \| \| \\| Field label \\| Advertiser status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | advertiserStatus** | | \| Field label \| Advertiser status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Advertiser status | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| advertiserTimezone** \| \| --- \| \| \\| Field label \\| Advertiser timezone \\| \\| --- \\| --- \\| \\| Description \\| Advertiser timezone. A valid filter value is a canonical timezone code, for example, America/Los_Angeles \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Advertiser timezone \| \| Description \| Advertiser timezone. A valid filter value is a canonical timezone code, for example, America/Los_Angeles \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| | | advertiserTimezone** | | \| Field label \| Advertiser timezone \| \| --- \| --- \| \| Description \| Advertiser timezone. A valid filter value is a canonical timezone code, for example, America/Los_Angeles \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| | | Field label | Advertiser timezone | | Description | Advertiser timezone. A valid filter value is a canonical timezone code, for example, America/Los_Angeles | | Field type | dimension | | Data type | [string.time.timezone](/apidocs/field-data-types#time) | | \| advertiserCurrency** \| \| --- \| \| \\| Field label \\| Advertiser currency \\| \\| --- \\| --- \\| \\| Description \\| Advertiser currency. ISO 4217 three-letter currency code is used for filter value, for example, "USD" for US Dollars \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.currency.code](/apidocs/field-data-types#currency) \\| \| \| Field label \| Advertiser currency \| \| Description \| Advertiser currency. ISO 4217 three-letter currency code is used for filter value, for example, "USD" for US Dollars \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| | | advertiserCurrency** | | \| Field label \| Advertiser currency \| \| --- \| --- \| \| Description \| Advertiser currency. ISO 4217 three-letter currency code is used for filter value, for example, "USD" for US Dollars \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| | | Field label | Advertiser currency | | Description | Advertiser currency. ISO 4217 three-letter currency code is used for filter value, for example, "USD" for US Dollars | | Field type | dimension | | Data type | [string.currency.code](/apidocs/field-data-types#currency) | | \| advertiserIntegrationCode** \| \| --- \| \| \\| Field label \\| Advertiser integration code \\| \\| --- \\| --- \\| \\| Description \\| The external identifier entered in the Basic Details section of a given advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser integration code \| \| Description \| The external identifier entered in the Basic Details section of a given advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | advertiserIntegrationCode** | | \| Field label \| Advertiser integration code \| \| --- \| --- \| \| Description \| The external identifier entered in the Basic Details section of a given advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Advertiser integration code | | Description | The external identifier entered in the Basic Details section of a given advertiser | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### AUDIO | \| firstQuartileAudio** \| \| --- \| \| \\| Field label \\| Audio 1st quartile \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions for which an ad clip played to the end of the first quarter of the audio content’s total length \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Audio 1st quartile \| \| Description \| The number of impressions for which an ad clip played to the end of the first quarter of the audio content’s total length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | firstQuartileAudio** | | \| Field label \| Audio 1st quartile \| \| --- \| --- \| \| Description \| The number of impressions for which an ad clip played to the end of the first quarter of the audio content’s total length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Audio 1st quartile | | Description | The number of impressions for which an ad clip played to the end of the first quarter of the audio content’s total length | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| midpointAudio** \| \| --- \| \| \\| Field label \\| Audio midpoint \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions for which an ad clip played to the midpoint of the audio content’s total length \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Audio midpoint \| \| Description \| The number of impressions for which an ad clip played to the midpoint of the audio content’s total length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | midpointAudio** | | \| Field label \| Audio midpoint \| \| --- \| --- \| \| Description \| The number of impressions for which an ad clip played to the midpoint of the audio content’s total length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Audio midpoint | | Description | The number of impressions for which an ad clip played to the midpoint of the audio content’s total length | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| thirdQuartileAudio** \| \| --- \| \| \\| Field label \\| Audio 3rd quartile \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions for which an ad clip played to the end of the third quarter of the audio content’s total length \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Audio 3rd quartile \| \| Description \| The number of impressions for which an ad clip played to the end of the third quarter of the audio content’s total length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | thirdQuartileAudio** | | \| Field label \| Audio 3rd quartile \| \| --- \| --- \| \| Description \| The number of impressions for which an ad clip played to the end of the third quarter of the audio content’s total length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Audio 3rd quartile | | Description | The number of impressions for which an ad clip played to the end of the third quarter of the audio content’s total length | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| pausesAudio** \| \| --- \| \| \\| Field label \\| Audio pauses \\| \\| --- \\| --- \\| \\| Description \\| The number of times a audio has been paused. This is logged once per view, such that if a person pauses a audio multiple times, the subsequent pauses aren't counted \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Audio pauses \| \| Description \| The number of times a audio has been paused. This is logged once per view, such that if a person pauses a audio multiple times, the subsequent pauses aren't counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | pausesAudio** | | \| Field label \| Audio pauses \| \| --- \| --- \| \| Description \| The number of times a audio has been paused. This is logged once per view, such that if a person pauses a audio multiple times, the subsequent pauses aren't counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Audio pauses | | Description | The number of times a audio has been paused. This is logged once per view, such that if a person pauses a audio multiple times, the subsequent pauses aren't counted | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| startsAudio** \| \| --- \| \| \\| Field label \\| Audio starts \\| \\| --- \\| --- \\| \\| Description \\| The number of served audio impressions, counted when the audio clip was played or started by the user \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Audio starts \| \| Description \| The number of served audio impressions, counted when the audio clip was played or started by the user \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | startsAudio** | | \| Field label \| Audio starts \| \| --- \| --- \| \| Description \| The number of served audio impressions, counted when the audio clip was played or started by the user \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Audio starts | | Description | The number of served audio impressions, counted when the audio clip was played or started by the user | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| stopsAudio** \| \| --- \| \| \\| Field label \\| Audio stops \\| \\| --- \\| --- \\| \\| Description \\| The number of times the audio clip has been stopped \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Audio stops \| \| Description \| The number of times the audio clip has been stopped \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | stopsAudio** | | \| Field label \| Audio stops \| \| --- \| --- \| \| Description \| The number of times the audio clip has been stopped \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Audio stops | | Description | The number of times the audio clip has been stopped | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| completeListensAudio** \| \| --- \| \| \\| Field label \\| Audio complete listens \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions for which an audio clip played to completion. An event is logged once, and if the user restarts the clip, it's not counted again \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Audio complete listens \| \| Description \| The number of impressions for which an audio clip played to completion. An event is logged once, and if the user restarts the clip, it's not counted again \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | completeListensAudio** | | \| Field label \| Audio complete listens \| \| --- \| --- \| \| Description \| The number of impressions for which an audio clip played to completion. An event is logged once, and if the user restarts the clip, it's not counted again \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Audio complete listens | | Description | The number of impressions for which an audio clip played to completion. An event is logged once, and if the user restarts the clip, it's not counted again | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | ### BUDGET | \| costAmountPlacementId** \| \| --- \| \| \\| Field label \\| CM placement ID \\| \\| --- \\| --- \\| \\| Description \\| The Campaign Manager placement ID associated with this creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| CM placement ID \| \| Description \| The Campaign Manager placement ID associated with this creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | costAmountPlacementId** | | \| Field label \| CM placement ID \| \| --- \| --- \| \| Description \| The Campaign Manager placement ID associated with this creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | CM placement ID | | Description | The Campaign Manager placement ID associated with this creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| BudgetSegmentBudget** \| \| --- \| \| \\| Field label \\| Budget segment budget \\| \\| --- \\| --- \\| \\| Description \\| The budget amount set for the budget segment \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Budget segment budget \| \| Description \| The budget amount set for the budget segment \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | BudgetSegmentBudget** | | \| Field label \| Budget segment budget \| \| --- \| --- \| \| Description \| The budget amount set for the budget segment \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Budget segment budget | | Description | The budget amount set for the budget segment | | Field type | dimension | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| BudgetSegmentDescription** \| \| --- \| \| \\| Field label \\| Budget segment name \\| \\| --- \\| --- \\| \\| Description \\| The name given to the budget segment \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Budget segment name \| \| Description \| The name given to the budget segment \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | BudgetSegmentDescription** | | \| Field label \| Budget segment name \| \| --- \| --- \| \| Description \| The name given to the budget segment \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Budget segment name | | Description | The name given to the budget segment | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| BudgetSegmentStartDate** \| \| --- \| \| \\| Field label \\| Budget segment start date \\| \\| --- \\| --- \\| \\| Description \\| The day on which the budget segment starts \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Budget segment start date \| \| Description \| The day on which the budget segment starts \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | BudgetSegmentStartDate** | | \| Field label \| Budget segment start date \| \| --- \| --- \| \| Description \| The day on which the budget segment starts \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Budget segment start date | | Description | The day on which the budget segment starts | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| BudgetSegmentEndDate** \| \| --- \| \| \\| Field label \\| Budget segment end date \\| \\| --- \\| --- \\| \\| Description \\| The day on which the budget segment ends \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Budget segment end date \| \| Description \| The day on which the budget segment ends \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | BudgetSegmentEndDate** | | \| Field label \| Budget segment end date \| \| --- \| --- \| \| Description \| The day on which the budget segment ends \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Budget segment end date | | Description | The day on which the budget segment ends | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| BudgetSegmentPacingPercentage** \| \| --- \| \| \\| Field label \\| Budget segment pacing percentage \\| \\| --- \\| --- \\| \\| Description \\| The percent of the assigned budget that is expected to be spent in the budget segment \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Budget segment pacing percentage \| \| Description \| The percent of the assigned budget that is expected to be spent in the budget segment \| \| Field type \| dimension \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | BudgetSegmentPacingPercentage** | | \| Field label \| Budget segment pacing percentage \| \| --- \| --- \| \| Description \| The percent of the assigned budget that is expected to be spent in the budget segment \| \| Field type \| dimension \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Budget segment pacing percentage | | Description | The percent of the assigned budget that is expected to be spent in the budget segment | | Field type | dimension | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| BudgetSegmentType** \| \| --- \| \| \\| Field label \\| Budget segment type \\| \\| --- \\| --- \\| \\| Description \\| The budget type, either impressions or currency, for the current segment \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Budget segment type \| \| Description \| The budget type, either impressions or currency, for the current segment \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | BudgetSegmentType** | | \| Field label \| Budget segment type \| \| --- \| --- \| \| Description \| The budget type, either impressions or currency, for the current segment \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Budget segment type | | Description | The budget type, either impressions or currency, for the current segment | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| revenue** \| \| --- \| \| \\| Field label \\| Revenue \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenue** | | \| Field label \| Revenue \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCost** \| \| --- \| \| \\| Field label \\| Media cost \\| \\| --- \\| --- \\| \\| Description \\| The raw cost for impressions purchased from an exchange \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost \| \| Description \| The raw cost for impressions purchased from an exchange \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCost** | | \| Field label \| Media cost \| \| --- \| --- \| \| Description \| The raw cost for impressions purchased from an exchange \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost | | Description | The raw cost for impressions purchased from an exchange | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| totalMediaCost** \| \| --- \| \| \\| Field label \\| Total media cost \\| \\| --- \\| --- \\| \\| Description \\| The total media cost is the combined price for buying impressions (media cost) and using any third-party audience segment data (data cost) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Total media cost \| \| Description \| The total media cost is the combined price for buying impressions (media cost) and using any third-party audience segment data (data cost) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | totalMediaCost** | | \| Field label \| Total media cost \| \| --- \| --- \| \| Description \| The total media cost is the combined price for buying impressions (media cost) and using any third-party audience segment data (data cost) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Total media cost | | Description | The total media cost is the combined price for buying impressions (media cost) and using any third-party audience segment data (data cost) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| billableCost** \| \| --- \| \| \\| Field label \\| Billable cost \\| \\| --- \\| --- \\| \\| Description \\| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Billable cost \| \| Description \| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | billableCost** | | \| Field label \| Billable cost \| \| --- \| --- \| \| Description \| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Billable cost | | Description | The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profit** \| \| --- \| \| \\| Field label \\| Profit \\| \\| --- \\| --- \\| \\| Description \\| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit \| \| Description \| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profit** | | \| Field label \| Profit \| \| --- \| --- \| \| Description \| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit | | Description | The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitMargin** \| \| --- \| \| \\| Field label \\| Profit margin \\| \\| --- \\| --- \\| \\| Description \\| Your ratio of profitability, calculated as the product of Profit / Revenue. Higher numbers correspond to higher profitability \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Profit margin \| \| Description \| Your ratio of profitability, calculated as the product of Profit / Revenue. Higher numbers correspond to higher profitability \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | profitMargin** | | \| Field label \| Profit margin \| \| --- \| --- \| \| Description \| Your ratio of profitability, calculated as the product of Profit / Revenue. Higher numbers correspond to higher profitability \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Profit margin | | Description | Your ratio of profitability, calculated as the product of Profit / Revenue. Higher numbers correspond to higher profitability | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| postClickDFArevenue** \| \| --- \| \| \\| Field label \\| CM post click revenue \\| \\| --- \\| --- \\| \\| Description \\| The cost amount passed by a (CM) Floodlight Sales tag, after a post-click conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CM post click revenue \| \| Description \| The cost amount passed by a (CM) Floodlight Sales tag, after a post-click conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | postClickDFArevenue** | | \| Field label \| CM post click revenue \| \| --- \| --- \| \| Description \| The cost amount passed by a (CM) Floodlight Sales tag, after a post-click conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CM post click revenue | | Description | The cost amount passed by a (CM) Floodlight Sales tag, after a post-click conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| postViewDFArevenue** \| \| --- \| \| \\| Field label \\| CM post view revenue \\| \\| --- \\| --- \\| \\| Description \\| The cost amount passed by a (CM) Floodlight Sales tag, after a post-view conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CM post view revenue \| \| Description \| The cost amount passed by a (CM) Floodlight Sales tag, after a post-view conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | postViewDFArevenue** | | \| Field label \| CM post view revenue \| \| --- \| --- \| \| Description \| The cost amount passed by a (CM) Floodlight Sales tag, after a post-view conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CM post view revenue | | Description | The cost amount passed by a (CM) Floodlight Sales tag, after a post-view conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPA** \| \| --- \| \| \\| Field label \\| Media eCPA \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPA** | | \| Field label \| Media eCPA \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPAPC** \| \| --- \| \| \\| Field label \\| Media eCPA (PC) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA (PC) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPAPC** | | \| Field label \| Media eCPA (PC) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA (PC) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPAPV** \| \| --- \| \| \\| Field label \\| Media eCPA (PV) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA (PV) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPAPV** | | \| Field label \| Media eCPA (PV) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA (PV) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPC** \| \| --- \| \| \\| Field label \\| Media eCPC \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPC \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPC** | | \| Field label \| Media eCPC \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPC | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPM** \| \| --- \| \| \\| Field label \\| Media eCPM \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPM \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPM** | | \| Field label \| Media eCPM \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPM | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### BUDGET (ADVERTISER) | \| revenueAdvertiser** \| \| --- \| \| \\| Field label \\| Revenue (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Also known as the "top-line cost", this is the sum of Media Costs plus any additional costs factored into the price of running campaigns (such as partner costs, data costs, and agency markups). Revenue is calculated based on the revenue model set for line items \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue (Advertiser) \| \| Description \| Also known as the "top-line cost", this is the sum of Media Costs plus any additional costs factored into the price of running campaigns (such as partner costs, data costs, and agency markups). Revenue is calculated based on the revenue model set for line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | revenueAdvertiser** | | \| Field label \| Revenue (Advertiser) \| \| --- \| --- \| \| Description \| Also known as the "top-line cost", this is the sum of Media Costs plus any additional costs factored into the price of running campaigns (such as partner costs, data costs, and agency markups). Revenue is calculated based on the revenue model set for line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue (Advertiser) | | Description | Also known as the "top-line cost", this is the sum of Media Costs plus any additional costs factored into the price of running campaigns (such as partner costs, data costs, and agency markups). Revenue is calculated based on the revenue model set for line items | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostAdvertiser** \| \| --- \| \| \\| Field label \\| Media cost (Advertiser) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostAdvertiser** | | \| Field label \| Media cost (Advertiser) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| totalMediaCostAdvertiser** \| \| --- \| \| \\| Field label \\| Total media cost (Advertiser) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Total media cost (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | totalMediaCostAdvertiser** | | \| Field label \| Total media cost (Advertiser) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Total media cost (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| billableCostAdvertiser** \| \| --- \| \| \\| Field label \\| Billable cost (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Billable cost (Advertiser) \| \| Description \| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | billableCostAdvertiser** | | \| Field label \| Billable cost (Advertiser) \| \| --- \| --- \| \| Description \| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Billable cost (Advertiser) | | Description | The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitAdvertiser** \| \| --- \| \| \\| Field label \\| Profit (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit (Advertiser) \| \| Description \| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitAdvertiser** | | \| Field label \| Profit (Advertiser) \| \| --- \| --- \| \| Description \| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit (Advertiser) | | Description | The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### BUDGET (USD) | \| revenueUSD** \| \| --- \| \| \\| Field label \\| Revenue (USD) \\| \\| --- \\| --- \\| \\| Description \\| Also known as the "top-line cost", this is the sum of Media Costs plus any additional costs factored into the price of running campaigns (such as partner costs, data costs, and agency markups). Revenue is calculated based on the revenue model set for line items \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue (USD) \| \| Description \| Also known as the "top-line cost", this is the sum of Media Costs plus any additional costs factored into the price of running campaigns (such as partner costs, data costs, and agency markups). Revenue is calculated based on the revenue model set for line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | revenueUSD** | | \| Field label \| Revenue (USD) \| \| --- \| --- \| \| Description \| Also known as the "top-line cost", this is the sum of Media Costs plus any additional costs factored into the price of running campaigns (such as partner costs, data costs, and agency markups). Revenue is calculated based on the revenue model set for line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue (USD) | | Description | Also known as the "top-line cost", this is the sum of Media Costs plus any additional costs factored into the price of running campaigns (such as partner costs, data costs, and agency markups). Revenue is calculated based on the revenue model set for line items | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostUSD** \| \| --- \| \| \\| Field label \\| Media cost (USD) \\| \\| --- \\| --- \\| \\| Description \\| The raw cost for impressions purchased from an exchange \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost (USD) \| \| Description \| The raw cost for impressions purchased from an exchange \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostUSD** | | \| Field label \| Media cost (USD) \| \| --- \| --- \| \| Description \| The raw cost for impressions purchased from an exchange \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost (USD) | | Description | The raw cost for impressions purchased from an exchange | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| totalMediaCostUSD** \| \| --- \| \| \\| Field label \\| Total media cost (USD) \\| \\| --- \\| --- \\| \\| Description \\| The total media cost is the combined price for buying impressions (media cost) and using any third-party audience segment data (data cost) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Total media cost (USD) \| \| Description \| The total media cost is the combined price for buying impressions (media cost) and using any third-party audience segment data (data cost) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | totalMediaCostUSD** | | \| Field label \| Total media cost (USD) \| \| --- \| --- \| \| Description \| The total media cost is the combined price for buying impressions (media cost) and using any third-party audience segment data (data cost) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Total media cost (USD) | | Description | The total media cost is the combined price for buying impressions (media cost) and using any third-party audience segment data (data cost) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| billableCostUSD** \| \| --- \| \| \\| Field