---
title: "DoubleVerify data warehouse table groups"
slug: "doubleverify-data-warehouse-table-groups"
description: "Explore the complete Supermetrics data warehouse table groups for DoubleVerify. See all the tables and the fields included in them."
updated: 2026-03-05T14:16:02Z
published: 2026-03-05T14:16:02Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# DoubleVerify data warehouse table groups

Search fields<input type="text" id="field-search" placeholder="Search by field name, label, or description…" aria-label="Search fields by name, label, or description" autocomplete="off">

### Table: CAMPAIGN

| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__advertiser_name** \| \| --- \| \| \\| Display name \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| The name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser name \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__advertiser_name** |
| \| Display name \| Advertiser name \| \| --- \| --- \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser name |
| Description | The name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__allowed_ads** \| \| --- \| \| \\| Display name \\| Allowed ads \\| \\| --- \\| --- \\| \\| Description \\| Unique count of requests that were allowed because they met the blocking criteria for your DV Digital IQ campaign and had no violations \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Allowed ads \| \| Description \| Unique count of requests that were allowed because they met the blocking criteria for your DV Digital IQ campaign and had no violations \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__allowed_ads** |
| \| Display name \| Allowed ads \| \| --- \| --- \| \| Description \| Unique count of requests that were allowed because they met the blocking criteria for your DV Digital IQ campaign and had no violations \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Allowed ads |
| Description | Unique count of requests that were allowed because they met the blocking criteria for your DV Digital IQ campaign and had no violations |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__allowed_evaluations** \| \| --- \| \| \\| Display name \\| Allowed evaluations \\| \\| --- \\| --- \\| \\| Description \\| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Allowed evaluations \| \| Description \| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__allowed_evaluations** |
| \| Display name \| Allowed evaluations \| \| --- \| --- \| \| Description \| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Allowed evaluations |
| Description | The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_ads** \| \| --- \| \| \\| Display name \\| Authentic ads \\| \\| --- \\| --- \\| \\| Description \\| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic ads \| \| Description \| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_ads** |
| \| Display name \| Authentic ads \| \| --- \| --- \| \| Description \| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic ads |
| Description | Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_completed_fully_on_screen_impressions** \| \| --- \| \| \\| Display name \\| Authentic completed fully on-screen impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic completed fully on-screen impressions \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_completed_fully_on_screen_impressions** |
| \| Display name \| Authentic completed fully on-screen impressions \| \| --- \| --- \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic completed fully on-screen impressions |
| Description | The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Authentic Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| An authentic Viewable impression includes an additional layer of analysis that shows when an authentic impression also met the IAB viewability guideline \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic Viewable impressions \| \| Description \| An authentic Viewable impression includes an additional layer of analysis that shows when an authentic impression also met the IAB viewability guideline \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_display_viewable_impressions** |
| \| Display name \| Authentic Viewable impressions \| \| --- \| --- \| \| Description \| An authentic Viewable impression includes an additional layer of analysis that shows when an authentic impression also met the IAB viewability guideline \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic Viewable impressions |
| Description | An authentic Viewable impression includes an additional layer of analysis that shows when an authentic impression also met the IAB viewability guideline |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_q_1_fully_on_screen_impressions** \| \| --- \| \| \\| Display name \\| Authentic Q1 fully on-screen impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic Q1 fully on-screen impressions \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_q_1_fully_on_screen_impressions** |
| \| Display name \| Authentic Q1 fully on-screen impressions \| \| --- \| --- \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic Q1 fully on-screen impressions |
| Description | The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_q_2_fully_on_screen_impressions** \| \| --- \| \| \\| Display name \\| Authentic Q2 fully on-screen impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic Q2 fully on-screen impressions \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_q_2_fully_on_screen_impressions** |
| \| Display name \| Authentic Q2 fully on-screen impressions \| \| --- \| --- \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic Q2 fully on-screen impressions |
| Description | The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_q_3_fully_on_screen_impressions** \| \| --- \| \| \\| Display name \\| Authentic Q3 fully on-screen impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic Q3 fully on-screen impressions \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_q_3_fully_on_screen_impressions** |
| \| Display name \| Authentic Q3 fully on-screen impressions \| \| --- \| --- \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic Q3 fully on-screen impressions |
| Description | The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_video_viewable_impressions** \| \| --- \| \| \\| Display name \\| Authentic video viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| An authentic viewable impression includes an additional premium layer of analysis that shows when an authentic ads also meets the IAB standard for viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic video viewable impressions \| \| Description \| An authentic viewable impression includes an additional premium layer of analysis that shows when an authentic ads also meets the IAB standard for viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_video_viewable_impressions** |
| \| Display name \| Authentic video viewable impressions \| \| --- \| --- \| \| Description \| An authentic viewable impression includes an additional premium layer of analysis that shows when an authentic ads also meets the IAB standard for viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic video viewable impressions |
| Description | An authentic viewable impression includes an additional premium layer of analysis that shows when an authentic ads also meets the IAB standard for viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__average_time_s_display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Average time (s) - Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| The average time, in seconds, of viewable impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Average time (s) - Viewable impressions \| \| Description \| The average time, in seconds, of viewable impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__average_time_s_display_viewable_impressions** |
| \| Display name \| Average time (s) - Viewable impressions \| \| --- \| --- \| \| Description \| The average time, in seconds, of viewable impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Average time (s) - Viewable impressions |
| Description | The average time, in seconds, of viewable impressions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__blocks** \| \| --- \| \| \\| Display name \\| Blocks \\| \\| --- \\| --- \\| \\| Description \\| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Blocks \| \| Description \| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__blocks** |
| \| Display name \| Blocks \| \| --- \| --- \| \| Description \| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Blocks |
| Description | The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand** \| \| --- \| \| \\| Display name \\| Brand \\| \\| --- \\| --- \\| \\| Description \\| The name of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand \| \| Description \| The name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand** |
| \| Display name \| Brand \| \| --- \| --- \| \| Description \| The name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand |
| Description | The name of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_market** \| \| --- \| \| \\| Display name \\| Brand market \\| \\| --- \\| --- \\| \\| Description \\| The market of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand market \| \| Description \| The market of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand_market** |
| \| Display name \| Brand market \| \| --- \| --- \| \| Description \| The market of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand market |
| Description | The market of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_region** \| \| --- \| \| \\| Display name \\| Brand region \\| \\| --- \\| --- \\| \\| Description \\| The region of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand region \| \| Description \| The region of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand_region** |
| \| Display name \| Brand region \| \| --- \| --- \| \| Description \| The region of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand region |
| Description | The region of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_suitability_blocks** \| \| --- \| \| \\| Display name \\| Brand suitability blocks \\| \\| --- \\| --- \\| \\| Description \\| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitability blocks \| \| Description \| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitability_blocks** |
| \| Display name \| Brand suitability blocks \| \| --- \| --- \| \| Description \| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitability blocks |
| Description | Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand_suitability_incidents** \| \| --- \| \| \\| Display name \\| Brand suitability incidents \\| \\| --- \\| --- \\| \\| Description \\| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitability incidents \| \| Description \| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitability_incidents** |
| \| Display name \| Brand suitability incidents \| \| --- \| --- \| \| Description \| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitability incidents |
| Description | Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand_suitable_ads** \| \| --- \| \| \\| Display name \\| Brand suitable ads \\| \\| --- \\| --- \\| \\| Description \\| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitable ads \| \| Description \| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitable_ads** |
| \| Display name \| Brand suitable ads \| \| --- \| --- \| \| Description \| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitable ads |
| Description | Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__campaign** \| \| --- \| \| \\| Display name \\| Campaign \\| \\| --- \\| --- \\| \\| Description \\| The name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__campaign** |
| \| Display name \| Campaign \| \| --- \| --- \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign |
| Description | The name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__custom_display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Custom display viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions (desktop delivery only) that were in view as determined using the custom viewability measurement definition for the profile. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Custom display viewable impressions \| \| Description \| Impressions (desktop delivery only) that were in view as determined using the custom viewability measurement definition for the profile. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__custom_display_viewable_impressions** |
| \| Display name \| Custom display viewable impressions \| \| --- \| --- \| \| Description \| Impressions (desktop delivery only) that were in view as determined using the custom viewability measurement definition for the profile. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Custom display viewable impressions |
| Description | Impressions (desktop delivery only) that were in view as determined using the custom viewability measurement definition for the profile. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| standard__date** |
| \| Display name \| Date \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| standard__device_delivery_typ** \| \| --- \| \| \\| Display name \\| Device delivery type \\| \\| --- \\| --- \\| \\| Description \\| Device delivery type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Device delivery type \| \| Description \| Device delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__device_delivery_typ** |
| \| Display name \| Device delivery type \| \| --- \| --- \| \| Description \| Device delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Device delivery type |
| Description | Device delivery type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__display_eligible_impressions** \| \| --- \| \| \\| Display name \\| Display eligible impression \\| \\| --- \\| --- \\| \\| Description \\| Impressions that had the potential to be measured for display viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Display eligible impression \| \| Description \| Impressions that had the potential to be measured for display viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__display_eligible_impressions** |
| \| Display name \| Display eligible impression \| \| --- \| --- \| \| Description \| Impressions that had the potential to be measured for display viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Display eligible impression |
| Description | Impressions that had the potential to be measured for display viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__display_measured_impressions** \| \| --- \| \| \\| Display name \\| Display measured impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Display measured impressions \| \| Description \| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__display_measured_impressions** |
| \| Display name \| Display measured impressions \| \| --- \| --- \| \| Description \| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Display measured impressions |
| Description | Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Display viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| The count of impressions that met the IAB guideline for viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Display viewable impressions \| \| Description \| The count of impressions that met the IAB guideline for viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__display_viewable_impressions** |
| \| Display name \| Display viewable impressions \| \| --- \| --- \| \| Description \| The count of impressions that met the IAB guideline for viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Display viewable impressions |
| Description | The count of impressions that met the IAB guideline for viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__eligible_impressions** \| \| --- \| \| \\| Display name \\| Eligible impression \\| \\| --- \\| --- \\| \\| Description \\| Impressions that had the potential to be measured for display viewability \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Eligible impression \| \| Description \| Impressions that had the potential to be measured for display viewability \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__eligible_impressions** |
| \| Display name \| Eligible impression \| \| --- \| --- \| \| Description \| Impressions that had the potential to be measured for display viewability \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Eligible impression |
| Description | Impressions that had the potential to be measured for display viewability |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__evaluations** \| \| --- \| \| \\| Display name \\| Evaluations \\| \\| --- \\| --- \\| \\| Description \\| The total number of non-GIVT video ad calls that Video Filtering assessed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Evaluations \| \| Description \| The total number of non-GIVT video ad calls that Video Filtering assessed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__evaluations** |
| \| Display name \| Evaluations \| \| --- \| --- \| \| Description \| The total number of non-GIVT video ad calls that Video Filtering assessed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Evaluations |
| Description | The total number of non-GIVT video ad calls that Video Filtering assessed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_blocks** \| \| --- \| \| \\| Display name \\| Fraud blocks \\| \\| --- \\| --- \\| \\| Description \\| The deduplicated count of requests that are blocked for any form of fraud \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud blocks \| \| Description \| The deduplicated count of requests that are blocked for any form of fraud \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_blocks** |
| \| Display name \| Fraud blocks \| \| --- \| --- \| \| Description \| The deduplicated count of requests that are blocked for any form of fraud \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud blocks |
| Description | The deduplicated count of requests that are blocked for any form of fraud |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_blocks** \| \| --- \| \| \\| Display name \\| Fraud/SIVT blocks \\| \\| --- \\| --- \\| \\| Description \\| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT blocks \| \| Description \| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_blocks** |
| \| Display name \| Fraud/SIVT blocks \| \| --- \| --- \| \| Description \| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT blocks |
| Description | Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_free_ads** \| \| --- \| \| \\| Display name \\| Fraud/SIVT free ads \\| \\| --- \\| --- \\| \\| Description \\| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT free ads \| \| Description \| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_free_ads** |
| \| Display name \| Fraud/SIVT free ads \| \| --- \| --- \| \| Description \| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT free ads |
| Description | The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_incidents** \| \| --- \| \| \\| Display name \\| Fraud/SIVT incidents \\| \\| --- \\| --- \\| \\| Description \\| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT incidents \| \| Description \| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_incidents** |
| \| Display name \| Fraud/SIVT incidents \| \| --- \| --- \| \| Description \| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT incidents |
| Description | Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fully_on_screen_measured_impressions** \| \| --- \| \| \\| Display name \\| Fully on screen measured impressions \\| \\| --- \\| --- \\| \\| Description \\| The count of video impressions for which DV was able to obtain the information needed to determine whether the creative was fully within the visible portion of the browser and to receive the signals that indicate the end of the quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fully on screen measured impressions \| \| Description \| The count of video impressions for which DV was able to obtain the information needed to determine whether the creative was fully within the visible portion of the browser and to receive the signals that indicate the end of the quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fully_on_screen_measured_impressions** |
| \| Display name \| Fully on screen measured impressions \| \| --- \| --- \| \| Description \| The count of video impressions for which DV was able to obtain the information needed to determine whether the creative was fully within the visible portion of the browser and to receive the signals that indicate the end of the quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fully on screen measured impressions |
| Description | The count of video impressions for which DV was able to obtain the information needed to determine whether the creative was fully within the visible portion of the browser and to receive the signals that indicate the end of the quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__greater_than_15_seconds_view_impressions** \| \| --- \| \| \\| Display name \\| 50% Display Viewable >15 Secs Impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions for which 50% or more of the ad creative was in view for 15 seconds \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Display name \| 50% Display Viewable >15 Secs Impressions \| \| Description \| Impressions for which 50% or more of the ad creative was in view for 15 seconds \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| standard__greater_than_15_seconds_view_impressions** |
| \| Display name \| 50% Display Viewable >15 Secs Impressions \| \| --- \| --- \| \| Description \| Impressions for which 50% or more of the ad creative was in view for 15 seconds \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Display name | 50% Display Viewable >15 Secs Impressions |
| Description | Impressions for which 50% or more of the ad creative was in view for 15 seconds |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| standard__in_geo_ads** \| \| --- \| \| \\| Display name \\| In geo ads \\| \\| --- \\| --- \\| \\| Description \\| Ads served inside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| In geo ads \| \| Description \| Ads served inside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__in_geo_ads** |
| \| Display name \| In geo ads \| \| --- \| --- \| \| Description \| Ads served inside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | In geo ads |
| Description | Ads served inside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__measured_impressions** \| \| --- \| \| \\| Display name \\| Measured impressions \\| \\| --- \\| --- \\| \\| Description \\| The count of impressions where the DV successfully measured the ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Measured impressions \| \| Description \| The count of impressions where the DV successfully measured the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__measured_impressions** |
| \| Display name \| Measured impressions \| \| --- \| --- \| \| Description \| The count of impressions where the DV successfully measured the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Measured impressions |
| Description | The count of impressions where the DV successfully measured the ad |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__media_property** \| \| --- \| \| \\| Display name \\| Media property \\| \\| --- \\| --- \\| \\| Description \\| Media property \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Media property \| \| Description \| Media property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__media_property** |
| \| Display name \| Media property \| \| --- \| --- \| \| Description \| Media property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Media property |
| Description | Media property |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__media_type** \| \| --- \| \| \\| Display name \\| Media type \\| \\| --- \\| --- \\| \\| Description \\| Media type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Media type \| \| Description \| Media type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__media_type** |
| \| Display name \| Media type \| \| --- \| --- \| \| Description \| Media type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Media type |
| Description | Media type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__monitored_ads** \| \| --- \| \| \\| Display name \\| Monitored ads \\| \\| --- \\| --- \\| \\| Description \\| The total count of ads served where the DV monitoring services were applied \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Monitored ads \| \| Description \| The total count of ads served where the DV monitoring services were applied \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__monitored_ads** |
| \| Display name \| Monitored ads \| \| --- \| --- \| \| Description \| The total count of ads served where the DV monitoring services were applied \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Monitored ads |
| Description | The total count of ads served where the DV monitoring services were applied |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__out_of_geo_blocks** \| \| --- \| \| \\| Display name \\| Out of geo blocks \\| \\| --- \\| --- \\| \\| Description \\| Show the number of blocks for requests from outside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Out of geo blocks \| \| Description \| Show the number of blocks for requests from outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__out_of_geo_blocks** |
| \| Display name \| Out of geo blocks \| \| --- \| --- \| \| Description \| Show the number of blocks for requests from outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Out of geo blocks |
| Description | Show the number of blocks for requests from outside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__out_of_geo_incidents** \| \| --- \| \| \\| Display name \\| Out of geo incidents \\| \\| --- \\| --- \\| \\| Description \\| Show the number of ads served outside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Out of geo incidents \| \| Description \| Show the number of ads served outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__out_of_geo_incidents** |
| \| Display name \| Out of geo incidents \| \| --- \| --- \| \| Description \| Show the number of ads served outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Out of geo incidents |
| Description | Show the number of ads served outside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__placement_code** \| \| --- \| \| \\| Display name \\| Placement code \\| \\| --- \\| --- \\| \\| Description \\| Ad Server Placement code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement code \| \| Description \| Ad Server Placement code \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_code** |
| \| Display name \| Placement code \| \| --- \| --- \| \| Description \| Ad Server Placement code \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement code |
| Description | Ad Server Placement code |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__placement_name** \| \| --- \| \| \\| Display name \\| Placement name \\| \\| --- \\| --- \\| \\| Description \\| Placement name where the product is being promoted \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement name \| \| Description \| Placement name where the product is being promoted \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_name** |
| \| Display name \| Placement name \| \| --- \| --- \| \| Description \| Placement name where the product is being promoted \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement name |
| Description | Placement name where the product is being promoted |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__placement_size** \| \| --- \| \| \\| Display name \\| Placement size \\| \\| --- \\| --- \\| \\| Description \\| Placement size \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement size \| \| Description \| Placement size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_size** |
| \| Display name \| Placement size \| \| --- \| --- \| \| Description \| Placement size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement size |
| Description | Placement size |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__requests** \| \| --- \| \| \\| Display name \\| Requests \\| \\| --- \\| --- \\| \\| Description \\| The count of requests received by the blocking tag when the blocking service is used \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Requests \| \| Description \| The count of requests received by the blocking tag when the blocking service is used \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__requests** |
| \| Display name \| Requests \| \| --- \| --- \| \| Description \| The count of requests received by the blocking tag when the blocking service is used \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Requests |
| Description | The count of requests received by the blocking tag when the blocking service is used |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__site_and_app_list_incidents** \| \| --- \| \| \\| Display name \\| Site & app list incidents \\| \\| --- \\| --- \\| \\| Description \\| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Site & app list incidents \| \| Description \| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__site_and_app_list_incidents** |
| \| Display name \| Site & app list incidents \| \| --- \| --- \| \| Description \| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Site & app list incidents |
| Description | Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__total_time_hr_display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Total time (hr) - Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| The total time of viewable impressions in hours \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total time (hr) - Viewable impressions \| \| Description \| The total time of viewable impressions in hours \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__total_time_hr_display_viewable_impressions** |
| \| Display name \| Total time (hr) - Viewable impressions \| \| --- \| --- \| \| Description \| The total time of viewable impressions in hours \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total time (hr) - Viewable impressions |
| Description | The total time of viewable impressions in hours |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__uc_app_incidents** \| \| --- \| \| \\| Display name \\| UC app incidents \\| \\| --- \\| --- \\| \\| Description \\| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| UC app incidents \| \| Description \| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__uc_app_incidents** |
| \| Display name \| UC app incidents \| \| --- \| --- \| \| Description \| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | UC app incidents |
| Description | The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__unique_incidents** \| \| --- \| \| \\| Display name \\| Incidents \\| \\| --- \\| --- \\| \\| Description \\| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Incidents \| \| Description \| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__unique_incidents** |
| \| Display name \| Incidents \| \| --- \| --- \| \| Description \| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Incidents |
| Description | The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__video_eligible_impressions** \| \| --- \| \| \\| Display name \\| Video eligible impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions that had the potential to be measured for video viewability, which is the count of all impressions that include DV viewability measurement technology. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Video eligible impressions \| \| Description \| Impressions that had the potential to be measured for video viewability, which is the count of all impressions that include DV viewability measurement technology. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__video_eligible_impressions** |
| \| Display name \| Video eligible impressions \| \| --- \| --- \| \| Description \| Impressions that had the potential to be measured for video viewability, which is the count of all impressions that include DV viewability measurement technology. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Video eligible impressions |
| Description | Impressions that had the potential to be measured for video viewability, which is the count of all impressions that include DV viewability measurement technology. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__video_measured_impressions** \| \| --- \| \| \\| Display name \\| Video measured impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Video measured impressions \| \| Description \| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__video_measured_impressions** |
| \| Display name \| Video measured impressions \| \| --- \| --- \| \| Description \| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Video measured impressions |
| Description | Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__video_viewable_impressions** \| \| --- \| \| \\| Display name \\| Video viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Video viewable impressions \| \| Description \| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__video_viewable_impressions** |
| \| Display name \| Video viewable impressions \| \| --- \| --- \| \| Description \| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Video viewable impressions |
| Description | Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__viewable_impressions** \| \| --- \| \| \\| Display name \\| Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Viewable impressions \| \| Description \| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__viewable_impressions** |
| \| Display name \| Viewable impressions \| \| --- \| --- \| \| Description \| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Viewable impressions |
| Description | Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### Table: GEO

| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__advertiser_name** \| \| --- \| \| \\| Display name \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| The name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser name \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__advertiser_name** |
| \| Display name \| Advertiser name \| \| --- \| --- \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser name |
| Description | The name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand** \| \| --- \| \| \\| Display name \\| Brand \\| \\| --- \\| --- \\| \\| Description \\| The name of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand \| \| Description \| The name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand** |
| \| Display name \| Brand \| \| --- \| --- \| \| Description \| The name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand |
| Description | The name of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_market** \| \| --- \| \| \\| Display name \\| Brand market \\| \\| --- \\| --- \\| \\| Description \\| The market of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand market \| \| Description \| The market of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand_market** |
| \| Display name \| Brand market \| \| --- \| --- \| \| Description \| The market of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand market |
| Description | The market of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_region** \| \| --- \| \| \\| Display name \\| Brand region \\| \\| --- \\| --- \\| \\| Description \\| The region of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand region \| \| Description \| The region of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand_region** |
| \| Display name \| Brand region \| \| --- \| --- \| \| Description \| The region of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand region |
| Description | The region of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| standard__date** |
| \| Display name \| Date \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| standard__delivery_country** \| \| --- \| \| \\| Display name \\| Delivery country \\| \\| --- \\| --- \\| \\| Description \\| Delivery country. Only compatible with 'geo' metrics \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.geo.country](/apidocs/field-data-types#geographical) \\| \| \| Display name \| Delivery country \| \| Description \| Delivery country. Only compatible with 'geo' metrics \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| standard__delivery_country** |
| \| Display name \| Delivery country \| \| --- \| --- \| \| Description \| Delivery country. Only compatible with 'geo' metrics \| \| Field type \| dimension \| \| Data type \| [string.geo.country](/apidocs/field-data-types#geographical) \| |
| Display name | Delivery country |
| Description | Delivery country. Only compatible with 'geo' metrics |
| Field type | dimension |
| Data type | [string.geo.country](/apidocs/field-data-types#geographical) |
| \| standard__device_delivery_typ** \| \| --- \| \| \\| Display name \\| Device delivery type \\| \\| --- \\| --- \\| \\| Description \\| Device delivery type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Device delivery type \| \| Description \| Device delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__device_delivery_typ** |
| \| Display name \| Device delivery type \| \| --- \| --- \| \| Description \| Device delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Device delivery type |
| Description | Device delivery type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__dma_mma** \| \| --- \| \| \\| Display name \\| DMA/MMA \\| \\| --- \\| --- \\| \\| Description \\| Designated market area. Only compatible with 'geo' metrics \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| DMA/MMA \| \| Description \| Designated market area. Only compatible with 'geo' metrics \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__dma_mma** |
| \| Display name \| DMA/MMA \| \| --- \| --- \| \| Description \| Designated market area. Only compatible with 'geo' metrics \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | DMA/MMA |
| Description | Designated market area. Only compatible with 'geo' metrics |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__evaluations** \| \| --- \| \| \\| Display name \\| Evaluations \\| \\| --- \\| --- \\| \\| Description \\| The total number of non-GIVT video ad calls that Video Filtering assessed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Evaluations \| \| Description \| The total number of non-GIVT video ad calls that Video Filtering assessed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__evaluations** |
| \| Display name \| Evaluations \| \| --- \| --- \| \| Description \| The total number of non-GIVT video ad calls that Video Filtering assessed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Evaluations |
| Description | The total number of non-GIVT video ad calls that Video Filtering assessed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__in_geo_ads** \| \| --- \| \| \\| Display name \\| In geo ads \\| \\| --- \\| --- \\| \\| Description \\| Ads served inside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| In geo ads \| \| Description \| Ads served inside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__in_geo_ads** |
| \| Display name \| In geo ads \| \| --- \| --- \| \| Description \| Ads served inside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | In geo ads |
| Description | Ads served inside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__media_property** \| \| --- \| \| \\| Display name \\| Media property \\| \\| --- \\| --- \\| \\| Description \\| Media property \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Media property \| \| Description \| Media property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__media_property** |
| \| Display name \| Media property \| \| --- \| --- \| \| Description \| Media property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Media property |
| Description | Media property |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__media_type** \| \| --- \| \| \\| Display name \\| Media type \\| \\| --- \\| --- \\| \\| Description \\| Media type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Media type \| \| Description \| Media type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__media_type** |
| \| Display name \| Media type \| \| --- \| --- \| \| Description \| Media type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Media type |
| Description | Media type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__monitored_ads** \| \| --- \| \| \\| Display name \\| Monitored ads \\| \\| --- \\| --- \\| \\| Description \\| The total count of ads served where the DV monitoring services were applied \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Monitored ads \| \| Description \| The total count of ads served where the DV monitoring services were applied \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__monitored_ads** |
| \| Display name \| Monitored ads \| \| --- \| --- \| \| Description \| The total count of ads served where the DV monitoring services were applied \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Monitored ads |
| Description | The total count of ads served where the DV monitoring services were applied |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__out_of_geo_blocks** \| \| --- \| \| \\| Display name \\| Out of geo blocks \\| \\| --- \\| --- \\| \\| Description \\| Show the number of blocks for requests from outside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Out of geo blocks \| \| Description \| Show the number of blocks for requests from outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__out_of_geo_blocks** |
| \| Display name \| Out of geo blocks \| \| --- \| --- \| \| Description \| Show the number of blocks for requests from outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Out of geo blocks |
| Description | Show the number of blocks for requests from outside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__out_of_geo_incidents** \| \| --- \| \| \\| Display name \\| Out of geo incidents \\| \\| --- \\| --- \\| \\| Description \\| Show the number of ads served outside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Out of geo incidents \| \| Description \| Show the number of ads served outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__out_of_geo_incidents** |
| \| Display name \| Out of geo incidents \| \| --- \| --- \| \| Description \| Show the number of ads served outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Out of geo incidents |
| Description | Show the number of ads served outside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__placement_code** \| \| --- \| \| \\| Display name \\| Placement code \\| \\| --- \\| --- \\| \\| Description \\| Ad Server Placement code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement code \| \| Description \| Ad Server Placement code \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_code** |
| \| Display name \| Placement code \| \| --- \| --- \| \| Description \| Ad Server Placement code \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement code |
| Description | Ad Server Placement code |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__placement_name** \| \| --- \| \| \\| Display name \\| Placement name \\| \\| --- \\| --- \\| \\| Description \\| Placement name where the product is being promoted \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement name \| \| Description \| Placement name where the product is being promoted \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_name** |
| \| Display name \| Placement name \| \| --- \| --- \| \| Description \| Placement name where the product is being promoted \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement name |
| Description | Placement name where the product is being promoted |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__placement_size** \| \| --- \| \| \\| Display name \\| Placement size \\| \\| --- \\| --- \\| \\| Description \\| Placement size \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement size \| \| Description \| Placement size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_size** |
| \| Display name \| Placement size \| \| --- \| --- \| \| Description \| Placement size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement size |
| Description | Placement size |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__requests** \| \| --- \| \| \\| Display name \\| Requests \\| \\| --- \\| --- \\| \\| Description \\| The count of requests received by the blocking tag when the blocking service is used \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Requests \| \| Description \| The count of requests received by the blocking tag when the blocking service is used \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__requests** |
| \| Display name \| Requests \| \| --- \| --- \| \| Description \| The count of requests received by the blocking tag when the blocking service is used \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Requests |
| Description | The count of requests received by the blocking tag when the blocking service is used |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__state_region** \| \| --- \| \| \\| Display name \\| State/Region \\| \\| --- \\| --- \\| \\| Description \\| State/Region. Only compatible with 'geo' metrics \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| State/Region \| \| Description \| State/Region. Only compatible with 'geo' metrics \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__state_region** |
| \| Display name \| State/Region \| \| --- \| --- \| \| Description \| State/Region. Only compatible with 'geo' metrics \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | State/Region |
| Description | State/Region. Only compatible with 'geo' metrics |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### Table: APP

| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__advertiser_name** \| \| --- \| \| \\| Display name \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| The name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser name \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__advertiser_name** |
| \| Display name \| Advertiser name \| \| --- \| --- \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser name |
| Description | The name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__allowed_evaluations** \| \| --- \| \| \\| Display name \\| Allowed evaluations \\| \\| --- \\| --- \\| \\| Description \\| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Allowed evaluations \| \| Description \| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__allowed_evaluations** |
| \| Display name \| Allowed evaluations \| \| --- \| --- \| \| Description \| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Allowed evaluations |
| Description | The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__app_age_rating** \| \| --- \| \| \\| Display name \\| App age rating \\| \\| --- \\| --- \\| \\| Description \\| App age rating \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| App age rating \| \| Description \| App age rating \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__app_age_rating** |
| \| Display name \| App age rating \| \| --- \| --- \| \| Description \| App age rating \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | App age rating |
| Description | App age rating |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__app_bundle** \| \| --- \| \| \\| Display name \\| App bundle \\| \\| --- \\| --- \\| \\| Description \\| App bundle \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| App bundle \| \| Description \| App bundle \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__app_bundle** |
| \| Display name \| App bundle \| \| --- \| --- \| \| Description \| App bundle \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | App bundle |
| Description | App bundle |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__app_developer** \| \| --- \| \| \\| Display name \\| App developer \\| \\| --- \\| --- \\| \\| Description \\| App developer name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| App developer \| \| Description \| App developer name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__app_developer** |
| \| Display name \| App developer \| \| --- \| --- \| \| Description \| App developer name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | App developer |
| Description | App developer name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__app_id** \| \| --- \| \| \\| Display name \\| App ID \\| \\| --- \\| --- \\| \\| Description \\| ID of the app \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| App ID \| \| Description \| ID of the app \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__app_id** |
| \| Display name \| App ID \| \| --- \| --- \| \| Description \| ID of the app \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | App ID |
| Description | ID of the app |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__app_name** \| \| --- \| \| \\| Display name \\| App name \\| \\| --- \\| --- \\| \\| Description \\| Name of the app \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| App name \| \| Description \| Name of the app \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__app_name** |
| \| Display name \| App name \| \| --- \| --- \| \| Description \| Name of the app \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | App name |
| Description | Name of the app |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__app_store** \| \| --- \| \| \\| Display name \\| App store \\| \\| --- \\| --- \\| \\| Description \\| Name of the app store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| App store \| \| Description \| Name of the app store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__app_store** |
| \| Display name \| App store \| \| --- \| --- \| \| Description \| Name of the app store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | App store |
| Description | Name of the app store |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__app_store_category** \| \| --- \| \| \\| Display name \\| App store category \\| \\| --- \\| --- \\| \\| Description \\| Category of the app store \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| App store category \| \| Description \| Category of the app store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__app_store_category** |
| \| Display name \| App store category \| \| --- \| --- \| \| Description \| Category of the app store \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | App store category |
| Description | Category of the app store |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__authentic_ads** \| \| --- \| \| \\| Display name \\| Authentic ads \\| \\| --- \\| --- \\| \\| Description \\| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic ads \| \| Description \| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_ads** |
| \| Display name \| Authentic ads \| \| --- \| --- \| \| Description \| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic ads |
| Description | Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Authentic Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| An authentic Viewable impression includes an additional layer of analysis that shows when an authentic impression also met the IAB viewability guideline \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic Viewable impressions \| \| Description \| An authentic Viewable impression includes an additional layer of analysis that shows when an authentic impression also met the IAB viewability guideline \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_display_viewable_impressions** |
| \| Display name \| Authentic Viewable impressions \| \| --- \| --- \| \| Description \| An authentic Viewable impression includes an additional layer of analysis that shows when an authentic impression also met the IAB viewability guideline \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic Viewable impressions |
| Description | An authentic Viewable impression includes an additional layer of analysis that shows when an authentic impression also met the IAB viewability guideline |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_video_viewable_impressions** \| \| --- \| \| \\| Display name \\| Authentic video viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| An authentic viewable impression includes an additional premium layer of analysis that shows when an authentic ads also meets the IAB standard for viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic video viewable impressions \| \| Description \| An authentic viewable impression includes an additional premium layer of analysis that shows when an authentic ads also meets the IAB standard for viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_video_viewable_impressions** |
| \| Display name \| Authentic video viewable impressions \| \| --- \| --- \| \| Description \| An authentic viewable impression includes an additional premium layer of analysis that shows when an authentic ads also meets the IAB standard for viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic video viewable impressions |
| Description | An authentic viewable impression includes an additional premium layer of analysis that shows when an authentic ads also meets the IAB standard for viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__blocks** \| \| --- \| \| \\| Display name \\| Blocks \\| \\| --- \\| --- \\| \\| Description \\| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Blocks \| \| Description \| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__blocks** |
| \| Display name \| Blocks \| \| --- \| --- \| \| Description \| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Blocks |
| Description | The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand** \| \| --- \| \| \\| Display name \\| Brand \\| \\| --- \\| --- \\| \\| Description \\| The name of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand \| \| Description \| The name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand** |
| \| Display name \| Brand \| \| --- \| --- \| \| Description \| The name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand |
| Description | The name of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_market** \| \| --- \| \| \\| Display name \\| Brand market \\| \\| --- \\| --- \\| \\| Description \\| The market of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand market \| \| Description \| The market of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand_market** |
| \| Display name \| Brand market \| \| --- \| --- \| \| Description \| The market of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand market |
| Description | The market of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_region** \| \| --- \| \| \\| Display name \\| Brand region \\| \\| --- \\| --- \\| \\| Description \\| The region of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand region \| \| Description \| The region of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand_region** |
| \| Display name \| Brand region \| \| --- \| --- \| \| Description \| The region of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand region |
| Description | The region of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_suitability_blocks** \| \| --- \| \| \\| Display name \\| Brand suitability blocks \\| \\| --- \\| --- \\| \\| Description \\| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitability blocks \| \| Description \| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitability_blocks** |
| \| Display name \| Brand suitability blocks \| \| --- \| --- \| \| Description \| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitability blocks |
| Description | Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand_suitability_incidents** \| \| --- \| \| \\| Display name \\| Brand suitability incidents \\| \\| --- \\| --- \\| \\| Description \\| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitability incidents \| \| Description \| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitability_incidents** |
| \| Display name \| Brand suitability incidents \| \| --- \| --- \| \| Description \| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitability incidents |
| Description | Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand_suitable_ads** \| \| --- \| \| \\| Display name \\| Brand suitable ads \\| \\| --- \\| --- \\| \\| Description \\| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitable ads \| \| Description \| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitable_ads** |
| \| Display name \| Brand suitable ads \| \| --- \| --- \| \| Description \| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitable ads |
| Description | Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__campaign** \| \| --- \| \| \\| Display name \\| Campaign \\| \\| --- \\| --- \\| \\| Description \\| The name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__campaign** |
| \| Display name \| Campaign \| \| --- \| --- \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign |
| Description | The name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__custom_display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Custom display viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions (desktop delivery only) that were in view as determined using the custom viewability measurement definition for the profile. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Custom display viewable impressions \| \| Description \| Impressions (desktop delivery only) that were in view as determined using the custom viewability measurement definition for the profile. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__custom_display_viewable_impressions** |
| \| Display name \| Custom display viewable impressions \| \| --- \| --- \| \| Description \| Impressions (desktop delivery only) that were in view as determined using the custom viewability measurement definition for the profile. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Custom display viewable impressions |
| Description | Impressions (desktop delivery only) that were in view as determined using the custom viewability measurement definition for the profile. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| standard__date** |
| \| Display name \| Date \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| standard__device_delivery_typ** \| \| --- \| \| \\| Display name \\| Device delivery type \\| \\| --- \\| --- \\| \\| Description \\| Device delivery type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Device delivery type \| \| Description \| Device delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__device_delivery_typ** |
| \| Display name \| Device delivery type \| \| --- \| --- \| \| Description \| Device delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Device delivery type |
| Description | Device delivery type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__display_eligible_impressions** \| \| --- \| \| \\| Display name \\| Display eligible impression \\| \\| --- \\| --- \\| \\| Description \\| Impressions that had the potential to be measured for display viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Display eligible impression \| \| Description \| Impressions that had the potential to be measured for display viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__display_eligible_impressions** |
| \| Display name \| Display eligible impression \| \| --- \| --- \| \| Description \| Impressions that had the potential to be measured for display viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Display eligible impression |
| Description | Impressions that had the potential to be measured for display viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__display_measured_impressions** \| \| --- \| \| \\| Display name \\| Display measured impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Display measured impressions \| \| Description \| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__display_measured_impressions** |
| \| Display name \| Display measured impressions \| \| --- \| --- \| \| Description \| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Display measured impressions |
| Description | Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Display viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| The count of impressions that met the IAB guideline for viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Display viewable impressions \| \| Description \| The count of impressions that met the IAB guideline for viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__display_viewable_impressions** |
| \| Display name \| Display viewable impressions \| \| --- \| --- \| \| Description \| The count of impressions that met the IAB guideline for viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Display viewable impressions |
| Description | The count of impressions that met the IAB guideline for viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__evaluations** \| \| --- \| \| \\| Display name \\| Evaluations \\| \\| --- \\| --- \\| \\| Description \\| The total number of non-GIVT video ad calls that Video Filtering assessed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Evaluations \| \| Description \| The total number of non-GIVT video ad calls that Video Filtering assessed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__evaluations** |
| \| Display name \| Evaluations \| \| --- \| --- \| \| Description \| The total number of non-GIVT video ad calls that Video Filtering assessed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Evaluations |
| Description | The total number of non-GIVT video ad calls that Video Filtering assessed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_blocks** \| \| --- \| \| \\| Display name \\| Fraud blocks \\| \\| --- \\| --- \\| \\| Description \\| The deduplicated count of requests that are blocked for any form of fraud \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud blocks \| \| Description \| The deduplicated count of requests that are blocked for any form of fraud \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_blocks** |
| \| Display name \| Fraud blocks \| \| --- \| --- \| \| Description \| The deduplicated count of requests that are blocked for any form of fraud \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud blocks |
| Description | The deduplicated count of requests that are blocked for any form of fraud |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_blocks** \| \| --- \| \| \\| Display name \\| Fraud/SIVT blocks \\| \\| --- \\| --- \\| \\| Description \\| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT blocks \| \| Description \| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_blocks** |
| \| Display name \| Fraud/SIVT blocks \| \| --- \| --- \| \| Description \| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT blocks |
| Description | Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_free_ads** \| \| --- \| \| \\| Display name \\| Fraud/SIVT free ads \\| \\| --- \\| --- \\| \\| Description \\| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT free ads \| \| Description \| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_free_ads** |
| \| Display name \| Fraud/SIVT free ads \| \| --- \| --- \| \| Description \| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT free ads |
| Description | The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_incidents** \| \| --- \| \| \\| Display name \\| Fraud/SIVT incidents \\| \\| --- \\| --- \\| \\| Description \\| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT incidents \| \| Description \| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_incidents** |
| \| Display name \| Fraud/SIVT incidents \| \| --- \| --- \| \| Description \| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT incidents |
| Description | Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__in_geo_ads** \| \| --- \| \| \\| Display name \\| In geo ads \\| \\| --- \\| --- \\| \\| Description \\| Ads served inside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| In geo ads \| \| Description \| Ads served inside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__in_geo_ads** |
| \| Display name \| In geo ads \| \| --- \| --- \| \| Description \| Ads served inside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | In geo ads |
| Description | Ads served inside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__media_property** \| \| --- \| \| \\| Display name \\| Media property \\| \\| --- \\| --- \\| \\| Description \\| Media property \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Media property \| \| Description \| Media property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__media_property** |
| \| Display name \| Media property \| \| --- \| --- \| \| Description \| Media property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Media property |
| Description | Media property |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__media_type** \| \| --- \| \| \\| Display name \\| Media type \\| \\| --- \\| --- \\| \\| Description \\| Media type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Media type \| \| Description \| Media type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__media_type** |
| \| Display name \| Media type \| \| --- \| --- \| \| Description \| Media type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Media type |
| Description | Media type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__monitored_ads** \| \| --- \| \| \\| Display name \\| Monitored ads \\| \\| --- \\| --- \\| \\| Description \\| The total count of ads served where the DV monitoring services were applied \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Monitored ads \| \| Description \| The total count of ads served where the DV monitoring services were applied \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__monitored_ads** |
| \| Display name \| Monitored ads \| \| --- \| --- \| \| Description \| The total count of ads served where the DV monitoring services were applied \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Monitored ads |
| Description | The total count of ads served where the DV monitoring services were applied |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__out_of_geo_blocks** \| \| --- \| \| \\| Display name \\| Out of geo blocks \\| \\| --- \\| --- \\| \\| Description \\| Show the number of blocks for requests from outside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Out of geo blocks \| \| Description \| Show the number of blocks for requests from outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__out_of_geo_blocks** |
| \| Display name \| Out of geo blocks \| \| --- \| --- \| \| Description \| Show the number of blocks for requests from outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Out of geo blocks |
| Description | Show the number of blocks for requests from outside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__out_of_geo_incidents** \| \| --- \| \| \\| Display name \\| Out of geo incidents \\| \\| --- \\| --- \\| \\| Description \\| Show the number of ads served outside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Out of geo incidents \| \| Description \| Show the number of ads served outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__out_of_geo_incidents** |
| \| Display name \| Out of geo incidents \| \| --- \| --- \| \| Description \| Show the number of ads served outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Out of geo incidents |
| Description | Show the number of ads served outside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__placement_code** \| \| --- \| \| \\| Display name \\| Placement code \\| \\| --- \\| --- \\| \\| Description \\| Ad Server Placement code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement code \| \| Description \| Ad Server Placement code \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_code** |
| \| Display name \| Placement code \| \| --- \| --- \| \| Description \| Ad Server Placement code \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement code |
| Description | Ad Server Placement code |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__placement_name** \| \| --- \| \| \\| Display name \\| Placement name \\| \\| --- \\| --- \\| \\| Description \\| Placement name where the product is being promoted \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement name \| \| Description \| Placement name where the product is being promoted \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_name** |
| \| Display name \| Placement name \| \| --- \| --- \| \| Description \| Placement name where the product is being promoted \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement name |
| Description | Placement name where the product is being promoted |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__placement_size** \| \| --- \| \| \\| Display name \\| Placement size \\| \\| --- \\| --- \\| \\| Description \\| Placement size \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement size \| \| Description \| Placement size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_size** |
| \| Display name \| Placement size \| \| --- \| --- \| \| Description \| Placement size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement size |
| Description | Placement size |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__requests** \| \| --- \| \| \\| Display name \\| Requests \\| \\| --- \\| --- \\| \\| Description \\| The count of requests received by the blocking tag when the blocking service is used \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Requests \| \| Description \| The count of requests received by the blocking tag when the blocking service is used \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__requests** |
| \| Display name \| Requests \| \| --- \| --- \| \| Description \| The count of requests received by the blocking tag when the blocking service is used \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Requests |
| Description | The count of requests received by the blocking tag when the blocking service is used |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__site_and_app_list_incidents** \| \| --- \| \| \\| Display name \\| Site & app list incidents \\| \\| --- \\| --- \\| \\| Description \\| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Site & app list incidents \| \| Description \| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__site_and_app_list_incidents** |
| \| Display name \| Site & app list incidents \| \| --- \| --- \| \| Description \| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Site & app list incidents |
| Description | Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__total_time_hr_display_viewable_impressions** \| \| --- \| \| \\| Display name \\| Total time (hr) - Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| The total time of viewable impressions in hours \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Total time (hr) - Viewable impressions \| \| Description \| The total time of viewable impressions in hours \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__total_time_hr_display_viewable_impressions** |
| \| Display name \| Total time (hr) - Viewable impressions \| \| --- \| --- \| \| Description \| The total time of viewable impressions in hours \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Total time (hr) - Viewable impressions |
| Description | The total time of viewable impressions in hours |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__uc_app_incidents** \| \| --- \| \| \\| Display name \\| UC app incidents \\| \\| --- \\| --- \\| \\| Description \\| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| UC app incidents \| \| Description \| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__uc_app_incidents** |
| \| Display name \| UC app incidents \| \| --- \| --- \| \| Description \| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | UC app incidents |
| Description | The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__unique_incidents** \| \| --- \| \| \\| Display name \\| Incidents \\| \\| --- \\| --- \\| \\| Description \\| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Incidents \| \| Description \| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__unique_incidents** |
| \| Display name \| Incidents \| \| --- \| --- \| \| Description \| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Incidents |
| Description | The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__video_eligible_impressions** \| \| --- \| \| \\| Display name \\| Video eligible impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions that had the potential to be measured for video viewability, which is the count of all impressions that include DV viewability measurement technology. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Video eligible impressions \| \| Description \| Impressions that had the potential to be measured for video viewability, which is the count of all impressions that include DV viewability measurement technology. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__video_eligible_impressions** |
| \| Display name \| Video eligible impressions \| \| --- \| --- \| \| Description \| Impressions that had the potential to be measured for video viewability, which is the count of all impressions that include DV viewability measurement technology. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Video eligible impressions |
| Description | Impressions that had the potential to be measured for video viewability, which is the count of all impressions that include DV viewability measurement technology. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__video_measured_impressions** \| \| --- \| \| \\| Display name \\| Video measured impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Video measured impressions \| \| Description \| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__video_measured_impressions** |
| \| Display name \| Video measured impressions \| \| --- \| --- \| \| Description \| Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Video measured impressions |
| Description | Impressions for which DV was able to obtain the information needed to make decisions about viewability. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__video_viewable_impressions** \| \| --- \| \| \\| Display name \\| Video viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline. Please note that this field will be removed on 2023-07-06 \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Video viewable impressions \| \| Description \| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__video_viewable_impressions** |
| \| Display name \| Video viewable impressions \| \| --- \| --- \| \| Description \| Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline. Please note that this field will be removed on 2023-07-06 \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Video viewable impressions |
| Description | Impressions across desktop, mobile web and mobile in-app delivery that were measured as viewable according to the IAB viewability guideline. Please note that this field will be removed on 2023-07-06 |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### Table: CTV

| \| dataSourceName** \| \| --- \| \| \\| Display name \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| dataSourceName** |
| \| Display name \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__advertiser_name** \| \| --- \| \| \\| Display name \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| The name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Advertiser name \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__advertiser_name** |
| \| Display name \| Advertiser name \| \| --- \| --- \| \| Description \| The name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Advertiser name |
| Description | The name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__allowed_ads** \| \| --- \| \| \\| Display name \\| Allowed ads \\| \\| --- \\| --- \\| \\| Description \\| Unique count of requests that were allowed because they met the blocking criteria for your DV Digital IQ campaign and had no violations \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Allowed ads \| \| Description \| Unique count of requests that were allowed because they met the blocking criteria for your DV Digital IQ campaign and had no violations \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__allowed_ads** |
| \| Display name \| Allowed ads \| \| --- \| --- \| \| Description \| Unique count of requests that were allowed because they met the blocking criteria for your DV Digital IQ campaign and had no violations \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Allowed ads |
| Description | Unique count of requests that were allowed because they met the blocking criteria for your DV Digital IQ campaign and had no violations |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__allowed_evaluations** \| \| --- \| \| \\| Display name \\| Allowed evaluations \\| \\| --- \\| --- \\| \\| Description \\| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Allowed evaluations \| \| Description \| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__allowed_evaluations** |
| \| Display name \| Allowed evaluations \| \| --- \| --- \| \| Description \| The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Allowed evaluations |
| Description | The number of Evaluations that were determined to be compliant based on your Brand Suitability Geo, or Fraud profiles |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_ads** \| \| --- \| \| \\| Display name \\| Authentic ads \\| \\| --- \\| --- \\| \\| Description \\| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic ads \| \| Description \| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_ads** |
| \| Display name \| Authentic ads \| \| --- \| --- \| \| Description \| Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic ads |
| Description | Ads served in a brand-specific, high-quality environment that meets the settings of your DV Digital IQ profile, improving the performance of your campaigns |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_completed_fully_on_screen_impressions** \| \| --- \| \| \\| Display name \\| Authentic completed fully on-screen impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic completed fully on-screen impressions \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_completed_fully_on_screen_impressions** |
| \| Display name \| Authentic completed fully on-screen impressions \| \| --- \| --- \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic completed fully on-screen impressions |
| Description | The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_q_1_fully_on_screen_impressions** \| \| --- \| \| \\| Display name \\| Authentic Q1 fully on-screen impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic Q1 fully on-screen impressions \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_q_1_fully_on_screen_impressions** |
| \| Display name \| Authentic Q1 fully on-screen impressions \| \| --- \| --- \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic Q1 fully on-screen impressions |
| Description | The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_q_2_fully_on_screen_impressions** \| \| --- \| \| \\| Display name \\| Authentic Q2 fully on-screen impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic Q2 fully on-screen impressions \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_q_2_fully_on_screen_impressions** |
| \| Display name \| Authentic Q2 fully on-screen impressions \| \| --- \| --- \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic Q2 fully on-screen impressions |
| Description | The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__authentic_q_3_fully_on_screen_impressions** \| \| --- \| \| \\| Display name \\| Authentic Q3 fully on-screen impressions \\| \\| --- \\| --- \\| \\| Description \\| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Authentic Q3 fully on-screen impressions \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__authentic_q_3_fully_on_screen_impressions** |
| \| Display name \| Authentic Q3 fully on-screen impressions \| \| --- \| --- \| \| Description \| The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Authentic Q3 fully on-screen impressions |
| Description | The number of authentic ads for which the creative was fully within the visible portion of the browser and the signal at the end of the quartile was received for the specified quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__blocks** \| \| --- \| \| \\| Display name \\| Blocks \\| \\| --- \\| --- \\| \\| Description \\| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Blocks \| \| Description \| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__blocks** |
| \| Display name \| Blocks \| \| --- \| --- \| \| Description \| The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Blocks |
| Description | The count of requests that are blocked because they do not meet the blocking criteria for a DV digital IQ campaign |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand** \| \| --- \| \| \\| Display name \\| Brand \\| \\| --- \\| --- \\| \\| Description \\| The name of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand \| \| Description \| The name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand** |
| \| Display name \| Brand \| \| --- \| --- \| \| Description \| The name of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand |
| Description | The name of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_market** \| \| --- \| \| \\| Display name \\| Brand market \\| \\| --- \\| --- \\| \\| Description \\| The market of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand market \| \| Description \| The market of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand_market** |
| \| Display name \| Brand market \| \| --- \| --- \| \| Description \| The market of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand market |
| Description | The market of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_region** \| \| --- \| \| \\| Display name \\| Brand region \\| \\| --- \\| --- \\| \\| Description \\| The region of the brand \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Brand region \| \| Description \| The region of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__brand_region** |
| \| Display name \| Brand region \| \| --- \| --- \| \| Description \| The region of the brand \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Brand region |
| Description | The region of the brand |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__brand_suitability_blocks** \| \| --- \| \| \\| Display name \\| Brand suitability blocks \\| \\| --- \\| --- \\| \\| Description \\| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitability blocks \| \| Description \| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitability_blocks** |
| \| Display name \| Brand suitability blocks \| \| --- \| --- \| \| Description \| Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitability blocks |
| Description | Represents the count of filters, incidents and requests from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand_suitability_incidents** \| \| --- \| \| \\| Display name \\| Brand suitability incidents \\| \\| --- \\| --- \\| \\| Description \\| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitability incidents \| \| Description \| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitability_incidents** |
| \| Display name \| Brand suitability incidents \| \| --- \| --- \| \| Description \| Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitability incidents |
| Description | Count of incidents from apps, sites or pages that served or were prevented from being served because they did not meet one or more of the brand suitability settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__brand_suitable_ads** \| \| --- \| \| \\| Display name \\| Brand suitable ads \\| \\| --- \\| --- \\| \\| Description \\| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Brand suitable ads \| \| Description \| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__brand_suitable_ads** |
| \| Display name \| Brand suitable ads \| \| --- \| --- \| \| Description \| Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Brand suitable ads |
| Description | Ads that were served on pages, sites or app free from brand suitability and brand safety floor incidents |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__campaign** \| \| --- \| \| \\| Display name \\| Campaign \\| \\| --- \\| --- \\| \\| Description \\| The name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Campaign \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__campaign** |
| \| Display name \| Campaign \| \| --- \| --- \| \| Description \| The name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Campaign |
| Description | The name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__ctv_app_age_rating** \| \| --- \| \| \\| Display name \\| CTV app age rating \\| \\| --- \\| --- \\| \\| Description \\| CTB app age rating. Please note that this field will be removed on 2023-12-04 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| CTV app age rating \| \| Description \| CTB app age rating. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__ctv_app_age_rating** |
| \| Display name \| CTV app age rating \| \| --- \| --- \| \| Description \| CTB app age rating. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | CTV app age rating |
| Description | CTB app age rating. Please note that this field will be removed on 2023-12-04 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__ctv_app_bundle** \| \| --- \| \| \\| Display name \\| CTV app bundle \\| \\| --- \\| --- \\| \\| Description \\| CTV app bundle name. Please note that this field will be removed on 2023-12-04 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| CTV app bundle \| \| Description \| CTV app bundle name. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__ctv_app_bundle** |
| \| Display name \| CTV app bundle \| \| --- \| --- \| \| Description \| CTV app bundle name. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | CTV app bundle |
| Description | CTV app bundle name. Please note that this field will be removed on 2023-12-04 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__ctv_app_developer** \| \| --- \| \| \\| Display name \\| CTV app developer \\| \\| --- \\| --- \\| \\| Description \\| CTV app developer. Please note that this field will be removed on 2023-12-04 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| CTV app developer \| \| Description \| CTV app developer. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__ctv_app_developer** |
| \| Display name \| CTV app developer \| \| --- \| --- \| \| Description \| CTV app developer. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | CTV app developer |
| Description | CTV app developer. Please note that this field will be removed on 2023-12-04 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__ctv_app_id** \| \| --- \| \| \\| Display name \\| CTV app ID \\| \\| --- \\| --- \\| \\| Description \\| CTV app ID. Please note that this field will be removed on 2023-12-04 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| CTV app ID \| \| Description \| CTV app ID. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__ctv_app_id** |
| \| Display name \| CTV app ID \| \| --- \| --- \| \| Description \| CTV app ID. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | CTV app ID |
| Description | CTV app ID. Please note that this field will be removed on 2023-12-04 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__ctv_app_name** \| \| --- \| \| \\| Display name \\| CTV app name \\| \\| --- \\| --- \\| \\| Description \\| CTV app name. Please note that this field will be removed on 2023-12-04 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| CTV app name \| \| Description \| CTV app name. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__ctv_app_name** |
| \| Display name \| CTV app name \| \| --- \| --- \| \| Description \| CTV app name. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | CTV app name |
| Description | CTV app name. Please note that this field will be removed on 2023-12-04 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__ctv_app_store** \| \| --- \| \| \\| Display name \\| CTV app store \\| \\| --- \\| --- \\| \\| Description \\| CTV app store name. Please note that this field will be removed on 2023-12-04 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| CTV app store \| \| Description \| CTV app store name. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__ctv_app_store** |
| \| Display name \| CTV app store \| \| --- \| --- \| \| Description \| CTV app store name. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | CTV app store |
| Description | CTV app store name. Please note that this field will be removed on 2023-12-04 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__ctv_app_store_category** \| \| --- \| \| \\| Display name \\| CTV app store category \\| \\| --- \\| --- \\| \\| Description \\| CTV app store category. Please note that this field will be removed on 2023-12-04 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| CTV app store category \| \| Description \| CTV app store category. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__ctv_app_store_category** |
| \| Display name \| CTV app store category \| \| --- \| --- \| \| Description \| CTV app store category. Please note that this field will be removed on 2023-12-04 \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | CTV app store category |
| Description | CTV app store category. Please note that this field will be removed on 2023-12-04 |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__ctv_device_name** \| \| --- \| \| \\| Display name \\| CTV device name \\| \\| --- \\| --- \\| \\| Description \\| CTV device name \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| CTV device name \| \| Description \| CTV device name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__ctv_device_name** |
| \| Display name \| CTV device name \| \| --- \| --- \| \| Description \| CTV device name \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | CTV device name |
| Description | CTV device name |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__date** \| \| --- \| \| \\| Display name \\| Date \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Display name \| Date \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| standard__date** |
| \| Display name \| Date \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Display name | Date |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| standard__device_delivery_typ** \| \| --- \| \| \\| Display name \\| Device delivery type \\| \\| --- \\| --- \\| \\| Description \\| Device delivery type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Device delivery type \| \| Description \| Device delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__device_delivery_typ** |
| \| Display name \| Device delivery type \| \| --- \| --- \| \| Description \| Device delivery type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Device delivery type |
| Description | Device delivery type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__evaluations** \| \| --- \| \| \\| Display name \\| Evaluations \\| \\| --- \\| --- \\| \\| Description \\| The total number of non-GIVT video ad calls that Video Filtering assessed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Evaluations \| \| Description \| The total number of non-GIVT video ad calls that Video Filtering assessed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__evaluations** |
| \| Display name \| Evaluations \| \| --- \| --- \| \| Description \| The total number of non-GIVT video ad calls that Video Filtering assessed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Evaluations |
| Description | The total number of non-GIVT video ad calls that Video Filtering assessed |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_blocks** \| \| --- \| \| \\| Display name \\| Fraud blocks \\| \\| --- \\| --- \\| \\| Description \\| The deduplicated count of requests that are blocked for any form of fraud \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud blocks \| \| Description \| The deduplicated count of requests that are blocked for any form of fraud \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_blocks** |
| \| Display name \| Fraud blocks \| \| --- \| --- \| \| Description \| The deduplicated count of requests that are blocked for any form of fraud \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud blocks |
| Description | The deduplicated count of requests that are blocked for any form of fraud |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_blocks** \| \| --- \| \| \\| Display name \\| Fraud/SIVT blocks \\| \\| --- \\| --- \\| \\| Description \\| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT blocks \| \| Description \| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_blocks** |
| \| Display name \| Fraud/SIVT blocks \| \| --- \| --- \| \| Description \| Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT blocks |
| Description | Count of blocks recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_free_ads** \| \| --- \| \| \\| Display name \\| Fraud/SIVT free ads \\| \\| --- \\| --- \\| \\| Description \\| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT free ads \| \| Description \| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_free_ads** |
| \| Display name \| Fraud/SIVT free ads \| \| --- \| --- \| \| Description \| The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT free ads |
| Description | The unique count of ads free from bot fraud, site fraud, nonhuman data center traffic, hijacked devices, and injected ads |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fraud_sivt_incidents** \| \| --- \| \| \\| Display name \\| Fraud/SIVT incidents \\| \\| --- \\| --- \\| \\| Description \\| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fraud/SIVT incidents \| \| Description \| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fraud_sivt_incidents** |
| \| Display name \| Fraud/SIVT incidents \| \| --- \| --- \| \| Description \| Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fraud/SIVT incidents |
| Description | Count of incidents recorded as bot fraud, site fraud, nonhuman data center traffic and injected ad events |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__fully_on_screen_measured_impressions** \| \| --- \| \| \\| Display name \\| Fully on screen measured impressions \\| \\| --- \\| --- \\| \\| Description \\| The count of video impressions for which DV was able to obtain the information needed to determine whether the creative was fully within the visible portion of the browser and to receive the signals that indicate the end of the quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Fully on screen measured impressions \| \| Description \| The count of video impressions for which DV was able to obtain the information needed to determine whether the creative was fully within the visible portion of the browser and to receive the signals that indicate the end of the quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__fully_on_screen_measured_impressions** |
| \| Display name \| Fully on screen measured impressions \| \| --- \| --- \| \| Description \| The count of video impressions for which DV was able to obtain the information needed to determine whether the creative was fully within the visible portion of the browser and to receive the signals that indicate the end of the quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Fully on screen measured impressions |
| Description | The count of video impressions for which DV was able to obtain the information needed to determine whether the creative was fully within the visible portion of the browser and to receive the signals that indicate the end of the quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__in_geo_ads** \| \| --- \| \| \\| Display name \\| In geo ads \\| \\| --- \\| --- \\| \\| Description \\| Ads served inside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| In geo ads \| \| Description \| Ads served inside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__in_geo_ads** |
| \| Display name \| In geo ads \| \| --- \| --- \| \| Description \| Ads served inside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | In geo ads |
| Description | Ads served inside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__media_property** \| \| --- \| \| \\| Display name \\| Media property \\| \\| --- \\| --- \\| \\| Description \\| Media property \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Media property \| \| Description \| Media property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__media_property** |
| \| Display name \| Media property \| \| --- \| --- \| \| Description \| Media property \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Media property |
| Description | Media property |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__media_type** \| \| --- \| \| \\| Display name \\| Media type \\| \\| --- \\| --- \\| \\| Description \\| Media type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Media type \| \| Description \| Media type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__media_type** |
| \| Display name \| Media type \| \| --- \| --- \| \| Description \| Media type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Media type |
| Description | Media type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__monitored_ads** \| \| --- \| \| \\| Display name \\| Monitored ads \\| \\| --- \\| --- \\| \\| Description \\| The total count of ads served where the DV monitoring services were applied \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Monitored ads \| \| Description \| The total count of ads served where the DV monitoring services were applied \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__monitored_ads** |
| \| Display name \| Monitored ads \| \| --- \| --- \| \| Description \| The total count of ads served where the DV monitoring services were applied \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Monitored ads |
| Description | The total count of ads served where the DV monitoring services were applied |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__out_of_geo_blocks** \| \| --- \| \| \\| Display name \\| Out of geo blocks \\| \\| --- \\| --- \\| \\| Description \\| Show the number of blocks for requests from outside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Out of geo blocks \| \| Description \| Show the number of blocks for requests from outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__out_of_geo_blocks** |
| \| Display name \| Out of geo blocks \| \| --- \| --- \| \| Description \| Show the number of blocks for requests from outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Out of geo blocks |
| Description | Show the number of blocks for requests from outside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__out_of_geo_incidents** \| \| --- \| \| \\| Display name \\| Out of geo incidents \\| \\| --- \\| --- \\| \\| Description \\| Show the number of ads served outside the designated geographic targeting area \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Out of geo incidents \| \| Description \| Show the number of ads served outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__out_of_geo_incidents** |
| \| Display name \| Out of geo incidents \| \| --- \| --- \| \| Description \| Show the number of ads served outside the designated geographic targeting area \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Out of geo incidents |
| Description | Show the number of ads served outside the designated geographic targeting area |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__placement_code** \| \| --- \| \| \\| Display name \\| Placement code \\| \\| --- \\| --- \\| \\| Description \\| Ad Server Placement code \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement code \| \| Description \| Ad Server Placement code \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_code** |
| \| Display name \| Placement code \| \| --- \| --- \| \| Description \| Ad Server Placement code \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement code |
| Description | Ad Server Placement code |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__placement_name** \| \| --- \| \| \\| Display name \\| Placement name \\| \\| --- \\| --- \\| \\| Description \\| Placement name where the product is being promoted \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement name \| \| Description \| Placement name where the product is being promoted \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_name** |
| \| Display name \| Placement name \| \| --- \| --- \| \| Description \| Placement name where the product is being promoted \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement name |
| Description | Placement name where the product is being promoted |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__placement_size** \| \| --- \| \| \\| Display name \\| Placement size \\| \\| --- \\| --- \\| \\| Description \\| Placement size \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Display name \| Placement size \| \| Description \| Placement size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| standard__placement_size** |
| \| Display name \| Placement size \| \| --- \| --- \| \| Description \| Placement size \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Display name | Placement size |
| Description | Placement size |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| standard__requests** \| \| --- \| \| \\| Display name \\| Requests \\| \\| --- \\| --- \\| \\| Description \\| The count of requests received by the blocking tag when the blocking service is used \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Requests \| \| Description \| The count of requests received by the blocking tag when the blocking service is used \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__requests** |
| \| Display name \| Requests \| \| --- \| --- \| \| Description \| The count of requests received by the blocking tag when the blocking service is used \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Requests |
| Description | The count of requests received by the blocking tag when the blocking service is used |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__site_and_app_list_incidents** \| \| --- \| \| \\| Display name \\| Site & app list incidents \\| \\| --- \\| --- \\| \\| Description \\| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Site & app list incidents \| \| Description \| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__site_and_app_list_incidents** |
| \| Display name \| Site & app list incidents \| \| --- \| --- \| \| Description \| Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Site & app list incidents |
| Description | Site and app list violations represent the deduplicated count of incidents on or from sites and/or apps listed in your site and/or app exclusion list or not on your site and/or app inclusion in your brand suitability profile(s) |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__uc_app_incidents** \| \| --- \| \| \\| Display name \\| UC app incidents \\| \\| --- \\| --- \\| \\| Description \\| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| UC app incidents \| \| Description \| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__uc_app_incidents** |
| \| Display name \| UC app incidents \| \| --- \| --- \| \| Description \| The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | UC app incidents |
| Description | The number of app impressions that triggered a brand suitability incident due to a client's unsuitable content category settings |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| standard__unique_incidents** \| \| --- \| \| \\| Display name \\| Incidents \\| \\| --- \\| --- \\| \\| Description \\| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Display name \| Incidents \| \| Description \| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| standard__unique_incidents** |
| \| Display name \| Incidents \| \| --- \| --- \| \| Description \| The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Display name | Incidents |
| Description | The deduplicated count of all incidents found when ads in your campaign did not meet the criteria of your DV digital IQ profile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |