---
title: "Google Analytics 4 data warehouse table groups"
slug: "google-analytics-4-data-warehouse-table-groups"
description: "Explore the complete Supermetrics data warehouse table groups for Google Analytics 4. See all the tables and the fields included in them."
updated: 2026-04-16T15:00:32Z
published: 2026-04-16T15:00:32Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Google Analytics 4 data warehouse table groups

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### Table: DEVICE

| \| active28DayUsers** \| \| --- \| \| \\| Display name \\| 28-day active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct active users on your site or app within a 28 day period. The 28 day period includes the last day in the report's date range \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| 28-day active users \| \| Description \| The number of distinct active users on your site or app within a 28 day period. The 28 day period includes the last day in the report's date range \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| active28DayUsers** |
| \| Display name \| 28-day active users \| \| --- \| --- \| \| Description \| The number of distinct active users on your site or app within a 28 day period. The 28 day period includes the last day in the report's date range \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | 28-day active users |
| Description | The number of distinct active users on your site or app within a 28 day period. The 28 day period includes the last day in the report's date range |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| active7DayUsers** \| \| --- \| \| \\| Display name \\| 7-day active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct active users on your site or app within a 7 day period. The 7 day period includes the last day in the report's date range \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| 7-day active users \| \| Description \| The number of distinct active users on your site or app within a 7 day period. The 7 day period includes the last day in the report's date range \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| active7DayUsers** |
| \| Display name \| 7-day active users \| \| --- \| --- \| \| Description \| The number of distinct active users on your site or app within a 7 day period. The 7 day period includes the last day in the report's date range \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | 7-day active users |
| Description | The number of distinct active users on your site or app within a 7 day period. The 7 day period includes the last day in the report's date range |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| activeUsers** \| \| --- \| \| \\| Display name \\| Active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who visited your site or app \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Active users \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| activeUsers** |
| \| Display name \| Active users \| \| --- \| --- \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Active users |
| Description | The number of distinct users who visited your site or app |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| addToCarts** \| \| --- \| \| \\| Display name \\| Add-to-carts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users added items to their shopping carts \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Add-to-carts \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| addToCarts** |
| \| Display name \| Add-to-carts \| \| --- \| --- \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Add-to-carts |
| Description | The number of times users added items to their shopping carts |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| browser** \| \| --- \| \| \\| Display name \\| Browser \\| \\| --- \\| --- \\| \\| Description \\| The browsers used to view your website \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Browser \| \| Description \| The browsers used to view your website \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| browser** |
| \| Display name \| Browser \| \| --- \| --- \| \| Description \| The browsers used to view your website \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Browser |
| Description | The browsers used to view your website |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| checkouts** \| \| --- \| \| \\| Display name \\| Checkouts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users started the checkout process \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Checkouts \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| checkouts** |
| \| Display name \| Checkouts \| \| --- \| --- \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Checkouts |
| Description | The number of times users started the checkout process |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| conversions** \| \| --- \| \| \\| Display name \\| Conversions \\| \\| --- \\| --- \\| \\| Description \\| The count of conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Conversions \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| conversions** |
| \| Display name \| Conversions \| \| --- \| --- \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Conversions |
| Description | The count of conversion events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date** |
| \| Display name \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Description | Date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| deviceCategory** \| \| --- \| \| \\| Display name \\| Device category \\| \\| --- \\| --- \\| \\| Description \\| The type of device: Desktop, Tablet, or Mobile \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Device category \| \| Description \| The type of device: Desktop, Tablet, or Mobile \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| deviceCategory** |
| \| Display name \| Device category \| \| --- \| --- \| \| Description \| The type of device: Desktop, Tablet, or Mobile \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Device category |
| Description | The type of device: Desktop, Tablet, or Mobile |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ecommercePurchases** \| \| --- \| \| \\| Display name \\| Purchases \\| \\| --- \\| --- \\| \\| Description \\| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Purchases \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| ecommercePurchases** |
| \| Display name \| Purchases \| \| --- \| --- \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Purchases |
| Description | The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| engagedSessions** \| \| --- \| \| \\| Display name \\| Engaged sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Engaged sessions \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| engagedSessions** |
| \| Display name \| Engaged sessions \| \| --- \| --- \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Engaged sessions |
| Description | The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventCount** \| \| --- \| \| \\| Display name \\| Event count \\| \\| --- \\| --- \\| \\| Description \\| The count of events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event count \| \| Description \| The count of events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| eventCount** |
| \| Display name \| Event count \| \| --- \| --- \| \| Description \| The count of events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event count |
| Description | The count of events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventValue** \| \| --- \| \| \\| Display name \\| Event value \\| \\| --- \\| --- \\| \\| Description \\| The sum of the event parameter named 'value' \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event value \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| eventValue** |
| \| Display name \| Event value \| \| --- \| --- \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event value |
| Description | The sum of the event parameter named 'value' |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| firstTimePurchasers** \| \| --- \| \| \\| Display name \\| First time purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that completed their first purchase event \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| First time purchasers \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| firstTimePurchasers** |
| \| Display name \| First time purchasers \| \| --- \| --- \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | First time purchasers |
| Description | The number of users that completed their first purchase event |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListClicks** \| \| --- \| \| \\| Display name \\| Item list clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times users clicked an item when it appeared in a list \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list clicks \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListClicks** |
| \| Display name \| Item list clicks \| \| --- \| --- \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list clicks |
| Description | The number of times users clicked an item when it appeared in a list |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListViews** \| \| --- \| \| \\| Display name \\| Item list views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item list was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list views \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListViews** |
| \| Display name \| Item list views \| \| --- \| --- \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list views |
| Description | The number of times the item list was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionClicks** \| \| --- \| \| \\| Display name \\| Item promotion clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was clicked \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion clicks \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionClicks** |
| \| Display name \| Item promotion clicks \| \| --- \| --- \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion clicks |
| Description | The number of times an item promotion was clicked |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionViews** \| \| --- \| \| \\| Display name \\| Item promotion views \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion views \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionViews** |
| \| Display name \| Item promotion views \| \| --- \| --- \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion views |
| Description | The number of times an item promotion was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemViews** \| \| --- \| \| \\| Display name \\| Item views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item details were viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item views \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemViews** |
| \| Display name \| Item views \| \| --- \| --- \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item views |
| Description | The number of times the item details were viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| language** \| \| --- \| \| \\| Display name \\| Language \\| \\| --- \\| --- \\| \\| Description \\| The language setting of the user's browser or device. e.g. English \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Language \| \| Description \| The language setting of the user's browser or device. e.g. English \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| language** |
| \| Display name \| Language \| \| --- \| --- \| \| Description \| The language setting of the user's browser or device. e.g. English \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Language |
| Description | The language setting of the user's browser or device. e.g. English |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| newUsers** \| \| --- \| \| \\| Display name \\| New users \\| \\| --- \\| --- \\| \\| Description \\| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| New users \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| newUsers** |
| \| Display name \| New users \| \| --- \| --- \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | New users |
| Description | The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| platform** \| \| --- \| \| \\| Display name \\| Platform \\| \\| --- \\| --- \\| \\| Description \\| The platform on which your app or website ran; for example, web, iOS, or Android. To determine a stream's type in a report, use both platform and streamId \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Platform \| \| Description \| The platform on which your app or website ran; for example, web, iOS, or Android. To determine a stream's type in a report, use both platform and streamId \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform** |
| \| Display name \| Platform \| \| --- \| --- \| \| Description \| The platform on which your app or website ran; for example, web, iOS, or Android. To determine a stream's type in a report, use both platform and streamId \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Platform |
| Description | The platform on which your app or website ran; for example, web, iOS, or Android. To determine a stream's type in a report, use both platform and streamId |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| propertyName** \| \| --- \| \| \\| Display name \\| GA4 property \\| \\| --- \\| --- \\| \\| Description \\| The name of the Google Analytics 4 property \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| GA4 property \| \| Description \| The name of the Google Analytics 4 property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| propertyName** |
| \| Display name \| GA4 property \| \| --- \| --- \| \| Description \| The name of the Google Analytics 4 property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | GA4 property |
| Description | The name of the Google Analytics 4 property |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| screenPageViews** \| \| --- \| \| \\| Display name \\| Views \\| \\| --- \\| --- \\| \\| Description \\| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Views \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| screenPageViews** |
| \| Display name \| Views \| \| --- \| --- \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Views |