label \\| Billable cost (USD) \\| \\| --- \\| --- \\| \\| Description \\| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Billable cost (USD) \| \| Description \| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | billableCostUSD** | | \| Field label \| Billable cost (USD) \| \| --- \| --- \| \| Description \| The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Billable cost (USD) | | Description | The amount of money charged to partners for using Display & Video 360. This is calculated as the sum of media cost and one or more types of partner costs (for example, CPM fee 1, CPM fee 2, Media fee 1, and/or Media fee 2), depending on the partner's configuration | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitUSD** \| \| --- \| \| \\| Field label \\| Profit (USD) \\| \\| --- \\| --- \\| \\| Description \\| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit (USD) \| \| Description \| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitUSD** | | \| Field label \| Profit (USD) \| \| --- \| --- \| \| Description \| The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit (USD) | | Description | The difference between how much you charged and your costs for running a campaign, calculated as the difference of Revenue - Total Media Cost - Agency markup (if applicable, also known as "Profit margin fees"). This is sometimes also called "net income." | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPAUSD** \| \| --- \| \| \\| Field label \\| Media eCPA (USD) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPAUSD** | | \| Field label \| Media eCPA (USD) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPAPCUSD** \| \| --- \| \| \\| Field label \\| Media eCPA (PC) (USD) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA (PC) (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPAPCUSD** | | \| Field label \| Media eCPA (PC) (USD) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA (PC) (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPAPVUSD** \| \| --- \| \| \\| Field label \\| Media eCPA (PV) (USD) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA (PV) (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPAPVUSD** | | \| Field label \| Media eCPA (PV) (USD) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA (PV) (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPCUSD** \| \| --- \| \| \\| Field label \\| Media eCPC (USD) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPC (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPCUSD** | | \| Field label \| Media eCPC (USD) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPC (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPMUSD** \| \| --- \| \| \\| Field label \\| Media eCPM (USD) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPM (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPMUSD** | | \| Field label \| Media eCPM (USD) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPM (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### CAMPAIGN | \| campaign** \| \| --- \| \| \\| Field label \\| Campaign \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | campaign** | | \| Field label \| Campaign \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| campaignID** \| \| --- \| \| \\| Field label \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| The campaign ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign ID \| \| Description \| The campaign ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | campaignID** | | \| Field label \| Campaign ID \| \| --- \| --- \| \| Description \| The campaign ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign ID | | Description | The campaign ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CampaignDailyFrequency** \| \| --- \| \| \\| Field label \\| Campaign daily frequency \\| \\| --- \\| --- \\| \\| Description \\| Campaign daily frequency. Valid values include power-of-two ranges such as: "1" , "2" , "3 to 4" , "5 to 8" , "9 to 16", and so on \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign daily frequency \| \| Description \| Campaign daily frequency. Valid values include power-of-two ranges such as: "1" , "2" , "3 to 4" , "5 to 8" , "9 to 16", and so on \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CampaignDailyFrequency** | | \| Field label \| Campaign daily frequency \| \| --- \| --- \| \| Description \| Campaign daily frequency. Valid values include power-of-two ranges such as: "1" , "2" , "3 to 4" , "5 to 8" , "9 to 16", and so on \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign daily frequency | | Description | Campaign daily frequency. Valid values include power-of-two ranges such as: "1" , "2" , "3 to 4" , "5 to 8" , "9 to 16", and so on | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### CONVERSION PERFORMANCE | \| revenueECPA** \| \| --- \| \| \\| Field label \\| Revenue eCPA \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | revenueECPA** | | \| Field label \| Revenue eCPA \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPAPC** \| \| --- \| \| \\| Field label \\| Revenue eCPA (PC) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA (PC) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPAPC** | | \| Field label \| Revenue eCPA (PC) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA (PC) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPAPV** \| \| --- \| \| \\| Field label \\| Revenue eCPA (PV) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA (PV) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPAPV** | | \| Field label \| Revenue eCPA (PV) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA (PV) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPA** \| \| --- \| \| \\| Field label \\| Profit eCPA \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPA** | | \| Field label \| Profit eCPA \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPAPC** \| \| --- \| \| \\| Field label \\| Profit eCPA (PC) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA (PC) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPAPC** | | \| Field label \| Profit eCPA (PC) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA (PC) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPAPV** \| \| --- \| \| \\| Field label \\| Profit eCPA (PV) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA (PV) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPAPV** | | \| Field label \| Profit eCPA (PV) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA (PV) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### CONVERSION PERFORMANCE (ADVERTISER) | \| revenueECPAAdvertiser** \| \| --- \| \| \\| Field label \\| Revenue eCPA (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid, based on Revenue, calculated as the product of Revenue / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA (Advertiser) \| \| Description \| The average CPA you paid, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | revenueECPAAdvertiser** | | \| Field label \| Revenue eCPA (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA (Advertiser) | | Description | The average CPA you paid, based on Revenue, calculated as the product of Revenue / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPAPCAdvertiser** \| \| --- \| \| \\| Field label \\| Revenue eCPA (PC) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA (PC) (Advertiser) \| \| Description \| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPAPCAdvertiser** | | \| Field label \| Revenue eCPA (PC) (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA (PC) (Advertiser) | | Description | The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPAPVAdvertiser** \| \| --- \| \| \\| Field label \\| Revenue eCPA (PV) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA (PV) (Advertiser) \| \| Description \| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPAPVAdvertiser** | | \| Field label \| Revenue eCPA (PV) (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA (PV) (Advertiser) | | Description | The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPAAdvertiser** \| \| --- \| \| \\| Field label \\| Media cost eCPA (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPA (Advertiser) \| \| Description \| The average CPA you paid, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPAAdvertiser** | | \| Field label \| Media cost eCPA (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPA (Advertiser) | | Description | The average CPA you paid, based on the Media Cost spent, calculated as the product of Media Cost / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPAPCAdvertiser** \| \| --- \| \| \\| Field label \\| Media cost eCPA (PC) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPA (PC) (Advertiser) \| \| Description \| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPAPCAdvertiser** | | \| Field label \| Media cost eCPA (PC) (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPA (PC) (Advertiser) | | Description | The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPCPVAdvertiser** \| \| --- \| \| \\| Field label \\| Media cost eCPA (PV) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPA (PV) (Advertiser) \| \| Description \| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPCPVAdvertiser** | | \| Field label \| Media cost eCPA (PV) (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPA (PV) (Advertiser) | | Description | The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPAAdvertiser** \| \| --- \| \| \\| Field label \\| Profit eCPA (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid, based on the Profit earned, calculated as the product of Profit / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA (Advertiser) \| \| Description \| The average CPA you paid, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPAAdvertiser** | | \| Field label \| Profit eCPA (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA (Advertiser) | | Description | The average CPA you paid, based on the Profit earned, calculated as the product of Profit / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPAPCAdvertiser** \| \| --- \| \| \\| Field label \\| Profit eCPA (PC) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA (PC) (Advertiser) \| \| Description \| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPAPCAdvertiser** | | \| Field label \| Profit eCPA (PC) (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA (PC) (Advertiser) | | Description | The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPAPVAdvertiser** \| \| --- \| \| \\| Field label \\| Profit eCPA (PV) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA (PV) (Advertiser) \| \| Description \| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPAPVAdvertiser** | | \| Field label \| Profit eCPA (PV) (Advertiser) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA (PV) (Advertiser) | | Description | The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### CONVERSION PERFORMANCE (USD) | \| revenueECPAUSD** \| \| --- \| \| \\| Field label \\| Revenue eCPA (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid, based on Revenue, calculated as the product of Revenue / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA (USD) \| \| Description \| The average CPA you paid, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | revenueECPAUSD** | | \| Field label \| Revenue eCPA (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA (USD) | | Description | The average CPA you paid, based on Revenue, calculated as the product of Revenue / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPAPCUSD** \| \| --- \| \| \\| Field label \\| Revenue eCPA (PC) (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA (PC) (USD) \| \| Description \| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPAPCUSD** | | \| Field label \| Revenue eCPA (PC) (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA (PC) (USD) | | Description | The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPAPVUSD** \| \| --- \| \| \\| Field label \\| Revenue eCPA (PV) (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPA (PV) (USD) \| \| Description \| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPAPVUSD** | | \| Field label \| Revenue eCPA (PV) (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPA (PV) (USD) | | Description | The average CPA you paid for post-click conversions only, based on Revenue, calculated as the product of Revenue / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPAUSD** \| \| --- \| \| \\| Field label \\| Media cost eCPA (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPA (USD) \| \| Description \| The average CPA you paid, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPAUSD** | | \| Field label \| Media cost eCPA (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPA (USD) | | Description | The average CPA you paid, based on the Media Cost spent, calculated as the product of Media Cost / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPAPCUSD** \| \| --- \| \| \\| Field label \\| Media cost eCPA (PC) (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPA (PC) (USD) \| \| Description \| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPAPCUSD** | | \| Field label \| Media cost eCPA (PC) (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPA (PC) (USD) | | Description | The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPCPVUSD** \| \| --- \| \| \\| Field label \\| Media cost eCPA (PV) (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPA (PV) (USD) \| \| Description \| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPCPVUSD** | | \| Field label \| Media cost eCPA (PV) (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPA (PV) (USD) | | Description | The average CPA you paid for post-click conversions only, based on the Media Cost spent, calculated as the product of Media Cost / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPAUSD** \| \| --- \| \| \\| Field label \\| Profit eCPA (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid, based on the Profit earned, calculated as the product of Profit / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA (USD) \| \| Description \| The average CPA you paid, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPAUSD** | | \| Field label \| Profit eCPA (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA (USD) | | Description | The average CPA you paid, based on the Profit earned, calculated as the product of Profit / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPAPCUSD** \| \| --- \| \| \\| Field label \\| Profit eCPA (PC) (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA (PC) (USD) \| \| Description \| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPAPCUSD** | | \| Field label \| Profit eCPA (PC) (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA (PC) (USD) | | Description | The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPAPVUSD** \| \| --- \| \| \\| Field label \\| Profit eCPA (PV) (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPA (PV) (USD) \| \| Description \| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPAPVUSD** | | \| Field label \| Profit eCPA (PV) (USD) \| \| --- \| --- \| \| Description \| The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPA (PV) (USD) | | Description | The average CPA you paid for post-view conversions only, based on the Profit earned, calculated as the product of Profit / Conversions | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### CREATIVE | \| Creative** \| \| --- \| \| \\| Field label \\| Creative \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | Creative** | | \| Field label \| Creative \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CreativeID** \| \| --- \| \| \\| Field label \\| Creative ID \\| \\| --- \\| --- \\| \\| Description \\| Companion Creative ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative ID \| \| Description \| Companion Creative ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CreativeID** | | \| Field label \| Creative ID \| \| --- \| --- \| \| Description \| Companion Creative ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative ID | | Description | Companion Creative ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CreativeIntegrationCode** \| \| --- \| \| \\| Field label \\| Creative integration code \\| \\| --- \\| --- \\| \\| Description \\| An external identifier entered in the Basic Details section of a given creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative integration code \| \| Description \| An external identifier entered in the Basic Details section of a given creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CreativeIntegrationCode** | | \| Field label \| Creative integration code \| \| --- \| --- \| \| Description \| An external identifier entered in the Basic Details section of a given creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative integration code | | Description | An external identifier entered in the Basic Details section of a given creative | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CreativeType** \| \| --- \| \| \\| Field label \\| Creative type \\| \\| --- \\| --- \\| \\| Description \\| Creative type. Valid filter values include "IMAGE", "EXPANDABLE", and "VIDEO" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative type \| \| Description \| Creative type. Valid filter values include "IMAGE", "EXPANDABLE", and "VIDEO" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CreativeType** | | \| Field label \| Creative type \| \| --- \| --- \| \| Description \| Creative type. Valid filter values include "IMAGE", "EXPANDABLE", and "VIDEO" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative type | | Description | Creative type. Valid filter values include "IMAGE", "EXPANDABLE", and "VIDEO" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CreativeStatus** \| \| --- \| \| \\| Field label \\| Creative status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CreativeStatus** | | \| Field label \| Creative status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative status | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CreativeSize** \| \| --- \| \| \\| Field label \\| Creative size \\| \\| --- \\| --- \\| \\| Description \\| Creative dimension. Valid values take the format "WidthxHeight" such as "728x90" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative size \| \| Description \| Creative dimension. Valid values take the format "WidthxHeight" such as "728x90" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CreativeSize** | | \| Field label \| Creative size \| \| --- \| --- \| \| Description \| Creative dimension. Valid values take the format "WidthxHeight" such as "728x90" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative size | | Description | Creative dimension. Valid values take the format "WidthxHeight" such as "728x90" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CreativeHeight** \| \| --- \| \| \\| Field label \\| Creative height \\| \\| --- \\| --- \\| \\| Description \\| Creative height \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Creative height \| \| Description \| Creative height \| \| Field type \| dimension \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | CreativeHeight** | | \| Field label \| Creative height \| \| --- \| --- \| \| Description \| Creative height \| \| Field type \| dimension \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Creative height | | Description | Creative height | | Field type | dimension | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| CreativeWidth** \| \| --- \| \| \\| Field label \\| Creative width \\| \\| --- \\| --- \\| \\| Description \\| Creative width \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Creative width \| \| Description \| Creative width \| \| Field type \| dimension \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | CreativeWidth** | | \| Field label \| Creative width \| \| --- \| --- \| \| Description \| Creative width \| \| Field type \| dimension \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Creative width | | Description | Creative width | | Field type | dimension | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| CreativeSource** \| \| --- \| \| \\| Field label \\| Creative source \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative source \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CreativeSource** | | \| Field label \| Creative source \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Creative source | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### DATASOURCE | \| dataSourceName** \| \| --- \| \| \\| Field label \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| | | --- | | dataSourceName** | | \| Field label \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| | | Field label | Data source | | Description | The name of the source for this data, as listed on supermetrics.com/docs | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | Destinations | API, Data warehouse | | \| system_metadata.data_source_logins** \| \| --- \| \| \\| Field label \\| Data source logins \\| \\| --- \\| --- \\| \\| Description \\| The data source login accounts that were used to authenticate against the data source \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source logins \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.data_source_logins** | | \| Field label \| Data source logins \| \| --- \| --- \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Data source logins | | Description | The data source login accounts that were used to authenticate against the data source | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.data_source_login_owners** \| \| --- \| \| \\| Field label \\| Data source login owners \\| \\| --- \\| --- \\| \\| Description \\| The Supermetrics users that created the data source login connections \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source login owners \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.data_source_login_owners** | | \| Field label \| Data source login owners \| \| --- \| --- \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Data source login owners | | Description | The Supermetrics users that created the data source login connections | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | ### DEPRECATED | \| UserListTargeted** \| \| --- \| \| \\| Field label \\| User list (targeted) \\| \\| --- \\| --- \\| \\| Description \\| Attributed user list ID. Previously known as targeted user list. \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| 🚫 Deprecated \\| Deprecated on 2023-02-08 \\| \| \| Field label \| User list (targeted) \| \| Description \| Attributed user list ID. Previously known as targeted user list. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2023-02-08 \| | | --- | | UserListTargeted** | | \| Field label \| User list (targeted) \| \| --- \| --- \| \| Description \| Attributed user list ID. Previously known as targeted user list. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2023-02-08 \| | | Field label | User list (targeted) | | Description | Attributed user list ID. Previously known as targeted user list. | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | 🚫 Deprecated | Deprecated on 2023-02-08 | | \| ActivityStatus** \| \| --- \| \| \\| Field label \\| DV360 Activity status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| 🚫 Deprecated \\| Deprecated on 2019-07-17 \\| \| \| Field label \| DV360 Activity status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | ActivityStatus** | | \| Field label \| DV360 Activity status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | Field label | DV360 Activity status | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | 🚫 Deprecated | Deprecated on 2019-07-17 | | \| RegularChannelID** \| \| --- \| \| \\| Field label \\| Regular channel ID \\| \\| --- \\| --- \\| \\| Description \\| Regular channel ID. \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| 🚫 Deprecated \\| Deprecated on 2023-02-08 \\| \| \| Field label \| Regular channel ID \| \| Description \| Regular channel ID. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2023-02-08 \| | | RegularChannelID** | | \| Field label \| Regular channel ID \| \| --- \| --- \| \| Description \| Regular channel ID. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2023-02-08 \| | | Field label | Regular channel ID | | Description | Regular channel ID. | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | 🚫 Deprecated | Deprecated on 2023-02-08 | | \| VideoCompanionType** \| \| --- \| \| \\| Field label \\| Video companion type \\| \\| --- \\| --- \\| \\| Description \\| Video Companion Type. \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| 🚫 Deprecated \\| Deprecated on 2023-02-08 \\| \| \| Field label \| Video companion type \| \| Description \| Video Companion Type. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2023-02-08 \| | | VideoCompanionType** | | \| Field label \| Video companion type \| \| --- \| --- \| \| Description \| Video Companion Type. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2023-02-08 \| | | Field label | Video companion type | | Description | Video Companion Type. | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | 🚫 Deprecated | Deprecated on 2023-02-08 | | \| BrandsafeChannelID** \| \| --- \| \| \\| Field label \\| Brandsafe channel ID \\| \\| --- \\| --- \\| \\| Description \\| Brand safe channel ID. \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| 🚫 Deprecated \\| Deprecated on 2023-02-08 \\| \| \| Field label \| Brandsafe channel ID \| \| Description \| Brand safe channel ID. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2023-02-08 \| | | BrandsafeChannelID** | | \| Field label \| Brandsafe channel ID \| \| --- \| --- \| \| Description \| Brand safe channel ID. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2023-02-08 \| | | Field label | Brandsafe channel ID | | Description | Brand safe channel ID. | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | 🚫 Deprecated | Deprecated on 2023-02-08 | | \| FloodlightPixelID** \| \| --- \| \| \\| Field label \\| DV360 Activity ID \\| \\| --- \\| --- \\| \\| Description \\| DV360 activity ID. Equivalent to the DV360 activity option in the Pixel Load report. This filter will not affect other reports such as the General. Please use `Floodlight activity ID` instead of this field. \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| 🚫 Deprecated \\| Deprecated on 2019-07-17 \\| \| \| Field label \| DV360 Activity ID \| \| Description \| DV360 activity ID. Equivalent to the DV360 activity option in the Pixel Load report. This filter will not affect other reports such as the General. Please use `Floodlight activity ID` instead of this field. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | FloodlightPixelID** | | \| Field label \| DV360 Activity ID \| \| --- \| --- \| \| Description \| DV360 activity ID. Equivalent to the DV360 activity option in the Pixel Load report. This filter will not affect other reports such as the General. Please use `Floodlight activity ID` instead of this field. \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | Field label | DV360 Activity ID | | Description | DV360 activity ID. Equivalent to the DV360 activity option in the Pixel Load report. This filter will not affect other reports such as the General. Please use `Floodlight activity ID` instead of this field. | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | 🚫 Deprecated | Deprecated on 2019-07-17 | | \| Activity** \| \| --- \| \| \\| Field label \\| DV360 Activity \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| 🚫 Deprecated \\| Deprecated on 2019-07-17 \\| \| \| Field label \| DV360 Activity \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | Activity** | | \| Field label \| DV360 Activity \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | Field label | DV360 Activity | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | 🚫 Deprecated | Deprecated on 2019-07-17 | | \| Age** \| \| --- \| \| \\| Field label \\| Age \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.age](/apidocs/field-data-types#person) \\| \\| 🚫 Deprecated \\| Deprecated on 2019-07-17 \\| \| \| Field label \| Age \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | Age** | | \| Field label \| Age \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | Field label | Age | | Field type | dimension | | Data type | [string.person.age](/apidocs/field-data-types#person) | | 🚫 Deprecated | Deprecated on 2019-07-17 | | \| Gender** \| \| --- \| \| \\| Field label \\| Gender \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.gender](/apidocs/field-data-types#person) \\| \\| 🚫 Deprecated \\| Deprecated on 2019-07-17 \\| \| \| Field label \| Gender \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | Gender** | | \| Field label \| Gender \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| \| 🚫 Deprecated \| Deprecated on 2019-07-17 \| | | Field label | Gender | | Field type | dimension | | Data type | [string.person.gender](/apidocs/field-data-types#person) | | 🚫 Deprecated | Deprecated on 2019-07-17 | ### DEVICE | \| DeviceMakeMobile** \| \| --- \| \| \\| Field label \\| Device make \\| \\| --- \\| --- \\| \\| Description \\| Device make ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device make \| \| Description \| Device make ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | DeviceMakeMobile** | | \| Field label \| Device make \| \| --- \| --- \| \| Description \| Device make ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Device make | | Description | Device make ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DeviceModelMobile** \| \| --- \| \| \\| Field label \\| Device model \\| \\| --- \\| --- \\| \\| Description \\| Device model ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device model \| \| Description \| Device model ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DeviceModelMobile** | | \| Field label \| Device model \| \| --- \| --- \| \| Description \| Device model ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Device model | | Description | Device model ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DeviceTypeMobile** \| \| --- \| \| \\| Field label \\| Device type \\| \\| --- \\| --- \\| \\| Description \\| Device type ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Device type \| \| Description \| Device type ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DeviceTypeMobile** | | \| Field label \| Device type \| \| --- \| --- \| \| Description \| Device type ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Device type | | Description | Device type ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| OS** \| \| --- \| \| \\| Field label \\| Operating system \\| \\| --- \\| --- \\| \\| Description \\| Operating system ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Operating system \| \| Description \| Operating system ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | OS** | | \| Field label \| Operating system \| \| --- \| --- \| \| Description \| Operating system ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Operating system | | Description | Operating system ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| Browser** \| \| --- \| \| \\| Field label \\| Browser \\| \\| --- \\| --- \\| \\| Description \\| Browser ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Browser \| \| Description \| Browser ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Browser** | | \| Field label \| Browser \| \| --- \| --- \| \| Description \| Browser ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Browser | | Description | Browser ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| Carrier** \| \| --- \| \| \\| Field label \\| Carrier \\| \\| --- \\| --- \\| \\| Description \\| Carrier or ISP ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Carrier \| \| Description \| Carrier or ISP ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Carrier** | | \| Field label \| Carrier \| \| --- \| --- \| \| Description \| Carrier or ISP ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Carrier | | Description | Carrier or ISP ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CarrierName** \| \| --- \| \| \\| Field label \\| Carrier name \\| \\| --- \\| --- \\| \\| Description \\| Name of ISP or Carrier \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Carrier name \| \| Description \| Name of ISP or Carrier \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CarrierName** | | \| Field label \| Carrier name \| \| --- \| --- \| \| Description \| Name of ISP or Carrier \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Carrier name | | Description | Name of ISP or Carrier | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### FEES | \| dataCost** \| \| --- \| \| \\| Field label \\| Data fees \\| \\| --- \\| --- \\| \\| Description \\| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Data fees \| \| Description \| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | dataCost** | | \| Field label \| Data fees \| \| --- \| --- \| \| Description \| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Data fees | | Description | The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee1** \| \| --- \| \| \\| Field label \\| CPM fee (1) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 1 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (1) \| \| Description \| CPM fee 1 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee1** | | \| Field label \| CPM fee (1) \| \| --- \| --- \| \| Description \| CPM fee 1 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (1) | | Description | CPM fee 1 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee2** \| \| --- \| \| \\| Field label \\| CPM fee (2) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 2 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (2) \| \| Description \| CPM fee 2 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee2** | | \| Field label \| CPM fee (2) \| \| --- \| --- \| \| Description \| CPM fee 2 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (2) | | Description | CPM fee 2 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee3** \| \| --- \| \| \\| Field label \\| CPM fee (3) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 3 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (3) \| \| Description \| CPM fee 3 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee3** | | \| Field label \| CPM fee (3) \| \| --- \| --- \| \| Description \| CPM fee 3 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (3) | | Description | CPM fee 3 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee4** \| \| --- \| \| \\| Field label \\| CPM fee (4) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 4 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (4) \| \| Description \| CPM fee 4 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee4** | | \| Field label \| CPM fee (4) \| \| --- \| --- \| \| Description \| CPM fee 4 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (4) | | Description | CPM fee 4 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee5** \| \| --- \| \| \\| Field label \\| CPM fee (5) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 5 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (5) \| \| Description \| CPM fee 5 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee5** | | \| Field label \| CPM fee (5) \| \| --- \| --- \| \| Description \| CPM fee 5 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (5) | | Description | CPM fee 5 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee1** \| \| --- \| \| \\| Field label \\| Media fee (1) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 1 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (1) \| \| Description \| Media fee 1 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee1** | | \| Field label \| Media fee (1) \| \| --- \| --- \| \| Description \| Media fee 1 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (1) | | Description | Media fee 1 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee2** \| \| --- \| \| \\| Field label \\| Media fee (2) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 2 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (2) \| \| Description \| Media fee 2 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee2** | | \| Field label \| Media fee (2) \| \| --- \| --- \| \| Description \| Media fee 2 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (2) | | Description | Media fee 2 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee3** \| \| --- \| \| \\| Field label \\| Media fee (3) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 3 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (3) \| \| Description \| Media fee 3 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee3** | | \| Field label \| Media fee (3) \| \| --- \| --- \| \| Description \| Media fee 3 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (3) | | Description | Media fee 3 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee4** \| \| --- \| \| \\| Field label \\| Media fee (4) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 4 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (4) \| \| Description \| Media fee 4 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee4** | | \| Field label \| Media fee (4) \| \| --- \| --- \| \| Description \| Media fee 4 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (4) | | Description | Media fee 4 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee5** \| \| --- \| \| \\| Field label \\| Media fee (5) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 5 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (5) \| \| Description \| Media fee 5 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee5** | | \| Field label \| Media fee (5) \| \| --- \| --- \| \| Description \| Media fee 5 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (5) | | Description | Media fee 5 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| platformFee** \| \| --- \| \| \\| Field label \\| Platform fee \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Platform fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | platformFee** | | \| Field label \| Platform fee \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Platform fee | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| platformFeeRate** \| \| --- \| \| \\| Field label \\| Platform fee rate \\| \\| --- \\| --- \\| \\| Description \\| Platform fee rate \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Platform fee rate \| \| Description \| Platform fee rate \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | platformFeeRate** | | \| Field label \| Platform fee rate \| \| --- \| --- \| \| Description \| Platform fee rate \| \| Field type \| metric \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Platform fee rate | | Description | Platform fee rate | | Field type | metric | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | ### FEES (ADVERTISER) | \| dataCostAdvertiser** \| \| --- \| \| \\| Field label \\| Data fees (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Data fees (Advertiser) \| \| Description \| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | dataCostAdvertiser** | | \| Field label \| Data fees (Advertiser) \| \| --- \| --- \| \| Description \| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Data fees (Advertiser) | | Description | The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee1Advertiser** \| \| --- \| \| \\| Field label \\| CPM fee (1) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 1 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (1) (Advertiser) \| \| Description \| CPM fee 1 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee1Advertiser** | | \| Field label \| CPM fee (1) (Advertiser) \| \| --- \| --- \| \| Description \| CPM fee 1 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (1) (Advertiser) | | Description | CPM fee 1 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee2Advertiser** \| \| --- \| \| \\| Field label \\| CPM fee (2) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 2 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (2) (Advertiser) \| \| Description \| CPM fee 2 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee2Advertiser** | | \| Field label \| CPM fee (2) (Advertiser) \| \| --- \| --- \| \| Description \| CPM fee 2 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (2) (Advertiser) | | Description | CPM fee 2 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee3Advertiser** \| \| --- \| \| \\| Field label \\| CPM fee (3) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 3 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (3) (Advertiser) \| \| Description \| CPM fee 3 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee3Advertiser** | | \| Field label \| CPM fee (3) (Advertiser) \| \| --- \| --- \| \| Description \| CPM fee 3 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (3) (Advertiser) | | Description | CPM fee 3 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee4Advertiser** \| \| --- \| \| \\| Field label \\| CPM fee (4) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 4 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (4) (Advertiser) \| \| Description \| CPM fee 4 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee4Advertiser** | | \| Field label \| CPM fee (4) (Advertiser) \| \| --- \| --- \| \| Description \| CPM fee 4 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (4) (Advertiser) | | Description | CPM fee 4 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee5Advertiser** \| \| --- \| \| \\| Field label \\| CPM fee (5) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 5 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (5) (Advertiser) \| \| Description \| CPM fee 5 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee5Advertiser** | | \| Field label \| CPM fee (5) (Advertiser) \| \| --- \| --- \| \| Description \| CPM fee 5 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (5) (Advertiser) | | Description | CPM fee 5 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee1Advertiser** \| \| --- \| \| \\| Field label \\| Media fee (1) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 1 (Advertiser) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (1) (Advertiser) \| \| Description \| Media fee 1 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee1Advertiser** | | \| Field label \| Media fee (1) (Advertiser) \| \| --- \| --- \| \| Description \| Media fee 1 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (1) (Advertiser) | | Description | Media fee 1 (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee2Advertiser** \| \| --- \| \| \\| Field label \\| Media fee (2) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 2 (Advertiser) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (2) (Advertiser) \| \| Description \| Media fee 2 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee2Advertiser** | | \| Field label \| Media fee (2) (Advertiser) \| \| --- \| --- \| \| Description \| Media fee 2 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (2) (Advertiser) | | Description | Media fee 2 (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee3Advertiser** \| \| --- \| \| \\| Field label \\| Media fee (3) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 3 (Advertiser) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (3) (Advertiser) \| \| Description \| Media fee 3 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee3Advertiser** | | \| Field label \| Media fee (3) (Advertiser) \| \| --- \| --- \| \| Description \| Media fee 3 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (3) (Advertiser) | | Description | Media fee 3 (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee4Advertiser** \| \| --- \| \| \\| Field label \\| Media fee (4) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 4 (Advertiser) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (4) (Advertiser) \| \| Description \| Media fee 4 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee4Advertiser** | | \| Field label \| Media fee (4) (Advertiser) \| \| --- \| --- \| \| Description \| Media fee 4 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (4) (Advertiser) | | Description | Media fee 4 (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee5Advertiser** \| \| --- \| \| \\| Field label \\| Media fee (5) (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 5 (Advertiser) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (5) (Advertiser) \| \| Description \| Media fee 5 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee5Advertiser** | | \| Field label \| Media fee (5) (Advertiser) \| \| --- \| --- \| \| Description \| Media fee 5 (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (5) (Advertiser) | | Description | Media fee 5 (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| platformFeeAdvertiser** \| \| --- \| \| \\| Field label \\| Platform fee (Advertiser) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Platform fee (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | platformFeeAdvertiser** | | \| Field label \| Platform fee (Advertiser) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Platform fee (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| customFee1Advertiser** \| \| --- \| \| \\| Field label \\| Custom Fee 1 (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| First custom fee in the advertiser's currency \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Custom Fee 1 (Advertiser) \| \| Description \| First custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | customFee1Advertiser** | | \| Field label \| Custom Fee 1 (Advertiser) \| \| --- \| --- \| \| Description \| First custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Custom Fee 1 (Advertiser) | | Description | First custom fee in the advertiser's currency | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| customFee2Advertiser** \| \| --- \| \| \\| Field label \\| Custom Fee 2 (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Second custom fee in the advertiser's currency \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Custom Fee 2 (Advertiser) \| \| Description \| Second custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | customFee2Advertiser** | | \| Field label \| Custom Fee 2 (Advertiser) \| \| --- \| --- \| \| Description \| Second custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Custom Fee 2 (Advertiser) | | Description | Second custom fee in the advertiser's currency | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| customFee3Advertiser** \| \| --- \| \| \\| Field label \\| Custom Fee 3 (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Third custom fee in the advertiser's currency \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Custom Fee 3 (Advertiser) \| \| Description \| Third custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | customFee3Advertiser** | | \| Field label \| Custom Fee 3 (Advertiser) \| \| --- \| --- \| \| Description \| Third custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Custom Fee 3 (Advertiser) | | Description | Third custom fee in the advertiser's currency | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| customFee4Advertiser** \| \| --- \| \| \\| Field label \\| Custom Fee 4 (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Fourth custom fee in the advertiser's currency \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Custom Fee 4 (Advertiser) \| \| Description \| Fourth custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | customFee4Advertiser** | | \| Field label \| Custom Fee 4 (Advertiser) \| \| --- \| --- \| \| Description \| Fourth custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Custom Fee 4 (Advertiser) | | Description | Fourth custom fee in the advertiser's currency | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| customFee5Advertiser** \| \| --- \| \| \\| Field label \\| Custom Fee 5 (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| Fifth custom fee in the advertiser's currency \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Custom Fee 5 (Advertiser) \| \| Description \| Fifth custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | customFee5Advertiser** | | \| Field label \| Custom Fee 5 (Advertiser) \| \| --- \| --- \| \| Description \| Fifth custom fee in the advertiser's currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Custom Fee 5 (Advertiser) | | Description | Fifth custom fee in the advertiser's currency | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### FEES (USD) | \| dataCostUSD** \| \| --- \| \| \\| Field label \\| Data fees (USD) \\| \\| --- \\| --- \\| \\| Description \\| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Data fees (USD) \| \| Description \| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | dataCostUSD** | | \| Field label \| Data fees (USD) \| \| --- \| --- \| \| Description \| The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Data fees (USD) | | Description | The costs for using third-party audience segment data, based on the third-party audience lists targeted by your line items | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee1USD** \| \| --- \| \| \\| Field label \\| CPM fee (1) (USD) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 1 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (1) (USD) \| \| Description \| CPM fee 1 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee1USD** | | \| Field label \| CPM fee (1) (USD) \| \| --- \| --- \| \| Description \| CPM fee 1 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (1) (USD) | | Description | CPM fee 1 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee2USD** \| \| --- \| \| \\| Field label \\| CPM fee (2) (USD) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 2 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (2) (USD) \| \| Description \| CPM fee 2 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee2USD** | | \| Field label \| CPM fee (2) (USD) \| \| --- \| --- \| \| Description \| CPM fee 2 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (2) (USD) | | Description | CPM fee 2 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee3USD** \| \| --- \| \| \\| Field label \\| CPM fee (3) (USD) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 3 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (3) (USD) \| \| Description \| CPM fee 3 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee3USD** | | \| Field label \| CPM fee (3) (USD) \| \| --- \| --- \| \| Description \| CPM fee 3 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (3) (USD) | | Description | CPM fee 3 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee4USD** \| \| --- \| \| \\| Field label \\| CPM fee (4) (USD) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 4 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (4) (USD) \| \| Description \| CPM fee 4 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee4USD** | | \| Field label \| CPM fee (4) (USD) \| \| --- \| --- \| \| Description \| CPM fee 4 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (4) (USD) | | Description | CPM fee 4 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| CPMfee5USD** \| \| --- \| \| \\| Field label \\| CPM fee (5) (USD) \\| \\| --- \\| --- \\| \\| Description \\| CPM fee 5 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM fee (5) (USD) \| \| Description \| CPM fee 5 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | CPMfee5USD** | | \| Field label \| CPM fee (5) (USD) \| \| --- \| --- \| \| Description \| CPM fee 5 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | CPM fee (5) (USD) | | Description | CPM fee 5 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee1USD** \| \| --- \| \| \\| Field label \\| Media fee (1) (USD) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 1 (USD) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (1) (USD) \| \| Description \| Media fee 1 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee1USD** | | \| Field label \| Media fee (1) (USD) \| \| --- \| --- \| \| Description \| Media fee 1 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (1) (USD) | | Description | Media fee 1 (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee2USD** \| \| --- \| \| \\| Field label \\| Media fee (2) (USD) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 2 (USD) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (2) (USD) \| \| Description \| Media fee 2 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee2USD** | | \| Field label \| Media fee (2) (USD) \| \| --- \| --- \| \| Description \| Media fee 2 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (2) (USD) | | Description | Media fee 2 (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee3USD** \| \| --- \| \| \\| Field label \\| Media fee (3) (USD) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 3 (USD) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (3) (USD) \| \| Description \| Media fee 3 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee3USD** | | \| Field label \| Media fee (3) (USD) \| \| --- \| --- \| \| Description \| Media fee 3 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (3) (USD) | | Description | Media fee 3 (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee4USD** \| \| --- \| \| \\| Field label \\| Media fee (4) (USD) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 4 (USD) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (4) (USD) \| \| Description \| Media fee 4 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee4USD** | | \| Field label \| Media fee (4) (USD) \| \| --- \| --- \| \| Description \| Media fee 4 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (4) (USD) | | Description | Media fee 4 (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaFee5USD** \| \| --- \| \| \\| Field label \\| Media fee (5) (USD) \\| \\| --- \\| --- \\| \\| Description \\| Media fee 5 (USD) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media fee (5) (USD) \| \| Description \| Media fee 5 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaFee5USD** | | \| Field label \| Media fee (5) (USD) \| \| --- \| --- \| \| Description \| Media fee 5 (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media fee (5) (USD) | | Description | Media fee 5 (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| platformFeeUSD** \| \| --- \| \| \\| Field label \\| Platform fee (USD) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Platform fee (USD) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | platformFeeUSD** | | \| Field label \| Platform fee (USD) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Platform fee (USD) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### INSERTION | \| InsertionOrder** \| \| --- \| \| \\| Field label \\| Insertion order \\| \\| --- \\| --- \\| \\| Description \\| Name of the insertion order \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Insertion order \| \| Description \| Name of the insertion order \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | InsertionOrder** | | \| Field label \| Insertion order \| \| --- \| --- \| \| Description \| Name of the insertion order \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Insertion order | | Description | Name of the insertion order | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InsertionOrderID** \| \| --- \| \| \\| Field label \\| Insertion order ID \\| \\| --- \\| --- \\| \\| Description \\| Numeric ID value of the insertion order \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Insertion order ID \| \| Description \| Numeric ID value of the insertion order \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InsertionOrderID** | | \| Field label \| Insertion order ID \| \| --- \| --- \| \| Description \| Numeric ID value of the insertion order \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Insertion order ID | | Description | Numeric ID value of the insertion order | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| insertionOrderIntegrationCode** \| \| --- \| \| \\| Field label \\| Insertion order integration code \\| \\| --- \\| --- \\| \\| Description \\| The external identifier entered in the Basic Details section of a given insertion order \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Insertion order integration code \| \| Description \| The external identifier entered in the Basic Details section of a given insertion order \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | insertionOrderIntegrationCode** | | \| Field label \| Insertion order integration code \| \| --- \| --- \| \| Description \| The external identifier entered in the Basic Details section of a given insertion order \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Insertion order integration code | | Description | The external identifier entered in the Basic Details section of a given insertion order | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InsertionOrderStatus** \| \| --- \| \| \\| Field label \\| Insertion status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Insertion status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InsertionOrderStatus** | | \| Field label \| Insertion status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Insertion status | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### INTERACTIONS | \| impressions** \| \| --- \| \| \\| Field label \\| Impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions served \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Impressions \| \| Description \| The number of impressions served \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | impressions** | | \| Field label \| Impressions \| \| --- \| --- \| \| Description \| The number of impressions served \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Impressions | | Description | The number of impressions served | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| clicks** \| \| --- \| \| \\| Field label \\| Clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times a user has clicked on an ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Clicks \| \| Description \| The number of times a user has clicked on an ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | clicks** | | \| Field label \| Clicks \| \| --- \| --- \| \| Description \| The number of times a user has clicked on an ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Clicks | | Description | The number of times a user has clicked on an ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| totalConversions** \| \| --- \| \| \\| Field label \\| Total conversions \\| \\| --- \\| --- \\| \\| Description \\| The sum of all post-view and post-click conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Total conversions \| \| Description \| The sum of all post-view and post-click conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | totalConversions** | | \| Field label \| Total conversions \| \| --- \| --- \| \| Description \| The sum of all post-view and post-click conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Total conversions | | Description | The sum of all post-view and post-click conversions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| lastClicks** \| \| --- \| \| \\| Field label \\| Post-Click Conversions \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Post-Click Conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | lastClicks** | | \| Field label \| Post-Click Conversions \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Post-Click Conversions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| lastImpressions** \| \| --- \| \| \\| Field label \\| Post-View Conversions \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Post-View Conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | lastImpressions** | | \| Field label \| Post-View Conversions \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Post-View Conversions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| bidRequests** \| \| --- \| \| \\| Field label \\| Bid requests \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Bid requests \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | bidRequests** | | \| Field label \| Bid requests \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Bid requests | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| clickToPostClickConversionRate** \| \| --- \| \| \\| Field label \\| Click to post click conversion rate \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Click to post click conversion rate \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | clickToPostClickConversionRate** | | \| Field label \| Click to post click conversion rate \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Click to post click conversion rate | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| conversionsPerMile** \| \| --- \| \| \\| Field label \\| Conversions per mile \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions per mile \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | conversionsPerMile** | | \| Field label \| Conversions per mile \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions per mile | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| pixelLoads** \| \| --- \| \| \\| Field label \\| Floodlight impressions \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Floodlight impressions \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | pixelLoads** | | \| Field label \| Floodlight impressions \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Floodlight impressions | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| impressionsToConversionsRate** \| \| --- \| \| \\| Field label \\| Impressions to conversions rate \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Impressions to conversions rate \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | impressionsToConversionsRate** | | \| Field label \| Impressions to conversions rate \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Impressions to conversions rate | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | ### INVENTORY | \| InventorySource** \| \| --- \| \| \\| Field label \\| Inventory source \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory source \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | InventorySource** | | \| Field label \| Inventory source \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory source | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InventorySourceID** \| \| --- \| \| \\| Field label \\| Inventory source ID \\| \\| --- \\| --- \\| \\| Description \\| Inventory source ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory source ID \| \| Description \| Inventory source ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InventorySourceID** | | \| Field label \| Inventory source ID \| \| --- \| --- \| \| Description \| Inventory source ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory source ID | | Description | Inventory source ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InventoryFormat** \| \| --- \| \| \\| Field label \\| Inventory format \\| \\| --- \\| --- \\| \\| Description \\| Inventory format. Valid values include "IMAGE" and "EXPAND" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory format \| \| Description \| Inventory format. Valid values include "IMAGE" and "EXPAND" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InventoryFormat** | | \| Field label \| Inventory format \| \| --- \| --- \| \| Description \| Inventory format. Valid values include "IMAGE" and "EXPAND" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory format | | Description | Inventory format. Valid values include "IMAGE" and "EXPAND" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InventoryRateType** \| \| --- \| \| \\| Field label \\| Inventory rate type \\| \\| --- \\| --- \\| \\| Description \\| Inventory rate type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory rate type \| \| Description \| Inventory rate type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InventoryRateType** | | \| Field label \| Inventory rate type \| \| --- \| --- \| \| Description \| Inventory rate type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory rate type | | Description | Inventory rate type | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InventoryCommitmentType** \| \| --- \| \| \\| Field label \\| Inventory commitment type \\| \\| --- \\| --- \\| \\| Description \\| Inventory commitment type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory commitment type \| \| Description \| Inventory commitment type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InventoryCommitmentType** | | \| Field label \| Inventory commitment type \| \| --- \| --- \| \| Description \| Inventory commitment type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory commitment type | | Description | Inventory commitment type | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InventoryDeliveryMethod** \| \| --- \| \| \\| Field label \\| Inventory delivery method \\| \\| --- \\| --- \\| \\| Description \\| Inventory delivery method \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory delivery method \| \| Description \| Inventory delivery method \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InventoryDeliveryMethod** | | \| Field label \| Inventory delivery method \| \| --- \| --- \| \| Description \| Inventory delivery method \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory delivery method | | Description | Inventory delivery method | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InventorySourceGroup** \| \| --- \| \| \\| Field label \\| Inventory source group \\| \\| --- \\| --- \\| \\| Description \\| Inventory source group \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory source group \| \| Description \| Inventory source group \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InventorySourceGroup** | | \| Field label \| Inventory source group \| \| --- \| --- \| \| Description \| Inventory source group \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory source group | | Description | Inventory source group | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InventorySourceGroupId** \| \| --- \| \| \\| Field label \\| Inventory source group ID \\| \\| --- \\| --- \\| \\| Description \\| Inventory source group ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory source group ID \| \| Description \| Inventory source group ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InventorySourceGroupId** | | \| Field label \| Inventory source group ID \| \| --- \| --- \| \| Description \| Inventory source group ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory source group ID | | Description | Inventory source group ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InventorySourceType** \| \| --- \| \| \\| Field label \\| Inventory source type \\| \\| --- \\| --- \\| \\| Description \\| Inventory source type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Inventory source type \| \| Description \| Inventory source type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InventorySourceType** | | \| Field label \| Inventory source type \| \| --- \| --- \| \| Description \| Inventory source type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Inventory source type | | Description | Inventory source type | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### LINE ITEM | \| LineItem** \| \| --- \| \| \\| Field label \\| Line item \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | LineItem** | | \| Field label \| Line item \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Line item | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| LineItemID** \| \| --- \| \| \\| Field label \\| Line item ID \\| \\| --- \\| --- \\| \\| Description \\| Line item ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item ID \| \| Description \| Line item ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | LineItemID** | | \| Field label \| Line item ID \| \| --- \| --- \| \| Description \| Line item ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Line item ID | | Description | Line item ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| LineItemStatus** \| \| --- \| \| \\| Field label \\| Line item status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | LineItemStatus** | | \| Field label \| Line item status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Line item status | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| LineItemType** \| \| --- \| \| \\| Field label \\| Line item type \\| \\| --- \\| --- \\| \\| Description \\| Line item type. Valid filter values include "RTB", "RMX_NON_RTB", and "RTB_VIDEO" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item type \| \| Description \| Line item type. Valid filter values include "RTB", "RMX_NON_RTB", and "RTB_VIDEO" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | LineItemType** | | \| Field label \| Line item type \| \| --- \| --- \| \| Description \| Line item type. Valid filter values include "RTB", "RMX_NON_RTB", and "RTB_VIDEO" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Line item type | | Description | Line item type. Valid filter values include "RTB", "RMX_NON_RTB", and "RTB_VIDEO" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| LineItemLifetimeFreq** \| \| --- \| \| \\| Field label \\| Line item lifetime frequency \\| \\| --- \\| --- \\| \\| Description \\| Line item lifetime frequency. Valid filter values include power-of-two ranges, for example, "1" , "2" , "3 to 4" , "5 to 8" , "9 to 16", and so on \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item lifetime frequency \| \| Description \| Line item lifetime frequency. Valid filter values include power-of-two ranges, for example, "1" , "2" , "3 to 4" , "5 to 8" , "9 to 16", and so on \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | LineItemLifetimeFreq** | | \| Field label \| Line item lifetime frequency \| \| --- \| --- \| \| Description \| Line item lifetime frequency. Valid filter values include power-of-two ranges, for example, "1" , "2" , "3 to 4" , "5 to 8" , "9 to 16", and so on \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Line item lifetime frequency | | Description | Line item lifetime frequency. Valid filter values include power-of-two ranges, for example, "1" , "2" , "3 to 4" , "5 to 8" , "9 to 16", and so on | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| LineItemDailyFreq** \| \| --- \| \| \\| Field label \\| Line item daily frequency \\| \\| --- \\| --- \\| \\| Description \\| Line item daily frequency. Valid filter values include power-of-two ranges, for example, "1", "2" , "3 to 4" , "5 to 8" , "9 to 16" , ... \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item daily frequency \| \| Description \| Line item daily frequency. Valid filter values include power-of-two ranges, for example, "1", "2" , "3 to 4" , "5 to 8" , "9 to 16" , ... \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | LineItemDailyFreq** | | \| Field label \| Line item daily frequency \| \| --- \| --- \| \| Description \| Line item daily frequency. Valid filter values include power-of-two ranges, for example, "1", "2" , "3 to 4" , "5 to 8" , "9 to 16" , ... \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Line item daily frequency | | Description | Line item daily frequency. Valid filter values include power-of-two ranges, for example, "1", "2" , "3 to 4" , "5 to 8" , "9 to 16" , ... | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| LineItemPacingPercentage** \| \| --- \| \| \\| Field label \\| Line item pacing percentage \\| \\| --- \\| --- \\| \\| Description \\| The percentage of the assigned line item budget that is expected to be spent \\| \\| Field type \\| dimension \\| \\| Data type \\| [float.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Line item pacing percentage \| \| Description \| The percentage of the assigned line item budget that is expected to be spent \| \| Field type \| dimension \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | LineItemPacingPercentage** | | \| Field label \| Line item pacing percentage \| \| --- \| --- \| \| Description \| The percentage of the assigned line item budget that is expected to be spent \| \| Field type \| dimension \| \| Data type \| [float.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Line item pacing percentage | | Description | The percentage of the assigned line item budget that is expected to be spent | | Field type | dimension | | Data type | [float.number.percentage](/apidocs/field-data-types#number) | | \| LineItemIntegrationCode** \| \| --- \| \| \\| Field label \\| Line item integration code \\| \\| --- \\| --- \\| \\| Description \\| The external identifier entered in the Basic Details section of a given line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item integration code \| \| Description \| The external identifier entered in the Basic Details section of a given line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | LineItemIntegrationCode** | | \| Field label \| Line item integration code \| \| --- \| --- \| \| Description \| The external identifier entered in the Basic Details section of a given line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Line item integration code | | Description | The external identifier entered in the Basic Details section of a given line item | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| adPosition** \| \| --- \| \| \\| Field label \\| Ad position \\| \\| --- \\| --- \\| \\| Description \\| Ad position. Valid values include "ABOVE_THE_FOLD" and "BELOW_THE_FOLD" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad position \| \| Description \| Ad position. Valid values include "ABOVE_THE_FOLD" and "BELOW_THE_FOLD" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | adPosition** | | \| Field label \| Ad position \| \| --- \| --- \| \| Description \| Ad position. Valid values include "ABOVE_THE_FOLD" and "BELOW_THE_FOLD" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad position | | Description | Ad position. Valid values include "ABOVE_THE_FOLD" and "BELOW_THE_FOLD" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### LOCATION | \| City** \| \| --- \| \| \\| Field label \\| City \\| \\| --- \\| --- \\| \\| Description \\| City name, for example "Seattle" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.city](/apidocs/field-data-types#geographical) \\| \| \| Field label \| City \| \| Description \| City name, for example "Seattle" \| \| Field type \| dimension \| \| Data type \| [string.geo.city](/apidocs/field-data-types#geographical) \| | | --- | | City** | | \| Field label \| City \| \| --- \| --- \| \| Description \| City name, for example "Seattle" \| \| Field type \| dimension \| \| Data type \| [string.geo.city](/apidocs/field-data-types#geographical) \| | | Field label | City | | Description | City name, for example "Seattle" | | Field type | dimension | | Data type | [string.geo.city](/apidocs/field-data-types#geographical) | | \| CityID** \| \| --- \| \| \\| Field label \\| City ID \\| \\| --- \\| --- \\| \\| Description \\| The id for the city, for example, "1027744" for Seattle \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| City ID \| \| Description \| The id for the city, for example, "1027744" for Seattle \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CityID** | | \| Field label \| City ID \| \| --- \| --- \| \| Description \| The id for the city, for example, "1027744" for Seattle \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | City ID | | Description | The id for the city, for example, "1027744" for Seattle | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| Region** \| \| --- \| \| \\| Field label \\| Region \\| \\| --- \\| --- \\| \\| Description \\| The id for the region, for example, "20267" for ES-A \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.region](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Region \| \| Description \| The id for the region, for example, "20267" for ES-A \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| | | Region** | | \| Field label \| Region \| \| --- \| --- \| \| Description \| The id for the region, for example, "20267" for ES-A \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| | | Field label | Region | | Description | The id for the region, for example, "20267" for ES-A | | Field type | dimension | | Data type | [string.geo.region](/apidocs/field-data-types#geographical) | | \| RegionID** \| \| --- \| \| \\| Field label \\| Region ID \\| \\| --- \\| --- \\| \\| Description \\| The id for the region, for example, "20267" for ES-A \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Region ID \| \| Description \| The id for the region, for example, "20267" for ES-A \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | RegionID** | | \| Field label \| Region ID \| \| --- \| --- \| \| Description \| The id for the region, for example, "20267" for ES-A \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Region ID | | Description | The id for the region, for example, "20267" for ES-A | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DMA** \| \| --- \| \| \\| Field label \\| DMA \\| \\| --- \\| --- \\| \\| Description \\| FILTER_TRUEVIEW_DMA \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| DMA \| \| Description \| FILTER_TRUEVIEW_DMA \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | DMA** | | \| Field label \| DMA \| \| --- \| --- \| \| Description \| FILTER_TRUEVIEW_DMA \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | DMA | | Description | FILTER_TRUEVIEW_DMA | | Field type | dimension | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| DMAcode** \| \| --- \| \| \\| Field label \\| DMA code \\| \\| --- \\| --- \\| \\| Description \\| The DMA code for this geo location, for example, "510" \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| DMA code \| \| Description \| The DMA code for this geo location, for example, "510" \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | DMAcode** | | \| Field label \| DMA code \| \| --- \| --- \| \| Description \| The DMA code for this geo location, for example, "510" \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | DMA code | | Description | The DMA code for this geo location, for example, "510" | | Field type | dimension | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| Country** \| \| --- \| \| \\| Field label \\| Country \\| \\| --- \\| --- \\| \\| Description \\| ISO-3166 alpha-2 country code for this geo location, for example, "US" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country \| \| Description \| ISO-3166 alpha-2 country code for this geo location, for example, "US" \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| | | Country** | | \| Field label \| Country \| \| --- \| --- \| \| Description \| ISO-3166 alpha-2 country code for this geo location, for example, "US" \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| | | Field label | Country | | Description | ISO-3166 alpha-2 country code for this geo location, for example, "US" | | Field type | dimension | | Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) | | \| GeoMobile** \| \| --- \| \| \\| Field label \\| Geo \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Geo \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | GeoMobile** | | \| Field label \| Geo \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Geo | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### OTHER METRICS | \| UniqueVisitorsCookies** \| \| --- \| \| \\| Field label \\| Unique visitor cookies \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique visitor cookies \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | UniqueVisitorsCookies** | | \| Field label \| Unique visitor cookies \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unique visitor cookies | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| ReachAverageImpressionFrequency** \| \| --- \| \| \\| Field label \\| Average number of impressions per cookie \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Average number of impressions per cookie \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | ReachAverageImpressionFrequency** | | \| Field label \| Average number of impressions per cookie \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Average number of impressions per cookie | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| ReachImpressionsReach** \| \| --- \| \| \\| Field label \\| Number of user cookies reached \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Number of user cookies reached \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | ReachImpressionsReach** | | \| Field label \| Number of user cookies reached \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Number of user cookies reached | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| UniqueReachAverageImpressionFrequency** \| \| --- \| \| \\| Field label \\| Unique reach: average impression frequency \\| \\| --- \\| --- \\| \\| Description \\| The average frequency at which an ad is seen by unique users (across devices) during the reporting period, based on unique cookies, mobile device IDs, and aggregated sign-in data \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Unique reach: average impression frequency \| \| Description \| The average frequency at which an ad is seen by unique users (across devices) during the reporting period, based on unique cookies, mobile device IDs, and aggregated sign-in data \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | UniqueReachAverageImpressionFrequency** | | \| Field label \| Unique reach: average impression frequency \| \| --- \| --- \| \| Description \| The average frequency at which an ad is seen by unique users (across devices) during the reporting period, based on unique cookies, mobile device IDs, and aggregated sign-in data \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | Field label | Unique reach: average impression frequency | | Description | The average frequency at which an ad is seen by unique users (across devices) during the reporting period, based on unique cookies, mobile device IDs, and aggregated sign-in data | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) | | \| UniqueReachTotalReach** \| \| --- \| \| \\| Field label \\| Unique reach total reach \\| \\| --- \\| --- \\| \\| Description \\| The estimated number of unique users (across devices) who saw or clicked an ad during the reporting period \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Unique reach total reach \| \| Description \| The estimated number of unique users (across devices) who saw or clicked an ad during the reporting period \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | UniqueReachTotalReach** | | \| Field label \| Unique reach total reach \| \| --- \| --- \| \| Description \| The estimated number of unique users (across devices) who saw or clicked an ad during the reporting period \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | Field label | Unique reach total reach | | Description | The estimated number of unique users (across devices) who saw or clicked an ad during the reporting period | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) | | \| UniqueReachImpressionReach** \| \| --- \| \| \\| Field label \\| Unique reach impression reach \\| \\| --- \\| --- \\| \\| Description \\| The estimated number of unique users (across devices) who saw an ad during the reporting period \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Unique reach impression reach \| \| Description \| The estimated number of unique users (across devices) who saw an ad during the reporting period \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | UniqueReachImpressionReach** | | \| Field label \| Unique reach impression reach \| \| --- \| --- \| \| Description \| The estimated number of unique users (across devices) who saw an ad during the reporting period \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | Field label | Unique reach impression reach | | Description | The estimated number of unique users (across devices) who saw an ad during the reporting period | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) | ### PARTNER | \| Partner** \| \| --- \| \| \\| Field label \\| Partner \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Partner \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | Partner** | | \| Field label \| Partner \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Partner | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| PartnerID** \| \| --- \| \| \\| Field label \\| Partner ID \\| \\| --- \\| --- \\| \\| Description \\| Partner ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Partner ID \| \| Description \| Partner ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | PartnerID** | | \| Field label \| Partner ID \| \| --- \| --- \| \| Description \| Partner ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Partner ID | | Description | Partner ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| PartnerStatus** \| \| --- \| \| \\| Field label \\| Partner status \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Partner status \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | PartnerStatus** | | \| Field label \| Partner status \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Partner status | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| PartnerCurrency** \| \| --- \| \| \\| Field label \\| Partner currency \\| \\| --- \\| --- \\| \\| Description \\| Partner currency. ISO 4217 three-letter currency code is used for filter value for US Dollars \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.currency.code](/apidocs/field-data-types#currency) \\| \| \| Field label \| Partner currency \| \| Description \| Partner currency. ISO 4217 three-letter currency code is used for filter value for US Dollars \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| | | PartnerCurrency** | | \| Field label \| Partner currency \| \| --- \| --- \| \| Description \| Partner currency. ISO 4217 three-letter currency code is used for filter value for US Dollars \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| | | Field label | Partner currency | | Description | Partner currency. ISO 4217 three-letter currency code is used for filter value for US Dollars | | Field type | dimension | | Data type | [string.currency.code](/apidocs/field-data-types#currency) | ### PERFORMANCE | \| billableImpressions** \| \| --- \| \| \\| Field label \\| Billable impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions that reached the intended or guaranteed audience \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Billable impressions \| \| Description \| The number of impressions that reached the intended or guaranteed audience \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | --- | | billableImpressions** | | \| Field label \| Billable impressions \| \| --- \| --- \| \| Description \| The number of impressions that reached the intended or guaranteed audience \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Billable impressions | | Description | The number of impressions that reached the intended or guaranteed audience | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| CTR** \| \| --- \| \| \\| Field label \\| CTR \\| \\| --- \\| --- \\| \\| Description \\| The number of clicks on an ad divided by the number of impressions delivered for an ad, expressed as a percentage \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| CTR \| \| Description \| The number of clicks on an ad divided by the number of impressions delivered for an ad, expressed as a percentage \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | CTR** | | \| Field label \| CTR \| \| --- \| --- \| \| Description \| The number of clicks on an ad divided by the number of impressions delivered for an ad, expressed as a percentage \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | CTR | | Description | The number of clicks on an ad divided by the number of impressions delivered for an ad, expressed as a percentage | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| revenueECPC** \| \| --- \| \| \\| Field label \\| Revenue eCPC \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPC \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPC** | | \| Field label \| Revenue eCPC \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPC | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPM** \| \| --- \| \| \\| Field label \\| Revenue eCPM \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPM \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPM** | | \| Field label \| Revenue eCPM \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPM | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPC** \| \| --- \| \| \\| Field label \\| Profit eCPC \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPC \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPC** | | \| Field label \| Profit eCPC \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPC | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPM** \| \| --- \| \| \\| Field label \\| Profit eCPM \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPM \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPM** | | \| Field label \| Profit eCPM \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPM | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TotalMediaCostECPM** \| \| --- \| \| \\| Field label \\| Media cost eCPM \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPM \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TotalMediaCostECPM** | | \| Field label \| Media cost eCPM \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPM | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TotalMediaCostECPC** \| \| --- \| \| \\| Field label \\| Media cost eCPC \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPC \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TotalMediaCostECPC** | | \| Field label \| Media cost eCPC \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPC | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### PERFORMANCE (ADVERTISER) | \| revenueECPCAdvertiser** \| \| --- \| \| \\| Field label \\| Revenue eCPC (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPC you paid, based on Revenue, calculated as the product of Revenue / Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPC (Advertiser) \| \| Description \| The average CPC you paid, based on Revenue, calculated as the product of Revenue / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | revenueECPCAdvertiser** | | \| Field label \| Revenue eCPC (Advertiser) \| \| --- \| --- \| \| Description \| The average CPC you paid, based on Revenue, calculated as the product of Revenue / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPC (Advertiser) | | Description | The average CPC you paid, based on Revenue, calculated as the product of Revenue / Clicks | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPMAdvertiser** \| \| --- \| \| \\| Field label \\| Revenue eCPM (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPM you paid for impressions, based on Revenue, calculated as the product of Revenue / Impressions * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPM (Advertiser) \| \| Description \| The average CPM you paid for impressions, based on Revenue, calculated as the product of Revenue / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPMAdvertiser** | | \| Field label \| Revenue eCPM (Advertiser) \| \| --- \| --- \| \| Description \| The average CPM you paid for impressions, based on Revenue, calculated as the product of Revenue / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPM (Advertiser) | | Description | The average CPM you paid for impressions, based on Revenue, calculated as the product of Revenue / Impressions * 1000 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPCAdvertiser** \| \| --- \| \| \\| Field label \\| Media cost eCPC (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPC you paid, based on the Media Cost spent, calculated as the product of Media Cost / Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPC (Advertiser) \| \| Description \| The average CPC you paid, based on the Media Cost spent, calculated as the product of Media Cost / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPCAdvertiser** | | \| Field label \| Media cost eCPC (Advertiser) \| \| --- \| --- \| \| Description \| The average CPC you paid, based on the Media Cost spent, calculated as the product of Media Cost / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPC (Advertiser) | | Description | The average CPC you paid, based on the Media Cost spent, calculated as the product of Media Cost / Clicks | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPMAdvertiser** \| \| --- \| \| \\| Field label \\| Media cost eCPM (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPM you paid for impressions, based on the Media Cost spent, calculated as the product of Media Cost / Impressions * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPM (Advertiser) \| \| Description \| The average CPM you paid for impressions, based on the Media Cost spent, calculated as the product of Media Cost / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPMAdvertiser** | | \| Field label \| Media cost eCPM (Advertiser) \| \| --- \| --- \| \| Description \| The average CPM you paid for impressions, based on the Media Cost spent, calculated as the product of Media Cost / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPM (Advertiser) | | Description | The average CPM you paid for impressions, based on the Media Cost spent, calculated as the product of Media Cost / Impressions * 1000 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPCAdvertiser** \| \| --- \| \| \\| Field label \\| Profit eCPC (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPC you paid, based on the Profit earned, calculated as the product of Profit / Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPC (Advertiser) \| \| Description \| The average CPC you paid, based on the Profit earned, calculated as the product of Profit / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPCAdvertiser** | | \| Field label \| Profit eCPC (Advertiser) \| \| --- \| --- \| \| Description \| The average CPC you paid, based on the Profit earned, calculated as the product of Profit / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPC (Advertiser) | | Description | The average CPC you paid, based on the Profit earned, calculated as the product of Profit / Clicks | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPMAdvertiser** \| \| --- \| \| \\| Field label \\| Profit eCPM (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average CPM you paid for impressions, based on the Profit earned, calculated as the product of Profit / Impressions * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPM (Advertiser) \| \| Description \| The average CPM you paid for impressions, based on the Profit earned, calculated as the product of Profit / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPMAdvertiser** | | \| Field label \| Profit eCPM (Advertiser) \| \| --- \| --- \| \| Description \| The average CPM you paid for impressions, based on the Profit earned, calculated as the product of Profit / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPM (Advertiser) | | Description | The average CPM you paid for impressions, based on the Profit earned, calculated as the product of Profit / Impressions * 1000 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| clientCostAdvertiser** \| \| --- \| \| \\| Field label \\| Client cost (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The amount of money charged to the client to purchase impressions and deliver ads, in the advertiser currency \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Client cost (Advertiser) \| \| Description \| The amount of money charged to the client to purchase impressions and deliver ads, in the advertiser currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | clientCostAdvertiser** | | \| Field label \| Client cost (Advertiser) \| \| --- \| --- \| \| Description \| The amount of money charged to the client to purchase impressions and deliver ads, in the advertiser currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Client cost (Advertiser) | | Description | The amount of money charged to the client to purchase impressions and deliver ads, in the advertiser currency | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPAAdvertiser** \| \| --- \| \| \\| Field label \\| Media eCPA (Advertiser) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPAAdvertiser** | | \| Field label \| Media eCPA (Advertiser) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPAPCAdvertiser** \| \| --- \| \| \\| Field label \\| Media eCPA (PC) (Advertiser) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA (PC) (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPAPCAdvertiser** | | \| Field label \| Media eCPA (PC) (Advertiser) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA (PC) (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaECPAPVAdvertiser** \| \| --- \| \| \\| Field label \\| Media eCPA (PV) (Advertiser) \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media eCPA (PV) (Advertiser) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaECPAPVAdvertiser** | | \| Field label \| Media eCPA (PV) (Advertiser) \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media eCPA (PV) (Advertiser) | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### PERFORMANCE (USD) | \| revenueECPCUSD** \| \| --- \| \| \\| Field label \\| Revenue eCPC (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPC you paid, based on Revenue, calculated as the product of Revenue / Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPC (USD) \| \| Description \| The average CPC you paid, based on Revenue, calculated as the product of Revenue / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | revenueECPCUSD** | | \| Field label \| Revenue eCPC (USD) \| \| --- \| --- \| \| Description \| The average CPC you paid, based on Revenue, calculated as the product of Revenue / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPC (USD) | | Description | The average CPC you paid, based on Revenue, calculated as the product of Revenue / Clicks | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| revenueECPMUSD** \| \| --- \| \| \\| Field label \\| Revenue eCPM (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPM you paid for impressions, based on Revenue, calculated as the product of Revenue / Impressions * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue eCPM (USD) \| \| Description \| The average CPM you paid for impressions, based on Revenue, calculated as the product of Revenue / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | revenueECPMUSD** | | \| Field label \| Revenue eCPM (USD) \| \| --- \| --- \| \| Description \| The average CPM you paid for impressions, based on Revenue, calculated as the product of Revenue / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue eCPM (USD) | | Description | The average CPM you paid for impressions, based on Revenue, calculated as the product of Revenue / Impressions * 1000 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPCUSD** \| \| --- \| \| \\| Field label \\| Media cost eCPC (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPC you paid, based on the Media Cost spent, calculated as the product of Media Cost / Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPC (USD) \| \| Description \| The average CPC you paid, based on the Media Cost spent, calculated as the product of Media Cost / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPCUSD** | | \| Field label \| Media cost eCPC (USD) \| \| --- \| --- \| \| Description \| The average CPC you paid, based on the Media Cost spent, calculated as the product of Media Cost / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPC (USD) | | Description | The average CPC you paid, based on the Media Cost spent, calculated as the product of Media Cost / Clicks | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| mediaCostECPMUSD** \| \| --- \| \| \\| Field label \\| Media cost eCPM (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPM you paid for impressions, based on the Media Cost spent, calculated as the product of Media Cost / Impressions * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media cost eCPM (USD) \| \| Description \| The average CPM you paid for impressions, based on the Media Cost spent, calculated as the product of Media Cost / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | mediaCostECPMUSD** | | \| Field label \| Media cost eCPM (USD) \| \| --- \| --- \| \| Description \| The average CPM you paid for impressions, based on the Media Cost spent, calculated as the product of Media Cost / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Media cost eCPM (USD) | | Description | The average CPM you paid for impressions, based on the Media Cost spent, calculated as the product of Media Cost / Impressions * 1000 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPCUSD** \| \| --- \| \| \\| Field label \\| Profit eCPC (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPC you paid, based on the Profit earned, calculated as the product of Profit / Clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPC (USD) \| \| Description \| The average CPC you paid, based on the Profit earned, calculated as the product of Profit / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPCUSD** | | \| Field label \| Profit eCPC (USD) \| \| --- \| --- \| \| Description \| The average CPC you paid, based on the Profit earned, calculated as the product of Profit / Clicks \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPC (USD) | | Description | The average CPC you paid, based on the Profit earned, calculated as the product of Profit / Clicks | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| profitECPMUSD** \| \| --- \| \| \\| Field label \\| Profit eCPM (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average CPM you paid for impressions, based on the Profit earned, calculated as the product of Profit / Impressions * 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Profit eCPM (USD) \| \| Description \| The average CPM you paid for impressions, based on the Profit earned, calculated as the product of Profit / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | profitECPMUSD** | | \| Field label \| Profit eCPM (USD) \| \| --- \| --- \| \| Description \| The average CPM you paid for impressions, based on the Profit earned, calculated as the product of Profit / Impressions * 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Profit eCPM (USD) | | Description | The average CPM you paid for impressions, based on the Profit earned, calculated as the product of Profit / Impressions * 1000 | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### QUERY | \| system_metadata.query_date_range_start** \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | --- | | system_metadata.query_date_range_start** | | \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Start date | | Description | The start date of the requested query | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| system_metadata.query_date_range_end** \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | system_metadata.query_date_range_end** | | \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | End date | | Description | The end date of the requested query | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| system_metadata.query_timezone** \| \| --- \| \| \\| Field label \\| Timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone that is supplied to the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Timezone \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| | | system_metadata.query_timezone** | | \| Field label \| Timezone \| \| --- \| --- \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| | | Field label | Timezone | | Description | The timezone that is supplied to the query | | Field type | dimension | | Data type | [string.time.timezone](/apidocs/field-data-types#time) | | \| system_metadata.query_filters** \| \| --- \| \| \\| Field label \\| Filters \\| \\| --- \\| --- \\| \\| Description \\| All filters used in the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Filters \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_filters** | | \| Field label \| Filters \| \| --- \| --- \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Filters | | Description | All filters used in the query | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.query_date_start** \| \| --- \| \| \\| Field label \\| Start \\| \\| --- \\| --- \\| \\| Description \\| When the query was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Start \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | system_metadata.query_date_start** | | \| Field label \| Start \| \| --- \| --- \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | Start | | Description | When the query was started | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| system_metadata.query_date_end** \| \| --- \| \| \\| Field label \\| End \\| \\| --- \\| --- \\| \\| Description \\| When the query completed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| End \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | system_metadata.query_date_end** | | \| Field label \| End \| \| --- \| --- \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | End | | Description | When the query completed | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| system_metadata.query_duration** \| \| --- \| \| \\| Field label \\| Duration \\| \\| --- \\| --- \\| \\| Description \\| The duration in seconds of the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.duration.seconds](/apidocs/field-data-types#duration) \\| \| \| Field label \| Duration \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| | | system_metadata.query_duration** | | \| Field label \| Duration \| \| --- \| --- \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| | | Field label | Duration | | Description | The duration in seconds of the query | | Field type | dimension | | Data type | [int.duration.seconds](/apidocs/field-data-types#duration) | | \| system_metadata.query_accounts** \| \| --- \| \| \\| Field label \\| Accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of accounts of which the data was pulled from \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Accounts \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_accounts** | | \| Field label \| Accounts \| \| --- \| --- \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Accounts | | Description | A list of accounts of which the data was pulled from | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.query_excluded_accounts** \| \| --- \| \| \\| Field label \\| Excluded invalid accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Excluded invalid accounts \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_excluded_accounts** | | \| Field label \| Excluded invalid accounts \| \| --- \| --- \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Excluded invalid accounts | | Description | A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | ### REGULATORY FEES | \| fee32Advertiser** \| \| --- \| \| \\| Field label \\| Regulatory operating costs (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The regulatory operating costs or DST fees in the advertiser currency for serving ads in specific countries \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Regulatory operating costs (Advertiser) \| \| Description \| The regulatory operating costs or DST fees in the advertiser currency for serving ads in specific countries \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | fee32Advertiser** | | \| Field label \| Regulatory operating costs (Advertiser) \| \| --- \| --- \| \| Description \| The regulatory operating costs or DST fees in the advertiser currency for serving ads in specific countries \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Regulatory operating costs (Advertiser) | | Description | The regulatory operating costs or DST fees in the advertiser currency for serving ads in specific countries | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee32Partner** \| \| --- \| \| \\| Field label \\| Regulatory operating costs (Partner) \\| \\| --- \\| --- \\| \\| Description \\| The regulatory operating costs or DST fees in the partner currency for serving ads in specific countries \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Regulatory operating costs (Partner) \| \| Description \| The regulatory operating costs or DST fees in the partner currency for serving ads in specific countries \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee32Partner** | | \| Field label \| Regulatory operating costs (Partner) \| \| --- \| --- \| \| Description \| The regulatory operating costs or DST fees in the partner currency for serving ads in specific countries \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Regulatory operating costs (Partner) | | Description | The regulatory operating costs or DST fees in the partner currency for serving ads in specific countries | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| fee32Usd** \| \| --- \| \| \\| Field label \\| Regulatory operating costs (USD) \\| \\| --- \\| --- \\| \\| Description \\| The regulatory operating costs or DST fees in USD for serving ads in specific countries \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Regulatory operating costs (USD) \| \| Description \| The regulatory operating costs or DST fees in USD for serving ads in specific countries \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | fee32Usd** | | \| Field label \| Regulatory operating costs (USD) \| \| --- \| --- \| \| Description \| The regulatory operating costs or DST fees in USD for serving ads in specific countries \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Regulatory operating costs (USD) | | Description | The regulatory operating costs or DST fees in USD for serving ads in specific countries | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | ### RICH MEDIA | \| expansions** \| \| --- \| \| \\| Field label \\| Expansions \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions of Rich Media Expanding creatives in which the creative was expanded. Only one expansion is counted per impression \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Expansions \| \| Description \| The number of impressions of Rich Media Expanding creatives in which the creative was expanded. Only one expansion is counted per impression \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | expansions** | | \| Field label \| Expansions \| \| --- \| --- \| \| Description \| The number of impressions of Rich Media Expanding creatives in which the creative was expanded. Only one expansion is counted per impression \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Expansions | | Description | The number of impressions of Rich Media Expanding creatives in which the creative was expanded. Only one expansion is counted per impression | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| averageInteractionTime** \| \| --- \| \| \\| Field label \\| Average interaction time \\| \\| --- \\| --- \\| \\| Description \\| The average amount of time, in seconds, that each user interaction with a Rich Media creative lasted. An interaction is counted when a user moves the mouse cursor over the creative \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Average interaction time \| \| Description \| The average amount of time, in seconds, that each user interaction with a Rich Media creative lasted. An interaction is counted when a user moves the mouse cursor over the creative \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | averageInteractionTime** | | \| Field label \| Average interaction time \| \| --- \| --- \| \| Description \| The average amount of time, in seconds, that each user interaction with a Rich Media creative lasted. An interaction is counted when a user moves the mouse cursor over the creative \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Average interaction time | | Description | The average amount of time, in seconds, that each user interaction with a Rich Media creative lasted. An interaction is counted when a user moves the mouse cursor over the creative | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| totalInteractionTime** \| \| --- \| \| \\| Field label \\| Total interaction time \\| \\| --- \\| --- \\| \\| Description \\| Total time, in seconds, that each user interaction with a Rich Media creative lasted \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Total interaction time \| \| Description \| Total time, in seconds, that each user interaction with a Rich Media creative lasted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | totalInteractionTime** | | \| Field label \| Total interaction time \| \| --- \| --- \| \| Description \| Total time, in seconds, that each user interaction with a Rich Media creative lasted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Total interaction time | | Description | Total time, in seconds, that each user interaction with a Rich Media creative lasted | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| interactiveImpressions** \| \| --- \| \| \\| Field label \\| Interactive impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of impressions that occurred when a user interacted with a Rich Media ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Interactive impressions \| \| Description \| The number of impressions that occurred when a user interacted with a Rich Media ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | interactiveImpressions** | | \| Field label \| Interactive impressions \| \| --- \| --- \| \| Description \| The number of impressions that occurred when a user interacted with a Rich Media ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Interactive impressions | | Description | The number of impressions that occurred when a user interacted with a Rich Media ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | ### SITE | \| Site** \| \| --- \| \| \\| Field label \\| Site \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Site \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | Site** | | \| Field label \| Site \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Site | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AudienceList** \| \| --- \| \| \\| Field label \\| Audience list \\| \\| --- \\| --- \\| \\| Description \\| Audience list ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Audience list \| \| Description \| Audience