---
title: "Beeswax metrics and dimensions"
slug: "beeswax-fields"
description: "Explore the complete list of Basis metrics and dimensions available through Supermetrics. Find every data field you need to build your ideal marketing reports."
updated: 2026-03-05T14:11:33Z
published: 2026-03-05T14:11:33Z
canonical: "docs.supermetrics.com/beeswax-fields"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.supermetrics.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Beeswax metrics and dimensions

> Supermetrics brings all your Beeswax data into [Google Sheets](https://workspace.google.com/marketplace/app/supermetrics/523876908005), [Looker Studio](https://supermetrics.com/products/looker-studio), [Power BI](https://supermetrics.com/products/power-bi), [Excel](https://supermetrics.com/products/excel), [BigQuery](https://supermetrics.com/products/bigquery), [Snowflake](https://supermetrics.com/products/snowflake), [Redshift](https://supermetrics.com/products/amazon-redshift), [Azure](https://supermetrics.com/products/azure-synapse)

48 metrics70 dimensionsSearch fields

### ACCOUNT

| \| account_id \| \| --- \| \| \\| Field label \\| Account ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Account ID \| \| Description \| Unique identifier for the account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| account_id |
| \| Field label \| Account ID \| \| --- \| --- \| \| Description \| Unique identifier for the account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Account ID |
| Description | Unique identifier for the account |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| account_name \| \| --- \| \| \\| Field label \\| Account name \\| \\| --- \\| --- \\| \\| Description \\| Name of the account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Account name \| \| Description \| Name of the account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| account_name |
| \| Field label \| Account name \| \| --- \| --- \| \| Description \| Name of the account \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Account name |
| Description | Name of the account |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| currency \| \| --- \| \| \\| Field label \\| Currency \\| \\| --- \\| --- \\| \\| Description \\| Currency of the account \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.currency.code](/apidocs/field-data-types#currency) \\| \| \| Field label \| Currency \| \| Description \| Currency of the account \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| |
| currency |
| \| Field label \| Currency \| \| --- \| --- \| \| Description \| Currency of the account \| \| Field type \| dimension \| \| Data type \| [string.currency.code](/apidocs/field-data-types#currency) \| |
| Field label | Currency |
| Description | Currency of the account |
| Field type | dimension |
| Data type | [string.currency.code](/apidocs/field-data-types#currency) |

### ADVERTISER

| \| advertiser_id \| \| --- \| \| \\| Field label \\| Advertiser ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser ID \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| advertiser_id |
| \| Field label \| Advertiser ID \| \| --- \| --- \| \| Description \| Unique identifier for the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser ID |
| Description | Unique identifier for the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_name \| \| --- \| \| \\| Field label \\| Advertiser name \\| \\| --- \\| --- \\| \\| Description \\| Name of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser name \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_name |
| \| Field label \| Advertiser name \| \| --- \| --- \| \| Description \| Name of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser name |
| Description | Name of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_domain \| \| --- \| \| \\| Field label \\| Advertiser domain \\| \\| --- \\| --- \\| \\| Description \\| Website domain of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser domain \| \| Description \| Website domain of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_domain |
| \| Field label \| Advertiser domain \| \| --- \| --- \| \| Description \| Website domain of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser domain |
| Description | Website domain of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| advertiser_category \| \| --- \| \| \\| Field label \\| Advertiser category \\| \\| --- \\| --- \\| \\| Description \\| Category of the advertiser \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Advertiser category \| \| Description \| Category of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| advertiser_category |
| \| Field label \| Advertiser category \| \| --- \| --- \| \| Description \| Category of the advertiser \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Advertiser category |
| Description | Category of the advertiser |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### CAMPAIGN

| \| campaign_id \| \| --- \| \| \\| Field label \\| Campaign ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign ID \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| campaign_id |
| \| Field label \| Campaign ID \| \| --- \| --- \| \| Description \| Unique identifier for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign ID |
| Description | Unique identifier for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_name \| \| --- \| \| \\| Field label \\| Campaign name \\| \\| --- \\| --- \\| \\| Description \\| Name of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign name \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_name |
| \| Field label \| Campaign name \| \| --- \| --- \| \| Description \| Name of the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign name |
| Description | Name of the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_budget \| \| --- \| \| \\| Field label \\| Campaign budget \\| \\| --- \\| --- \\| \\| Description \\| Total budget allocated for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign budget \| \| Description \| Total budget allocated for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_budget |
| \| Field label \| Campaign budget \| \| --- \| --- \| \| Description \| Total budget allocated for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign budget |
| Description | Total budget allocated for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_budget_type \| \| --- \| \| \\| Field label \\| Campaign budget type \\| \\| --- \\| --- \\| \\| Description \\| Type of budget used for the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Campaign budget type \| \| Description \| Type of budget used for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| campaign_budget_type |
| \| Field label \| Campaign budget type \| \| --- \| --- \| \| Description \| Type of budget used for the campaign \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Campaign budget type |
| Description | Type of budget used for the campaign |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| campaign_start_date \| \| --- \| \| \\| Field label \\| Campaign start date \\| \\| --- \\| --- \\| \\| Description \\| Start date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign start date \| \| Description \| Start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_start_date |
| \| Field label \| Campaign start date \| \| --- \| --- \| \| Description \| Start date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Campaign start date |
| Description | Start date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_start_datetime \| \| --- \| \| \\| Field label \\| Campaign start datetime \\| \\| --- \\| --- \\| \\| Description \\| Start date and time of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign start datetime \| \| Description \| Start date and time of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| campaign_start_datetime |
| \| Field label \| Campaign start datetime \| \| --- \| --- \| \| Description \| Start date and time of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Campaign start datetime |
| Description | Start date and time of the campaign |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| campaign_end_date \| \| --- \| \| \\| Field label \\| Campaign end date \\| \\| --- \\| --- \\| \\| Description \\| End date of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign end date \| \| Description \| End date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| campaign_end_date |
| \| Field label \| Campaign end date \| \| --- \| --- \| \| Description \| End date of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Campaign end date |
| Description | End date of the campaign |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| campaign_end_datetime \| \| --- \| \| \\| Field label \\| Campaign end datetime \\| \\| --- \\| --- \\| \\| Description \\| End date and time of the campaign \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Campaign end datetime \| \| Description \| End date and time of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| campaign_end_datetime |
| \| Field label \| Campaign end datetime \| \| --- \| --- \| \| Description \| End date and time of the campaign \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Campaign end datetime |
| Description | End date and time of the campaign |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |

### CONVERSIONS

| \| conversion_count \| \| --- \| \| \\| Field label \\| User ID & postback conversions \\| \\| --- \\| --- \\| \\| Description \\| Number of user ID & postback conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| User ID & postback conversions \| \| Description \| Number of user ID & postback conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| conversion_count |
| \| Field label \| User ID & postback conversions \| \| --- \| --- \| \| Description \| Number of user ID & postback conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | User ID & postback conversions |
| Description | Number of user ID & postback conversions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| conversion_value \| \| --- \| \| \\| Field label \\| User ID & postback conversions value \\| \\| --- \\| --- \\| \\| Description \\| The value of user ID & postback conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| User ID & postback conversions value \| \| Description \| The value of user ID & postback conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| conversion_value |
| \| Field label \| User ID & postback conversions value \| \| --- \| --- \| \| Description \| The value of user ID & postback conversions \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | User ID & postback conversions value |
| Description | The value of user ID & postback conversions |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| ip_conversion_count \| \| --- \| \| \\| Field label \\| IP conversion count \\| \\| --- \\| --- \\| \\| Description \\| The number of IP conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| IP conversion count \| \| Description \| The number of IP conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| ip_conversion_count |
| \| Field label \| IP conversion count \| \| --- \| --- \| \| Description \| The number of IP conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | IP conversion count |
| Description | The number of IP conversions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| ip_conversion_value \| \| --- \| \| \\| Field label \\| IP conversion value \\| \\| --- \\| --- \\| \\| Description \\| The value of IP conversion \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| IP conversion value \| \| Description \| The value of IP conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| ip_conversion_value |
| \| Field label \| IP conversion value \| \| --- \| --- \| \| Description \| The value of IP conversion \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | IP conversion value |
| Description | The value of IP conversion |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| gog_person_conversion_count \| \| --- \| \| \\| Field label \\| FreeWheel person ID conversions \\| \\| --- \\| --- \\| \\| Description \\| FreeWheel person ID conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| FreeWheel person ID conversions \| \| Description \| FreeWheel person ID conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| gog_person_conversion_count |
| \| Field label \| FreeWheel person ID conversions \| \| --- \| --- \| \| Description \| FreeWheel person ID conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | FreeWheel person ID conversions |
| Description | FreeWheel person ID conversions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| gog_person_conversion_value \| \| --- \| \| \\| Field label \\| FreeWheel person ID conversion value \\| \\| --- \\| --- \\| \\| Description \\| FreeWheel person ID conversion value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| FreeWheel person ID conversion value \| \| Description \| FreeWheel person ID conversion value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| gog_person_conversion_value |
| \| Field label \| FreeWheel person ID conversion value \| \| --- \| --- \| \| Description \| FreeWheel person ID conversion value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | FreeWheel person ID conversion value |
| Description | FreeWheel person ID conversion value |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| gog_person_conversion_order \| \| --- \| \| \\| Field label \\| FreeWheel person ID conversion order \\| \\| --- \\| --- \\| \\| Description \\| FreeWheel person ID conversion order \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| FreeWheel person ID conversion order \| \| Description \| FreeWheel person ID conversion order \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| gog_person_conversion_order |
| \| Field label \| FreeWheel person ID conversion order \| \| --- \| --- \| \| Description \| FreeWheel person ID conversion order \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | FreeWheel person ID conversion order |
| Description | FreeWheel person ID conversion order |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| gog_household_conversion_count \| \| --- \| \| \\| Field label \\| FreeWheel household ID conversions \\| \\| --- \\| --- \\| \\| Description \\| FreeWheel Household ID Conversions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| FreeWheel household ID conversions \| \| Description \| FreeWheel Household ID Conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| gog_household_conversion_count |
| \| Field label \| FreeWheel household ID conversions \| \| --- \| --- \| \| Description \| FreeWheel Household ID Conversions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | FreeWheel household ID conversions |
| Description | FreeWheel Household ID Conversions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| gog_household_conversion_value \| \| --- \| \| \\| Field label \\| FreeWheel household ID conversion value \\| \\| --- \\| --- \\| \\| Description \\| FreeWheel household ID conversion value \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| FreeWheel household ID conversion value \| \| Description \| FreeWheel household ID conversion value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| gog_household_conversion_value |
| \| Field label \| FreeWheel household ID conversion value \| \| --- \| --- \| \| Description \| FreeWheel household ID conversion value \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | FreeWheel household ID conversion value |
| Description | FreeWheel household ID conversion value |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| gog_household_conversion_order \| \| --- \| \| \\| Field label \\| FreeWheel household ID conversion order \\| \\| --- \\| --- \\| \\| Description \\| FreeWheel household ID conversion order \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| FreeWheel household ID conversion order \| \| Description \| FreeWheel household ID conversion order \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| gog_household_conversion_order |
| \| Field label \| FreeWheel household ID conversion order \| \| --- \| --- \| \| Description \| FreeWheel household ID conversion order \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | FreeWheel household ID conversion order |
| Description | FreeWheel household ID conversion order |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |

### CREATIVE

| \| creative_id \| \| --- \| \| \\| Field label \\| Creative ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative ID \| \| Description \| Unique identifier for the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| creative_id |
| \| Field label \| Creative ID \| \| --- \| --- \| \| Description \| Unique identifier for the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Creative ID |
| Description | Unique identifier for the creative |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| creative_name \| \| --- \| \| \\| Field label \\| Creative name \\| \\| --- \\| --- \\| \\| Description \\| Name of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative name \| \| Description \| Name of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| creative_name |
| \| Field label \| Creative name \| \| --- \| --- \| \| Description \| Name of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Creative name |
| Description | Name of the creative |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| creative_size \| \| --- \| \| \\| Field label \\| Creative size \\| \\| --- \\| --- \\| \\| Description \\| Dimensions of the creative \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Creative size \| \| Description \| Dimensions of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| creative_size |
| \| Field label \| Creative size \| \| --- \| --- \| \| Description \| Dimensions of the creative \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Creative size |
| Description | Dimensions of the creative |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| video_duration \| \| --- \| \| \\| Field label \\| Video duration \\| \\| --- \\| --- \\| \\| Description \\| Length of the video creative in seconds \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Video duration \| \| Description \| Length of the video creative in seconds \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| video_duration |
| \| Field label \| Video duration \| \| --- \| --- \| \| Description \| Length of the video creative in seconds \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Video duration |
| Description | Length of the video creative in seconds |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### DATASOURCE

