--- title: "Braze metrics and dimensions" slug: "braze-fields" description: "Explore the complete list of Braze metrics and dimensions available through Supermetrics. Find every data field you need to build your reports." updated: 2026-06-30T13:01:13Z published: 2026-06-30T13:01:13Z canonical: "docs.supermetrics.com/braze-fields" --- > ## Documentation Index > Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt > Use this file to discover all available pages before exploring further. # Braze metrics and dimensions > Supermetrics brings all your Braze data into [Google Sheets](https://workspace.google.com/marketplace/app/supermetrics/523876908005), [Looker Studio](https://supermetrics.com/products/looker-studio), [Power BI](https://supermetrics.com/products/power-bi), [Excel](https://supermetrics.com/products/excel), [BigQuery](https://supermetrics.com/products/bigquery), [Snowflake](https://supermetrics.com/products/snowflake), [Redshift](https://supermetrics.com/products/amazon-redshift), [Azure](https://supermetrics.com/products/azure-synapse) Early Access68 metrics49 dimensionsSearch fields ### CAMPAIGN | \| campaign_name \| \| --- \| \| \\| Field label \\| Campaign name \\| \\| --- \\| --- \\| \\| Description \\| Name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign name \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | campaign_name | | \| Field label \| Campaign name \| \| --- \| --- \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Campaign name | | Description | Name of the campaign | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| campaign_tags \| \| --- \| \| \\| Field label \\| Tags \\| \\| --- \\| --- \\| \\| Description \\| List of tags associated with the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Tags \| \| Description \| List of tags associated with the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | campaign_tags | | \| Field label \| Tags \| \| --- \| --- \| \| Description \| List of tags associated with the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Tags | | Description | List of tags associated with the campaign | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| is_api_campaign \| \| --- \| \| \\| Field label \\| Is API campaign \\| \\| --- \\| --- \\| \\| Description \\| Whether the campaign is API-triggered \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is API campaign \| \| Description \| Whether the campaign is API-triggered \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | is_api_campaign | | \| Field label \| Is API campaign \| \| --- \| --- \| \| Description \| Whether the campaign is API-triggered \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | Field label | Is API campaign | | Description | Whether the campaign is API-triggered | | Field type | dimension | | Data type | [bool](/apidocs/field-data-types#primitive) | | \| campaign_created_at \| \| --- \| \| \\| Field label \\| Created at \\| \\| --- \\| --- \\| \\| Description \\| When the campaign was created \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Created at \| \| Description \| When the campaign was created \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | campaign_created_at | | \| Field label \| Created at \| \| --- \| --- \| \| Description \| When the campaign was created \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | Created at | | Description | When the campaign was created | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| campaign_updated_at \| \| --- \| \| \\| Field label \\| Updated at \\| \\| --- \\| --- \\| \\| Description \\| When the campaign was last updated \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Updated at \| \| Description \| When the campaign was last updated \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | campaign_updated_at | | \| Field label \| Updated at \| \| --- \| --- \| \| Description \| When the campaign was last updated \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | Updated at | | Description | When the campaign was last updated | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| campaign_description \| \| --- \| \| \\| Field label \\| Description \\| \\| --- \\| --- \\| \\| Description \\| Campaign description \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Description \| \| Description \| Campaign description \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | campaign_description | | \| Field label \| Description \| \| --- \| --- \| \| Description \| Campaign description \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Description | | Description | Campaign description | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| schedule_type \| \| --- \| \| \\| Field label \\| Schedule type \\| \\| --- \\| --- \\| \\| Description \\| Type of scheduling action for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Schedule type \| \| Description \| Type of scheduling action for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | schedule_type | | \| Field label \| Schedule type \| \| --- \| --- \| \| Description \| Type of scheduling action for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Schedule type | | Description | Type of scheduling action for the campaign | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| is_enabled \| \| --- \| \| \\| Field label \\| Is enabled \\| \\| --- \\| --- \\| \\| Description \\| Whether the campaign is currently active \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is enabled \| \| Description \| Whether the campaign is currently active \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | is_enabled | | \| Field label \| Is enabled \| \| --- \| --- \| \| Description \| Whether the campaign is currently active \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | Field label | Is enabled | | Description | Whether the campaign is currently active | | Field type | dimension | | Data type | [bool](/apidocs/field-data-types#primitive) | | \| is_draft \| \| --- \| \| \\| Field label \\| Is draft \\| \\| --- \\| --- \\| \\| Description \\| Whether the campaign is a draft \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is draft \| \| Description \| Whether the campaign is a draft \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | is_draft | | \| Field label \| Is draft \| \| --- \| --- \| \| Description \| Whether the campaign is a draft \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | Field label | Is draft | | Description | Whether the campaign is a draft | | Field type | dimension | | Data type | [bool](/apidocs/field-data-types#primitive) | | \| is_archived \| \| --- \| \| \\| Field label \\| Is archived \\| \\| --- \\| --- \\| \\| Description \\| Whether the campaign is archived \\| \\| Field type \\| dimension \\| \\| Data type \\| [bool](/apidocs/field-data-types#primitive) \\| \| \| Field label \| Is archived \| \| Description \| Whether the campaign is archived \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | is_archived | | \| Field label \| Is archived \| \| --- \| --- \| \| Description \| Whether the campaign is archived \| \| Field type \| dimension \| \| Data type \| [bool](/apidocs/field-data-types#primitive) \| | | Field label | Is archived | | Description | Whether the campaign is archived | | Field type | dimension | | Data type | [bool](/apidocs/field-data-types#primitive) | | \| first_sent \| \| --- \| \| \\| Field label \\| First sent \\| \\| --- \\| --- \\| \\| Description \\| When the campaign was first sent \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| First sent \| \| Description \| When the campaign was first sent \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | first_sent | | \| Field label \| First sent \| \| --- \| --- \| \| Description \| When the campaign was first sent \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | First sent | | Description | When the campaign was first sent | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| last_sent \| \| --- \| \| \\| Field label \\| Last sent \\| \\| --- \\| --- \\| \\| Description \\| When the campaign was last sent \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Last sent \| \| Description \| When the campaign was last sent \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | last_sent | | \| Field label \| Last sent \| \| --- \| --- \| \| Description \| When the campaign was last sent \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | Last sent | | Description | When the campaign was last sent | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| channels \| \| --- \| \| \\| Field label \\| Channels \\| \\| --- \\| --- \\| \\| Description \\| List of channels the campaign sends on \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Channels \| \| Description \| List of channels the campaign sends on \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | channels | | \| Field label \| Channels \| \| --- \| --- \| \| Description \| List of channels the campaign sends on \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Channels | | Description | List of channels the campaign sends on | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### CAMPAIGN TOTALS | \| revenue \| \| --- \| \| \\| Field label \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| Total revenue (USD) attributed to the campaign on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue \| \| Description \| Total revenue (USD) attributed to the campaign on this day \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | --- | | revenue | | \| Field label \| Revenue \| \| --- \| --- \| \| Description \| Total revenue (USD) attributed to the campaign on this day \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| | | Field label | Revenue | | Description | Total revenue (USD) attributed to the campaign on this day | | Field type | metric | | Data type | [float.currency.value](/apidocs/field-data-types#currency) | | \| conversions \| \| --- \| \| \\| Field label \\| Conversions \\| \\| --- \\| --- \\| \\| Description \\| Primary conversion event occurrences on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions \| \| Description \| Primary conversion event occurrences on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversions | | \| Field label \| Conversions \| \| --- \| --- \| \| Description \| Primary conversion event occurrences on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions | | Description | Primary conversion event occurrences on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversions1 \| \| --- \| \| \\| Field label \\| Conversions B \\| \\| --- \\| --- \\| \\| Description \\| Secondary conversion event (B) occurrences on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions B \| \| Description \| Secondary conversion event (B) occurrences on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversions1 | | \| Field label \| Conversions B \| \| --- \| --- \| \| Description \| Secondary conversion event (B) occurrences on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions B | | Description | Secondary conversion event (B) occurrences on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversions2 \| \| --- \| \| \\| Field label \\| Conversions C \\| \\| --- \\| --- \\| \\| Description \\| Conversion event (C) occurrences on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions C \| \| Description \| Conversion event (C) occurrences on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversions2 | | \| Field label \| Conversions C \| \| --- \| --- \| \| Description \| Conversion event (C) occurrences on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions C | | Description | Conversion event (C) occurrences on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversions3 \| \| --- \| \| \\| Field label \\| Conversions D \\| \\| --- \\| --- \\| \\| Description \\| Conversion event (D) occurrences on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions D \| \| Description \| Conversion event (D) occurrences on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversions3 | | \| Field label \| Conversions D \| \| --- \| --- \| \| Description \| Conversion event (D) occurrences on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions D | | Description | Conversion event (D) occurrences on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversions_by_send_time \| \| --- \| \| \\| Field label \\| Conversions (by send time) \\| \\| --- \\| --- \\| \\| Description \\| Primary conversion event occurrences attributed by send time on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions (by send time) \| \| Description \| Primary conversion event occurrences attributed by send time on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversions_by_send_time | | \| Field label \| Conversions (by send time) \| \| --- \| --- \| \| Description \| Primary conversion event occurrences attributed by send time on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions (by send time) | | Description | Primary conversion event occurrences attributed by send time on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversions1_by_send_time \| \| --- \| \| \\| Field label \\| Conversions B (by send time) \\| \\| --- \\| --- \\| \\| Description \\| Secondary conversion event (B) occurrences attributed by send time on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions B (by send time) \| \| Description \| Secondary conversion event (B) occurrences attributed by send time on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversions1_by_send_time | | \| Field label \| Conversions B (by send time) \| \| --- \| --- \| \| Description \| Secondary conversion event (B) occurrences attributed by send time on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions B (by send time) | | Description | Secondary conversion event (B) occurrences attributed by send time on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversions2_by_send_time \| \| --- \| \| \\| Field label \\| Conversions C (by send time) \\| \\| --- \\| --- \\| \\| Description \\| Conversion event (C) occurrences attributed by send time on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions C (by send time) \| \| Description \| Conversion event (C) occurrences attributed by send time on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversions2_by_send_time | | \| Field label \| Conversions C (by send time) \| \| --- \| --- \| \| Description \| Conversion event (C) occurrences attributed by send time on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions C (by send time) | | Description | Conversion event (C) occurrences attributed by send time on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| conversions3_by_send_time \| \| --- \| \| \\| Field label \\| Conversions D (by send time) \\| \\| --- \\| --- \\| \\| Description \\| Conversion event (D) occurrences attributed by send time on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Conversions D (by send time) \| \| Description \| Conversion event (D) occurrences attributed by send time on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | conversions3_by_send_time | | \| Field label \| Conversions D (by send time) \| \| --- \| --- \| \| Description \| Conversion event (D) occurrences attributed by send time on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Conversions D (by send time) | | Description | Conversion event (D) occurrences attributed by send time on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| unique_recipients \| \| --- \| \| \\| Field label \\| Unique recipients \\| \\| --- \\| --- \\| \\| Description \\| Total unique recipients of the campaign on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique recipients \| \| Description \| Total unique recipients of the campaign on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | unique_recipients | | \| Field label \| Unique recipients \| \| --- \| --- \| \| Description \| Total unique recipients of the campaign on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unique recipients | | Description | Total unique recipients of the campaign on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | ### DATASOURCE | \| dataSourceName \| \| --- \| \| \\| Field label \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| | | --- | | dataSourceName | | \| Field label \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| | | Field label | Data source | | Description | The name of the source for this data, as listed on supermetrics.com/docs | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | Destinations | API, Data warehouse | | \| system_metadata.data_source_logins \| \| --- \| \| \\| Field label \\| Data source logins \\| \\| --- \\| --- \\| \\| Description \\| The data source login accounts that were used to authenticate against the data source \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source logins \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.data_source_logins | | \| Field label \| Data source logins \| \| --- \| --- \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Data source logins | | Description | The data source login accounts that were used to authenticate against the data source | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.data_source_login_owners \| \| --- \| \| \\| Field label \\| Data source login owners \\| \\| --- \\| --- \\| \\| Description \\| The Supermetrics users that created the data source login connections \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source login owners \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.data_source_login_owners | | \| Field label \| Data source login owners \| \| --- \| --- \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Data source login owners | | Description | The Supermetrics users that created the data source login connections | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | ### MESSAGE | \| channel_type \| \| --- \| \| \\| Field label \\| Channel \\| \\| --- \\| --- \\| \\| Description \\| Messaging channel the metrics belong to (email, ios_push, android_push, sms, whats_app, content_cards, webhook, trigger_in_app_message, etc.) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Channel \| \| Description \| Messaging channel the metrics belong to (email, ios_push, android_push, sms, whats_app, content_cards, webhook, trigger_in_app_message, etc.) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | --- | | channel_type | | \| Field label \| Channel \| \| --- \| --- \| \| Description \| Messaging channel the metrics belong to (email, ios_push, android_push, sms, whats_app, content_cards, webhook, trigger_in_app_message, etc.) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Channel | | Description | Messaging channel the metrics belong to (email, ios_push, android_push, sms, whats_app, content_cards, webhook, trigger_in_app_message, etc.) | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| variation_api_id \| \| --- \| \| \\| Field label \\| Variation ID \\| \\| --- \\| --- \\| \\| Description \\| Braze API identifier of the message variation \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Variation ID \| \| Description \| Braze API identifier of the message variation \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | variation_api_id | | \| Field label \| Variation ID \| \| --- \| --- \| \| Description \| Braze API identifier of the message variation \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Variation ID | | Description | Braze API identifier of the message variation | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | | \| variation_name \| \| --- \| \| \\| Field label \\| Variation name \\| \\| --- \\| --- \\| \\| Description \\| Name of the message variation (available for in-app message variations) \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Variation name \| \| Description \| Name of the message variation (available for in-app message variations) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | variation_name | | \| Field label \| Variation name \| \| --- \| --- \| \| Description \| Name of the message variation (available for in-app message variations) \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| | | Field label | Variation name | | Description | Name of the message variation (available for in-app message variations) | | Field type | dimension | | Data type | [string.text.value](/apidocs/field-data-types#text) | ### PERFORMANCE | \| sent \| \| --- \| \| \\| Field label \\| Sent \\| \\| --- \\| --- \\| \\| Description \\| Number of messages sent \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Sent \| \| Description \| Number of messages sent \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | --- | | sent | | \| Field label \| Sent \| \| --- \| --- \| \| Description \| Number of messages sent \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Sent | | Description | Number of messages sent | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| delivered \| \| --- \| \| \\| Field label \\| Delivered \\| \\| --- \\| --- \\| \\| Description \\| Number of messages delivered (email, SMS, WhatsApp) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Delivered \| \| Description \| Number of messages delivered (email, SMS, WhatsApp) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | delivered | | \| Field label \| Delivered \| \| --- \| --- \| \| Description \| Number of messages delivered (email, SMS, WhatsApp) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Delivered | | Description | Number of messages delivered (email, SMS, WhatsApp) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| opens \| \| --- \| \| \\| Field label \\| Opens \\| \\| --- \\| --- \\| \\| Description \\| Total email opens \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Opens \| \| Description \| Total email opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | opens | | \| Field label \| Opens \| \| --- \| --- \| \| Description \| Total email opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Opens | | Description | Total email opens | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| unique_opens \| \| --- \| \| \\| Field label \\| Unique opens \\| \\| --- \\| --- \\| \\| Description \\| Unique email opens \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique opens \| \| Description \| Unique email opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | unique_opens | | \| Field label \| Unique opens \| \| --- \| --- \| \| Description \| Unique email opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unique opens | | Description | Unique email opens | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| clicks \| \| --- \| \| \\| Field label \\| Clicks \\| \\| --- \\| --- \\| \\| Description \\| Total clicks (email, SMS) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Clicks \| \| Description \| Total clicks (email, SMS) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | clicks | | \| Field label \| Clicks \| \| --- \| --- \| \| Description \| Total clicks (email, SMS) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Clicks | | Description | Total clicks (email, SMS) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| unique_clicks \| \| --- \| \| \\| Field label \\| Unique clicks \\| \\| --- \\| --- \\| \\| Description \\| Unique clicks (email, content cards) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique clicks \| \| Description \| Unique clicks (email, content cards) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | unique_clicks | | \| Field label \| Unique clicks \| \| --- \| --- \| \| Description \| Unique clicks (email, content cards) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unique clicks | | Description | Unique clicks (email, content cards) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| unsubscribes \| \| --- \| \| \\| Field label \\| Unsubscribes \\| \\| --- \\| --- \\| \\| Description \\| Email unsubscribes \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unsubscribes \| \| Description \| Email unsubscribes \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | unsubscribes | | \| Field label \| Unsubscribes \| \| --- \| --- \| \| Description \| Email unsubscribes \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unsubscribes | | Description | Email unsubscribes | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| bounces \| \| --- \| \| \\| Field label \\| Bounces \\| \\| --- \\| --- \\| \\| Description \\| Bounces (email, push) \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Bounces \| \| Description \| Bounces (email, push) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | bounces | | \| Field label \| Bounces \| \| --- \| --- \| \| Description \| Bounces (email, push) \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Bounces | | Description | Bounces (email, push) | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| reported_spam \| \| --- \| \| \\| Field label \\| Reported spam \\| \\| --- \\| --- \\| \\| Description \\| Number of times the email was reported as spam \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Reported spam \| \| Description \| Number of times the email was reported as spam \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | reported_spam | | \| Field label \| Reported spam \| \| --- \| --- \| \| Description \| Number of times the email was reported as spam \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Reported spam | | Description | Number of times the email was reported as spam | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| direct_opens \| \| --- \| \| \\| Field label \\| Direct opens \\| \\| --- \\| --- \\| \\| Description \\| Push direct opens \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Direct opens \| \| Description \| Push direct opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | direct_opens | | \| Field label \| Direct opens \| \| --- \| --- \| \| Description \| Push direct opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Direct opens | | Description | Push direct opens | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| total_opens \| \| --- \| \| \\| Field label \\| Total opens \\| \\| --- \\| --- \\| \\| Description \\| Push total opens \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Total opens \| \| Description \| Push total opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | total_opens | | \| Field label \| Total opens \| \| --- \| --- \| \| Description \| Push total opens \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Total opens | | Description | Push total opens | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| body_clicks \| \| --- \| \| \\| Field label \\| Body clicks \\| \\| --- \\| --- \\| \\| Description \\| Push body clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Body clicks \| \| Description \| Push body clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | body_clicks | | \| Field label \| Body clicks \| \| --- \| --- \| \| Description \| Push body clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Body clicks | | Description | Push body clicks | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| sent_to_carrier \| \| --- \| \| \\| Field label \\| Sent to carrier \\| \\| --- \\| --- \\| \\| Description \\| SMS messages sent to carrier \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Sent to carrier \| \| Description \| SMS messages sent to carrier \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | sent_to_carrier | | \| Field label \| Sent to carrier \| \| --- \| --- \| \| Description \| SMS messages sent to carrier \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Sent to carrier | | Description | SMS messages sent to carrier | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| rejected \| \| --- \| \| \\| Field label \\| Rejected \\| \\| --- \\| --- \\| \\| Description \\| SMS messages rejected \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Rejected \| \| Description \| SMS messages rejected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | rejected | | \| Field label \| Rejected \| \| --- \| --- \| \| Description \| SMS messages rejected \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Rejected | | Description | SMS messages rejected | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| delivery_failed \| \| --- \| \| \\| Field label \\| Delivery failed \\| \\| --- \\| --- \\| \\| Description \\| SMS deliveries that failed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Delivery failed \| \| Description \| SMS deliveries that failed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | delivery_failed | | \| Field label \| Delivery failed \| \| --- \| --- \| \| Description \| SMS deliveries that failed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Delivery failed | | Description | SMS deliveries that failed | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| opt_out \| \| --- \| \| \\| Field label \\| Opt-outs \\| \\| --- \\| --- \\| \\| Description \\| SMS opt-outs \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Opt-outs \| \| Description \| SMS opt-outs \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | opt_out | | \| Field label \| Opt-outs \| \| --- \| --- \| \| Description \| SMS opt-outs \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Opt-outs | | Description | SMS opt-outs | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| help \| \| --- \| \| \\| Field label \\| Help requests \\| \\| --- \\| --- \\| \\| Description \\| SMS help requests \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Help requests \| \| Description \| SMS help requests \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | help | | \| Field label \| Help requests \| \| --- \| --- \| \| Description \| SMS help requests \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Help requests | | Description | SMS help requests | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| read \| \| --- \| \| \\| Field label \\| Read \\| \\| --- \\| --- \\| \\| Description \\| WhatsApp messages read \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Read \| \| Description \| WhatsApp messages read \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | read | | \| Field label \| Read \| \| --- \| --- \| \| Description \| WhatsApp messages read \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Read | | Description | WhatsApp messages read | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| failed \| \| --- \| \| \\| Field label \\| Failed \\| \\| --- \\| --- \\| \\| Description \\| WhatsApp messages that failed \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Failed \| \| Description \| WhatsApp messages that failed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | failed | | \| Field label \| Failed \| \| --- \| --- \| \| Description \| WhatsApp messages that failed \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Failed | | Description | WhatsApp messages that failed | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| errors \| \| --- \| \| \\| Field label \\| Errors \\| \\| --- \\| --- \\| \\| Description \\| Webhook errors \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Errors \| \| Description \| Webhook errors \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | errors | | \| Field label \| Errors \| \| --- \| --- \| \| Description \| Webhook errors \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Errors | | Description | Webhook errors | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| impressions \| \| --- \| \| \\| Field label \\| Impressions \\| \\| --- \\| --- \\| \\| Description \\| In-app message impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Impressions \| \| Description \| In-app message impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | impressions | | \| Field label \| Impressions \| \| --- \| --- \| \| Description \| In-app message impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Impressions | | Description | In-app message impressions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| first_button_clicks \| \| --- \| \| \\| Field label \\| First button clicks \\| \\| --- \\| --- \\| \\| Description \\| In-app message first button clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| First button clicks \| \| Description \| In-app message first button clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | first_button_clicks | | \| Field label \| First button clicks \| \| --- \| --- \| \| Description \| In-app message first button clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | First button clicks | | Description | In-app message first button clicks | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| second_button_clicks \| \| --- \| \| \\| Field label \\| Second button clicks \\| \\| --- \\| --- \\| \\| Description \\| In-app message second button clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Second button clicks \| \| Description \| In-app message second button clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | second_button_clicks | | \| Field label \| Second button clicks \| \| --- \| --- \| \| Description \| In-app message second button clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Second button clicks | | Description | In-app message second button clicks | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| total_clicks \| \| --- \| \| \\| Field label \\| Total clicks \\| \\| --- \\| --- \\| \\| Description \\| Content card total clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Total clicks \| \| Description \| Content card total clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | total_clicks | | \| Field label \| Total clicks \| \| --- \| --- \| \| Description \| Content card total clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Total clicks | | Description | Content card total clicks | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| total_impressions \| \| --- \| \| \\| Field label \\| Total impressions \\| \\| --- \\| --- \\| \\| Description \\| Content card total impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Total impressions \| \| Description \| Content card total impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | total_impressions | | \| Field label \| Total impressions \| \| --- \| --- \| \| Description \| Content card total impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Total impressions | | Description | Content card total impressions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| total_dismissals \| \| --- \| \| \\| Field label \\| Total dismissals \\| \\| --- \\| --- \\| \\| Description \\| Content card total dismissals \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Total dismissals \| \| Description \| Content card total dismissals \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | total_dismissals | | \| Field label \| Total dismissals \| \| --- \| --- \| \| Description \| Content card total dismissals \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Total dismissals | | Description | Content card total dismissals | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| unique_impressions \| \| --- \| \| \\| Field label \\| Unique impressions \\| \\| --- \\| --- \\| \\| Description \\| Content card unique impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique impressions \| \| Description \| Content card unique impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | unique_impressions | | \| Field label \| Unique impressions \| \| --- \| --- \| \| Description \| Content card unique impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unique impressions | | Description | Content card unique impressions | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| unique_dismissals \| \| --- \| \| \\| Field label \\| Unique dismissals \\| \\| --- \\| --- \\| \\| Description \\| Content card unique dismissals \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique dismissals \| \| Description \| Content card unique dismissals \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | unique_dismissals | | \| Field label \| Unique dismissals \| \| --- \| --- \| \| Description \| Content card unique dismissals \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Unique dismissals | | Description | Content card unique dismissals | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| machine_opens \| \| --- \| \| \\| Field label \\| Machine opens \\| \\| --- \\| --- \\| \\| Description \\| Apple Mail Privacy Protection (machine) opens. Email only \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Machine opens \| \| Description \| Apple Mail Privacy Protection (machine) opens. Email only \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | machine_opens | | \| Field label \| Machine opens \| \| --- \| --- \| \| Description \| Apple Mail Privacy Protection (machine) opens. Email only \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Machine opens | | Description | Apple Mail Privacy Protection (machine) opens. Email only | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| other_opens \| \| --- \| \| \\| Field label \\| Other opens \\| \\| --- \\| --- \\| \\| Description \\| Human-attributed opens, excluding machine opens. Email only \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Other opens \| \| Description \| Human-attributed opens, excluding machine opens. Email only \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | other_opens | | \| Field label \| Other opens \| \| --- \| --- \| \| Description \| Human-attributed opens, excluding machine opens. Email only \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Other opens | | Description | Human-attributed opens, excluding machine opens. Email only | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| influenced_opens \| \| --- \| \| \\| Field label \\| Influenced opens \\| \\| --- \\| --- \\| \\| Description \\| Opens occurring after a push is received but not by direct tap. Push channels only \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Influenced opens \| \| Description \| Opens occurring after a push is received but not by direct tap. Push channels only \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | influenced_opens | | \| Field label \| Influenced opens \| \| --- \| --- \| \| Description \| Opens occurring after a push is received but not by direct tap. Push channels only \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Influenced opens | | Description | Opens occurring after a push is received but not by direct tap. Push channels only | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| opt_in \| \| --- \| \| \\| Field label \\| Opt-ins \\| \\| --- \\| --- \\| \\| Description \\| SMS opt-ins on this day \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Opt-ins \| \| Description \| SMS opt-ins on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | opt_in | | \| Field label \| Opt-ins \| \| --- \| --- \| \| Description \| SMS opt-ins on this day \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| | | Field label | Opt-ins | | Description | SMS opt-ins on this day | | Field type | metric | | Data type | [int.number.value](/apidocs/field-data-types#number) | | \| delivery_rate \| \| --- \| \| \\| Field label \\| Delivery rate \\| \\| --- \\| --- \\| \\| Description \\| Delivery rate, calculated as delivered / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Delivery rate \| \| Description \| Delivery rate, calculated as delivered / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | delivery_rate | | \| Field label \| Delivery rate \| \| --- \| --- \| \| Description \| Delivery rate, calculated as delivered / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Delivery rate | | Description | Delivery rate, calculated as delivered / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| bounce_rate \| \| --- \| \| \\| Field label \\| Bounce rate \\| \\| --- \\| --- \\| \\| Description \\| Bounce rate, calculated as bounces / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Bounce rate \| \| Description \| Bounce rate, calculated as bounces / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | bounce_rate | | \| Field label \| Bounce rate \| \| --- \| --- \| \| Description \| Bounce rate, calculated as bounces / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Bounce rate | | Description | Bounce rate, calculated as bounces / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| open_rate \| \| --- \| \| \\| Field label \\| Open rate \\| \\| --- \\| --- \\| \\| Description \\| Open rate, calculated as opens / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Open rate \| \| Description \| Open rate, calculated as opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | open_rate | | \| Field label \| Open rate \| \| --- \| --- \| \| Description \| Open rate, calculated as opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Open rate | | Description | Open rate, calculated as opens / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| unique_open_rate \| \| --- \| \| \\| Field label \\| Unique open rate \\| \\| --- \\| --- \\| \\| Description \\| Unique open rate, calculated as unique_opens / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique open rate \| \| Description \| Unique open rate, calculated as unique_opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | unique_open_rate | | \| Field label \| Unique open rate \| \| --- \| --- \| \| Description \| Unique open rate, calculated as unique_opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Unique open rate | | Description | Unique open rate, calculated as unique_opens / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| total_open_rate \| \| --- \| \| \\| Field label \\| Total open rate \\| \\| --- \\| --- \\| \\| Description \\| Total open rate, calculated as total_opens / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Total open rate \| \| Description \| Total open rate, calculated as total_opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | total_open_rate | | \| Field label \| Total open rate \| \| --- \| --- \| \| Description \| Total open rate, calculated as total_opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Total open rate | | Description | Total open rate, calculated as total_opens / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| direct_open_rate \| \| --- \| \| \\| Field label \\| Direct open rate \\| \\| --- \\| --- \\| \\| Description \\| Direct open rate, calculated as direct_opens / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Direct open rate \| \| Description \| Direct open rate, calculated as direct_opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | direct_open_rate | | \| Field label \| Direct open rate \| \| --- \| --- \| \| Description \| Direct open rate, calculated as direct_opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Direct open rate | | Description | Direct open rate, calculated as direct_opens / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| influenced_open_rate \| \| --- \| \| \\| Field label \\| Influenced open rate \\| \\| --- \\| --- \\| \\| Description \\| Influenced open rate, calculated as influenced_opens / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Influenced open rate \| \| Description \| Influenced open rate, calculated as influenced_opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | influenced_open_rate | | \| Field label \| Influenced open rate \| \| --- \| --- \| \| Description \| Influenced open rate, calculated as influenced_opens / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Influenced open rate | | Description | Influenced open rate, calculated as influenced_opens / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| click_rate \| \| --- \| \| \\| Field label \\| Click rate \\| \\| --- \\| --- \\| \\| Description \\| Click rate, calculated as clicks / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Click rate \| \| Description \| Click rate, calculated as clicks / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | click_rate | | \| Field label \| Click rate \| \| --- \| --- \| \| Description \| Click rate, calculated as clicks / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Click rate | | Description | Click rate, calculated as clicks / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| unique_click_rate \| \| --- \| \| \\| Field label \\| Unique click rate \\| \\| --- \\| --- \\| \\| Description \\| Unique click rate, calculated as unique_clicks / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique click rate \| \| Description \| Unique click rate, calculated as unique_clicks / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | unique_click_rate | | \| Field label \| Unique click rate \| \| --- \| --- \| \| Description \| Unique click rate, calculated as unique_clicks / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Unique click rate | | Description | Unique click rate, calculated as unique_clicks / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| click_to_open_rate \| \| --- \| \| \\| Field label \\| Click to open rate \\| \\| --- \\| --- \\| \\| Description \\| Click to open rate, calculated as unique_clicks / unique_opens \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Click to open rate \| \| Description \| Click to open rate, calculated as unique_clicks / unique_opens \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | click_to_open_rate | | \| Field label \| Click to open rate \| \| --- \| --- \| \| Description \| Click to open rate, calculated as unique_clicks / unique_opens \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Click to open rate | | Description | Click to open rate, calculated as unique_clicks / unique_opens | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| unsubscribe_rate \| \| --- \| \| \\| Field label \\| Unsubscribe rate \\| \\| --- \\| --- \\| \\| Description \\| Unsubscribe rate, calculated as unsubscribes / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Unsubscribe rate \| \| Description \| Unsubscribe rate, calculated as unsubscribes / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | unsubscribe_rate | | \| Field label \| Unsubscribe rate \| \| --- \| --- \| \| Description \| Unsubscribe rate, calculated as unsubscribes / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Unsubscribe rate | | Description | Unsubscribe rate, calculated as unsubscribes / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| spam_report_rate \| \| --- \| \| \\| Field label \\| Spam report rate \\| \\| --- \\| --- \\| \\| Description \\| Spam report rate, calculated as reported_spam / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Spam report rate \| \| Description \| Spam report rate, calculated as reported_spam / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | spam_report_rate | | \| Field label \| Spam report rate \| \| --- \| --- \| \| Description \| Spam report rate, calculated as reported_spam / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Spam report rate | | Description | Spam report rate, calculated as reported_spam / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| body_click_rate \| \| --- \| \| \\| Field label \\| Body click rate \\| \\| --- \\| --- \\| \\| Description \\| Body click rate, calculated as body_clicks / impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Body click rate \| \| Description \| Body click rate, calculated as body_clicks / impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | body_click_rate | | \| Field label \| Body click rate \| \| --- \| --- \| \| Description \| Body click rate, calculated as body_clicks / impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Body click rate | | Description | Body click rate, calculated as body_clicks / impressions | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| button_1_click_rate \| \| --- \| \| \\| Field label \\| Button 1 click rate \\| \\| --- \\| --- \\| \\| Description \\| Button 1 click rate, calculated as first_button_clicks / impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Button 1 click rate \| \| Description \| Button 1 click rate, calculated as first_button_clicks / impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | button_1_click_rate | | \| Field label \| Button 1 click rate \| \| --- \| --- \| \| Description \| Button 1 click rate, calculated as first_button_clicks / impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Button 1 click rate | | Description | Button 1 click rate, calculated as first_button_clicks / impressions | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| button_2_click_rate \| \| --- \| \| \\| Field label \\| Button 2 click rate \\| \\| --- \\| --- \\| \\| Description \\| Button 2 click rate, calculated as second_button_clicks / impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Button 2 click rate \| \| Description \| Button 2 click rate, calculated as second_button_clicks / impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | button_2_click_rate | | \| Field label \| Button 2 click rate \| \| --- \| --- \| \| Description \| Button 2 click rate, calculated as second_button_clicks / impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Button 2 click rate | | Description | Button 2 click rate, calculated as second_button_clicks / impressions | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| total_click_rate \| \| --- \| \| \\| Field label \\| Total click rate \\| \\| --- \\| --- \\| \\| Description \\| Total click rate, calculated as total_clicks / total_impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Total click rate \| \| Description \| Total click rate, calculated as total_clicks / total_impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | total_click_rate | | \| Field label \| Total click rate \| \| --- \| --- \| \| Description \| Total click rate, calculated as total_clicks / total_impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Total click rate | | Description | Total click rate, calculated as total_clicks / total_impressions | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| total_dismissal_rate \| \| --- \| \| \\| Field label \\| Total dismissal rate \\| \\| --- \\| --- \\| \\| Description \\| Total dismissal rate, calculated as total_dismissals / total_impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Total dismissal rate \| \| Description \| Total dismissal rate, calculated as total_dismissals / total_impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | total_dismissal_rate | | \| Field label \| Total dismissal rate \| \| --- \| --- \| \| Description \| Total dismissal rate, calculated as total_dismissals / total_impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Total dismissal rate | | Description | Total dismissal rate, calculated as total_dismissals / total_impressions | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| unique_dismissal_rate \| \| --- \| \| \\| Field label \\| Unique dismissal rate \\| \\| --- \\| --- \\| \\| Description \\| Unique dismissal rate, calculated as unique_dismissals / unique_impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Unique dismissal rate \| \| Description \| Unique dismissal rate, calculated as unique_dismissals / unique_impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | unique_dismissal_rate | | \| Field label \| Unique dismissal rate \| \| --- \| --- \| \| Description \| Unique dismissal rate, calculated as unique_dismissals / unique_impressions \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Unique dismissal rate | | Description | Unique dismissal rate, calculated as unique_dismissals / unique_impressions | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| failed_delivery_rate \| \| --- \| \| \\| Field label \\| Failed delivery rate \\| \\| --- \\| --- \\| \\| Description \\| Failed delivery rate, calculated as delivery_failed / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Failed delivery rate \| \| Description \| Failed delivery rate, calculated as delivery_failed / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | failed_delivery_rate | | \| Field label \| Failed delivery rate \| \| --- \| --- \| \| Description \| Failed delivery rate, calculated as delivery_failed / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Failed delivery rate | | Description | Failed delivery rate, calculated as delivery_failed / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| opt_out_rate \| \| --- \| \| \\| Field label \\| Opt-out rate \\| \\| --- \\| --- \\| \\| Description \\| Opt-out rate, calculated as opt_out / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Opt-out rate \| \| Description \| Opt-out rate, calculated as opt_out / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | opt_out_rate | | \| Field label \| Opt-out rate \| \| --- \| --- \| \| Description \| Opt-out rate, calculated as opt_out / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Opt-out rate | | Description | Opt-out rate, calculated as opt_out / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| opt_in_rate \| \| --- \| \| \\| Field label \\| Opt-in rate \\| \\| --- \\| --- \\| \\| Description \\| Opt-in rate, calculated as opt_in / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Opt-in rate \| \| Description \| Opt-in rate, calculated as opt_in / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | opt_in_rate | | \| Field label \| Opt-in rate \| \| --- \| --- \| \| Description \| Opt-in rate, calculated as opt_in / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Opt-in rate | | Description | Opt-in rate, calculated as opt_in / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| rejection_rate \| \| --- \| \| \\| Field label \\| Rejection rate \\| \\| --- \\| --- \\| \\| Description \\| Rejection rate, calculated as rejected / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Rejection rate \| \| Description \| Rejection rate, calculated as rejected / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | rejection_rate | | \| Field label \| Rejection rate \| \| --- \| --- \| \| Description \| Rejection rate, calculated as rejected / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Rejection rate | | Description | Rejection rate, calculated as rejected / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| sent_to_carrier_rate \| \| --- \| \| \\| Field label \\| Sent to carrier rate \\| \\| --- \\| --- \\| \\| Description \\| Sent to carrier rate, calculated as sent_to_carrier / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Sent to carrier rate \| \| Description \| Sent to carrier rate, calculated as sent_to_carrier / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | sent_to_carrier_rate | | \| Field label \| Sent to carrier rate \| \| --- \| --- \| \| Description \| Sent to carrier rate, calculated as sent_to_carrier / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Sent to carrier rate | | Description | Sent to carrier rate, calculated as sent_to_carrier / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| failure_rate \| \| --- \| \| \\| Field label \\| Failure rate \\| \\| --- \\| --- \\| \\| Description \\| Failure rate, calculated as failed / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Failure rate \| \| Description \| Failure rate, calculated as failed / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | failure_rate | | \| Field label \| Failure rate \| \| --- \| --- \| \| Description \| Failure rate, calculated as failed / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Failure rate | | Description | Failure rate, calculated as failed / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| read_rate \| \| --- \| \| \\| Field label \\| Read rate \\| \\| --- \\| --- \\| \\| Description \\| Read rate, calculated as read / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Read rate \| \| Description \| Read rate, calculated as read / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | read_rate | | \| Field label \| Read rate \| \| --- \| --- \| \| Description \| Read rate, calculated as read / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Read rate | | Description | Read rate, calculated as read / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | | \| error_rate \| \| --- \| \| \\| Field label \\| Error rate \\| \\| --- \\| --- \\| \\| Description \\| Error rate, calculated as errors / sent \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Error rate \| \| Description \| Error rate, calculated as errors / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | error_rate | | \| Field label \| Error rate \| \| --- \| --- \| \| Description \| Error rate, calculated as errors / sent \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| | | Field label | Error rate | | Description | Error rate, calculated as errors / sent | | Field type | metric | | Data type | [float.number.ratio](/apidocs/field-data-types#number) | ### QUERY | \| system_metadata.query_date_range_start \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | --- | | system_metadata.query_date_range_start | | \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Start date | | Description | The start date of the requested query | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| system_metadata.query_date_range_end \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | system_metadata.query_date_range_end | | \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | End date | | Description | The end date of the requested query | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| system_metadata.query_timezone \| \| --- \| \| \\| Field label \\| Timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone that is supplied to the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Timezone \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| | | system_metadata.query_timezone | | \| Field label \| Timezone \| \| --- \| --- \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| | | Field label | Timezone | | Description | The timezone that is supplied to the query | | Field type | dimension | | Data type | [string.time.timezone](/apidocs/field-data-types#time) | | \| system_metadata.query_filters \| \| --- \| \| \\| Field label \\| Filters \\| \\| --- \\| --- \\| \\| Description \\| All filters used in the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Filters \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_filters | | \| Field label \| Filters \| \| --- \| --- \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Filters | | Description | All filters used in the query | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.query_date_start \| \| --- \| \| \\| Field label \\| Start \\| \\| --- \\| --- \\| \\| Description \\| When the query was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Start \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | system_metadata.query_date_start | | \| Field label \| Start \| \| --- \| --- \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | Start | | Description | When the query was started | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| system_metadata.query_date_end \| \| --- \| \| \\| Field label \\| End \\| \\| --- \\| --- \\| \\| Description \\| When the query completed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| End \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | system_metadata.query_date_end | | \| Field label \| End \| \| --- \| --- \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| | | Field label | End | | Description | When the query completed | | Field type | dimension | | Data type | [string.time.datetime](/apidocs/field-data-types#time) | | \| system_metadata.query_duration \| \| --- \| \| \\| Field label \\| Duration \\| \\| --- \\| --- \\| \\| Description \\| The duration in seconds of the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.duration.seconds](/apidocs/field-data-types#duration) \\| \| \| Field label \| Duration \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| | | system_metadata.query_duration | | \| Field label \| Duration \| \| --- \| --- \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| | | Field label | Duration | | Description | The duration in seconds of the query | | Field type | dimension | | Data type | [int.duration.seconds](/apidocs/field-data-types#duration) | | \| system_metadata.query_accounts \| \| --- \| \| \\| Field label \\| Accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of accounts of which the data was pulled from \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Accounts \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_accounts | | \| Field label \| Accounts \| \| --- \| --- \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Accounts | | Description | A list of accounts of which the data was pulled from | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | | \| system_metadata.query_excluded_accounts \| \| --- \| \| \\| Field label \\| Excluded invalid accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Excluded invalid accounts \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | system_metadata.query_excluded_accounts | | \| Field label \| Excluded invalid accounts \| \| --- \| --- \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| | | Field label | Excluded invalid accounts | | Description | A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting | | Field type | dimension | | Data type | [string.text.json](/apidocs/field-data-types#text) | ### TIME | \| today \| \| --- \| \| \\| Field label \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| | | --- | | today | | \| Field label \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| | | Field label | Today | | Description | Today's date, e.g. 2017-01-31 | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | Destinations | API, Data warehouse | | \| day \| \| --- \| \| \\| Field label \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date the campaign performance metrics were recorded, e.g. 2024-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date \| \| Description \| Date the campaign performance metrics were recorded, e.g. 2024-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | day | | \| Field label \| Date \| \| --- \| --- \| \| Description \| Date the campaign performance metrics were recorded, e.g. 2024-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Date | | Description | Date the campaign performance metrics were recorded, e.g. 2024-01-31 | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| analytics_date \| \| --- \| \| \\| Field label \\| Date \\| \\| --- \\| --- \\| \\| Description \\| Date the campaign analytics metrics were recorded, e.g. 2024-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date \| \| Description \| Date the campaign analytics metrics were recorded, e.g. 2024-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | analytics_date | | \| Field label \| Date \| \| --- \| --- \| \| Description \| Date the campaign analytics metrics were recorded, e.g. 2024-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| | | Field label | Date | | Description | Date the campaign analytics metrics were recorded, e.g. 2024-01-31 | | Field type | dimension | | Data type | [string.time.date](/apidocs/field-data-types#time) | | \| year \| \| --- \| \| \\| Field label \\| Year \\| \\| --- \\| --- \\| \\| Description \\| Year, e.g. 2024 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year \| \| Description \| Year, e.g. 2024 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | year | | \| Field label \| Year \| \| --- \| --- \| \| Description \| Year, e.g. 2024 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | Field label | Year | | Description | Year, e.g. 2024 | | Field type | dimension | | Data type | [string.time.year](/apidocs/field-data-types#time) | | \| year_month \| \| --- \| \| \\| Field label \\| Year & month \\| \\| --- \\| --- \\| \\| Description \\| Year and month, e.g. 2024\\\|06 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & month \| \| Description \| Year and month, e.g. 2024\\|06 \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| | | year_month | | \| Field label \| Year & month \| \| --- \| --- \| \| Description \| Year and month, e.g. 2024\\|06 \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| | | Field label | Year & month | | Description | Year and month, e.g. 2024\|06 | | Field type | dimension | | Data type | [string.time.yearmonth](/apidocs/field-data-types#time) | | \| month \| \| --- \| \| \\| Field label \\| Month \\| \\| --- \\| --- \\| \\| Description \\| Month, e.g. 6 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.month](/apidocs/field-data-types#time) \\| \| \| Field label \| Month \| \| Description \| Month, e.g. 6 \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| | | month | | \| Field label \| Month \| \| --- \| --- \| \| Description \| Month, e.g. 6 \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| | | Field label | Month | | Description | Month, e.g. 6 | | Field type | dimension | | Data type | [string.time.month](/apidocs/field-data-types#time) | | \| year_week \| \| --- \| \| \\| Field label \\| Year & week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| Year and week for US standard Sunday-Saturday weeks, e.g. 2024\\\|08 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Sun-Sat) \| \| Description \| Year and week for US standard Sunday-Saturday weeks, e.g. 2024\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| | | year_week | | \| Field label \| Year & week (Sun-Sat) \| \| --- \| --- \| \| Description \| Year and week for US standard Sunday-Saturday weeks, e.g. 2024\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| | | Field label | Year & week (Sun-Sat) | | Description | Year and week for US standard Sunday-Saturday weeks, e.g. 2024\|08 | | Field type | dimension | | Data type | [string.time.yearweek](/apidocs/field-data-types#time) | | \| year_week_iso \| \| --- \| \| \\| Field label \\| Year & week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| Year and week for ISO standard Monday-Sunday weeks, e.g. 2024\\\|08 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Mon-Sun) \| \| Description \| Year and week for ISO standard Monday-Sunday weeks, e.g. 2024\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| | | year_week_iso | | \| Field label \| Year & week (Mon-Sun) \| \| --- \| --- \| \| Description \| Year and week for ISO standard Monday-Sunday weeks, e.g. 2024\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| | | Field label | Year & week (Mon-Sun) | | Description | Year and week for ISO standard Monday-Sunday weeks, e.g. 2024\|08 | | Field type | dimension | | Data type | [string.time.yearweekiso](/apidocs/field-data-types#time) | | \| week \| \| --- \| \| \\| Field label \\| Week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| US standard Sunday-Saturday week number, e.g. 51 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.week](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Sun-Sat) \| \| Description \| US standard Sunday-Saturday week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| | | week | | \| Field label \| Week (Sun-Sat) \| \| --- \| --- \| \| Description \| US standard Sunday-Saturday week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| | | Field label | Week (Sun-Sat) | | Description | US standard Sunday-Saturday week number, e.g. 51 | | Field type | dimension | | Data type | [string.time.week](/apidocs/field-data-types#time) | | \| week_iso \| \| --- \| \| \\| Field label \\| Week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| ISO standard Monday-Sunday week number, e.g. 51 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.weekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Mon-Sun) \| \| Description \| ISO standard Monday-Sunday week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| | | week_iso | | \| Field label \| Week (Mon-Sun) \| \| --- \| --- \| \| Description \| ISO standard Monday-Sunday week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| | | Field label | Week (Mon-Sun) | | Description | ISO standard Monday-Sunday week number, e.g. 51 | | Field type | dimension | | Data type | [string.time.weekiso](/apidocs/field-data-types#time) | | \| day_of_month \| \| --- \| \| \\| Field label \\| Day of month \\| \\| --- \\| --- \\| \\| Description \\| Day of month, e.g. 2 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of month \| \| Description \| Day of month, e.g. 2 \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| | | day_of_month | | \| Field label \| Day of month \| \| --- \| --- \| \| Description \| Day of month, e.g. 2 \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| | | Field label | Day of month | | Description | Day of month, e.g. 2 | | Field type | dimension | | Data type | [string.time.dayofmonth](/apidocs/field-data-types#time) | | \| day_of_week_name \| \| --- \| \| \\| Field label \\| Day of week (name) \\| \\| --- \\| --- \\| \\| Description \\| Day of week with names, e.g. "1 - Monday" or "7 - Sunday" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (name) \| \| Description \| Day of week with names, e.g. "1 - Monday" or "7 - Sunday" \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| | | day_of_week_name | | \| Field label \| Day of week (name) \| \| --- \| --- \| \| Description \| Day of week with names, e.g. "1 - Monday" or "7 - Sunday" \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| | | Field label | Day of week (name) | | Description | Day of week with names, e.g. "1 - Monday" or "7 - Sunday" | | Field type | dimension | | Data type | [string.time.dayofweek](/apidocs/field-data-types#time) | | \| year_analytics \| \| --- \| \| \\| Field label \\| Year \\| \\| --- \\| --- \\| \\| Description \\| Year, e.g. 2024 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year \| \| Description \| Year, e.g. 2024 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | year_analytics | | \| Field label \| Year \| \| --- \| --- \| \| Description \| Year, e.g. 2024 \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| | | Field label | Year | | Description | Year, e.g. 2024 | | Field type | dimension | | Data type | [string.time.year](/apidocs/field-data-types#time) | | \| year_month_analytics \| \| --- \| \| \\| Field label \\| Year & month \\| \\| --- \\| --- \\| \\| Description \\| Year and month, e.g. 2024\\\|06 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & month \| \| Description \| Year and month, e.g. 2024\\|06 \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| | | year_month_analytics | | \| Field label \| Year & month \| \| --- \| --- \| \| Description \| Year and month, e.g. 2024\\|06 \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| | | Field label | Year & month | | Description | Year and month, e.g. 2024\|06 | | Field type | dimension | | Data type | [string.time.yearmonth](/apidocs/field-data-types#time) | | \| month_analytics \| \| --- \| \| \\| Field label \\| Month \\| \\| --- \\| --- \\| \\| Description \\| Month, e.g. 6 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.month](/apidocs/field-data-types#time) \\| \| \| Field label \| Month \| \| Description \| Month, e.g. 6 \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| | | month_analytics | | \| Field label \| Month \| \| --- \| --- \| \| Description \| Month, e.g. 6 \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| | | Field label | Month | | Description | Month, e.g. 6 | | Field type | dimension | | Data type | [string.time.month](/apidocs/field-data-types#time) | | \| year_week_analytics \| \| --- \| \| \\| Field label \\| Year & week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| Year and week for US standard Sunday-Saturday weeks, e.g. 2024\\\|08 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Sun-Sat) \| \| Description \| Year and week for US standard Sunday-Saturday weeks, e.g. 2024\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| | | year_week_analytics | | \| Field label \| Year & week (Sun-Sat) \| \| --- \| --- \| \| Description \| Year and week for US standard Sunday-Saturday weeks, e.g. 2024\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| | | Field label | Year & week (Sun-Sat) | | Description | Year and week for US standard Sunday-Saturday weeks, e.g. 2024\|08 | | Field type | dimension | | Data type | [string.time.yearweek](/apidocs/field-data-types#time) | | \| year_week_iso_analytics \| \| --- \| \| \\| Field label \\| Year & week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| Year and week for ISO standard Monday-Sunday weeks, e.g. 2024\\\|08 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Mon-Sun) \| \| Description \| Year and week for ISO standard Monday-Sunday weeks, e.g. 2024\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| | | year_week_iso_analytics | | \| Field label \| Year & week (Mon-Sun) \| \| --- \| --- \| \| Description \| Year and week for ISO standard Monday-Sunday weeks, e.g. 2024\\|08 \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| | | Field label | Year & week (Mon-Sun) | | Description | Year and week for ISO standard Monday-Sunday weeks, e.g. 2024\|08 | | Field type | dimension | | Data type | [string.time.yearweekiso](/apidocs/field-data-types#time) | | \| week_analytics \| \| --- \| \| \\| Field label \\| Week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Description \\| US standard Sunday-Saturday week number, e.g. 51 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.week](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Sun-Sat) \| \| Description \| US standard Sunday-Saturday week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| | | week_analytics | | \| Field label \| Week (Sun-Sat) \| \| --- \| --- \| \| Description \| US standard Sunday-Saturday week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| | | Field label | Week (Sun-Sat) | | Description | US standard Sunday-Saturday week number, e.g. 51 | | Field type | dimension | | Data type | [string.time.week](/apidocs/field-data-types#time) | | \| week_iso_analytics \| \| --- \| \| \\| Field label \\| Week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Description \\| ISO standard Monday-Sunday week number, e.g. 51 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.weekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Mon-Sun) \| \| Description \| ISO standard Monday-Sunday week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| | | week_iso_analytics | | \| Field label \| Week (Mon-Sun) \| \| --- \| --- \| \| Description \| ISO standard Monday-Sunday week number, e.g. 51 \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| | | Field label | Week (Mon-Sun) | | Description | ISO standard Monday-Sunday week number, e.g. 51 | | Field type | dimension | | Data type | [string.time.weekiso](/apidocs/field-data-types#time) | | \| day_of_month_analytics \| \| --- \| \| \\| Field label \\| Day of month \\| \\| --- \\| --- \\| \\| Description \\| Day of month, e.g. 2 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of month \| \| Description \| Day of month, e.g. 2 \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| | | day_of_month_analytics | | \| Field label \| Day of month \| \| --- \| --- \| \| Description \| Day of month, e.g. 2 \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| | | Field label | Day of month | | Description | Day of month, e.g. 2 | | Field type | dimension | | Data type | [string.time.dayofmonth](/apidocs/field-data-types#time) | | \| day_of_week_name_analytics \| \| --- \| \| \\| Field label \\| Day of week (name) \\| \\| --- \\| --- \\| \\| Description \\| Day of week with names, e.g. "1 - Monday" or "7 - Sunday" \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (name) \| \| Description \| Day of week with names, e.g. "1 - Monday" or "7 - Sunday" \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| | | day_of_week_name_analytics | | \| Field label \| Day of week (name) \| \| --- \| --- \| \| Description \| Day of week with names, e.g. "1 - Monday" or "7 - Sunday" \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| | | Field label | Day of week (name) | | Description | Day of week with names, e.g. "1 - Monday" or "7 - Sunday" | | Field type | dimension | | Data type | [string.time.dayofweek](/apidocs/field-data-types#time) |