list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AudienceList** | | \| Field label \| Audience list \| \| --- \| --- \| \| Description \| Audience list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Audience list | | Description | Audience list ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AudienceListType** \| \| --- \| \| \\| Field label \\| Audience list type \\| \\| --- \\| --- \\| \\| Description \\| Types of listed audiences \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Audience list type \| \| Description \| Types of listed audiences \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AudienceListType** | | \| Field label \| Audience list type \| \| --- \| --- \| \| Description \| Types of listed audiences \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Audience list type | | Description | Types of listed audiences | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| SiteID** \| \| --- \| \| \\| Field label \\| Site ID \\| \\| --- \\| --- \\| \\| Description \\| Site ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Site ID \| \| Description \| Site ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | SiteID** | | \| Field label \| Site ID \| \| --- \| --- \| \| Description \| Site ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Site ID | | Description | Site ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| SiteLanguage** \| \| --- \| \| \\| Field label \\| Site language \\| \\| --- \\| --- \\| \\| Description \\| Site language ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Site language \| \| Description \| Site language ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | SiteLanguage** | | \| Field label \| Site language \| \| --- \| --- \| \| Description \| Site language ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Site language | | Description | Site language ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### TIME | \| today** \| \| --- \| \| \\| Field label \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| | | --- | | today** | | \| Field label \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| | | Field label | Today | | Description | Today's date, e.g. 2017-01-31 | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | Destinations | API, Data warehouse | | \| Year** \| \| --- \| \| \\| Field label \\| Year \\| \\| --- \\| --- \\| \\| Description \\| Year, e.g. 2017 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year \| \| Description \| Year, e.g. 2017 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | Year** | | \| Field label \| Year \| \| --- \| --- \| \| Description \| Year, e.g. 2017 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | Field label | Year | | Description | Year, e.g. 2017 | | Field type | dimension | | Data type | [string.time.year](/apidocs/field-data-types#time) | | \| month** \| \| --- \| \| \\| Field label \\| Month \\| \\| --- \\| --- \\| \\| Description \\| Month, e.g. 6 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.month](/apidocs/field-data-types#time) \\| \| \| Field label \| Month \| \| Description \| Month, e.g. 6 \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| | | month** | | \| Field label \| Month \| \| --- \| --- \| \| Description \| Month, e.g. 6 \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| | | Field label | Month | | Description | Month, e.g. 6 | | Field type | dimension | | Data type | [string.time.month](/apidocs/field-data-types#time) | | \| Yearmonth** \| \| --- \| \| \\| Field label \\| Year & Month \\| \\| --- \\| --- \\| \\| Description \\| Year and month, e.g. 2017\\\|06 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & Month \| \| Description \| Year and month, e.g. 2017\\|06 \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| | | Yearmonth** | | \| Field label \| Year & Month \| \| --- \| --- \| \| Description \| Year and month, e.g. 2017\\|06 \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| | | Field label | Year & Month | | Description | Year and month, e.g. 2017\|06 | | Field type | dimension | | Data type | [string.time.yearmonth](/apidocs/field-data-types#time) | | \| yearweek** \| \| --- \| \| \\| Field label \\| Year & week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| Year and week for US weeks, e.g. 2017\\\|08 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Sun-Sat) \| \| Description \| Year and week for US weeks, e.g. 2017\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| | | yearweek** | | \| Field label \| Year & week (Sun-Sat) \| \| --- \| --- \| \| Description \| Year and week for US weeks, e.g. 2017\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| | | Field label | Year & week (Sun-Sat) | | Description | Year and week for US weeks, e.g. 2017\|08 | | Field type | dimension | | Data type | [string.time.yearweek](/apidocs/field-data-types#time) | | \| yearweekiso** \| \| --- \| \| \\| Field label \\| Year & week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| Year and week for ISO weeks, e.g. 2017\\\|08 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Mon-Sun) \| \| Description \| Year and week for ISO weeks, e.g. 2017\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| | | yearweekiso** | | \| Field label \| Year & week (Mon-Sun) \| \| --- \| --- \| \| Description \| Year and week for ISO weeks, e.g. 2017\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| | | Field label | Year & week (Mon-Sun) | | Description | Year and week for ISO weeks, e.g. 2017\|08 | | Field type | dimension | | Data type | [string.time.yearweekiso](/apidocs/field-data-types#time) | | \| yearweekiso_daterange** \| \| --- \| \| \\| Field label \\| Week (Mon-Sun, dates) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Week (Mon-Sun, dates) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | yearweekiso_daterange** | | \| Field label \| Week (Mon-Sun, dates) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Week (Mon-Sun, dates) | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| YearOfISOweek** \| \| --- \| \| \\| Field label \\| Year of week \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | YearOfISOweek** | | \| Field label \| Year of week \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | Field label | Year of week | | Field type | dimension | | Data type | [string.time.year](/apidocs/field-data-types#time) | | \| week** \| \| --- \| \| \\| Field label \\| Week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| US week number, e.g. 51 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.week](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Sun-Sat) \| \| Description \| US week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| | | week** | | \| Field label \| Week (Sun-Sat) \| \| --- \| --- \| \| Description \| US week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| | | Field label | Week (Sun-Sat) | | Description | US week number, e.g. 51 | | Field type | dimension | | Data type | [string.time.week](/apidocs/field-data-types#time) | | \| weekiso** \| \| --- \| \| \\| Field label \\| Week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| ISO week number, e.g. 51 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.weekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Mon-Sun) \| \| Description \| ISO week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| | | weekiso** | | \| Field label \| Week (Mon-Sun) \| \| --- \| --- \| \| Description \| ISO week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| | | Field label | Week (Mon-Sun) | | Description | ISO week number, e.g. 51 | | Field type | dimension | | Data type | [string.time.weekiso](/apidocs/field-data-types#time) | | \| dayOfMonth** \| \| --- \| \| \\| Field label \\| Day of month \\| \\| --- \\| --- \\| \\| Description \\| Day of month, e.g. 2 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of month \| \| Description \| Day of month, e.g. 2 \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| | | dayOfMonth** | | \| Field label \| Day of month \| \| --- \| --- \| \| Description \| Day of month, e.g. 2 \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| | | Field label | Day of month | | Description | Day of month, e.g. 2 | | Field type | dimension | | Data type | [string.time.dayofmonth](/apidocs/field-data-types#time) | | \| dayOfWeekWithName** \| \| --- \| \| \\| Field label \\| Day of week \\| \\| --- \\| --- \\| \\| Description \\| Day of week name for US weeks, e.g. 0 Sunday \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week \| \| Description \| Day of week name for US weeks, e.g. 0 Sunday \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| | | dayOfWeekWithName** | | \| Field label \| Day of week \| \| --- \| --- \| \| Description \| Day of week name for US weeks, e.g. 0 Sunday \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| | | Field label | Day of week | | Description | Day of week name for US weeks, e.g. 0 Sunday | | Field type | dimension | | Data type | [string.time.dayofweek](/apidocs/field-data-types#time) | | \| date** \| \| --- \| \| \\| Field label \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | date** | | \| Field label \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Date | | Description | Date, e.g. 2017-01-31 | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| hour** \| \| --- \| \| \\| Field label \\| Hour \\| \\| --- \\| --- \\| \\| Description \\| Time dimension, groups information by hour of the day (values from 0 to 23) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.hour](/apidocs/field-data-types#time) \\| \| \| Field label \| Hour \| \| Description \| Time dimension, groups information by hour of the day (values from 0 to 23) \| \| Field type \| dimension \| \| Data type \| [string.time.hour](/apidocs/field-data-types#time) \| | | hour** | | \| Field label \| Hour \| \| --- \| --- \| \| Description \| Time dimension, groups information by hour of the day (values from 0 to 23) \| \| Field type \| dimension \| \| Data type \| [string.time.hour](/apidocs/field-data-types#time) \| | | Field label | Hour | | Description | Time dimension, groups information by hour of the day (values from 0 to 23) | | Field type | dimension | | Data type | [string.time.hour](/apidocs/field-data-types#time) | ### TRUEVIEW | \| AdIdTrueView** \| \| --- \| \| \\| Field label \\| TrueView Ad ID \\| \\| --- \\| --- \\| \\| Description \\| TrueView Ad ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| TrueView Ad ID \| \| Description \| TrueView Ad ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | AdIdTrueView** | | \| Field label \| TrueView Ad ID \| \| --- \| --- \| \| Description \| TrueView Ad ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | TrueView Ad ID | | Description | TrueView Ad ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AdNameTrueView** \| \| --- \| \| \\| Field label \\| TrueView Ad name \\| \\| --- \\| --- \\| \\| Description \\| TrueView (YouTube) Ad name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| TrueView Ad name \| \| Description \| TrueView (YouTube) Ad name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AdNameTrueView** | | \| Field label \| TrueView Ad name \| \| --- \| --- \| \| Description \| TrueView (YouTube) Ad name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | TrueView Ad name | | Description | TrueView (YouTube) Ad name | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AdGroupIdTrueView** \| \| --- \| \| \\| Field label \\| TrueView Ad Group ID \\| \\| --- \\| --- \\| \\| Description \\| TrueView Ad Group ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| TrueView Ad Group ID \| \| Description \| TrueView Ad Group ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AdGroupIdTrueView** | | \| Field label \| TrueView Ad Group ID \| \| --- \| --- \| \| Description \| TrueView Ad Group ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | TrueView Ad Group ID | | Description | TrueView Ad Group ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AdGroupNameTrueView** \| \| --- \| \| \\| Field label \\| TrueView Ad Group name \\| \\| --- \\| --- \\| \\| Description \\| TrueView (YouTube) Ad Group name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| TrueView Ad Group name \| \| Description \| TrueView (YouTube) Ad Group name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AdGroupNameTrueView** | | \| Field label \| TrueView Ad Group name \| \| --- \| --- \| \| Description \| TrueView (YouTube) Ad Group name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | TrueView Ad Group name | | Description | TrueView (YouTube) Ad Group name | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AgeTrueView** \| \| --- \| \| \\| Field label \\| Age (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| Age range for TrueView reports. Valid values: "18-24" "25-34" "35-44" "45-54" "55-64" "65+" "Unknown" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Age (TrueView) \| \| Description \| Age range for TrueView reports. Valid values: "18-24" "25-34" "35-44" "45-54" "55-64" "65+" "Unknown" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AgeTrueView** | | \| Field label \| Age (TrueView) \| \| --- \| --- \| \| Description \| Age range for TrueView reports. Valid values: "18-24" "25-34" "35-44" "45-54" "55-64" "65+" "Unknown" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Age (TrueView) | | Description | Age range for TrueView reports. Valid values: "18-24" "25-34" "35-44" "45-54" "55-64" "65+" "Unknown" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| GenderTrueView** \| \| --- \| \| \\| Field label \\| Gender (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| Gender for TrueView reports. Valid values are "Male", "Female", and "Unknown" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.gender](/apidocs/field-data-types#person) \\| \| \| Field label \| Gender (TrueView) \| \| Description \| Gender for TrueView reports. Valid values are "Male", "Female", and "Unknown" \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| | | GenderTrueView** | | \| Field label \| Gender (TrueView) \| \| --- \| --- \| \| Description \| Gender for TrueView reports. Valid values are "Male", "Female", and "Unknown" \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| | | Field label | Gender (TrueView) | | Description | Gender for TrueView reports. Valid values are "Male", "Female", and "Unknown" | | Field type | dimension | | Data type | [string.person.gender](/apidocs/field-data-types#person) | | \| ConversionTypeTrueView** \| \| --- \| \| \\| Field label \\| Conversion type (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| TrueView conversion type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Conversion type (TrueView) \| \| Description \| TrueView conversion type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ConversionTypeTrueView** | | \| Field label \| Conversion type (TrueView) \| \| --- \| --- \| \| Description \| TrueView conversion type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Conversion type (TrueView) | | Description | TrueView conversion type | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| InterestTrueView** \| \| --- \| \| \\| Field label \\| Interest (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| TrueView interest ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Interest (TrueView) \| \| Description \| TrueView interest ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | InterestTrueView** | | \| Field label \| Interest (TrueView) \| \| --- \| --- \| \| Description \| TrueView interest ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Interest (TrueView) | | Description | TrueView interest ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ParentalStatusTrueView** \| \| --- \| \| \\| Field label \\| Parental status (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| Parental status for TrueView reports. Valid values are "Y", "N", and "Unknown" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Parental status (TrueView) \| \| Description \| Parental status for TrueView reports. Valid values are "Y", "N", and "Unknown" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ParentalStatusTrueView** | | \| Field label \| Parental status (TrueView) \| \| --- \| --- \| \| Description \| Parental status for TrueView reports. Valid values are "Y", "N", and "Unknown" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Parental status (TrueView) | | Description | Parental status for TrueView reports. Valid values are "Y", "N", and "Unknown" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| RemarketingListTrueView** \| \| --- \| \| \\| Field label \\| Remarketing list (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| TrueView user list ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Remarketing list (TrueView) \| \| Description \| TrueView user list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | RemarketingListTrueView** | | \| Field label \| Remarketing list (TrueView) \| \| --- \| --- \| \| Description \| TrueView user list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Remarketing list (TrueView) | | Description | TrueView user list ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| RemarketingListNameTrueView** \| \| --- \| \| \\| Field label \\| Remarketing list name (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| The name of the remarketing list your audience is a part of \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Remarketing list name (TrueView) \| \| Description \| The name of the remarketing list your audience is a part of \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | RemarketingListNameTrueView** | | \| Field label \| Remarketing list name (TrueView) \| \| --- \| --- \| \| Description \| The name of the remarketing list your audience is a part of \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Remarketing list name (TrueView) | | Description | The name of the remarketing list your audience is a part of | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| URLTrueView** \| \| --- \| \| \\| Field label \\| URL (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| The URL indicating where your TrueView ads are shown. The value could be a website, a YouTube video, or a YouTube channel \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.url](/apidocs/field-data-types#text) \\| \| \| Field label \| URL (TrueView) \| \| Description \| The URL indicating where your TrueView ads are shown. The value could be a website, a YouTube video, or a YouTube channel \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| | | URLTrueView** | | \| Field label \| URL (TrueView) \| \| --- \| --- \| \| Description \| The URL indicating where your TrueView ads are shown. The value could be a website, a YouTube video, or a YouTube channel \| \| Field type \| dimension \| \| Data type \| [string.text.url](/apidocs/field-data-types#text) \| | | Field label | URL (TrueView) | | Description | The URL indicating where your TrueView ads are shown. The value could be a website, a YouTube video, or a YouTube channel | | Field type | dimension | | Data type | [string.text.url](/apidocs/field-data-types#text) | | \| PlacementNameTrueView** \| \| --- \| \| \\| Field label \\| Placement name (managed) \\| \\| --- \\| --- \\| \\| Description \\| The names of placements (website, mobile app, or ad unit) that were created and specifically chosen for targeting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement name (managed) \| \| Description \| The names of placements (website, mobile app, or ad unit) that were created and specifically chosen for targeting \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | PlacementNameTrueView** | | \| Field label \| Placement name (managed) \| \| --- \| --- \| \| Description \| The names of placements (website, mobile app, or ad unit) that were created and specifically chosen for targeting \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Placement name (managed) | | Description | The names of placements (website, mobile app, or ad unit) that were created and specifically chosen for targeting | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| PlacementIDTrueView** \| \| --- \| \| \\| Field label \\| Placement ID (managed) \\| \\| --- \\| --- \\| \\| Description \\| The IDs placements (website, mobile app, or ad unit) that were created and specifically chosen for targeting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement ID (managed) \| \| Description \| The IDs placements (website, mobile app, or ad unit) that were created and specifically chosen for targeting \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | PlacementIDTrueView** | | \| Field label \| Placement ID (managed) \| \| --- \| --- \| \| Description \| The IDs placements (website, mobile app, or ad unit) that were created and specifically chosen for targeting \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Placement ID (managed) | | Description | The IDs placements (website, mobile app, or ad unit) that were created and specifically chosen for targeting | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CategoryTrueView** \| \| --- \| \| \\| Field label \\| Category (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| The ID of market vertical of the media where an ad is displayed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Category (TrueView) \| \| Description \| The ID of market vertical of the media where an ad is displayed \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CategoryTrueView** | | \| Field label \| Category (TrueView) \| \| --- \| --- \| \| Description \| The ID of market vertical of the media where an ad is displayed \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Category (TrueView) | | Description | The ID of market vertical of the media where an ad is displayed | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CustomAffinityTrueView** \| \| --- \| \| \\| Field label \\| Custom affinity (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| The segment you’re targeting with Custom Affinity lists \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Custom affinity (TrueView) \| \| Description \| The segment you’re targeting with Custom Affinity lists \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CustomAffinityTrueView** | | \| Field label \| Custom affinity (TrueView) \| \| --- \| --- \| \| Description \| The segment you’re targeting with Custom Affinity lists \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Custom affinity (TrueView) | | Description | The segment you’re targeting with Custom Affinity lists | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DetailedDemoNameTrueView** \| \| --- \| \| \\| Field label \\| Detailed demographics name (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| Name of detailed demographics you’re targeting for YouTube ad groups \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Detailed demographics name (TrueView) \| \| Description \| Name of detailed demographics you’re targeting for YouTube ad groups \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DetailedDemoNameTrueView** | | \| Field label \| Detailed demographics name (TrueView) \| \| --- \| --- \| \| Description \| Name of detailed demographics you’re targeting for YouTube ad groups \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Detailed demographics name (TrueView) | | Description | Name of detailed demographics you’re targeting for YouTube ad groups | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DetailedDemoTrueView** \| \| --- \| \| \\| Field label \\| Detailed demographics ID (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| ID of detailed demographics you’re targeting for YouTube ad groups \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Detailed demographics ID (TrueView) \| \| Description \| ID of detailed demographics you’re targeting for YouTube ad groups \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DetailedDemoTrueView** | | \| Field label \| Detailed demographics ID (TrueView) \| \| --- \| --- \| \| Description \| ID of detailed demographics you’re targeting for YouTube ad groups \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Detailed demographics ID (TrueView) | | Description | ID of detailed demographics you’re targeting for YouTube ad groups | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| HouseholdIncomeTrueView** \| \| --- \| \| \\| Field label \\| Household income (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| The household income demographic you’re targeting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Household income (TrueView) \| \| Description \| The household income demographic you’re targeting \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | HouseholdIncomeTrueView** | | \| Field label \| Household income (TrueView) \| \| --- \| --- \| \| Description \| The household income demographic you’re targeting \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Household income (TrueView) | | Description | The household income demographic you’re targeting | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| KeywordTrueView** \| \| --- \| \| \\| Field label \\| Keyword (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| A word or phrase related to a YouTube video, YouTube channel, or type of website that an audience is interested in \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Keyword (TrueView) \| \| Description \| A word or phrase related to a YouTube video, YouTube channel, or type of website that an audience is interested in \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | KeywordTrueView** | | \| Field label \| Keyword (TrueView) \| \| --- \| --- \| \| Description \| A word or phrase related to a YouTube video, YouTube channel, or type of website that an audience is interested in \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Keyword (TrueView) | | Description | A word or phrase related to a YouTube video, YouTube channel, or type of website that an audience is interested in | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AdTypeTrueView** \| \| --- \| \| \\| Field label \\| Ad type name (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| The type of YouTube ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad type name (TrueView) \| \| Description \| The type of YouTube ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AdTypeTrueView** | | \| Field label \| Ad type name (TrueView) \| \| --- \| --- \| \| Description \| The type of YouTube ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad type name (TrueView) | | Description | The type of YouTube ad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| PlacementNameAllYouTubeChannels** \| \| --- \| \| \\| Field label \\| Placement name (all YouTube channels) \\| \\| --- \\| --- \\| \\| Description \\| The name of a YouTube channel where your ads can appear \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement name (all YouTube channels) \| \| Description \| The name of a YouTube channel where your ads can appear \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | PlacementNameAllYouTubeChannels** | | \| Field label \| Placement name (all YouTube channels) \| \| --- \| --- \| \| Description \| The name of a YouTube channel where your ads can appear \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Placement name (all YouTube channels) | | Description | The name of a YouTube channel where your ads can appear | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| PlacementIDAllYouTubeChannels** \| \| --- \| \| \\| Field label \\| Placement ID (all YouTube channels) \\| \\| --- \\| --- \\| \\| Description \\| The ID of a YouTube channel where your ads can appear \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Placement ID (all YouTube channels) \| \| Description \| The ID of a YouTube channel where your ads can appear \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | PlacementIDAllYouTubeChannels** | | \| Field label \| Placement ID (all YouTube channels) \| \| --- \| --- \| \| Description \| The ID of a YouTube channel where your ads can appear \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Placement ID (all YouTube channels) | | Description | The ID of a YouTube channel where your ads can appear | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ad_format_youtube** \| \| --- \| \| \\| Field label \\| Ad format (YouTube) \\| \\| --- \\| --- \\| \\| Description \\| The format of the YouTube ad \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad format (YouTube) \| \| Description \| The format of the YouTube ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ad_format_youtube** | | \| Field label \| Ad format (YouTube) \| \| --- \| --- \| \| Description \| The format of the YouTube ad \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad format (YouTube) | | Description | The format of the YouTube ad | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| trueViewEarnedLikes** \| \| --- \| \| \\| Field label \\| Earned likes \\| \\| --- \\| --- \\| \\| Description \\| The number of users who have liked the video in your TrueView ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Earned likes \| \| Description \| The number of users who have liked the video in your TrueView ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | trueViewEarnedLikes** | | \| Field label \| Earned likes \| \| --- \| --- \| \| Description \| The number of users who have liked the video in your TrueView ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Earned likes | | Description | The number of users who have liked the video in your TrueView ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| trueViewEarnedViews** \| \| --- \| \| \\| Field label \\| Earned views \\| \\| --- \\| --- \\| \\| Description \\| The number of times a YouTube viewer watches subsequent videos on your YouTube channel or Watch pages after seeing your ads \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Earned views \| \| Description \| The number of times a YouTube viewer watches subsequent videos on your YouTube channel or Watch pages after seeing your ads \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | trueViewEarnedViews** | | \| Field label \| Earned views \| \| --- \| --- \| \| Description \| The number of times a YouTube viewer watches subsequent videos on your YouTube channel or Watch pages after seeing your ads \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Earned views | | Description | The number of times a YouTube viewer watches subsequent videos on your YouTube channel or Watch pages after seeing your ads | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| trueViewViewRate** \| \| --- \| \| \\| Field label \\| View rate \\| \\| --- \\| --- \\| \\| Description \\| The percentage of time your ad is viewed, relative to the total number of times your ad is shown \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| View rate \| \| Description \| The percentage of time your ad is viewed, relative to the total number of times your ad is shown \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | trueViewViewRate** | | \| Field label \| View rate \| \| --- \| --- \| \| Description \| The percentage of time your ad is viewed, relative to the total number of times your ad is shown \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| | | Field label | View rate | | Description | The percentage of time your ad is viewed, relative to the total number of times your ad is shown | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) | | \| trueViewViewThroughConversion** \| \| --- \| \| \\| Field label \\| View through conversions \\| \\| --- \\| --- \\| \\| Description \\| The number of conversions that occur before a TrueView View is counted \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| View through conversions \| \| Description \| The number of conversions that occur before a TrueView View is counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | trueViewViewThroughConversion** | | \| Field label \| View through conversions \| \| --- \| --- \| \| Description \| The number of conversions that occur before a TrueView View is counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | View through conversions | | Description | The number of conversions that occur before a TrueView View is counted | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| trueViewViews** \| \| --- \| \| \\| Field label \\| Views \\| \\| --- \\| --- \\| \\| Description \\| The number of times your ad has been viewed. For TrueView in-stream, this is the number of times a viewer watches for 30 seconds of your video (or the duration if it's shorter than 30 seconds) or engages with your video (in-stream), whichever comes first \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Views \| \| Description \| The number of times your ad has been viewed. For TrueView in-stream, this is the number of times a viewer watches for 30 seconds of your video (or the duration if it's shorter than 30 seconds) or engages with your video (in-stream), whichever comes first \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | trueViewViews** | | \| Field label \| Views \| \| --- \| --- \| \| Description \| The number of times your ad has been viewed. For TrueView in-stream, this is the number of times a viewer watches for 30 seconds of your video (or the duration if it's shorter than 30 seconds) or engages with your video (in-stream), whichever comes first \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Views | | Description | The number of times your ad has been viewed. For TrueView in-stream, this is the number of times a viewer watches for 30 seconds of your video (or the duration if it's shorter than 30 seconds) or engages with your video (in-stream), whichever comes first | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| TrueViewECPEAdvertiser** \| \| --- \| \| \\| Field label \\| YouTube: Revenue eCPE (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| For YouTube ads, the average cost you paid for engagements in advertiser currency, calculated as Revenue / Engagements \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Revenue eCPE (Advertiser) \| \| Description \| For YouTube ads, the average cost you paid for engagements in advertiser currency, calculated as Revenue / Engagements \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewECPEAdvertiser** | | \| Field label \| YouTube: Revenue eCPE (Advertiser) \| \| --- \| --- \| \| Description \| For YouTube ads, the average cost you paid for engagements in advertiser currency, calculated as Revenue / Engagements \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Revenue eCPE (Advertiser) | | Description | For YouTube ads, the average cost you paid for engagements in advertiser currency, calculated as Revenue / Engagements | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewECPEPartner** \| \| --- \| \| \\| Field label \\| YouTube: Revenue eCPE (Partner) \\| \\| --- \\| --- \\| \\| Description \\| For YouTube ads, the average cost you paid for engagements in partner currency, calculated as Revenue / Engagements \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Revenue eCPE (Partner) \| \| Description \| For YouTube ads, the average cost you paid for engagements in partner currency, calculated as Revenue / Engagements \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewECPEPartner** | | \| Field label \| YouTube: Revenue eCPE (Partner) \| \| --- \| --- \| \| Description \| For YouTube ads, the average cost you paid for engagements in partner currency, calculated as Revenue / Engagements \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Revenue eCPE (Partner) | | Description | For YouTube ads, the average cost you paid for engagements in partner currency, calculated as Revenue / Engagements | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewECPEUSD** \| \| --- \| \| \\| Field label \\| YouTube: Revenue eCPE (USD) \\| \\| --- \\| --- \\| \\| Description \\| For YouTube ads, the average cost you paid for engagements in USD, calculated as Revenue / Engagements \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Revenue eCPE (USD) \| \| Description \| For YouTube ads, the average cost you paid for engagements in USD, calculated as Revenue / Engagements \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewECPEUSD** | | \| Field label \| YouTube: Revenue eCPE (USD) \| \| --- \| --- \| \| Description \| For YouTube ads, the average cost you paid for engagements in USD, calculated as Revenue / Engagements \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Revenue eCPE (USD) | | Description | For YouTube ads, the average cost you paid for engagements in USD, calculated as Revenue / Engagements | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewCostPerConversionAdvertiser** \| \| --- \| \| \\| Field label \\| YouTube: Cost per conversion (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The average cost of each conversion in advertiser currency \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Cost per conversion (Advertiser) \| \| Description \| The average cost of each conversion in advertiser currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewCostPerConversionAdvertiser** | | \| Field label \| YouTube: Cost per conversion (Advertiser) \| \| --- \| --- \| \| Description \| The average cost of each conversion in advertiser currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Cost per conversion (Advertiser) | | Description | The average cost of each conversion in advertiser currency | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewCostPerConversionPartner** \| \| --- \| \| \\| Field label \\| YouTube: Cost per conversion (Partner) \\| \\| --- \\| --- \\| \\| Description \\| The average cost of each conversion in partner currency \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Cost per conversion (Partner) \| \| Description \| The average cost of each conversion in partner currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewCostPerConversionPartner** | | \| Field label \| YouTube: Cost per conversion (Partner) \| \| --- \| --- \| \| Description \| The average cost of each conversion in partner currency \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Cost per conversion (Partner) | | Description | The average cost of each conversion in partner currency | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewCostPerConversionUSD** \| \| --- \| \| \\| Field label \\| YouTube: Cost per conversion (USD) \\| \\| --- \\| --- \\| \\| Description \\| The average cost of each conversion in USD \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Cost per conversion (USD) \| \| Description \| The average cost of each conversion in USD \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewCostPerConversionUSD** | | \| Field label \| YouTube: Cost per conversion (USD) \| \| --- \| --- \| \| Description \| The average cost of each conversion in USD \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Cost per conversion (USD) | | Description | The average cost of each conversion in USD | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| trueViewConversionManyPerView** \| \| --- \| \| \\| Field label \\| Conversions (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| The number of times users converted based on a 30-day lookback window. View-through conversions are not included in this metric \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions (TrueView) \| \| Description \| The number of times users converted based on a 30-day lookback window. View-through conversions are not included in this metric \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | trueViewConversionManyPerView** | | \| Field label \| Conversions (TrueView) \| \| --- \| --- \| \| Description \| The number of times users converted based on a 30-day lookback window. View-through conversions are not included in this metric \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions (TrueView) | | Description | The number of times users converted based on a 30-day lookback window. View-through conversions are not included in this metric | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| trueViewConversionRateOnePerView** \| \| --- \| \| \\| Field label \\| View conversion rate (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| How often, on average, a YouTube view leads to a conversion. It's Conversions \/ YouTube: Views \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| View conversion rate (TrueView) \| \| Description \| How often, on average, a YouTube view leads to a conversion. It's Conversions \/ YouTube: Views \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | trueViewConversionRateOnePerView** | | \| Field label \| View conversion rate (TrueView) \| \| --- \| --- \| \| Description \| How often, on average, a YouTube view leads to a conversion. It's Conversions \/ YouTube: Views \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | View conversion rate (TrueView) | | Description | How often, on average, a YouTube view leads to a conversion. It's Conversions \/ YouTube: Views | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| TrueViewECPVAdvertiser** \| \| --- \| \| \\| Field label \\| YouTube: Revenue eCPV (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| For YouTube ads, the average cost you paid for views in advertiser currency, calculated as Revenue / Views \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Revenue eCPV (Advertiser) \| \| Description \| For YouTube ads, the average cost you paid for views in advertiser currency, calculated as Revenue / Views \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewECPVAdvertiser** | | \| Field label \| YouTube: Revenue eCPV (Advertiser) \| \| --- \| --- \| \| Description \| For YouTube ads, the average cost you paid for views in advertiser currency, calculated as Revenue / Views \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Revenue eCPV (Advertiser) | | Description | For YouTube ads, the average cost you paid for views in advertiser currency, calculated as Revenue / Views | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewECPVPartner** \| \| --- \| \| \\| Field label \\| YouTube: Revenue eCPV (Partner) \\| \\| --- \\| --- \\| \\| Description \\| For YouTube ads, the average cost you paid for views in partner currency, calculated as Revenue / Views \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Revenue eCPV (Partner) \| \| Description \| For YouTube ads, the average cost you paid for views in partner currency, calculated as Revenue / Views \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewECPVPartner** | | \| Field label \| YouTube: Revenue eCPV (Partner) \| \| --- \| --- \| \| Description \| For YouTube ads, the average cost you paid for views in partner currency, calculated as Revenue / Views \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Revenue eCPV (Partner) | | Description | For YouTube ads, the average cost you paid for views in partner currency, calculated as Revenue / Views | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewECPVUSD** \| \| --- \| \| \\| Field label \\| YouTube: Revenue eCPV (USD) \\| \\| --- \\| --- \\| \\| Description \\| For YouTube ads, the average cost you paid for views in USD, calculated as Revenue / Views \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| YouTube: Revenue eCPV (USD) \| \| Description \| For YouTube ads, the average cost you paid for views in USD, calculated as Revenue / Views \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewECPVUSD** | | \| Field label \| YouTube: Revenue eCPV (USD) \| \| --- \| --- \| \| Description \| For YouTube ads, the average cost you paid for views in USD, calculated as Revenue / Views \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | YouTube: Revenue eCPV (USD) | | Description | For YouTube ads, the average cost you paid for views in USD, calculated as Revenue / Views | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| trueViewEarnedPlaylistAdditions** \| \| --- \| \| \\| Field label \\| Earned playlist additions \\| \\| --- \\| --- \\| \\| Description \\| The number of times users add the video in your YouTube ad to a playlist \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Earned playlist additions \| \| Description \| The number of times users add the video in your YouTube ad to a playlist \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | trueViewEarnedPlaylistAdditions** | | \| Field label \| Earned playlist additions \| \| --- \| --- \| \| Description \| The number of times users add the video in your YouTube ad to a playlist \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Earned playlist additions | | Description | The number of times users add the video in your YouTube ad to a playlist | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| trueViewEarnedShares** \| \| --- \| \| \\| Field label \\| Earned shares \\| \\| --- \\| --- \\| \\| Description \\| The number of times users have shared the video in your YouTube ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Earned shares \| \| Description \| The number of times users have shared the video in your YouTube ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | trueViewEarnedShares** | | \| Field label \| Earned shares \| \| --- \| --- \| \| Description \| The number of times users have shared the video in your YouTube ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Earned shares | | Description | The number of times users have shared the video in your YouTube ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| TrueViewEarnedSubscribers** \| \| --- \| \| \\| Field label \\| Earned subscribers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that have subscribed to your channel after seeing an ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Earned subscribers \| \| Description \| The number of users that have subscribed to your channel after seeing an ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | TrueViewEarnedSubscribers** | | \| Field label \| Earned subscribers \| \| --- \| --- \| \| Description \| The number of users that have subscribed to your channel after seeing an ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Earned subscribers | | Description | The number of users that have subscribed to your channel after seeing an ad | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| TrueViewEngagements** \| \| --- \| \| \\| Field label \\| Engagements \\| \\| --- \\| --- \\| \\| Description \\| The number of clicks on the ad or 10 seconds of viewing time. If both happen, only the click is counted \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Engagements \| \| Description \| The number of clicks on the ad or 10 seconds of viewing time. If both happen, only the click is counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | TrueViewEngagements** | | \| Field label \| Engagements \| \| --- \| --- \| \| Description \| The number of clicks on the ad or 10 seconds of viewing time. If both happen, only the click is counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Engagements | | Description | The number of clicks on the ad or 10 seconds of viewing time. If both happen, only the click is counted | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| TrueViewEngagementRate** \| \| --- \| \| \\| Field label \\| Engagement rate \\| \\| --- \\| --- \\| \\| Description \\| The number of engagements that your ad receives (for example, clicks on card teasers and icons) divided by the number of times your ad is shown, calculated as Engagements / Impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Engagement rate \| \| Description \| The number of engagements that your ad receives (for example, clicks on card teasers and icons) divided by the number of times your ad is shown, calculated as Engagements / Impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | TrueViewEngagementRate** | | \| Field label \| Engagement rate \| \| --- \| --- \| \| Description \| The number of engagements that your ad receives (for example, clicks on card teasers and icons) divided by the number of times your ad is shown, calculated as Engagements / Impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Engagement rate | | Description | The number of engagements that your ad receives (for example, clicks on card teasers and icons) divided by the number of times your ad is shown, calculated as Engagements / Impressions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| trueViewImpressionShare** \| \| --- \| \| \\| Field label \\| Impression share \\| \\| --- \\| --- \\| \\| Description \\| The impressions you’ve received divided by the estimated number of impressions you were eligible to receive. This is also known as your "win rate" \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Impression share \| \| Description \| The impressions you’ve received divided by the estimated number of impressions you were eligible to receive. This is also known as your "win rate" \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | trueViewImpressionShare** | | \| Field label \| Impression share \| \| --- \| --- \| \| Description \| The impressions you’ve received divided by the estimated number of impressions you were eligible to receive. This is also known as your "win rate" \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Impression share | | Description | The impressions you’ve received divided by the estimated number of impressions you were eligible to receive. This is also known as your "win rate" | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| trueViewLostIsBudget** \| \| --- \| \| \\| Field label \\| Lost impression share (budget) \\| \\| --- \\| --- \\| \\| Description \\| The percentage of time your ads weren't shown due to insufficient budget \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Lost impression share (budget) \| \| Description \| The percentage of time your ads weren't shown due to insufficient budget \| \| Field type \| metric \| \| Data type \| [int.number.percentage](/apidocs/field-data-types#number) \| | | trueViewLostIsBudget** | | \| Field label \| Lost impression share (budget) \| \| --- \| --- \| \| Description \| The percentage of time your ads weren't shown due to insufficient budget \| \| Field type \| metric \| \| Data type \| [int.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Lost impression share (budget) | | Description | The percentage of time your ads weren't shown due to insufficient budget | | Field type | metric | | Data type | [int.number.percentage](/apidocs/field-data-types#number) | | \| trueViewLostIsRank** \| \| --- \| \| \\| Field label \\| Lost impression share (rank) \\| \\| --- \\| --- \\| \\| Description \\| The percentage of time your ads weren't shown due to poor Ad Rank in the auction \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.percentage](/apidocs/field-data-types#number) \\| \| \| Field label \| Lost impression share (rank) \| \| Description \| The percentage of time your ads weren't shown due to poor Ad Rank in the auction \| \| Field type \| metric \| \| Data type \| [int.number.percentage](/apidocs/field-data-types#number) \| | | trueViewLostIsRank** | | \| Field label \| Lost impression share (rank) \| \| --- \| --- \| \| Description \| The percentage of time your ads weren't shown due to poor Ad Rank in the auction \| \| Field type \| metric \| \| Data type \| [int.number.percentage](/apidocs/field-data-types#number) \| | | Field label | Lost impression share (rank) | | Description | The percentage of time your ads weren't shown due to poor Ad Rank in the auction | | Field type | metric | | Data type | [int.number.percentage](/apidocs/field-data-types#number) | | \| TrueViewTotalConversionValueAdvertiser** \| \| --- \| \| \\| Field label \\| Total conversion value (Advertiser) \\| \\| --- \\| --- \\| \\| Description \\| The value of all conversions that have occurred, based on the default of 1 advertiser currency unit per conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Total conversion value (Advertiser) \| \| Description \| The value of all conversions that have occurred, based on the default of 1 advertiser currency unit per conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewTotalConversionValueAdvertiser** | | \| Field label \| Total conversion value (Advertiser) \| \| --- \| --- \| \| Description \| The value of all conversions that have occurred, based on the default of 1 advertiser currency unit per conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Total conversion value (Advertiser) | | Description | The value of all conversions that have occurred, based on the default of 1 advertiser currency unit per conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewTotalConversionValuePartner** \| \| --- \| \| \\| Field label \\| Total conversion value (Partner) \\| \\| --- \\| --- \\| \\| Description \\| The value of all conversions that have occurred, based on the default of 1 partner currency unit per conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Total conversion value (Partner) \| \| Description \| The value of all conversions that have occurred, based on the default of 1 partner currency unit per conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewTotalConversionValuePartner** | | \| Field label \| Total conversion value (Partner) \| \| --- \| --- \| \| Description \| The value of all conversions that have occurred, based on the default of 1 partner currency unit per conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Total conversion value (Partner) | | Description | The value of all conversions that have occurred, based on the default of 1 partner currency unit per conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| TrueViewTotalConversionValueUSD** \| \| --- \| \| \\| Field label \\| Total conversion value (USD) \\| \\| --- \\| --- \\| \\| Description \\| The value of all conversions that have occurred, based on the default of 1 USD per conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Total conversion value (USD) \| \| Description \| The value of all conversions that have occurred, based on the default of 1 USD per conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | TrueViewTotalConversionValueUSD** | | \| Field label \| Total conversion value (USD) \| \| --- \| --- \| \| Description \| The value of all conversions that have occurred, based on the default of 1 USD per conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Total conversion value (USD) | | Description | The value of all conversions that have occurred, based on the default of 1 USD per conversion | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| trueViewUniqueViewers** \| \| --- \| \| \\| Field label \\| Unique viewers \\| \\| --- \\| --- \\| \\| Description \\| The number of unique viewers \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique viewers \| \| Description \| The number of unique viewers \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | trueViewUniqueViewers** | | \| Field label \| Unique viewers \| \| --- \| --- \| \| Description \| The number of unique viewers \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unique viewers | | Description | The number of unique viewers | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | ### TRUEVIEW LOCATION | \| RegionTrueView** \| \| --- \| \| \\| Field label \\| Region (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| Region ID for TrueView Inventory Availability reports, e.g., 20339 for "England, United Kingdom" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.region](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Region (TrueView) \| \| Description \| Region ID for TrueView Inventory Availability reports, e.g., 20339 for "England, United Kingdom" \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| | | --- | | RegionTrueView** | | \| Field label \| Region (TrueView) \| \| --- \| --- \| \| Description \| Region ID for TrueView Inventory Availability reports, e.g., 20339 for "England, United Kingdom" \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| | | Field label | Region (TrueView) | | Description | Region ID for TrueView Inventory Availability reports, e.g., 20339 for "England, United Kingdom" | | Field type | dimension | | Data type | [string.geo.region](/apidocs/field-data-types#geographical) | | \| DMATrueView** \| \| --- \| \| \\| Field label \\| DMA code (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| DMA ID for TrueView reports, for example, 501 for "New York, NY, United States (DMA Region)" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| DMA code (TrueView) \| \| Description \| DMA ID for TrueView reports, for example, 501 for "New York, NY, United States (DMA Region)" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DMATrueView** | | \| Field label \| DMA code (TrueView) \| \| --- \| --- \| \| Description \| DMA ID for TrueView reports, for example, 501 for "New York, NY, United States (DMA Region)" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | DMA code (TrueView) | | Description | DMA ID for TrueView reports, for example, 501 for "New York, NY, United States (DMA Region)" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DMANameTrueView** \| \| --- \| \| \\| Field label \\| DMA Name (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| Name of designated market areas (DMAs) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| DMA