| \| dataSourceName \| \| --- \| \| \\| Field label \\| Data source \\| \\| --- \\| --- \\| \\| Description \\| The name of the source for this data, as listed on supermetrics.com/docs \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Data source \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| --- |
| dataSourceName |
| \| Field label \| Data source \| \| --- \| --- \| \| Description \| The name of the source for this data, as listed on supermetrics.com/docs \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| \| Destinations \| API, Data warehouse \| |
| Field label | Data source |
| Description | The name of the source for this data, as listed on supermetrics.com/docs |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| Destinations | API, Data warehouse |
| \| system_metadata.data_source_logins \| \| --- \| \| \\| Field label \\| Data source logins \\| \\| --- \\| --- \\| \\| Description \\| The data source login accounts that were used to authenticate against the data source \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source logins \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_logins |
| \| Field label \| Data source logins \| \| --- \| --- \| \| Description \| The data source login accounts that were used to authenticate against the data source \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source logins |
| Description | The data source login accounts that were used to authenticate against the data source |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.data_source_login_owners \| \| --- \| \| \\| Field label \\| Data source login owners \\| \\| --- \\| --- \\| \\| Description \\| The Supermetrics users that created the data source login connections \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Data source login owners \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.data_source_login_owners |
| \| Field label \| Data source login owners \| \| --- \| --- \| \| Description \| The Supermetrics users that created the data source login connections \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Data source login owners |
| Description | The Supermetrics users that created the data source login connections |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### DEAL

| \| deal_id \| \| --- \| \| \\| Field label \\| Deal ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the deal \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Deal ID \| \| Description \| Unique identifier for the deal \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| deal_id |
| \| Field label \| Deal ID \| \| --- \| --- \| \| Description \| Unique identifier for the deal \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Deal ID |
| Description | Unique identifier for the deal |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| deal_name \| \| --- \| \| \\| Field label \\| Deal name \\| \\| --- \\| --- \\| \\| Description \\| Name of the deal \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Deal name \| \| Description \| Name of the deal \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| deal_name |
| \| Field label \| Deal name \| \| --- \| --- \| \| Description \| Name of the deal \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Deal name |
| Description | Name of the deal |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| deal_auction_type \| \| --- \| \| \\| Field label \\| Deal auction type \\| \\| --- \\| --- \\| \\| Description \\| Auction type of the deal \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Deal auction type \| \| Description \| Auction type of the deal \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| deal_auction_type |
| \| Field label \| Deal auction type \| \| --- \| --- \| \| Description \| Auction type of the deal \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Deal auction type |
| Description | Auction type of the deal |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### EVENT

| \| event_id \| \| --- \| \| \\| Field label \\| Event ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the event \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Event ID \| \| Description \| Unique identifier for the event \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| event_id |
| \| Field label \| Event ID \| \| --- \| --- \| \| Description \| Unique identifier for the event \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Event ID |
| Description | Unique identifier for the event |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| event_name \| \| --- \| \| \\| Field label \\| Event name \\| \\| --- \\| --- \\| \\| Description \\| Name of the event \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Event name \| \| Description \| Name of the event \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| event_name |
| \| Field label \| Event name \| \| --- \| --- \| \| Description \| Name of the event \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Event name |
| Description | Name of the event |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| event_alternative_id \| \| --- \| \| \\| Field label \\| Event alternative ID \\| \\| --- \\| --- \\| \\| Description \\| The alternative ID of the event \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Event alternative ID \| \| Description \| The alternative ID of the event \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| event_alternative_id |
| \| Field label \| Event alternative ID \| \| --- \| --- \| \| Description \| The alternative ID of the event \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Event alternative ID |
| Description | The alternative ID of the event |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### FLIGHT

| \| flight_id \| \| --- \| \| \\| Field label \\| Flight ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the flight \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Flight ID \| \| Description \| Unique identifier for the flight \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| flight_id |
| \| Field label \| Flight ID \| \| --- \| --- \| \| Description \| Unique identifier for the flight \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Flight ID |
| Description | Unique identifier for the flight |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| flight_name \| \| --- \| \| \\| Field label \\| Flight name \\| \\| --- \\| --- \\| \\| Description \\| Name of the flight \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Flight name \| \| Description \| Name of the flight \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| flight_name |
| \| Field label \| Flight name \| \| --- \| --- \| \| Description \| Name of the flight \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Flight name |
| Description | Name of the flight |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| flight_budget \| \| --- \| \| \\| Field label \\| Flight budget \\| \\| --- \\| --- \\| \\| Description \\| Total budget allocated for the flight \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Flight budget \| \| Description \| Total budget allocated for the flight \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| flight_budget |
| \| Field label \| Flight budget \| \| --- \| --- \| \| Description \| Total budget allocated for the flight \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Flight budget |
| Description | Total budget allocated for the flight |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| flight_start_date \| \| --- \| \| \\| Field label \\| Flight start date \\| \\| --- \\| --- \\| \\| Description \\| Start date of the flight \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Flight start date \| \| Description \| Start date of the flight \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| flight_start_date |
| \| Field label \| Flight start date \| \| --- \| --- \| \| Description \| Start date of the flight \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Flight start date |
| Description | Start date of the flight |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| flight_start_datetime \| \| --- \| \| \\| Field label \\| Flight start datetime \\| \\| --- \\| --- \\| \\| Description \\| Start date and time of the flight \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Flight start datetime \| \| Description \| Start date and time of the flight \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| flight_start_datetime |
| \| Field label \| Flight start datetime \| \| --- \| --- \| \| Description \| Start date and time of the flight \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Flight start datetime |
| Description | Start date and time of the flight |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| flight_end_date \| \| --- \| \| \\| Field label \\| Flight end date \\| \\| --- \\| --- \\| \\| Description \\| End date of the flight \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Flight end date \| \| Description \| End date of the flight \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| flight_end_date |
| \| Field label \| Flight end date \| \| --- \| --- \| \| Description \| End date of the flight \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Flight end date |
| Description | End date of the flight |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| flight_end_datetime \| \| --- \| \| \\| Field label \\| Flight end datetime \\| \\| --- \\| --- \\| \\| Description \\| End date and time of the flight \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Flight end datetime \| \| Description \| End date and time of the flight \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| flight_end_datetime |
| \| Field label \| Flight end datetime \| \| --- \| --- \| \| Description \| End date and time of the flight \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Flight end datetime |
| Description | End date and time of the flight |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |

### LINE ITEM

| \| line_item_id \| \| --- \| \| \\| Field label \\| Line item ID \\| \\| --- \\| --- \\| \\| Description \\| Unique identifier for the line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item ID \| \| Description \| Unique identifier for the line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| line_item_id |
| \| Field label \| Line item ID \| \| --- \| --- \| \| Description \| Unique identifier for the line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Line item ID |
| Description | Unique identifier for the line item |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| line_item_name \| \| --- \| \| \\| Field label \\| Line item name \\| \\| --- \\| --- \\| \\| Description \\| Name of the line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item name \| \| Description \| Name of the line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| line_item_name |
| \| Field label \| Line item name \| \| --- \| --- \| \| Description \| Name of the line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Line item name |
| Description | Name of the line item |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| line_item_budget \| \| --- \| \| \\| Field label \\| Line item budget \\| \\| --- \\| --- \\| \\| Description \\| Total budget allocated for the line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item budget \| \| Description \| Total budget allocated for the line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| line_item_budget |
| \| Field label \| Line item budget \| \| --- \| --- \| \| Description \| Total budget allocated for the line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Line item budget |
| Description | Total budget allocated for the line item |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| line_item_budget_type \| \| --- \| \| \\| Field label \\| Line item budget type \\| \\| --- \\| --- \\| \\| Description \\| Type of budget used for the line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Line item budget type \| \| Description \| Type of budget used for the line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| line_item_budget_type |
| \| Field label \| Line item budget type \| \| --- \| --- \| \| Description \| Type of budget used for the line item \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Line item budget type |
| Description | Type of budget used for the line item |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| line_item_start_date \| \| --- \| \| \\| Field label \\| Line item start date \\| \\| --- \\| --- \\| \\| Description \\| Start date of the line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Line item start date \| \| Description \| Start date of the line item \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| line_item_start_date |
| \| Field label \| Line item start date \| \| --- \| --- \| \| Description \| Start date of the line item \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Line item start date |
| Description | Start date of the line item |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| line_item_start_datetime \| \| --- \| \| \\| Field label \\| Line item start datetime \\| \\| --- \\| --- \\| \\| Description \\| Start date and time of the line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Line item start datetime \| \| Description \| Start date and time of the line item \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| line_item_start_datetime |
| \| Field label \| Line item start datetime \| \| --- \| --- \| \| Description \| Start date and time of the line item \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Line item start datetime |
| Description | Start date and time of the line item |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| line_item_end_date \| \| --- \| \| \\| Field label \\| Line item end date \\| \\| --- \\| --- \\| \\| Description \\| End date of the line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Line item end date \| \| Description \| End date of the line item \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| line_item_end_date |
| \| Field label \| Line item end date \| \| --- \| --- \| \| Description \| End date of the line item \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Line item end date |
| Description | End date of the line item |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| line_item_end_datetime \| \| --- \| \| \\| Field label \\| Line item end datetime \\| \\| --- \\| --- \\| \\| Description \\| End date and time of the line item \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Line item end datetime \| \| Description \| End date and time of the line item \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| line_item_end_datetime |
| \| Field label \| Line item end datetime \| \| --- \| --- \| \| Description \| End date and time of the line item \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Line item end datetime |
| Description | End date and time of the line item |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |

### PERFORMANCE

| \| impressions \| \| --- \| \| \\| Field label \\| Impressions \\| \\| --- \\| --- \\| \\| Description \\| Total number of ad impressions \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Impressions \| \| Description \| Total number of ad impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| impressions |
| \| Field label \| Impressions \| \| --- \| --- \| \| Description \| Total number of ad impressions \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Impressions |
| Description | Total number of ad impressions |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| clicks \| \| --- \| \| \\| Field label \\| Clicks \\| \\| --- \\| --- \\| \\| Description \\| Total number of clicks \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Clicks \| \| Description \| Total number of clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| clicks |
| \| Field label \| Clicks \| \| --- \| --- \| \| Description \| Total number of clicks \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Clicks |
| Description | Total number of clicks |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| spend \| \| --- \| \| \\| Field label \\| Spend \\| \\| --- \\| --- \\| \\| Description \\| Total amount spent on the campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Spend \| \| Description \| Total amount spent on the campaign \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| spend |
| \| Field label \| Spend \| \| --- \| --- \| \| Description \| Total amount spent on the campaign \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Spend |
| Description | Total amount spent on the campaign |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| spend_usd \| \| --- \| \| \\| Field label \\| Spend (USD) \\| \\| --- \\| --- \\| \\| Description \\| Total amount spent on the campaign in USD \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Spend (USD) \| \| Description \| Total amount spent on the campaign in USD \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| spend_usd |
| \| Field label \| Spend (USD) \| \| --- \| --- \| \| Description \| Total amount spent on the campaign in USD \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Spend (USD) |
| Description | Total amount spent on the campaign in USD |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| spend_eur \| \| --- \| \| \\| Field label \\| Spend (EUR) \\| \\| --- \\| --- \\| \\| Description \\| Total amount spent on the campaign in EUR \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Spend (EUR) \| \| Description \| Total amount spent on the campaign in EUR \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| spend_eur |
| \| Field label \| Spend (EUR) \| \| --- \| --- \| \| Description \| Total amount spent on the campaign in EUR \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Spend (EUR) |
| Description | Total amount spent on the campaign in EUR |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| spend_gbp \| \| --- \| \| \\| Field label \\| Spend (GBP) \\| \\| --- \\| --- \\| \\| Description \\| Total amount spent on the campaign in GBP \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Spend (GBP) \| \| Description \| Total amount spent on the campaign in GBP \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| spend_gbp |
| \| Field label \| Spend (GBP) \| \| --- \| --- \| \| Description \| Total amount spent on the campaign in GBP \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Spend (GBP) |
| Description | Total amount spent on the campaign in GBP |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| media_spend \| \| --- \| \| \\| Field label \\| Media spend \\| \\| --- \\| --- \\| \\| Description \\| Total amount spent on media placements \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Media spend \| \| Description \| Total amount spent on media placements \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| media_spend |
| \| Field label \| Media spend \| \| --- \| --- \| \| Description \| Total amount spent on media placements \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Media spend |
| Description | Total amount spent on media placements |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| media_spend_usd \| \| --- \| \| \\| Field label \\| Media spend (USD) \\| \\| --- \\| --- \\| \\| Description \\| Total amount spent on media placements in USD \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Media spend (USD) \| \| Description \| Total amount spent on media placements in USD \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| media_spend_usd |
| \| Field label \| Media spend (USD) \| \| --- \| --- \| \| Description \| Total amount spent on media placements in USD \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Media spend (USD) |
| Description | Total amount spent on media placements in USD |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| media_spend_eur \| \| --- \| \| \\| Field label \\| Media spend (EUR) \\| \\| --- \\| --- \\| \\| Description \\| Total amount spent on media placements in EUR \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Media spend (EUR) \| \| Description \| Total amount spent on media placements in EUR \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| media_spend_eur |
| \| Field label \| Media spend (EUR) \| \| --- \| --- \| \| Description \| Total amount spent on media placements in EUR \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Media spend (EUR) |
| Description | Total amount spent on media placements in EUR |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| media_spend_gbp \| \| --- \| \| \\| Field label \\| Media spend (GBP) \\| \\| --- \\| --- \\| \\| Description \\| Total amount spent on media placements in GBP \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Media spend (GBP) \| \| Description \| Total amount spent on media placements in GBP \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| media_spend_gbp |
| \| Field label \| Media spend (GBP) \| \| --- \| --- \| \| Description \| Total amount spent on media placements in GBP \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Media spend (GBP) |
| Description | Total amount spent on media placements in GBP |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| inventory_cost \| \| --- \| \| \\| Field label \\| Inventory cost \\| \\| --- \\| --- \\| \\| Description \\| Total cost of inventory \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Inventory cost \| \| Description \| Total cost of inventory \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| inventory_cost |
| \| Field label \| Inventory cost \| \| --- \| --- \| \| Description \| Total cost of inventory \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Inventory cost |
| Description | Total cost of inventory |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| inventory_cost_usd \| \| --- \| \| \\| Field label \\| Inventory cost (USD) \\| \\| --- \\| --- \\| \\| Description \\| Total cost of inventory in USD \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Inventory cost (USD) \| \| Description \| Total cost of inventory in USD \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| inventory_cost_usd |
| \| Field label \| Inventory cost (USD) \| \| --- \| --- \| \| Description \| Total cost of inventory in USD \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Inventory cost (USD) |
| Description | Total cost of inventory in USD |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| inventory_cost_eur \| \| --- \| \| \\| Field label \\| Inventory cost (EUR) \\| \\| --- \\| --- \\| \\| Description \\| Total cost of inventory in EUR \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Inventory cost (EUR) \| \| Description \| Total cost of inventory in EUR \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| inventory_cost_eur |
| \| Field label \| Inventory cost (EUR) \| \| --- \| --- \| \| Description \| Total cost of inventory in EUR \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Inventory cost (EUR) |
| Description | Total cost of inventory in EUR |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| inventory_cost_gbp \| \| --- \| \| \\| Field label \\| Inventory cost (GBP) \\| \\| --- \\| --- \\| \\| Description \\| Total cost of inventory in GBP \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \\| Services \\| [Currency conversion](/apidocs/field-data-services#currency-conversion) \\| \| \| Field label \| Inventory cost (GBP) \| \| Description \| Total cost of inventory in GBP \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| inventory_cost_gbp |
| \| Field label \| Inventory cost (GBP) \| \| --- \| --- \| \| Description \| Total cost of inventory in GBP \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| \| Services \| [Currency conversion](/apidocs/field-data-services#currency-conversion) \| |
| Field label | Inventory cost (GBP) |
| Description | Total cost of inventory in GBP |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| Services | [Currency conversion](/apidocs/field-data-services#currency-conversion) |
| \| cpm \| \| --- \| \| \\| Field label \\| CPM \\| \\| --- \\| --- \\| \\| Description \\| Cost per mille. (spend / impressions) x 1000 \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPM \| \| Description \| Cost per mille. (spend / impressions) x 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpm |
| \| Field label \| CPM \| \| --- \| --- \| \| Description \| Cost per mille. (spend / impressions) x 1000 \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPM |
| Description | Cost per mille. (spend / impressions) x 1000 |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| cpc \| \| --- \| \| \\| Field label \\| CPC \\| \\| --- \\| --- \\| \\| Description \\| Cost per click. (spend / clicks) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| CPC \| \| Description \| Cost per click. (spend / clicks) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| cpc |
| \| Field label \| CPC \| \| --- \| --- \| \| Description \| Cost per click. (spend / clicks) \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | CPC |
| Description | Cost per click. (spend / clicks) |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| ctr \| \| --- \| \| \\| Field label \\| CTR \\| \\| --- \\| --- \\| \\| Description \\| Click-through rate. (clicks / impressions) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| CTR \| \| Description \| Click-through rate. (clicks / impressions) \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| ctr |
| \| Field label \| CTR \| \| --- \| --- \| \| Description \| Click-through rate. (clicks / impressions) \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | CTR |
| Description | Click-through rate. (clicks / impressions) |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |

### PLATFORM

| \| platform_device_type \| \| --- \| \| \\| Field label \\| Platform device type \\| \\| --- \\| --- \\| \\| Description \\| Platform device type \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Platform device type \| \| Description \| Platform device type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| --- |
| platform_device_type |
| \| Field label \| Platform device type \| \| --- \| --- \| \| Description \| Platform device type \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Platform device type |
| Description | Platform device type |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| platform_device_make \| \| --- \| \| \\| Field label \\| Platform device make \\| \\| --- \\| --- \\| \\| Description \\| Platform device make \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Platform device make \| \| Description \| Platform device make \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform_device_make |
| \| Field label \| Platform device make \| \| --- \| --- \| \| Description \| Platform device make \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Platform device make |
| Description | Platform device make |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |
| \| platform_device_model \| \| --- \| \| \\| Field label \\| Platform device model \\| \\| --- \\| --- \\| \\| Description \\| Platform device model \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.value](/apidocs/field-data-types#text) \\| \| \| Field label \| Platform device model \| \| Description \| Platform device model \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| platform_device_model |
| \| Field label \| Platform device model \| \| --- \| --- \| \| Description \| Platform device model \| \| Field type \| dimension \| \| Data type \| [string.text.value](/apidocs/field-data-types#text) \| |
| Field label | Platform device model |
| Description | Platform device model |
| Field type | dimension |
| Data type | [string.text.value](/apidocs/field-data-types#text) |

