---
title: "Get started with Supermetrics"
slug: "get-started"
description: "First time using Supermetrics? Start here to get to know the Marketing Intelligence Platform that will save your day."
updated: 2026-08-13T06:02:25Z
published: 2026-08-13T06:03:08Z
canonical: "docs.supermetrics.com/get-started"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Get started

Welcome to Supermetrics! This is where you connect your marketing data, explore it, and put it to work — all from one place, the [Supermetrics Hub](https://hub.supermetrics.com).

Supermetrics brings your marketing data together in one place, so your team can stop crunching numbers on a dozen platforms and instead start acting on them in a shared destination. Connect your data sources, manage what matters, then analyze and activate the results, all without writing code or waiting on a data team.

## New to Supermetrics? Start here!

- [What is Supermetrics?](/v1/docs/what-is-supermetrics) Get the big picture on how your data flows in and what you can do with it once it's there.
- [Start a free trial](/v1/docs/how-to-start-a-supermetrics-free-trial) — no credit card needed, and you can test any data source for 14 days.
- Ready to commit? Here's [how to buy a Supermetrics subscription](/v1/docs/how-to-buy-a-supermetrics-subscription).

## Get connected on the Supermetrics Hub

Supermetrics Hub is where you manage everything, including the data sources you use, your data transformations, and of course, your subscription.

Log in to the Hub and connect to the data sources you use every day, such as Facebook Ads, Google Ads, or Salesforce. Follow the [data source instructions](/v1/docs/connect) for the platform you want to pull data from.

On the Hub, you can also:

- [Manage your data source connections](/v1/docs/how-to-manage-data-source-connections-on-supermetrics-hub), and modify the connections and data sources as required
- Quickly check your numbers with [Data explorer](/v1/docs/data-explorer)
- Visualize your data with [Dashboards](/v1/docs/dashboards)
- Transform your data using [Data blending](/v1/docs/data-blending) and [Custom fields](/v1/docs/custom-fields)!

[Learn about what you can do on the Hub](/v1/docs/about-supermetrics-hub).

## Choose your data destination

You can work on your data in various data destinations. Select yours below for setup instructions.

- [Google Sheets](/v1/docs/google-sheets)
- [Data Studio](/v1/docs/data-studio)
- [Excel](/v1/docs/excel)
- [Power BI](/v1/docs/power-bi)
- [Supermetrics Storage](/v1/docs/supermetrics-storage)
- [Data warehouses and cloud storage](/v1/docs/data-warehouses-and-cloud-storage)

Whatever your marketing data workflow is, we're happy to have you!

## Bring your data into AI tools

Marketing data doesn't have to live only in a dashboard. Connect Supermetrics to the AI tools you already use, like Claude or ChatGPT, and ask questions about your marketing performance in plain language, no charts to build first.

- [Connect Supermetrics to your AI tools](/v1/docs/how-to-connect-supermetrics-to-ai-tools) — Bring your data into Claude, ChatGPT, and more, using AI chats.
- Create dashboards in [Supermetrics Studio](/v1/docs/supermetrics-studio) using natural language, iterate and modify as required.
- Ask questions about your data directly on the Hub with the AI-powered [Insights agent](/v1/docs/insights-agent).
- [Learn more about the AI features we offer](/v1/docs/supermetrics-ai-features).

## Build your own

Need something particular that Supermetrics doesn’t yet have? No worries! The Supermetrics API and other capabilities allow you to build custom setups that suit your team’s needs.

- [About Build on Supermetrics](/v1/docs/about-build-on-supermetrics) — Use our API to build your own setup.
- [Connector builder](/v1/docs/connector-builder) — A connector for your data source isn’t available? Try the Connector builder to build your own connector.

## Activate your data

[Data Activation](/v1/docs/activate) moves beyond passive reporting by connecting your customer data directly to the tools where you take action. Combine behavioral signals from your website with business data from your CRM, then push targeted audiences to the ad platforms, email tools, and CRMs where your campaigns run.

- [What is Data Activation?](/v1/docs/how-data-activation-works)
- Learn where you can [ingest data](/v1/docs/data-ingestion) from and how to [build audiences and journeys](/v1/docs/journey-orchestration)

## Manage your subscription

The Hub is also where you look after your connections, your team, and your subscription.

- [Add or remove Supermetrics team members and assign users to a subscription](/v1/docs/how-to-manage-your-supermetrics-team)
- Need something more? No problem, you can easily [add more features to your subscription](/v1/docs/how-to-add-more-features-and-upgrade-a-supermetrics-subscription).

## If you get stuck, we're here to help!

- **Search this knowledge base**: use the search bar at the top to find information about specific features or problem situations.
- **Contact our support team**: if you can't find an answer, our support team is ready to help. When you submit a ticket, [please be as detailed as possible](/v1/docs/about-supermetrics-support) and include a link to your report if you can. You can reach out via chat or [through the Supermetrics Hub](https://hub.supermetrics.com/support).
