Good to know about Apple Search Ads

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This article outlines recommendations and notes certain limitations imposed by the data source API, which you may need to consider when building your queries.

If you’re connecting to Apple Search Ads, follow the instructions in our connection guide. See Apple Search Ads metrics and dimensions for the fields available in this data source.

Historical range

  • Up to 24 months on a monthly level and overall

  • Up to 365 days on a weekly level

  • Up to 90 days on a daily level

Accounts in Apple Search Ads

In the Apple Search Ads connector, each Ad account is considered a separate account within the connection.

Your subscription determines the number of data source accounts you can use simultaneously.

Things to consider

Timezone

Apple has a special account timezone setting known as ORTZ. You can use this for your queries by enabling the Use organization timezone setting. If this setting isn’t enabled, your queries will use UTC by default.

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