Name (TrueView) \| \| Description \| Name of designated market areas (DMAs) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DMANameTrueView** | | \| Field label \| DMA Name (TrueView) \| \| --- \| --- \| \| Description \| Name of designated market areas (DMAs) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | DMA Name (TrueView) | | Description | Name of designated market areas (DMAs) | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ZipCodeTrueView** \| \| --- \| \| \\| Field label \\| Zip code (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| ZIP code ID for TrueView Inventory Availability reports, e.g., "9004064" for ZIP code "10011" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.zip](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Zip code (TrueView) \| \| Description \| ZIP code ID for TrueView Inventory Availability reports, e.g., "9004064" for ZIP code "10011" \| \| Field type \| dimension \| \| Data type \| [string.geo.zip](/apidocs/field-data-types#geographical) \| | | ZipCodeTrueView** | | \| Field label \| Zip code (TrueView) \| \| --- \| --- \| \| Description \| ZIP code ID for TrueView Inventory Availability reports, e.g., "9004064" for ZIP code "10011" \| \| Field type \| dimension \| \| Data type \| [string.geo.zip](/apidocs/field-data-types#geographical) \| | | Field label | Zip code (TrueView) | | Description | ZIP code ID for TrueView Inventory Availability reports, e.g., "9004064" for ZIP code "10011" | | Field type | dimension | | Data type | [string.geo.zip](/apidocs/field-data-types#geographical) | | \| CityTrueView** \| \| --- \| \| \\| Field label \\| City (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| City ID for TrueView reports, for example, 1023191 for "New York, NY" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| City (TrueView) \| \| Description \| City ID for TrueView reports, for example, 1023191 for "New York, NY" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | CityTrueView** | | \| Field label \| City (TrueView) \| \| --- \| --- \| \| Description \| City ID for TrueView reports, for example, 1023191 for "New York, NY" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | City (TrueView) | | Description | City ID for TrueView reports, for example, 1023191 for "New York, NY" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| CountryTrueView** \| \| --- \| \| \\| Field label \\| Country (TrueView) \\| \\| --- \\| --- \\| \\| Description \\| Country code for TrueView reports, for example, "US" for "United States" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \\| \| \| Field label \| Country (TrueView) \| \| Description \| Country code for TrueView reports, for example, "US" for "United States" \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| | | CountryTrueView** | | \| Field label \| Country (TrueView) \| \| --- \| --- \| \| Description \| Country code for TrueView reports, for example, "US" for "United States" \| \| Field type \| dimension \| \| Data type \| [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) \| | | Field label | Country (TrueView) | | Description | Country code for TrueView reports, for example, "US" for "United States" | | Field type | dimension | | Data type | [string.geo.country.twolettercode](/apidocs/field-data-types#geographical) | ### UNSORTED DIMENSIONS | \| PublicInventory** \| \| --- \| \| \\| Field label \\| Public Inventory \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Public Inventory \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | PublicInventory** | | \| Field label \| Public Inventory \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Public Inventory | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| PageLayout** \| \| --- \| \| \\| Field label \\| Page layout \\| \\| --- \\| --- \\| \\| Description \\| Possible values: "DESKTOP_WEB" "DESKTOP_ON_MOBILE" "MOBILE_OPTIMIZED" "MOBILE_APP" "DESKTOP_WEB_VIDEO" "DESKTOP_WEB_GAME" "MOBILE_APP_INTERSTITIAL" "VIDEO_MOBILE_APP_INTERSTITIAL" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Page layout \| \| Description \| Possible values: "DESKTOP_WEB" "DESKTOP_ON_MOBILE" "MOBILE_OPTIMIZED" "MOBILE_APP" "DESKTOP_WEB_VIDEO" "DESKTOP_WEB_GAME" "MOBILE_APP_INTERSTITIAL" "VIDEO_MOBILE_APP_INTERSTITIAL" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | PageLayout** | | \| Field label \| Page layout \| \| --- \| --- \| \| Description \| Possible values: "DESKTOP_WEB" "DESKTOP_ON_MOBILE" "MOBILE_OPTIMIZED" "MOBILE_APP" "DESKTOP_WEB_VIDEO" "DESKTOP_WEB_GAME" "MOBILE_APP_INTERSTITIAL" "VIDEO_MOBILE_APP_INTERSTITIAL" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Page layout | | Description | Possible values: "DESKTOP_WEB" "DESKTOP_ON_MOBILE" "MOBILE_OPTIMIZED" "MOBILE_APP" "DESKTOP_WEB_VIDEO" "DESKTOP_WEB_GAME" "MOBILE_APP_INTERSTITIAL" "VIDEO_MOBILE_APP_INTERSTITIAL" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| PageCategory** \| \| --- \| \| \\| Field label \\| Page category \\| \\| --- \\| --- \\| \\| Description \\| Page category ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Page category \| \| Description \| Page category ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | PageCategory** | | \| Field label \| Page category \| \| --- \| --- \| \| Description \| Page category ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Page category | | Description | Page category ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| OrderID** \| \| --- \| \| \\| Field label \\| Order ID \\| \\| --- \\| --- \\| \\| Description \\| Insertion order ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Order ID \| \| Description \| Insertion order ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | OrderID** | | \| Field label \| Order ID \| \| --- \| --- \| \| Description \| Insertion order ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Order ID | | Description | Insertion order ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| Keyword** \| \| --- \| \| \\| Field label \\| Keyword \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Keyword \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Keyword** | | \| Field label \| Keyword \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Keyword | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| Exchange** \| \| --- \| \| \\| Field label \\| Exchange \\| \\| --- \\| --- \\| \\| Description \\| Keyword for TrueView reports, e.g., "Sports" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Exchange \| \| Description \| Keyword for TrueView reports, e.g., "Sports" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Exchange** | | \| Field label \| Exchange \| \| --- \| --- \| \| Description \| Keyword for TrueView reports, e.g., "Sports" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Exchange | | Description | Keyword for TrueView reports, e.g., "Sports" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ExchangeID** \| \| --- \| \| \\| Field label \\| Exchange ID \\| \\| --- \\| --- \\| \\| Description \\| Exchange ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Exchange ID \| \| Description \| Exchange ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ExchangeID** | | \| Field label \| Exchange ID \| \| --- \| --- \| \| Description \| Exchange ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Exchange ID | | Description | Exchange ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DFPorderID** \| \| --- \| \| \\| Field label \\| DFP order ID \\| \\| --- \\| --- \\| \\| Description \\| DFP order ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| DFP order ID \| \| Description \| DFP order ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DFPorderID** | | \| Field label \| DFP order ID \| \| --- \| --- \| \| Description \| DFP order ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | DFP order ID | | Description | DFP order ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DataProvider** \| \| --- \| \| \\| Field label \\| Data provider \\| \\| --- \\| --- \\| \\| Description \\| Data provider ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Data provider \| \| Description \| Data provider ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DataProvider** | | \| Field label \| Data provider \| \| --- \| --- \| \| Description \| Data provider ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Data provider | | Description | Data provider ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| DataProviderName** \| \| --- \| \| \\| Field label \\| Data provider name \\| \\| --- \\| --- \\| \\| Description \\| Name of the data provider \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Data provider name \| \| Description \| Name of the data provider \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | DataProviderName** | | \| Field label \| Data provider name \| \| --- \| --- \| \| Description \| Name of the data provider \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Data provider name | | Description | Name of the data provider | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| ConversionDelay** \| \| --- \| \| \\| Field label \\| Conversion delay (mins) \\| \\| --- \\| --- \\| \\| Description \\| An int32 representing the number of minutes \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversion delay (mins) \| \| Description \| An int32 representing the number of minutes \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | ConversionDelay** | | \| Field label \| Conversion delay (mins) \| \| --- \| --- \| \| Description \| An int32 representing the number of minutes \| \| Field type \| dimension \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversion delay (mins) | | Description | An int32 representing the number of minutes | | Field type | dimension | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| ChannelID** \| \| --- \| \| \\| Field label \\| Channel ID \\| \\| --- \\| --- \\| \\| Description \\| Channel ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Channel ID \| \| Description \| Channel ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | ChannelID** | | \| Field label \| Channel ID \| \| --- \| --- \| \| Description \| Channel ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Channel ID | | Description | Channel ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AdVideoYoutube** \| \| --- \| \| \\| Field label \\| Ad video name \\| \\| --- \\| --- \\| \\| Description \\| The name of a YouTube video you’ve used as an ad in a YouTube and partners line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad video name \| \| Description \| The name of a YouTube video you’ve used as an ad in a YouTube and partners line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AdVideoYoutube** | | \| Field label \| Ad video name \| \| --- \| --- \| \| Description \| The name of a YouTube video you’ve used as an ad in a YouTube and partners line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad video name | | Description | The name of a YouTube video you’ve used as an ad in a YouTube and partners line item | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AdVideoIDYoutube** \| \| --- \| \| \\| Field label \\| Ad video ID \\| \\| --- \\| --- \\| \\| Description \\| The ID of a YouTube video you’ve used as an ad in a YouTube and partners line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Ad video ID \| \| Description \| The ID of a YouTube video you’ve used as an ad in a YouTube and partners line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AdVideoIDYoutube** | | \| Field label \| Ad video ID \| \| --- \| --- \| \| Description \| The ID of a YouTube video you’ve used as an ad in a YouTube and partners line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Ad video ID | | Description | The ID of a YouTube video you’ve used as an ad in a YouTube and partners line item | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AppURL** \| \| --- \| \| \\| Field label \\| App/URL \\| \\| --- \\| --- \\| \\| Description \\| An individual website or mobile app \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| App/URL \| \| Description \| An individual website or mobile app \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AppURL** | | \| Field label \| App/URL \| \| --- \| --- \| \| Description \| An individual website or mobile app \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | App/URL | | Description | An individual website or mobile app | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| MediaType** \| \| --- \| \| \\| Field label \\| Media type \\| \\| --- \\| --- \\| \\| Description \\| The type of media. For example, display, video, audio, etc \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Media type \| \| Description \| The type of media. For example, display, video, audio, etc \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | MediaType** | | \| Field label \| Media type \| \| --- \| --- \| \| Description \| The type of media. For example, display, video, audio, etc \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Media type | | Description | The type of media. For example, display, video, audio, etc | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### USER LISTS | \| UserList** \| \| --- \| \| \\| Field label \\| User list \\| \\| --- \\| --- \\| \\| Description \\| User list ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| User list \| \| Description \| User list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | UserList** | | \| Field label \| User list \| \| --- \| --- \| \| Description \| User list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | User list | | Description | User list ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| AttributedUserList** \| \| --- \| \| \\| Field label \\| Attributed user list \\| \\| --- \\| --- \\| \\| Description \\| Attributed user list ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Attributed user list \| \| Description \| Attributed user list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | AttributedUserList** | | \| Field label \| Attributed user list \| \| --- \| --- \| \| Description \| Attributed user list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Attributed user list | | Description | Attributed user list ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| UserListFirstParty** \| \| --- \| \| \\| Field label \\| User list (1st party) \\| \\| --- \\| --- \\| \\| Description \\| First-party user list ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| User list (1st party) \| \| Description \| First-party user list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | UserListFirstParty** | | \| Field label \| User list (1st party) \| \| --- \| --- \| \| Description \| First-party user list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | User list (1st party) | | Description | First-party user list ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| UserListFirstPartyName** \| \| --- \| \| \\| Field label \\| User list name (1st party) \\| \\| --- \\| --- \\| \\| Description \\| First-party audience list name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| User list name (1st party) \| \| Description \| First-party audience list name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | UserListFirstPartyName** | | \| Field label \| User list name (1st party) \| \| --- \| --- \| \| Description \| First-party audience list name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | User list name (1st party) | | Description | First-party audience list name | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| UserListThirdParty** \| \| --- \| \| \\| Field label \\| User list (3rd party) \\| \\| --- \\| --- \\| \\| Description \\| Third-party user list ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| User list (3rd party) \| \| Description \| Third-party user list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | UserListThirdParty** | | \| Field label \| User list (3rd party) \| \| --- \| --- \| \| Description \| Third-party user list ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | User list (3rd party) | | Description | Third-party user list ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| UserListThirdPartyName** \| \| --- \| \| \\| Field label \\| User list name (3rd party) \\| \\| --- \\| --- \\| \\| Description \\| Third-party audience list name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| User list name (3rd party) \| \| Description \| Third-party audience list name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | UserListThirdPartyName** | | \| Field label \| User list name (3rd party) \| \| --- \| --- \| \| Description \| Third-party audience list name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | User list name (3rd party) | | Description | Third-party audience list name | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### VIDEO | \| VideoPlayerSize** \| \| --- \| \| \\| Field label \\| Video player size \\| \\| --- \\| --- \\| \\| Description \\| Video player size. Valid filter values include "BANNER", "SMALL", "LARGE", "HD", and "UNKNOWN" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Video player size \| \| Description \| Video player size. Valid filter values include "BANNER", "SMALL", "LARGE", "HD", and "UNKNOWN" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | VideoPlayerSize** | | \| Field label \| Video player size \| \| --- \| --- \| \| Description \| Video player size. Valid filter values include "BANNER", "SMALL", "LARGE", "HD", and "UNKNOWN" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Video player size | | Description | Video player size. Valid filter values include "BANNER", "SMALL", "LARGE", "HD", and "UNKNOWN" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| VideoDuration** \| \| --- \| \| \\| Field label \\| Video duration \\| \\| --- \\| --- \\| \\| Description \\| Video duration range in seconds. Valid values include "0-5", "6-10", "11-15", "16-30", "31-60", and "60+" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Video duration \| \| Description \| Video duration range in seconds. Valid values include "0-5", "6-10", "11-15", "16-30", "31-60", and "60+" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | VideoDuration** | | \| Field label \| Video duration \| \| --- \| --- \| \| Description \| Video duration range in seconds. Valid values include "0-5", "6-10", "11-15", "16-30", "31-60", and "60+" \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Video duration | | Description | Video duration range in seconds. Valid values include "0-5", "6-10", "11-15", "16-30", "31-60", and "60+" | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| VideoCompanionSize** \| \| --- \| \| \\| Field label \\| VideoCompanionSize \\| \\| --- \\| --- \\| \\| Description \\| Video Companion Size \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| VideoCompanionSize \| \| Description \| Video Companion Size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | VideoCompanionSize** | | \| Field label \| VideoCompanionSize \| \| --- \| --- \| \| Description \| Video Companion Size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | VideoCompanionSize | | Description | Video Companion Size | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| YouTubeVertical** \| \| --- \| \| \\| Field label \\| YouTube Vertical \\| \\| --- \\| --- \\| \\| Description \\| YouTube Vertical ID \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| YouTube Vertical \| \| Description \| YouTube Vertical ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | YouTubeVertical** | | \| Field label \| YouTube Vertical \| \| --- \| --- \| \| Description \| YouTube Vertical ID \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | YouTube Vertical | | Description | YouTube Vertical ID | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| videoCompletions** \| \| --- \| \| \\| Field label \\| Video completions \\| \\| --- \\| --- \\| \\| Description \\| The number of times a video has been played to its end \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video completions \| \| Description \| The number of times a video has been played to its end \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | videoCompletions** | | \| Field label \| Video completions \| \| --- \| --- \| \| Description \| The number of times a video has been played to its end \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video completions | | Description | The number of times a video has been played to its end | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| videoFirstQuartileCompletes** \| \| --- \| \| \\| Field label \\| Video 1st quartile completes \\| \\| --- \\| --- \\| \\| Description \\| The number of times a video has been played to 25% of its entire length \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video 1st quartile completes \| \| Description \| The number of times a video has been played to 25% of its entire length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | videoFirstQuartileCompletes** | | \| Field label \| Video 1st quartile completes \| \| --- \| --- \| \| Description \| The number of times a video has been played to 25% of its entire length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video 1st quartile completes | | Description | The number of times a video has been played to 25% of its entire length | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| videoFullScreens** \| \| --- \| \| \\| Field label \\| Video full screens \\| \\| --- \\| --- \\| \\| Description \\| The number of times a video has been viewed in full screen mode \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video full screens \| \| Description \| The number of times a video has been viewed in full screen mode \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | videoFullScreens** | | \| Field label \| Video full screens \| \| --- \| --- \| \| Description \| The number of times a video has been viewed in full screen mode \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Video full screens | | Description | The number of times a video has been viewed in full screen mode | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| videoMidPoints** \| \| --- \| \| \\| Field label \\| Video mid points \\| \\| --- \\| --- \\| \\| Description \\| The number of times a video has been played to 50% of its entire length \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video mid points \| \| Description \| The number of times a video has been played to 50% of its entire length \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | videoMidPoints** | | \| Field label \| Video mid points \| \| --- \| --- \| \| Description \| The number of times a video has been played to 50% of its entire length \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| | | Field label | Video mid points | | Description | The number of times a video has been played to 50% of its entire length | | Field type | metric | | Data type | [float.number.value](/apidocs/field-data-types#number) | | \| videoMutes** \| \| --- \| \| \\| Field label \\| Video mutes \\| \\| --- \\| --- \\| \\| Description \\| The number of times a video has been muted. This is logged once per view, such that if a person mutes and un-mutes a video multiple times, the sesequent mutes aren't counted \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video mutes \| \| Description \| The number of times a video has been muted. This is logged once per view, such that if a person mutes and un-mutes a video multiple times, the sesequent mutes aren't counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | videoMutes** | | \| Field label \| Video mutes \| \| --- \| --- \| \| Description \| The number of times a video has been muted. This is logged once per view, such that if a person mutes and un-mutes a video multiple times, the sesequent mutes aren't counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video mutes | | Description | The number of times a video has been muted. This is logged once per view, such that if a person mutes and un-mutes a video multiple times, the sesequent mutes aren't counted | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| videoPauses** \| \| --- \| \| \\| Field label \\| Video pauses \\| \\| --- \\| --- \\| \\| Description \\| The number of times a video has been paused. This is logged once per view, such that if a person pauses a video multiple times, the subsequent pauses aren't counted \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video pauses \| \| Description \| The number of times a video has been paused. This is logged once per view, such that if a person pauses a video multiple times, the subsequent pauses aren't counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | videoPauses** | | \| Field label \| Video pauses \| \| --- \| --- \| \| Description \| The number of times a video has been paused. This is logged once per view, such that if a person pauses a video multiple times, the subsequent pauses aren't counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video pauses | | Description | The number of times a video has been paused. This is logged once per view, such that if a person pauses a video multiple times, the subsequent pauses aren't counted | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| videoPlays** \| \| --- \| \| \\| Field label \\| Video plays \\| \\| --- \\| --- \\| \\| Description \\| The number of times a video has been played. This is logged once per view, such that if a person stops play and then restarts it, the restart isn't counted \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video plays \| \| Description \| The number of times a video has been played. This is logged once per view, such that if a person stops play and then restarts it, the restart isn't counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | videoPlays** | | \| Field label \| Video plays \| \| --- \| --- \| \| Description \| The number of times a video has been played. This is logged once per view, such that if a person stops play and then restarts it, the restart isn't counted \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video plays | | Description | The number of times a video has been played. This is logged once per view, such that if a person stops play and then restarts it, the restart isn't counted | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| videoThirdQuartileCompletes** \| \| --- \| \| \\| Field label \\| Video 3rd quartile completes \\| \\| --- \\| --- \\| \\| Description \\| The number of times a video has been played to 75% of its entire length \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video 3rd quartile completes \| \| Description \| The number of times a video has been played to 75% of its entire length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | videoThirdQuartileCompletes** | | \| Field label \| Video 3rd quartile completes \| \| --- \| --- \| \| Description \| The number of times a video has been played to 75% of its entire length \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video 3rd quartile completes | | Description | The number of times a video has been played to 75% of its entire length | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| VideoCompletionRate** \| \| --- \| \| \\| Field label \\| Video completion rate \\| \\| --- \\| --- \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Video completion rate \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | VideoCompletionRate** | | \| Field label \| Video completion rate \| \| --- \| --- \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Video completion rate | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| videoCompanionClicks** \| \| --- \| \| \\| Field label \\| Video companion clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of clicks recorded for companion creatives, which are additional creatives that accompany in-stream video and VPAID creatives \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video companion clicks \| \| Description \| The number of clicks recorded for companion creatives, which are additional creatives that accompany in-stream video and VPAID creatives \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | videoCompanionClicks** | | \| Field label \| Video companion clicks \| \| --- \| --- \| \| Description \| The number of clicks recorded for companion creatives, which are additional creatives that accompany in-stream video and VPAID creatives \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Video companion clicks | | Description | The number of clicks recorded for companion creatives, which are additional creatives that accompany in-stream video and VPAID creatives | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) |