About daily request quotas and limits

Many data sources have limits on how many requests an API account can make in a specific period of time. These are referred to as API request quotas or request limits.

If you reach a quota or request limit

If you see this error message, you've likely reached the API request limit for your data source:

Daily [data source] quota exceeded, try again later.

You can monitor your subscription's usage and request quotas on the Supermetrics Hub. If you think you've reached a limit, you'll find more information there.

A single Supermetrics query can result in many requests to the data source API, depending on the selected metrics and dimensions. This means that you can reach a quota limit with only a few queries.

How to fix this

If any of your data source quotas reach their limit, reduce your request size to something that's below your data source's limit. We recommend that you:

Shorten date ranges
Remove unnecessary fields
Use fewer accounts at once

If you're using Google Sheets, you can also use the "Combine new results with old" feature to create more efficient queries.

Reference list: Available data source request limits

Data source	Request limit	Reset time
ActiveCampaign	5 requests per second per account
Adform	500 requests per day	24 hours from first request
Adjust	No documented request limits
Adobe Analytics	Adobe subscriptions don't have a standard request limit. Contact Adobe to make modifications.
Adobe Analytics V2 (Reference)	120 requests per minute per subscription (enforced as 12 requests every 6 seconds)
Adobe Commerce (Magento 2)	No documented request limits
AdRoll	Unlimited
Adtraction	30 quotas per minute, 10 quotas per minute for requests with high load.
Affluent	No documented request limits
Ahrefs	No known limits, but queries consume API units counted by rows of data of returned query.
Amazon Ads	Depend on the size of the report generation queue
Amazon DSP	Depend on the size of the report generation queue
Amazon Seller Central	Orders: 0.0167 requests per second Order items: 0.5 requests per second Items in catalog: 2 requests per second
Apple Public Data	Approximately 20 calls per minute
Appsflyer	Pull API 0-2 day date range: 1 call per minute per app per report 3+ days date range: Up to 120 calls per day per account 24 calls per day per app Master API: Unlimited Event data export: Raw data daily quotas: Attribution: app-level: 24 In-app events: app-level: 12
Awin	20 requests per minute per user
Bambuser	No documented request limits
Basis	75,000 requests per hour across all endpoints per API user
Beeswax	No documented request limits
BigCommerce	20,000 API calls per hour for Trial, Standard, and Plus plans 60,000 API calls for Pro plans Unlimited for Enterprise plans
Bing Webmaster Tools	5-7 requests per second
Branch	5 requests per second 20 requests per minute 150 requests per hour	Real time data
Brevo	No documented request limits
Campaign Monitor	No documented request limits
CallRail	See CallRail documentation
Capterra PPC	Vendors are limited to making 5000 requests every five minutes.
Capterra Reviews	1 request per second
Celtra	No documented request limits
CJ Affiliate (Commission Junction)	200 requests per 5 minutes
Clockify	10 requests per second
Criteo	No documented request limits
Criteo Retail Media	250 calls per minute
DoubleVerify	No documented request limits
Everflow	Network: 20 requests per second Affiliate: 5 requests per second Advertiser: 5 requests per second
Facebook Ads	Dynamic rate limit based on account usage and ad spend	Up to one hour
Facebook Insights	4,800 requests per engaged user per day	24-hour sliding window
Facebook Public Data	For shared URLs, 10 GET requests per URL, per app, per hour.
Flashtalking	No documented request limits
G2 Reviews	No documented request limits
Glassdoor Reviews	No documented request limits
Google AdSense	10,000 requests per day.
Google Ads	Unlimited operations / day
Google Analytics 4	Tokens per property per day: 200,000 (Google Analytics 360: 2,000,000) Tokens per property per hour: 40,000 (Google Analytics 360: 400,000) Concurrent requests per property: 10 (Google Analytics 360: 50)
Google Campaign Manager 360	30,000 requests per user per dayThere is a quota of 30 simultaneous reports.	Midnight, Pacific Standard Time (UTC-8)
Google Display & Video 360	2000 requests per dayFor DV360 API, see the documentation.
Google Merchant Center	Reports: Per minute - 100 Per day - 1,000,000 Products: Per minute - 60,000 Per day - 20,000,000 ProductStatuses: Per minute - 60,000 Per day - 20,000,000
Google PageSpeed Insights	200 queries per day per Supermetrics subscription
Google Play Console	No documented request limits
Google Search Ads 360	3,000 queries per minute per project per user 3,000 queries per minute per project 150,000 queries per day per project
Harvest	Time entries: 100 requests per 15 seconds Other reports: 100 requests per 15 minutes
