---
title: "Good to know about Google Campaign Manager 360"
slug: "good-to-know-about-google-campaign-manager-360"
description: "Learn more about request limits, historical range, and things to consider when using the Supermetrics Google Campaign Manager 360 connector."
updated: 2026-08-06T10:51:05Z
published: 2026-08-06T10:51:05Z
canonical: "docs.supermetrics.com/good-to-know-about-google-campaign-manager-360"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Good to know about Google Campaign Manager 360

This article outlines recommendations and notes certain limitations imposed by the data source API, which you may need to consider when building your queries.

If you are connecting to this data source, please follow the instructions in our [connection guide](/v1/docs/google-campaign-manager-360-connection-guide), and the available fields for this connector are listed in the [metrics and dimensions documentation](/v1/docs/google-campaign-manager-360-fields).

## Request limits and recommended refresh rate

**Request limit**: 30,000 requests per user per day. There is also a quota of 30 simultaneous reports.

**API delay**: 1 day

**Recommended refresh window**: 3 days

## Historical range

With the Google Campaign Manager 360 data source connector:

- Data is available for the last 2 years
- 60 days for Floodlight reports, multi-channel Funnel reports, and path to conversion reports
- 31 days for Keyword data

## Accounts in Google Campaign Manager 360

In the Google Campaign Manager 360 connector, each Advertiser is considered a separate account within the connection.

Your Supermetrics subscription determines the number of [data source accounts](https://docs.supermetrics.com/docs/about-data-source-accounts) you can use simultaneously.

## Things to consider

### Limitations with unique reach metrics

There are limitations on which dimensions can be queried with **Unique reach** metrics. See [Google’s documentation](https://support.google.com/campaignmanager/answer/2823516?visit_id=637351519441993150-3916415243&rd=1) for more details.

### No rows returned with all metrics as zeros

If all selected metrics are zero for the row, the row is omitted from the results. This is similar behavior in Google’s UI instant reports.

## More resources

- [Google Campaign Manager 360 connection guide](/v1/docs/google-campaign-manager-360-connection-guide)
- [Google Campaign Manager 360 report building guide](/v1/docs/google-campaign-manager-360-report-building-guide)
- [Google Campaign Manager 360 metrics and dimensions](/v1/docs/google-campaign-manager-360-fields)