| Description | The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| sessions** \| \| --- \| \| \\| Display name \\| Sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that began on your site or app (event triggered: session_start) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Sessions \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| sessions** |
| \| Display name \| Sessions \| \| --- \| --- \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Sessions |
| Description | The number of sessions that began on your site or app (event triggered: session_start) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| streamName** \| \| --- \| \| \\| Display name \\| Stream name \\| \\| --- \\| --- \\| \\| Description \\| The data stream name for your app or website \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Stream name \| \| Description \| The data stream name for your app or website \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| streamName** |
| \| Display name \| Stream name \| \| --- \| --- \| \| Description \| The data stream name for your app or website \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Stream name |
| Description | The data stream name for your app or website |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| totalAdRevenue** \| \| --- \| \| \\| Display name \\| Ad revenue \\| \\| --- \\| --- \\| \\| Description \\| The total advertising revenue from both Admob and third-party sources \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Ad revenue \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalAdRevenue** |
| \| Display name \| Ad revenue \| \| --- \| --- \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Ad revenue |
| Description | The total advertising revenue from both Admob and third-party sources |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalPurchasers** \| \| --- \| \| \\| Display name \\| Total purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that logged purchase events for the time period selected \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total purchasers \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalPurchasers** |
| \| Display name \| Total purchasers \| \| --- \| --- \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total purchasers |
| Description | The number of users that logged purchase events for the time period selected |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalRevenue** \| \| --- \| \| \\| Display name \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Revenue \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalRevenue** |
| \| Display name \| Revenue \| \| --- \| --- \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Revenue |
| Description | The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalUsers** \| \| --- \| \| \\| Display name \\| Total users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total users \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalUsers** |
| \| Display name \| Total users \| \| --- \| --- \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total users |
| Description | The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| transactions** \| \| --- \| \| \\| Display name \\| Transactions \\| \\| --- \\| --- \\| \\| Description \\| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Transactions \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| transactions** |
| \| Display name \| Transactions \| \| --- \| --- \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Transactions |
| Description | The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| userEngagementDuration** \| \| --- \| \| \\| Display name \\| Total user engagement duration (sec) \\| \\| --- \\| --- \\| \\| Description \\| The total amount of time (in seconds) your website or app was in the foreground of users' devices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total user engagement duration (sec) \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| userEngagementDuration** |
| \| Display name \| Total user engagement duration (sec) \| \| --- \| --- \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total user engagement duration (sec) |
| Description | The total amount of time (in seconds) your website or app was in the foreground of users' devices |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |

### Table: PUBLISHING

| \| active28DayUsers** \| \| --- \| \| \\| Display name \\| 28-day active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct active users on your site or app within a 28 day period. The 28 day period includes the last day in the report's date range \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| 28-day active users \| \| Description \| The number of distinct active users on your site or app within a 28 day period. The 28 day period includes the last day in the report's date range \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| active28DayUsers** |
| \| Display name \| 28-day active users \| \| --- \| --- \| \| Description \| The number of distinct active users on your site or app within a 28 day period. The 28 day period includes the last day in the report's date range \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | 28-day active users |
| Description | The number of distinct active users on your site or app within a 28 day period. The 28 day period includes the last day in the report's date range |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| active7DayUsers** \| \| --- \| \| \\| Display name \\| 7-day active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct active users on your site or app within a 7 day period. The 7 day period includes the last day in the report's date range \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| 7-day active users \| \| Description \| The number of distinct active users on your site or app within a 7 day period. The 7 day period includes the last day in the report's date range \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| active7DayUsers** |
| \| Display name \| 7-day active users \| \| --- \| --- \| \| Description \| The number of distinct active users on your site or app within a 7 day period. The 7 day period includes the last day in the report's date range \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | 7-day active users |
| Description | The number of distinct active users on your site or app within a 7 day period. The 7 day period includes the last day in the report's date range |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| activeUsers** \| \| --- \| \| \\| Display name \\| Active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who visited your site or app \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Active users \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| activeUsers** |
| \| Display name \| Active users \| \| --- \| --- \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Active users |
| Description | The number of distinct users who visited your site or app |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| addToCarts** \| \| --- \| \| \\| Display name \\| Add-to-carts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users added items to their shopping carts \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Add-to-carts \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| addToCarts** |
| \| Display name \| Add-to-carts \| \| --- \| --- \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Add-to-carts |
| Description | The number of times users added items to their shopping carts |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| adUnitExposure** \| \| --- \| \| \\| Display name \\| Ad unit exposure \\| \\| --- \\| --- \\| \\| Description \\| The time that an ad unit was exposed to a user, in milliseconds \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Ad unit exposure \| \| Description \| The time that an ad unit was exposed to a user, in milliseconds \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| adUnitExposure** |
| \| Display name \| Ad unit exposure \| \| --- \| --- \| \| Description \| The time that an ad unit was exposed to a user, in milliseconds \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Ad unit exposure |
| Description | The time that an ad unit was exposed to a user, in milliseconds |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| checkouts** \| \| --- \| \| \\| Display name \\| Checkouts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users started the checkout process \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Checkouts \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| checkouts** |
| \| Display name \| Checkouts \| \| --- \| --- \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Checkouts |
| Description | The number of times users started the checkout process |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| conversions** \| \| --- \| \| \\| Display name \\| Conversions \\| \\| --- \\| --- \\| \\| Description \\| The count of conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Conversions \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| conversions** |
| \| Display name \| Conversions \| \| --- \| --- \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Conversions |
| Description | The count of conversion events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date** |
| \| Display name \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Description | Date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| deviceCategory** \| \| --- \| \| \\| Display name \\| Device category \\| \\| --- \\| --- \\| \\| Description \\| The type of device: Desktop, Tablet, or Mobile \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Device category \| \| Description \| The type of device: Desktop, Tablet, or Mobile \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| deviceCategory** |
| \| Display name \| Device category \| \| --- \| --- \| \| Description \| The type of device: Desktop, Tablet, or Mobile \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Device category |
| Description | The type of device: Desktop, Tablet, or Mobile |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| ecommercePurchases** \| \| --- \| \| \\| Display name \\| Purchases \\| \\| --- \\| --- \\| \\| Description \\| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Purchases \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| ecommercePurchases** |
| \| Display name \| Purchases \| \| --- \| --- \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Purchases |
| Description | The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| engagedSessions** \| \| --- \| \| \\| Display name \\| Engaged sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Engaged sessions \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| engagedSessions** |
| \| Display name \| Engaged sessions \| \| --- \| --- \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Engaged sessions |
| Description | The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventValue** \| \| --- \| \| \\| Display name \\| Event value \\| \\| --- \\| --- \\| \\| Description \\| The sum of the event parameter named 'value' \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event value \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| eventValue** |
| \| Display name \| Event value \| \| --- \| --- \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event value |
| Description | The sum of the event parameter named 'value' |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| firstTimePurchasers** \| \| --- \| \| \\| Display name \\| First time purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that completed their first purchase event \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| First time purchasers \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| firstTimePurchasers** |
| \| Display name \| First time purchasers \| \| --- \| --- \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | First time purchasers |
| Description | The number of users that completed their first purchase event |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListClicks** \| \| --- \| \| \\| Display name \\| Item list clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times users clicked an item when it appeared in a list \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list clicks \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListClicks** |
| \| Display name \| Item list clicks \| \| --- \| --- \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list clicks |
| Description | The number of times users clicked an item when it appeared in a list |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListViews** \| \| --- \| \| \\| Display name \\| Item list views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item list was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list views \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListViews** |
| \| Display name \| Item list views \| \| --- \| --- \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list views |
| Description | The number of times the item list was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionClicks** \| \| --- \| \| \\| Display name \\| Item promotion clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was clicked \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion clicks \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionClicks** |
| \| Display name \| Item promotion clicks \| \| --- \| --- \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion clicks |
| Description | The number of times an item promotion was clicked |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionViews** \| \| --- \| \| \\| Display name \\| Item promotion views \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion views \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionViews** |
| \| Display name \| Item promotion views \| \| --- \| --- \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion views |
| Description | The number of times an item promotion was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemViews** \| \| --- \| \| \\| Display name \\| Item views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item details were viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item views \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemViews** |
| \| Display name \| Item views \| \| --- \| --- \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item views |