Hotjar	3000 requests per minute (50 requests per second)
HubSpot	See HubSpot documentation.
Ignite	400 requests per minute
Impact	By default, 1000 requests per hour. See Impact documentation.
Indeed Reviews	No documented request limits
Instagram Insights	See Meta documentation.
Instagram Public Data	Hashtags: 30 unique hashtag IDs per 7 days No more than 100 unique hashtag IDs in one call See Meta documentation.
IQM	No documented request limits
Kwai Ads	10,000 requests per day
Lazada Commerce	No documented request limits
LINE Ads	2 requests per second
LinkedIn Ads	See LinkedIn documentation.
LiveIntent	No documented request limits
Mailchimp	See Mailchimp documentation.
Marketo	General limitations: 50,000 API calls per day 100 calls per 20 seconds 10 concurrent API calls Bulk API: See Marketo documentation.
Matomo	No documented request limits
Meltwater	100 requests per minute
Microsoft Advertising	See Microsoft Advertising API documentation.See also report-specific limitations.
Mixpanel	No documented request limits
Moloco DSP	Main rate limit: 60 / min Reports with Creative breakdowns included: 0~1 date range: 30 / day 2~7 date range: 10 / day 8~31 date range: 5 / day See Moloco DSP documentation.
Moz	50 URLs per batch for paid account 10 URLs per batch for free account 100,000 max results per request
Newsletter2Go	No documented request limits
Nexxen	No documented request limits
Nielsen Digital Ad Ratings	60 API calls per 1 hour or 500 API calls per 1 hour, depending on the API endpoint and method.
Omnisend	400 requests per 1 minute
Outbrain Amplify	Authentication tokens: 2 requests per hour per user Single token usage for the entire API: 30 requests per second Performance reporting API: 10 requests per minute Real-time performance reporting API: 50 requests per minute
Outbrain DSP (Zemanta)	20 requests per second
Partnerize	Dynamic rate limit. See Partnerize documentation.
Piano Analytics (AT Internet)	20 concurrent API calls per organization 5 concurrent API calls per user
Pinterest Ads	See Pinterest documentation.
Pinterest Organic	Pin analytics: 200 calls per minute Profile analytics: 1000 calls per minute
Pipedrive	Essential: 80 requests per 2 seconds per access_token Advanced: 160 requests per 2 seconds per access_token Professional: 320 requests per 2 seconds per access_token Power: 400 requests per 2 seconds per access_token Enterprise: 480 requests per 2 seconds per access_token
Piwik PRO	No documented request limits
PrestaShop	No documented request limits
Prisjakt	10,000 requests per hour
Quantcast	5 requests per second and maximum of 10 concurrent requests.
Quora Ads	2000 requests per hour for each OAuth client and ad account. Shared across all reporting endpoints
Readpeak	100 requests per minute
Recharge	See Recharge documentation.
Reddit Ads	2000 requests per second
RTB House	No documented request limits
Semrush Analytics	Depends on credits available for the user.
Semrush Projects	Depends on credits available for the user.
Shopee Commerce	No documented request limits
Shopify	See Shopify documentation.
Similarweb	10 requests per second
Smarp	100 requests in a 10-minute window, per endpoint, per token 1000 requests in 24 hours per token
Snapchat Marketing	See Snapchat Marketing documentation.
Spotify Ads	See Spotify documentation.
Sprout Social	60 requests per minute 250,000 requests per month
Squarespace Commerce	300 requests per minute. See more details in Squarespace Commerce documentation.
StackAdapt	150 requests per 30 seconds
Stripe	See Stripe documentation.
Taboola	No formal rate limits for reasonable use. Recommendation: keep your requests under 10 per second.
Teads	1 call per 30 seconds
The Trade Desk	See The Trade Desk documentation.
Threads Insights	Number of calls within 24 hours: 4800 x number of impressions
TikTok Ads	50 requests per second, 3,000 requests per minute, and 4,320,000 requests per day
TikTok Organic	40 queries per minute per account and API endpoint 1000 queries per minute per application
Tradedoubler	60 requests per minute
Tripadvisor Reviews	10 reviews per second
Vimeo Public Data	See Vimeo documentation.
WooCommerce	Depends on user's site and server capacity.
X Ads (Twitter)	250 requests per 15 minutes	Every 15 minutes
X Organic (Twitter)	See X (Twitter) documentation.
Xandr	5 report requests in 15 minutes per user
Xing Ads	See Xing documentation.
Yahoo DSP	See Yahoo documentation: Reporting API rate limits Traffic API rate limits
Yahoo! Japan Display Ads	5 requests per second
Yahoo! Japan Search Ads	5 requests per second
Yandex.Metrica	5,000 requests per user per day	Midnight, Moscow Standard Time (UTC+3)
Yelp Reviews	No documented request limits
Yext	No documented request limits
YouTube	20,000 requests per user per day	Midnight, Pacific Standard Time (UTC-8)
YouTube Public Data	200 queries per day per subscription
Zoho CRM	API limits based on edition. See Zoho CRM documentation.