### QUERY

| \| system_metadata.query_date_range_start \| \| --- \| \| \\| Field label \\| Start date \\| \\| --- \\| --- \\| \\| Description \\| The start date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Start date \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| --- |
| system_metadata.query_date_range_start |
| \| Field label \| Start date \| \| --- \| --- \| \| Description \| The start date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Start date |
| Description | The start date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_range_end \| \| --- \| \| \\| Field label \\| End date \\| \\| --- \\| --- \\| \\| Description \\| The end date of the requested query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| End date \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_range_end |
| \| Field label \| End date \| \| --- \| --- \| \| Description \| The end date of the requested query \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | End date |
| Description | The end date of the requested query |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| system_metadata.query_timezone \| \| --- \| \| \\| Field label \\| Timezone \\| \\| --- \\| --- \\| \\| Description \\| The timezone that is supplied to the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.timezone](/apidocs/field-data-types#time) \\| \| \| Field label \| Timezone \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| system_metadata.query_timezone |
| \| Field label \| Timezone \| \| --- \| --- \| \| Description \| The timezone that is supplied to the query \| \| Field type \| dimension \| \| Data type \| [string.time.timezone](/apidocs/field-data-types#time) \| |
| Field label | Timezone |
| Description | The timezone that is supplied to the query |
| Field type | dimension |
| Data type | [string.time.timezone](/apidocs/field-data-types#time) |
| \| system_metadata.query_filters \| \| --- \| \| \\| Field label \\| Filters \\| \\| --- \\| --- \\| \\| Description \\| All filters used in the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Filters \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_filters |
| \| Field label \| Filters \| \| --- \| --- \| \| Description \| All filters used in the query \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Filters |
| Description | All filters used in the query |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_date_start \| \| --- \| \| \\| Field label \\| Start \\| \\| --- \\| --- \\| \\| Description \\| When the query was started \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Start \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_start |
| \| Field label \| Start \| \| --- \| --- \| \| Description \| When the query was started \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Start |
| Description | When the query was started |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_date_end \| \| --- \| \| \\| Field label \\| End \\| \\| --- \\| --- \\| \\| Description \\| When the query completed \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| End \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| system_metadata.query_date_end |
| \| Field label \| End \| \| --- \| --- \| \| Description \| When the query completed \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | End |
| Description | When the query completed |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |
| \| system_metadata.query_duration \| \| --- \| \| \\| Field label \\| Duration \\| \\| --- \\| --- \\| \\| Description \\| The duration in seconds of the query \\| \\| Field type \\| dimension \\| \\| Data type \\| [int.duration.seconds](/apidocs/field-data-types#duration) \\| \| \| Field label \| Duration \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| system_metadata.query_duration |
| \| Field label \| Duration \| \| --- \| --- \| \| Description \| The duration in seconds of the query \| \| Field type \| dimension \| \| Data type \| [int.duration.seconds](/apidocs/field-data-types#duration) \| |
| Field label | Duration |
| Description | The duration in seconds of the query |
| Field type | dimension |
| Data type | [int.duration.seconds](/apidocs/field-data-types#duration) |
| \| system_metadata.query_accounts \| \| --- \| \| \\| Field label \\| Accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of accounts of which the data was pulled from \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Accounts \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_accounts |
| \| Field label \| Accounts \| \| --- \| --- \| \| Description \| A list of accounts of which the data was pulled from \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Accounts |
| Description | A list of accounts of which the data was pulled from |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |
| \| system_metadata.query_excluded_accounts \| \| --- \| \| \\| Field label \\| Excluded invalid accounts \\| \\| --- \\| --- \\| \\| Description \\| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.text.json](/apidocs/field-data-types#text) \\| \| \| Field label \| Excluded invalid accounts \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| system_metadata.query_excluded_accounts |
| \| Field label \| Excluded invalid accounts \| \| --- \| --- \| \| Description \| A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting \| \| Field type \| dimension \| \| Data type \| [string.text.json](/apidocs/field-data-types#text) \| |
| Field label | Excluded invalid accounts |
| Description | A list of unavailable accounts excluded from the query due to the "Exclude invalid accounts" setting |
| Field type | dimension |
| Data type | [string.text.json](/apidocs/field-data-types#text) |

### REACH

| \| reach \| \| --- \| \| \\| Field label \\| Reach \\| \\| --- \\| --- \\| \\| Description \\| Total number of unique users exposed to the ad \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \\| Aggregation \\| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \\| \| \| Field label \| Reach \| \| Description \| Total number of unique users exposed to the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| --- |
| reach |
| \| Field label \| Reach \| \| --- \| --- \| \| Description \| Total number of unique users exposed to the ad \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| \| Aggregation \| [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) \| |
| Field label | Reach |
| Description | Total number of unique users exposed to the ad |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| Aggregation | [Non-aggregatable metric](/apidocs/non-aggregatable-metrics) |
| \| frequency \| \| --- \| \| \\| Field label \\| Frequency \\| \\| --- \\| --- \\| \\| Description \\| Number of times each user saw the ad \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Frequency \| \| Description \| Number of times each user saw the ad \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| frequency |
| \| Field label \| Frequency \| \| --- \| --- \| \| Description \| Number of times each user saw the ad \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Field label | Frequency |
| Description | Number of times each user saw the ad |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |

### REVENUE

| \| revenue \| \| --- \| \| \\| Field label \\| Revenue \\| \\| --- \\| --- \\| \\| Description \\| Total revenue generated from the campaign \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Revenue \| \| Description \| Total revenue generated from the campaign \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| --- |
| revenue |
| \| Field label \| Revenue \| \| --- \| --- \| \| Description \| Total revenue generated from the campaign \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Revenue |
| Description | Total revenue generated from the campaign |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| gross_margin \| \| --- \| \| \\| Field label \\| Gross margin \\| \\| --- \\| --- \\| \\| Description \\| Total profit before deducting expenses \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Gross margin \| \| Description \| Total profit before deducting expenses \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| gross_margin |
| \| Field label \| Gross margin \| \| --- \| --- \| \| Description \| Total profit before deducting expenses \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Gross margin |
| Description | Total profit before deducting expenses |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| net_margin \| \| --- \| \| \\| Field label \\| Net margin \\| \\| --- \\| --- \\| \\| Description \\| Total profit after deducting all expenses \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Net margin \| \| Description \| Total profit after deducting all expenses \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| net_margin |
| \| Field label \| Net margin \| \| --- \| --- \| \| Description \| Total profit after deducting all expenses \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Net margin |
| Description | Total profit after deducting all expenses |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |
| \| vendor_fees \| \| --- \| \| \\| Field label \\| Vendor fees \\| \\| --- \\| --- \\| \\| Description \\| Fees paid to vendors \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Vendor fees \| \| Description \| Fees paid to vendors \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| vendor_fees |
| \| Field label \| Vendor fees \| \| --- \| --- \| \| Description \| Fees paid to vendors \| \| Field type \| metric \| \| Data type \| [float.number.value](/apidocs/field-data-types#number) \| |
| Field label | Vendor fees |
| Description | Fees paid to vendors |
| Field type | metric |
| Data type | [float.number.value](/apidocs/field-data-types#number) |
| \| bid_shading_fee \| \| --- \| \| \\| Field label \\| Bid shading fee \\| \\| --- \\| --- \\| \\| Description \\| Bid shading fee \\| \\| Field type \\| metric \\| \\| Data type \\| [float.currency.value](/apidocs/field-data-types#currency) \\| \| \| Field label \| Bid shading fee \| \| Description \| Bid shading fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| bid_shading_fee |
| \| Field label \| Bid shading fee \| \| --- \| --- \| \| Description \| Bid shading fee \| \| Field type \| metric \| \| Data type \| [float.currency.value](/apidocs/field-data-types#currency) \| |
| Field label | Bid shading fee |
| Description | Bid shading fee |
| Field type | metric |
| Data type | [float.currency.value](/apidocs/field-data-types#currency) |

### TIME

| \| today \| \| --- \| \| \\| Field label \\| Today \\| \\| --- \\| --- \\| \\| Description \\| Today's date, e.g. 2017-01-31 \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \\| Destinations \\| API, Data warehouse \\| \| \| Field label \| Today \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| --- |
| today |
| \| Field label \| Today \| \| --- \| --- \| \| Description \| Today's date, e.g. 2017-01-31 \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| \| Destinations \| API, Data warehouse \| |
| Field label | Today |
| Description | Today's date, e.g. 2017-01-31 |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| Destinations | API, Data warehouse |
| \| year \| \| --- \| \| \\| Field label \\| Year \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| year |
| \| Field label \| Year \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| year_of_week \| \| --- \| \| \\| Field label \\| Year of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| year_of_week |
| \| Field label \| Year of week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year of week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| year_of_week_iso \| \| --- \| \| \\| Field label \\| Year of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.year](/apidocs/field-data-types#time) \\| \| \| Field label \| Year of week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| year_of_week_iso |
| \| Field label \| Year of week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.year](/apidocs/field-data-types#time) \| |
| Field label | Year of week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.year](/apidocs/field-data-types#time) |
| \| year_month \| \| --- \| \| \\| Field label \\| Year & month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & month \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| |
| year_month |
| \| Field label \| Year & month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearmonth](/apidocs/field-data-types#time) \| |
| Field label | Year & month |
| Field type | dimension |
| Data type | [string.time.yearmonth](/apidocs/field-data-types#time) |
| \| month \| \| --- \| \| \\| Field label \\| Month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.month](/apidocs/field-data-types#time) \\| \| \| Field label \| Month \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| |
| month |
| \| Field label \| Month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.month](/apidocs/field-data-types#time) \| |
| Field label | Month |
| Field type | dimension |
| Data type | [string.time.month](/apidocs/field-data-types#time) |
| \| year_week \| \| --- \| \| \\| Field label \\| Year & week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| |
| year_week |
| \| Field label \| Year & week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearweek](/apidocs/field-data-types#time) \| |
| Field label | Year & week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.yearweek](/apidocs/field-data-types#time) |
| \| year_week_iso \| \| --- \| \| \\| Field label \\| Year & week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.yearweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Year & week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| |
| year_week_iso |
| \| Field label \| Year & week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.yearweekiso](/apidocs/field-data-types#time) \| |
| Field label | Year & week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.yearweekiso](/apidocs/field-data-types#time) |
| \| week \| \| --- \| \| \\| Field label \\| Week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.week](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| |
| week |
| \| Field label \| Week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.week](/apidocs/field-data-types#time) \| |
| Field label | Week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.week](/apidocs/field-data-types#time) |
| \| week_iso \| \| --- \| \| \\| Field label \\| Week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.weekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| |
| week_iso |
| \| Field label \| Week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.weekiso](/apidocs/field-data-types#time) \| |
| Field label | Week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.weekiso](/apidocs/field-data-types#time) |
| \| day_of_month \| \| --- \| \| \\| Field label \\| Day of month \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofmonth](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of month \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| |
| day_of_month |
| \| Field label \| Day of month \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofmonth](/apidocs/field-data-types#time) \| |
| Field label | Day of month |
| Field type | dimension |
| Data type | [string.time.dayofmonth](/apidocs/field-data-types#time) |
| \| day_of_week_name \| \| --- \| \| \\| Field label \\| Day of week (Sun-Sat) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweek](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Sun-Sat) \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| |
| day_of_week_name |
| \| Field label \| Day of week (Sun-Sat) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweek](/apidocs/field-data-types#time) \| |
| Field label | Day of week (Sun-Sat) |
| Field type | dimension |
| Data type | [string.time.dayofweek](/apidocs/field-data-types#time) |
| \| day_of_week_name_iso \| \| --- \| \| \\| Field label \\| Day of week (Mon-Sun) \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.dayofweekiso](/apidocs/field-data-types#time) \\| \| \| Field label \| Day of week (Mon-Sun) \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| day_of_week_name_iso |
| \| Field label \| Day of week (Mon-Sun) \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.dayofweekiso](/apidocs/field-data-types#time) \| |
| Field label | Day of week (Mon-Sun) |
| Field type | dimension |
| Data type | [string.time.dayofweekiso](/apidocs/field-data-types#time) |
| \| date \| \| --- \| \| \\| Field label \\| Date \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.date](/apidocs/field-data-types#time) \\| \| \| Field label \| Date \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| date |
| \| Field label \| Date \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.date](/apidocs/field-data-types#time) \| |
| Field label | Date |
| Field type | dimension |
| Data type | [string.time.date](/apidocs/field-data-types#time) |
| \| atom \| \| --- \| \| \\| Field label \\| Datetime \\| \\| --- \\| --- \\| \\| Field type \\| dimension \\| \\| Data type \\| [string.time.datetime](/apidocs/field-data-types#time) \\| \| \| Field label \| Datetime \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| atom |
| \| Field label \| Datetime \| \| --- \| --- \| \| Field type \| dimension \| \| Data type \| [string.time.datetime](/apidocs/field-data-types#time) \| |
| Field label | Datetime |
| Field type | dimension |
| Data type | [string.time.datetime](/apidocs/field-data-types#time) |

### VIDEO

| \| video_companion_clicks \| \| --- \| \| \\| Field label \\| Video companion clicks \\| \\| --- \\| --- \\| \\| Description \\| Total number of clicks on video companion \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video companion clicks \| \| Description \| Total number of clicks on video companion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| video_companion_clicks |
| \| Field label \| Video companion clicks \| \| --- \| --- \| \| Description \| Total number of clicks on video companion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video companion clicks |
| Description | Total number of clicks on video companion |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_companion_views \| \| --- \| \| \\| Field label \\| Video companion views \\| \\| --- \\| --- \\| \\| Description \\| Total number of views of video companion \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video companion views \| \| Description \| Total number of views of video companion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_companion_views |
| \| Field label \| Video companion views \| \| --- \| --- \| \| Description \| Total number of views of video companion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video companion views |
| Description | Total number of views of video companion |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_completes \| \| --- \| \| \\| Field label \\| Video completes \\| \\| --- \\| --- \\| \\| Description \\| Total number of times the video has been watched to completion \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video completes \| \| Description \| Total number of times the video has been watched to completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_completes |
| \| Field label \| Video completes \| \| --- \| --- \| \| Description \| Total number of times the video has been watched to completion \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video completes |
| Description | Total number of times the video has been watched to completion |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_midpoints \| \| --- \| \| \\| Field label \\| Video midpoints \\| \\| --- \\| --- \\| \\| Description \\| Total number of times the video has been watched to midpoint \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video midpoints \| \| Description \| Total number of times the video has been watched to midpoint \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_midpoints |
| \| Field label \| Video midpoints \| \| --- \| --- \| \| Description \| Total number of times the video has been watched to midpoint \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video midpoints |
| Description | Total number of times the video has been watched to midpoint |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_plays \| \| --- \| \| \\| Field label \\| Video plays \\| \\| --- \\| --- \\| \\| Description \\| Total number of times the video has been played \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video plays \| \| Description \| Total number of times the video has been played \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_plays |
| \| Field label \| Video plays \| \| --- \| --- \| \| Description \| Total number of times the video has been played \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video plays |
| Description | Total number of times the video has been played |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_q1s \| \| --- \| \| \\| Field label \\| Video Q1s \\| \\| --- \\| --- \\| \\| Description \\| Total number of times the video has been watched to the first quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video Q1s \| \| Description \| Total number of times the video has been watched to the first quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_q1s |
| \| Field label \| Video Q1s \| \| --- \| --- \| \| Description \| Total number of times the video has been watched to the first quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video Q1s |
| Description | Total number of times the video has been watched to the first quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_q3s \| \| --- \| \| \\| Field label \\| Video Q3s \\| \\| --- \\| --- \\| \\| Description \\| Total number of times the video has been watched to the third quartile \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video Q3s \| \| Description \| Total number of times the video has been watched to the third quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_q3s |
| \| Field label \| Video Q3s \| \| --- \| --- \| \| Description \| Total number of times the video has been watched to the third quartile \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video Q3s |
| Description | Total number of times the video has been watched to the third quartile |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_skips \| \| --- \| \| \\| Field label \\| Video skips \\| \\| --- \\| --- \\| \\| Description \\| Total number of times the video has been skipped \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Video skips \| \| Description \| Total number of times the video has been skipped \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| video_skips |
| \| Field label \| Video skips \| \| --- \| --- \| \| Description \| Total number of times the video has been skipped \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Video skips |
| Description | Total number of times the video has been skipped |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| video_companion_ctr \| \| --- \| \| \\| Field label \\| Video companion CTR \\| \\| --- \\| --- \\| \\| Description \\| Click-through rate for video companion. (Video companion clicks / video companion views) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Video companion CTR \| \| Description \| Click-through rate for video companion. (Video companion clicks / video companion views) \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| video_companion_ctr |
| \| Field label \| Video companion CTR \| \| --- \| --- \| \| Description \| Click-through rate for video companion. (Video companion clicks / video companion views) \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Video companion CTR |
| Description | Click-through rate for video companion. (Video companion clicks / video companion views) |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |
| \| video_completion_rate \| \| --- \| \| \\| Field label \\| Video completion rate \\| \\| --- \\| --- \\| \\| Description \\| Percentage of people who watched the video to completion. (Video Completes / Video companion views) \\| \\| Field type \\| metric \\| \\| Data type \\| [float.number.ratio](/apidocs/field-data-types#number) \\| \| \| Field label \| Video completion rate \| \| Description \| Percentage of people who watched the video to completion. (Video Completes / Video companion views) \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| video_completion_rate |
| \| Field label \| Video completion rate \| \| --- \| --- \| \| Description \| Percentage of people who watched the video to completion. (Video Completes / Video companion views) \| \| Field type \| metric \| \| Data type \| [float.number.ratio](/apidocs/field-data-types#number) \| |
| Field label | Video completion rate |
| Description | Percentage of people who watched the video to completion. (Video Completes / Video companion views) |
| Field type | metric |
| Data type | [float.number.ratio](/apidocs/field-data-types#number) |

### VIEWABILITY

| \| viewable_impressions \| \| --- \| \| \\| Field label \\| Viewable impressions \\| \\| --- \\| --- \\| \\| Description \\| Total number of impressions considered viewable \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Viewable impressions \| \| Description \| Total number of impressions considered viewable \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| --- |
| viewable_impressions |
| \| Field label \| Viewable impressions \| \| --- \| --- \| \| Description \| Total number of impressions considered viewable \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Viewable impressions |
| Description | Total number of impressions considered viewable |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| measurable_impressions \| \| --- \| \| \\| Field label \\| Measurable impressions \\| \\| --- \\| --- \\| \\| Description \\| Total number of impressions that could be measured for viewability \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Measurable impressions \| \| Description \| Total number of impressions that could be measured for viewability \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| measurable_impressions |
| \| Field label \| Measurable impressions \| \| --- \| --- \| \| Description \| Total number of impressions that could be measured for viewability \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Measurable impressions |
| Description | Total number of impressions that could be measured for viewability |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| invalid_impressions \| \| --- \| \| \\| Field label \\| Invalid impressions \\| \\| --- \\| --- \\| \\| Description \\| Total number of impressions flagged as invalid \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Invalid impressions \| \| Description \| Total number of impressions flagged as invalid \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| invalid_impressions |
| \| Field label \| Invalid impressions \| \| --- \| --- \| \| Description \| Total number of impressions flagged as invalid \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Invalid impressions |
| Description | Total number of impressions flagged as invalid |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |
| \| measurable_invalid_impressions \| \| --- \| \| \\| Field label \\| Measurable invalid impressions \\| \\| --- \\| --- \\| \\| Description \\| Total number of invalid impressions that were measurable \\| \\| Field type \\| metric \\| \\| Data type \\| [int.number.value](/apidocs/field-data-types#number) \\| \| \| Field label \| Measurable invalid impressions \| \| Description \| Total number of invalid impressions that were measurable \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| measurable_invalid_impressions |
| \| Field label \| Measurable invalid impressions \| \| --- \| --- \| \| Description \| Total number of invalid impressions that were measurable \| \| Field type \| metric \| \| Data type \| [int.number.value](/apidocs/field-data-types#number) \| |
| Field label | Measurable invalid impressions |
| Description | Total number of invalid impressions that were measurable |
| Field type | metric |
| Data type | [int.number.value](/apidocs/field-data-types#number) |