| Description | The number of times the item details were viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| language** \| \| --- \| \| \\| Display name \\| Language \\| \\| --- \\| --- \\| \\| Description \\| The language setting of the user's browser or device. e.g. English \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Language \| \| Description \| The language setting of the user's browser or device. e.g. English \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| language** |
| \| Display name \| Language \| \| --- \| --- \| \| Description \| The language setting of the user's browser or device. e.g. English \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Language |
| Description | The language setting of the user's browser or device. e.g. English |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| newUsers** \| \| --- \| \| \\| Display name \\| New users \\| \\| --- \\| --- \\| \\| Description \\| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| New users \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| newUsers** |
| \| Display name \| New users \| \| --- \| --- \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | New users |
| Description | The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| platform** \| \| --- \| \| \\| Display name \\| Platform \\| \\| --- \\| --- \\| \\| Description \\| The platform on which your app or website ran; for example, web, iOS, or Android. To determine a stream's type in a report, use both platform and streamId \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Platform \| \| Description \| The platform on which your app or website ran; for example, web, iOS, or Android. To determine a stream's type in a report, use both platform and streamId \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform** |
| \| Display name \| Platform \| \| --- \| --- \| \| Description \| The platform on which your app or website ran; for example, web, iOS, or Android. To determine a stream's type in a report, use both platform and streamId \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Platform |
| Description | The platform on which your app or website ran; for example, web, iOS, or Android. To determine a stream's type in a report, use both platform and streamId |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| propertyName** \| \| --- \| \| \\| Display name \\| GA4 property \\| \\| --- \\| --- \\| \\| Description \\| The name of the Google Analytics 4 property \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| GA4 property \| \| Description \| The name of the Google Analytics 4 property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| propertyName** |
| \| Display name \| GA4 property \| \| --- \| --- \| \| Description \| The name of the Google Analytics 4 property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | GA4 property |
| Description | The name of the Google Analytics 4 property |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| publisherAdClicks** \| \| --- \| \| \\| Display name \\| Publisher ad clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of ad_click events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Publisher ad clicks \| \| Description \| The number of ad_click events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| publisherAdClicks** |
| \| Display name \| Publisher ad clicks \| \| --- \| --- \| \| Description \| The number of ad_click events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Publisher ad clicks |
| Description | The number of ad_click events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| publisherAdImpressions** \| \| --- \| \| \\| Display name \\| Publisher ad impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of ad_impression events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Publisher ad impressions \| \| Description \| The number of ad_impression events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| publisherAdImpressions** |
| \| Display name \| Publisher ad impressions \| \| --- \| --- \| \| Description \| The number of ad_impression events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Publisher ad impressions |
| Description | The number of ad_impression events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| screenPageViews** \| \| --- \| \| \\| Display name \\| Views \\| \\| --- \\| --- \\| \\| Description \\| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Views \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| screenPageViews** |
| \| Display name \| Views \| \| --- \| --- \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Views |
| Description | The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| sessionMedium** \| \| --- \| \| \\| Display name \\| Session medium \\| \\| --- \\| --- \\| \\| Description \\| The referral medium for a session \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session medium \| \| Description \| The referral medium for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionMedium** |
| \| Display name \| Session medium \| \| --- \| --- \| \| Description \| The referral medium for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session medium |
| Description | The referral medium for a session |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sessions** \| \| --- \| \| \\| Display name \\| Sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that began on your site or app (event triggered: session_start) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Sessions \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| sessions** |
| \| Display name \| Sessions \| \| --- \| --- \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Sessions |
| Description | The number of sessions that began on your site or app (event triggered: session_start) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| sessionSource** \| \| --- \| \| \\| Display name \\| Session source \\| \\| --- \\| --- \\| \\| Description \\| The source for a session \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session source \| \| Description \| The source for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionSource** |
| \| Display name \| Session source \| \| --- \| --- \| \| Description \| The source for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session source |
| Description | The source for a session |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| totalAdRevenue** \| \| --- \| \| \\| Display name \\| Ad revenue \\| \\| --- \\| --- \\| \\| Description \\| The total advertising revenue from both Admob and third-party sources \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Ad revenue \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalAdRevenue** |
| \| Display name \| Ad revenue \| \| --- \| --- \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Ad revenue |
| Description | The total advertising revenue from both Admob and third-party sources |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalPurchasers** \| \| --- \| \| \\| Display name \\| Total purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that logged purchase events for the time period selected \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total purchasers \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalPurchasers** |
| \| Display name \| Total purchasers \| \| --- \| --- \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total purchasers |
| Description | The number of users that logged purchase events for the time period selected |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalRevenue** \| \| --- \| \| \\| Display name \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Revenue \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalRevenue** |
| \| Display name \| Revenue \| \| --- \| --- \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Revenue |
| Description | The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalUsers** \| \| --- \| \| \\| Display name \\| Total users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total users \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalUsers** |
| \| Display name \| Total users \| \| --- \| --- \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total users |
| Description | The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| transactions** \| \| --- \| \| \\| Display name \\| Transactions \\| \\| --- \\| --- \\| \\| Description \\| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Transactions \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| transactions** |
| \| Display name \| Transactions \| \| --- \| --- \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Transactions |
| Description | The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| userEngagementDuration** \| \| --- \| \| \\| Display name \\| Total user engagement duration (sec) \\| \\| --- \\| --- \\| \\| Description \\| The total amount of time (in seconds) your website or app was in the foreground of users' devices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total user engagement duration (sec) \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| userEngagementDuration** |
| \| Display name \| Total user engagement duration (sec) \| \| --- \| --- \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total user engagement duration (sec) |
| Description | The total amount of time (in seconds) your website or app was in the foreground of users' devices |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |

### Table: USER_ACQUISITION

| \| activeUsers** \| \| --- \| \| \\| Display name \\| Active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who visited your site or app \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Active users \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| activeUsers** |
| \| Display name \| Active users \| \| --- \| --- \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Active users |
| Description | The number of distinct users who visited your site or app |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| addToCarts** \| \| --- \| \| \\| Display name \\| Add-to-carts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users added items to their shopping carts \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Add-to-carts \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| addToCarts** |
| \| Display name \| Add-to-carts \| \| --- \| --- \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Add-to-carts |
| Description | The number of times users added items to their shopping carts |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| checkouts** \| \| --- \| \| \\| Display name \\| Checkouts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users started the checkout process \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Checkouts \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| checkouts** |
| \| Display name \| Checkouts \| \| --- \| --- \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Checkouts |
| Description | The number of times users started the checkout process |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| conversions** \| \| --- \| \| \\| Display name \\| Conversions \\| \\| --- \\| --- \\| \\| Description \\| The count of conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Conversions \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| conversions** |
| \| Display name \| Conversions \| \| --- \| --- \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Conversions |
| Description | The count of conversion events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date** |
| \| Display name \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Description | Date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| ecommercePurchases** \| \| --- \| \| \\| Display name \\| Purchases \\| \\| --- \\| --- \\| \\| Description \\| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Purchases \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| ecommercePurchases** |
| \| Display name \| Purchases \| \| --- \| --- \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Purchases |
| Description | The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| engagedSessions** \| \| --- \| \| \\| Display name \\| Engaged sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Engaged sessions \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| engagedSessions** |
| \| Display name \| Engaged sessions \| \| --- \| --- \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Engaged sessions |
| Description | The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventValue** \| \| --- \| \| \\| Display name \\| Event value \\| \\| --- \\| --- \\| \\| Description \\| The sum of the event parameter named 'value' \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event value \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| eventValue** |
| \| Display name \| Event value \| \| --- \| --- \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event value |
| Description | The sum of the event parameter named 'value' |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| firstTimePurchasers** \| \| --- \| \| \\| Display name \\| First time purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that completed their first purchase event \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| First time purchasers \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| firstTimePurchasers** |
| \| Display name \| First time purchasers \| \| --- \| --- \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | First time purchasers |
| Description | The number of users that completed their first purchase event |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| firstUserCampaignId** \| \| --- \| \| \\| Display name \\| User campaign ID \\| \\| --- \\| --- \\| \\| Description \\| Identifier of the marketing campaign that first acquired the user. Includes Google Ads Campaigns \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| User campaign ID \| \| Description \| Identifier of the marketing campaign that first acquired the user. Includes Google Ads Campaigns \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| firstUserCampaignId** |
| \| Display name \| User campaign ID \| \| --- \| --- \| \| Description \| Identifier of the marketing campaign that first acquired the user. Includes Google Ads Campaigns \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | User campaign ID |
| Description | Identifier of the marketing campaign that first acquired the user. Includes Google Ads Campaigns |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| firstUserCampaignName** \| \| --- \| \| \\| Display name \\| User campaign name \\| \\| --- \\| --- \\| \\| Description \\| Name of the marketing campaign that first acquired the user. Includes Google Ads and Manual Campaigns \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| User campaign name \| \| Description \| Name of the marketing campaign that first acquired the user. Includes Google Ads and Manual Campaigns \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| firstUserCampaignName** |
| \| Display name \| User campaign name \| \| --- \| --- \| \| Description \| Name of the marketing campaign that first acquired the user. Includes Google Ads and Manual Campaigns \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | User campaign name |
| Description | Name of the marketing campaign that first acquired the user. Includes Google Ads and Manual Campaigns |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| firstUserCreativeId** \| \| --- \| \| \\| Display name \\| User campaign creative ID \\| \\| --- \\| --- \\| \\| Description \\| The campaign creative ID that first acquired the user \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| User campaign creative ID \| \| Description \| The campaign creative ID that first acquired the user \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| firstUserCreativeId** |
| \| Display name \| User campaign creative ID \| \| --- \| --- \| \| Description \| The campaign creative ID that first acquired the user \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | User campaign creative ID |
| Description | The campaign creative ID that first acquired the user |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| firstUserGoogleAdsAdGroupId** \| \| --- \| \| \\| Display name \\| User campaign ad group ID \\| \\| --- \\| --- \\| \\| Description \\| The ad group ID in Google Ads that first acquired the user \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| User campaign ad group ID \| \| Description \| The ad group ID in Google Ads that first acquired the user \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| firstUserGoogleAdsAdGroupId** |
| \| Display name \| User campaign ad group ID \| \| --- \| --- \| \| Description \| The ad group ID in Google Ads that first acquired the user \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | User campaign ad group ID |
| Description | The ad group ID in Google Ads that first acquired the user |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| firstUserGoogleAdsAdGroupName** \| \| --- \| \| \\| Display name \\| User campaign ad group name \\| \\| --- \\| --- \\| \\| Description \\| The ad group name in Google Ads that first acquired the user \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| User campaign ad group name \| \| Description \| The ad group name in Google Ads that first acquired the user \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| firstUserGoogleAdsAdGroupName** |
| \| Display name \| User campaign ad group name \| \| --- \| --- \| \| Description \| The ad group name in Google Ads that first acquired the user \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | User campaign ad group name |
| Description | The ad group name in Google Ads that first acquired the user |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| firstUserGoogleAdsAdNetworkType** \| \| --- \| \| \\| Display name \\| User ad network type \\| \\| --- \\| --- \\| \\| Description \\| The advertising network that first acquired the user. An enumeration which includes 'Google search', 'Search partners', 'Google Display Network', 'Youtube Search', 'Youtube Videos', 'Cross-network', 'Social', and '(universal campaign)' \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| User ad network type \| \| Description \| The advertising network that first acquired the user. An enumeration which includes 'Google search', 'Search partners', 'Google Display Network', 'Youtube Search', 'Youtube Videos', 'Cross-network', 'Social', and '(universal campaign)' \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| firstUserGoogleAdsAdNetworkType** |
| \| Display name \| User ad network type \| \| --- \| --- \| \| Description \| The advertising network that first acquired the user. An enumeration which includes 'Google search', 'Search partners', 'Google Display Network', 'Youtube Search', 'Youtube Videos', 'Cross-network', 'Social', and '(universal campaign)' \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | User ad network type |
| Description | The advertising network that first acquired the user. An enumeration which includes 'Google search', 'Search partners', 'Google Display Network', 'Youtube Search', 'Youtube Videos', 'Cross-network', 'Social', and '(universal campaign)' |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| firstUserMedium** \| \| --- \| \| \\| Display name \\| User medium \\| \\| --- \\| --- \\| \\| Description \\| The referral medium that first acquired the user \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| User medium \| \| Description \| The referral medium that first acquired the user \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| firstUserMedium** |
| \| Display name \| User medium \| \| --- \| --- \| \| Description \| The referral medium that first acquired the user \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | User medium |
| Description | The referral medium that first acquired the user |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| itemListClicks** \| \| --- \| \| \\| Display name \\| Item list clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times users clicked an item when it appeared in a list \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list clicks \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListClicks** |
| \| Display name \| Item list clicks \| \| --- \| --- \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list clicks |
| Description | The number of times users clicked an item when it appeared in a list |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListViews** \| \| --- \| \| \\| Display name \\| Item list views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item list was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list views \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListViews** |
| \| Display name \| Item list views \| \| --- \| --- \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list views |
| Description | The number of times the item list was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionClicks** \| \| --- \| \| \\| Display name \\| Item promotion clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was clicked \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion clicks \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionClicks** |
| \| Display name \| Item promotion clicks \| \| --- \| --- \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion clicks |
| Description | The number of times an item promotion was clicked |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionViews** \| \| --- \| \| \\| Display name \\| Item promotion views \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion views \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionViews** |
| \| Display name \| Item promotion views \| \| --- \| --- \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion views |
| Description | The number of times an item promotion was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemViews** \| \| --- \| \| \\| Display name \\| Item views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item details were viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item views \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemViews** |
| \| Display name \| Item views \| \| --- \| --- \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item views |
| Description | The number of times the item details were viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| newUsers** \| \| --- \| \| \\| Display name \\| New users \\| \\| --- \\| --- \\| \\| Description \\| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| New users \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| newUsers** |
| \| Display name \| New users \| \| --- \| --- \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | New users |
| Description | The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| screenPageViews** \| \| --- \| \| \\| Display name \\| Views \\| \\| --- \\| --- \\| \\| Description \\| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Views \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| screenPageViews** |
| \| Display name \| Views \| \| --- \| --- \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Views |
| Description | The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| sessions** \| \| --- \| \| \\| Display name \\| Sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that began on your site or app (event triggered: session_start) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Sessions \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| sessions** |
| \| Display name \| Sessions \| \| --- \| --- \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Sessions |
| Description | The number of sessions that began on your site or app (event triggered: session_start) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalAdRevenue** \| \| --- \| \| \\| Display name \\| Ad revenue \\| \\| --- \\| --- \\| \\| Description \\| The total advertising revenue from both Admob and third-party sources \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Ad revenue \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalAdRevenue** |
| \| Display name \| Ad revenue \| \| --- \| --- \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Ad revenue |
| Description | The total advertising revenue from both Admob and third-party sources |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalPurchasers** \| \| --- \| \| \\| Display name \\| Total purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that logged purchase events for the time period selected \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total purchasers \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalPurchasers** |
| \| Display name \| Total purchasers \| \| --- \| --- \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total purchasers |
| Description | The number of users that logged purchase events for the time period selected |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalRevenue** \| \| --- \| \| \\| Display name \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Revenue \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalRevenue** |
| \| Display name \| Revenue \| \| --- \| --- \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Revenue |
| Description | The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalUsers** \| \| --- \| \| \\| Display name \\| Total users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total users \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalUsers** |
| \| Display name \| Total users \| \| --- \| --- \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total users |
| Description | The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| transactions** \| \| --- \| \| \\| Display name \\| Transactions \\| \\| --- \\| --- \\| \\| Description \\| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Transactions \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| transactions** |
| \| Display name \| Transactions \| \| --- \| --- \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Transactions |
| Description | The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| userEngagementDuration** \| \| --- \| \| \\| Display name \\| Total user engagement duration (sec) \\| \\| --- \\| --- \\| \\| Description \\| The total amount of time (in seconds) your website or app was in the foreground of users' devices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total user engagement duration (sec) \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| userEngagementDuration** |
| \| Display name \| Total user engagement duration (sec) \| \| --- \| --- \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total user engagement duration (sec) |
| Description | The total amount of time (in seconds) your website or app was in the foreground of users' devices |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |

### Table: TRAFFIC_ACQUISITION

| \| activeUsers** \| \| --- \| \| \\| Display name \\| Active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who visited your site or app \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Active users \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| activeUsers** |
| \| Display name \| Active users \| \| --- \| --- \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Active users |
| Description | The number of distinct users who visited your site or app |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| addToCarts** \| \| --- \| \| \\| Display name \\| Add-to-carts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users added items to their shopping carts \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Add-to-carts \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| addToCarts** |
| \| Display name \| Add-to-carts \| \| --- \| --- \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Add-to-carts |
| Description | The number of times users added items to their shopping carts |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| checkouts** \| \| --- \| \| \\| Display name \\| Checkouts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users started the checkout process \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Checkouts \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| checkouts** |
| \| Display name \| Checkouts \| \| --- \| --- \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Checkouts |
| Description | The number of times users started the checkout process |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| conversions** \| \| --- \| \| \\| Display name \\| Conversions \\| \\| --- \\| --- \\| \\| Description \\| The count of conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Conversions \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| conversions** |
| \| Display name \| Conversions \| \| --- \| --- \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Conversions |
| Description | The count of conversion events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date** |
| \| Display name \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Description | Date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| ecommercePurchases** \| \| --- \| \| \\| Display name \\| Purchases \\| \\| --- \\| --- \\| \\| Description \\| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Purchases \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| ecommercePurchases** |
| \| Display name \| Purchases \| \| --- \| --- \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Purchases |
| Description | The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| engagedSessions** \| \| --- \| \| \\| Display name \\| Engaged sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Engaged sessions \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| engagedSessions** |
| \| Display name \| Engaged sessions \| \| --- \| --- \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Engaged sessions |
| Description | The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventValue** \| \| --- \| \| \\| Display name \\| Event value \\| \\| --- \\| --- \\| \\| Description \\| The sum of the event parameter named 'value' \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event value \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| eventValue** |
| \| Display name \| Event value \| \| --- \| --- \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event value |
| Description | The sum of the event parameter named 'value' |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| firstTimePurchasers** \| \| --- \| \| \\| Display name \\| First time purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that completed their first purchase event \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| First time purchasers \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| firstTimePurchasers** |
| \| Display name \| First time purchasers \| \| --- \| --- \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | First time purchasers |
| Description | The number of users that completed their first purchase event |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListClicks** \| \| --- \| \| \\| Display name \\| Item list clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times users clicked an item when it appeared in a list \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list clicks \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListClicks** |
| \| Display name \| Item list clicks \| \| --- \| --- \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list clicks |
| Description | The number of times users clicked an item when it appeared in a list |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListViews** \| \| --- \| \| \\| Display name \\| Item list views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item list was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list views \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListViews** |
| \| Display name \| Item list views \| \| --- \| --- \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list views |
| Description | The number of times the item list was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionClicks** \| \| --- \| \| \\| Display name \\| Item promotion clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was clicked \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion clicks \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionClicks** |
| \| Display name \| Item promotion clicks \| \| --- \| --- \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion clicks |
| Description | The number of times an item promotion was clicked |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionViews** \| \| --- \| \| \\| Display name \\| Item promotion views \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion views \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionViews** |
| \| Display name \| Item promotion views \| \| --- \| --- \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion views |
| Description | The number of times an item promotion was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemViews** \| \| --- \| \| \\| Display name \\| Item views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item details were viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item views \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemViews** |
| \| Display name \| Item views \| \| --- \| --- \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item views |
| Description | The number of times the item details were viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| newUsers** \| \| --- \| \| \\| Display name \\| New users \\| \\| --- \\| --- \\| \\| Description \\| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| New users \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| newUsers** |
| \| Display name \| New users \| \| --- \| --- \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | New users |
| Description | The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| screenPageViews** \| \| --- \| \| \\| Display name \\| Views \\| \\| --- \\| --- \\| \\| Description \\| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Views \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| screenPageViews** |
| \| Display name \| Views \| \| --- \| --- \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Views |
| Description | The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| sessionCampaignName** \| \| --- \| \| \\| Display name \\| Session campaign name \\| \\| --- \\| --- \\| \\| Description \\| The marketing campaign name for a session. Includes Google Ads and Manual Campaigns \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session campaign name \| \| Description \| The marketing campaign name for a session. Includes Google Ads and Manual Campaigns \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionCampaignName** |
| \| Display name \| Session campaign name \| \| --- \| --- \| \| Description \| The marketing campaign name for a session. Includes Google Ads and Manual Campaigns \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session campaign name |
| Description | The marketing campaign name for a session. Includes Google Ads and Manual Campaigns |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sessionDefaultChannelGrouping** \| \| --- \| \| \\| Display name \\| Session default channel grouping \\| \\| --- \\| --- \\| \\| Description \\| The session's default channel grouping is based primarily on source and medium. An enumeration which includes 'Direct', 'Organic Search', 'Paid Social', 'Organic Social', 'Email', 'Affiliates', 'Referral', 'Paid Search', 'Video', and 'Display' \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session default channel grouping \| \| Description \| The session's default channel grouping is based primarily on source and medium. An enumeration which includes 'Direct', 'Organic Search', 'Paid Social', 'Organic Social', 'Email', 'Affiliates', 'Referral', 'Paid Search', 'Video', and 'Display' \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionDefaultChannelGrouping** |
| \| Display name \| Session default channel grouping \| \| --- \| --- \| \| Description \| The session's default channel grouping is based primarily on source and medium. An enumeration which includes 'Direct', 'Organic Search', 'Paid Social', 'Organic Social', 'Email', 'Affiliates', 'Referral', 'Paid Search', 'Video', and 'Display' \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session default channel grouping |
| Description | The session's default channel grouping is based primarily on source and medium. An enumeration which includes 'Direct', 'Organic Search', 'Paid Social', 'Organic Social', 'Email', 'Affiliates', 'Referral', 'Paid Search', 'Video', and 'Display' |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sessionGoogleAdsAdGroupName** \| \| --- \| \| \\| Display name \\| Session ad group name \\| \\| --- \\| --- \\| \\| Description \\| The ad group name in Google Ads for a session \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session ad group name \| \| Description \| The ad group name in Google Ads for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionGoogleAdsAdGroupName** |
| \| Display name \| Session ad group name \| \| --- \| --- \| \| Description \| The ad group name in Google Ads for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session ad group name |
| Description | The ad group name in Google Ads for a session |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sessionGoogleAdsAdNetworkType** \| \| --- \| \| \\| Display name \\| Session ad network type \\| \\| --- \\| --- \\| \\| Description \\| The advertising network that led to the session. An enumeration which includes 'Google search', 'Search partners', 'Google Display Network', 'Youtube Search', 'Youtube Videos', 'Cross-network', 'Social', and '(universal campaign)' \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session ad network type \| \| Description \| The advertising network that led to the session. An enumeration which includes 'Google search', 'Search partners', 'Google Display Network', 'Youtube Search', 'Youtube Videos', 'Cross-network', 'Social', and '(universal campaign)' \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionGoogleAdsAdNetworkType** |
| \| Display name \| Session ad network type \| \| --- \| --- \| \| Description \| The advertising network that led to the session. An enumeration which includes 'Google search', 'Search partners', 'Google Display Network', 'Youtube Search', 'Youtube Videos', 'Cross-network', 'Social', and '(universal campaign)' \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session ad network type |
| Description | The advertising network that led to the session. An enumeration which includes 'Google search', 'Search partners', 'Google Display Network', 'Youtube Search', 'Youtube Videos', 'Cross-network', 'Social', and '(universal campaign)' |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sessionGoogleAdsKeyword** \| \| --- \| \| \\| Display name \\| Session keyword \\| \\| --- \\| --- \\| \\| Description \\| The matched keyword that led to the session. Keywords are words or phrases describing your product or service that you choose to get your ad in front of the right customers \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session keyword \| \| Description \| The matched keyword that led to the session. Keywords are words or phrases describing your product or service that you choose to get your ad in front of the right customers \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionGoogleAdsKeyword** |
| \| Display name \| Session keyword \| \| --- \| --- \| \| Description \| The matched keyword that led to the session. Keywords are words or phrases describing your product or service that you choose to get your ad in front of the right customers \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session keyword |
| Description | The matched keyword that led to the session. Keywords are words or phrases describing your product or service that you choose to get your ad in front of the right customers |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sessionMedium** \| \| --- \| \| \\| Display name \\| Session medium \\| \\| --- \\| --- \\| \\| Description \\| The referral medium for a session \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session medium \| \| Description \| The referral medium for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionMedium** |
| \| Display name \| Session medium \| \| --- \| --- \| \| Description \| The referral medium for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session medium |
| Description | The referral medium for a session |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sessions** \| \| --- \| \| \\| Display name \\| Sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that began on your site or app (event triggered: session_start) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Sessions \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| sessions** |
| \| Display name \| Sessions \| \| --- \| --- \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Sessions |
| Description | The number of sessions that began on your site or app (event triggered: session_start) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| sessionSource** \| \| --- \| \| \\| Display name \\| Session source \\| \\| --- \\| --- \\| \\| Description \\| The source for a session \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Session source \| \| Description \| The source for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| sessionSource** |
| \| Display name \| Session source \| \| --- \| --- \| \| Description \| The source for a session \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Session source |
| Description | The source for a session |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| totalAdRevenue** \| \| --- \| \| \\| Display name \\| Ad revenue \\| \\| --- \\| --- \\| \\| Description \\| The total advertising revenue from both Admob and third-party sources \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Ad revenue \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalAdRevenue** |
| \| Display name \| Ad revenue \| \| --- \| --- \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Ad revenue |
| Description | The total advertising revenue from both Admob and third-party sources |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalPurchasers** \| \| --- \| \| \\| Display name \\| Total purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that logged purchase events for the time period selected \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total purchasers \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalPurchasers** |
| \| Display name \| Total purchasers \| \| --- \| --- \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total purchasers |
| Description | The number of users that logged purchase events for the time period selected |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalRevenue** \| \| --- \| \| \\| Display name \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Revenue \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalRevenue** |
| \| Display name \| Revenue \| \| --- \| --- \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Revenue |
| Description | The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalUsers** \| \| --- \| \| \\| Display name \\| Total users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total users \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalUsers** |
| \| Display name \| Total users \| \| --- \| --- \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total users |
| Description | The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| transactions** \| \| --- \| \| \\| Display name \\| Transactions \\| \\| --- \\| --- \\| \\| Description \\| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Transactions \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| transactions** |
| \| Display name \| Transactions \| \| --- \| --- \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Transactions |
| Description | The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| userEngagementDuration** \| \| --- \| \| \\| Display name \\| Total user engagement duration (sec) \\| \\| --- \\| --- \\| \\| Description \\| The total amount of time (in seconds) your website or app was in the foreground of users' devices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total user engagement duration (sec) \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| userEngagementDuration** |
| \| Display name \| Total user engagement duration (sec) \| \| --- \| --- \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total user engagement duration (sec) |
| Description | The total amount of time (in seconds) your website or app was in the foreground of users' devices |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |

### Table: DEMO

| \| activeUsers** \| \| --- \| \| \\| Display name \\| Active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who visited your site or app \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Active users \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| activeUsers** |
| \| Display name \| Active users \| \| --- \| --- \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Active users |
| Description | The number of distinct users who visited your site or app |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| addToCarts** \| \| --- \| \| \\| Display name \\| Add-to-carts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users added items to their shopping carts \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Add-to-carts \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| addToCarts** |
| \| Display name \| Add-to-carts \| \| --- \| --- \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Add-to-carts |
| Description | The number of times users added items to their shopping carts |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| checkouts** \| \| --- \| \| \\| Display name \\| Checkouts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users started the checkout process \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Checkouts \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| checkouts** |
| \| Display name \| Checkouts \| \| --- \| --- \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Checkouts |
| Description | The number of times users started the checkout process |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| city** \| \| --- \| \| \\| Display name \\| City \\| \\| --- \\| --- \\| \\| Description \\| The city from which the user activity originated \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.city](/apidocs/field-data-types#geographical) \\| \| \| Display name \| City \| \| Description \| The city from which the user activity originated \| \| Field type \| dimension \| \| Data type \| [string.geo.city](/apidocs/field-data-types#geographical) \| |
| city** |
| \| Display name \| City \| \| --- \| --- \| \| Description \| The city from which the user activity originated \| \| Field type \| dimension \| \| Data type \| [string.geo.city](/apidocs/field-data-types#geographical) \| |
| Display name | City |
| Description | The city from which the user activity originated |
| Field type | dimension |
| Data type | [string.geo.city](/apidocs/field-data-types#geographical) |
| \| conversions** \| \| --- \| \| \\| Display name \\| Conversions \\| \\| --- \\| --- \\| \\| Description \\| The count of conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Conversions \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| conversions** |
| \| Display name \| Conversions \| \| --- \| --- \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Conversions |
| Description | The count of conversion events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| country** \| \| --- \| \| \\| Display name \\| Country \\| \\| --- \\| --- \\| \\| Description \\| The country from which the user activity originated \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country](/apidocs/field-data-types#geographical) \\| \| \| Display name \| Country \| \| Description \| The country from which the user activity originated \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| country** |
| \| Display name \| Country \| \| --- \| --- \| \| Description \| The country from which the user activity originated \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| Display name | Country |
| Description | The country from which the user activity originated |
| Field type | dimension |
| Data type | [string.geo.country](/apidocs/field-data-types#geographical) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date** |
| \| Display name \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Description | Date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| ecommercePurchases** \| \| --- \| \| \\| Display name \\| Purchases \\| \\| --- \\| --- \\| \\| Description \\| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Purchases \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| ecommercePurchases** |
| \| Display name \| Purchases \| \| --- \| --- \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Purchases |
| Description | The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| engagedSessions** \| \| --- \| \| \\| Display name \\| Engaged sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Engaged sessions \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| engagedSessions** |
| \| Display name \| Engaged sessions \| \| --- \| --- \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Engaged sessions |
| Description | The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventCount** \| \| --- \| \| \\| Display name \\| Event count \\| \\| --- \\| --- \\| \\| Description \\| The count of events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event count \| \| Description \| The count of events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| eventCount** |
| \| Display name \| Event count \| \| --- \| --- \| \| Description \| The count of events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event count |
| Description | The count of events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventValue** \| \| --- \| \| \\| Display name \\| Event value \\| \\| --- \\| --- \\| \\| Description \\| The sum of the event parameter named 'value' \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event value \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| eventValue** |
| \| Display name \| Event value \| \| --- \| --- \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event value |
| Description | The sum of the event parameter named 'value' |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| firstTimePurchasers** \| \| --- \| \| \\| Display name \\| First time purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that completed their first purchase event \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| First time purchasers \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| firstTimePurchasers** |
| \| Display name \| First time purchasers \| \| --- \| --- \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | First time purchasers |
| Description | The number of users that completed their first purchase event |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListClicks** \| \| --- \| \| \\| Display name \\| Item list clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times users clicked an item when it appeared in a list \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list clicks \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListClicks** |
| \| Display name \| Item list clicks \| \| --- \| --- \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list clicks |
| Description | The number of times users clicked an item when it appeared in a list |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListViews** \| \| --- \| \| \\| Display name \\| Item list views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item list was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list views \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListViews** |
| \| Display name \| Item list views \| \| --- \| --- \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list views |
| Description | The number of times the item list was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionClicks** \| \| --- \| \| \\| Display name \\| Item promotion clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was clicked \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion clicks \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionClicks** |
| \| Display name \| Item promotion clicks \| \| --- \| --- \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion clicks |
| Description | The number of times an item promotion was clicked |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionViews** \| \| --- \| \| \\| Display name \\| Item promotion views \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion views \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionViews** |
| \| Display name \| Item promotion views \| \| --- \| --- \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion views |
| Description | The number of times an item promotion was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemViews** \| \| --- \| \| \\| Display name \\| Item views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item details were viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item views \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemViews** |
| \| Display name \| Item views \| \| --- \| --- \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item views |
| Description | The number of times the item details were viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| language** \| \| --- \| \| \\| Display name \\| Language \\| \\| --- \\| --- \\| \\| Description \\| The language setting of the user's browser or device. e.g. English \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Language \| \| Description \| The language setting of the user's browser or device. e.g. English \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| language** |
| \| Display name \| Language \| \| --- \| --- \| \| Description \| The language setting of the user's browser or device. e.g. English \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Language |
| Description | The language setting of the user's browser or device. e.g. English |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| newUsers** \| \| --- \| \| \\| Display name \\| New users \\| \\| --- \\| --- \\| \\| Description \\| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| New users \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| newUsers** |
| \| Display name \| New users \| \| --- \| --- \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | New users |
| Description | The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| region** \| \| --- \| \| \\| Display name \\| Region \\| \\| --- \\| --- \\| \\| Description \\| The geographic region from which the user activity originated, derived from their IP address \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.region](/apidocs/field-data-types#geographical) \\| \| \| Display name \| Region \| \| Description \| The geographic region from which the user activity originated, derived from their IP address \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| |
| region** |
| \| Display name \| Region \| \| --- \| --- \| \| Description \| The geographic region from which the user activity originated, derived from their IP address \| \| Field type \| dimension \| \| Data type \| [string.geo.region](/apidocs/field-data-types#geographical) \| |
| Display name | Region |
| Description | The geographic region from which the user activity originated, derived from their IP address |
| Field type | dimension |
| Data type | [string.geo.region](/apidocs/field-data-types#geographical) |
| \| screenPageViews** \| \| --- \| \| \\| Display name \\| Views \\| \\| --- \\| --- \\| \\| Description \\| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Views \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| screenPageViews** |
| \| Display name \| Views \| \| --- \| --- \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Views |
| Description | The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| sessions** \| \| --- \| \| \\| Display name \\| Sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that began on your site or app (event triggered: session_start) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Sessions \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| sessions** |
| \| Display name \| Sessions \| \| --- \| --- \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Sessions |
| Description | The number of sessions that began on your site or app (event triggered: session_start) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalAdRevenue** \| \| --- \| \| \\| Display name \\| Ad revenue \\| \\| --- \\| --- \\| \\| Description \\| The total advertising revenue from both Admob and third-party sources \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Ad revenue \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalAdRevenue** |
| \| Display name \| Ad revenue \| \| --- \| --- \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Ad revenue |
| Description | The total advertising revenue from both Admob and third-party sources |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalPurchasers** \| \| --- \| \| \\| Display name \\| Total purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that logged purchase events for the time period selected \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total purchasers \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalPurchasers** |
| \| Display name \| Total purchasers \| \| --- \| --- \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total purchasers |
| Description | The number of users that logged purchase events for the time period selected |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalRevenue** \| \| --- \| \| \\| Display name \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Revenue \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalRevenue** |
| \| Display name \| Revenue \| \| --- \| --- \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Revenue |
| Description | The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalUsers** \| \| --- \| \| \\| Display name \\| Total users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total users \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalUsers** |
| \| Display name \| Total users \| \| --- \| --- \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total users |
| Description | The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| transactions** \| \| --- \| \| \\| Display name \\| Transactions \\| \\| --- \\| --- \\| \\| Description \\| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Transactions \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| transactions** |
| \| Display name \| Transactions \| \| --- \| --- \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Transactions |
| Description | The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| userAgeBracket** \| \| --- \| \| \\| Display name \\| User age bracket \\| \\| --- \\| --- \\| \\| Description \\| User age brackets \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.age](/apidocs/field-data-types#person) \\| \| \| Display name \| User age bracket \| \| Description \| User age brackets \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| |
| userAgeBracket** |
| \| Display name \| User age bracket \| \| --- \| --- \| \| Description \| User age brackets \| \| Field type \| dimension \| \| Data type \| [string.person.age](/apidocs/field-data-types#person) \| |
| Display name | User age bracket |
| Description | User age brackets |
| Field type | dimension |
| Data type | [string.person.age](/apidocs/field-data-types#person) |
| \| userEngagementDuration** \| \| --- \| \| \\| Display name \\| Total user engagement duration (sec) \\| \\| --- \\| --- \\| \\| Description \\| The total amount of time (in seconds) your website or app was in the foreground of users' devices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total user engagement duration (sec) \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| userEngagementDuration** |
| \| Display name \| Total user engagement duration (sec) \| \| --- \| --- \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total user engagement duration (sec) |
| Description | The total amount of time (in seconds) your website or app was in the foreground of users' devices |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| userGender** \| \| --- \| \| \\| Display name \\| User gender \\| \\| --- \\| --- \\| \\| Description \\| User gender \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.person.gender](/apidocs/field-data-types#person) \\| \| \| Display name \| User gender \| \| Description \| User gender \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| |
| userGender** |
| \| Display name \| User gender \| \| --- \| --- \| \| Description \| User gender \| \| Field type \| dimension \| \| Data type \| [string.person.gender](/apidocs/field-data-types#person) \| |
| Display name | User gender |
| Description | User gender |
| Field type | dimension |
| Data type | [string.person.gender](/apidocs/field-data-types#person) |

### Table: ENGAGEMENT

| \| activeUsers** \| \| --- \| \| \\| Display name \\| Active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who visited your site or app \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Active users \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| activeUsers** |
| \| Display name \| Active users \| \| --- \| --- \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Active users |
| Description | The number of distinct users who visited your site or app |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| addToCarts** \| \| --- \| \| \\| Display name \\| Add-to-carts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users added items to their shopping carts \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Add-to-carts \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| addToCarts** |
| \| Display name \| Add-to-carts \| \| --- \| --- \| \| Description \| The number of times users added items to their shopping carts \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Add-to-carts |
| Description | The number of times users added items to their shopping carts |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| checkouts** \| \| --- \| \| \\| Display name \\| Checkouts \\| \\| --- \\| --- \\| \\| Description \\| The number of times users started the checkout process \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Checkouts \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| checkouts** |
| \| Display name \| Checkouts \| \| --- \| --- \| \| Description \| The number of times users started the checkout process \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Checkouts |
| Description | The number of times users started the checkout process |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| contentGroup** \| \| --- \| \| \\| Display name \\| Content group \\| \\| --- \\| --- \\| \\| Description \\| A category that applies to items of published content \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Content group \| \| Description \| A category that applies to items of published content \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| contentGroup** |
| \| Display name \| Content group \| \| --- \| --- \| \| Description \| A category that applies to items of published content \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Content group |
| Description | A category that applies to items of published content |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| conversions** \| \| --- \| \| \\| Display name \\| Conversions \\| \\| --- \\| --- \\| \\| Description \\| The count of conversion events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Conversions \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| conversions** |
| \| Display name \| Conversions \| \| --- \| --- \| \| Description \| The count of conversion events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Conversions |
| Description | The count of conversion events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date** |
| \| Display name \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Description | Date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| ecommercePurchases** \| \| --- \| \| \\| Display name \\| Purchases \\| \\| --- \\| --- \\| \\| Description \\| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Purchases \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| ecommercePurchases** |
| \| Display name \| Purchases \| \| --- \| --- \| \| Description \| The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Purchases |
| Description | The number of times users completed a purchase. This metric counts "purchase" events; this metric does not count "in_app_purchase" and subscription events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| engagedSessions** \| \| --- \| \| \\| Display name \\| Engaged sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Engaged sessions \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| engagedSessions** |
| \| Display name \| Engaged sessions \| \| --- \| --- \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Engaged sessions |
| Description | The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventCount** \| \| --- \| \| \\| Display name \\| Event count \\| \\| --- \\| --- \\| \\| Description \\| The count of events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event count \| \| Description \| The count of events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| eventCount** |
| \| Display name \| Event count \| \| --- \| --- \| \| Description \| The count of events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event count |
| Description | The count of events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| eventName** \| \| --- \| \| \\| Display name \\| Event name \\| \\| --- \\| --- \\| \\| Description \\| The name of the event \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Event name \| \| Description \| The name of the event \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| eventName** |
| \| Display name \| Event name \| \| --- \| --- \| \| Description \| The name of the event \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Event name |
| Description | The name of the event |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| eventValue** \| \| --- \| \| \\| Display name \\| Event value \\| \\| --- \\| --- \\| \\| Description \\| The sum of the event parameter named 'value' \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Event value \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| eventValue** |
| \| Display name \| Event value \| \| --- \| --- \| \| Description \| The sum of the event parameter named 'value' \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Event value |
| Description | The sum of the event parameter named 'value' |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| firstTimePurchasers** \| \| --- \| \| \\| Display name \\| First time purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that completed their first purchase event \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| First time purchasers \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| firstTimePurchasers** |
| \| Display name \| First time purchasers \| \| --- \| --- \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | First time purchasers |
| Description | The number of users that completed their first purchase event |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| hostName** \| \| --- \| \| \\| Display name \\| Host name \\| \\| --- \\| --- \\| \\| Description \\| Includes the subdomain and domain names of a URL; for example, the Host Name of www.example.com/contact.html is www.example.com \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Host name \| \| Description \| Includes the subdomain and domain names of a URL; for example, the Host Name of www.example.com/contact.html is www.example.com \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| hostName** |
| \| Display name \| Host name \| \| --- \| --- \| \| Description \| Includes the subdomain and domain names of a URL; for example, the Host Name of www.example.com/contact.html is www.example.com \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Host name |
| Description | Includes the subdomain and domain names of a URL; for example, the Host Name of www.example.com/contact.html is www.example.com |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| itemListClicks** \| \| --- \| \| \\| Display name \\| Item list clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times users clicked an item when it appeared in a list \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list clicks \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListClicks** |
| \| Display name \| Item list clicks \| \| --- \| --- \| \| Description \| The number of times users clicked an item when it appeared in a list \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list clicks |
| Description | The number of times users clicked an item when it appeared in a list |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemListViews** \| \| --- \| \| \\| Display name \\| Item list views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item list was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item list views \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemListViews** |
| \| Display name \| Item list views \| \| --- \| --- \| \| Description \| The number of times the item list was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item list views |
| Description | The number of times the item list was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionClicks** \| \| --- \| \| \\| Display name \\| Item promotion clicks \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was clicked \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion clicks \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionClicks** |
| \| Display name \| Item promotion clicks \| \| --- \| --- \| \| Description \| The number of times an item promotion was clicked \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion clicks |
| Description | The number of times an item promotion was clicked |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemPromotionViews** \| \| --- \| \| \\| Display name \\| Item promotion views \\| \\| --- \\| --- \\| \\| Description \\| The number of times an item promotion was viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item promotion views \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemPromotionViews** |
| \| Display name \| Item promotion views \| \| --- \| --- \| \| Description \| The number of times an item promotion was viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item promotion views |
| Description | The number of times an item promotion was viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemViews** \| \| --- \| \| \\| Display name \\| Item views \\| \\| --- \\| --- \\| \\| Description \\| The number of times the item details were viewed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Item views \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| itemViews** |
| \| Display name \| Item views \| \| --- \| --- \| \| Description \| The number of times the item details were viewed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Item views |
| Description | The number of times the item details were viewed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| newUsers** \| \| --- \| \| \\| Display name \\| New users \\| \\| --- \\| --- \\| \\| Description \\| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| New users \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| newUsers** |
| \| Display name \| New users \| \| --- \| --- \| \| Description \| The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | New users |
| Description | The number of users who interacted with your site or launched your app for the first time (event triggered: first_open or first_visit) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| propertyName** \| \| --- \| \| \\| Display name \\| GA4 property \\| \\| --- \\| --- \\| \\| Description \\| The name of the Google Analytics 4 property \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| GA4 property \| \| Description \| The name of the Google Analytics 4 property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| propertyName** |
| \| Display name \| GA4 property \| \| --- \| --- \| \| Description \| The name of the Google Analytics 4 property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | GA4 property |
| Description | The name of the Google Analytics 4 property |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| screenPageViews** \| \| --- \| \| \\| Display name \\| Views \\| \\| --- \\| --- \\| \\| Description \\| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Views \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| screenPageViews** |
| \| Display name \| Views \| \| --- \| --- \| \| Description \| The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Views |
| Description | The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. (screen_view + page_view events) |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| sessions** \| \| --- \| \| \\| Display name \\| Sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that began on your site or app (event triggered: session_start) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Sessions \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| sessions** |
| \| Display name \| Sessions \| \| --- \| --- \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Sessions |
| Description | The number of sessions that began on your site or app (event triggered: session_start) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| streamName** \| \| --- \| \| \\| Display name \\| Stream name \\| \\| --- \\| --- \\| \\| Description \\| The data stream name for your app or website \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Stream name \| \| Description \| The data stream name for your app or website \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| streamName** |
| \| Display name \| Stream name \| \| --- \| --- \| \| Description \| The data stream name for your app or website \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Stream name |
| Description | The data stream name for your app or website |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| totalAdRevenue** \| \| --- \| \| \\| Display name \\| Ad revenue \\| \\| --- \\| --- \\| \\| Description \\| The total advertising revenue from both Admob and third-party sources \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Ad revenue \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalAdRevenue** |
| \| Display name \| Ad revenue \| \| --- \| --- \| \| Description \| The total advertising revenue from both Admob and third-party sources \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Ad revenue |
| Description | The total advertising revenue from both Admob and third-party sources |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalPurchasers** \| \| --- \| \| \\| Display name \\| Total purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that logged purchase events for the time period selected \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total purchasers \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalPurchasers** |
| \| Display name \| Total purchasers \| \| --- \| --- \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total purchasers |
| Description | The number of users that logged purchase events for the time period selected |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalRevenue** \| \| --- \| \| \\| Display name \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Display name \| Revenue \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| totalRevenue** |
| \| Display name \| Revenue \| \| --- \| --- \| \| Description \| The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Display name | Revenue |
| Description | The sum of revenue from purchases, subscriptions, and advertising (Purchase revenue plus Subscription revenue plus Ad revenue) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| totalUsers** \| \| --- \| \| \\| Display name \\| Total users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total users \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalUsers** |
| \| Display name \| Total users \| \| --- \| --- \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total users |
| Description | The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| transactions** \| \| --- \| \| \\| Display name \\| Transactions \\| \\| --- \\| --- \\| \\| Description \\| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Transactions \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| transactions** |
| \| Display name \| Transactions \| \| --- \| --- \| \| Description \| The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Transactions |
| Description | The count of transaction events with purchase revenue. Transaction events are in_app_purchase, ecommerce_purchase, purchase, app_store_subscription_renew, app_store_subscription_convert, and refund |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| unifiedScreenClass** \| \| --- \| \| \\| Display name \\| Page title and screen class \\| \\| --- \\| --- \\| \\| Description \\| The page title (web) or screen class (app) on which the event was logged \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Page title and screen class \| \| Description \| The page title (web) or screen class (app) on which the event was logged \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| unifiedScreenClass** |
| \| Display name \| Page title and screen class \| \| --- \| --- \| \| Description \| The page title (web) or screen class (app) on which the event was logged \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Page title and screen class |
| Description | The page title (web) or screen class (app) on which the event was logged |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| userEngagementDuration** \| \| --- \| \| \\| Display name \\| Total user engagement duration (sec) \\| \\| --- \\| --- \\| \\| Description \\| The total amount of time (in seconds) your website or app was in the foreground of users' devices \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total user engagement duration (sec) \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| userEngagementDuration** |
| \| Display name \| Total user engagement duration (sec) \| \| --- \| --- \| \| Description \| The total amount of time (in seconds) your website or app was in the foreground of users' devices \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total user engagement duration (sec) |
| Description | The total amount of time (in seconds) your website or app was in the foreground of users' devices |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |

### Table: ECOM_ITEMS

| \| activeUsers** \| \| --- \| \| \\| Display name \\| Active users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who visited your site or app \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Active users \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| activeUsers** |
| \| Display name \| Active users \| \| --- \| --- \| \| Description \| The number of distinct users who visited your site or app \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Active users |
| Description | The number of distinct users who visited your site or app |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date** |
| \| Display name \| Date \| \| --- \| --- \| \| Description \| Date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Description | Date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| engagedSessions** \| \| --- \| \| \\| Display name \\| Engaged sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Engaged sessions \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| engagedSessions** |
| \| Display name \| Engaged sessions \| \| --- \| --- \| \| Description \| The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Engaged sessions |
| Description | The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| firstTimePurchasers** \| \| --- \| \| \\| Display name \\| First time purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that completed their first purchase event \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| First time purchasers \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| firstTimePurchasers** |
| \| Display name \| First time purchasers \| \| --- \| --- \| \| Description \| The number of users that completed their first purchase event \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | First time purchasers |
| Description | The number of users that completed their first purchase event |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| itemBrand** \| \| --- \| \| \\| Display name \\| Item brand \\| \\| --- \\| --- \\| \\| Description \\| Brand name of the item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Item brand \| \| Description \| Brand name of the item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| itemBrand** |
| \| Display name \| Item brand \| \| --- \| --- \| \| Description \| Brand name of the item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Item brand |
| Description | Brand name of the item |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| itemCategory** \| \| --- \| \| \\| Display name \\| Item category \\| \\| --- \\| --- \\| \\| Description \\| The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Item category \| \| Description \| The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| itemCategory** |
| \| Display name \| Item category \| \| --- \| --- \| \| Description \| The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Item category |
| Description | The hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| itemListName** \| \| --- \| \| \\| Display name \\| Item list name \\| \\| --- \\| --- \\| \\| Description \\| The name of the item list \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Item list name \| \| Description \| The name of the item list \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| itemListName** |
| \| Display name \| Item list name \| \| --- \| --- \| \| Description \| The name of the item list \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Item list name |
| Description | The name of the item list |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| itemName** \| \| --- \| \| \\| Display name \\| Item name \\| \\| --- \\| --- \\| \\| Description \\| The name of the item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Item name \| \| Description \| The name of the item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| itemName** |
| \| Display name \| Item name \| \| --- \| --- \| \| Description \| The name of the item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Item name |
| Description | The name of the item |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| itemPromotionName** \| \| --- \| \| \\| Display name \\| Item promotion name \\| \\| --- \\| --- \\| \\| Description \\| The name of the promotion for the item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Item promotion name \| \| Description \| The name of the promotion for the item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| itemPromotionName** |
| \| Display name \| Item promotion name \| \| --- \| --- \| \| Description \| The name of the promotion for the item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Item promotion name |
| Description | The name of the promotion for the item |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| propertyName** \| \| --- \| \| \\| Display name \\| GA4 property \\| \\| --- \\| --- \\| \\| Description \\| The name of the Google Analytics 4 property \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| GA4 property \| \| Description \| The name of the Google Analytics 4 property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| propertyName** |
| \| Display name \| GA4 property \| \| --- \| --- \| \| Description \| The name of the Google Analytics 4 property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | GA4 property |
| Description | The name of the Google Analytics 4 property |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| sessions** \| \| --- \| \| \\| Display name \\| Sessions \\| \\| --- \\| --- \\| \\| Description \\| The number of sessions that began on your site or app (event triggered: session_start) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Sessions \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| sessions** |
| \| Display name \| Sessions \| \| --- \| --- \| \| Description \| The number of sessions that began on your site or app (event triggered: session_start) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Sessions |
| Description | The number of sessions that began on your site or app (event triggered: session_start) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalPurchasers** \| \| --- \| \| \\| Display name \\| Total purchasers \\| \\| --- \\| --- \\| \\| Description \\| The number of users that logged purchase events for the time period selected \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total purchasers \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalPurchasers** |
| \| Display name \| Total purchasers \| \| --- \| --- \| \| Description \| The number of users that logged purchase events for the time period selected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total purchasers |
| Description | The number of users that logged purchase events for the time period selected |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| totalUsers** \| \| --- \| \| \\| Display name \\| Total users \\| \\| --- \\| --- \\| \\| Description \\| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total users \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| totalUsers** |
| \| Display name \| Total users \| \| --- \| --- \| \| Description \| The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total users |
| Description | The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |